why kw marysville
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Why KW Marysville is the right real estate company for you!TRANSCRIPT
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
Defying the DownturnWhile others are slowing … Keller Williams Realty is growing.
In 2009, the National Association of Realtors® saw a 7 percent contraction in its membership from the previous year, while Keller Williams Realty saw growth of 3 percent – to more than 76,000+ associates.
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
Defying the DownturnOur agents’ businesses are growing
As KW’s agent count and productivity continue to rise, Keller Williams agents are closing more units – outpacing the growth of the industry as a whole.
The history of Keller Williams®
1983
K/W # 1
5 Associates Left 1987
1987 K/W # 2
Reinvented
Features Desired
• Broker Support
• Teamwork
• Training
• High Commissions
• Autonomy
• Attitude toward Business
Not Available From Either
• High Level Training• Consulting• Decision-Making Input• Open Books• Formalized Associate Input• Profit Sharing
100% Company
From Traditional From 100%
OUR
STOR
Y
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
TrainingAn Opportunity to Learn and Grow – Every Day
“We are a training and coaching company – that just happens to be in the business of real estate.”
- Gary Keller
More than 60 KWU courses are downloadable from the KWU Website at no cost to our associates throughout 2010.
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
TrainingOn Demand Learning – Available 24/7
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
CultureSHARED VISION
MissionTo build careers worth having, businesses worth owning and lives worth living.
VisionTo be the real estate company of choice for a new generation of sales associates and real estate owners.
ValuesGod, family, and then business.
Gary Keller, co-founder and chairman
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
CultureSHARED BELIEFS
Win-Win – or no deal
Integrity – do the right thing
Customers – always come first
Commitment – in all things
Communication – seek first to understand
Creativity – ideas before results
Teamwork – together everyone achieves more
Trust – begins with honesty
Success – results through people
The WI4C2TS Belief System
Mo Anderson, Vice Chairman
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
Associate Leadership CouncilOpen the Books, Share the Decision Making
The ALC acts as the Market Center’s “Board of Directors”.
Business Accountability
Budget Accountability
There areNO Secrets
Because we are all in business together and we share in the profits of our market center, you’ll be able to review the office financials whenever you like.
Our ALC takes an active role in the budgeting process and helps our leadership team in making decisions that affect the financials of the office.
Many of our associates participate in the office financial planning and learn principles they can apply to their own businesses.
THE POWER OF PASSIVE INCOME
kw | PROFIT SHARE
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
Profit Share
Income Beyond Your Commissions
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
Value Proposition
Discover our DifferenceWe believe that Keller Williams Realty can offer you an unprecedented opportunity, with training, coaching and technology that lead the way in the industry.
coaching technologytraining
1 2 3
The My Listings, My Leads Philosophy
You work hard to get your listings, so in our book, you deserve every lead that comes from them. Our entire online lead generation system is built around this philosophy.
kw | TECHNOLOGY
www.kw.com© Copyright Keller Williams® Realty, Inc. 2010
TechnologyOnly $10 brings you a suite of tools
Keller Williams Realty is built by agents, for agents.
We’re a company that’s changing lives.
The next one could be yours…
Find us on:
Web 2.0 Marketing and Sales Strategy to Get Your Home Sold
Awesome Agent - Residential SpecialistKeller Williams Realty425-555-1212
3 Factors to consider when selling
1.Presentation- The “WOW Factor” 1st Impression- Establish an Emotional Connection
2.Promotion- Traditional Marketing - Web 2.0 Marketing
• Price- Ready, Willing, and Able buyer is willing to pay- Based on Sold comparables
Presentation
Standard Photography (Before)
Professional HD Photography (After)
Promotion
MLS Syndication
Traditional Marketing
Facebook gets more hits than Google
Facebook Fan Page
Enhanced with Community Links
YouTube Video
YouTube is the world’s #2 search engine
Creating an Emotional Connection
Domain Name RegistrationCustom Web Site Sign Rider
Neighborhood Assistance
AWESOME Agent
(206)555-1212
Facebook Fan Page
YouTube Video
Domain Name Registration
Custom Web Site
Sign Rider
( Syndication ) ( ) ( ) ( ) Viral Marketing Exposure
23 Different Search Engines
Listing Optimization with Web 2.0 Syndication
Comprehensive Communication
Track Showings
Track the Market Get Feedback
Track Showings
Personal phone contact every week from me and my team
Get Feedback
Follow up on every showing automatically
Track the Market
Real-time market activity
Price
The Competition (Active Comparables)
The Competition (Sold Comparables)
Let’s Get Started!
Web 2.0 Marketing and Sales Strategy to Get Your Home Sold
Awesome Agent - Residential SpecialistKeller Williams Realty425-555-1212