who we are · residential and commercial moving companies. for many years, we’ve committed to...

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MAKE A MOVE TOWARD BUSINESS SUCCESS Premiere Van Lines is one of Canada’s most diversified and experienced residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an agent of Atlas Van Lines, one of the most trusted names in moving, Premiere Van Lines exceeds stringent standards that ensure quality, accountability and ethical business practices. IT’S TIME TO MAKE A MOVE THAT MATTERS FOR YOUR BUSINESS. WHO WE ARE

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Page 1: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

MAKE A MOVE TOWARD BUSINESS SUCCESS

Premiere Van Lines is one of Canada’s most diversified and experienced residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees.

As an agent of Atlas Van Lines, one of the most trusted names in moving, Premiere Van Lines exceeds stringent standards that ensure quality, accountability and ethical business practices.

IT’S TIME TO MAKE A MOVE THAT MATTERS FOR YOUR BUSINESS.

WHO WE ARE

Page 2: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

BUT DON’T JUST TAKE OUR WORD FOR IT"We are very proud to have the Premiere Van Lines Group of agents as part of the Atlas Canada family. Their high standards of quality from coast to coast have resulted in numerous awards in sales, quality and

customer service, reinforced by the strong relationships they enjoy with fellow agents and Atlas staff. Through their marketing efforts and charitable work, the Premiere Group is a widely recognized

and trusted brand in the communities they serve."

Barry Schellenberg, President - Atlas Canada

As providers of professional moving services, we understand the enormous

responsibility entrusted in us by our customers. We know we aren’t just moving worldly possessions, we’re

moving family memories or some of a company’s biggest assets. Whether it’s around the corner or around the world, we guarantee best practices

from start to finish.

We give our franchisees the tools, training and consultation required to

help your business succeed and grow. By leveraging our brand

strength, our strategic advantages and our team of industry experts,

you’ll have a competitive advantage that keeps your business top-of-mind

for customers.

The Premiere Van Lines brand reflects The Art of Moving®, the notion of trust

that we have earned from our customers through continually

delivering a higher level of service and reassurance. It is a brand

position that drives business growth and customer retention within a highly

competitive marketplace.

OUR SERVICE OUR SUPPORT OUR BRAND

NATIONALLY BRANDEDWITH CANADA-WIDE LOCATIONSRESIDENTIAL + COMMERCIAL + SPECIAL PRODUCTS Brandon, Calgary, Edmonton, Fredericton, Halifax, Moncton, Regina, Sydney, Toronto West, Truro, Vancouver, Victoria, Winnipeg

CONTACT US FOR FRANCHISEE OPPORTUNITIES

PREMIERE VAN LINES CORPORATE HEAD OFFICE

P: 905.712.8960Email enquiries: [email protected]

premierevanlines.com

Page 3: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

THE BUSINESS8

Household Moves 60% Commercial Moves 30%Storage 10%

AN INDUSTRY ON THE MOVEIn 2016, 536,118 homes changed hands across the country.1 For about 250,000 of those, it meant a move to a different province2. Combine this with the large commercial and storage markets and the moving service industry now tops $2 Billion in revenue in Canada.3

INDUSTRY HIGHLIGHTS• The average Canadian will own 4.5 to 5.5 homes in their lifetime4

• 1 in 5 Canadians move because of work5

• 42% of Canadians move due to increase in family size6

• There are 1.17 million employer businesses in Canada7

JOIN USBecoming a Premiere Van Lines franchisee means joining one of Canada’s most respected and experienced moving companies. It provides you with all the flexibility and independence of being an owner and operator along with all the support and strength of an organization with branches located all across Canada.

SOURCES: 1Canadian Real Estate Association (CREA) | 2Statistics Canada 2010-2011 Inter-province migration | 3IBISWorld – Moving Services in Canada: Market Research Report | 4Canadian Association of Accredited Mortgage Professionals | 5Canada Post – Moving Trends | 6Harris/Decima – Homeownership in Canada | 7Government of Canada, SME Research & Statistics 2016 | 8D&BHoovers, approximate share of moving industry business

THE OPPORTUNITY

Page 4: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

CONTACT US FOR FRANCHISEE OPPORTUNITIES

PREMIERE VAN LINES CORPORATE HEAD OFFICE

P: 905.712.8960Email enquiries: [email protected]

premierevanlines.com

THE ART OF MOVING®

Moving isn’t just our job, it’s our passion. Premiere Van Lines provides all the support you’ll require to succeed, you just need to share our vision.

Our corporate team will guide you through our process from initial investment to your first move as a Premiere Van Lines franchisee. If you’re already an experienced mover with your own equipment, bricks and mortar location as well as a commitment to excellence, contact us today to talk about opportunities.

CURRENT PREMIERE BRANCH LOCATIONS

Premiere Van Lines is currently lookingfor great franchisee candidates acrossCanada in our fastest growing markets.

TRAININGPremiere Van Lines provides the comprehensive training you’ll need to drive your business growth.

MARKETING SUPPORTOur experienced team provides support and expertise to strategically market your business in a highly competitive market.

ONGOING SUPPORTOur corporate consultants are available to you from the moment you sign on with Premiere Van Lines.

PARTNERSHIPWe believe our franchisees are our partners and the reason for our success. It’s the reason we continue to drive industry innovation andcontinue our commitment to continually improving our franchisee experience.

CUSTOMER COMMITMENTFor over 50 years, Premiere Van Lines has prided itself on our commitment to exceptional customer service. It’s something we practiceevery day, with every move.

WESTERN CANADA• Victoria• Vancouver• Calgary• Edmonton• Regina • Winnipeg• Brandon

CENTRAL CANADA• Mississauga

ATLANTIC CANADA• Fredericton• Moncton• Halifax• Sydney• Truro

Page 5: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

JOINING OUR TEAM

Becoming a Premiere Van Lines franchisee is an exciting opportunity and an important decision. Unfortunately, not everyone who applies for a franchise meets our extensive criteria to become a licensee. Our ideal candidates will have prior industry experience, will be currently involved with, or will be operating a moving company.

For mutual success and to ensure an elevated customer experience, we must confirm that every franchise owner has the entrepreneurial commitment, management, administrative skills and financial resources to be successful in today’s highly competitive business environment.

Our selection process helps build a foundation for your business that allows you to realize your goal of being a successful business owner and continues the rich tradition of Premiere Van Line’s Art of Moving® mandate and vision.

OUR PROCESS

WHAT OUR FRANCHISEES ARE SAYING

“12 years after converting to the Premiere Van Lines name, we still feel that the decision was the correct one. Our Calgary company has increased revenue and revenue sources tremendously over this time. We instantly achieved public recognition as a national company, having representation from east to west coasts, which helps with sales to individual and corporate customers looking for a reputable supplier.” - Paul Phone, Former President, Premiere Van Lines – Calgary, Alberta

Page 6: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

BEGINNING YOUR SUCCESS STORY

INTRODUCTIONSchedule an introductory call with a representative from Premiere Van Lines corporate office

APPLICATION & DISCLOSURE DOCUMENTRequest a franchisee application and disclosure document. Assemble the required information and details

SUBMISSIONUpon completion, submit your franchisee application form

APPROVALOnce your application has been reviewed, a phone interview will be completed. A site visit may follow

DETAILSOnce completion of all legal requirements and details, final approval will be determined

GET MOVINGBegin your journey to success with Premiere Van Lines

CONTACT US FOR FRANCHISEE OPPORTUNITIES

PREMIERE VAN LINES CORPORATE HEAD OFFICE

P: 905.712.8960Email enquiries: [email protected]

premierevanlines.com

THE FRANCHISEE PROCESSGetting Started

The process starts by engaging in conversation. We’ll discuss all the milestones in the process, as well as expectations for being part of the Premiere Inc. franchise and Atlas Van Lines network.

Then you start the application process. This will outline your expectations in becoming a part of our network. Interviews with Premiere Inc. and Atlas Van Lines will be set up along with a site inspection of your business.

What’s Next?

You’ll be provided with the Franchise Disclosure Document (FDD). This document contains all the expectations of what you’re required to do, and what you can expect from us as the franchisor.

As a franchisee prospect, we encourage you to engage with other Premiere franchisees. We want you to learn from the franchisees about who we are as a franchisor, and what they do as a current business owner. Contact information is provided to you for all franchisees, and email introductions can be made upon request.

The Plan

Business templates are provided with geographic information and maps for planning and market assessment. This is the longest stage, in which several conversations take place about the opportunity. The vision of where you want to go in the network system is discussed while insights, opportunity, and business knowledge of our network are shared and provided as guidance.

The Big Move

If accepted, congratulations! You’ve signed on to be a part of the best brand in Canada’s moving industry. We will transition you to the operational experts that walk with you through implementation of your business planning, and train you on becoming the best business owner you can be.

Page 7: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

TESTIMONIALS

WHAT OUR FRANCHISEES ARE SAYING

“Being part of Premiere Van Lines group has allowed us to market our local company on a national base. With offices across Canada, united under one nationally recognized brand, our customers can feel assured that they will be provided safe, secure and quality services. The association with Premiere Van Lines has opened many doors for us in diversifying our business base through the interaction with other branches and their customers. Premiere Van Lines branches do business with many national and international vendors, and because of this association, business done in one branch with these vendors often leads to opportunities for others across the network. The national marketing done by Premiere Van Lines has increased our companies’ online search and social media rankings, increased our leads and kept us on the top end of the digital world. I can honestly say whatever we have put into Premiere Van Lines, we have received back many, many times over. The royalties paid are easily off-set by the national marketing plan, the booking rebates and local marketing incentive. We feel very fortunate to be part of this innovative and forward thinking moving company.” Magnus Olsen, President, Premiere Van Lines – Edmonton, Alberta

“I have been in the moving industry for 47 years and I have seen a lot of agents come and go, usually because these agents were on their own; with no mentors or leadership to ask for direction. Our leadership will be there for you in the good times and the not so good times. So, to all the moving companies that want to build a future for their families and create a life time of friends and business partners, Premiere Van Lines is the organization for you. Become a leader and share in the power of a large group. No, it will not cost you a fortune, as we have the lowest royalty percentage in the industry. You can also become a shareholder of the national company, allowing you to have a say in the rules and direction of the company. We have the people and the brand - so come join us now. “You will not be sorry”.

Joe Boudreau, President, Premiere Van Lines – Sydney, Nova Scotia

Page 8: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

“From a single location with only local exposure, the Premiere franchise opportunity has now given us nationwide brand awareness and service coverage. In this industry, it is important to have a strong network in which you can reciprocate business in order to increase your sales volume and enhance your service capability. With the Premiere Group and its structure, everyone works together to grow the brand.”

Kevin Phone, President, Premiere Van Lines – Calgary, Alberta

"One of Premiere’s biggest assets is our Art of Marketing committee which is comprised of young, forward-thinking and tech-savvy employees who contribute greatly to our marketing, quality and branding initiatives. This committee and their resources are available at all times, to all offices, at no cost to the branch."

Gregg Doucette, President, Premiere Van Lines – Fredericton, New Brunswick

CONTACT US FOR FRANCHISEE OPPORTUNITIES

PREMIERE VAN LINES CORPORATE HEAD OFFICE

P: 905.712.8960Email enquiries: [email protected]

premierevanlines.com

“Being part of a multi branch franchise system has allowed our business to service and deliver a consistent customer experience from coast to coast. Sharing in national media campaigns, we have been able to maximize our digital reach leading to increased moving lead opportunities. The Premiere network allows for sharing of best practices, customer referrals and the opportunity for a united voice on matters of national regulation and staffing”. Jason Buchanan, Premiere Van Lines – Halifax, Nova Scotia

Page 9: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

FAQs

As part of the Premiere and Atlas Van Lines network, your business can grow from a local or regional mover to become part of a national network and take advantage of larger advertising and marketing programs that help drive business leads to you. This includes a national website, online lead generation, SEO, and marketing expertiseunder the Premiere Van Lines umbrella.

OUR FRANCHISE ADVANTAGEMost franchise systems require royalty payments based on a percentage of total sales. With the Premiere Inc. system, it is based only on your long distance line haul booking revenue.

Under our system, you may also receive a line haul rebate based on your contribution to the system, this is very unique to the industry.

Premiere Inc. goes beyond helping you increase sales by giving you the tools and resources you need to increase profitability in the long distance moving business.

Since our franchisees are Premiere Inc. shareholders/owners, they have direct input into the business, direction and an opportunity to be part of the Premiere Van Line Board of Director’s elected yearly at the AGM.

“I have been a Premiere Van Lines franchise owner for 12 years in British Columbia. Before joining Premiere Van Lines I had been an independent mover doing local and long distance business. Since joining Premiere Van Lines I have enjoyed an increase in business from all the other Premiere offices and have an enjoyed a dramatic increase of online exposure due to the great efforts of the Art of Selling committee and their search engine optimization efforts. Particularly valuable to me has been the comradery with the other Premiere Van Line offices and learning from their best practises.” - Ian Baker, President, Premiere Van Lines– Victoria, British Columbia

Page 10: WHO WE ARE · residential and commercial moving companies. For many years, we’ve committed to raising the bar in the moving industry for our customers and our franchisees. As an

As a Premiere franchise we help you:• Effectively bid for projects• Hire quality staff• Market & advertise your business

• Budget, manage technology & time• Maintain brand guidelines• Utilize Premiere & Atlas Van Lines system• Get access to franchise advisors

Each franchisee has a protected geographic territory to ensure no other Premiere branch will be placed in the same area.

WHAT ARE THE FRANCHISE FEES?The initial franchise fee is $7,500.00.

ARE THERE ADDITIONAL FEES?Beyond normal operating costs additional investment may be required for equipment, manpower and professional development.

DOES PREMIERE OFFER FINANCING OPTIONS?While we do not offer financing, we do have relationships with several financial institutions that are ready to assist.

WHAT ARE THE FRANCHISE TERMS?We offer 5 and 10 year terms.

ARE THERE FRANCHISE PROTECTED TERRITORIES?Franchise opportunities are available across Canada. We will work with you to identify and select a location in your area of interest.

WHAT ARE THE ROYALTY FEES?The royalty fee is 1.5% of gross sales.

WILL I GET OPERATIONAL SUPPORT?Our team is here to help you grow as an owner — answer questions, identify opportunities, help with innovation and share best practices.

IS THERE SUPPORT WITH MARKETING & ADVERTISING?Specific national campaigns provide local marketing incentive plans and rebate programs to help drive leads.

CAN I BE AN ABSENTEE OWNER?In this highly rewarding and competitive industry our most successful franchisees are both owner/operators.

CAN I GET A FRANCHISE DISCLOSURE DOCUMENT (FDD)?All interested candidates are provided a copy of Premiere Inc.’s FDD. To obtain a copy, please complete an application.

IS THERE FRANCHISEE TRAINING?Premiere Inc.’s corporate team assists you along the way to ensure you operate a successful and profitable business.

CONTACT US FOR FRANCHISEE OPPORTUNITIES

PREMIERE VAN LINES CORPORATE HEAD OFFICE

P: 905.712.8960Email enquiries: [email protected]

premierevanlines.com