which innovation strategy should my company pursue?
TRANSCRIPT
Which innovation strategy should my company pursue?James JanegaInnovation & Insights, Slalom Chicago
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© James Janega, Slalom
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WINDOW – Which INnovation strategy DO I Want?Customer Preference/Competitive
Advantage Unknown
Customer Preference/Competitive Advantage Known
Supp
orts
/ A
utom
ates
Ex
istin
g Pr
oces
ses
Disrupts / C
hanges Existing ProcessesRepresentative Innovation
Strategy:
Optimize Existing Systems
Representative Innovation Strategy:
Partner, “Hire” Innovation
Representative Innovation Strategy:
Explore, Invest, Open Innovation
© James Janega, Slalom
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WINDOW – Which INnovation strategy DO I Want?Su
ppor
ts /
Aut
omat
es
Exis
ting
Proc
esse
sD
isrupts / Changes Existing
ProcessesRepresentative Innovation Strategy:
Optimize Existing Systems
Representative Innovation Strategy:
Partner, “Hire” Innovation
Representative Innovation Strategy:
Explore, Invest, Open Innovation
Market moves this way:
Greater uncertainty, new things
© James Janega, Slalom
Customer Preference/Competitive Advantage Unknown
Customer Preference/Competitive Advantage Known
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WINDOW – Which INnovation strategy DO I Want?Su
ppor
ts /
Aut
omat
es
Exis
ting
Proc
esse
sD
isrupts / Changes Existing
ProcessesRepresentative Innovation Strategy:
Optimize Existing Systems
Representative Innovation Strategy:
Partner, “Hire” Innovation
Representative Innovation Strategy:
Explore, Invest, Open Innovation
Companies try to move this way:
Decrease uncertainty, exploit “known” things
© James Janega, Slalom
Customer Preference/Competitive Advantage Unknown
Customer Preference/Competitive Advantage Known
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WINDOW – Which INnovation strategy DO I Want?Su
ppor
ts /
Aut
omat
es
Exis
ting
Proc
esse
sD
isrupts / Changes Existing
Processes
B2B Software Investment
$36.7 Billion
Management Consulting (2016)
$71.2 Billion
US Joint Ventures (2015)
$3.8 Billion
Venture Capital startup investment (2016)
$9.9 Billion
Sources: CBInsights, Moneytree, WilmerHale, Statista, GrowthCap Research
© James Janega, Slalom
Where did the market play over the past 12-24 months?
What does this suggest about the state of innovation?
Customer Preference/Competitive Advantage Unknown
Customer Preference/Competitive Advantage Known
© 2015 Slalom, LLC. All rights reserved. The information herein is for informational purposes only and represents the current view of Slalom, LLC. as of the date of this presentation.SLALOM MAKES NO WARRANTIES, EXPRESS, IMPLIED, OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.
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