Website Development DetailsWebsite Development Details

BCS Website Services

Richmond, VA

www.bcswebsiteservices.com

Specifics for your projectSpecifics for your project

BCS implements development strategies that have proven to produce more

effective websites for our clients. We feel that it is important that prospective

clients know about these strategies, because they work, and also because most

website developers do not offer similar solutions:

• Valid XHTML coding• Addition of website analytics• Key call to action elements on the home page• Advanced web forms• Online payment forms• Easy content management of images, videos, documents, and forms • Mobile Optimization

Valid HTML codingValid HTML coding

Valid code assures better Search Engine Optimization and cross-browser compatibility.

Standards are set by the World Wide Consortium (W3C).

You can use the W3C Markup Validation Service to check any web page for free. Simply go to http://validator.w3.org.

You can learn more about why valid code is important by visiting our website and looking for the link in the Web Design section.

www.bcswebsiteservices.com

Addition of website analyticsAddition of website analytics

Analytics provide a detailed record of all visitors to your website. We provide an easy-to-use interface that will give you details for each visitor to your website:

Search engine used

Search term entered

Pages viewed

Time on site

Exit page

Location, browser used, screen resolution, and much more

This information is critical for optimizing your web site’s effectiveness.

Key call to action elementsKey call to action elements

You have about 3-5 seconds to capture the attention of a new visitor to your website’s home page. If a visitor cannot easily identify that they are at their intended site, and that there are logical next actions to take, then they may ‘bounce’ (go back to whatever page they came from).

Bounce rates are a metric tracked in analytics, and a key measure of how effectively your website is performing.

Effective web formsEffective web forms

Whether your website visitor is an existing customer, or a prospective customer, carefully designed web forms make it easier for website visitors to reach out to you.

Service providers, both those that offer professional services and those that offer home services, can see an increase in prospects by incorporating appointment request forms. Allowing visitors to select appointment preferences effectively commits them to meeting with you.

We can implement similar solutions, tailored to your industry, making it easier for clients to transact business with you.

Advanced web formsAdvanced web forms

BCS can incorporate dynamic functionality into your web forms, improving the user experience and allowing you to gather needed information.

In the sample to the right, we ask the user if they are a current patient on the appointment request form. If not, the form automatically expands so that the user can enter additional information needed for new patients.

We can implement similar solutions tailored to your industry, making it easier for clients to transact business with you.

Online payment formsOnline payment forms

Today, customers want the convenience of online payments. Online payments are convenient, fast, secure, and earth-friendly.

We’ve seen successes for clients in diverse industries, from pest control services to take-out restaurants to medical providers. Many of our own clients prefer to make online payments too.

We have worked with every major payment processor, and can successfully integrate to any popular service: Authorize.net

PayPal

Paytrace.com

SPOT

many more

Content managementContent management

BCS works primarily with open source applications like Joomla, Wordpress, Drupal, and TypoLight. However we can provide service for any web site content management system, including paid solutions like DotNetNuke and ExpressionEngine.

Out of the box, most of these solutions are generally easy to use, but do not offer advanced management of images, videos, documents, and forms.

We enhance the core application with additional functionality that makes it easy for site administrators to do anything they need to. And we provide complete training, as well as unlimited ongoing support.

Mobile OptimizationMobile Optimization

Customers are increasingly searching for products and services using their smart phones and similar devices, and not all websites will display properly on these devices. Most web sites are designed to be displayed on the typical desktop monitor, and on smaller screens they can be difficult to view.

If you would like to assure compatibility for the majority of visitors to your web site, then it's time to incorporate mobile versions of your website. Currently, we see that most clients have between 5% and 20% of their visitors accessing their web site on smart phones, and this number is growing rapidly.

Other notes of importanceOther notes of importance

Some tips for making the best decision for your website design project:

1.Be sure to review every bidder’s website to see portfolio work.2.Be sure that portfolio sites include functionality that matches the proposal.3.Be sure to check how long the development firm has been in business.4.Be sure to check client references.5.Be sure that you get firm development time estimates.6.Be sure that costs quoted are firm prices, not effort estimates.

You might also want to consider whether the web developer has done work in your industry. While not always an advantage, in some cases that experience is important.

What’s NextWhat’s Next

Are there any questions?

If you select BCS to develop your new website, we will deliver our initial design concepts within 1 to 2 weeks of receiving your signed agreement.

We will work with you to refine the design until it is exactly what you want to see.

Once the design is approved, development starts and will take 5 to 7 weeks.

You will have the opportunity to test your new website before it goes live. Once approved, your new web site can be live in 1 to 2 days.

Thank you! We look forward to being of service to you!

About BCS Website ServicesAbout BCS Website Services

The design team at BCS Website Services has been developing top-rated websites for clients worldwide, from our offices in Richmond, VA, since 1997.

Most client sites are database-driven, utilizing content management systems and e-commerce applications.

Close attention to details such as cross-browser compatibility, image optimization, valid XHTML coding, and planned future growth.

Training and ongoing support included with every design project. Clients include Loyal Termite & Pest Control, SanAir Technologies

Laboratory, Richmond Allergy & Asthma Specialists, Land’or International, Virginia Dental Association foundation, and many more.