Website Conversion Architecture www.Mequoda.com | slide 1 © 2009 Mequoda Group, LLC

12 Skills for Making Money Online

The Mequoda Method

Don NicholasManaging Partner, Mequoda Group, LLC

Chief Architect, Mequoda Wordpress Systems

Editor-in-Chief, Mequoda Daily Network

Website Conversion Architecture www.Mequoda.com | slide 2 © 2009 Mequoda Group, LLC

Mequoda Method Case Studies

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12 Skills for Making Money Online

Online Market Analysis

Search Engine Optimization

Website Conversion Architecture

Online Content Management

PR & Link Building

Email Newsletter Marketing

Landing Page Optimization

Digital Product Development

Social Media Marketing

Structuring Online Jobs

Key Metric Analysis

Business Plan Development

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Converting Visitors into Email Subscribers

Mequoda Method Skills

Website Architectureand Design

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The Yellow Brick Road

OFIEs, OFINs and Floaters OH MY!

Website Conversion Architecture www.Mequoda.com | slide 6 © 2009 Mequoda Group, LLC

Attraction Conversion Architecture

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Mequoda System Economics

Email Circulation 92,855

Revenue per Subscriber $12

Total System Revenue $1,126,564

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Conversion Rate Impact on Email Circulation

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Basic Webpage Archetypes

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Attraction Conversion Architecture

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Organic Conversion Architecture

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Home Landing Page

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Glossary Index Landing Page

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Keyword Index Landing Page

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Author Index Landing Page

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Tag Landing Page

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Topic Landing Page

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Author Landing Page

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Marketplace Landing Page

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Rapid Conversion Landing Page

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Article Landing Page

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Download Up Sell Page

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Template Inventory Checklist

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Mequoda Wordpress Plugins and Applications

Plugins• Mequoda Auto Tagger• Mequoda Conference Registration• Mequoda Email Contact• Mequoda Order Flow• Mequoda Previous Next Post Link• Mequoda Registration• Mequoda Source Tracking• Mequoda Transaction Tracker• Mequoda WhatCounts Collector

Applications• Google Custom Search• Google Analytics• Google Adwords• Google Optimizer• What Counts EMS• Delivery Monitor• PayPal CC Processing•Excel Reporting

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Mequoda Daily User Task Flow Map

Show the A and B

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Mequoda Daily User Task Flow Map – Page 2

Show the A and B

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Mequoda Daily User Task Flow Map – Page 3

Show the A and B

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Attraction Conversion Architecture

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Thank You

Don Nicholas, Managing PartnerMequoda Group, LLC

Don@Mequoda.com(508) 358-9689

530 Wood StreetBristol, RI 02809http://www.Mequoda.com