we boost your sales, seo, and online reputation by getting ... · database of news articles on the...

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Statement of Confidentiality This presentation and supporting materials contain confidential and proprietary business information for Visiting From Space Inc. These materials may be printed or photocopied for use in evaluating the proposed project, but are not to be shared with other parties. Your Contact: Romeo Altamirano / VP Media [email protected] (714) 794-2498 http ://www.visitingfromspace.com Visiting From Space Inc. 8141 E Kaiser Blvd. Suite 130 Anaheim Hills, CA 92808 We boost your sales, seo, and online reputation by getting key reporters to write about your business.

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Page 1: We boost your sales, seo, and online reputation by getting ... · database of news articles on the planet. We can find the most powerful people writing about your competitors, your

Statement of Confidentiality

This presentation and supporting materials containconfidential and proprietary business informationfor Visiting From Space Inc. These materials may beprinted or photocopied for use in evaluating theproposed project, but are not to be shared withother parties.

Your Contact:Romeo Altamirano / VP [email protected](714) 794-2498http://www.visitingfromspace.comVisiting From Space Inc.8141 E Kaiser Blvd. Suite 130Anaheim Hills, CA 92808

We boost your sales, seo, and online reputation by getting key reporters to write about your business.

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We used Visiting From Space to launch our company. The results were Extraordinary! In just one month,Visiting From Space got us featured in Fast Company, the Huffington Post, Techcrunch, Engadget, Wired,Mashable and over 500 more news outlets. All of the visibility immediately boosted our sales by$346,000 and paved the way for a $4.6 million dollar round of funding. Amazing!

Greg PonesseBublcam

Fasten your seatbelts. We here to

transform your business.

I worked with Visiting From Space for the launch of our 3D printer. They were very accessible andproactive. All of the media coverage boosted our credibility and helped us hit $687,000 in sales in ourfirst 30 days. Because of the media coverage I was able to close deals with many customers, includingIntel, NASA, Rolls Royce, and Home Depot. Visiting From Space definitely exceeded my expectations andI highly recommend them.

Jonathan CheungKudo3D

Being our first experience with a PR firm, we were surprised by the positive attitude and professionalismthey displayed. Our first media push was a big hit instantly landing us coverage with Engadget, theDiscovery Channel, Venturebeat and much more. We were very pleased with their willingness to guide usthrough the process, explaining the hidden tricks of the PR industry which we will continue to implementmoving forward. These guys are the real deal.

Matt GillespieGoSun

We chose Visiting From Space because they had the most personal approach. They were willing to chatand email on a daily basis but they managed to be efficient at finding us leads without needing dailycontact. The press that we received was critical. As soon as we signed on our trend-line acceleratedupwards at an exponential rate. We were quickly featured in Forbes, Fast Company, Wired, Venturebeatand others.

Conor RussmannoOpenBCI

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GET PRESS LIKE NEVER BEFORE

You’ve got an awesome company. More people should know about it. It’s time to get the word out.

A lot of companies use paid newswires, but they don’t generate any real press (more about that later).

You can buy Facebook and Google ads. They’re trendy, but costs add up and they never convert like you want them to.

If you want to reach a lot of people quickly, the name of the game has always been the same …. get your business some press. Why not? Reporters are always looking for content. You’re doing them a favor by giving them something to feature. It’s the perfect relationship.

You can be headline news in outlets like the Huffington Post, Forbes, Fast Company and tons more. Just one article can expose your companies to millions of people. In one swoop, you’ll instantly boost your sales, exposure, reputation, SEO, and more.

But how do you start? How do you get into the news outlets that are perfect for you? The solution has always been the same … hire a PR Firm.

But beware …. PR firms are old school. You'll spend between $5,000 to $25,000 per month on agreements that last at least 3 months.

Worst of all, you’ll get little to no transparency. What are they doing on a day to day basis? How many reporters are they reaching out to and what type of feedback are they seeing? You’re left in the dark wondering if you’re getting your money’s worth.

It’s time for an overhaul. We elevate PR to a whole new level. Welcome to the revolution.

At Visiting From Space you know exactly what’s happening every step of the way. Just log in to your intuitive dashboard and our tools allow you to follow how our outreach with reporters is going. Track email opens, clicks, shares, location, time spent reading the emails, interest score, and so much more. No more smoke and mirrors. You get to see the work.

Best of all, you can pay as you go … another first in the industry. No long term contracts. No hidden fees. Just pricing that makes sense. Pay more only when you see results. It doesn’t get any better.

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Once you’re onboard you’ll inherit an entire team ofmedia experts who share one common goal … togenerate as much press for you as possible.

We do it all. We create everything we need to interactwith reporters (i.e. company pitch, emails, optionalOnline Media Portal). Then we go through our networkof 1.9 million reporters targeting journalists in yourindustry … the ones most likely to write about you.

Once the inquires start rolling in, we work directly withreporters so you don't have to. We answer theirquestions and field their inquiries. We schedule andfacilitate interviews and do the legwork so you look greatonline and over the airwaves.

This is our space. It’s what we’re great at and what welove to do.

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PARTNER WITH EXPERTS

ONLINE MEDIA PORTAL (optional)

Think of your Online Media Portal as a one-stop destination filledwith all of the details reporters need to write their articles.

Your website is great, but reporters have limited time to flipthrough all of your webpages looking for the details they need. Wemake it easy for them, serving all your information up to them on asilver platter.

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MAKE POWERFUL

NEW CONNECTIONS

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We know the world's top reporters. We know whothey are. We know what they look for. And weknow how to present your company to them in away that gives you the best opportunity of gettingfeatured.

Not only do we know what reportershave written about, we have access tothousands of editorial calendars. Wecan pitch your story to the rightpeople by finding the media contactsand outlets already planning to coveryour industry.

We have the most comprehensivedatabase of news articles on theplanet. We can find the most powerfulpeople writing about yourcompetitors, your industry, andrelevant key trends. This allows us toreach out to our contacts with a muchmore personal and informedapproach, boosting your coveragepossibilities.

We use data and performanceanalytics to quickly find all of theinfluencers that can significantlyimpact your business. We prioritize ourmedia contacts by reach, socialsharing, website traffic, audienceengagement, SEO impact, and more.

We’re connected. We have the largestnetwork of journalists on the planet …over 1.9 million key journalists andinfluential bloggers that cover newsacross every medium, from online newsand blogs to TV, magazines, radio andmore. With us, reaching them hasnever been easier.

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Every single step and movementof theirs is measured, quantifiedand scored. We keep only theaspects of your media campaignthat rank the highest,systematically improving,analyzing, and fine tuningeverything else. The result ...correspondence and a MediaPortal that generates optimumresults. You'll receive moremedia coverage for yourbusiness faster leading to aboost in your exposure andsales.

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WE GIVE YOU SUPERPOWERS. GET ADVANCED

We’re the only communication agency in the world that lets you to track how your company is resonating with reporters. You get your PR Pulse.

Log in to your intuitive dashboard and our tools allow you to follow how our outreach with reporters is going. Track email opens, clicks, shares, location, time spent reading the emails, and so much more. No more smoke and mirrors. You get to see the work.

Sends: Track the number of emails that were sent

Opens: Track the number of emails that were opened

Clicks: Track how many times your links were clicked on

Shares: Track how many emails were forwarded and shared

Viewed: Track when the emails were opened for the first time

Time: Track how long the emails were viewed

Location: Track where the reporters are located

Browsers: Keep tabs on which browsers are popular for viewing

Operating System: Know which operating systems were used to open the emails

Interest Score: Get an interest score based on clicks, time viewed, opens, and forwards

Interactive Charts: Interactive Charts demonstrate your success, quickly giving insight

Follow-up: Optional feature allows you to quickly follow-up with reporters

AB Testing: Optional feature allows us to test different approaches so we can quickly fine tune your messaging and results

REPORTING THAT MAXIMIZES YOUR RESULTS.

These aren’t just number for numbers sake. These numbers actually help usunderstand how reporters view your company and what can be done toimprove results. The data helps us maximize your press and blog coverage.

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Westinghouse is a multibillion dollarcompany. When they launched Nucli, anadvanced smart lock for your door, mediacoverage wasn't progressing as quickly asthey liked. So the CEO of Westinghousereached out to us for help. We wentthrough our network of 1.9 millionreporters, zeroing in on our contacts andjournalists most likely to write about theNucli. We put together compellingoutreaches that resonated with journalistsand BOOM .... within just a few days themedia coverage started to roll in. Salestook off. After just a month, orders for theNucli surpassed $195,000.

PRESS CAN

INSTANTLY

BOOST YOUR

SALES

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$52,325 Cost for a 30 second ad on the Today Show

105 seconds Time the Forever Pillows was featured on the Today Show

$183,137 Ad value of their Today Show appearance.

$0 Amount Forever Pillows paid to be on the Today Show

Priceless Impact on their business

PRESS WILL BE THE MOST COST EFFECTIVE

TOOL IN YOUR MAKETING ARSENAL

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Regional Starter Global Starter Regional Pro Global Pro Enterprise

Media Reach U.S. orany 1 country

Global U.S. orany 1 country

Global U.S./Global

Number of Reporters Contacted

500 1000 1000 2000 20,000+

Term 7 days 7 days 7 days 7 days One month

Campaign Analytics

Client Dashboard

Creative Team

Media Management

Online Media Portal

PRICING

Every single step andmovement of theirs ismeasured, quantified andscored. We keep only theaspects of your mediacampaign that rank thehighest, systematicallyimproving, analyzing, andfine tuning everything else.The result ...correspondence and aMedia Portal that generatesoptimum results. You'llreceive more mediacoverage for your businessfaster leading to a boost inyour exposure and sales.

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Choose between a 7 day campaign or amonthly plan. No matter which plan youchoose we'll maximize your newscoverage during your time with us. Whenyour term with us come to a close we'reconfident you'll sign up again once youexperience the results first hand.

How many reporters do you want us toreach out to? Choose between 500, 1000,or 2000 journalists. After your firstcampaign is sent you have the option toscale up. We’ll continually dial-in yourcampaign based on the data and analytics.Then we’ll reach out to a whole new batchof reporters with enhanced messaging.The goal is to get maximum results eachand every time.

Once you're on board, we're all in. Sitback and relax while our team ofexperts handles all aspects of yourmedia campaign from strategy andcreation to outreach, management,reporting, and optimization.

Our tools allow you to follow your emailcampaigns. See how quickly yourcompany is connecting with reporters.Track email opens, clicks, shares,location, time spent reading the emails,and so much more.

Our data and interactive charts breakdown the mechanics of PR and lets yousee first-hand what it takes to generatepress. It also gives powerful insight thatallows us to continually improve yourcampaign for better results. This is PR atits highest level.

We work directly with reporters so youdon't have to. We answer their questionsand field their inquiries. We schedule andfacilitate interviews and do the legworkso you look great online and over theairwaves.

Your website is great, but reporters havelimited time to flip through all of yourpages looking for the details they need.We make it easy for them, serving all yourinformation up to them on a silverplatter. Our digital team will create anOnline Media Portal for you .... a one-stopdestination with all of the detailsreporters need to write their articles.Optional one-time price: $375.

Term

Number of Reporters

Creative Team

Campaign Analytics

Client Dashboard

Media Management

Online Media Portal

$785 $975 $1,250 $1,650

Getting news coverage anywhere cansignificantly impact your business. Choosebetween US or Global reach. Once you'reon board we go through our entirenetwork targeting our contacts andjournalists in your industry, the ones mostlikely to write about you.

Media Reach

per campaign per campaign per campaign per campaignMonthly

optional optional optional optional

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VISITING FROM SPACE vs PAID NEWSWIRES

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It’s well known within PR circles that the best way to killyour chances of getting press is to issue a press release(on a newswire). Why? First of all, reporters generallydon’t read PR Newswire or other wire distributionservices. Secondly, once it’s on a massive distribution listlike that, it’s no longer news. Reporters want the newsbefore it becomes public.

These wire distributions services mask theirineffectiveness with content-sharing relationships thatproliferate press releases far and wide across theinternet to sites that no one really reads. But it gives theimpression of press coverage when it’s simply reprints—in fact most sites will label such content as “via PRNewswire” or similar credibility—killing terms.”

Bill Hankes

Fast CompanyMay 1, 2017

We win! No contest! If you want to generate press for your business you have to reach out directly to reportersand leverage your media relationships. That’s what we do. Paid newswires seem like a good idea, but you’ll quicklyfind out they don’t generate the coverage you think they will. But don’t just take it from us … take it from BillHankes, a reporter at Fast Company. See an excerpt from his article below:

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FashionHomeTransportationEntertainmentFinancialEducationManufacturing

B2B & B2C

Local National Worldwide

Consumer GoodsNew ProductsTechnologyEnergy/EnvironmentBiotechnologyHealthcareFitness

ServicesPetTravelFood & DrinkSportsParentingHealth & Beauty

Business Types We Work With

Press ReachWe Offer

Some of theIndustries WeSpecialize In

From start-ups to Fortune 500 companies, we help B2B and B2C companies all over the world generate press on a local, national and worldwide scale.

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Pick Your Plan at our website thencomplete a questionnaire we’ll emailyou after you join.

Your assigned a Visiting From SpaceMedia Team. They’ll reach out to youto schedule a conference call. It’smeet and greet time.

We build all of your media assets (i.e.company pitch, email campaign,optional media portal).

We go though our network of 1.9million reporters, creating a customcontact list of journalists in yourindustry. These are the reportersmost likely to feature you.

We get your stamp of approval on allof the media assets we create foryou.

GET STARTED IN A FEW EASY STEPS

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Your Press Day is here. This is the daywe reach out to reporters, sharingnews about your company. Fastenyour seatbelts

Get access to your dashboard so youcan follow the progress of yourcampaign. See how reporters arereacting. This is awesome.

We speak reporter lingo so we serveas your media liaison, dealing withreporters and passing any questionsand requests to you.

Scale up. Based on the data you’ll seeat your dashboard, you have theoption to follow-up with reporters orscale up, reaching out to a whole newbatch of journalists with messagingwe continually improve.

Sit back and relax while we do all ofthe work for you. Life is good.

LET’S GO. CLICK ON THE LINK BELOW