wdc 2014 - presentation by ceo: alayne reesberg
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TRANSCRIPT
Cape Town Design, NPC Alayne Reesberg, CEO
To transform Cape Town through design, into a sustainable, produc6ve African city, bridging historic divides and building social and economic inclusion
+ iden2fy + nurture + promote projects that offer tangible evidence of how design can improve lives, within our uniquely South African and African context
2014 PROGRAMME
+ WDC is an invita2on for change + WDC is a plaDorm for new
collabora6ons, new conversa6ons, new connec6ons and new possibili6es – that will last long aFer 2014
+ Understand how integral design is in our everyday lives
+ How we can use it as a tool to support the changes we would like to see in our homes, schools, neighbourhoods, city and country
+ A dynamic programme of projects, ac2vi2es and events showcasing services, processes, interven2ons, products and objects
2014 Cape Town
2008 Turin
2010 Seoul
2012 Helsinki
+ First call for public submissions elicited 572 submissions, resulting in 230 shortlisted projects
+ 1 – 31 July: Second call for submissions that are design-led, game-changing, collaborative and of scale and impact
- Gaps identified in architecture, engineering, product design, science and technology
- 667 submissions received
- 69 submissions from outside of South Africa
- Sponsorship and partnership opportunities being identified
+ Engagement through stakeholder sessions, public libraries, speaker forums and social media platforms
DESIGN WEEK FORUM (18 Sep 2013, London Design Festival) The ‘go-to’ event for Design Week organisers from around the world to meet in one place biennially to learn from each other and take back with them, constructive tools for consideration and potential development within their own events NEW YEAR’S EVE OF DESIGN (31 Dec 2013) The official launch event DESIGN GALA (26 Feb 2014) High-profile opportunity to recognise the contributions made by local design industries and design professionals that are testaments to city’s WDC designation
SIGNATURE EVENTS
DESIGN POLICY CONFERENCE (November 2014) Global platform for the high-level exchange of ideas, insights and best practices from different countries, regions and cities developing, launching and maintaining effective design policy. Focus on Africa DESIGN HOUSE EXHIBITION (November 2014) 7-Day international showcase of cities across the world. International exhibitors are invited to present the best of their cities, creating an opportunity for designers to share ideas, innovation and expertise CONVOCATION CEREMONY (November 2014) A symbolic event highlighting the official ‘hand-over’ of the WDC title from one city to the next
SIGNATURE EVENTS
+ Philippi Innovation Hub + Zamani Archeological Sites + Monkeybiz South Africa + Project Izizwe Free Wi-Fi + Kaya Labs + Stellenbosch Innovation District + SKA – MeerKAT Project + Learning Innovation Design Lab
+ Jamshack + Reblocking of Mtshini Wam Informal Settlement + Maboneng Township Arts Experience + Reimagining an Icon: Naspers Building + Suidoosterfees + Greater Stellenbosch Development Trust
+ “UP” deadstock Collaboration + Frame Foundry + Lynedoch Eco Village + Company’s Garden Restoration + FoodPods + Fundza Mobi Networks + My Dream World (health service design) + Oranjezicht City Farm
+ Hidden Cape Town + Strand Street Quarry + Africandy.com + Design Network Africa Exhibition + Ceramics South Africa + WDC Pavilion + Water Cathedral + Hout Bay Pathway
+ WDC2014 is not a “FIFA” in terms of Arrivals
+ WDC2014 will add gravitas to existing design properties and events in and around Cape Town
+ WDC2014 is developing a “Design Route” in conjunction with Cape Town Tourism
+ WDC2014 will establish Cape Town as a centre of design excellence – over time
THE IMPACT OF WDC2014 ON TOURISM
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