Mobile customer engagement - built for a smarter marketing cloud

Hello, smarter mobile engagement.

Learn More Watch The Video

Drive engagement, loyalty, and revenue by engaging customers though mobile channels.

Create meaningful mobile relationships with your customers.

1

ThinkKelly

March 24, 2016 at 3:28PM

AS A THANK YOU FOR COMPLETING OUR SMS SURVEY, WE ARE OFFERING YOU 15% OFF YOUR NEXT PURCHASE

We appreciate your feedback, Kelly!

THINK

Learn MoreDesign the mobile experience your customers expect.

IBM Marketing Cloud Mobile

THINK

A/B/n

Design — Create customer journey maps.

Execute — Automate execution across channels.

Measure — Understand response and behaviors.

Connect — Integrate into other channels and sources.

App Messaging Push notifications, in-app messages, message center, and preferences.

SMS Connect through the widest mobile channel in multi-step, two-way interactions.

1 Mobile Email More than half of emails are opened on mobile, are you optimized for it?

Multi-Channel Programs Develop automated, multi-channel mobile campaigns through a marketer interface.

Testing Systematically test push notifications to decide which message is most effective.

Proximity & Location Send messages based on proximity, beacons, or location segments.

Personalization Customize messages with dynamic content such as names or individual content.

Connected Channels Pre-built integrations to our network of partners with the Universal Behavior Exchange.

Journey Mapping Design ‘zoomed-out’ customer experiences and get the full picture.