ux design for social good

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USER EXPERIENCE DESIGN FOR SOCIAL GOOD by Andre Plaut @andreplaut [email protected]

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User Experience Design, when applied to vital services and social causes, can change the world. In this talk, I discuss two key UX methods, prototyping and participatory design, that could be used to solve major social problems.

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USER EXPERIENCE DESIGN FOR SOCIAL GOODby Andre Plaut

@andreplaut [email protected]

@andreplautUser Experience Design for Social Good

HI, MY NAME IS ANDRE PLAUT For the last 6 years, I’ve been designing learning experiences for:

@andreplautUser Experience Design for Social Good

UX + EDUCATION

@andreplautUser Experience Design for Social Good

UX =The art / science of understanding and empathizing with users in order to solve their problems with as little fuss and as much joy as possible.

@andreplautUser Experience Design for Social Good

UX + EDUCATION

@andreplautUser Experience Design for Social Good

GOVERNMENTUX +

@andreplautUser Experience Design for Social Good

HOUSINGUX +

@andreplautUser Experience Design for Social Good

HEALTH CAREUX +

@andreplautUser Experience Design for Social Good

ECONOMYUX +

@andreplautUser Experience Design for Social Good

USER EXPERIENCE DESIGN, WHEN APPLIED TO VITAL SERVICES AND SOCIAL CAUSES, CAN CHANGE THE WORLD.

@andreplautUser Experience Design for Social Good

UX IS INCREDIBLY BROAD

@andreplautUser Experience Design for Social Good

PARTICIPATORY DESIGN

PROTOTYPING

USER RESEARCH

INFORMATION ARCHITECTURE

CARDSORTINGCONTEXTUAL INQUIRY

INTERACTION DESIGN

COMPETITIVE ANALYSISSKETCHING

WIREFRAMES

MOBILE USER INTERFACES SERVICE DESIGNMENTAL MODELS USER FLOWS PERSONASUSABILITY TESTING BRAINSTORMING SEARCHSITEMAPS NAVIGATIONVISUAL DESIGN BRANDING INTERVIEWING

@andreplautUser Experience Design for Social Good

PARTICIPATORY DESIGN

PROTOTYPING

USER RESEARCH

INFORMATION ARCHITECTURE

CARDSORTINGCONTEXTUAL INQUIRY

INTERACTION DESIGN

COMPETITIVE ANALYSISSKETCHING

WIREFRAMES

MOBILE USER INTERFACES SERVICE DESIGNMENTAL MODELS USER FLOWS PERSONASUSABILITY TESTING BRAINSTORMING SEARCHSITEMAPS NAVIGATIONVISUAL DESIGN BRANDING INTERVIEWING

@andreplautUser Experience Design for Social Good

VALIDATE

REVI

SE

CREATE

@andreplautUser Experience Design for Social Good

PARTICIPATORY DESIGN

A user-centered design approach that seeks to involve all stakeholders in the development and discovery process in order to better create a product that meets their needs.

@andreplautUser Experience Design for Social Good

PARTICIPATORY DESIGN

“You’ll like this film because you’re in it.”

- Michel Gondry, film director

@andreplautUser Experience Design for Social Good

PARTICIPATORY DESIGN + EDUCATION

General Assembly’s UXDi

@andreplautUser Experience Design for Social Good

PARTICIPATORY DESIGN + AFFORDABLE HOUSING

ELEMENTAL Santiago, Chile Housing Project

@andreplautUser Experience Design for Social Good

WHAT IF PEOPLE COULD PARTICIPATE IN DESIGNING THE WAY THEY PAID TAXES

@andreplautUser Experience Design for Social Good

WHAT IF PEOPLE COULD PARTICIPATE IN DESIGNING THE WAY THEY VOTED IN ELECTIONS

@andreplautUser Experience Design for Social Good

WHAT IF PEOPLE COULD PARTICIPATE IN DESIGNING THE WAY THEY GOT MEDICAL CARE

@andreplautUser Experience Design for Social Good

VALIDATE

REVI

SE

CREATE

@andreplautUser Experience Design for Social Good

PROTOTYPING

To create an early sample, model, or representative outcome in order to test a concept and learn from the results. Greek for primitive form.

@andreplautUser Experience Design for Social Good

GOOGLE GLASSEarly prototype

@andreplautUser Experience Design for Social Good

PROTOTYPES CAN BE MADE OFEXPERIENCESPEN & PAPERRAW MATERIALS

@andreplautUser Experience Design for Social Good

PROTOTYPES CAN BE MADE OFEXPERIENCESPEN & PAPERRAW MATERIALS

@andreplautUser Experience Design for Social Good

PROTOTYPES CAN BE MADE OFEXPERIENCESPEN & PAPERRAW MATERIALS

@andreplautUser Experience Design for Social Good

WHAT QUESTIONS DO YOU WANT ANSWERED?

UTILITY USABILITY DESIRABILITY

Does my product or service actually meet my user’s needs?

Are my users actually able to use my product or service?

Do any of my users actually want to use my product or service?

@andreplautUser Experience Design for Social Good

PROTOTYPING IS ALL ABOUT TESTING YOUR ASSUMPTIONS WITH REAL USERS.

@andreplautUser Experience Design for Social Good

VALIDATE

REVI

SE

CREATE

@andreplautUser Experience Design for Social Good

HOW COULD YOU APPLY THESE METHODS TO CREATE A BETTERUSER EXPERIENCE?

@andreplautUser Experience Design for Social Good

HOW COULD YOU APPLY THESE METHODS TO CREATE A BETTERHUMAN EXPERIENCE?

@andreplautUser Experience Design for Social Good

CREDITS

http://www.jianart.com/what-is-ux-design/WHAT IS UX?

http://archrecord.construction.com/features/humanitariandesign/Latin-America/images/Lo-Barnechea-Main.jpgELEMENTAL SANTIAGO HOUSING PROJECT

http://www.theverge.com/2013/2/22/4013406/i-used-google-glass-its-the-future-with-monthly-updates“I USED GOOGLE GLASS: THE FUTURE, BUT WITH MONTHLY UPDATES” BY THE VERGE

http://www.gogamestorm.com/?p=344GAMESTORMING: BODYSTORMING

http://zurb.com/word/prototypingPROTOTYPING: ZURB UNIVERSITY