u magazine media pack

magazine

reasonsto advertise

in

22,585

The U audience are women from age 20-35 who are enjoying the ‘decade of indulgence’.

With high disposable income and a love for fashion and beauty, U magazine enables you to reach your target audience. As Ireland’s number one selling female title*, U magazine continues to increase shelf sales and readership year on year.

Magazine advertising sells and it delivers results consistently. Studies show that magazines are the strongest driver of purchase intent, and they actually boost the effectiveness of other media.

U magazine is strategically complemented with digital support, which includes a website, pro-active Twitter and Facebook, e-zines, and behind-the-scenes videos.

U magazine is published by Ireland’s leading magazine publisher, Harmonia, who prints over 4.5 million magazines every year. We are 100% Irish and work hard at ensuring all editorial and advertising relates to the Irish consumer including prices in euro and, where possible, featured items are available to purchase in Ireland.

*Source – ABC January-December 2013 Active Sales

features

list

U

Issue 1On sale 2 Jan Fashion Winter warmers Feature Up and Comers – faces to watch for 2014 Beauty Winter skin

Issue 2On shelf 20th JanFeature Working girls. How to start your own business Beauty Complexion perfection. A guide to creating the best possible base for your make-up including prep, primer, foundation and concealing

Issue 3On shelf 3 FebFashion Nice knickers. Undies for Valentine’s Day Beauty Sentimental. Fragrances that remind us of our childhoods, mothers and grandmothers and

the updated, fresher versions we can wear now

Issue 4On shelf 17 FebBeauty Hair special. Spring trends from celebville to your bedroom and step-by-step shoots Fashion The Accessories Special. Bags, shoes, watches etc.

Issue 5On shelf 3 MarThe Sex Issue: Sex survey, sex features and everything you ever needed to knowBeauty In the red. All our favourite red products, a panel on the nicest lipsticks, nail polishes and fragrances in red bottles

Issue 6On shelf 17 MarEmigration special: What you need

to know to move to Oz/Canada/US Survey Emigration Mother’s Day Special Gift Guide (30th March)

Issue 7On shelf 31 MarCeleb Fashion Special How to get the look of your favourite stars Beauty Beauty icons. Old and new, so people like Twiggy and Farrah Fawcett from back in the day, and who are the new beauty icons for hair and make-up

Issue 8On shelf 14 AprilCatwalk to RealityHigh fashion new season looks for your budget Beauty Primary colours. Block colours are going to be huge in spring, here’s how to wear them

magazine

Features list2014

Issue 9On shelf 28 AprilThe Beauty Awards Issue 10On shelf 12 May Holiday Special The best fake tan, perfect holiday hair, the best 2014 destinations and staycations Survey Sex on holidays

Issue 11On shelf 26 May Summer Beauty Special Catwalk trends Beauty Summer beauty trends

Issue 12On shelf 9 June Summer Fashion IssueSwimwear shoot, shades, shoes and summer must-havesBeauty Fake, don’t bake. A guide to faking a glow in the summer and avoiding accidental sunburn (at work, while walking, being outdoors) Father’s Day Gift Guide 15th June

Issue 13On shelf 23 June Summer Party Special Cocktails, festivals, bbqs Beauty Food and nails. Amazing nail art inspired by your favourite food! Survey How much do you really drink?

Issue 14On shelf 7 July Hair special Make friends with your hair! Love the hair you have. How to stop trying to make your hair do things suited to other hair types On shelf 7 July

Issue 15On shelf 21 July Shoes Glorious Shoes – over 100 styles you must have now! Competition Shoes for a year Beauty U beauty bags. What’s inside the U teams’s make-up bags

Issue 16On shelf 4 August

Debs Special Dresses, hair, make-up, shoes! Beauty Skin sabotage. Great skin happens from the inside out, learn the things that are sabotaging your skincare efforts and try to minimise them to make the most of your products

Issue 17On shelf 18 August The Ultimate Girls’ Day Out

Issue 18On shelf 1 September Fashion Autumn/Winter Trends Special Beauty Catwalk trend report. Backstage pics and expert quotes on all the catwalk hair, make-up and nails

Issue 19On shelf 15 September Big Fashion Issue Featuring all the winners of the U Hightstreet Style Awards

Issue 20On shelf 29 September Fashion & Beauty Everything under 1100 Survey Shopping habits

Issue 21On shelf 13 October Celeb Fashion Special How to get the look of your favourite stars Beauty On screen beauty. Beauty trends based on your favourite television shows like Mad Men, Girls and Scandal

Issue 22On shelf 27 October Careers Special Interview tips, advice from experts, dream jobs and classic work wear the must-haves for every girl’s work wardrobe Beauty Working girl. Get office appropriate make-up

Issue 23On shelf 10 November Fashion Denim special Survey How much do you spend on Christmas

Beauty Frow brows. A definitive guide to brows, from method of grooming to pencilling to shapes and trends

Issue 24On shelf 24 November The Christmas Issue The Ultimate Christmas Gift Guide

Issue 25On shelf 8 December The Party Issue Gorgeous party fashion & beauty

Issue 26On shelf 22 Dec NYE Issue Where to go and what to wear to ring in 2015!

Commercial Manager niamh Ryan

e: [email protected]: +353 (0) 1 240 5309

Commercial Director Rachel Supple

e: [email protected]: 353 (0) 1 240 5326

Ad Production Manager Kelly Smith


editor Jennifer Stevens


art director margaret Bourke


ADverTISemenT rATeSLocation Ratesdouble Page spread ¤6,490

outside Back Cover ¤3,960

inside Front/Back Cover ¤3,960

Full Page ¤3,520

Half Page ¤1,980

third Page ¤1,650

Quarter Page ¤1,100

Please supply high resolution PdFs by email or FtP to Kelly smith, e: [email protected]

Please save all ad copy as PDF Compatibility Version 1.3. our production requirements are in line with the industry

standard Pass4Press Version 7 guidelines, whichyou can see in full at www.pass4press.com

FtP details available on request, essential if file size exceeds 10 megabytes

U Magazine, Harmonia Ltd., rosemount House, dundrum road, dundrum, dublin 14.

ADverTISemenT SIzeSSpecification Height WidthDPS trim 297 mm 450 mmBleed 307 mm 460 mmtype area 270 mm 420 mm

Full Page trim 297 mm 225 mmBleed 307 mm 235 mmtype area 270 mm 195 mm

Half Page vertical 267 mm 95 mm Horizontal 130 mm 195 mm

Third of Page vertical 267 mm 61 mm Horizontal 85 mm 195 mm

Quarter Page 130 mm 95 mm

¼ Page strip vertical 267 mm 52 mm ¼ Page strip Horizontal 62 mm 195 mm

Contact Us�ates & Sizes

Log on to www.harmonia.ie to find out about our other great titles

@[email protected]/UMagazine

u magazine media pack

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