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London Book Fair 2015 Translation Rights List

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T A B L E O F C O N T E N T S

Page | 1

ART & CULTURE ..................................................................................................................... 2

Cinema .............................................................................................................................................................................. 2 Sound ................................................................................................................................................................................ 3

HOBBIES ................................................................................................................................ 4 Nature ............................................................................................................................................................................... 4 101 Series .......................................................................................................................................................................... 5 Oenology ........................................................................................................................................................................... 6

POPULAR SCIENCE ................................................................................................................. 7 Popular Science ................................................................................................................................................................. 7 Reference Titles ................................................................................................................................................................ 8

TECHNOLOGY & ENGINEERING ............................................................................................. 9 Technology ........................................................................................................................................................................ 9 The Complete Course in Files’ Series ................................................................................................................................ 9

HISTORY .............................................................................................................................. 10 History Highlights ............................................................................................................................................................ 10 Biography ........................................................................................................................................................................ 11 History ............................................................................................................................................................................. 12

GEOPOLITICS & INTERNATIONAL RELATIONS ..................................................................... 13 Geopolitics ...................................................................................................................................................................... 13 Essays .............................................................................................................................................................................. 14 Dictionaries ..................................................................................................................................................................... 14

GEOGRAPHY & GEOLOGY .................................................................................................... 15 Geography ......................................................................................................................................................................... 9 Geology ............................................................................................................................................................................. 9

LITERATURE & POETRY ........................................................................................................ 16 Linguistics ........................................................................................................................................................................ 16 Literature ........................................................................................................................................................................ 16 Poetry .............................................................................................................................................................................. 17

TOPOS / 128 SERIES............................................................................................................. 18

SOCIOLOGY ..................................................................................................................... 19 Kaufmann’s new editions ................................................................................................................................................ 19 Sociology ......................................................................................................................................................................... 20

PSYCHOLOGY ................................................................................................................... 21Psychology Highlights...................................................................................................................................................... 21 Childhood ........................................................................................................................................................................ 22 Old Age - Geriatrics ......................................................................................................................................................... 23 Psychology ...................................................................................................................................................................... 24 Psychoanalysis................................................................................................................................................................. 24 Psychotherapy ................................................................................................................................................................. 26

BUSINESS & MANAGEMENT ............................................................................................... 27 Tool-box Series ................................................................................................................................................................ 27 Business ........................................................................................................................................................................... 28 Strategies & Management .............................................................................................................................................. 28 Luxury .............................................................................................................................................................................. 30 Professional Efficiency & Personal Development ........................................................................................................... 30 Sale .................................................................................................................................................................................. 31 Training, Continuing Education ....................................................................................................................................... 32

OPENBOOK SERIES .............................................................................................................. 33

A R T & C U L T U R E

Spring / Summer 2015 DUNOD / ARMAND COLIN Page | 2

Cinema

The Cinema is Indispensable ! This collection of short works devoted to the cinema and more broadly to imagery offers you a synthesis of the fundamental aspects of these various fields (technical vocabulary, image analysis…) as well as more specific subjects (Asian film, film analysis…). These indispensable works, intended for students of cinema and visual arts, film lovers as well as anyone interested in the 7th art, make it

possible to quickly discover or go more deeply into one of the numerous aspects.

Asian Cinema : Yesterday and Today Frédéric MONVOISIN

05/2015 • 160 pages • 135 x 190 mm • 9782200291242 • 13.90 €

This clear and comprehensive work is devoted to Asian cinema from its origins up to today: China, Hong Kong, Taiwan, Japan, and South Korea. The author discusses from a historical and geopolitical perspective the specifics of each of these countries in two parts. The first part deals with Asian cinema from 1895 to 1945 (emergence of the cinema at the Chinese imperial court, development of production in Shanghai, the fragmented Japanese production and cinema in Hong Kong a British colony from 1842). The second part deals with Asian cinema from the post-war period to today (emergence of national political entities “independent” one from the other and finishes with a panorama of current Asian cinema. Frédéric Monvoisin is doctor in cinema and audiovisual of the Sorbonne Nouvelle University. He taught history of Asian cinema in France and abroad and has been reseacher at the Nichibunken of Kyoto.

Introduction to Image Analysis - 3rd edition Martine JOLY Rights on the previous editions sold to: Argentina, Mainland China, Italy, Korea and Portugal 05/2015 • 160 pages • 135 x 190 mm • 9782200293628 • 12.50 €

To make it possible to understand more fully the message an image is conveying this work presents method for analysis of a still image (painting, photograph, poster, etc.) which also can be used to deal with moving images, notably the cinema. The work discusses the various meanings of an image and the questions that are raised: What is an image? How to interpret it? What can its role and impact be? How can its “reading” stimulate creative interpretation? Numerous examples illustrate the contents of the work. This new updated edition has been expanded by a new analysis of press photography. Martine Joly is professor emeritus at the University of Bordeaux 3 Michel-de-Montaigne.

The Vocabulary of Cinema - 4th edition Marie-Thérèse JOURNOT Rights on the previous editions sold to: Mainland China, Italy and Portugal 05/2015 • 160 pages • 135 x 190 mm • 9782200601638 • 12.50 €

This work contains the 500 most important terms used in the various domains of cinema: analysis of films, basic theoretical concepts of aesthetics and narration, lighting, editing, shooting, screen writing, scale of plans… as well as genres and the major currents of film-making. It makes access to the terminology used by specialists easy. This new updated edition includes, notably, digital imagery. Marie-Thérèse Journot is honorary senior lecturer in cinema at the Sorbonne Nouvelle University, Paris 3.

Manual of Film Analysis - 4th edition Anne GOLIOT-LETE and Francis VANOYE Rights on the previous editions sold to: Mainland China, Italy and Korea 05/2015 • 168 pages• 135 x 190 mm • 9782200601645 • 12.50 €

Analysis of films is a widely practised discipline. It generally generates written texts but it can also lead to audio-visual or mixed production. It is taught in schools and universities in very different contexts depending on the various objectives. This “manual” doesn’t seek to establish a fixed rigid framework nor set down a standard “grid.” What it does is provide guide posts, and describe an approach to analysis that is specific to film. It outlines the elements of a broad reflection, and analyses “in practice,” from the film as a whole entity to short sequences. This new edition includes two new developments in the analysis of documentaries and computer generated films. Anne Goliot-Lété is senior lecturer at the University Denis-Diderot. Francis Vanoye, professor emeritus at the University Paris Ouest-Nanterre-La Défense, is Gestalt-thérapeute and teacher at the Parisian school of Gestalt.

A R T & C U L T U R E


Inside an Actor’s Skin Sylvie ROQUES and Georges VIGARELLO 02/2015 • 192 pages • 145 x 220 mm • 9782200294441 • 15.90 €

Brilliant, captivating, the object of fantasies and everyone’s attention, the actor fascinates by his special talent, that of becoming someone else and to getting inside the skin of a character, to be its “incarnation” in a continuous and troubling game of illusion. Make-up, costumes, wigs, masks… The body of an actor, more than any other artist, becomes an essential part of his art. What is the relationship between the actor and his physical body? Does he take care of it? What value does he place on image, beauty? How does he deal with the ageing process? This is the first time a study invites us to get inside the skin of an actor, in both meanings of the term, by studying the subtleties of the dual personalities that acting imposes as well as revealing as never before the importance given to the body in its astonishing and paradoxical depth. Sylvie Roques is researcher associate at the Centre Edgar Morin (EHESS/CNRS), specialised in theatrical studies. Georges Vigarello is Historian, studies director at the EHESS (School of Social Sciences Studies).

Sequence Analysis - 4th edition Laurent JULLIER Rights on the previous editions sold to: Korea 02/2015 • 224 pages • 150 x 210 mm • 9782200600549 • 22.00 €

How to analyze a film sequence? Whether one does it for pleasure or as part of an exam, it is wise to be well equipped. This book is a tool box that provides the indispensable bases for analysis, technical as well as aesthetic. Each of the tools is explained with the help of graphs or photograms, and examples of films taken from the entire history of film. It is not necessary to be an accomplished film buff to understand and put them to use. Examples of previous exams (updated in this new edition), that includes a sequence analysis, are provided along with commentaries: cinema option for diplomas in letters or plastic arts, competitive entrance exam for schools of advanced study in image. This fourth edition includes three new analyses of films as well as major reorganisation and updates, notably the concept of style, delimitation of a sequence, and bases of cultural analysis. New more recent visual material has been added. Laurent Jullier is professor at the IECA (European Institute of Cinema and Audiovisual) and is research director at the IRCAV (Research Institute on Cinema and Audiovisual).

Sound

Sound in the Cinema and Television, From Recording to Post-production Lucien BALIBAR

02/2015 • 320 pages • 170 x 240 mm • 9782100716654 • 32.00 €

This work, the fruit of the author’s experience and know-how, sets out and explains in detail the phases of the making of a sound track for cinema and television, from the recording to post production, emphasising the role of each player and the connection of sound to the image: the various types of sound and the specific nature of sound sources ; recording equipment (microphones, booms, recording devices, RF transmitters) ; set-up and constrains of the shooting ; main situations encountered by the sound crew during shooting ; sound editing (voice, ambience and sound effects) ; post-synchronisation, mixing and the master. The work, illustrated with numerous explicative plans, photos, and examples from the field as well as discussions with specialists, is intended for cinema and audio-visual professionals as well as students in cinema schools seeking to acquaint themselves with sound recording or to add to their knowledge of it. Lucien Balibar is sound editor and director for cinema, graduated from the Louis-Lumière School in 1993 and of the Fémis in 1997.

The Book of Sound Techniques, Tome 1, Basic Concepts - 5th edition Denis MERCIER

04/2015 • 488 pages • 170 x 240 mm • 9782100724222 • 66.00 €

The Book of Sound Techniques is an interdisciplinary work, developed by eminent professionals in their specific fields that presents a summary of all the knowledge dealing with sound. Abundantly illustrated, full of information and methods, this work over the years has become the book of reference for sound professionals and an indispensable tool for students in audio-visual training schools. This first tome deals with the basic concepts of physics of electro-acoustic, acoustics, electronics, auditory perception, signal processing as well as audio frequency and digital audio technologies. Updated 5

th edition.

Denis Mercier is soundman and sound editor. He teaches at the Marrakech School of Visual Arts.

H O B B I E S


Nature

On the Trail of Wild Mammals, Deer, wild boar, hare… know how to recognize them Patrick HAFFNER and Audrey SAVOURÉ-SOUBELET 03/2015 • 208 pages • 135 x 210 mm • 9782100714384 • 14.90 €

What are these tracks? Is it possible to see and observe a wolf on a walk in the forest? These guide books of a new generation, published in partnership with the Museum of Natural History, open the doors of nature to those seeking to better understand it. The book's first part provides scientific explanations and practical advice to help make your excursion more profitable (Where and how to observe? What is a mammal? How to take photos? How to identify species?) The second, devoted to the identification of species, is comprised of files in which the principal wild mammals (land, flying, and marine) of France and Europe are presented along with their observable traces. To enable the reader go deeper into the subject, a practical address book gives the addresses of associations, museums, and scientific websites for the public at large, as well as a bibliography. Patrick Haffner is head of the species unit of the National Museum of Natural History, Natural Heritage Department and is a mammal specialist. Audrey Savouré-Soubelet is a research fellow at the National Museum of Natural History, Natural Heritage Department and is a mammal specialist.

Discovering Spiders, A field guide to understanding nature Christine ROLLARD and Alain CANARD 03/2015 • 192 pages • 135 x 210 mm • 9782100711048 • 14.90 €

Just what is this spider? Guide Books for the Amateur Naturalist, books published in partnership with the Muséum National d’Histoire Naturelle History (National Museum of Natural History), open the doors of nature to those seeking to know more about it. This work is in two parts. The first provides scientific explanations and practical advice to help in the discovery of the astonishing world of spiders. The second part indexes, in the form of files, a hundred of the most common species in France and Europe. To enable the reader to go deeper into the subject, a practical address book gives the addresses of associations, museums, and scientific websites for the public at large, as well as a bibliography. Christine Rollard is a researcher at the National Museum of Natural History, and author and co-author of several works for the general public. Alain Canard is a professor at the University of Rennes 1, and vice-president of the cultural, scientific, and technical commission.

Finding and Picking Useful Wild Plants, Medicinal, tinctures, and aromatic plants: learn how to identify them - 2ndedition Danielle MACHON and Nathalie MACHON 03/2015 • 200 pages • 135 x 210 mm • 9782100722723 • 14.90 €

How to make one’s own eau de toilette? How to recognize pennywort? The work is composed of two parts. The first describes the indispensable elements for the preparation of an outing: how to observe a plant? Which wild plants are useful? Scientific information about plants: the different families, physical and chemical qualities, etc.. The second part is devoted to their identification in the form of 100 files which describe the various species: edible, fodder, aromatic, medicinal, depolluting, tincture, etc. An appendix in the form of a practical address book offers a list of relevant associations, museums, scientific and general public web-sites as well as a bibliography. Nathalie Machon is professor at the National Museum of natural History. Danielle Machon is a retired teacher.

Discovering Minerals and Precious Stones, A guide to identify minerals - 2nd edition Christine ROLLARD and Alain CANARD Rights on the previous editions sold to: Hong Kong, Macao, Taiwan and Turkey 03/2015 • 208 pages • 135 x 210 mm • 9782100722778 • 14.90 €

What causes the colour of minerals? How to begin a collection? This work is composed of two parts. The first sets out the indispensable elements to prepare a collection. Scientific explanations and practical advice are provided to help in the identification of the most common species and varieties of minerals. The second part is devoted to their identification in the form of 110 files: the main minerals, precious and semi-precious stones are discussed. An appendix in the form of a practical address book offers a list of relevant associations, museums, scientific and general public web-sites as well as a bibliography. François Farges is professor at the National Museum of natural History.

H O B B I E S


101 Series

101 Cocktails to Discover François MONTI Rights sold to: UK 04/2015 • 224 pages • 120 x 185 mm • 9782100720774 • 12.50 €

Mojito, Daiquiri, Dry Martini: there is a multitude of cocktails and each of them has its own distinctive feature. In the first place, there are the various types of alcohol used and then there is the precise and balanced dosage, which, if followed to the letter, opens the door to incredible flavours. This guide presents a selection of 101 cocktails that are both discoveries and favourites of the author. The history and ingredients as well as the legends surrounding mythical cocktails are presented in texts full of anecdotes and recipes. François Monti is a journalist specializing in cocktails. He is the author of several works on the subject.

101 Flavours of Japan François-Xavier ROBERT 04/2015 • 224 pages • 120 x 185 mm • 9782100724680 • 12.50 €

This little guide is neither a cookery book, nor a book about Japanese cuisine. It is rather much more than that: an invitation to a journey through the land of Japanese culinary products, whether they are to be eaten or to be drunk, alone or in company, of a particular brand or simply authentic. This is a guide to 101 Japanese products that one should try at least once in one’s life. In his book—rich in big stories and small anecdotes, the author give us the keys necessary to appreciate the variety of flavours this selection of products offers. Specialist of Japan, François-Xavier Robert is also author of many touristic books on Kyoto, Tokyo, Nara and Osaka.

101 Flavours of Italy Isabelle HASSLER 09/2015 • 224 pages • 120 x 185 mm • 9782100726356 • 12.50 €

Pizza, pasta, mozzarella, prosciutto, chianti… Italian cuisine is one the most international in the world. All the various regional cuisines and the products that come from the Italian peninsula and its two islands have been influenced by the richness of their history and culture: one finds white truffles from Piedmont, parmesan from Emilia-Romagna, ham from San Daniele, olive oil from Sicily… In these pages the author invites you to discover Italian products and their history and she offers, in a text filled with anecdotes and humour, some suggestions for pairings and combinations that will set your taste buds to Italian time. Isabelle Hassler is the former European head of market studies for Mars. In 2007 she opened "Storia di gusto" an Italian speciality shop in the Halles Châtelet in Orleans. It has more than 500 fresh products, gourmet products and fine wine all personally selected. In parallel she also regularly appears on the program “Tous en cuisine” on the radio station France Bleu Orléans. She also gives conferences on Italian gastronomy.

101 Teas to Discover Lydia GAUTIER Rights sold to: UK 11/2015 • 224 pages • 120 x 185 mm • 9782100713233 • 12.50 €

Much like wine, whisky or coffee, tea also has its terroirs and making processes. There are more than thirty countries in the world that produce tea and each one of them has developed its own style. There also numerous places where tea is popular either by itself (like great vintage wines) or as part of a ritual cocktail (Maghrebi mint tea for instance). This guide includes a selection of 101 teas, mostly of them single origin teas, but also blends and ritual teas. They are all discoveries and favourites of the author. Each entry lists the respective tea’s region and terroir, cultivation and preparation methods, as well as many anecdotes, legends, and additional information. Lydia Gautier is an agronomist, who worked in the field of viticulture in France and South Africa before entering the world of tea. She has been a consultant for the biggest tea brands for the past 18 years and organizes conferences, tastings, and training sessions for both amateurs and professionals on a regular basis.

H O B B I E S


Oenology

The Wines of Burgundy - 2nd edition Jean-François BAZIN 03/2015 • 264 pages • 215 x 275 mm • 9782100722648 • 29.00 €

One of the jewels of French wine regions, Burgundy is rich and complex with its multiple facets that make it at times difficult for wine lovers to understand. There are no chateaux in Burgundy: only vineyards on a human scale forming a mosaic of terroirs that includes over 100 appellations. In addition to introducing the reader to the wine and the domains' history, Bazin discusses the methods of making and tasting Burgundy wine as well as the conditions in which it should be drunk. The work is richly illustrated and has detailed maps of the greatest terroirs of Burgundy. It is both a reference work and an oenological and tourist guide. Jean-François Bazin is an extremely knowledgeable connoisseur of the history, geography, and vineyards of Burgundy, helps the reader discover all the wines of the region, from Chablis in the north to Mâcon in the south as well as the greatest wines in between (Montrachet, Romanée-Conti, Corton-Charlemagne, etc).

Atlas of the Vine and Wine, a global François LEGOUY and Sylvaine BOULANGER 06/2015 • 176 pages • 210 x 285 mm • 9782200283124 • 25.00 €

This cultural atlas is the fruit of collaboration between geographers and historians. It presents, via an original cartography, a completely new geography of the wines and vineyards of the world. The first part shows how viticulture from its first steps in Mesopotamia to its progressive extension to the Americas and Oceania has little by little spread so as to create a veritable civilisation of the vine and wine. The second part is devoted to France which is a leader in production and consumption of wine as well as being the leading exporter world-wide in terms of promotion and recognition of its wines, especially its “grands crus.” The third part analyses the regional characteristics of the Mediterranean Basin (in particular Italy, Spain. and Portugal which make up its most important centres of production, consumption and exportation) and the rest of Europe. Finally the fourth part deals with the countries of the New World and the new wine producing countries: Latin American countries, North America, South Africa, Oceania and China which as it becomes wealthier and more urbanised is energising world consumption. François Legouy is senior lecturer at the University of Orléans. Sylvaine Boulanger is senior lecturer at the University Paris 4 Sorbonne.

Wines of Fire. Famous volcanoes and their terroirs Charles FRANKEL 10/2014 • 240 pages • 195 x 250 mm • 9782100599356 • 24.50 €

What happens when Bacchus meets Vulcan? The eruptions of volcanoes create new mineral-rich soil and slopes that in turn create numerous micro-climates. It is therefore no accident if volcanoes’ fertile slopes were also the historical cradles of agriculture and vine in particular. Today volcanic soils are at the origin of numerous original wines, from Lacrima Cristi of Vesuvius to the pinot noirs of Oregon or the Côtes-d’Auvergne of the Massif Central. This work takes us on a trip through eight volcanic regions, from Europe to the United States, exploring at each step the historic, geological, and cultural dimension of the great volcanic wine terroirs, and suggests some itineraries for discovery as well as some good local addresses. After obtaining a degree in Geology (volcanology and planetary science) from a US university, Charles Frankel develops an interest for popular science in both written and audiovisual form. He is the author of popular science books, magazine articles, and TV programs. His books, published by Dunod, include Man on Mars ("Quai des sciences" series, 2007) and You are here! ("Oh, les sciences!" series, 2008). He has also published French Land (Seuil, 2007, paperback 2010) and Vineyards land (2011). See the pictures opposite.

P O P U L A R S C I E N C E


Popular Science

Einstein on the Beach, Discovering relativity Marc LACHIEZE-REY 04/2015 • 176 pages • 170 x 240 mm • 9782100722235 • 12.90 €

Do you want to finally understand what relativity really means without going to too much effort? This little book explains without fuss and bother how and why Einstein’s theories revolutionized not only our conception of space, time, matter and light but also in a more general way our way of thinking. Marc Lachièze-Rey is head of research at the CNRS (National Centre for Scientific Research) particle astrophysics and cosmology laboratory, and the author of numerous popular works on science.

Did You Say Physics? From the kitchen to the living room, physics is everywhere at home! Kamil FADEL 05/2015 • 176 pages • 150 x 210 mm • 9782100720408 • 14.90 €

Do you know why the filament of an incandescent bulb emits light, why cooking in a pressure cooker is faster or what wi-fi is? In short, how do the objects around us in the home work? This book will help you discover, without technical jargon or formulas, the phenomena of physics that are hiding in the home. Kamil Fadel is head of the physics department of the Palais de la découverte (Paris).

Already published in the same series: Did You Say Mathematics?

Did You Say Chemistry?, 2nd

edition

Discovering the Gravitational Universe Pierre BINETRUY 06/2015 • 256 pages • 155 x 240 mm • 9782100721856 • 19.00 €

We are accustomed to observing the light of the stars to understand the Universe. Yet it is not the most present radiation in the Universe, it is what we first identified because our eyes are “light detectors.” However, movement in the Universe is caused by gravity not light. It is, therefore, the associated radiation called gravitational waves that is of primary importance in the understanding of how the Universe works. Scientists very recently have succeeded in developing instruments which make it possible to detect this radiation. This book, written by an important player in this cutting-edge science, describes the techniques and concepts at work and gives an account of the race that laboratories world-wide are in to understand this gravitational Universe that is opening up to us. Pierre Binétruy is head of research in the Particle Astrophysics and Cosmology laboratory (APC) of the University of Paris Diderot.

Little Out of the Ordinary Experiments to Discover the Universe, 30 experiments for inquisitive young astronomers Emmanuel BEAUDOIN and Catherine EVEN-BEAUDOIN 09/2015 • 224 pages • 140 x 232 mm • 9782100716708 • 13.50 €

Here are 30 quite simple experiments that illustrate the greatest discoveries in astronomy. The scientific principles are explained in clear language and followed by an experiment that can be conducted in one’s home or garden. Experiments featured in this book include: "Observe the phases of the moon as prehistoric man did"; "Create a miniature solar system like that of Copernicus"; "Build a mini-comet modelled on the one first observed by Halley" and many other unusual experiments. Inquisitive young would-be astronomers can now follow in the footsteps of the most brilliant astronomers. Emmanuel Beaudoin is a teaching researcher at the University of Provence. He has been observing and photographing the sky for nearly 30 years and is a collaborator of the journal Ciel et Espace in which he has published around 150 of his articles. Catherine Even-Beaudoin is a former student of the ENS (École Normale Supérieure) of Lyon and senior lecturer at the University of Paris Sud (Orsay).

P O P U L A R S C I E N C E


Anaximander of Miletus - 2nd edition Carlo ROVELLI Rights on the previous editions sold to: Brazil, Greece, Turkey and US 09/2015 • 196 pages • 140 x 220 mm • 9782100716760 • 20.00 €

Anaximander, born 26 centuries ago in the Greek city of Miletus in Anatolia, was a disciple of Thales. Not as well known as his illustrious predecessor, he is nevertheless at the origin of the immense conceptual upheaval which gave birth to science. From acute observation of the movement of stars, he drew the conclusion that the Earth does not rest on any solid support, columns or turtles, as all previous civilisations had believed. For Anaximander, as well as humanity to come, the Earth “floats” in the sky. He was the first to seek the causes of natural phenomena not in the capricious behaviour of gods but rather in nature itself. Even more importantly, he introduced the process of scholarly revolt which is how science works: build on acquired knowledge, question all truths. Carlo Rovelli is a leading theoretical physicist. He has conducted research at Imperial College, Yale University, the University of Rome, and the University of Pittsburgh and is currently professor of theoretical physics at the University of Marseille. Rovelli is the author of more than 150 scholarly articles.

Tracking the Stars - 18th edition Pierre BOURGE, Jean LACROUX and Nicolas DUPONT-BLOCH Rights on the previous editions sold to: Italy, Mexico and Spain 02/2015 • 384 pages • 170 x 240 mm • 9782100721726 • 27.00 €

Everyone now has “live” access to a marvellous and mysterious universe: the sky is a spectacular show and on clear nights thousands of amateur astronomers observe the celestial bodies just for their own personal pleasure. But how to go about it? Which celestial bodies to observe? Where and when? With which material and with which techniques? This guide is, at the same time, an introduction to astronomy and a guide to the use of the instruments. It has a plethora of practical advice to optimize use of your telescope and facilitate your debut in astronomy. Pierre Bourge is an amateur astronomer. He founded the Astronomical Society of Normandy in 1945 and has been the head of the Aniane Observatory since 1957. Jean Lacroux is a scientific writer and a columnist writing on astronomy. Nicolas Dupont-Bloch is by training a computer specialist and a member of the Astronomical Society of Nantes (SAN) where he is the leader of the “digital image” group.

Reference Titles

Elements of Geology - 15th edition of the « Pomerol » Maurice RENARD, Yves LAGABRIELLE, Erwan MARTIN and Marc DE RAFELIS SAINT SAUVEUR Rights on the previous editions sold to: Brazil 05/2015 • 992 pages • 191 x 250 mm • 9782100724802 • 55.00 €

This manual, a classic, is divided into 37 courses of study modules, and presents a complete panorama of Earth and Universe Sciences, from the Big Bang to the origins of Man passing through all the fields of Earth Science. In this full colour and updated 15

th edition the organisation of the chapters has been revised and the

chapters on petrology, vulcanology and mountain chains have been comprehensively reworked. Maurice Richard is a former professor at the Institut des Sciences de la Terre de Paris (Pierre and Marie Curie University). Yves Lagabrielle is a research head at the CNRS (National Centre For Research) in the UMR (Mixed Unit of Research) Géosciences of the University Rennes 1. Erwan Martin is a senior lecturer at Pierre and Marie Curie University. Marc de Rafelis Saint Sauveur is a senior lecturer at Pierre and Marie Curie University, he is also the author of Maxi fiches de géologie.

The Search for Reality Bernard D'ESPAGNAT, forward by Etienne KLEIN Rights on the previous editions sold to: Germany, Italy, Japan, Spain and UK 04/2015 • 288 pages • 140 x 205 mm • 9782100724376 • 15.00 €

“Some books have the power to change a destiny. In 1979, when I was a student, a friend gave me “À la recherche du réel” (The Search for Reality) which had just been published. I immediately devoured it making notes on each page and underlining almost every other sentence” – quote from Etienne Klein’s forward. Bernard D'Espagnat is a member of the Academy of Moral and Political Science, professor emeritus of the University of Paris Sud Orsay, and a member of the International Academy of the Philosophy of Science (Brussels). He has distinguished himself with his works on the philosophical issues of quantum mechanics, in particular his conception of “veiled reality” which is an original approach to reality in science. Etienne Klein is the author of numerous works of reflection on science, notably the question of Time. He is a physicist, head of research at CEA (Atomic Energy Commission) and doctor of philosophy in science.

T E C H N O L O G Y & E N G I N E E R I N G


Technology

Practical Guide to Textiles, Woven, knitted, techniques Daniel WEIDMANN 05/2015 • 200 pages • 155 x 240 mm • 9782100724024 • 15.90 €

This practical, complete and educational work presents, in double pages, the main fabrics used in clothing and furniture. It analyses more than 100 woven and knitted fabrics currently in use with a focus on fabric techniques (microfibers, membranes, induction, etc.). Details are given for each of them: name and origin; schematic representations of patterns and bonding; main properties; various uses; possible textile derivatives. This book is a truly practical guide that is intended for students in schools of textiles, sales persons in wearing apparel, designers and persons in design offices as well as those interested in this field seeking to discover or learn more about this subject. Daniel Weidmann is a textile engineer by training. He has been a consultant/trainer for IFTH (French Institute of Textiles and Clothing) and head of production at Armor Lux.

Already published by the same author:

Arduino pour la domotique Marc-Olivier SCHWARTZ Rights sold to: China, Korea and UK 07/2015 • 256 pages • 170 x 240 mm • 9782100727117 • 27.50 €

Arduino est un outil économique et parfaitement adapté pour réaliser soi-même des applications domotiques telles que la régulation à distance du chauffage ou de l'éclairage, l'ouverture et la fermeture de portes ou de volets, la télésurveillance, l'arrosage en fonction de l'humidité, etc. Cet ouvrage est un guide pas-à-pas de projets concrets avec des exemples de code, des schémas et des photos pédagogiques. Il se termine par une introduction à l'impression 3D pour réaliser soi-même les boîtiers dans lesquels encastrer circuits et capteurs. Ingénieur diplômé de Supelec et de l'EPFL (Lausanne), titulaire d'un doctorat de l'université d'Heidelberg, auto-entrepreneur dans le monde du Open Hardware. Bloggeur sur Arduino et la domotique. Auteur de plusieurs livres en anglais sur Arduino.

The Complete Course in Files’ Series

New 2015 titles, from the series The Complete Course in Files, give to students: - Synthetic files’ course to remember the main points ; - Multiple choice questionnaires, all corrected to self-evaluate ; - Exercises and case studies to practice ; - Focus points bring historic, technique, experimental, medical and industrial complements.

H I S T O R Y


History Highlights

1515: The Gateway to the Renaissance Nicolas LE ROUX 04/2015 • 224 pages • 140 x 225 mm • 9782200601317 • 19.90 €

1515: Marignan. A date. A battle. Every school child in every corner of France knows them. It is, perhaps, the best known date in the history of France. But who did Francis I fight, and why does this battle mark the entrance of France and Europe into modernity (political, economic, cultural), what we now call the first globalization? The author invites us to immerse ourselves in this exceptional year that bears in it the fruit of this Renaissance of which Francis I was the most fervent and effective promoter in Europe of the 15th century. In 1515, Europe is reborn from its illustrious heritage, and at the same time opens itself to distant worlds (America and Asia). It also leads to humanism and intellectual revolution, which will itself soon meet with religious tensions. This work, accessible to all, will delight history buffs and make it possible to understand a crucial period in the history of France and the Europe. Nicolas Le Roux is a professor at the Université Lumière – Lyon 2. Belin published in its collection "L’histoire de France" his volume devoted to the Wars of Religion (7,600 volumes of the first edition of 2009 sold).

France Was Built with Swords, The saga of the great battles from Hastings to the Liberation Dominique LORMIER 05/2015 • 288 pages • 145 x 220 mm • 9782200600600 • 19.90 €

“France was built with swords.” This quotation from Charles de Gaulle that inspired the title of this work illustrates what the history of France owes to the great battles in which it was forced to engage in order to build the borders that we know today. From the middle Ages to the wars of the liberation of Provence and Alsace, the author helps us relive this great saga through the most important moments of French history. One crosses swords in the company of Du Guesclin and Joan of Arc who led the armies of their respective sovereigns to brilliant victories, even if other battles like those of Crecy or Poitiers left a more bitter taste. The alert pen of Dominique Lormier goes from Valmy to the great hours of the Napoleonic wars to the hard fought battles of the last two world wars. This abundantly illustrated work reads like a novel, that of the history of France. Dominique Lormier is a historian and writer. He has written several works about the Second World War, and Buddhism which he has practiced for several years.

French Revolution, 1789-1799 - 3rd edition Michel VOVELLE Rights on the previous editions sold to: Brazil 03/2015 • 224 pages • 150 x 210 mm • 9782200601287 • 16.90 €

The French Revolution is first and foremost an event the course and impact of which must be understood. The revolutionary expansion, the role of war, the Reign of Terror, the Counter-revolution are inscribed in French history. But the Revolution is also a calling into question of the old order and emergence of new values in the fields of politics, society, economy, and demography. Religion and culture were also profoundly changed: a major place is given to the mentality, the nature of this “reborn” man that the Revolution sought to promote, to his daily life, to his dreams and aspirations. This work sheds light on this seminal moment in history and paints a complete and insightful picture of this decade that changed the course of history. Finally, it offers a reassessment of the French Revolution, between memory and heritage. Michel Vovelle is Professor Emeritus at the University of Paris 1 Panthéon-Sorbonne.

H I S T O R Y


Biography

Napoleon Bonaparte, The embodiment of the Nation Nathalie PETITEAU 04/2015 • 256 pages • 153 x 235 mm • 9782200255121 • 22.00 €

The originality of this historical biography is that it doesn’t set out to show the exceptional genius of Napoleon but to show how he is the product of his time – by his education, his intellectual history, his political journey, his social integration, and by the networks that he builds around himself. The author shows how Napoleon was able to fulfil his singular destiny by choices he made in critical moments, choices that are not necessarily a plan defined in advance, but choices that are dictated by his understanding of his own time. Nathalie Petiteau is a professor at the University of Avignon where she is research director of social and political history of the 19

th century. She is recognized as one of the major Napoleonic scholars.

Demosthenes Patrice BRUN 05/2015 • 312 pages • 150 x 230 mm • 9782200602666 • 25.00 €

The life and personality of Demosthenes have long fascinated historians. An unflinching defender of democracy, a fervent patriot in the face of Macedonian pressure, likened to a barbarian threat, who devoted his efforts to serving these causes and gave his life for the city of Athens. This long held vision, notably in French historiography, is today coming into question. Archaeological discoveries show that Macedonia was not barbarian but rather authentically Greek. New recently published epigraphic and literary texts attest to a bias often marked by disingenuousness. This work presents our current knowledge of the orator and the politician, without preconceived ideas, freed from the modern “spin” that would make Demosthenes the flamboyant flag carrier of a demanding nationalism or, inversely, see in him the blind politician incapable of understanding the course of History. Patrice Brun is professor of ancient history at the University Michel de Montaigne-Bordeaux 3.

De Gaulle, Battles for France Chantal MORELLE 05/2015 • 288 pages • 153 x 235 mm • 9782200243333 • 19.50 €

This biography revisits with the firm intention of better explaining General de Gaulle, the person, and his legend and thus the shed light on the history of France of the 20th century and international history as well. Other than the major role that the “man of the 18th of June” played in domestic, military and foreign policies (founding of the 5th Republic, NATO, European Union, Algerian war, May 68, etc.) or constitutional law, it is the proactive reorientation given by de Gaulle to the evolution of French society that is re-examined. Is it still possible to say that our present and future are effected by his actions more that 50 years after his death? Is the Gaullist “leavening” still working or is it now only history? Chantal Morelle is professor of history in classes to prepare students for the entrance examinations of the top-ranking higher education establishments. Aggregated and doctor of History, she is head of studies and research at the Charles de Gaulle Foundation.

Pierre Mendès France, For a Modern Republic Alain CHATRIOT 02/2015 • 288 pages • 153 x 235 mm • 9782200244347 • 22.00 €

Pierre Mendès France is an “icon” of the French left and even beyond. The book covers his Republican career, from his engagement in Free France to his participation in the Popular Front and his affiliation with the Radicals, then on to his experience in government (June 1954-February 1955). His competence and his moral rigor throughout his career are all perfectly explained by this biography. The study of the personality of Pierre Mendès France also makes it possible to re-examine the personalization of power (despite his very limited governmental experience, for 50 years he became an emblem for the French left and the object of his political enemies' hatred), and it presents a reflection on the history of the left in France and its partisan structures of the 20th century as well as on its future. Alain Chatriot is a research fellow at CNRS (French National Centre for Scientific Research), CHR (Centre for Historical Research) Paris.

H I S T O R Y


Jean Zay, A Forgotten One of the French Republic Olivier LOUBES 10/2012 • 288 pages • 153 x 235 mm • 9782200355852 • 19.80 €

Jean Zay’s story is dense, explosive and tragic. This partisan of the French republic, notably founder of the National Centre for Research (CNRS), the Cannes film festival, and the National School of Administration (ENA). was one of the first to be condemned by the Vichy regime. In September 1939 he resigned from his post as Minister of National Education and enlisted in the army. After the crushing defeat, he left France and was arrested in Casablanca for desertion. June 20, 1944 he was killed and thrown in a well by militia members disguised as members of the resistance. His body was not found until 1947. This historical biography retraces the journey of this extraordinary man thanks to an analysis of previously unexamined archives. Olivier Loubes is a historian of teaching and political symbolism of French society and is a specialist of the relations of school and state in the 20th century. He has been doing research on Jean Zay since 1991. He is a professor at the high school of Saint-Sernin de Toulouse.

History

The Armenian Genocide, A century of research (1915-2015) Under the direction of Annette BECKER, Hamit BOZARSLAN, Yves TERNON et al. Rights sold to: Turkey 03/2015 • 364 pages • 153 x 235 mm • 9782200294427 • 29.00 €

The Armenian genocide (April 1915 to July 1916) is considered to be the first genocide of the 20th century. It was the direct cause of 1.2 million deaths, and hundreds of thousands of displaced persons. It remains an indelible black stain in the history of the end of the Ottoman Empire. The object of complex study often carried away by emotion and politics, this genocide has nonetheless seen profound historiographical renewals. New archives have been exhumed, and important work on memory has been done. The origins, the links with the creation of the Republic by the Young Turks and above all, the sequence of actions in an empire allied with Germany are today better known. These studies will be presented at a national symposium to be opened March 25, 2015 by President Hollande or a Minister of State. Armand Colin will publish beforehand the best of the scheduled contributions. Annette Becker is a professor of Contemporary History at the University of Paris-Ouest Nanterre-La Défense, and member of the scientific committee of the Memorial de la Shoah and of the Institute Universitaire de France. Hamit Bozarslan is director of studies at the EHESS (School of Advanced Studies in Social Science). Yves Ternon is a historian and member of the council of the scientific committee of the Memorial de la Shoah, and president of the International Scientific Committee for the study of the Armenian Genocide.

Napoleon and the Last Campaign, 1815 Jacques-Olivier BOUDON 03/2015 • 320 pages • 153 x 235 mm • 9782200600075 • 22.00 €

1815 is a pivotal year in the 19th century as much for France as for Europe. With the return of Napoleon from Elba and the 100 Days, followed by Napoleon’s second abdication and a second Restoration the French lived through three successive regime changes. How was the return of Napoleon possible after his first abdication in 1814 on the heels of the French campaign? On one hand this left in the collective subconscious the memory of a Napoleon crowned with the halo of victories won, and on the other hand, the fact that the first Restoration had disappointed many in France. 1815 will certainly end in failure with the defeat of the Emperor at Waterloo, his exile to Saint Helena and the treaty of Vienna yet this experience is crucial in understanding French and European history of the 19th century through the legacy of the Napoleonic era. 1815 sees the birth of the myth of Napoleon. Jacques-Olivier Boudon is a professor at the University of Paris-Sorbonne (Paris IV) and president of the Napoleon Institute.

G E O P O L I T I C S & I N T E R N A T I O N A L R E L A T I O N S


Geopolitics

The Financial Planet, Capital, Power, Space and territories Laurent CARROUE

02/2015 • 256 pages • 160 x 240 mm • 9782200601294 • 25.00 €

If the global economic and financial crisis is omnipresent in the daily news and debates, the global and territorial geography of the financial system is still very little studied despite the fact that the very essence of globalisation is a geographical phenomenon. The objective of this work is therefore to present real knowledge about the procedures and actors at work in modern economies and companies as well as a conceptual and methodological tool box specific to geography. Because the financial system, far from being “deterritorialised”, is in fact firmly anchored in the social, cultural, economic and geopolitical realities that organise global space. After having dealt with the questions of production, mobilisation and circulation of wealth this manual analyses the emergence and then the crisis of the regime of financial accumulation that appeared in 1975-1980. Next to be dealt with are the major actors (banks, insurance companies, pension funds, shadow banking, sovereign wealth funds…) the main financial markets and their specific territories. Finally the author discusses the political and geopolitical issues of finance and the questions of governance. Laurence Carroué is aggregated, doctor and university professor, specialist of economical and industrial geography. He is research director at the Geopolitical French Institute of Paris and has been expert of the Analysis Group on Globalisation of the Strategic Analysis Centre.

Emerging Countries, A geopolitical approach Laurence DAZIANO

09/2014 • 224 pages • 160 x 240 mm • 9782200293840 • 22.50 €

The emergence of new major powers, the BRICS (Brazil, Russia, India, China, South Africa), is the most significant phenomenon of the last decade. After the first phase which saw China become the world’s second largest economy, new powers from the South have started to come to the fore, Nigeria, Indonesia, Ethiopia, and Vietnam, and this in a world that is becoming more and more globalised. These new emerging countries are in full economic and demographic growth and they now want to play a more important role in world affairs. This structured, clear, educational work discusses the main issues that emerging countries must deal with: globalisation, demography, urbanisation, religion, climatic changes, currency, corporations… This manual is intended for students in preparatory classes, political science institutes, and schools of business and economics, as well as all those wishing to understand the impact of these countries on world economy and society. A clear concise chronology makes it possible to put into perspective the significant events that have taken place in these emerging countries since the fall of the Berlin wall. The author's arguments are illustrated with numerous graphics and maps. Laurence DAZIANO is an economist, a senior lecturer at Science Po and a member of the Scientific Council of the Foundation for Political Innovation.

Understanding the World - 3rd edition Pascal BONIFACE Rights on the previous editions sold to: Albany, Algeria, Brazil, Georgia and Vietnam 03/2015 • 288 pages • 155 x 235 mm • 9782200600839 • 19.90 €

The world has changed, the keys to understanding it as well: new points of reference, new challenges, new actors. It no longer has two rival blocks confronting each other and no longer corresponds to the simplistic image of a world dominated by America. This world is also ours a little like the village was for our grandparents. From now on international questions can no longer be the concerns only of diplomats or enlightened experts. At a time when the borders separating national from international are blurred, not to say largely erased, it is a civic imperative to help to better understand world affairs. What world do we live in? How does the exterior world affect our daily life? What is the international balance of power that is shaping itself before our eyes? What are the major global challenges and threats that we must deal with? And what are the debates of ideas on the international scale? Pascal Boniface, in a demonstration of the measure of his talent, shows that it is possible to discuss international relations without jargon or simplistic shortcuts. Pascal Boniface is director of the IRIS, International and Strategic Relations’ Institute. He teaches at the Institute of European Studies of the University Paris 8 and has directed about fifty books.

G E O P O L I T I C S & I N T E R N A T I O N A L R E L A T I O N S


50 Preconceived Ideas About the State of the World - 5th edition Pascal BONIFACE

Rights on the previous editions sold to: Algeria and Korea 04/2015 • 160 pages • 125 x 190 mm • 9782200601461 • 12.90 €

“9/11 changed the world,” “the UN serves no purpose,” ”the Arab revolutions had a domino effect.” Even when speaking about a world that one knows to be complex, preconceived ideas can no longer be counted! They are floating around the internet and in the media. Be they true or false we can’t get rid of them. Pascal Boniface, a recognised expert on international relations, has had a great time collecting these “ready-to-think” ideas of the world, these certainties, often originating in France, that mislead us. He confronts them and blows them to bits with reality. From this precise and informed vision a new world emerges – our world – that remains for us to discover. Pascal Boniface is director of the IRIS, International and Strategic Relations’ Institute. He teaches at the Institute of European Studies of the University Paris 8 and has directed about fifty books.

Introduction to Geohistory Christian GRATALOUP

02/2015 • 224 pages • 150 x 210 mm • 9782200279103 • 16.90 €

“Geohistory,” a term coined by Fernand Braudel, deals with the interaction between geographical and historical dimensions to be considered in the analysis of societies over the long run and on different scales. In this age of globalisation, the conjunction of spatial and temporal perspectives takes on all its importance and becomes almost a necessity. This educational manual presents a simple and critical overview of the tools to interface history with geography. This introduction to geohistory, the first of its kind, reveals all the potential of the geohistorical approach thanks to original maps and numerous definitions. Christian GRATALOUP is a professor at the University Paris Diderot and at Sciences Po Paris.

Essays

The Age of the Multitude, Taking Charge and Governing after the Digital Revolution - 2nd edition Nicolas COLIN and Henri VERDIER

05/2015 • 304 pages • 153 x 135 mm • 9782200601447 • 22.50 €

This is a new edition of a well-received work that deals with the digital revolution. This book discusses the role of billions of henceforth educated, equipped, and connected individuals. Together, they form a powerful multitude that turns the old economic and social order upside down. The digital economy, far from being only the concern of technology companies, is dominated by those (companies, public administrations, associations) that knew how to ally themselves with this multitude. After the digital revolution the strategic issue is to stimulate, harvest, and give value to the creativity of these individuals. Nicolas Colin is engineer, financial inspector, entrepreneur, co-founder of ZeFamily and member of the CNIL. Henri Verdier is entrepreneur, member of many think tanks, director of the Etalab (politic of public data opening and sharing)

Dictionaries

Dictionary of International Migrations, A Geo-historical Approach Under the direction of Gildas SIMON

02/2015 • 816 pages • 160 x 240 mm • 9782200250126 • 39.00 €

International migrations and their effects are today a phenomenon of major proportions and unprecedented complexity. This collective work seeks to make current population movements more understandable by placing them in the geo-historical context of each State and in a cross-analysis of emigration and immigration. This original long term approach – from the Great Discoveries up to today – shows the universality as well as the great diversity of these phenomena. It makes country to country comparison possible, both inside the major regions of the world as well as between them. This extremely well documented work, that presents in a new light an ever present concern, was written by an international and multidisciplinary team of 150 authors (geographers, historians, demographers, sociologists, anthropologist, political scientists) it is a work of reference accessible to all publics. Gildas Simon is geographer, former professor at the University of Poitiers and silver medalled of the CNRS. He has founded the Migrinter Laboratory and the European periodical of International migrations.

G E O G R A P H Y & G E O L O G Y


Geography

The Oceans, Tome 1 Assessment of the current state and perspectives André LOUCHET

03/2015 • 192 pages • 150 x 210 mm • 9782200602093 • 15.50 €

Man’s conception of the oceans has radically changed over the past forty years. From a geophysical standpoint it has been shown that it is the youngest and most fugitive structure of the world. From a geopolitical standpoint the reorganisation of maritime routes after the closing of the Suez Canal and the opening of shipping lanes in the Arctic has completely called into question shipping fleets and revolutionised maritime transport. In parallel. facing the prospect of the increasing scarcity of food, mineral, and energy resources the oceans are seen as playing a central role. This work presents a geographic assessment of all these questions. André LOUCHET is a professor at the University of Paris-Sorbonne

Fundamentals of Geography - 3rd edition Annette CIATTONI and Yvette VEYRET

03/2015 • 320 pages • 150 x 210 mm • 9782200602123 • 21.50 €

This resource work deals with the fundamental themes of geography today. Each of the ten chapters is structured in a clear and instructional manner: an analysis in the form of a course of study, a synthesis of the subject dealt with, the essential bibliographic references, a case study based on documents. The whole is completed by a presentation of the necessary geographical tools and by a lexicon that includes key definitions. An indispensable work to acquire the bases of the discipline or to bring one’s knowledge up to date. Annette Ciattoni is a professor for preparatory studies. Yvette Veyret is a university professor.

Geology

The Beautiful Book of Earth Patrick WEVER and Jean-François BUONCRISTIANI 11/2014 • 420 pages • 190 x 220 mm • 9782100701759 • 25.90 €

This book tells the story of the Earth. It transports us, in 200 short and magnificently illustrated stages, from the formation of the solar system to the appearance of Man, from the violence of the first geological periods to the proliferation of life on Earth. Travel through the time scale and admire the most astonishing images of our planet, the scholars and scientists that explored it, the work of artists that exalted it. Finally, marvel at the exceptional diversity of Life that conquered the Earth. Patrick De Wever est professeur au Muséum nationale d'Histoire naturelle. He is charge of the geological section and is the author of several popular science works that aim to introduce a larger audience to geology. Jean-François Buoncristiani is a geologist and assistant professor at the University of Bourgogne.

L I T E R A T U R E & P O E T R Y


Linguistics

Handbook of Linguistics for Literary Texts Dominique MAINGUENEAU

03/2015 • 368 pages • 160 x 240 mm • 9782200601867 • 29.00 €

This book is drawn from two manuals - Linguistique pour le texte littéraire (Literary Text Linguistics) and Pragmatique pour le discours littéraire (Pragmatic Literary Discourse) - both of which are very well known to students of literature who now have at their disposal one practical and more intellectually satisfying work. This new work has thoroughly transformed the architecture of the previous two: numerous modifications of details have been made and new developments have been introduced. It is, in fact, a new work that provides numerous useful concepts for the study of texts using as guidelines the problematic of enunciation theories and pragmatic currents. The four sections that make up the second part are followed by a series of “analyses” that test the texts of the concepts introduced in the preceding chapters. Dominique Maingueneau is a professor at the University of Paris-Sorbonne.

Text Linguistics - 3rd edition Jean-Michel ADAM

03/2015 • 320 pages • 150 x 210 mm • 9782200282189 • 21.50 €

By methodically presenting the different levels of structuring and analysis of texts, this work establishes, under the name of textual analysis of discourse, a new approach to literary texts (studies of texts of La Bruyère and Borges) as well as texts from the media (journalistic, advertising and political discourse). This new expanded edition now includes analyses of Pétain’s address of June 17, 1940 and General de Gaulles’s call of June 18, 1940, and it clarifies some theoretical points, among them, in particular, sequential analysis and non-sequential (reticular) of texts. Jean-Michel Adam is a professor of linguistics at the University of Lausanne. He is the author of several works of text linguistics dealing with description, narrative, literary discourse and advertising arguments.

Literature

The Novel - 3rd edition Michel RAIMOND

02/2015 • 224 pages • 150 x 210 mm • 9782200600730 • 16.90 €

What is a novel? What is the story it relates? How does a novelist go about telling stories? What are, from the classic novel to the contemporary novel, the different narrative techniques? This study constantly draws on precise examples from masterpieces of the genre. This work, which has become a classic, takes into account recent additions to literary criticism and thus presents students a clear picture of all the major questions raised by novelistic aesthetics. Michel Raimond was a professor of modern and contemporary literature at the University of Paris- Sorbonne.

Literary Schools and Currents - 3rd edition Yves STALLONI 03/2015 • 224 pages • 150 x 210 mm • 9782200601751 • 16.90 €

Literary history, the study of literary schools and currents, has been, until the recent past, the victim of disrepute and was abandoned because it was judged too schematic or simplistic. But this way of describing literature can be a productive approach that modern criticism is rediscovering and that the teaching of letters can no longer ignore. By examining the formation of a literary movement, from the Pléiade to the Oulipo, its definition, its chronology, its members, its seminal texts, its emblematic works as well as the relations that it has with similar or opposing currents, the author presents a precise and pertinent examination of French literature from the Middle Ages to the present. This revised and corrected 3

rd edition

includes new developments relative to the literature of the Middle Ages. Yves STALLONI is a professor of letters for preparatory studies.

L I T E R A T U R E & P O E T R Y


Lessons in Stylistics - 3rd edition Frédéric CALAS

03/2015 • 288 pages • 150 x 210 mm • 9782200600716 • 19.90 €

Stylistic analysis is one of the essential exercises of undergraduate studies in letters leading up to the competitive exam. This work sets out in detail the way to develop then write a stylistic analysis of any kind of text. It provides detailed outlines and a written text based on these outlines. Framed insets provide theoretical explanations. There is a bibliography at the end of each chapter and a glossary completes the work. This new edition includes commentaries that are in keeping with the new demands of the competitive exam in letters. Frédéric Calas is professor at the University Blaise Pascal of Clermont-Ferrand, where he teaches French and French literature.

Lexicology - 2nd edition Aïno NIKLAS-SALMINEN

03/2015 • 224 pages • 150 x 210 mm • 9782200286118 • 16.90 €

Lexicology is the study of lexical units of a language. This instructional manual discusses the different fields of lexicology and thus provides the bases for a systematic teaching of vocabulary. It first presents the fundamental concepts used in lexicology and then goes on to the morphological analysis of lexical units focusing on the form of the different kinds of words that characterise the French language. It also analyses lexical units on the semantic level, as well as the relationship that exists between vocabulary and syntax. Morphological and semantic study of words is often done from a synchronic perspective but lexical units can also be examined from a diachronic perspective. Aïno Niklas-Salminen is a senior lecturer at the University of Provence.

Birth of Western Avant-gardes Movements 1909-1922 Anne TOMICHE

02/2015 • 240 pages • 160 x 240 mm • 9782200276065 • 25.00 €

In the West, before and during the First World War, movements in the arts flourished, which because they all called for a radical renewal of artistic practices and on a broader level questioning of society, were called after the fact “avant-garde.”. These movements, from Italian and Russian “Futurism” to Dada, from Imaginism to Vorticism, are at the centre of this work. None of the participants at the time of their creation ever thought “avant-garde.” They all have in common the fact that these movements were defined by a mode of collective action, were founded as groups and were considered in relation each one to the others. Analysis brings to the surface, in the context of Western modernity and modernism of the 20th century, the specific nature of these self-proclaimed movements that distinguishes the individual actors of the “avant-garde,” who never considered themselves a part of any movement, from the other contemporary groups – Vorticism vs. Bloomsbury, cubism or Expressionism vs. Futurism or Dada. Anne TOMICHE is a professor of comparative literature at the University of Paris-Sorbonne

Poetry

Poetics of the Novel - 4th edition Vincent JOUVE

02/2015 • 256 pages • 150 x 210 mm • 9782200600747 • 18.50 €

The intent of this work is to introduce the reader to the poetics of the novel, that is to say, the different critical methods that in their approaches use formal analysis. This work an overview, comprised of two parts, is a synthesis combining theoretical exposés with concrete study. The first presents the narratological and semiotic approaches as well as the latest developments in psychoanalytic and sociological literary criticism and the most recent findings in enunciation linguistics and theories of reading. The second presents, by way of illustration, precise analyses that centre on a specific dimension of the novel. This 4

th edition includes a

large amount of the work that has in these past years increased our knowledge of the narrative. “New narratology” and cultural studies are also taken into consideration and a new chapter on the pleasure of the novel completes the work. Vincent Jouve is a professor of French literature at the University of Reims Champagne-Ardenne.

T O P O S / 1 2 8 S E R I E S


Topos and 128 Series

The TOPOS and 128 collections: knowledge in a few words! In only 128 pages per volume, the pocket series Topos and 128 allows the reader to discover a topic, prepare for a presentation, get started on a research paper, review before exams, and avoid a miss out. All key concepts have been clearly explained and each idea has been illustrated with a specific example or a case study. Presentations of the various topics are all based on in-depth knowledge of fundamental theories and practical developments where necessary. Every book is complete with an index and a bibliography. The target audience is composed of first-year students in those fields. The Topos series includes books on Psychology, Economics and Management, and the Humanities. The 128 series includes books on Psychology, Geopolitics and the Humanities.

S O C I O L O G Y


Kaufmann’s new editions

Jean-Claude Kaufmann revisits five of his emblematic works. Jean-Claude Kaufmann, the sociologist of the inner-self, presents: The CONJUGAL COMEDY, a study of mores in five seasons, sometimes romantic, sometimes dramatic, sometimes analytical. And at the end of this journey you just might have come to see the joys of living a life as part of a couple.

The First Morning After, How a Story of Love is Born - 2nd edition Jean-Claude KAUFMANN Rights on the previous editions sold to: Brazil, Mainland China, Germany, Hong Kong, Israel, Italy, Korea, Macao, Portugal, Romania, Russia, Spain, Taiwan and Turkey 04/2015 • 296 pages • 145 x 220 mm • 9782200601515 • 16.90 €

The morning after the night of a first meeting is a moment unlike any other. In that decisive instant a true love story can be born. It’s this very special moment that Jean-Claude Kaufmann examines from a new perspective and sheds light on the modern truth about love. He leads us in the footsteps of characters with whom, between laughs and emotions, we ourselves can easily identify. The smallest gesture (a little kiss to fill a void in the conversation, the sudden modesty when leaving the bed) is closely examined in a sociological context and reveals to us the real meaning of this banal action. Leaving behind two centuries of almost unchanged stereotypical discourse, he helps us discover how things really happen today at the very beginning of life as a couple. And how they are changing. Addition of a new and original foreword.

Pots and Pans, Love and Crises, The Meaning of Cooking - 2nd edition Jean-Claude KAUFMANN Rights on the previous editions sold to: Germany, Hong Kong, Japan, Macao, Poland, Romania, Taiwan, Turkey and UK 04/2015 • 384 pages • 145 x 220 mm • 9782200601508 • 17.90 €

The dining table is a little family theatre with its joys and crises where each member has a role in a scenario (“tell me about your day”). It is a face to face interaction that brings out the best and the worst, an ordeal by truth which reveals the true state of conjugal and parental relationships. The author takes us behind the scenes into the kitchen. He takes us inside the head of the cook where we become privy to his/her innermost and often contradictory thoughts. Get the chore done by throwing something together or go to the effort of preparing something wonderful? A difficult question because it is not only a question of making something to eat but also a question of creating a social link. Jean-Claude Kaufmann shows how, in an astonishing way, the family shapes itself with its own hands. He, in his unique way, mixes lively accounts (where we all recognise ourselves) and pointed analysis that is nourished by an easy to digest wealth of knowledge. Not to mention his delightful pen. A real feast.

Taking Work to Heart, Theory of the Act of Doing Housework - 2nd edition Jean-Claude KAUFMANN Rights on the previous editions sold to: Germany 04/2015 • 320 pages • 145 x 220 mm • 9782200601539 • 17.90 €

What hidden force drives us to wash, straighten up, and scrub again and again? And to do it one way and not another? Who is leading our daily dance with the thousands of objects in the house? Many will say: “no one, it happens all by itself, there is nothing to explain.” This book demonstrates the contrary. The actions of housekeeping are based on astonishingly precise and subtle mechanisms. At the centre emotions are at work, pushing the actions by fits of irritation, exertion, and small pleasures that are not left to chance. It’s the heart that decides often leaving the conscious brain, a distant observer, to play second fiddle.

S O C I O L O G Y


The Single Woman and the Fairytale Prince, Enquiry into Single Life - 3rd edition Jean-Claude KAUFMANN Rights on the previous editions sold to: Mainland China, Croatia, Germany, Greece, Italy, Japan, Korea, Portugal, Romania, UK and Ukraine 04/2015 • 304 pages • 145 x 220 mm • 9782200601522 • 16.90 €

One out of three women lives alone and this number is increasing year by year. Why are so many women happy to live alone, a choice that they demand and that is perfectly accepted today? And what if solitude was not an illness but on the contrary a chosen lifestyle, a desire for independence and freedom? The Single Woman and Fairytale Prince is a modern story that responds in depth to these questions. Without doubt a happy life alone is better than an unhappy shared life. But are things that simple? But where does “Prince Charming” come in? A masculine figure, very present in the imaginary world of the single woman, is no longer seen as rescuing his beloved from loneliness: he now, on the contrary, accompanies her on her journey to independence. An indispensable book to help understand today’s woman and her dreams. Addition of a new and original foreword.

Gripes, Little Quarrels of Couples - 2nd edition Jean-Claude KAUFMANN Rights on the previous editions sold to: Germany, Italy, Spain and UK 04/2015 • 288 pages • 145 x 220 mm • 9782200601492 • 16.90 €

Gripes don’t just appear out of nowhere. Jean-Claude Kaufmann shows us how and why the atmosphere in the most pacific of couples becomes electric. They think they are one but are sadly mistaken! The shock of cultures builds in silence, sparking emotional outbursts when an object or attitude for the “nth” time exposes the insufferable and incomprehensible resistance of the Other. Uncounted tactics are then deployed; warlike (secret retaliation), neutral (sulking), or subtly loving. But happily this sometimes tempestuous love story ends well: it is by knowing how to overcome irritations and quarrels that love is made stronger.

Sociology

“Stepping Into the Skin” of a Teenage Girl Elise MÜLLER

02/2015 • 192 pages • 145 x 220 mm • 9782200294434 • 15.90 €

Who are today teenage girls? What are the questions that they ask about themselves and others? What means do they use to answer these questions? How do they understand their future, their “becoming a woman,” in an uncertain and sometimes hostile context? This work, the fruit of a study conducted among over 40 young girls, avoids the preconceptions of the awkward and insecure teen with acne as it explores the totality of these themes and offers a new positive examination of adolescence. Written almost like a diary, the words of the teens interviewed are used extensively, this work invites the reader to listen to what they have to say, to in fact “step into the skin” of a modern teenage girl and to grasp the intensity of her relationship with the moment. Elise Müller is socio-anthropologist with a formation in parallel in ethno-aesthetic. She works principally on the adolescence, the body and the tattoo.

Social Diversity in Schools, Tensions, Issues and perspectives Choukri BEN AYED

04/2015 • 224 pages • 160 x 240 mm • 9782200275341 • 22.50 €

Social diversity, a consensual notion, at least in appearance, has, over the past few years, become an inescapable topic in all the debates on education and schools. But what do we really know about it? How to define and measure it? What are the instruments that promote it or on the contrary hold it back? What place does it have in today’s educational policies? Does it really generate change? This work, in answer to these questions, clarifies the concept and provides tools for measuring and assessment so as to better explore the gaps between intentions and realisations. Choukri Ben Ayed is sociologist, professor at the University of Limoges and researcher at the Group of Sociological Researches and Studies of France’s Centre West area.

P S Y C H O L O G Y


Psychology Highlights

The Brain and the Subconscious, Neuroscience and Psychoanalysis Arlette PELLÉ 03/2015 • 208 pages • 160 x 240 mm • 9782200601393 • 20.90 €

On one side, neuroscience and the brain, on the other the psychoanalyst and the subject. Two disciplines, ordinarily closed to each other, even at odds, two conflicting logics - that of scientific rationality and that of the laws of language and two visions of the human being? Can knowledge and technology transform the human being into a new being, neither man nor machine, a hybrid of electronic systems and a biological body? Are subjective experience and psychic facts, the realm of cerebral activity, the matter of life? This work demonstrates that psychoanalysis plays a limited role in the attempt to objectify the human being but that paths to finding connections between science and the mind and the science of the subject are opening without either field of knowledge losing its specificity. Arlette Pellé is a psychoanalyst, member of the European Foundation for Psychoanalysis. She is an educator/trainer in treatment institutions, supervisor of medical-social teams. She is an educator/trainer for Grape (Group for Research and Action for the Child and Adolescent) as well as a founding member of the SAPP (Supervision and Psychoanalytic Analysis of Professional Practices) for mental health as well as social workplace professionals.

The Child Confronted With Trauma Hélène ROMANO 03/2015 • 192 pages • 155 x 240 mm • 9782100590063 • 19.50 €

“Hélène Romano is, today, a part of a movement of practitioners' research that explains that an event will have different effects depending on the age, the history and especially the family and cultural context of the injured party. Drawing on her 20 years of in-the-field experience with emergency responders, this practitioner researcher presents a clear picture of what traumatised children are and how one can help them pick up the pieces of their lives. She gives a complete and open analysis of the changing picture as opposed to the sectarian spirit of some older publications. Moreover, Romano's book is a pleasure to read, well illustrated with vignettes that make it easy to understand ideas that one thought abstract!” (Boris Cyrulnik). Hélène Romano, Doctor in clinical psychopathology, clinical psychologist, and psychotherapist specialized in psycho-traumatism. Romano co-ordinates the emergency medical-psychological cell of the Val de Marne Professor Marty's department at the CHU (University Hospital Centre) of Henri Mondor in Créteil. For many years, she has intervened and responded to traumatic events in schools and conducted educational sessions dealing with dangerous practices.

The Announcement, Breaking the news of a serious illness. Patients, families and therapists Martine RUSZNIEWSKI, Gil RABIER 03/2015 • 256 pages • 155 x 240 mm • 9782100572847 • 18.90 €

Breaking the bad news of a diagnosis, a course of treatment… Distressing for the patient suffering from a serious illness (cancer, AIDS…) the act of breaking the news is also a source of dread for the care-giver. Between the obligation to inform and the duty to break the news as gently as possible the care giver has to live with this unpleasant knowledge and invent a balance between informing and explaining, making it felt, finding words to limit suffering. The question of the announcement determines the relationship between patients and all the concerned medical actors (doctors, nurses, caregivers, physical therapists…) via individual interviews, group sessions, and meetings, Martine Ruzniewsk has collected numerous clinical elements that make it possible to comprehend the problems encountered by the various actors. This book sets out reference points based on concrete clinical cases so that the words of the doctors and caregivers enable the patients to feel that another time is opening to them and they remain persons with a project. Martine Ruszniewski is a psychologist and psychoanalyst at the Curie Institute, Paris. Gil Rabier is a documentary film maker (ex. Une unité de soins palliatifs, La Vie quotidienne des soignants en équipe mobile).

P S Y C H O L O G Y


Giving Support in a Traumatic Mourning Situation Hélène ROMANO 03/2015 • 264 pages • 190 x 240 mm • 9782100723669 • 27.00 €

Death today has become “unthinkable.” Those in mourning must not give voice to their pain for it might be considered pathological. Yet mourning, particularly in a traumatic context, must be accompanied by professionals who, today, are, insufficiently or badly trained in the procedures at issue and the specific measures to suggest to those confronted with death. Based on the experiences and knowledge of professionals in the field, this book is a tool which should make it possible for those concerned to acquire the necessary points of reference to act by adapting their procedures to all the various possible contexts. This work is composed of twenty lessons and deals with the full range of mourning and the specifics of therapeutic actions to take according to the context and history of the grieving. Hélène Romano is a doctor of clinical psychotherapy, a clinical psychologist and psychotherapist specialising in psychological trauma. She coordinates the medical-psychological emergency cell in Professor Marty’s department of the teaching hospital of the University Henri Mondor at Creteil. She has for numerous years acted in the public school system after traumatic events and more specifically in educating about dangerous practices.

Childhood

Treating Attention Deficit Disorder and Hyperactivity in Children (ADHD), From Diagnosis to Treatment in 5 Steps Luis VERA 08/2015 • 224 pages • 190 x 240 mm • 9782100724123 • 25.00 €

The work deals with the steps leading from the suspicion of attention deficit disorder, with or without hyperactivity, to treatment as today recommended by Evidence Based Medicine. Diagnosis is difficult for doctors not having extensive knowledge of this disorder which affects at least 6% to 10% of the population. The steps of diagnosis, traps to avoid, the co-morbidity (notably anxiety which modifies perception) the symptoms and finally, the various treatments are all clearly discussed in this work. Luis Vara is a doctor of clinical psychology, head of education for university diplomas. He is a behavioural and cognitive psychotherapist at the University of Paris V and psychotherapist at the Sainte-Anne Hospital Paris.

WISC-IV Clinic: 5 Case Studies, Psychoanalytic Approach Christine ARBISIO 08/2015 • 224 pages • 170 x 240 mm • 9782100724116 • 26.00 €

This work presents 5 case studies of children that illustrate the clinical steps of the psychological assessment found in the preceding book: Le Bilan psychologique avec l’enfant, WISC-IV clinique (Psychological Assessment with the child, WISC-IV clinic) (2003, 2

nd ed. 2013). These case studies make it possible to

understand a clinical approach which takes into consideration the totality of clinical data so as to understand the child as a whole entity. The various steps are described: the initial request, the interview with the parents, the request of the child, the data gathered from the WISC-IV on the level of the aptitudes evaluated and the clinical contributions, the data gathered from projective methods (Rorshcach, TAT, CAT) and the oral and written reports. Christine Arbisio is a psychoanalyst, clinical psychologist, and senior lecturer at the University of Paris 13.

The Handbook of Children’s Drawings, Observation, Analysis, Interpretation - 2nd edition Bernard JUMEL 04/2015 • 256 pages • 150 x 210 mm • 9782100720422 • 26.00 €

This handbook provides the necessary tools for those that wish to better understand and respond to a child’s communication through his/her drawings. It will help the reader to rigorously analyse the production from the point of view of the development of the child and the development of the drawing. The first source of the observation and analysis of a drawing is the process of how it was done. Developmental psychological elements are integrated into the analyses: before the drawing, conflict in the development of the drawing, the drawing in the development of the person, how to analyse the drawing, detailed analyses of the drawings of children from four to eleven years old. The new edition of this work has been completely revised and expanded with a chapter on colours. Bernard Jumel has a doctorate in psychology, and is a clinical psychologist and psychologist in schools.

P S Y C H O L O G Y


Autism, Understanding and Acting, Health, Education, Insertion - 3rd edition Bernadette ROGÉ 09/2015 • 248 pages • 155 x 240 mm • 9782100724611 • 26.00 €

Autism is a serious neuropsychological developmental disorder that concerns some 60,000 children in France. This work presents a summary of all the themes associated with this pathology both from the point of view of understanding (medical definition) and the practice of treatment (psychological care and rehabilitation). It is an impressive overview of a disorder which is still mysterious and which continues to baffle the medical community. Bernadette Rogé is a psychologist, professor of clinical psychology, University of Toulouse, Le Mirail. She is an internationally recognized specialist in the field.

30 Major Concepts of Child and Adolescent Psychopathology Nathalie DE KERNIER 05/2015 • 240 pages • 140 x 220 mm • 9782100720835 • 17.00 €

This work sets out in the form of “major concepts” the essentials of what should be known and retained about child and adolescent psychopathology. The definitions, examples and clinical cases contained in this work make it a pertinent guide and an effective aid in the preparation for clinical psychology and psychopathology exams. Nathalie de Kernier is a senior lecturer in psychopathology at the University of Paris Ouest-Nanterre La Défense. She is also a psychotherapist and psychoanalyst.

Old Age - Geriatrics

The Couple and Age, Clinic and Dealing with the Condition Pierre CHARAZAC, Marguerite CHARAZAC-BRUNEL 03/2015 • 240 pages • 170 x 240 mm • 9782100708482 • 25.00 €

This work contains a group of questions, all of which are the part of the daily experience of geriatric clinicians and caregivers. With the increase in longevity new pages in the history of the couple are opening, be it a couple growing old together, a couple separated by illness of which the survivor is in mourning. The major events that affect it are entry into dependence, separation, end of life care, widowhood, and eventual family recomposition. Their more or less traumatic impact on what made the linkage and intimacy of the couple brings into play a group of important factors to know that can guide the actions of the family and close relations, social services and caregivers. This work is a guide of reference for geriatric care professionals. Pierre Charazac is a psychiatrist, psychoanalyst (member of SPP [Psychoanalyst Society of Paris]), former head of a geriatric psychiatry department, expert for the Appeals Court of Lyons, instructor at the School of Practising Psychologists. Maguerite Charazac-Brunel is a clinical psychologist, psychoanalyst (member of SPP [Psychoanalyst Society of Paris]), senior lecturer at the Catholic University of Lyons (the family sciences institute) and expert for the Appeals Court of Lyons.

The Handbook of Psycho-geriatrics, in 24 Concepts - 2nd edition Pierre CHARAZAC 03/2015 • 592 pages • 150 x 210 mm • 9782100724994 • 36.00 €

Psycho-geriatrics studies ageing from its psychological aspect, more specifically the difficulties that go with it, and it deals with care giving practices as concerns elderly patients. Dealing with them requires very specific expertise. Having an excellent knowledge of the ageing process and knowing how to recognise the uniqueness of each subject: it is only in these conditions that a caregiver can offer an elderly person a personal and effective relationship. This hand book provides all the elements for success. Pierre Charazac is a psychiatrist, psychoanalyst (member of SPP [Psychoanalyst Society of Paris]), former head of a geriatric psychiatry department, expert for the Appeals Court of Lyons, instructor at the School of Practising Psychologists.

P S Y C H O L O G Y


Psychology

35 Major Concepts of Cognitive Psychology Alain LIEURY 01/2015 • 228 pages • 140 x 220 mm • 9782100721740 • 16.50 €

This book provides a simple and structured overview of the most important concepts of this field illustrated with help of examples or experience. It is conceived to go directly to the essentials, review a course of study, or simply to have a quick clear overview of one or several concepts of cognitive psychology. Alain Lieury is Professor Emeritus in Cognitive Psychology at the University of Rennes 2. He is the author of several works published by Dunod and is widely recognised as one of the leading French memory specialists.

Visual Handbook of Cognitive Psychology Alain LIEURY 05/2015 • 448 pages • 195 x 265 mm • 9782100725021 • 26.50 €

The fundamentals and major concepts of cognitive psychology are explained and clarified in this clear and visual handbook. In each chapter the essential ideas are illustrated (250 schematics and charts, and 300 photos); definitions are presented and links to websites provided; guides to the development of applications, and interactive documents (exercises with key, multiple choice questions, mini-tests, suggested reading list of two levels of difficulty, webliography). Alain Lieury is Professor Emeritus in Cognitive Psychology at the University of Rennes 2. He is the author of several works published by Dunod and is widely recognised as one of the French memory specialists.

Authority and Submission Nicolas GUEGUEN 05/2015 • 180 pages • 140 x 220 mm • 9782100725014 • 15.00 €

Just how far can our obedience lead us? This question of obedience and the psychological mechanisms that explain it have long been pondered by researchers in social psychology. This work examines the most important work that has been done on this question and makes it possible to see just how far a purely symbolic authority can lead us. Nicolas Guéguen is a professor of social psychology at the University of Bretagne-Sud. He has already had several works published by Dunod.

Psychoanalysis

Clinic of Body Image, From Practice to Concepts - 2nd edition Eric W. PIREYRE 04/2015 • 240 pages • 155 x 240 mm • 9782100721863 • 26.00 €

Body image is the psychic representation of the body. This concept, born of psychoanalysis, is today the centre of a psychomotor and more generally psychotherapeutic problematic. Body image develops from the beginning of life in parallel with somatic development. This image is found firmly established in the framework of certain psychiatric disorders. The author develops a conceptualisation of the body image based on psychoanalytical theories and the data from sensory neurophysiology. This work is the first to make the synthesis of current knowledge of body image and its practical applications in psychopathology. This 2

nd edition has been completely revised and corrected, and has been expanded with a new chapter.

Eric W. Pireyre is a psycho-motor therapist and director of the Training Institute for Psycho-motor Therapists of Lyon 1. He teaches psycho-motor therapy at the ISPR (Superior Institute of Psycho-motor Therapy) (Paris and Lyon). He also practices in departments of neonatology and child psychology.

P S Y C H O L O G Y


Violence and Institutions Didier DRIEU, Serge BLONDEAU, Anne-Lise DIET, Emmanuel DIET, Anne GOLSE, Jean-Pierre VIDAL 05/2015 • 256 pages • 155 x 240 mm • 9782100724437 • 23.00 €

In the context of crises that are fermenting in institutions, this work rethinks the evolution of violence with regard to the transformations of institutional organisers. Several years after a work based on an analytical approach to the sources of institutional dysfunction, the authors contribute to a rethinking of the issues and “spaces” of institutional suffering taking into account the paradigm changes taking place at the level of organisational meta-frameworks. Didier Drieu is a senior lecturer in clinical psychology and psychopathology at the University of Caen, a psychologist and psychoanalyst. Serge Blondeau is a psychologist (Caen). Anne-Lise Diet is a psychologist and psychoanalyst (Rouen). Emmanuel Diet is a psychologist, psychoanalyst and secretary-general of CIPA (Lyon 2 and Paris 5). Anne Golse is a psychologist and psychoanalyst (Caen). Jean-Pierre Vidal is a psychoanalyst, psychotherapist and secretary- general of SFFPPG.

Crises and Traumas and the Test of Time, Psychological work in groups, couples and institutions René KAËS, Philippe HÉRY, Denis HIRSCH, Philippe ROBERT, Florence GIUST-DESPRAIRIES, Georges GAILLARD 03/2015 • 192 pages • 155 x 240 mm • 9782100724413 • 22.00 €

How, after Freud, to reconcile psychoanalysis today with modern-day angst? How, after the major upheavals of history, to understand the current “malaise in culture,” and the “work of culture” that the survival of each of us, our institutions, and our societies demand? We are living through complex crises of which we do not or only partially comprehend the scope, the issues and the path to overcoming them. We are the repositories of a collective unfamiliar legacy, psychic sufferings of social origin and deadly violence perpetrated in the course of wars, genocide and massive economic cataclysms. We discover ourselves to be subject both to culture and the unconscious. The main proposition that orients the contributions to this work starts from the notion that modern-day clinical psychoanalysis is in part a tributary of the profound changes in the social and cultural framework that have arisen in hypermodern societies. René Kaës is professor emeritus of psychology and clinical patho-psychology of the University of Lyon and a psychoanalyst. Philippe Héry is a clinical psychologist, psychoanalyst, psycho-dramatist, and a member of the CEFFRAP. Denis Hirsch is a psychoanalyst and member of the CEFFRAP. Philippe Robert is a senior lecturer in psychology at the University of Paris 5, psychoanalyst, family therapist, honorary president of the PSYFA. Florence Giust-Desprairies is a professor at the University of Paris 7, head of the clinical sociological research masters program at the UFR of Social Science and co-director of the social change laboratory, President of the International Centre for Research, Education and Psychological Intervention. Georges Gaillard is a senior lecturer at the University of Lyon , and a psychoanalyst.

The Extension of Psychoanalysis, For a Third Kind of Meta-psychology René KAËS 04/2015 • 240 pages • 155 x 240 mm • 9782100724420 • 28.00 €

The extension of psychoanalytic practices is a vital constant and therefore conflicting in its history. It has for consequences the transformation of the theoretical objects and intelligible models that it constructs. This extension is a condition of its development, but it creates a problem, that is to say an obstacle to knowledge established on the basis of the initial method. What transformations in the theoretical corpus of psychoanalysis are necessary when its field of practice and the clinic that goes with it undergoes an extension that completely revolutionises the knowledge of the unconscious? René Kaës is professor of psychology and patho-psychology of the University of Lyon and psychoanalyst.

The Subject and its Double, The Transitional Construction of Identity Johann JUNG 05/2015 • 272 pages • 155 x 240 mm • 9782100720705 • 26.00 €

This work presents a summing up of the most recent discoveries of neuroscience as concerns the questions of the pathology of development and the psychoanalytic contributions concerning questions of identity, reflexivity, and the double. Centred on the concept of the transitional double, this work also sets out the elements of a renewed theory of the problems of narcissism and identity starting from the formation of a general model of the double and the identity trajectory in the course of development. This transitional approach of the double is, therefore, a new contribution to this question. Johann Jung is a clinical psychologist, senior lecturer at the University Lumière Lyon 2, teacher at the Catholic University of Lyon and at Psychoprat, psychiatrist at the La Vinatier Hospital Centre.

P S Y C H O L O G Y


Psychotherapy

Handbook of Addictology, in 49 Fundamental Notions - 2nd edition Alain MOREL, Jean-Pierre COUTERON, Patrick FOUILLAND 03/2015 • 560 pages • 150 x 210 mm • 9782100721429 • 38.00 €

More than 6 million people are victims of addiction (drugs, alcohol, tobacco…). While the consumption of alcohol, tobacco, or cannabis is decreasing, the bouts of getting high among youths are more and more brutal and intense, the use of cocaine is growing. Controlling the use of these substances and the treating the victims is not enough. To insure that excessive risk taking does not move to other things and that new addictions do not cause new damage, questions concerning new educational and preventive measures must be asked and answers found. In 49 files, under five headings, this work provides all those in this field the indispensable keys to understanding and acting. Alain Morel is a psychiatrist, managing director of OPPELIA, president of the association for research and promotion of experimental approaches (ARPAE). Jean-Pierre Couteron is a clinical psychologist and president of the Federation Addiction. Patrick Fouilland is a practising doctor in alcoholism and in addictology, president of the Federation of Actors in Alcoholism and Addictology (F3A).

ACT: Therapeutic Applications, OCD, Anxiety, Eating Disorders, Addiction, Phobias, Depression Under the direction of Jean-Christophe SEZNEC 03/2015 • 264 pages • 190 x 240 mm • 9782100715602 • 27.00 €

ACT therapy is becoming widely used because of its simplicity and efficacy. Its main characteristics are: distancing itself from the thought problematic, the acceptance of emotions and difficult feelings, and the undertaking of actions in phase with life values. The aim of this book is to present various clinical cases that dramatise ACT therapies. Each subject is the object of a presentation, a functional analysis, a presentation of the areas of focus, a dynamic presentation, and the various significant psychotherapeutic interactions. It is a practical book that makes it possible for professionals to have a clear understanding of and to make use of this psychotherapeutic technique. Jean-Christophe Seznec is a psychiatrist (former head of a clinic) practising in Paris, doctor of sports medicine and pharmacology. He is a member of AFTTC (French Association of Behavioural and Cognitive Therapy) and the founder of Alterego.

Bipolar Disorders, From Cyclothymia to Manic-depressive Syndrome, Understanding, Treating, Preventing Relapses in 10 Lessons – 3rd edition Christine MIRABEL-SARRON, Isabelle LEYGNAC-SOLIGNAC Rights on the previous editions sold to: mainland China 05/2015 • 352 pages • 190 x 240 mm • 9782100716906 • 29.00 €

The term “bipolar disorder” corresponds to what once was presented as manic-depressive psychosis. This serious mental pathology affects millions of people. More than 12% of the world’s population suffer from it. This work takes stock of the current situation and suggests treatments to reduce psychosocial disorders; it is a clinical vade-mecum for practitioners. In this 3

rd edition the authors have transformed chapters into

lessons so the work can become a part of the collection “Ateliers du praticien" ((Practitioner’s Workshop). It is truly a self-training tool for professionals. Christine Mirabel-Sarron, is a psychiatrist, she practices at the Sainte Anne Hospital in Professor Rouillon’s service. She is a former president of AFTCC (French Association of Behavioural and Cognitive Therapy). She has a doctorate in clinical psychology and pathology, and teaches in various medicine schools. Isabelle Leygnac-Solignac is a clinical psychologist.

Treating Attention Deficit Disorder and Hyperactivity in Adults (ADHD), With CBT (Cognitive Behavioural Therapy) and Psychotherapy Luis VERA, Véronique GAILLAC 08/2015 • 276 pages • 190 x 240 mm • 9782100710027 • 29.00 €

Attention deficit disorder is a recognised psychiatric disorder which affects nearly 5% of the general public. Even though it begins in childhood, several symptoms persist into adulthood: inattention (ex. difficulties in organisation and planning), hyperactivity (ex. inability to sit still), impulsiveness or lack of inhibition (ex. giving an answer before the question is finished!). Even though pharmacotherapy is the first line treatment, 20% to 50% of those treated do not respond to it in an optimal way. Thus the mastery of an adequate psychotherapy is indispensable for all those called on to treat this disorder. This work is going to help with the identification, evaluation and treatment of this pathology. Luis Vara is a doctor of clinical psychology, head of education for university diplomas. He is a behavioural, cognitive psychotherapist at the University of Paris V and psychotherapist at the Sainte-Anne Hospital. Véronique Gaillac is a psychiatrist at the Sainte Anne Hospital of Paris.

B U S I N E S S & M A N A G E M E N T


Tool-box Series

The Advertising Tool Box Servanne BARRE

03/2015 • 192 pages • 190 x 240 mm • 9782100711413 • 26.50 €

In a period of profound changes in the world of advertising agencies, this tool book describes the various aspects of an advertising head’s activity from dealing with the small advertiser to the measuring of advertising effectiveness as well as the defining of targets, and the competition among agencies. A large place will be made for strategic aspects and the opportunities afforded by information technology. The work involved in creating advertising is always present, but those charged with delivering a message must consider it in the context of both traditional and new forms of media. Servanne Barre is the head of education of the undergraduate program of Sup de Pub (a school of communication) where she teaches advertising.

The In-Company Coach’s Tool Box - 2nd edition Belkacem AMMIAR et Omid KOHNEH-CHAHRI 04/2015 • 192 pages • 190 x 240 mm • 9782100724147 • 26.50 €

How to fit the coaching to the situation? How to choose a pertinent intervention tool? How develop your clients’ autonomy? How to lead a team to better efficiency? How to determine your tariffs for intervention? Discover the 56 indispensable tools and methods to deal with all the dimensions of in-company coaching. This 2nd edition includes new tools for organisational coaching notably “co-development,” “world cafe” and others. This book also includes several videos of coaching sessions with commentary. Belkacem Ammiar holds a doctorate from l’École Nationale des Ponts et Chaussées. He coaches managers and management teams. He is also a member of the Koan Coaching agency and Transfomance where he is part of the pedagogical team. He lectures at a graduate school of coaching Paris 8. www.koan-coaching.fr Omid Kohneh-Chahri is an engineer at Télécom Paris and former management consultant (Gemini Consulting, Mazars SAS, Transformance). He is the founder of the Awareness and Development consulting firm, he coaches managers notably in multicultural contexts. He is a member of the pedagogical team of Transformance.

The Supply Chain Tool Box Alain PERROT et Philippe VILLEMUS

05/2015 • 192 pages • 190 x 240 mm • 9782100722570 • 26.50 €

How to construct a high performance Supply Chain? What are currently the best Supply Chain practices? How to put the Supply Chain on the agenda of the board? Should the Supply Chain be cost, service or innovation oriented? Should the Supply Chain be flexible or efficient? Should the Supply Chain be “push” or “pull”? Which Supply Chain operations should be internal and which should be subcontracted? How to manage complexity and uncertainty in the Supply Chain? How to improve the quality of service, stock levels and costs at the same time? This tool box answers these key questions raised by professionals the sector. Alain Perrot spent a part of his career in Mars Pet Food Europe, notably as the head of the Supply Chain project. He then went to Best Foods then Air Liquide Welding. He is presently associate director of Ling Coldrick, world leader in sales and operation planning the system of reference for S&OP. Philippe Villemus has practised and taught marketing for 30 years. He was CEO of Helena Rubenstien (L’Oreal group), president of L’Oreal’s Italian luxury goods division, assistant general manager of Lancôme Canada, and marketing director of sales-partnerships for the 1998 World Cup… He is a professor of marketing and management of the Montpellier Business School and lectures at HEC. He is a consultant for various organisations, speaker and educator. He is the author of twenty or so works in marketing, management or economy.



Business

Community Management, How to make Web Communities the Best Allies of Brands - 3rd edition Matthieu CHEREAU

Rights on the previous editions sold to: Italy 04/2015 • 208 pages • 160 x 210 mm • 9782100721061 • 22.00 €

Community management, the creating and running of on-line communities, is a recent practice in numerous companies. How are companies developing this activity? Who should be responsible for it? How is it organised? This 3

rd edition, updated with new examples, places the emphasis on the created contents and on

the development of community management in various departments of the company; marketing, communications, client relations. It defines this sector in full development and it discusses the tools that are indispensable for success. Matthieu Chereau is the CEO of Tigerlily and associated with HappyFannie. He is research head (Minister of Culture, Google), critic (Cahiers du Cinema), member of the screening committee of the Cannes Film Festival and community manager (Eyeka). He specialises in social and new media. He advises groups in the CAC 40. He is a graduate of Science-Po Paris and initiated the portal Communitymanagementjobs.fr

Youth Marketing and Communication Katherine KHODOROWSKY 02/2015 • 208 pages • 170 x 240 mm • 9782100721016 • 25.00 €

Youths with their own language codes, values, and mastery of information tools have become an essential target of communicators and marketers. This work sets out to study these codes to enable marketing and communication professionals to efficiently speak to youth on their terms without demagogy. It is illustrated with numerous examples of campaigns and provides practical and operational teachings. Katherine Khodorowsky is an independent communication consultant and former director of communication at CIDJ (Centre d'Information et de Documentation Jeunesse), as well as executive secretary at JCEF (Jeune Chambre Économique Française).

Strategies & Management

5 Keys to Making Good Decisions CSP Formation 04/2015 • 96 pages • 150 x 170 mm • 9782100724956 • 9.90 €

The continuous flow of information and permanent change contribute to making it more and more difficult to take decisions. How to choose between several solutions? How to be sure to select the best option? On what criteria to decide? This little book takes the reader through the decision making process in such a way that each one can decide faster and better using his/her reason, emotions and intuition. It is very operational and provides a wealth of reference points to orient one’s self in one’s decision making and avoid the most frequent traps. CSP Formation is the 3rd largest actor in general continuing education, it is a company in the Editions Lefebvre Sarrut (ELS) group.

Managerial Communication, A New Performance Lever Maurice IMBERT

03/2015 • 288 pages • 140 x 220 mm • 9782100720767 • 25.00 €

“Managerial communication is communication directly employed by managers with the aim of mobilising their collaborators into the service of the performance of their company”. (AFCI [French Association of Internal Communication], 2013). Internal communication has become a management lever, a form of managerial innovation. The borders between management and communication are more and more blurred. Companies incorporate managerial communication as a transversal HR/Communication Director/Managers discipline thus profoundly transforming current management models. This work is illustrated with good practices as gathered from accounts of managers, HR people and heads of communication. It answers the following questions: How to help the manager to assume his communication mission? How to set up a scheme to mobilise the team in a crisis context and create better performance? Maurice Imbert is the associate director of the Inergie agency, and a management, communication and internal opinion consultant specialised in relational efficiency in organisations. He is the founding president of Club Procom, the 1st French association dedicated to managerial communication. He also teaches managerial communication at Celsa.



The Art of Delegating, Managing with Confidence Jean-Ange LALLICAN

03/2015 • 176 pages • 155 x 240 mm • 9782100720170 • 23.00 €

What is it that makes a company function well? What to do to insure that associates fully subscribe to objectives, issues and projects and undertake them with motivation, enthusiasm, and energy? For the author, the key to success lies in confidence, in the sharing of responsibilities in the company – in short delegation or “delegaction.” The author analyses current managerial paradoxes and the need for collaborator responsibility, and he then outlines a global managerial strategy for successful and effective delegation. He provides readers concrete tools, easily implemented by team leaders whatever their place in the hierarchy, notably a 100 point grid for evaluation of the reader’s management style. Jean-Ange Lallican is an HR head and coach, he is head of HR development of Carsat de Bretagne, a workers’ retirement and insurance fund, where he deals with management and mobility. He also teaches HR at IAE IGR (a management school) of Rennes and at the social security training centre. He is also honorary president of the Bretagne Est group for ANDHR (quality of life in the workplace and psychosocial risks) and has for years chaired the National Stress Commission of ANDHR.

Management of Innovation and Globalisation, Issues and Practices Christophe MIDLER, Sihem JOUINI and Florence CHARUE-DUBOC

03/2015 • 272 pages • 155 x 240 mm • 9782100724666 • 25.00 €

The Logan developed by Renault in Eastern Europe or the Vscan developed by GE for Asia are famous cases. Many other multinationals have set in place changes to better exploit resources that are distributed around the world and to deploy innovations on a global scale. This work discusses both the issues and questions that the management of innovation on a global scale raise and the responses and practices put into place by major French companies that have a large international presence, such as Air Liquide, Essilor, Orange, Sanofi, Ubisoft and Valeo. This work is an original approach in that existing books treat either management of innovation without focusing on the international dimension or simply international management as such. Christophe Midler is the Eastern director of research at the CNRS (National Centre for Scientific Research) in its Centre for Management Research and the professor that chairs the Management of Innovation department of the École Polytechnique. He has published numerous works and articles on this subject notably L’Auto qui n’existait pas (The Automobile That Didn’t Exist) (Dunod, 2004) and Réenchanter l’industrie par l’innovation (Creating Excitement in Industry by innovation) (Dunod, 2012). Sihem Jouini is an associate professor at HEC, chair of research in management of innovation and globalisation as well as teaching chair of management of innovative programs. Florence Charue-Duboc is professor of management of innovation at École Polytechnique.

E-management, How Digital Revolution Transforms the Management Isabelle REYRE et Marc LIPPA

04/2015 • 256 pages • 155 x 240 mm • 9782100720460 • 24.00 €

This work analyses the ongoing digital revolution which strongly impacts economy in general, but also, specifically, how companies function. It discusses the numerous digital tools that are now available and shows how the services arising from the digital revolution (social networks of the company, collaborative spaces, blogs, wikis, etc.) make it possible to create change in the company. The authors provide the reader the methods and tools to increase agility and effectiveness, and understand management from a new angle by mobilising creativity, fluidity, co-construction and letting go. The book is based on real cases and examples of these new modes of management that are already in place in major French companies. Isabelle Reyere holds a Marketing MBA (USA) and is a financial analyst (SFAF [French society of Financial Analysts]). She is trained in coaching and the systematic approach and is head of Arctus, a company specialised in assisting companies in their digital transformation. Marc Lipps is an engineer from the engineering school École des Mines and associate director of Arctus. He was previously a head of computer science innovation, head of Web development, and project head of computer science in the company. He teaches project management 2.0 at the École des Mines in Nancy, at the ICN business school, and the National Conservatory of Art and Métiers.



Managing Generation Y - 2nd edition Marie DESPLATS et Florence PINAUD

03/2015 • 224 pages • 150 x 210 mm • 9782100723638 • 18.50 €

They were born with a mouse in their hand, and have been updating their Facebook and Twitter pages for years, they type texts while on a video conference call on Skype… The children of Generation Y are today in their 20s and 30s, they enter a company with different values and expectations from their elders. While having problems separating personal life from work, and fleeing conflict in an idealist bubble, they are nonetheless capable of great concentration and involvement in a mission once they understand its workings and usefulness, and they adhere to objectives. In order to better recruit and work with these “digital natives” managers will need to rethink their basics. This work presents cases observed in companies to explain the misunderstandings that can arise and ways to resolve them. It distils advice and techniques to effectively manage this digital generation and get the most from their knowledge of the digital world. This is a dynamic and well illustrated book that helps discover the specifics of generation Y in the company, and find the means to manage it effectively. This 2

nd edition includes a new chapter on Generation Z, and

additions to “reverse mentoring” one of the big trends of the moment. It has been expanded with some 10 new interviews held with young “Ys” on various subjects. Marie Desplats is a coach. She is the director of the diagora.fr agency that is specialised in recruitment of young Information technology talents. Florence Pinaud is a press journalist in the fields of economics and society, working notably for La Tribune.

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Luxury

Luxury and Brand Alexandre DE SAINTE MARIE

05/2015 • 256 pages • 190 x 240 mm • 9782100722587 • 26.00 €

In a complex global economic context (less growth, development of inequality, ethical and moral concerns, digital revolution…) the luxury market hasn’t escaped these changes even if it demonstrates its spectacular resilience that is fed by a generalised increase in purchasing power of its clients. In order to maintain good results brands must reflect on their brand identity from the perspective of “win-win” for themselves and their clients. How to understand the identity of a luxury brand? How to determine and define the main components, and describe the issues that this identity reveals? What is the relation between brand identity and brand strategy? How to create differentiation and optimise customer loyalty? Alexandre De Sainte Marie has held several posts in marketing at L’Oreal and then Henkel France. He was then general manager of the Home sector of the HERMES group (the brands Table Hermès, Purifocat, Saint Louis) for 8 years. Since 2009 he has been a consultant in strategy and brand identity for up-market and luxury brands. He lectures at ISTEC (a graduate school of commerce and marketing), EFAP (a school of communication) and Mod art (a Paris fashion school).

Professional Efficiency & Personal Development

Yes, You have Charisma!, A Little Guide to Develop One’s Natural Charisma Béatrice TOULON

04/2015 • 192 pages • 140 x 220 mm • 9782100715664 • 16.00 €

Charisma, an absolute value of our time… According to a 2012 study by the Edhec business school, 91% of top managers consider charisma to be an essential component in leadership, and one of the first qualities looked for in a manager. But, despite common belief, charisma is not a question of a gift, it comes from the ability of a person to radiate and transmit that which they have within to others. It requires conviction, energy, will and … mastery of techniques. This very concrete work sets out to help the reader to discover, develop and use his/her potential charisma. It is a lively and accessible work and based on directly operational advice. It presents practical exercises, anecdotes from the field, informative examples, accounts, advice and tips. Béatrice Toulon is the founder of Maestria Consulting, an agency that specialises in media training and public speaking. She conducts numerous workshops and does individual coaching for management personal in companies as well as politicians. She was also editor in chief of Phosphore, Studio Magazine (2005-2009), a free-lance reporter, press correspondent, a radio reporter for France Info (cinema). She has made several documentaries that were broadcast on the channels France 5 and Public Sénat.



Leading Meetings!, Methods and Tools to Conduct all kinds of Meetings Successfully - 2nd edition Julia KALFON

03/2015 • 224 pages • 140 x 220 mm • 9782100723645 • 15.90 €

You are asked to conduct a meeting. But what kind? Beware, not all meetings are the same! This instruction manual answers the following questions: What are the different kinds of meetings? ; How to choose the way to conduct a given type of meeting? ; How to prepare and set up a meeting? ; What is the leader’s role and how should he/she react to the difficulties of the group? ; How to lead a qualitative and a creative study group? ; How to lead using new technologies? This 2

nd edition presents new kind of meetings: the keynote speech invented, and much copied thereafter, by

Steve Jobs; co-creation meetings; meetings conducted by manager coaches… Julia Kalfon is a graduate of ESG (a management school), with a master’s in psychology. She is a consultant in qualitative and creative studies. She conducts numerous in-company meetings and seminars.

Writing Effective Reports - 5th edition Michelle FAYET and Jean-Denis COMMEIGNES

01/2015 • 256 pages • 140 x 220 mm • 9782100721252 • 19.90 €

Rights on the previous editions sold to: Spain

Reports play a strategic role in organisational decision making. Knowing how to write effective documents is an important asset in a successful business life. This work sets out a method that will help you master all the subtleties that will make it easy to write documents: marketing reports, technical reports, summaries and syntheses, synoptic reports. Thanks to numerous examples and much practical advice, this 5

th edition will

help you improve your style and, as result, your image inside the company. Michelle Fayet is a trainer/consultant in communication and general culture. She is the author of several works on these subjects. She conducts training sessions centred on professional writing, writing workshops, and gives personal assistance on writing. Jean-Denis Commeignes specialises in communication an management. He is a trainer/consultant for companies and government entities. He teaches at Bordeaux III as well as consulting in the world-wide networks of the Alliances Françaises, French Institutes, and foreign universities in intercultural management and methodologies.

The 5 Keys to Speaking in Public CSP Formation

04/2015 • 96 pages • 150 x 170 mm • 9782100724390 • 9.90 €

Speaking in public is often a source of stress. What to say and how to say it? Am I going to be able to persuade and convince the audience? And what if someone raises objections? How to fight stage fright? This little book provides techniques as well as examples for speaking successfully in public (presentations in team meetings, leading a seminar, presenting a project, etc.) The keys it presents are immediately operational. CSP Formation is the 3rd largest actor in general continuing education, it is a company in the Editions Lefebvre Sarrut (ELS) group.

Sale

Negotiating and Defending One’s Margin, Sales, Purchasing, Negotiating Deals - 5th edition Philippe KORDA

Rights on the previous editions sold to: Czech Republic, Italia, Romania and Switzerland 05/2015 • 264 pages • 155 x 240 mm • 9782100724864 • 27.00 €

Sales persons are today confronted with unprecedented pressure from their clients and their prospects. Deliberately ignoring the topics usually dealt with in works dealing with sales, this book focuses on this question of pressure and provides the keys to prepare a negotiation with method and strategy, to master numerous tactics and resist buyers’ pressure: bluff, threat, destabilising techniques… This 5

th edition is

expanded to include a chapter dealing with Joe Chriqui a major international negotiator who was formerly president of Alstom. Philippe Korda is associate founder of the firm Korda and Partners. He is the author of Mais qu'est ce qu'ils attendent tous pour déployer ma stratégie? (What Are They Waiting For to Put My Strategy Into Action?) (Dunod 2009) and of L'entreprise réconciliée (Albin Michel, Prix 2008 des Dirigeants commerciaux de France).



Complex Sale, How to Move from Selling Products to Selling Solutions - 2nd edition Laurent DUGAS and Bruno JOURDAN

Rights on the previous editions sold to: Spain 05/2015 • 200 pages • 155 x 240 mm • 9782100724130 • 26.00 €

B to B sales is moving more and more from sales of products to sales of solutions. Strategic, the sales of solutions takes place at the highest levels: it involves constructing with the client a commercial offer that integrates a package of services and responds to a latent or evolving need. This work discusses this new commercial approach and presents a simple and pragmatic procedure in four steps (Find the idea. Commit to the project. Create value for the offer. Interact with the client.) to transform sales of products to sales of solutions by using all the resources of the team. This work particularly emphasises the structure of the commercial offer and how it is drawn up. Laurent Dugas is a civil engineer from a mining school, member of the professional corps (entrepreneurs) of HEC, former member of Accenture, consultant and founder of the consulting firm P-Val Conseil. Bruno Jourdan is a graduate of IEP, and former member of Accenture. He founded the consulting firm P-Val Conseil which specialises in the sales of complex solutions with Laurent Dugas. For 10 years they have counselled mangers and teams on issues such as international tender offers, major projects.

Making that Sale Michaël AGUILAR

08/2014 • 192 pages • 140 x 220 mm • 9782100715855 • 22.00 €

The conclusion of a sales action is an essential step which either rewards or sanctions a salesperson’s know-how. It is by far the most complex moment of the sales process. It crystallizes the technical abilities of the salesperson as well as the talent, intuition and all those qualities that are part of emotional intelligence. In a salesperson, aptitude is as important as attitude. This work, illustrated with numerous examples, presents various techniques for increasing the rate of transforming prospects into clients. Michaël Aguilar directs and is the animating force of the company Vendeurs d’élite (Elite Salespersons), a firm specializing in sales efficiency and motivation of salespersons. He teaches persuasion techniques at HEC (School of High Commercial Studies) and is the author of several works, including L'Art de motiver (The Art of Motivating), Vaincre les objections des clients (Overcoming Client’s Objections) and Vendeur d'élite (The Elite Salesperson).

Training, Continuing Education

Teaching with “Funny Learning” Brigitte BOUSSUAT and Jean LEFEBVRE 05/2015 • 224 pages • 152 x 240 mm • 9782100724178 • 24.00 €

“Isn’t it absurd to have an educational system that is based on the principle that all brains learn in the same way?” This is the question raised by John Medina professor of neuroscience at the University of Washington that calls into question all traditional teaching techniques. In order to adapt to current changes and the expectations of new generations, learning must transform its practices. Based on the method 4 Colours and the different ways of learning, this work sets out a new educational method that incorporates the main research in neuroscience and new information technology. It is “Funny Learning” an innovative method that awakens curiosity, creates a desire to learn, and it takes into account the uniqueness of each learner. Full of accounts from companies that have benefited from this method (L’Oreal, Vuitton, Advencia, Laforêt, etc.) this book is the link between neuroscience and education. It provides concrete tools and summarising files to make it possible for educators to put this new practice directly to use. Brigitte Boussuat is a consultant and coach, she is head of a training/education agency, Advance Conseil that specialises in assisting change, individual and group. Jean Lefebvre has a doctorate in educational science, he is a consultant and a certified coach. In 2010 he created his own agency Curieuse Agence, which assists companies in conducting projects, working in teams, management of human resources and career management.

O P E N B O O K S E R I E S


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The fundamentals of economy and management, 2nd wave Innovative handbooks to help in obtaining one’s diploma :

- A visual course of study built from assorted examples ; - Guideline headings: Focus, In Practice, Key Points, Questions for Practitioners ; - Multiple choice questions, exercises, case studies, exam subjects with detailed corrections.

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