trade and market access presentation - 30.05.11

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TRADE & MARKET ACCESS PANEL An EPA Implementation Journey Facilitator: Ms. Telojo Valerie Onu, PgCert Trade Policy CEC™, MA e-Governance Accra Beach Hotel and Resort Barbados 30 th May 2011

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Page 1: Trade and Market Access Presentation - 30.05.11

TRADE & MARKET ACCESS PANEL

An EPA Implementation Journey

Facilitator:Ms. Telojo Valerie Onu, PgCert Trade Policy CEC™, MA e-Governance

Accra Beach Hotel and Resort Barbados

30th May 2011

Page 2: Trade and Market Access Presentation - 30.05.11

Economic Partnership Agreement (EPA)

EPA Main Objectives: •To strengthen the regional integration process•To assist with economic development in the region through commitments and improving access to the EU market via a duty-free, quota-free trade regime and simplified rules of origin for CARIFORUM goods, including unprecedented access for certain services and service providers. •To address Trade Related Issues e.g. TBT, SPS, Intellectual Property, Investment in order to reduce Barriers

Page 3: Trade and Market Access Presentation - 30.05.11

EPA Implementation Challenges

• Lack of dialogue/cooperation between private and public stakeholders

• Inter-relationship between the commitments made in Agriculture and those in other parts of the agreement-Services, Investment, Intellectual Property.

• Need to move forward from an EPA negotiation phase to Implementation

• Limited understanding of the Market Requirements and access Issues

• Lack of adequate BSO services to enable their members to fully adapt to regulations

Page 4: Trade and Market Access Presentation - 30.05.11

TRADE & MARKET ACCESS IMPERATIVES - IMPLEMENTATION JOURNEY

Page 5: Trade and Market Access Presentation - 30.05.11

PRO€INVEST Recent Project Examples

Provided technical assistance to enable the

Caribbean private sector to fully benefit from

the EPAs through capacity building and services development.

• CAR6289 – Caribbean Agro Industry EPA Project -(Caribbean Agro-links Project)

• JAM6288 – Capacity Building for Jamaican BSOs to enable them to implement the Export Strategy

Page 6: Trade and Market Access Presentation - 30.05.11

Project Structure

Page 7: Trade and Market Access Presentation - 30.05.11

Enabling Environment

Themes:

• Leadership

• Organizational Change

• Innovation

Issues:

• Policies

• Legislations

• Regulations

• Culture and Mindsets

• Awareness, Capacity Building

• Market Intelligence

• Transformation

• Empowerment of Stakeholder

• Institutions

Project Mission Results

Page 8: Trade and Market Access Presentation - 30.05.11

GoodPracticesGood

PracticesSuccess / Failure

FactorsSuccess / Failure

Factors

Theoretical Frameworks

Practical Models

Enabling Environment

Service De livery

Relations/Netw

ork

Operationalisation

Page 9: Trade and Market Access Presentation - 30.05.11

Relations/Network

Themes:

• Partnership

• Coordination

• Information Sharing

• Industry Transformation

Issues:

• Value Chain

• Value Networking

• Clusters

• Strategic Alliances

• Culture/Mindset

• Export Readiness

• Infrastructure Building

• Change Management

• Capacity Building

• Private & Public Sector Participation

• Market Led Trade

Page 10: Trade and Market Access Presentation - 30.05.11

Good PracticesGood

PracticesSuccess / Failure

FactorsSuccess / Failure

Factors

Theoretical Frameworks ModelsModels

Enabling Environment

Operationalisation

Relations/Network

Service De livery

Page 11: Trade and Market Access Presentation - 30.05.11

Operationalisation

Themes:

• Business Models

• Service Models

• Industry Perspectives

• Quality Infrastructure

• Equivalence of Standards

• Mutual Recognition

Issues:

• Business Models

• Service Models

• Capacity Building

• Absorptive Capacity

• Technical Trade Barriers

• Standards

• Certification

• Sanitary and Phytosantiary (SPS)

• Harmonisation

• Intellectual Property

• Supporting Infrastructures

• Network Governance

Page 12: Trade and Market Access Presentation - 30.05.11

GoodPracticesGood

PracticesSuccess / Failure

FactorsSuccess / Failure

Factors

FrameworksFrameworks ModelsModels

Enabling Environment

Operationalisation

Relations/ Network

Service De livery

Page 13: Trade and Market Access Presentation - 30.05.11

Service Delivery

Themes:

• Implementation Perspectives

• User-Centric Perspectives

• Innovation

• Service Modeling

Issues:

• Service Modeling

• Services

• Value Measurement & Evaluation

Page 14: Trade and Market Access Presentation - 30.05.11

GoodPracticesGood

PracticesSuccess / Failure

FactorsSuccess / Failure

Factors

FrameworksFrameworks ModelsModels

Enabling Environment

Operationalisation

Relations/Network

Service Delivery

Page 15: Trade and Market Access Presentation - 30.05.11

Role of BSOs

Page 16: Trade and Market Access Presentation - 30.05.11

Service Orientation of BSOs • BSOs have their own vital interest to build up

capacity for service orientation towards their members.

• Their organic function ranges from awareness raising, advocacy, information and service provision to being the most important multiplier of knowledge and information to the private sector.

• Capacity building initiatives at meso level will therefore have a more sustainable impact, strengthening the key role and mandate of BSOs as mediators and multipliers for the private sector.

Page 17: Trade and Market Access Presentation - 30.05.11

Necessary Linch PinValue Creation and Facilitation Services

Development • Promote Value Network Linkages

(Networking/Strategic Alliances)• Support the Increase in Organisational Service

Orientation and provision of Support Services• Promote identification of Market Opportunities

and Investment Opportunities• Facilitate growth of Market Presence through the

Value Chain & Value Networks

Page 18: Trade and Market Access Presentation - 30.05.11
Page 19: Trade and Market Access Presentation - 30.05.11

1. Agro Food Industry Quality Infrastructure Requirements and Food Safety across the Value Chain

2. Agro Food Industry - EU Market Consumer Trends & Buyer Purchasing Considerations For Imports Into The EU (EU Industry Perspective)

3. Agro Food Industry Value Chain Management for Service Orientation

4. Strategic Service Modelling and Planning 5. Information Communication Management –

Tools to Support the Development of Information Services to Support Trade

• COM4DEV• EU Export Help Desk

6. Grant Proposal Writing

1. Agro Food Industry Quality Infrastructure Requirements and Food Safety across the Value Chain

2. Agro Food Industry - EU Market Consumer Trends & Buyer Purchasing Considerations For Imports Into The EU (EU Industry Perspective)

3. Agro Food Industry Value Chain Management for Service Orientation

4. Strategic Service Modelling and Planning 5. Information Communication Management –

Tools to Support the Development of Information Services to Support Trade

• COM4DEV• EU Export Help Desk

6. Grant Proposal Writing

Enabling Environment

Operationalisation

Relations/Network

Service Delivery

Page 20: Trade and Market Access Presentation - 30.05.11

Request for Technical Assistance Project Proposals

Region/Composition Project Details Organisation

Region/Composition Project Details Organisation

OECS Regional

(Multistakeholder)

• Agro-Tourism Linkages –

(Quality Infrastructure)

• OECS Secretariat (Economic

Unit and Export Unit)

CARIBBEAN REGIONAL

(Multistakeholder)

• Market Requirements and

Access through Mutual

Recognition Agreements,

Product Development

• Caribbean Farmers Network

(CaFAN)/Office of Trade

Negotiations (OTN) (CARICOM)

CARIBBEAN REGIONAL

(Multistakeholder)

• Culinary Tourism • Caribbean Tourism Organisation

(CTO), IICA, CHTA

JAMAICA - BSO • Support for the Establishment of

a Tissue Culture Lab for

Potatoes

• Christiana Potato Growers

JAMAICA - BSO • Support in Agro-Processing

Product Development

• Jamaica Export Association

(JEA)

Page 21: Trade and Market Access Presentation - 30.05.11

Producer-Tourist Linkages: “Fostering Growth and Competitiveness through better Access to Agro-Tourism

Trade OpportunitiesCOMPONENT 1:

AGRO-TOURISM MARKET DEMAND & OPPORTUNITY

ANALYSIS

Activity 1: Visitor Discovery, and Product ValidationActivity 1.1 “Agro –Tourism Flavour of the OECS”, Road Shows

Activity 2: Horticulture & Value Added Market Demand Value Chain Study for the Hospitality and Tourism Industry (Quantitative & Qualitative)

COMPONENT 2:PROMOTING A JOINT STRATEGY

FOR AGRO-TOURISM TRADE FACILITATION

Activity 3: Agro-Tourism Linkage Opportunities within the OECS and neighboring countries

Activity 4: Development of a Regional Strategy - Synthesis of Country level strategy, comparative analysis and recommendations

Activity 5: Development and Implementation of a Virtual Agro-Tourism Trade Matching Marketplace to support the National and Regional Networks

Activity 6: Hosting of a Regional Agro-Tourism Conference & Trade Exhibition

COMPONENT 3: ENHANCED COORDINATION FOR

THE IMPLEMENTATION OF THE OECS QUALITY SEAL

Activity 7: Study of International and National Standards for High Value Commodities

Activities 8: Organisation of Stakeholder Consultations - OECS Seal Technical Working Group (TWG) Stakeholder Consultations

Activity 9: Market Demand Studies for Certification Services & Financial Sustainability Benchmarking Study for the OECS Seal

COMPONENT 4: PROJECT MANAGEMENT

Activity 10: Administrative and logistic support to key experts during the whole duration of the project

Activity 11: Financial management

Activity 12: Management of the operational budget and cash flow projections

Activity 13: Quality supervision

Activity 14: Liaise and report to the Donor

Page 22: Trade and Market Access Presentation - 30.05.11
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Lessons LearntMore Time Needed for Knowledge

Transfer

Underestimation of Human Resource

Requirements

Project Complentarities

& Linkages

Page 25: Trade and Market Access Presentation - 30.05.11

Trade and Market Access Initiatives and Best Practices

- OECS Experience in Export Development- CaFAN Experience

Q&A - Jamaican Experience - JEA/JAMPRO- CARICOM Perspective (OTN) - Private Sector

Q&A

Page 26: Trade and Market Access Presentation - 30.05.11

Enabling Environment

Operationalisation

Relations/Network

ServiceDelivery

Frameworks

Models

GoodPractices

Success / Failure Factors

Macro e-Governance Implementation Cycle

Page 27: Trade and Market Access Presentation - 30.05.11

Market Led Value Chain Development

Quality Infrastructure

* Clustering * Value Networking & Strategic Alliances * Business Modelling * Social Enterprise Modelling for BSOs - Sustainability Issue * Business Skills Upgrading * Business Processes

* Standards * Harmonisation of Standards * Equivalence & MRAs * Certification Programs

Innovative Strategies Towards EPA Realisation - Frameworks