tower fund community consultation

© S

carle

t D

esig

n (2

012)

-\UK;6>,9

Tower Fund Launch Consultation Workshops Case Study

Produced by Fran O’Hara, Scarlet Design Group

for Meadow Prospect & Good Relations PR If you would like any part of this document in an alternative format please email: [email protected]

3CARLETDESIGNGROUP

TOWER FUND COMMUNITY CONSULTATION CASE STUDY

3CARLETDESIGNGROUP

Contents

Client / Project / Actions / Results . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 1

Project Background . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Mobile Unit / Website / Facebook Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 3

A3 Poster / A5 Flyer / Posting Box . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 6

Wall Posters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 7

Feedback methods / Photography Consent / Q&A Checklist . . . . . . . Page 8

Strategic Visual Map . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 10

Visual Maps of Participants Ideas & Suggestions . . . . . . . . . . . . . . . . . . . Page 11

Photostory of the Workshops . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Page 13�

ClientTowerFund & Good Relations PR

ProjectTower Fund Launch - to design and deliver a series of community consultation work-shops in the four communities eligible for the Tower Fund funding.

ActionsWe met with the clients to establish the brief, and co-planned the workshops, how and where they would be promoted and the materials required to deliver them.

We co-delivered four workshops across two days, with one workshop in each of the communities eligible for funding. Community members were invited to write or draw an A5 postcard with their ideas for how the fund should be spent in their community. For those with low-literacy or other requirements illustrators drew the postcards. These were then attached to giant wall posters with specific funding areas headings, with large floor sheets also being provided for younger children to draw on. Groups of school children also attended each workshop, providing a positive atmosphere of fun and engagement, which reduced potential conflict.

We created a design toolkit, with the graphics being applied to leaflets to promote the event, the mobile unit, the website and social media such as facebook.

• Community Engagement ToolkitThis was implemented across all audience communication materials. We developed a group of multi-racial and cross-generational cartoon characters, design elements, frames, tagline, font and copy style.

• Community Workshop Plan and MaterialsWe created a series of wall posters, provided all the materials and led each session. Also recording what we did so it could be used as a model for process at future consultation.

• Additional MaterialsAs the workshops were being delivered the process was adapted to incorporate audience requirements on-the-spot. The illustrators also created hand-drawn ideas maps, which people were able to verbally contribute to.

Results• Four well-attended dynamic community workshops, People came to find out more information and felt they had been consulted as the process was so transparent.• Tower Fund were successful in signing up many community ‘reps’ in each area - one of their primary aims. Also in gaining TV and press coverage to publicise the fund.• Hundreds of ideas and comments captured on postcards, and wall and floor maps. • Fran created a strategic map explaining the funding process, which has been scanned and is being used as a communications tool by the Tower Fund team.• This project has resulted in an evidenced model for future consultation.

3CARLETDESIGNGROUP 1


Project Background

What is the Tower Fund?

The Tower Fund is a pot of money available to the communities of Hirwaun, Penderyn, Rhigos and Penywaun in the Cynon valley. The fund will support community projects – from social enterprises, ‘green’ energy schemes and training opportunities to youth projects. As long as the money will be put towards charitable projects within these communities, applications for funding can be made to the Tower Fund.

The boundaries for the Tower Fund are defined by the wards that include Hirwaun, Penderyn, Rhigos and Penywaun. These are: Hirwaun ward, Rhigos ward andPenywaun ward.

Who has set up Tower Fund?

The Tower Fund was set up by Tower Colliery and Hargreaves Services. Hargreaves Services teamed up with Tower Colliery, which is owned by a group of miners, to develop an opencast mining project which starts at Tower Colliery this spring. Over the next seven years, during the opencast mining at Tower Colliery, for every tonne of coal sold from the colliery 44 pence will be donated to the Tower Fund.

Why has Tower Fund been set up?

Tower Colliery and Hargreaves Services made a commitment, as part of is overall development scheme, to donate money to help local communities thrive.

www.towerfund.co.uk




Design Toolkit Components (1)


Logo

Colour Palette

Tagline

Be part of the...opportunity of a lifetime!

Character Artwork

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 1234567890Primary font: Romy Regular

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 1234567890Secondary font: Myriad Pro Regular


Design Toolkit Components (2)


Thanks!

Border & lines

Speech bubblesand characters



Mobile unit panel

Website

Facebook page



Tell us how you’d like to spend the fund!To explain more about the Tower Fund, there will be a community

event in Rhigos Community Centre on Thursday 23 February from 10am - 12pm. With the help of an experienced illustrator the event

will be a chance for the people of Rhigos to create a ‘community picture’ of ideas. Just come along on the day to get involved!

Tower Colliery begins mining again this spring. For everytonne of coal produced, 44p will be put into a ‘pot’ called the Tower Fund. This fund will add up to millions of pounds over

the next seven years and it’s ALL to be spent in the communities of Hirwaun, Penderyn, Penywaun and Rhigos.

Who can apply?Anyone living in these areas can apply for a grant from the fund.

Grants will be available to support all sorts of community projects - big and small - from social enterprises, ‘green’ energy

schemes to youth projects and training opportunities.



event in Penderyn Community Centre on Wednesday 22 February from 2 pm - 4 pm. With the help of an experienced illustrator the event

will be a chance for the people of Penderyn to create a ‘community picture’ of ideas. Just come along on the day to get involved!
















Name: Address: Phone: Email: My idea is... / I’d like to apply for funding to...

Thanks!

Your community event to tell us your ideas isin Hirwaun Community Hall, 32 High St, Hirwaun

on Wednesday 22 February from 10am - 12pm.We’ll be providing refreshments, postcards, pens and giant sheets

of paper - please come along to write or draw your ideas. There will be lots of people there to help you if you need it.

Can’t make that time?Drop in anytime before 5pm on 22 February

to add your ideas to the picture. If you can’t makeit to this event you can find out more by visiting:

www.towerfund.co.uk or check out our Facebook group ‘Tower fund – Hirwaun’. You can speak to your Tower Fund

Development Co-ordinator Hayley Teague on 01443 494493.Alternatively simply complete the form below and drop it in a

Tower Fund suggestion box in your area or post it to Hayley Teague at RCT Homes, Tŷ Pennant, Mill Street, Pontypridd, CF37 2SW. We can help you fill in the forms and explain anything that isn’t clear.


event in Rhigos Community Centre on Thursday 23 February from 10am - 12pm. With the help of an experienced illustrator the event

will be a chance for the people of Rhigos to create a ‘community picture’ of ideas. Just come along on the day to get involved!

























Tell us how you’d like to spend the fund!To explain more about the Tower Fund, there will be a community event in Hirwaun Community Hall on Wednesday 22 February from 10am - 12pm. With the help of an experienced illustratorthe event will be a chance for the people of Hirwaun to create a

‘community picture’ of ideas. Come along on the day to get involved!








Meadow Prospect is a charity which supports the economic regeneration and development of communities. We are in chargeof the applications for the Tower Fund money and would like tohear your ideas for how it could be spent in these areas:

1 Capacity buildingTower Fund would support activities and projects that help local people and communities to develop their skills and abilities. Examples include: - Action Camp, where young people were introduced to issues such as sustainable development/citizenship/healthy living on a residential course. - Game On, a football tournament that encouraged teamwork among socially-excluded young men.

2. Community-based renewable energy schemes Tower Fund would support groups of local people set up a projects which create renewable energy, and any money they make is given back to the local community. Examples include: - Projects that will help create sustainable energy that will supply local communities and generate income for local people.

3. Social enterprises Social enterprises are businesses that have a social or environmental idea at the centre, and any profit is put back into the business to carry on the work. Tower Fund would support social enterprises that improve people’s everyday and financial lives. Examples include: - projects which result in less financial hardship. - projects which create jobs and training opportunities. - projects which provide education, training and work experience, (particularly among unemployed people). - projects which help local people set up their own businesses.

What other help could you get for your ideas?Meadow Prospect is coordinating the applications to the Tower Fund for money, but we can also help you in other ways: - providing or improving places in the community, including recreational or public health facilities for people who might not normally use them. - projects which protect or look after the environment. - projects which can help to prevent anti-social behaviour.

A5 Information Flyer, 4 locationsA5 Flyer posting box

A3 Event Information Poster


3. Social enterprises Social enterprises are businesses that have a social or environmental idea at the centre, and any profit is put back into the business to carry on the work. Tower Fund would support social enterprises that improve people’s everyday and financial lives.

Tell us how you would liketo spend the Tower Fund!


2. Community-based renewable energy schemes Tower Fund would support groups of local people set up a projects which create renewable energy, and any moneythey make is given back to the local community.


1. Capacity buildingTower Fund would support activities and projects that help local people and communities to develop their skills and abilities


1m x 2.5m printed wall posters with funding sectors for participants to place their postcards onto.



What did you think about today’s event?We want to make sure that everyone has the opportunity to apply to the Tower Fund for money. Please tell us what you thought about today’s event - you write or draw your comments. Thanks!

Please give us your feedback tohelp us plan more events line this one.

Tower Fund Ideas Checklist Your contact details? Q1. Your Name and how we can contact you:

Q2. Community:

Your idea?

Q3. What is your idea for spending the fund?

Q4. Could we combine this idea with anything else going on in the community – another project or investment?

Getting more funding? Meadow Prospect is a charity set up by RCT Homes to run the fund for Tower Fund project. They are in charge of getting ideas from the four communities of how to spend the money and making sure everything is done correctly. They will try to find the same amount of money from somewhere else as Tower Fund gives to our community for your idea, for example: from another organisation, the council or a grant. This is called ‘match funding’ and there are three main areas where they can look for match funding:

Q5. Could your idea make or bring any jobs to the village?

Q6. Could your idea use any ‘green’ energy such as solar panels etc.?

Q7. Could your idea be combined something or someone else’s idea and we set up a local business which is run by local people? All the profits and money made will be put back into the local community.

What else should we think about? Q8. Will this project bring a long term change to the community, a ‘legacy’ or a short term change?

Q10. Is there anything you could think of that would stop this project going ahead? Is there anything we should be doing? Anyone we should be talking to?��

�

��

I have read and understand the conditions of use. Name:

Signature:

Address:

Names of children under 18:

Tel:

Date:

Please can we use any photos of you and your artwork to tell more people about the Tower Fund project?

We would like to take photographs of you/your child for promotional and/or publicity purposes. These images may be used in promotional or publicity materials produced by the Tower Fund, (including our website) or organisations working in partnership with us. To make sure we comply with the Data Protection Act 1998, we need your permission before we take any photographs. Please sign and date the form where shown. We will not use the images taken, or any other information you provide, for any other purposes.

Please hand the completed form to the photographer or give it one of the people helping at this event. Thank you.

Feedback methods: A5 postcards, 1 x 2.5m printed posters and hand-drawn wall and floorsheets.

Photography consent form Questions & Responses Checklist

-\UK;6>,9

Materials produced at theconsultation workshops





Strategic map created on-site by Fran O’Hara to communicate the funding process.



Visual Map of participants’ ideas and suggestions, created on-site by Scarlet Design team.

tower fund community consultation

Government & Nonprofit