the stocklists - january 2010

The

with5 October 2009

StocklistsThe

with

BRITAIN’S No. 1 FLOORCOVERING MAGAZINE FOR THE RETAIL AND CONTRACT MARKET

4 January 2010 FlooringNews

SL Cover January 2010 22/12/09 12:42 pm Page 2

Crossland BerberAVAILABLE IN: 2.5, 4 & 5 METRE WIDE • 85% Polypropylene 15% Polyamide

FOR FURTHER INFORMATION EMAIL: [email protected]

“My new carpet has awarm and luxurious feel”

Stocklists AW ad 12/09:Layout 1 15/12/09 08:15 Page 1SL Cover January 2010 22/12/09 12:42 pm Page 3

Monthly ‘Stocklisters’ shown in BOLD

s AFS ...........................................................................16..................020 8805 8620 .........April 2009.........

H BONDWORTH .......................................................39..................01562 745000 .........—.......................

= BRITISH WOOL ..............................................35,49 ............01274 688 666 .........—.......................

H BROCKWAY CARPETS LTD. .................17..................01562 828200 ..........Dec 2008 .........

H BRONTE ...............................................................18..................01282 862736 ..........—.......................

o CARPENTER ......................................................19..................01457 861141 ..........—.......................

H CARPETS OF KIDDERMINSTER. ........20,21 ............01299 827477 ..........Aug 2008 .........

s COLUMBIA FLOORING .............................22..................0208 443 3322 .........—.......................

H CONTEMPORARY LIFE........................................FC.................01254 296829 ..........—.......................

H DYNE..........................................................................—..................0161 877 8877 .........—.......................

H EDEL TELENZO................................................23..................01422 374417 ..........—.......................

H FELLS .......................................................................—..................01977 662211 ..........—.......................

n FITA ............................................................................48..................01159 506836 ..........—.......................

s FLOORING ONE...................................................—..................0121 683 1427 .........—.......................

n FLOORWISE .......................................................13..................01509 673974 ..........—.......................

H FURLONG FLOORING .................................24,25 ............01772 696787 ..........July 2009 ..........

n HARROGATE FLOORING SHOW ...................—..................01423 779967 ..........—.......................

H INTERFLOOR..........................................................33..................01706 213131 .........—.......................

s LITTNER HAMPTON...................................—..................0208 520 8474 .........—.......................

H MOHAWK ............................................................26..................01480 479830 .........—.......................

n NATIONAL FLOOR SHOW...............................—..................0207 921 8415 .........—.......................

n NICF.........................................................................48..................0115 958 3077 .........—.......................

s RACKHAMS........................................................27..................02085319225............Jan-March 2010.

n REFLEX DATA ........................................................39..................01482 881152 ..........—.......................

H ROELEE CARPETS..........................................BC.................01254 676766 ..........Sept. 2007 ........

s SOLENT WHOLESALE CARPET ..............28..................01243 774623 ..........Jan/Feb 2010

n STAIRRODS UK LIMITED.........................45..................01207 591176 ..........—.......................

s STS FLOORING DISTRIBUTORS .........29..................0845 341000.............July 2009............

n T & E DISPLAY GROUP ............................37..................0121 585 7600 .........—.......................

n THE ESTIMATORS ................................................41..................01782 566626 ..........—.......................

n TRIPLE KING...........................................................3 ....................01274 582056 ..........—.......................

n WOOLSAFE ORGANISATION ...............4,5.................01943 850817 ..........—.......................

ISSN 0950-5024 Mayville Publishing Co. Ltd. 2010 Issue: 417Every care is taken in compiling this magazine, but the proprietors assume noresponsibility in the effects arising therefrom.

Woolsafe: the carpet care guide...................................................4-5Carpet trouble-shooter....................................................................6-7Carpet types .........................................................................................8Underlay.................................................................................................9Pattern book.......................................................................................10Wholesaler Distribution Directory ........................................11-13Carpet Company Directory .....................................................14-15

StocklistsThe

THE UK’S TOP FLOORING NEWS AND DATA SERVICE

4 January 2010Published by Mayville Publishing Co Ltd, 219 West Ella Road,West Ella, Hull HU10 7SDTel: 01482 659396 Fax: 01482 659397 www.thestocklists.comSales Manager: Diane Martin [email protected] Publication Manager: David Spragg. Founded by Roy Spragg in 1973.

FlooringFactsheets

FlooringNews

H carpets/rugs/tiles © woods/laminates/smooths n accessories/services/organisations = fibres o underlay s wholesalers/distributors l adhesives

Index Page Contact Price No. No. List date

Designer DomotexPreview: Europe’s biggest flooring show opens inHannover on Jamuary 16 ..........................42-45

Happier New YearForum: Retailers report on the recession andoptimism for 2010......................................50-51

Tragic death of Pierre LanoIndustry mourns loss of leading industry enthusiast...............................34

Selling 100 miles of carpet a week!Business News: Carpetright reveal benefit of Allied demise .................52

Floor shows news updateExpert initiative for Harrogate ....................................................................32Birmingham NEC announces first exhibitor list.......................................36

Axminster’s green water mill£2m investment in innovative recycling plant ...........................................31

Ulster invests £30m in UK plantState-of-the-art manufacturing plant in Portadown ................................34

Net gainsFlower on Flooring: Retailers can boost business online .................46,47

Training to tackle the cowboysVoice: John Hopkins comments on knowledge gap..................................53

The British Wool ColumnNew Year is “Naturally Green” in global campaign .................................49

Classified advertising .............................................................................pages 54,55

HAPPY NEW YEAR TO ALL OUR READERS AND ADVERTISERS!

Floorsites Plug-in an ‘instant’ flooring industry website for just £390 set-up + £90 per yearFlooring stores don’t generally need elaborate websites – most of the time, visitors are just trying to find out your phone number,your opening hours or where they can park! Or they’re just checking youout to see how professional you look. Here’s the quick fix! Check out ourdummy site at www.thestocklists.com/floorsites

AW’s new Home Twistlaunches at Domotex

SL Front January 2010 22/12/09 12:34 pm

Flooring factsheetCarpet care guide from WOOLSAFE maintenance • cleaning • spot removal • protection • inspection

General Rules for Spot Removal• Soak up liquids with white kitchen roll, tissues, toilet

roll or clean cloth

• Scoop up or scrape off solids

• Try to identify unknown spots prior to treatment –if unsure, use solvent first

• Always work from the edge of the spot inwards

• BLOT, do NOT rub

• Use small quantities of spot remover at a time,applied to a cloth, NOT directly to the spot; workinto the spot with a small, soft brush or sponge

• Take care with applying solvents to bitumen-backedcarpet tiles

• When using solvents always ensure there is plentyof fresh air ventilation

• Always thoroughly rinse out water-based spotterswith clean water

• Dry the spot, if possible, with a hair dryer

Periodic CleaningWhen the carpet or rug reaches a stage where it coulddo with a really good clean, you can either do the jobyourself, or you can call in a specialist carpet cleaningcompany.

If you are considering cleaning the carpet or rug yourselfmake sure to use only WOOLSAFE-approvedproducts. Look for this mark on the bottle or package:

WOOLSAFE-approved carpetcare products have beenindependently and scientificallytested and are safe andeffective for cleaning andmaintaining all types of carpetsand rugs.

Regular MaintenanceRegular cleaning will extend the life of a carpet andmaintain its appearance.Vacuum clean regularly andthoroughly, which removes gritty dirt that can damage the fibres.

Deal with spillages as soon as possible,preferably the moment they occur.

Housekeeping Tips forCarpets and RugsEntrance or walk-off mats

The use of entrance mats at all outside entrances to thehouse is highly recommended, as they will significantlyreduce the rate at which the carpet will soil.They shouldbe of adequate size to allow street dirt to be removedfrom shoe soles and must be cleaned regularlythemselves.

Protective treatmentsMany carpets come with a protective fibre treatment toreduce problems with staining and soiling.These treatments,while effective in many ways, are not bullet-proof and willeventually wear off. Quick response to spills and regularcleaning is still required.

Carpets that have no protector applied by the manufacturercan be treated after installation on the floor by a WOOLSAFE

accredited carpet cleaning company. (To find the nearestWOOLSAFE Certified Operator in your area visit ourwebsite: www.woolsafe.org and go to the PRIVATEHOUSEHOLDER section.)

Beware of products claiming to be safe on all fibres,including wool. It might be true, but if it does not have theWOOLSAFE mark, it is not endorsed by most carpetmanufacturers!

Treatments1. Blot with white kitchen roll or paper tissues

2. Vacuum clean

3. Cold water

4. Warm water

5. WOOLSAFE-approved carpet shampoo solution(diluted)

6. WOOLSAFE-approved spot remover for water-based stains

7. WOOLSAFE-approved spot remover for greasy/oily stains

8. Absorbent paper or paper tissue and hot iron

9. Chewing gum remover (solvent or freeze type)

10. Nail varnish remover or acetone

11. White spirit or turpentine substitute

12. Surgical spirit (ethyl alcohol or ethanol)

13. Rub with a coin

14. Rub gently with coarse sand paper

15. WOOLSAFE-approved disinfectant or deodorizer

16. Rust remover

17. Carpet re-colouring kit(Treatments used by professional carpet cleaners)

TheWOOLSAFE

Mark hasgone Green!

The WOOLSAFE Organisationhas teamed up with eco-labelling authorities Green Sealand EcoLogo in NorthAmerica, to enable thoseWOOLSAFE approved productsthat are ecologically responsibleto be recognised andpromoted as such.

The Green WOOLSAFE Markidentifies those products thatnot only are the mostsuitable for wool and otherquality carpets, but also havethe right environmentalcharacteristics.

Chemspec Europe is one ofthe first WOOLSAFE Licenseesin the UK to have a ‘green’product certified. It is expectedthat other products will followshortly.

For the widest range of WOOLSAFEapproved products

www.chemspec-europe.com

4 THE STOCKLISTS January 2010


maintenance • cleaning • spot removal • protection • inspection

The Clean Carpet you Expect...the Service you Deservewww.servicemaster.co.uk

Environmentally Aware forSuperior Carpet Carewww.envirodri.com

Vacuum Cleaners - the Choice of Cleaning Professionals

www.sebo.co.uk

British Wool makes a BetterCarpet... Naturally

www.britishwool.org.uk

This information is provided with thesupport of WOOLSAFE members for thebenefit of all carpet retailers and fitters.

Never use any detergents such as dishwashing liquids,soaps or other cleaners recommended for generalhousehold use. Although they may clean the carpetsatisfactorily they will almost certainly cause problemssuch as rapid re-soiling, colour bleeding or other damageto the pile or backing of the carpet.

It is best to engage the services of aprofessional carpet & upholstery cleaningcompany.To get a really expert job doneentrust the work to a WOOLSAFE

accredited carpet cleaning company.These companies are fully trained, havebeen in business for a considerable

length of time, are members of one or more recognisedprofessional trade associations related to the cleaningindustry and have a reputation for top quality service. Andthey use only WOOLSAFE-approved cleaning agents onyour wool carpets and rugs!

If you have a problem with a carpet or rug thatrequires an independent inspector, a network of carpetcomplaint investigators, trained and registered by TheWOOLSAFE Organisation is available throughout the UK and Ireland.

WOOLSAFE RegisteredInspectors have extensive experiencein investigating the causes for carpetcomplaints based on their practicalinvolvement with carpets and rugs overmany years.

They are fully qualified to investigate carpet and rugcomplaints on-site on behalf of carpet manufacturers,retailers, cleaning companies and carpet owners.They cancarry out or commission tests where required, and willprovide comprehensive reports.

To contact an inspector in your area call 0800 731 5688,email: [email protected], or visit: www.woolsafe.org/ Private Householder / Registered Inspectors

Easy SpotsSpot or stain Try 1st Try 2nd Try 3rd

Blood 5 6 3

Burn/scorch marks 13 14

Butter 7 5

Candle wax 8 7

Chewing gum 9

Chocolate/cocoa 5 7 6

Cola 3 5 6

Cream 7 5

Egg 5 6

Floor wax 7 5

Fruit juice 3 5

Gravy and sauces 5 6

Herbal tea 3 6

Metal polish 5

Mustard 5 6

Oil and grease 7 5

Paint (emulsion) 3 5

Shoe polish 7 5

Tea 3 5 6

Difficult SpotsSpot or stain Try 1st Try 2nd Try 3rd

Artificially coloured drinks 3 6

Bleach 3 17

C/heating radiator fluid 5 6 16

Coffee 4 6

Felt-tip pen 7 or 11 12 5

Furniture polish 7 5

Glue/adhesive (plastic base)10 11

Ink (fountain) 3 6 5

Ink (ballpoint pen) 12

Lipstick 7

Milk 4 5 15

Nail varnish 10

Paint (oil) 11

Rust 16

Soot 6 5 2

Tar (asphalt) 7

Urine (fresh stain) 3 5 15

Urine (old stain) 6 15

Vomit 5 6 15

Red wine 1 6

These may require repeated attempts with strongerspot removers. Some stains you may find impossibleto remove completely in which case the assistance ofa professional carpet cleaner is required.

For information

• On a WOOLSAFE Certified Carpet CleaningCompany nearest to you,

• A free copy of the Directory of WOOLSAFE CertifiedProfessional Carpet Cleaners,

• A free copy of the Directory of Registered CarpetInspectors,

• Or just advice on anything to do with carpet care,

contact:

The WOOLSAFE Organisation49 Boroughgate, Otley, LS21 1AG,Tel: 01943 850 817E-mail: [email protected] or visit: www.woolsafe.org

Life inspired cleaning innovationswww.bissell.com

WOOLSAFE ApprovedCarpet Cleaning Products

www.prochem.co.uk

Home of the Legendary CleaningProduct - Carpet Power

www.ozkleen.co.uk

THE STOCKLISTS January 2010 5


COLOUR MATCHINGCarpets are produced in batches - known ascreels - and usually each batch producesbetween 500m2 - 3000m2 in a single width,depending on the creel size. Whilst the recipeused by the dyer remains constant, and isfollowed to the letter, in each separateproduction the colour reproduction will varyfrom batch to batch. However production ismatched back to the original or mastersample to ensure that the colour remains‘within a commercial tolerance’.This process if not an exact science and acommercial tolerance is subjective butnevertheless is usually the professionaljudgement of the head dyer based on his/herexperience. A greater level of tolerance is required onblended colours (Heathers etc). To ensureperfect colour matching it is advisable that asingle width be used in any installationrequiring exact colour matching.N.B. Carpets which are laid with the piletravelling in different directions, even thoughthey be from the same batch will appear notto match.For further information please check with themanufacturers recommendations.

SAMPLESThe samples held by individual retailers maynot be from the same batch as currentproduction and therefore should be used as aguide and not an exact colour match.

SHEDDINGAll cut pile carpets will lose short fibre, whichis created during production when spun yarnis cut for tuft formation. These fibres fall ontothe surface of the pile and appear as ‘fluff’. The effect varies with yarn type and may beremoved without detrimental effect upon thecarpet by vacuum cleaning. This excess fibreis only a small fraction of the total fibrecontained in the carpet.

PULLED LOOPSPulled loops occur only in looped pile carpetwhere one or more loops in the continuouspile is pulled through the primary backing ofthe carpet. This is usually due to some localcondition, possibly some sharp object whichhas caught in a loop in situ and has resultedin a pull. Pulled loops are easily dealt with bytrimming the offending end level with therest of the pile. They should not be left as thiscould result in further loops being pulled anddeveloping into a ladder.

SPROUTINGOccasionally an odd tuft or two can work itsway to the surface and stand proud of the restof the pile. This is probably due to one end ofthe tuft being longer than the other i.e. Jshaped tuft instead of V shaped. Remedialaction merely requires that the offending tuftsbe scissor trimmed level with the rest of thepile. They should never be pulled out.

SHADINGShading occurs because the pile of the carpethas become crushed, flattened or brushed in adifferent direction to the natural lie of the pilewhilst in situ. This causes light reflection atdiffering angles resulting in the creation oflight and dark patches on the carpet. This willoccur on all pile fabrics but can be morenoticeable on plainer carpets because theshadows created by pile pressure will not bedisguised by a heavy pattern or design.

STATICCarpets do not produce static but like otherhousehold fabrics and objects have thecapacity to store it. Static is caused by thebuild up of static electricity upon personnelin a dry environment and is discharged whena person makes contact with an object whichcan conduct electricity (i.e. door handle orfiling cabinets, etc).The static charges will vary in intensitydepending upon the individual, air humidityand the contact materials. Static is moreusually associated with synthetic materials asthey do not retain moisture very well but itcan and does occur with wool in very dryroom conditions.Preventative measures include theintroduction of moisture into the room or insitu carpet treatment.

FADING ON WOOLCarpets made from wool can and do fade inuse. The degree of fade can vary dependingon the colour chosen and the local conditionsto which the carpet is subjected.Fading can be caused by exposure to ultraviolet light which is found in daylight, but isaccelerated when sunlight shines directlyonto the carpet. This has the effect oflightening or “Bleaching” the colour just asexposure to sunlight will lighten human hair.Wool is after all animal hair. Protection should be given to carpets exposedto such conditions just as you would protectother furniture or fabrics.A complaint on fading would be consideredjustified if it failed to meet the required shadestandard when tested to the British StandardBS1006 (1990).

This information is given by

responsible manufacturers

to help you help your customer

to make

an informed choice.

The original carpet tile

Flooring factsheetCarpet trouble-shooter • shedding • pulled loops • sprouting • shading • static • fading • pile reversal • shedding • flattening • soiling



PILE REVERSAL(SEE SHADING)

Like shading, this occurs when the pile or napof the carpet changes direction and thusreflects light at different angles showing theeffects of shading which can becomepermanent. It is also described as‘watermarking’. This can happen to everycarpet construction be it Axminster, Wilton,Tufted, Hand Woven, Persian, Chinese, Indianor even Coir Matting. Like shading it can bemore apparent on plain carpet because heavypatterns can disguise the effects. It can occurquite quickly after installation. A tremendousamount of research has been carried out overmany years by many institutes to determinethe cause of this phenomenon but none of ithas proved conclusive. There is no commonlyknown manufacturing process which cancause or cure this phenomenon and thereforeit is not a manufacturing fault. For furtherinformation please check with individualmanufacturers recommendations.

INDENTATIONSWhen a carpet is subjected to a heavy pointload, such as under the legs of furniture, it isunreasonable to expect the carpet not toindent. Usually, the longer the load is in place,the longer will be the time for the pile torecover. In the case of very heavy loads inplace for a considerable time, the recoverytime can be very considerable.It must be remembered that it is not only thepile of the carpet that becomes indented. theunderlay will also indent and the backing ofthe carpet may also distort into theindentation in the underlay. Some underlay’swill recover well and some less welldepending upon their composition, thickness,density etc.The use of cups below furniture legs canspread the load and the net result is a largerarea of less deeply indented carpet.The ability of a carpet to recover from a heavystatic load can be measured in the laboratory,using the test method described in BS 4939and many manufacturers will have data onthis aspect of carpet performance. In this testthe carpet is loaded for 24 hours and thedegree of recovery is measured after 1 hourand 24 hours. Since there are so manydifferent underlay’s however, it is very rarefor the recovery from a heavy static load to beevaluated on carpet and underlay.Often normal maintenance (vacuum cleaningwith a rotating brush machine) will speed uprecovery but in the case of seriousindentations the use of an iron and damp clothor a steam iron together with a blunt darningneedle to carefully tease up the pile can bebeneficial. Care must be take not to over wetthe carpet, of course.

FLATTENINGFlattening will occur as a result of trafficwhich eventually flattens the pile particularlyin the main areas of use. All pile fabrics willflatten to greater or lesser degree dependanton the amount of traffic to which it issubjected and the construction (tuftdensity/pile fibre/height/weight) of theproduct concerned.

SOILINGSoiling is usually the result of some localcondition to which the carpet has beensubjected to, or maintenance, or lack ofmaintenance programme. There is nothing weas manufacturers can do to prevent soiling inuse. There are several types of soiling whichare quite common:Spillages - Liquids such as soft drinks,cordials or any drink which contains sugar,particularly hot drinks, is likely to leave astain. In such instances, professional helpshould be sought.Shampoo - if incorrectly applied, can leavesticky soap residues in the fibres which canresult in the soiling reappearing quite rapidly.Dust - which is carried on draughts can soilcarpets in various ways, apart from theobvious soiled edges, at gaping skirtingboards for instance, dark lines appearing onsurface might suggest airborne dust vacuum-drawn through poorly fitted floorboards.Sometimes the shape of floorboards can beseen quite clearly. Air borne dust sometimesshows itself as spots on the carpet, this is dueto the air carried on a draught under thecarpet escaping through minute holes both inthe underlay and the carpet, leaving dustdeposited on the pile much like a filter action.In such installations, the use of a lining paperis essential as a preventative measure.It is the responsibility of the retailer to advisethe consumer when the carpet is measured ofany poorly fitting doors, skirtings, orfloorboards and the consumers responsibilityto ensure any remedial work to seal draughts,is carried out before the carpet is fitted, if aresulting complaint is to be avoided.

INSTALLATIONSTelephone National Institute of Carpet Fitters(NICF) for further information – 0115 958 3077.

THE REGENCY

Collection

This information is given by

responsible manufacturers

to help you help your customer

to make

an informed choice.

ps • sprouting • shading • static • fading • pile reversal • shedding • flattening • soiling




TUFTED

With advances in manufacturing technology, 95% of all carpetproduced today is tufted. It takes about an hour to make a roll ofcarpet that might take eight hours to weave.To make tufted carpet,hundreds of yarn-threaded needles are pushed through the primarybacking fabric to form loops or tufts, which may be left as is or cut. Aheavy adhesive coating is applied to hold the tufts in place and asecondary backing is usually glued on for strength and stability. A widevariety of styles and textures can then be created using varioustechniques.

LOOP PILEBerber • Berber carpets look like and are named after a handmade,bulky wool carpet made by the Berber tribes of North Africa and Asia.The loops are made from thick or bulky yarns of wool, nylon,polypropylene or a blend of these fibres to give a cushioned effectunderfoot.These carpets are available in an assortment of colours andmay be flecked and can be either level loop or multilevel loop.

Level Loop • When all the loops are of the same height, a highlyflexible and durable carpet is created which has a natural, casualappearance even when (commonly) it is made from synthetic fibres.The tight loop texture tends to hide marks so it’s a good blendbetween luxury and practicality.

Multi-level loop • The loops vary to two or sometimes threeloop heights to create informal, random textures which are veryforgiving for marks and stains and therefore very suitable for hightraffic areas and busy family rooms.

CUT PILE Freize • Frieze (pronounced free-say) carpets are similar to saxony,but the yarns are more tightly twisted and should always be heat set.They have a dense, low pile surface which creates a coarse, pebblytexture. Frieze carpets are very durable and hide footprints, dust anddirt, which makes them suitable for heavy traffic areas.

Saxony • Saxony textures are made of twisted yarns, which shouldbe heat set.The tips remain very distinct, rather than blending togetherto form a very elegant finish. Saxony textures show footprints andvacuum marks so are suitable for more occasional rooms in the home.More textured variations improve the practicality of saxonies.

Twist • The popular twist carpet is the cut-pile standard.The yarn istightly twisted and often heatset to retain this feature and the result isa versatile, textured finish that is ideal for plain colours.

Velvet • Velvet textures (sometimes called ‘velour’ or ‘plush’) all havea level surface pile of approx 5mm to 10mm height, which is thensheared to give a smooth finish.With very little twist in the yarn, the

WOVEN

Woven carpet may be in a tiny minority of today’s production but

still produces some of the finest carpets which are used for

prestigious installations.

Axminster • The pile of the carpet is inserted into the backing

as it is woven and cut to length, creating U-shaped tufts to give a

velvety surface.The process locks in the fibre to create a carpet of

high durability and performance retention as well as a luxury feel.

The process allows for intricate designs and colours to be used –

although modern trends mean that the traditional patterned

axminster has given way to current fashion trends for plain carpets.

Wilton • Wilton woven carpets are produced in a similar way to

axminsters – the principal difference being that a continuous fibre

is woven all the way through.The carpet can be sheared to create

a range of cut and loop textured effects.The result is a high quality

carpet of unrivalled durability.

Flat weave • Manufactured in the same way as wilton, flat

weave is a loop pile which allows the yarn to be woven across a

wider area to created a flatter, more textured effect.

ends blend together which then further enhances the overall finish.These carpets tend to ‘shade’ with heavy use. Footprints show easilyand the colour looks different from place to place because fibreslying in different directions reflect the light differently. A luxury foroccasional rooms.

CUT AND LOOPWhen some of the pile is cut and other left as loop, a variety ofsurface textures and patterns can be created (in a variety ofcolours).The multi-level surface is excellent for hiding footprints andstains so cut and loop is good for high traffic areas and generalpurpose rooms in the home.

Shag pile • Shag pile has varied in popularity.The pile is up to50mm long and the texture is casual and loose but the surfaceflattens easily and lacks durability.

BONDEDBonded carpets (sometimes called ‘fibre-bonded’ or ‘fusion bonded’)are created by firing fibres into an adhesive material – the fibres arenot stitched into the backing in any way. The technique is principallyused for commercial carpet tiles.

Tip Sheared Level Loop

Random Sheared Multi-Level Loop

Velvet/Plush Frieze

Twist Berber

Saxony Shag



Velvet/Plush Frieze

Twist Berber

Saxony Shag



Velvet/Plush Frieze

Twist Berber

Saxony Shag



Velvet/Plush Frieze

Twist Berber

Saxony Shag

Flooring factsheet

Carpet types


Flooring factsheet

Good underlay will...• Improve underfoot comfort• Increase appearance retention, reducing flattening• Absorb the pressure of foot traffic and reduce wear• Improve thermal insulation and warmth• Increase sound insulation• Smooth out sub-floor imperfections• Last the lifetime of the carpet

Poor or old underlay will...• Feel hard and unwelcoming• Reduce carpet life• Cause wrinkling and premature wear spots• Cause carpet fibres to break down more quickly• Not meet British Standards

How thick? A maximum of 12mm is recommended (working withgripper will be difficult thereafter) but rooms with heavytraffic will need a thinner, denser pad.The combinationof thickness and density is all important as a thickunderlay with low density may not perform well.Typically, the thicker the underlay, the better quality it willneed to be - 11mm is often used for luxury installationswith 9mm and 7mm the common domestic thickness.

In a tight market for margins, underlay for carpet andlaminate flooring offers retailers one of the bestopportunities to add value to every sale - with goodprofitability, trade-up potential once benefits areunderstood and high satisfaction levels with customers.

But 50% of carpet is still sold without new underlay!

Retailers should create an assumption that newunderlay is always required, the only decision is whichtype. It’s also a good target-setter for sales staff.

Setting up in-store demonstrations so customers canwalk on samples with different grades of underlay andfeel the difference has shown excellent results - somemanufacturers offer point-of-sale units.

Underlay

Sponge rubberThe market’s most popular underlay is available in flat orwaffle patterns in a wide range of weights for differentapplications. It performs well for comfort and has adurable spring retention.

PU (polyurethane) foamPU foam is a relative newcomer to the market, typicallymade from recycled foam offcuts.The foam providesexcellent comfort and performance levels with lots ofthickness options - and its light weight helps handling.The product can be re-cycled again after use.

Crumb rubberFlat and dense, crumb rubber is good for heavy footfall - offering maximum protection but a little less comfort(and very good over stair nosings).

Laminate underlayThere’s still an opportunity to sell underlay with laminateflooring, improving the acoustic performance of the floorand helping the boards float above any imperfections inthe sub-surface.

CombinationA rubber crumb base with a felt top layer offers a goodcombination of protection, durability and comfort. It alsoallows carpet with seaming to bed into the top felt.

Underfloor heating underlayAlways ask if there is underfloor heating. Most manufacturersoffer specialised products. Underlay and carpet with acombined tog rating up to 2.5 can be used - which meansthe underlay would normally have a tog rating of 1.0.

FeltThis traditional (but environmentally friendly) underlay ismade from recycled fibres - wool, jute and synthetic - tocreate a firm, dense pad with excellent thermal insulation.Still a very popular choice among contractors whenstretch fitting woven carpets

Pre-tackified underlayA self-adhesive single stick underlay in both needlefeltand PU. A removable system for heavy use whencomfort is desired

Benefits

www.underlay.com

www.numa-online.co.uk

www.interfloor.com

www.texfelt.co.uk

www.interfloor.com

Specialists in pre-tacked underlays,soft fibre boards & Roberts Tools.

www.estillon.co.uk

www.carpenter.limited.uk

www.floorwise.co.uk

Types

Sponge rubber Crumb

Combination PU foam



The StocklistsPattern book changes

MMaannuuffaaccttuurreerr 4 NNeeww rraannggeess//ddeessiiggnnss 6 WWiitthhddrraawwnn rraannggeess//ddeessiiggnnss

The month’s changes are brought together on one page so that pattern books can be quickly up-dated.

Wholesaler indexWWhhoolleessaalleerr PPaaggee TTeelleepphhoonnee PPrriiccee lliisstt ddaattee

s AAFFSS 16 0208 805 8620 Nov 2009

s CCOOLLUUMMBBIIAA FFLLOOOORRIINNGG 22 0208 443 3322 —

s FFEELLLLSS CCAARRPPEETTSS — 01977 662211 —

s LLIITTTTNNEERR HHAAMMPPTTOONN — 0208 520 8474 —

s RRAACCKKHHAAMMSS 27 02085 319225 Jan - March 2010

s SSOOLLEENNTT WWHHOOLLEESSAALLEE CCAARRPPEETT CCOO.. LLTTDD 28 01243 774623 Jan/Feb 2010

s SSTTSS FFLLOOOORRIINNGG DDIISSTTRRIIBBUUTTOORRSS 29 0845 341000 July 2009

s SSUUPPEERRTTEEXX FFUURRNNIISSHHIINNGG — 01772 457070 —

AAFFSS

BBRROOCCKKWWAAYY 6 TFT71 SUNBEAM, TFT74 PORT, TFT80 SATIN, TFT106 TEAL BLUE, TFT107 REGAL,

TFT108 SHANNON, TFT110 ROSEBAY, TFT114 CELANDINE in TWINFOLD FINE TWIST

CCAARRPPEETTSS OOFF KKIIDDDDEERRMMIINNSSTTEERR

CCAAVVAALLIIEERR

EEDDEELL TTEELLEENNZZOO 4 VANCOUVER, SAN FRANSISCO - NEW CONTRACT TILES

FFEELLLLSS

FFUURRLLOONNGG

LLIITTTTNNEERR HHAAMMPPTTOONN LLTTDD

LLOOUUIISS DDEE PPOOOORRTTEERREE

MMOOHHAAWWKK

RRAACCKKHHAAMMSS 4 SCALA in GRAPHICS CONTRACT/GELS, 4 FAIRFIELD SUPREME in TWISTS,

STAINFREE, 4 LE TOUQUET in VELOUR/VELVET, 6 GALA GEL in CORD & NEEDLEPUNCH

6 DUNDEE TWIST in TWISTS - WOOL

SSOOLLEENNTT

SSTTSS

SSUUPPEERRTTEEXX

See pages 11-13 for the Directoryand email [email protected] to apply for a listing

Regional Wholesale Distributors Directory



The StocklistsWholesale Distribution Directory

NationalFells CarpetsGoole01977 [email protected]

www.fellscarpets.co.uk

North EastCarpet & Flooring GatesheadGateshead

0844 824 3121

[email protected]

www.cfgateshead.co.uk

Fells CarpetsGoole01977 [email protected]


Floorwise (North East) Ltd Birtley - see Floorwise p13

Vanguard CarpetsRedditch

0845 601 1189

customer.services

@vanguardcarpets.co.uk

www.vanguardcarpets.co.uk

Wood Floor SalesRedditch

01527 511888

[email protected]

www.woodfloorsales.com

North West Fells CarpetsGoole01977 [email protected]


D. M. Miller LtdManchester

0161 205 9949

[email protected]

www.dmmillerltd.spaces.lives.com

John Evans LtdManchester

0161 368 2563

Fax: 0161 368 3039

Mobile: 07850 935301

Kellars LtdStockport

0161 443 0970

[email protected]

Lee Floorstok LtdLiverpool - see Floorwise p13

Lee Floorstok LtdManchester - see Floorwise p13

MCA Floorwise LtdMorecambe - see Floorwise p13

Mytton Flooring Norwich - see Floorwise p13

Millbrook CarpetsDarwen

01254 703999

[email protected]

Supertex FurnishingsLancashire

01772 457070

[email protected]

www.supertexfurnishing.co.uk

See page 28 for details


0845 601 1189

customer.services@vanguardcarpet

s.co.uk


Walkwell Flooring SuppliesManchester

0161 786 6800

[email protected]

www.walkwell-flooring.co.uk


01527 511888

[email protected]


MidlandsCarpet & FlooringBirminghamBirmingham

0121 421 9131

[email protected]

www.cfbirmingham.co.uk

Floorwise D & J LtdSoutham- see Floorwise p13

J J Wholesale & Distribution LtdBirmingham

0121 765 4994

[email protected]

RPS FlooringMansfield Woodhouse - see Floorwise p13

STS Flooring DistributorsWatford

08454 342000

[email protected]

www.stsflooring.com

see page 27 for details

Supertex FurnishingsLeyland

Tel: 01772 457070

[email protected]

www.supertexfurnishing.co.uk



0845 601 1189


s.co.uk



01527 511888

[email protected]


Woodall Brothers Ltd Shrewsbury - see Floorwise p13

EastBeds FlooringBedford01234 [email protected] www.bedsflooring.co.uk

Faithfull FloorcoveringSuffolk01473 [email protected]

STS Flooring Distributors LtdCambridgeTel: 01954 [email protected] page 27 for details

Vanguard CarpetsRedditch0845 601 1189customer.services@vanguardcarpets.co.ukwww.vanguardcarpets.co.uk

Wood Floor SalesRedditch01527 [email protected]

South EastAcorn Carpet AccessoriesBromley, Kent - see Floorwise p13

AFSMiddlesex

020 8805 8620

[email protected]


Ashmount FlooringSupplies Ltd Tottenham

0208 808 2158

[email protected]

www.ashmountflooring.co.uk

continued overleaf....

Are you a Wholesaler?If you’re not listed here, please call

Diane Martin on 01482 659396.




The StocklistsWholesale Distribution DirectoryBeds FlooringBedford

01234 341234

[email protected]

www.bedsflooring.co.uk

Carpet & Flooring LondonCamberley

01276 672100

[email protected]

www.cflondon.co.uk

Columbia FlooringMiddlesex020 8443 [email protected] page 20 for details

Faithfulls Service CentreKent

01322 285001

Faithfulls Service CentreWalthamstow

0208 498 3040

[email protected]

Faithfull FloorcoveringSuffolk

01473 822341

[email protected]

www.faithfulls.co.uk

Kent Flooring Supplies LtdChatham

01634 668668

[email protected]

www.kentflooring.co.uk

Littner HamptonLondon020 8520 [email protected]

Potts & Ward, WoodcocksLtdBrighton

01273 557211

[email protected]

www.pwwflooring.co.uk

RackhamsLondon020 8531 [email protected] page 25 for details

Salesmark Lancing, - see Floorwise p13

Solent Wholesale CarpetWest Sussex01243 [email protected] page 26 for details

STS Flooring Distributors Orpington/Croydon0845 434 [email protected] page 27 for details


0845 601 1189


s.co.uk


Wessex Flooring Amesbury - see Floorwise p13


01527 511888

[email protected]


South West Carpet & Flooring BristolBristol

0117 966 798l

[email protected]

www.cfbristol.co.uk

Clarks Wood CompanyBristol

Tel: 0117 971 6316

Email: [email protected]

Web: www.clarkswood.com

Fitwell Flooring Ltd Redruth - see Floorwise p13

Fitwell Flooring LtdNewton Abott - see Floorwise p13

Solent Wholesale CarpetWest Sussex01243 [email protected] page 26 for details

STS Flooring DistributorsThame (Oxford)01844 [email protected] page 27 for details


0845 601 1189


s.co.uk



01527 511888

[email protected]


ScotlandC. K. Davie Ltd Aberdeen - see Floorwise p13

C. K. Davie LtdDundee - see Floorwise p13

Headlam Scotland North Lanarkshire01698 831 [email protected]

Neil Smith Ltd Glasgow - see Floorwise p13

WalesCarpet & Flooring BristolBristol

0117 966 798l

[email protected]

www.cfbristol.co.uk

Keepfers FlooringAccessoriesCwmbran

Tel: 01633 871162

Rhyl Flooring Supplies LtdRhyl

Tel: 01745 354555

Roma Flooring Neath - see Floorwise p13


0845 601 1189

customer.services@

vanguardcarpets.co.uk



01527 511888

[email protected]


IrelandFloorwise LtdDublin - see Floorwise p13

Floorwise Ltd N. Ireland - see Floorwise p13

Are you a Wholesaler?If you’re not listed here, please call

Diane Martin on 01482 659396.


floorwiseNational Network of Floorwise Distributors

ENTRANCE MATTING INSTALLATION ACCESSORIES ADHESIVES & SCREEDSUNDERLAYS

Acorn Carpet Accessories 15Bromley, KentTel: 020 8462 0422 Fax: 020 8462 0927

C. K. Davie Ltd 1AberdeenTel: 01224 820077 Fax: 01224 822344

C. K. Davie Ltd 2DundeeTel: 01382 226533 Fax: 01382 226544

Fitwell Flooring Ltd 19Redruth, CornwallTel: 01209 214344 Fax: 01209 21162

Fitwell Flooring Ltd 18Newton Abott, DevonTel: 01626 835935 Fax: 01626 834334

Floorwise D & J Ltd 12Southam,WarksTel: 01926 814922 Fax: 01926 817899

Floorwise (North East) Ltd 5Birtley, County DurhamTel: 0191 410 7070 Fax: 0191 410 6116

Floorwise Ltd 9Dublin 12, ROITel: 00 353 (0)1 4299455 Fax: 00 353 (0)1 4298529

Floorwise Ltd 4 Northern IrelandTel: 028 094 34441

Lee Floorstok Ltd 8 LiverpoolTel: 0151 708 7420 Fax: 0151 708 7241

Lee Floorstok Ltd 7ManchesterTel: 0161 231 8080 Fax: 0161 231 8787

MCA Floorwise Ltd 6Morecambe, LancashireTel: 01524 33517 Fax: 01524 381852

Mytton Flooring 13Norwich, NorfolkTel: 01603 624387 Fax: 01603 612888

Neil Smith Ltd 3GlasgowTel: 0141 552 1141 Fax: 0141 552 0623

Roma Flooring 14Neath,West GlamorganTel: 01639 633001 Fax: 01639 646116

RPS Flooring 10Mansfield Woodhouse,NottinghamshireTel: 01623 624198 Fax: 01623 620931

Salesmark 16Lancing,West SussexTel: 01903 750522 Fax: 01903 851111

Wessex Flooring 17Amesbury,WiltshireTel: 01980 625888 Fax: 01980 676969

Woodall Brothers Ltd 11Shrewsbury, ShropshireTel: 01743 441584 Fax: 01743 441629

Award-Winning Flooring Accessories

HEAD OFFICEFloorwise Group Limited

Floorwise House, 22 High Street,Kegworth, Derby DE74 2DA, UK

Tel: 0044 (0)1509 673974 Fax: 0044 (0)1509 674841


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www.floorwise.co.uk • www.carpetunderlays.netwww.signaturewoodfloors.com • www.siennawoodfloors.com

www.floorwise.co.uk • www.carpetunderlays.netwww.signaturewoodfloors.com • www.siennawoodfloors.com



Abingdon Flooring 01274 655694

Adam Carpets LtdBe Tu Tw W Ww 01562 829966

Associated WeaversRw Tu 01422 431100

Avena Carpets LtdTu Ww 01422 330261

Axwoven Carpets LtdAx Be 0121 550 5788

Axminster Carpets LtdAx Be Tw 01297 32244

Bajong Carpets NVTu Tw W +32 56783250

Balta Industries NVTu Tw W Ww +32 56 62 2211

Betap Tufting BVTu Tw W +31 383 861 060

BIC CarpetsBe Tw W +32 56 23 54 10

Bizspoke Custom CarpetsBe Tw W 01924 488882

Blenheim CarpetsAx Be Tw W Ww 020 7823 3040

BMK 0113 380 5333

Bond Worth LtdAx 01562 745000

BrintonsAx Tu Tw W Ww 0800 505055

Brockway Carpets LtdTw W 01562 [email protected] www.brockway.co.uk

Bronte Carpets LtdBe Tu Tw W 01282 862 [email protected]

BurmatexTu 01924 262525

Cadogan Carpet CoW 01562 733610

Carpets of KidderminsterAx Tu 01299 827477sales@carpetsofkidderminster.comwww.carpetsofkidderminster.com

Cavalier Carpets LtdAx Be Tu Tw W Ww 01254 268000

Christy CarpetsTu 019078 308777

Clarendon CarpetsTw 01675 433046

Classis CarpetsTu W Ww 0870 020 1725

Condor Carpets BVTu +31 38 4778911

Contemporary Life & TextilesBe Tw 01254 296829www.contemporarylife.co.uk

Cormar Carpets LtdTu Tw W 01204 881 [email protected]

Couristan CarpetsAx Tu W Ww 800 223 6186

Craigie CarpetsBe 01294 558400

Creative Carpets LtdBe Tu Tw W 0116 284 1455

Creatuft CarpetsTu W +32 56 35 4444

Custom Carpet CompanyAx Be Tu Tw W Ww 01737 830301

Dan-Floor UKW 01454 858014

Domo InternationalBe Pr Tu Tw W +32 92 41 4511

Drury Lane Carpets LtdBe Tu Tw W 01484 550380

Dutton CarpetsBe 01254 672672

E & WE CarpetsW 01562 825952

Edel Telenzo Carpets LtdTu Tw W 01422 374 [email protected]

Enterprise Weaving CoBe Ww 01562 745030

Fells CarpetsWw 01977 [email protected]

Fetcham Furnishings LtdTw 020 8944 6220

The StocklistsCarpet Company Directory

Edel Telenzo’s Rembrandt Brockway’s VogueMohawk’s Cherbourg Check



Fletco Taepper A/STu W +45 96 60 3000

Furlong FlooringTw W 01772 696 [email protected]

GaskellTu Tw W 01827 831525

Gaskell Mackay Carpets LtdAx Tu Tw W 01642 242 423

Georgian CarpetsTu Tw W 01827 831430

Godfrey Hirst (GB) LtdTu 0800 526696

Halbmond TeppichwerkeBe Pr Tu +49 037 421 420

Heckmondwike FB 01924 410544

John Lanham Watts CarpetsAx Tw Ww 01937 588511

John Evans LtdAx Tu Tw W 0161 368 2563

Joseph Hamilton & SeatonW 01827 831400

Kingsmead CarpetsTu Tw W 01827 831 424

Lano NVAx Pr Tu Tw W Ww +32 56 65 [email protected]

Le Tissage d'ArcadeAx Ww +32 05685 4747

Lecaflor LtdAx Be Pr Tu Tw W Ww 0800 78 33 712

Leigh Spinners LtdTw 01942 673232

Louis de PoortereW +32 56 393 386

LusotufoTu 01388 664101

Manx CarpetsTw W 01827 831 434

Mayfield CarpetsW 01706 639 866

MID NLBe +31 38 851 8700

Mohawk Europe01480 479830

[email protected] 01480 471304www.mohawkinternational.com

Mr TomkinsonTw Ww 01827 831 450

Ossfloor UK 01675 433031

Penthouse CarpetsTu Tw W 01706 341231

Phoenox Textiles Pr Tu 01484 863227

Pownall CarpetsTw W 0845 6528811

Roe Lee Carpets 01254 676766Be

Roger Vanden Berghe.NVTu Ww +32 56 73 57 11

Ryalux Carpets LtdBe Tu Tw W 0845 652 8811

Sans Frontieres LtdBe Pr Tu Tw W Ww 0844 5611977

Shaw Home FoundationsTu 01675 433 501

Tapibel NVPr Tu Tw 01623 481 221

Tasibel NVTw +32 52 499600

The Alternative Flooring Co 01264 335111

The Grosvenor Wilton CoW Ww 01562 701456

The Sultana Carpet CoAx 01299 822300

The Wilton Carpet CoAx W Ww 0845 296 8850

Thomas Witter UK LtdTu Tw 0870 1128318

Timzo Tufting Industry BVTu +31 38 385 4477

Tisca TiaraTu Ww +41 71 791 0111

Ulster CarpetsAx Be Tu Tw W Ww 02838 334433

United Carpets & BedsTw W Ww 01709 732 666

Victoria CarpetsTu Tw W Ww 01562 749300

Vorwerk 08700 104484

Westex CarpetsTu 01274 861334

Whitestone Weavers LtdAx Be Tu Tw W Ww 01429 892555

Wilkies CarpetsTw 0113 307 9955

Woodward GrosvenorAx Tu Tw W Ww 0800 526696

Wool ClassicsTu Ww 0207 349 1560

Bronte’s stand

Cormar’s Berwick

Carpets of Kidderminster’s Beaufort Court

KEY TO CODES:Be: Bespoke • Pr: Printed • Tu:Tufted • Tw:Twist • W:Wool • Ww:Woven Wilton

If you would like to be included in this section or upgrade your listing,please contact Diane Martin on +44 (0)1482 659396

or email [email protected]

Every time you see a web or email address in The Stocklists,you can click straight to it from our online edition atwww.thestocklists.com



PLUS A VAST RANGE OF ACCESSORIES AND TOOLS FOR CARPETS AND LAMINATESContact our sales office or your area representative for prices on any of the above ranges. We also offer a fast service on non stock items. Phone our showroom manager for prices and samples. Our latest price list is dated November 2009.

AFSUnit 4 Baird Road,

Enfield, Middlesex

EN1 1SJ

Tel: 020 8805 8620

Fax: 020 8805 6840

Email:

[email protected]

REP DETAILS:Ashley Best Tel: 07976 916752 Surrey , Hampshire, South LondonNick Hart Tel: 07771 967609 Essex, East LondonKarl Goult Tel: 07957 685428 North London, West London, North West London, Middlesex,

Herts., Beds., and Bucks.David Holmes Tel: 07974 190677 Kent, South East London

NATURAL/LOOPSHIGH FLYER Tex LoopMARRAKESH Natural NOMAD 50/50 Nat Loop

SAXONYNOBLE SAXONY 40oz SaxonyROYAL TOUCH 45oz Nylon SaxonySENSATIONAL 58oz Saxony

80/20 WOOL TWISTLOXWOOD TWIST 80/20 38ozWESSEX TWIST 80/20 40ozLOXWOOD TWIST 80/20 40ozNEW ASPEN TWIST 80/20 40ozARRAN TWIST 80/20 50ozHARRISON TWIST (Victoria) 80/20 60oz

PP TWISTVIVA TWIST PP TwistSALT N PEPPER PP TwistELITE TWIST PP Twist

LOOP PILE AND CORDPINCH FELT Needle Punch CordPINCH FOAM Needle Punch ROCKY HB Loop Pile CordROCKY FB Loop Pile CordGALA CORD FB Loop Pile CordGALA CORD HB Loop Pile Cord

AFS WOOL COLLECTION 100% WOOL LOOPWELLFIELD IMRA 100% Wool 2 Ply YarnWELLFIELD KAMRA 100% Wool 2 Ply YarnELITE LOOP 100% Wool 3 Ply YarnZAHARA 100% Wool 3 Ply YarnLYMINGTON 100% Wool 3 Ply Yarn

CORMAR STOCKEDBERWICK 40 80/10/10 40 oz TwistBERWICK 50 80/10/10 50 oz TwistBUCHANAN 80/10/10 40 oz TwistHIGHLANDER 80/10/10 50 oz TwistHOME COUNTIES 42 oz TwistHOME COUNTIES 50 oz TwistMALABAR 100% NaturalNATURAL BERBER SUPER 80/10/10 35 oz TwistNATURAL BERBER ELITE 80/10/10 45 oz TwistNATURAL BERBER DELUXE80/10/10 55 oz TwistNEW HAMPSHIRE 80/10/10 32 oz TwistNEW HAMPSHIRE 80/10/10 42 oz TwistNEW OAKLANDS 80/10/10 32 oz TwistNEW OAKLANDS 80/10/10 42 oz TwistNEW OAKLANDS 80/10/10 50 oz TwistPRIMO PLUS Excellon TwistPRIMO ULTRA Excellon TwistPRIMO TWEED Excellon TwistPRIMO SAXONY Excellon Saxony

CORMAR CARPETS 3/5 DAYS DELIVERYAVEBURY 100% Pure New WoolLINDISFARNE 100% Pure New WoolTOWN AND COUNTRY 80/10/10 60 oz Twist

Roll Size Full Roll EQ* Description

BRANDED TOP END RUBBER SPONGE RANGEELITE 11 m2 129lb Textured Rubber Underlay MAJESTIC 11 m2 135lb Waffle Rubber UnderlayCOLOURS RED 11 m2 135lb Waffle Rubber UnderlayWILLOW GREEN 15 m2 90lb Waffle Rubber UnderlayCRUSADER SUPREME 15 m2 100lb Waffle Rubber UnderlaySUPREME LIGHT 11 m2 101lb Waffle Rubber Underlay

UNBRANDED TREDAIRE SPONGE RUBBERAFS CLASSIC GOLD 15 m2 95 lb Rubber UnderlayAFS SUPER GOLD 15 m2 80lb Rubber UnderlayAFS STANDARD GOLD 15 m2 60lb Rubber UnderlayGRAPHITE 15 m2 Light Weight PE

WOOD FLOOR UNDERLAYSBOARDWALK (Timbermate)15 m2 3.75mm 23dB Moisture BarrierCOMFORT SILVER 15 m2 3mm 18dB PE Foam + Foil

TREDAIRE PU UNDERLAYSBRIO 15 m2 8mm Tredaire PUZEST 15 m2 10mm Tredaire PUSOFTWALK 15 m2 9 mm Tredaire PUDREAMWALK 15 m2 11 mm Tredaire PU

DURALAY CONTRACT UNDERLAYSTREADMORE 11 m2 8.0mm CrumbSYSTEM 10 11 m2 10mm Crumb single stick under 40m2

DURAFIT 650 15 m2 6.5mm Double stick crumbDURAFIT 500 15 m2 5.0mm Double stick crumbDEFENDER 15 m2 100lb Flat sponge 0.80 TOGHEATFLOW CARPET 15 m2 6.0mm 0.75 TOG sponge carpetHEATFLOW WOOD 15 m2 2.75mm 0.35 TOG sponge laminate U/L

CARPENTERS PU UNDERLAYSGREENSTEP 15 m2 8mm PU UnderlaySUPER GREEN STEP 15 m2 10mm PU UnderlayRICHSTEP 15 m2 9mm PU UnderlayDEEPSTEP 15 m2 11mm PU Underlay

CARPENTERS CONTRACT UNDERLAYSFIRMSTEP 15 m2 7mm Contract PUPOWERSTEP 15 m2 9mm Contract PUMARINESTEP 15 m2 7mm Contract PU IMO Rated

FELT UNDERLAYSFELT 28 15 m2 28oz Wool/jute felt 8mmFELT 42 15 m2 42oz Contract wool/jute felt 11mmKENSINGTON DELUXE 11 m2 74oz Felt crumb rubber

CARPETS UNDERLAYS



09.

E&WE CARPETS BY BROCKWAY

ORION TWIST/MAJOR 60oz

Telephones:

Sales (01562) 828200Admin (01562) 824737

Fax: (01562) 752010

Kidderminster Trading EstateSpennells Valley RoadKidderminsterWorcs DY10 1XSNew trade price list effective 1st December 2008

MASTER CRAFTSMAN FORTEEXTRA HEAVY DOMESTIC/CONTRACT 80% WOOL/20% NYLON40oz PILE WEIGHT 4 & 5 METRE WIDTHS

CRAFTSMAN ELITEEXTRA HEAVY DOMESTIC/CONTRACT 80% WOOL/20% NYLON50oz PILE WEIGHT 4 & 5 METRE WIDTHS

AMOREEXTRA HEAVY DOMESTIC/CONTRACT 80% WOOL/10% NYLON/10% POLYESTER45oz PILE WEIGHT 4 & 5 METRE WIDTHS

TWINFOLD FINE TWISTEXTRA HEAVY DOMESTIC/CONTRACT 80% WOOL/10% NYLON/10% POLYESTER50oz PILE WEIGHT 4 & 5 METRE WIDTH

CRESTAEXTRA HEAVY DOMESTIC/CONTRACT 80% WOOL/10% NYLON/10% POLYESTER40oz PILE WEIGHT 4 & 5 METRE WIDTH

CRESTA SUPREMEEXTRA HEAVY DOMESTIC/CONTRACT 80% WOOL/10% NYLON/10% POLYESTER50oz PILE WEIGHT 4 & 5 METRE WIDTH

ASPENHEAVY/ EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 80% WOOL/20% POLYPROPYLENE50 oz PILE WEIGHT 4 & 5 METRE WIDTHS• Please note - the lighter weight in this quality has now been discontinued

BERBER TWIST CLASSIC EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 80% WOOL/10% NYLON/10% POLYESTER

4 & 5 METRE WIDTHS

SHETLAND EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 100% TWO PLY PURE NEW WOOLMade with a natural mix of undyed Shetland & Norwegian Wool 4 METRE WIDTHS

CAVENDISH HEAVY DOMESTIC/GENERAL CONTRACT 100% PURE NEW WOOLChoice of 18 Stylish Shades 4 & 5 METRE WIDTHS

VOGUE EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 80% PURE NEW WOOL, 20% NYLON TWO FOLD YARN

PLAIN 4 & 5 METRE WIDTHS, STRIPED 4 & 0.66 METRE WHIPPED RUNNER

FLORIANEXTRA HEAVY DOMESTIC/GENERAL CONTRACT 80% WOOL/10% NYLON/10% POLYESTER60oz PILE WEIGHT 4 & 5 METRE WIDTH

EXTRA HEAVY DOMESTIC/GENERAL CONTRACT 80% WOOL/10% ACRYLIC/7% POLYESTER/42oz PILE WEIGHT (ORION TWIST) + 60 oz (ORION MAJOR) 3% POLYPROPYLENE• Please note - the lighter weight in this quality has now been discontinued 4 & 5 METRE WIDTH

FAIRFIELD TWISTEXTRA HEAVY DOMESTIC/GENERAL CONTRACT 80% WOOL/10% NYLON/10% POLYESTER40oz PILE WEIGHT 4 & 5 METRE WIDTH

REPRESENTATIVES:Mr. T. Bradley Tel: 07968 835201 S. Humberside, Lincs.,Notts, Derbyshire, Leicestershire, Cambridgeshire,North Hertfordshire.

Mr. S. Perks Tel: 07968 835205 W. Midlands, Northants., Beds, Warwickshire, Worcs,Herefordshire, Shropshire

Mr. S. Stead Tel: 07968 835204. North Humberside,Yorkshire, The North East

Mr. A. Finch Tel: 07970 693752. Sussex, parts of Surrey, SouthCentral & South West London

Mr. R.I. Hart Tel: 07968 835202.Norfolk, Suffolk, Essex, Kent, S.E London

Mr. M. Humphreys Tel: 07968 835203 Hampshire, Dorset,Berkshire, Isle of Wight, Channel Isles, parts of Surrey

Mr. R. Venn Tel: 07968 835206.South Wales, Bristol, South West, Gloucestershire, Wiltshire,Devon, Cornwall

Mr L. Little Tel: 07918 081782Lancashire, Cheshire, North Wales, Cumbria, North Staffs

Mr D. Milstead Tel: 07841 565349Oxfordshire, Buckinghamshire, South Beds, South Herts,North London

AGENTS:Mr. T. Tindal, Helensburgh. Tel: 01436 671421,mobile: 07836 705620, fax: 01436 671939 Scotland

Mr. D. Moran Tel: 07710 882421 N. Ireland & Eire

Ranges include:Lakeland HerdwickFlatweave CollectionModenaVerona

Vogue A stunning range of co-ordinated stripe and plain carpetsavailable in four eye-catching colour palettes

We wish all our customers a very happy and prosperous new year!



New stand nowavailable.Please contact your localrepresentative.

100% Wool SaxoniesAll available in any colour, any width up to 12m

100% Wool Shag PileAll available in any colour, any width up to 12m

80% Wool / 20% Nylon Classic TwistAvailable in any colour, any width up to 12m

Boulsworth 1/8 th gauge 42 ozMoorland 1/8 th gauge 45 ozLowood 1/8 th gauge 55 ozPendle 1/10 th gauge 60 ozFerndene 1/8 th gauge 68 oz

Super Ferndene 1/8 th gauge 78 ozPatrick 1/10 th gauge 70 ozEmily 1/10 th gauge 85 ozCharlotte 1/10 th gauge 96 oz

Haworth 1/4 gauge 58 ozThornton 1/4 gauge 62 oz

Wycoller 1/4 gauge 96 ozWithens 1/4 gauge 120 oz

Standard 1400 1/8 th gauge 41 ozContract 1700 1/10 th gauge 50 oz

Super 2000 1/10 th gauge 59 ozDeluxe 2400 1/10 th gauge 70 oz

Sales and bespoke enquiries: 01282 862736

Celebrating 25 years of bespoke manufacturing

Tel:01282 862736Fax:01282 868307Email: [email protected]

Bankfield MillGreenfield Rd, Colne

Lancs. BB8 9PD

Sales Agents.James Hall Area: Scotland.Mobile: 07787 140136, Fax: 0131 343 3353E-mail: [email protected]

John Rostron Area: North West/Cumbria/North WalesMobile: 07973 733208, Fax: 01254 876548E-mail: [email protected]

Mark Garbett Area: South West EnglandMobile: 07840 664757,Tel: 01752 696377 E-mail: [email protected]

Niall Martin Area: Central London/Oxon/Berks/Bucks/Essex Mobile: 07866 735772, Fax: 01628 541497E-mail: [email protected]

Keith Leslie Area: Northern & Southern IrelandMobile: 07860 873838, Fax: 02894 468005

Aldo Berettoni Area:Yorkshire/North East/HumbersideMobile: 07971 173560, Fax: 01484 666703E-mail: [email protected]

Ian Millward Area: EastMidlands/Notts/Staffs/Lincs/Derbyshire/Cambs/ Norfolk/SuffolkMobile: 07939 319385, Fax: 0121 430 3682E-mail: [email protected]

Steve Acton Area: South East/South LondonMobile: 07957 836207, Fax: 01323 872415E-mail: [email protected]

James Thomas Area:West Midlands (west of M1) & South WalesMobile 07932 458032,Tel/Fax: 01656 784514E-mail: [email protected]



For details of your local Carpenter Wholesaler PartnerTel: +44 (0)1457 861141 Fax: +44 (0)1457 863242Email: [email protected] Web: www.carpenter.ltd.ukCarpenter Ltd, Dinting Lodge Industrial Estate, Glossop, Derbyshire, Sk13 6LE.

For every step you takethere’s a Carpenter Luxury UnderlayIn Stock Throughout the UK and EuropeFrom a Network of Wholesale Partners

JOHN HUGHESNorthern SalesManager07788 924606

HELEN ROWBERRYNational SalesManager07702 319748

SUE HOWLANDSouthern SalesManager07795 823190

All rolls are: 11 metres x 1.37 metres + 15sq metres

Product of the Month - UltraStep

BOBLAWTON

For more product information contact:

Four years on from when heestablished the highly successfulCarpenter underlay division,Bob Lawton retires after nearly50 years in the industry.

Carpenter wish Bob all the bestfor his retirement.

Product Range

A general domestic underlayDensity: 75kg/m3 – Roll weight: 10kgThickness: 8mm

A general domestic underlayDensity: 75kg/m3 – Roll weight: 12kgThickness: 10mm

For Luxury use domestic areas anywhere in the homeDensity: 100kg/m3 – Roll weight: 14.5kgThickness: 9mm

For Luxury use, domestic areas in the homeDensity: 100kg/m3 – Roll weight: 17kgThickness: 11mm

For Heavy contract locationsRecommended for stretch fit or doublestick applicationsDensity: 145kg/m3 – Roll weight: 16kgThickness: 7mm

For luxury use, in domestic or contract areasRecommended for stretch fit or doublestick applicationsDensity: 145kg/m3 – Roll weight: 20kgThickness 9mm

For heavy contract locations – IMO ratingRecommended for stretch fit or doublestick applicationsDensity: 180kg/m3 – Roll weight: 17kgThickness 6mm

For luxury use in contract and domestic areasRecommended for stretch fit or doublestick applicationsDensity: 180kg/m3 – Roll weight: 26kgThickness 9mm

For luxury use in domestic and contract areas –IMO ratingRecommended for stretch fit or doublestick applicationsDensity: 145kg/m3 – Roll weight: 16kgThickness 7mm

®

®

®

®

®

®

®

®

®

Our recently launched underlay,Ultrastep is a 9mm thick, 180kg/m3

density product, making it the highestdensity Polyurethane underlay on themarket. Ultrastep is the perfectalternative to crumb rubber as it gives the firmness and support thatmany retailers look for, withoutcompromising on comfort. Fullyversatile, it can be used for stretch fit or double stick installations.Ultrastep is made from recycledproduct and is manufactured inGlossop, Derbyshire.



AALLLL AAXXMMIINNSSTTEERRSS WWOOVVEENN IINN KKIIDDDDEERRMMIINNSSTTEERR

SARAKHAN BERBER COLLECTION

Colour Design No. Repeat MatchRED PERSIAN 11/4398 34” H/DDAMSON SAMARKAND 10/5281 34” H/DBLUE SAMARKAND 3/5281 34” H/DKIRMEN PANEL 2/403 34” S/MGREEN QUADRILLE 2/4647 34” H/D

FLORENCE supplied in 3.66m and 91cm

Colour Design No. Repeat Match

SHAH ABBASS 16/8950 36” set

JACOBEAN 14/8018 36” set

RED TURKEY 23/8036 43” set

RED KASHAN 26/803 36” self

NATURAL KASHAN 10/8207 36” self

GRENABY supplied in 3.66m and 91cm


PERSIAN JEWEL 10/8127 41 1/4” H/D

GREEN CHINTZ 25/627 41 1/4” H/D

CLEOPATRA 60/8745 41 1/4” H/D

Royalty supplied in 3.66m and 91cm


GREEN ISPHAHAN 72/746 27” H/D

FAWN ELIZABETHAN 48/763 36” H/D

PERSIAN GARDEN 23/759 36” H/D

EMIR TURKEY 23/9036 36” self

LLLLaaaaxxxxeeeeyyyy supplied in 3.66m and 91cm

Colour Design No. Repeat MatchMURRAY OF ATHOLL 5626 12” selfLINDSEY 360/7 12” selfMcKELLAR 5555 18” selfBLACKWATCH (sm) 5487S 18” selfBLACKWATCH (lg) 5487L 36” selfANCIENT HUNTING ROSS 5527 12” selfMACPHERSON 5173 18” selfMACLEOD OF MACLEOD 5609 18” self

TTAARRTTAANNSS supplied in 3.66m and 91cm

ROWE company

Registered office: Wilden Lane, Stourport-on-Severn, Worcs. DY13 9LW Tel: 01299 827 477 Fax: 01299 827 [email protected]

VViissiitt oouurr wweebbssiittee oonn:: wwwwww..ccaarrppeettssooffkkiiddddeerrmmiinnsstteerr..ccoomm


KIRMAN F00001 34” H/D

ISPHAHAN F00002 34” H/D

BOUQUET F00007 34” H/D

ROCOCCO F00008 34” S/M

Buckingham supplied in 3.66m and 91cm


BEIGE BERBER 41/2822 36” H/D

BROWN BERBER 44/2822 36” H/D

GOLD BERBER 66/2822 36” H/D

KKAASSHHMMAARR supplied in 3.66m and 91cmThe Axminsters

SM - Sarakhan Maroc Distinctive Design

SM - Sarakhan Saxony Classic Saxony

SM - Sarakhan Royale Luxury SaxonyAll three styles made in the same 13 colourways

The TuftedsSS - Sarakhan ShingleHeavy 50oz-sq.yd 2ply twistAvailable in 19 colourways

SSaarraakkhhaann RRuussttiiqquueeHeavy 52oz-sq.yd 4ply loop pile6 colourways all made in 3 stylesRD - Rustique DiamenteRL - Rustique LinearRB - Rustique Boucle

NNaattuurraall EElleeggaanncceeExtra Heavy Luxury twist 65oz-psydIn 14 colourways, 7 Heather Berber & 7 Classic Plain Shades NEW

TTwweeeeddssddaalleeA 40oz-sq.yd FIne Twist at an attractivelymodest nett price in 12 subtle naturalheather shades NEW

CLASSIC AXMINSTER COLLECTION80% WOOL, 20% NYLON

Grade 5, Very Heavy Wear, supplied in 3.66m and 91cm

80% WOOL, 10% NYLON, 10% POLYESTER Grade 5, Very Heavy Wear

supplied in 4m and 5m

100% WOOL Grade 5, Very Heavy Wear, Loop pile


80% WOOL, 20% NYLON Grade 5, Very Heavy Wear


80% WOOL, 20% SYNTHETIC with MeltbondHeavy Domestic




a ROWE company

Registered office: Wilden Lane,

Stourport-on-Severn, Worcs. DY13 9LW

Tel: 01299 827 477 Fax: 01299 827 052

[email protected] oouurr wweebbssiittee oonn:: wwwwww..ccaarrppeettssooffkkiiddddeerrmmiinnsstteerr..ccoomm

CURRENT PRICE LIST DATED: AUGUST 2008

We would like to remind all customers that we have our ownDDEEDDIICCAATTEEDD TTRRAANNSSPPOORRTT FFLLEEEETT

offering a timely and efficient delivery service.

Contract and bespoke service available.

For all commercial enquiries please refer to sales reps/agents. For information or visit our new user friendly website

www.carpetsofkidderminster.com

CONTEMPORARY AND TONAL AXMINSTERS

AAGGEENNTTSS && RREEPPRREESSEENNTTAATTIIVVEESS

Scotland RRooddggeerr AAddaammss mobile: 07970 023 159

North East /Cumbria JJoohhnn RReeiidd mobile: 07973 741 445

Lancashire, Yorkshire &North Wales MMaarrttiinn LLeeeess mobile: 07974 413 992

Lincolnshire, East Midlands East Anglia, Essex & Hampshire MMaarriioo SSoorraannoo mobile: 07989 589 124

West Midlands RRoobbiinn RRoowwbbeerrrryy mobile: 07831 434 244

North & West London,Home Counties & Bedfordshire LLeeee PPaallmmeerr mobile: 07774 101640

South West/South Wales AAnnddrreeww JJeeffffeerriieess mobile: 07831 457 102

South London/Surrey/Sussex & Kent TToonnyy CCooookk mobile: 07860 205 377

Chateau Royale

3 ply well established pindot in 12 colourswith 2 border options

Beaufort Court3 ply modern simple designs on pindot groundavailable in 12 colourways, 2 designsMazarin & Crystal NEW

Florenza3 ply subtle natural tonaltextured yarns NEW

80% WOOL, 20% NYLON Grade 5, Heavy Wear,

supplied in 3.66m


supplied in 3.66m


supplied in 3.66m

Beaufort CourtMazarine Crystal • Available in two designs

Natural EleganceThe Ultimate in style and luxury



The Leading Country Wide

Carpet & Flooring Suppliers

Trade Show Rooms Available• Specialist advice and terms available on contract enquiries •

CALL US NOW!!!020 8443 3322

We can supply you with virtually any make of carpet and flooring atGUARANTEED maker’s list price.......

Delivered direct to business premises FREE OF CHARGE.

For a Speedy and Efficient Service

TRAFALGAR TRADING ESTATEJEFFREYS ROAD

ENFIELD MIDDLESEX

EN3 7TY

Tel: 0208 443 3322Fax: 0208 805 2346

ColumbiaFlooring plc


ALL SQUARED UP First pictures of our new tile programme! 2010 sees the long-awaited official launch of our new contracttile programme, which has come along leaps and bounds sinceHarrogate. Vancouver is a lovely frisée, a heavier cut pile, basedon our popular contract carpet range, Fleur. San Francisco is aheavier, loop pile, with a contrast fleck effect. Both ranges aremade from 100% solution dyed polyamide yarn with modifiedbitumen backing, in 16 attractive colours.


OUR SALES TEAMGreater London as far as N. Circular on north side of Thamesand as far as M25 on south side,Surrey, some of Bucks, MiddlesexBerks, Oxfordshire.John A ConstableT: 01622 685397 M: 07836 734322Kent, Sussex, Hampshire Robin CroughtonT: 01892 669699 M: 07710 393966

Avon, Cornwall, Devon, Dorset,Gloucestershire (part of), Somerset,Wiltshire Doug GilmourT: 01373 462503 M: 07970 950276West Midlands, South WalesPaul BrewerT: 0121 4277117 M: 07798 745181East Anglia, Bedfordshire, Cambs,Essex, Herts, Norfolk, SuffolkJonathan HartT: 01621 817992 M: 07889 264466

Lincs, Leics, Northants,Notts, Derbyshire Jim OsborneM: 07738 642934Lancashire, Cheshire, North Wales Philip HambletonT: 01925 740050 M: 07966 397676Yorkshire & North Lincs John AlsopT: 01904 762471 M: 07860 572220

Cumbria and North East Jimmy ThomsonT: 01835 863180 M: 07767 702928ScotlandTim TindalT: 01436 671421 M: 07836 705620Channel Islands, Isle of Wight John Eastlake T: 01323 896141 M: 07885 398858Northern Ireland Jim OsborneM: 07738 642934

Tel: 01422 374417 or 01422 371226 Fax: 01422 377452Email: [email protected]

Edel Telenzo Carpets, 2- 4 Southgate, Elland, West Yorkshire HX5 0BW

Operations Manager: Lesley Inman M: 07703 337989

YOUR HEAD OFFICE TEAM CONTACTS

DOMOTEX HERALDS A HAPPY NEW YEAR Domotex (Hannover, 16-19 January) is almost upon us! We look forward to welcoming many of you to our stand,E42 in Hall 6. Join us for some refreshments and to talk about what we can do with you to help make 2010 aprosperous New Year. We’re predicting it could be a surprisingly good one, despite a market place that we know willcontinue to be challenging, as we’ll be working harder than ever to bring you the right products, prices and servicesto make your job easier. So come and see what we’ve got in store for 2010, including our new wool ranges, Chelsea,Hudson and Lawrence and our long-awaited contract tiles programme.

CHELSEA SCORESA WINNER! We feel sure that 2010 will also bethe year for Chelsea, our latest100% Pure New Wool collection, aluxurious 3-ply yarn Pure New Woollow level loop. Available in 4m and5m width in rolls and cut lengths, itcomes in eight contemporaryshades of biscuit, grey, brown,taupe and mushroom: Sea Salt,Driftwood, Ash, Graphite, Cream,Sand, Mud and Cork.

DOMOTEX 2010


We tick all the boxes!

Best-selling products at every price point

Large group stock-holdingExtensive tufting expertise Effective service systems Fast delivery fleet

As a UK manufacturer and distributor, Furlong’s objectiveis simply to offer its customers the best of all worlds interms of price, service and quality - a partnership thatretailers can rely on and a comprehensive product rangethat consumers will respond to.

Furlong’s wholly-owned manufacturing company,Regency Carpets, is one of the UK’s top three tufters witha modern plant located in Bangor, Northern Ireland.

A long-term programme of substantial investment hascreated a major production facility for both 4m and 5mwide carpet and the new backing plant commissioned lastyear is now fully on line.

As a result, the company can produce hundreds ofthousands of square metres of carpet every week,covering all the key sectors – stain resistantpolypropylene, wool twist, wool natural and many others.

Being in control of its manufacturing means Furlong cancontrol the cost base and the quality to provide a rangeof products that is competitive at each of the pricepoints. Manufacturing also means they can manage stockmore closely and respond to changes in demand so thatthe right carpet is always ready for dispatch.

Furlong’s nationwide distribution network operates acrossthree depots – London, Preston and Newport – using adedicated fleet to carry rolls and cut lengths to ourcustomers usually within 24 hours.

Furlong’s product development team has created aportfolio of products matched to the diverse needs ofdifferent customer groups, rooms styles and performancerequirements. Regency’s stain-resistant ranges use theirown ‘Carefree’ fibre which is bleach cleanable and offeredwith a warranty for absolute confidence. New ranges areintroduced several times a year to keep the offering freshand interesting and respond to consumer trends andcolour shifts.

Furlong have paid particular attention to the presentationof the product range to consumers with a market-leadingmodular POS system which they will deliver and designto suit your store.

Furlong believes in working in partnership with their customersto provide products and services that ticks all the boxes.

Investing in quality and service

the aim is simply to offer customersthe best of all worlds in terms of price, service and quality


s!Here are the people who try harder

London Salestel: 01322 628707fax: 01322 698733

Preston Sales tel: 01772 696787fax: 01772 311921

Newport Salestel: 01633 283959fax: 01633 275454

Email: [email protected]

London &HomeCounties

South EastPAUL LOVELL M: 07816 217549NORFOLK, SUFFOLK &CAMBS

KRIS KOBYLKA M: 07816 217563E & WEST SUSSEX

TONY CONWAY M: 07791 891025BEDS, NORTHANTS,OXON & BUCKS

PETER FLETCHER M: 07816 217561HAMPSHIRE, DORSET &SURREY (OUTSIDE M25)

North West

Yorkshire &North EastDES BESTM: 07968 828516NORTH EAST

RAY ANDREW M: 07973 719801EAST LANCS/W.YORKS

REG SYKES M: 07973 403450SOUTH YORKSHIRE

Scotland

MidlandsPAUL HARRISM: 07980 786285NOTTS & DERBYSHIRE

MIKE SHUTTM: 07970 158594BIRMINGHAM/STAFFORDSHIRE,SHROPSHIRE

MARTYN REAM: 07968 324598LEICESTER/WARWICKSHIRE/LINCS

WalesALLAN MCDONALDM: 07872 941036SALES MANAGER

SAMANTHA EVANSM: 07973 389799S./MID & W. WALES

JASON BRIMBLEM: 07912 879796AVON &GLOUCESTERSHIRE

TIM BAILEY M: 07841 204657S.E. WALES &HEREFORDSHIRE

STEWART WAITHMAN M: 07854 968144DEVON & CORNWALL

GEOFF ABERNETHYM: 07970 229717CUMBRIA, POTTERIES,CHESHIRE & FYLDECOAST

ALAN CHEETHAMM: 07966 263571GREATER MANCHESTER

BOB CHRISTIEM: 07980 786264MERSEYSIDE, WIRRAL &N. WALES

Wood Floor SpecialistsJOHN POWERS SALES MANAGERM: 07792 477312

RICHARD RICHMANAREA SALES MANAGERM: 07791 891044

SIMON BRENNERM: 07791 891024S.W LONDON, SURREY (INS. M25)

IAN COLLACOTTM: 07816 217550MIDDLESEX, W. LONDONBERKSHIRE

DARREN SPENDIFFM: 07791 890861KENT

RAY SMITHM: 07816 217565ESSEX

ADAM HOLLYOAKEM: 07816 217548N, N W & E LONDON

3 quality3 choice3 availability3 service3 price

The Regency range ofstain-resistant carpetsticks all the boxes:

GEORGE WISELYM: 07967 148665SCOTTISH SALESDIRECTOR

COLIN RICHFORDM: 07970 163372WEST SCOTLAND &CUMBRIA

ALAN CAIRNIEM: 07976 311434EAST SCOTLAND

• Mix and match up to10 units.

• Islands, triangles, corners and walls.

• Unique, stylish, interlocking design.

• Total service - design, delivery andinstallation.

High impact POSFurlong’s innovative new modular displayshave been launched with the top 10 Regencystain-resistant carpet ranges to suit everystyle and consumer budget.


MOHAWK INTERNATIONAL

MOHAWK ALSO MANUFACTURE COMMERCIAL PRODUCTS UNDER THESE BRANDS

Mohawk United Kingdom1 Chester RoadColmworth Business ParkEaton Socon, St. NeotsCambridgePE19 8YT

Tel: 01480 479830Fax: 01480 471304

UK Sales Offi ce

American Velvet 3.66m I 65oz

100% StainmasterTactesse Nylon

Butter Pecan* 3.66m I 52oz

100% PET Polyester with Scotchgard

Casual Allure 3.66m I 48oz

100% Ultrastrand Nylon with Scotchgard

Certain Success* 3.66 & 4.57m I 42oz


Coastal Charm* 3.66m I 29oz

100% Everstrand PET Polyester with Scotchgard

Colour Cachet 3.66m I 55oz


Eloquence 3.66m I 86oz

100% ANSO Caress

Knightsbridge 3.66m I 65oz

100% Wear-dated Durasoft Nylon

New Century 4.0m I 100oz

100% Polyester with Scotchgard

Paint Box* 3.66 & 4.57m I 65oz


Park Avenue II* 3.66 & 4.57m I 80oz


Rainbow Sherbert* 3.66 I 52oz

100% Mohawk Everset PET with Scotchgard

Royal Palace II 4.0m I 95oz


Sera Bella 3.66m I 91oz

100% Ultrastrand Lissé with Advanced Repel

Shag-A-Delic 3.66m I 50oz

100% Ultrasrand BCF Nylon

Shimmering Sands 3.66m I 46oz


True Winner* 3.66 & 4.57m I 62oz


Tula Rosa 3.66m I 65oz

100% StainmasterTactesse BCF Nylon

Vivid Luxury 3.66m I 70oz


Weston Hill* 3.66m I 30oz


Carpets marked * on Environmental Tombola

100% recycled carpetMohawk International takes old plastic bottles and turns them into beautiful, luxurious carpet...

Hard to believe we know, but a plastic bottle you drink from today could one daybecome fibres in Mohawk’s carpet.

Polyethylene terephthalate (P.E.T) is the top quality resin required in the production of plastic drinks bottles. When recycled, it can be extruded into fibres that are far superiorto lower-grade synthetic virgin fi bres used in making other brands of carpet yarns.

Mohawk recycles over 3 billion plastic bottles each year. By controlling everyaspect of the recycling process,Mohawk guarantees the highest standards of performance in its luxurious and beautiful carpet.

From bottle to floor - that’s how we do it.

EUROPEAN STOCK RANGES

Make the most of the consumer’s love of all things green with the new Environmental Tombola featuring carpet manufactured from 100% recycled material

“Mohawk recycles over 3 billion plastic bottles each year.”

M h kPET A4 i dd 1MohawkPET_A4.indd 1 3/4/09 16 28 273/4/09 16:28:27


MOHAWK INTERNATIONAL

MOHAWK ALSO MANUFACTURE COMMERCIAL PRODUCTS UNDER THESE BRANDS

Mohawk United Kingdom1 Chester RoadColmworth Business ParkEaton Socon, St. NeotsCambridgePE19 8YT

Tel: 01480 479830Fax: 01480 471304

UK Sales Offi ce

American Velvet 3.66m I 65oz


Butter Pecan* 3.66m I 52oz


Casual Allure 3.66m I 48oz

100% Ultrastrand Nylon with Scotchgard

Certain Success* 3.66 & 4.57m I 42oz


Coastal Charm* 3.66m I 29oz

100% Everstrand PET Polyester with Scotchgard

Colour Cachet 3.66m I 55oz


Eloquence 3.66m I 86oz

100% ANSO Caress

Knightsbridge 3.66m I 65oz

100% Wear-dated Durasoft Nylon

New Century 4.0m I 100oz


Paint Box* 3.66 & 4.57m I 65oz


Park Avenue II* 3.66 & 4.57m I 80oz


Rainbow Sherbert* 3.66 I 52oz

100% Mohawk Everset PET with Scotchgard

Royal Palace II 4.0m I 95oz


Sera Bella 3.66m I 91oz


Shag-A-Delic 3.66m I 50oz

100% Ultrasrand BCF Nylon

Shimmering Sands 3.66m I 46oz


True Winner* 3.66 & 4.57m I 62oz


Tula Rosa 3.66m I 65oz

100% StainmasterTactesse BCF Nylon

Vivid Luxury 3.66m I 70oz


Weston Hill* 3.66m I 30oz


Carpets marked * on Environmental Tombola

100% recycled carpetMohawk International takes old plastic bottles and turns them into beautiful, luxurious carpet...

Hard to believe we know, but a plastic bottle you drink from today could one daybecome fibres in Mohawk’s carpet.

Polyethylene terephthalate (P.E.T) is the top quality resin required in the production of plastic drinks bottles. When recycled, it can be extruded into fibres that are far superiorto lower-grade synthetic virgin fi bres used in making other brands of carpet yarns.

Mohawk recycles over 3 billion plastic bottles each year. By controlling everyaspect of the recycling process,Mohawk guarantees the highest standards of performance in its luxurious and beautiful carpet.

From bottle to floor - that’s how we do it.

EUROPEAN STOCK RANGES

Make the most of the consumer’s love of all things green with the new Environmental Tombola featuring carpet manufactured from 100% recycled material

“Mohawk recycles over 3 billion plastic bottles each year.”

MohawkPET_A4.indd 1 273/4/09 16:28:27

NNoorrtthh,, EEaasstt && CCeennttrraall .. LLoonnddoonn,, EEsssseexx &&MMiiddddxx ((wwiitthhiinn MM2255))Paul Henson 07881 502506

KKeenntt,, SSuurrrreeyy,, SSuusssseexx,, SS..EE.. LLoonnddoonnCaretaker – Richard Chappell 07881-502507TTeerrrriittoorryy VVaaccaanntt – Call Antony Stapleton on 07881-502505 for more details.

SSaalleess OOffffiicceeAntony Stapleton 0208 498 2845 M. 07881 502505

HHeerrttss,, BBeeddffoorrddsshhiirree,, EEsssseexx ((wweesstt ooff MM1111)),, PPtt MMiiddddxxJames White 07881 502508

EEsssseexx ((oouuttssiiddee MM2255)),,CCaammbbrriiddggeesshhiirree,, SSuuffffoollkkRichard Chappell 07837 295379

SSWW,, WW && NNWW LLoonnddoonn,, SSoouutthh MMiiddddxx,, WWeesstt SSuurrrreeyy,, BBeerrkkss,, BBuucckkssJohn Imbrey 07875 714269

Area Sales Managers

We also stock Ball & Young Underlays,Accessories, Entrance Matting and offer aSpecial Order Service on products fromvirtually every flooring manufacturer in

existence! 48 hour Delivery Service on allBalterio Laminate Ranges.

CUT & LOOP PILERevivalKretaEverglades

GRAPHICS / CONTRACT GELSArena CherokeeSapphireScalaSenatorSentinelStatesman

NATURAL EFFECTAgadirAnconaChunkyCraftwork Berber 4&5MHarvesterHopscotchIvory CoastMarrakeshNatures WritingRustic TreasureSan Salvador 4&5M

SAXONY / SHAG PILEBig SoftieChamonixCleopatraMont BlancMontana 4&5MHalf CenturyNew CenturyNobilitySplendourStainfree Saxony 4&5MStainblock Supreme 4&5MTennessee

CORD & NEEDLEPUNCHGalaRackcordScorpioSupacord

TWISTS - STAINFREEBalmoralChislehurstCosmopolitanClydeEasy HeathersEasy TwistFairfield Supreme 4&5MHeathertwist / Heathertwist SupremeHerdsman TwistPortmanStainsafe Touch 4&5MStartwist/Startwist Supreme (2010 colours) 4&5MStanfordSummer SkiesSupatwist

TWISTS - WOOLClassic TwistEden Twist 30/40/50 4&5MHigh Life 4&5MIconic Twist 40/50 4&5MInspirations 40/50 4&5MParamount 30Paramount 40The Berber Twist Collection 40/50 4&5MUltimate Textures 4&5MUltimate Berber Twist 4&5MUltimate Twist 40/50 4&5MUltimate TweedUltimate Luxury 4&5M

VELOUR / VELVETDesigners Dream 4&5MLe Touquet 4&5MUrban Life

WILTON / PATTERNED CUT PILEThe Arabica & Ceylon Wilton

Collection 4&5MNew Heritage CollectionRenaissanceUltimate Wilton

VINYL / SMOOTH FLOORINGArte Della CeramicaBlackjack CasinoCeltic StoneEclipseEconoflexMedleyMojoRevolution - Roll Only VinylSherwood Oak

CARPET TILESCapital PlusElectronMagnesiumNeutronOxygenPositronProtonQuarkTitanium

Call the sales office for acopy of our Jan-March

price guide. It’s anamazing sci-fi tribute!

STOP PRESS...An exciting opportunity has arisen on our South Eastern Territory - Call 07881-502505 for more information – join Ralph and the team? – Call now!

– An exciting opportunity....STOP PRESS

2010 -The end of the recession?! Are you ready? We are! Check out all ourrecession busting offers in our latest price guide! Stand by for action



VICTORIABaronetBerber StripeCastillionCeltic Heathers Crown TwistDuchess EliteGaelic HeathersKelsoNatural AccentsNatural Companions (Sisal, Chenille, Ridge)Regal TwistRustic JewelsSuede Tudor Twist CollTudor Manor

LANOBoleroCampus X-tremeChiselhurstGreenfieldHavanaHeathertwist CollInspiration 40/50ozPembridge TwistRustic BerberRustic SensationsScalaScala TonalsSentinelStartwist CollTwilight CollWilton NaturalsXtra Twist

BALTABergaBirnam TwistCobblestoneDesert TwistDivaFiestaFusion High FlyersGala Cord-all options in stockRustic Twist SupremeShepherd TwistSpicy TwistStainsafe Tweed Stainsafe ComfortStainsafe FavouriteStainsafe HeathersStainsafe OlympicSuper WiltaxTechnoTempo/SalsaTwistyVersailles

BROCKWAYAmoreCavendishCraftsman Collection (Elite/Forte)Cresta 40/Cresta 50Orion/Orion Major

CORMARBerwick 40/50BuchananHome Counties 42/50MalabarOaklands 32Oaklands 42Oaklands 50Pennine TwistPrimo PlusWarwick

DOMOAbsolut LuxuryAlpinaAuvergneMerinoMetropolitanOcean BreezeOrlandoPlanetPlaygroundPortofinoScorpioTraditionalsWeavers Twist

ITCCheck CheckmateConcertoConsulHeritage CollectionJaguar - new coloursKretaNew DimensionsPalaceSophisticationStainblock BerberStainblock HeathersStainblock Tweed

TAPIBELCachetChilternMelodyNevadaReedsSysoltex Homested/Aran/CrofterToscana

HALO CARPET MILLSBarbadosGenuaHalifaxPaduaPanamaSalamancaSydney

TARKETTSalsa 14mm Combi-loc - limited stocksViva 8.5mm Ultra-loc - limited stocks

VINYLSLivingNew OpticOasisPrestigeRustic LivingSo Tropical

BEAULIEU INTERNATIONALAdventure TwistArte Del CeramicAthenaCeltic Stone VinylComfort Grip VinylDublinDurham TwistFashion/GalleryGrass CollectionHeavy TreadI-TwistIsis/MentuMajestic - limited stocksNatural LifeProntoSelectionsSherwood Oak VinylStudio VinylSonata VinylSupreme Twist 3m/4mSweet HomesTexalino Sup VinylUrban Vinyllaminates Essentials (previously Casa)Cottage - new range

BAJONGHome Twist SupremeMontanaMontana TwistSahara

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IVCMaster GripPrestoCAVALIERCountry CollectionHamlet Parish and VillageLEIGH SPINNERSAtlasVelourTHOMAS WITTERInnovationsC&HHomestyle LVT - planks and tiles

Solent Wholesale Carpet Company LtdCARPET, FLOORCOVERING & ACCESSORY WHOLESALE DISTRIBUTORSTTeelleepphhoonnee:: 0011224433 777744662233 Fax: 01243 533636 E -mail: [email protected] Website: www.solentwholesale.co.uk Zola Park, Barnfield Drive, Chichester, West Sussex, PO19 6UX

We carry other products not listed above, and can also provide a swift specialorder service on non stock lines. Our reps and sales office would be pleasedto answer all enquiries. Our last Price List is dated January/February 2010.

Oxford, Berks, Bucks, Beds, Hants, Middlesex & Herts . . . . . . . . . . . . Ian Cardrick Tel: 01235 535070, mobile 07973 406329Sussex E & W, Surrey, South London & Kent . . . . . . . . . . . . . . . . . . . John Robson Tel: 01323 504798, mobile: 07973 898453Hants, Wilts, Dorset, Somerset, Gloucs, & I.O.W. . . . . . . . . . . . . . . . . . . Adam Ayling Tel: 01202 683257, mobile 07973 406799

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The Floorsite package offers:l 7 ready-made pages of flooring industry content covering the

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l Instant online editing - you can customise these pagesyourself anytime using our online editor for latest offers andnew ranges … or leave them as they are – we’ve already putin your name, business details and contact information.

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You can re-direct internet users from your current web addressor set-up a new domain name.

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Flooring stores don’t generally need elaborate websites –most of the time, visitors are just trying to find out yourphone number, your opening hours or where they canpark! Or they’re just checking you out to see howprofessional you look.

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Water works at Axminster

Vorwerk wraps up a new berber

Nomada from Vorwerk Carpets catches the berber essence and serves itup with fresh attitude.

The 100% pure wool loop pile features a two-tone wrap around threadthat creates nubs of lighter wool to create real depth of texture to thecarpet. Available in nine warm tones, ranging from cream through to adeep burgundy red, Nomada delivers a unique take on a traditional carpet,working equally well in both traditional and contemporary settings.

“Nomada reflects Vorwerk Carpets’ approach to residential carpet, addinga splash of inspiration to create a truly unique product,” says IanHammond, Sales Director UK. “Joining a portfolio of stunning styles andrepresented in our Premium Tower Display, the carpet allows independentand specialist retailers the chance to negotiate valuable extra sales throughcapturing a segment of the market that has a strong sense of style.”

Available in a five-metre width and tufted with a seven-mm pile thickness,Nomada achieves a Class 22 wear rating is certified by TUV, meets the CEEN 1307 standard and is approved as a carpet for a better livingenvironment by GUT.

Reflecting the lifestyle-driven ethos behind Vorwerk Carpets’ residentialoffering, the elegant premium Tower Display stands tall, occupying a smallfootprint to maximise shop floor space. Samples on the display have beencarefully selected to stand out in terms of colour and texture, bringing aunique feel to the stand and making it a focal point of the store.

T 020 7096 5090 www.vorwerkcarpets.co.uk

FlooringNews4 January 2010

31from The Stocklists January 2010

Hugh Fearnley-Whittingstall, environmentalist and celebrity TV chef, was guest of honour at the launch of Axminster Carpets’ revolutionary newWater Recycling Plant. Sited at their mill in Buckfast on the edge of Dartmoor, the Company has traditionally used water from the local RiverDart to wash greasy wool prior to the spinning process as well as dyeing yarn. Previously the waste water from the manufacturing processeswould be discharged and treated by the local water authority, but Axminster Carpets has invested in excess of £2m in a brand new facilityengineered to convert its waste water back to a level where it can be completely reused.

Now, 95% of their waste water, over 2 million litres per week, will be piped back intothe plant processes without entering the eco-system after having all the contaminantsremoved. The residual waste is being converted to bio-fuel with the long term planto use this to power the company’s lorry fleet and the manufacturing plant.

The commissioning of this new water treatment plant represents Axminster Carpets’ongoing strategy to minimise the impact of its yarn spinning and carpet manufacturingprocesses on the environment.The company’s vision is to become the industry leaderin sustainable low carbon manufacturing to support its ‘Natural, British, Beautiful’ ethos.

Hugh Fearnley-Whittingstall stated at the launch ceremony that it was a ‘boldinvestment, with high economic and environmental benefits’ he went on to say that‘Axminster Carpets were to be applauded for taking a leading role and for being aresponsible manufacturer’

Josh Dutfield, Axminster Carpets Group Managing Director, responded by saying that itwas a ‘win win situation’. ‘As a Company who takes environmental issues very seriouslywe can see that any investment of this type is not only good for the Planet, but alsopays back many times over in cost savings to the business’. ‘We have recentlylaunched the first Carbon Neutral range of carpets branded Swaledale, and followingan independent assessment of our carbon footprint our plan is to reduce our carbonemissions ahead of Government targets and to be a leader in our industry’

T 01297 630651 www.axminster-carpets.co.uk

Hugh Fearnley-Whittingstall (right) talks with Josh Dutfield,Axminster MD (centre) and Simon Dutfield, Chairman.

SL Back January 2010 22/12/09 12:23 pm

32

News

FlooringNewsJanuary 2010

Your knees need this

IVC updates appearance

As part of it’s on-going strategy to adapt and develop its business model to offer the complete productand service package to its customers, IVC Group has given a new look and name to it’s commercialflooring division – itec® contract floors.

Itec® replaces the previous Q-Pro brand and is supported by a fresh new look that will appear in allliterature and sampling from the manufacturer. As part of a global realignment strategy, the itec® brandwill help to strengthen IVC Group’s position within the commercial sector.

Francis Debrabandere, Commercial Director, explains: “In 2010 we have exciting plans for IVC which will be rolled out in the coming months.One such plan is to build our presence in the contract sector and while we offer excellent commercial products, our Q-Pro range was littleknown in the UK.Therefore, we have taken the step to rebrand to itec® to create a future proof image that will also focus the mind ofcontractors, specifiers and designers on our excellent commercial product offering.”

T +32 5665 3211 www.ivcgroup.com

As all contractors know, continuous kneeling down puts enormous pressure on yourknees and periods of absence due to chronic joint injuries are a real possibility, costingtime and money.

However, there is an answer in Redbacks, the latest generation of knee pads designedto bring protection and reduce the chances of injury for flooring installers. Exclusivelyavailable through your local Floorwise distributor, Redbacks bring unrivalled cushioningfor the knee and are engineered to last 10 times longer than foam pads.

Redbacks protect knees through the patented Matrix Impact System™, which iscomposed of a tubular matrix holding a spring in place.The critical positioning of thespring provides a large uniform area to take the pressure of kneeling and disperse itevenly through the structure and into the ground.The matrix itself is curved tocontour around the knee and prevent rocking but also has enough movement to allowfor small muscle contractions and the shifting of the kneecap under pressure.The resultis comfort ‘under knee’ and protection where you need it most.

In fact, so good is the Matrix impact system that Redbacks are 70% better at absorbingthe force of a human subject when walking on the knee than any slide-in knee padcurrently on the market. Redbacks are cheaper than many leading kneepad brands onthe market, once again bringing excellent value from your local Floorwise stockist.

T 01509 673974 www.floorwise.co.uk

Expert approach to Harrogate

Harrogate’s Flooring Show has set out a new approach to the hall layout to “bring back theprofessionalism and expertise” to the September event, say organisers. In a new move, Hall B hasbeen designated for demonstrations plus contract and non-carpet products. A large area is availablefor installation, product and tool demonstrations which will be supported by the Contract FlooringAssociation and the National Institute of Carpet and Floorlayers.

“We want to make a real feature of sharing skills in the flooring industry and create an area whereprofessionals can exchange expertise and information’, says show organiser David Wildman. Plansinclude a ‘Test the Expert’ feature and scheduled demonstration events.The show had become a littleunfocussed and confusing.We want to have better organisation for visitors and exhibitors so thatthey can get the most out of the event,” said David.

Halls A, C & M will be predominantly focussed on carpets and rugs with Hall B reserved for contractflooring, smooth flooring, wood laminate and vinyl, tools and accessories. Many of these activities werepreviously held in Hall Q which was more difficult to access from the main exhibition area.

The momentum behind the Harrogate event has continued to build with strong support from majorflooring companies. More than 50 exhibitors have already signed and over a dozen more havereservations – a position well ahead of target according to organisers.

“Many of the major players in the sector have already committed and we are planning an excitingevent to inject new life into the format and increase its relevance to the widest possible audience,”says David Wildman.The event has also launched its new website with a list of exhibitors to date andother information including the floor plans at www.harrogateflooringshow.net

T 01423 779967 www.harrogateflooringshow.net

Master fitter Steve Ramsden and top installersdemonstrate their expertise.


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British Wool brings luxury and quality to your carpetshowroom with this superb Prize Draw promotion. Simply promote British Wool carpet ranges fromBritish Wool licensees and encourage your customers to buy British and enter the Draw!

All they have to do is complete theentry form, then sign, seal and send.

All you have to do is take part and youcould win one of five Marriott weekendbreaks for retailers!

aboutwool.com

Treat your customers to a bit of a break…

Tragic death of Pierre Lano

The tragic death of Pierre Lano has saddened and shocked the flooring industry across Europe afterthe highly respected and inspirational entrepreneur took his own life on December 9. He was aged 65.

‘Pierre Lano was one of the most charismatic and energetic people in the flooring business,” saidDavid Spragg of The Stocklists. “He cared deeply about the industry and the people in it. He madetime to talk to everyone no matter how busy he was. His cheerfulness and enthusiasm for life makeshis death all the more of a shock.”

Pierre Lano was born on August 23, 1944 in Harelbeke and in 1970 he took over the family textilebusiness. He positioned the company in a number of profitable niche markets where quality andservice are important.The company grew into a major player with worldwide recognition.

He was proud of his company that he built up to a “state of the art” model within the sector. In hisprivate life as well as in business, he managed to build bridges. In his factories, he knew almost all 500 employees by name. Many have beenworking for him their entire career. He encouraged his people to perform to the best of their abilities.

In 2008 his company also suffered the problems the whole textile industry was confronted with. At the end of 2008 Pierre Lano transferred all hisoperational responsibilities to the professional management that he had gathered around him and he retired to the level of the Board ofDirectors. He advised and shared his knowledge and experience. As he already stated in 2005: “I delegate a lot, that’s the good side of my politicalmandate. Due to my absences, I was obliged to ensure that there was a strong management that could take decisions.”

Since early 2009, Lano focused on its strategic repositioning. Encouraging results from this exercise confirm that the right choices were made.

He was not only active as a textile entrepreneur but was also a long time mayor and Member of Parliament. Pierre Lano was known as aflamboyant and social character.With grief we say goodbye to a driven entrepreneur and the inspirer of the Lano Group.

Messages of condolence may be sent to [email protected]

Ulster invests £30m to fund future success

As part of its continued investment programme Ulster Carpets have committed tospending £30m constructing a UK-based state of the art manufacturing facility in Portadownat its Seagoe site, setting an industry standard for sustainable 21st century manufacturing.

The first phase of this development is the completion of a new Distribution Centre inFebruary 2010, ensuring that Ulster continue to exceed the high level of customer serviceand reliability to the UK Retail market for which they are renowned.

During 2009 Ulster invested £3.5m in key aspects of its business in the UK.This includedthe installation of two new wilton looms with the capability of weaving 5m wide carpet forits Ulster Velvet and York Wilton ranges, which are now offered in 5 colour matching widths;5m, 4m, 3m, 2m and 1m, giving a deluxe finish.

Ulster’s continual drive to embrace innovative technology is further highlighted with itspurchase of a new £0.5m automated assembly-winding machine for Ulster Yarns, its yarn-spinning factory at Ravensthorpe Mills,Yorkshire. This is Ulster’s manufacturing centre forraw material and enables them to have total control over the quality of yarn and long termsecurity of supply.

Managing Director Nick Coburn said, “Ulster have been successful throughout the yearsbecause of our endeavour to listen and act on the needs of our customers and the focuswe place on innovation.These factors give us the confidence to invest long term in the UKand Ireland, strengthening our service offering to our key customer base and securinghundreds of high value added local jobs.”

T 028 3833 4433 www.ulstercarpets.com

Floorsites Plug-in an ‘instant’ flooring industry website for just £390 set-up + £90 per yearFlooring stores don’t generally need elaborate websites – most of the time, visitors are just trying to find outyour phone number, your opening hours or where theycan park! Or they’re just checking you out to see howprofessional you look. Here’s the quick fix! Check out ourdummy site at www.thestocklists.com/floorsites


British Wool brings luxury and quality to your carpetshowroom with this superb Prize Draw promotion. Simply promote British Wool carpet ranges fromBritish Wool licensees and encourage your customers to buy British and enter the Draw!

All they have to do is complete theentry form, then sign, seal and send.

All you have to do is take part and youcould win one of five Marriott weekendbreaks for retailers!

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Treat your customers to a bit of a break…


36

News


Cornering the market

The new Skiffers from Stairrods (UK) protect skirting corners from scuffing andbecoming chipped, whilst ensuring new paintwork and varnish remains pristine andsmart.

Shabby paintwork or worn varnish can easily create a negative impression, and thecorners of wooden skirting are particularly vulnerable to premature damage causedby vacuum cleaners, floor polishers, suitcases and heavy foot traffic. Whether in aprivate home or public place, such as a restaurant, guest house or function room,fitting Skiffers will provide useful protection and create an attractive decorativefeature.

Cast in solid brass, these attractive corner protectors are available in seven finishes,which complement existing door thresholds, door furniture and stair rods: polished,satin and antique brass, satin nickel, chrome, pewter, and black. There are threealternative sizes, dependent on the depth of the skirting board: 75mm, 117mm and134mm, which are supplied in packs of six. Each Skiffer is supplied with six screws ina matching finish.

These new Skiffers are the latest addition to the extensive range of flooringaccessories from Stairrods (UK), and provide an additional opportunity to retailersand fitters alike to add value to a flooring installation.

T 01207 591176 www.stairrods.co.uk

Young designers lead the way to NEC

National Floor Show organisers have announced a bunch of initiatives for theBirmingham event in September and added a number of new exhibitors includingflagship brand Brintons and also adhesives companies Bostik and Sika.

“The event is progressing well,” says Sunny Patel of UBM. “We plan to put on a showthe industry can be proud of, full of exciting feature areas that add business benefitsand attract new visitors.”

One of the feature areas is a showcase for young designer talent with a presentationby students on various flooring-based courses at Acrington & Rossendale Collegeworking with the Interior Design students from Blackburn college.

Course tutor Brian Enderwitz commented: “The floorcovering staff and students arevery excited to be participating at National Floor Show 2010. Both colleges arekeen to explore as many new and traditional concepts in floorcovering as possible.

"We have already received promises of product support from many manufacturersand have created a section on our VLE where our learners, Blackburn students andmanufacturers can collaborate on the project,” said Brian. "Our apprentices andDiploma students are looking forward to having the chance to translate the designstudents’ concepts into practical display features.”

In the latest newsletter to the trade, UBM have been quick to answer any prejudiceabout the NEC venue. Answering a question about whether Birmingham was too bigfor the floor show they said: “This venue provides us room to grow the show, it doesnot restrict us in terms of layout, ensuring a level playing field for all exhibitors.Theshow will take place in halls 9 and 10, we will block off the other halls ensuring thatthe event is not swallowed up by the larger venue.”

On the social aspects of the location, Sunny comments: “We will implement anexciting social programme, based around the vibrant Broad Street, for those whowish to socialise with colleagues. However, due to all the extra visitors we will beattracting to the show, exhibitors may just wish to put their feet up in the evenings!”

The organisers have also been busy putting an accommodation offer together forovernight visitors with rooms at the Hilton Metropole starting at £69 per night.

T 020 7921 8415 www.nationalfloorshow.co.uk

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38

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Ideal Homes show set to inspire

Britain’s most loved consumer event;The Ideal Home Show, is tobe officially revamped to its former glory in time for the nextshow, running from the 20th March – 5th April 2010 at London’sEarls Court.

The famous, trend-setting show that made home-making a nationalpassion, will be returning for its 102nd year, with a completely newand revamped format; offering a 17-day long event, packed full of thelatest trends, technological advancements, and design innovations; theshow embraces social attitudes of 21st Century living.

The new-look Ideal Home Show will explore the world of homeinteriors and style with a fresh, new inspiring and entertaining showformat that combines eight shows in one, offering; Ideal HomeImprovements, Ideal Village, Ideal Food, Ideal Gardens, IdealShopping, Ideal Woman, Ideal Housewares, Ideal Interiors, as well asexpert advice on everything from DIY to fine dining, gadgets andpampering, with a host of celebrity guests across the 17 days;there’s something for the whole family, all rolled into one.

Next year’s show will take visitors through anexciting and spectacular showcase of inspirationalliving, unveiling a series of industry first, UKproduct launches, and interactive features, as wellas looking at topical issues such as social housing,homes and property trends, interiors, how to gogreen in the home and save money, offeringinspirational living for everyone, helpingconsumers achieve their ultimate, Ideal Home.

A spokesperson for the show commented;“The Ideal Home Show is one of Britain’sgreatest traditional events.The show is famousfor showing people how they can improve their homes as well ashow we will all be living in the future. “

The 2010 event takes place across 17 days, at Earls Court from20th March – 5th April 2010.

T 0844 4124650 www.idealhomeshow.co.uk

A cut above the restLeading UK tufted carpet manufacturer Cormar Carpets hasinvested over £1million in its cut length system over the past twoyears to keep the company at the cutting edge of customer needs.

The latest phase has seen a new conveyor system installed betweenthe warehouse and the cutting tables and the purchase of four new‘reach’ boom trucks to service the updated system.

“The project provides several benefits for the business andcustomers,” said Cormar md, David Judge. “The new conveyor linkfrom warehouse to cut lengths machines will halve the journey timefor carpet rolls going into and out of the department, increasing cutting rate and capacity.

“The reduced boom truck travelling and new reach trucks will cut traffic conflict in both operational and warehouse areas and will result inlocal environmental benefits and energy savings. Segregating the boom truck traffic from operational areas also has safety benefits for Cormaremployees as it reduces the risk of accident or collision.”

Other improvements include an upgraded state-of-the-art measuring system, new labelling system and developments in IT. An automated rollwrapping mechanism, currently under development, will also contribute to improving the effectiveness of the cutting process. This latest phasefollows on from the upgrade to the sortation system in July 2008 which maximised Cormar’s ability to cut, load and ship to tight deadlines.

T 01204 881234 www.cormarcarpets.co.uk

Rug creators get gold

In November at the House Beautiful Awards, held at The British Film Instituteon London’s South Bank, renowned flooring experts FLOR by heugatriumphed with a Gold award for their exciting new Tonal Trends Rugscollection. A smart and beautifully adaptable way to easily design and createyour very own customised rug,Tonal Trends offers a mouth-watering range ofcarefully researched and on-trend colours in a choice of pile textures thatallows for multiple combinations and configurations.

A forward-thinking step in accessible, affordable and ultra-stylish rug and carpetsolutions, the Tonal Trends collection typifies the ethos of a company thatmakes modular soft flooring the practical, elegant and sustainable way totransform your home.

A judging panel that included luminaries from the worlds of design, selectedTonal Trends for the top honours in the flooring category because, “It’s creativeand easy to use.When tiles wear out or get stained, they are easy to replace.A great choice for a busy family home.”

T 0800 4384 2266 www.florbyheuga.com

Managing Director René Nieuwendijk (left) receives the award fromdesigner and awards judge Oliver Heath



We have now completed our warehousemodernisation programme and can offer a first classcut wrap and despatch service for any width of carpetup to 5 metres.

At Bond Worth Limited we have facilities towarehouse 1000 rolls of broadloom carpet. Our ratesare highly competitive so why not give us a call andcut your overheads today?

For more information telephone: Peter Mills on 07753 797335.

Bond Worth LimitedTownshend Works, Paxton Lane, Kidderminster, Worcestershire DY11 5DF, England

Tel: 01562 745000 Fax: 01562 732827 Web: www.bondworth.co.uk

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40

News


Carbon positive position for KronospanTwo internationally recognised environmental standards, which cementthose certified as leaders in sustainability, have been awarded toKronospan. The producer of high quality wood-based panels andassociated products has had its carbon footprint independently measuredand certified by BlueGreen Carbon, and can now officially supply CarbonPositive chipboard products. Kronospan has also achieved CARB lowformaldehyde accreditation, further demonstrating its uncompromisingcommitment to the environment.

Kronospan manufactures its panels in the UK using wood sourced fromFSC certified sustainable forests and recycled wood to produce MDF,chipboard and melamine faced panels for use in domestic andcommercial kitchens, bathrooms and flooring systems. The BlueGreenCarbon standard, awarded for all chipboard products, recognisesKronospan’s carbon mitigation policy which has been in place at its UKmanufacturing site for almost a decade.

Iain Ferguson, environmental manager at Kronospan, explains: “Over thepast 10 years we’ve invested upwards of £15 million in making ourprocesses more environmentally friendly. We looked at how we coulduse materials differently, cleaned up the materials coming in to thefactory and removed any contaminants.

“We’ve worked with our whole supply chain to make sure that at everystage of the sourcing process there are consistent quality protocols inplace, ultimately encouraging our suppliers to improve the standard ofmaterials sent to us. For this reason we didn’t need any environmental‘credits’ or to offset any extra carbon to achieve the BlueGreen Carbonstandard as our processes were already so sustainable.”

Earlier this year Kronospan was also awarded the CARB accreditation, aUS-based standard which recognises manufacturers that produce MDFpanels with a far lower content of formaldehyde than the industrystandard. Kronospan achieved both phase one and phase two of theaccreditation, and MDF panels meeting these criteria are in productionfor retailers throughout Europe, further improving the company’ssustainability arsenal and complementing it’s carbon positive status.

Iain continues:“As sustainability issues continue to top the specification agenda,more and more customers are asking for proof that our environmentalsystems are robust. We’ve always had incredibly high sustainability standards,but to have this recognized by official third party organisations reassures ourcustomers that our products and processes operate with the utmost respectfor, and minimal possible impact on, the environment.”

T 01691 773361 www.kronospan.co.uk

Team GB gets a liftA process operator from Cormar Carpets has qualified for an international fork lift truckcompetition in Germany, after securing second place in a national challenge organised by forklift truck manufacturer, Linde Sterling.

Runner up Colin Booth, 33, will be making his debut in the 2010 Stapler Cup Competition forthe Linde Sterling English team. They will be up against eight other European teams, all madeup of the country’s three best fork lift drivers, and will compete in a series of driving tests.

“I am really delighted to be able to represent England and participate in the internationalcompetition and I am hoping we win!” says Colin, who has been driving fork lifts for the lastseven years and joined Cormar four years ago.

“I won the first heat of the regional competition and then went forward to the national final.The Linde Sterling training centre, in Westhoughton, was transformed into a complex maze ofdisciplines which included steering, stacking, de-stacking, precision and careful transportation, andfinally time trails. And I came second.”

One of the best known names in UK carpet manufacture, Cormar operates from two mills –Holme Mill in Ramsbottom and Brookhouse Mill in Greenmount and has been supplyingretailers and wholesalers in the UK and Ireland with affordable and practical ranges for morethan 50 years – that’s why over one million customers choose Cormar Carpets every year.

T 01204 881234 www.cormarcarpets.co.uk

Cyber showcase for FoxiRatcliffe's Underlays have launched a new website, dedicated to the promotion of Foxi RugUnderlay.This product has been in the Ratcliffe stable for almost 10 years now and itremains a very popular anti-slip solution for all types of rugs. Retailers can buy the productin pre-cut pieces or in one of four roll widths.The website is designed to help both tradeand public visitors source Foxi. Individuals will be pointed in the direction of their neareststockist as Ratcliffe's do not sell directly to the public.

Sales during 2009 were slightly up on the previous year and another initiative, consumermagazine advertising, should further help keep the product in the public's eye.

Richard Ratcliffe, Director, said that before too long the links page will list as many Foxistockists as possible and make consumer sourcing even easier.

T 01282 421026 www.foxirugtamer.co.uk


News


Plush planks from Kährs

Kährs has launched its first exclusive range of wood floors from the new SupremeCollection. Featuring a stunning traditional plank design, the new 20mm Oak GrandeCollection is offered in dimensions previously not available in a modern multi-layeredformat. It includes a variety of styles and colour variations, for the most ambitiousinterior designs; all options are crafted from the finest sustainable oak, using moderneco-friendly methods, whilst also providing Kährs high performance. Introduction ofthe new Avenue and Elegance ‘Supreme’ Collections will follow later in the year.

Striking both in scale and beauty, floors from the Grande Collection measure 2800mmlong by 260mm wide and have a thickness of 20mm. Eight different finishes span thecolour spectrum, from blue/silver toned Grande Maison to ebony toned GrandeImperial, with each group receiving an individual surface treatment to enhance thetimber’s grain and tactility. Bespoke methods including handscraping, surface smoking,black/white washing and brushing are used in combination with a range of differentstains and natural oil treatments to create a collection of floors which will lift anyinterior.

All floors throughout the Collection feature an eco-friendly construction; crafted fromsustainable Oak, Kährs original multi-layered construction uses hardwood down to thejoint only, with fast-growing timber below. Whilst it can be refurbished in exactly thesame way as a solid floor, its criss-cross build has additional performance as well as ecobenefits, including 75% greater stability. All floors are also offered with a 30-yearguarantee.

T 023 9245 3045 www.kahrs.co.uk.


42 FlooringNewsJanuary 2010

FloorForum – leading in design

One of the unrivalled delights of Domotex is FloorForum – a showcase of the very best in designin the flooring sector that takes over the centre of Hall 3 and is always unmissable.

The four trend themes of the 2010/2011 season are: Authentic, Dramatic, Decorative andExclusive.The internationally acclaimed designer Ulf Moritz will be responsible for creating thesetting for these installations at Domotex.

The FloorForum is an impressive showplace for contemporary carpets and invites visitors to explorethe colours, materials and designs that will set the trend in floor coverings for the season ahead.

Hall 4, Stand E02 inContractWorld zone

Ian Hammond+44 7768 404861

Hall 6, Stand G42Jonathan Davies

+44 7836 701326

Hall 3, Stand B63Joanna Ramsden

+44 7908 224011

Hall 6, Stand E42Lesley Inman

+44 7703 337989

FLOORING’S FESTIVAL OF DESIGNDOMOTEX 2010

Lasting four days, embracing 13 halls and boasting some 1,400 exhibitors fromEurope and the rest of the world, Domotex Hannover is all set to be the biggestevent of the flooring business in 2010 - and a major driver of sales growth.

Organisers say Domotex is the only place where all the major suppliers come together every year topresent the complete range of floor coverings available worldwide.The show regularly gets top marksfrom visitors for the quality of its exhibits and the international breadth of its coverage.

Open between January 16 and 19, the show has significant innovations such as an improved site layout,the new-look contractworld and new formats for some of the special displays, attending the show isonce again an absolute must for all industry professionals.

“The trade acknowledges the event to be the leading international trade fair for this sector", saysStephan Ph. Kühne, member of the Board of Deutsche Messe AG. "Trade fairs reflect market trends, sowe can see the general uncertainty about the current economic situation.Yet it is precisely duringdifficult times such as these that Domotex becomes really important. It has a major role to play inproviding guidance and impetus for future growth.”

A number of important changes have been introduced for Domotex Hannover which include a revisedhall layout, with the displays of hand-made carpets and rugs now concentrated in Halls 19 to 23 andaccessible directly from entrance Nord 1.There is also a direct link to Hall 21 via entrance West.Theoverall effect of the reorganization is to make it quicker and easier for visitors to reach the variousdisplay areas at the show.

The FloorForum is an impressive showplace for contemporary carpets and invites visitors to explorethe colours, materials and designs that will set the trend in floor coverings for the season ahead.



Hall 4, Stand A21Tony Mauriello

+44 780 702 7443

Hall 7 Stand A45Paul Marsh

+44 791007612

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NORD 3

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Hall 3, Stand A55floorforum

Jeremy Nichols+44 7968 362371

Hall 6, Stand C46Robert Witherington

+44 7917 100505

Show date 16 - 19 January 2010Show venue Exhibition Grounds, 30521 Hannover, GermanyOpening hours Daily - 9 am to 6 pm

Textile and resilient floorcoverings, woven carpets/area rugs (machine-made). Halls 2, 3, 4, 5, 6

Carpets / rugs (hand-made) knotted, woven, tufted. Halls 3, 19, 20, 21, 22, 23

Wood & Parquet flooring. Halls 8, 9

Laying skills, cleaning and application technologies, presentation of goods. Halls 6, 7, 8, 9

Laminated coverings. Hall 7

Contractworld. Hall 4

Ceramic tiles. Hall 4

Hall 6, Stand A26Francis Debrabandere

PLACETIME &

DISPLAY CATEGORIES

StocklistsThe

Meet us at DomotexDiane Martin and David Spragg will be at the event on Saturdayand Sunday - January 16 & 17 - call +44 7595 89 5177



Ring in the newAssociated Weavers UK are showing more than 40 ranges in Hannoverwhich include a portfolio of 14 new collections to ensure a strong start tothe New Year. “We guarantee there is something for everyone,” says AW’sSteve Elliott.

The breadth of AW’s offering is demonstrated by the launch of top-endCashmere Berber for a little luxury, while new Home Twist is anattractively priced all-purpose range which is set to be a best seller.

Home Twist is a versatile 100% polypropylene twist which will be availablein 12 colours and with two backings – ActionBac and comfort felt – in 4and 5m widths and it is part of AW’s popular Stainaway Collection with a10-year warranty.

Other products within this Collection which will be seen for the first timein Hannover, include Crossland Berber, made from 85% polypropylene and15% polyamide to create a robust carpet available in 2.5, 4 and 5m widthsplus Country Berber and Smart & Casual.

The launch of Simply Stunning completes the list of Stainaway Collectionnewcomers with a saxony in 12 colours.

Associated Weavers are on stand G42 in Hall 6 at Hannover.

T 01422 431100 www.associatedweavers.net

Interfloor builds on success

Interfloor’s incredible success at last year’s Domotex exhibition inHannover, Germany resulted in a huge increase in trade from theMiddle East and Asia.

And despite the recession, Domotex 2010 looks set to be equallysuccessful as Interfloor establishes new partnerships to expand intohigh-growth markets around the world.The Company has beenparticularly successful in the hotel and leisure segment and hasbecome the preferred underlay supplier for major international hotelchains including Hilton, Marriott, Hyatt and Intercontinental.

“Our international success has been based on the enduring strengthof our brands, product quality, customer service and growing range.Major customers around the worldknow that they can rely on Interfloorto provide the optimum solution forunderlay and flooring accessorieswherever they do business.” saidmarketing director Steve Woodhead.

Interfloor will be featuring theextended range of Stikatak adhesivesas well as a broad range of Tredaireand Duralay underlays for theinternational contract market.

To find out more, and view Interfloorproducts, visit stand A45 in Hall 7 atDomotex 2010 in Hannover.

T 01706 213131www.realunderlay.com

Carpet with a bamboo twist

Lano Carpets will launch new residential ranges at this year’s Domotex.Designed to bring a combination of quality and value which include one veryspecial introduction... Made using 40% bamboo fibre, mixed with nylon, theBamboo collection represents a major step forward for carpet. Initially availablein 28 colours to ensure widespread appeal, the bamboo content of the carpetis also 100% biodegradable and helps to regulate humidity within the room.

With a soft and luxurious texture, this twisted cut pile carpet will be exhibitedalongside Fairfield. Previewed at the National Floor Show and with Domotexacting as its European debut, Fairfield captures the trend for deep luxurioustextures while also being easy to care for. Available in 14 fashionable coloursand in a 35oz/yd2 quality, the four-metre wide carpet is made from 100%polypropylene and features a 10-year stain resistance warranty, making it idealfor all areas of the home.

“Fairfield sets a fashion-led approach for high quality polypropylene carpet,”says Birger Karlsson, UK and Ireland Sales Manager. “Ideal for those looking fora statement rather than a muted backdrop, Fairfield joins other high qualitypolypropylene ranges such as Startwist and Heathertwist.”

Lano Carpets’ range of polypropylene carpets, as well as the luxurious Ultimocollection and other ranges within the portfolio will be on show at Domotex,along with revisions and additions to the Lano Flooring Solution contractflooring portfolio.Visit Lano Carpets in Hall 5 on Stand E18.

T 00800 5266 5266 www.lano.com

DOMOTEX 2010

Associated Weavers launch Home Twist - a versatile range for homes of all shapes and sizes!



Carpenter weighs in

Polyurethane underlay manufacturer, Carpenter, will be showingits two new heavy density underlays, Extrastep and Ultrastep, atDomotex.

Extrastep is a 6mm thick polyurethane underlay that has beenspecifically developed for the European domestic and the UKcontract markets.

National sales manager Helen Rowberry said: "We are awarethat Europe has a taste for thinner and denser underlays soExtrastep is ideal and we have great hopes for it. It isrecommended for doublestick installations and also has IMOWheelmark certification for use in the cruise liner sector.Wehave already made an impact with UK contractors sincelaunching Extrastep at Harrogate.”

Ultrastep is the same heavy density polyurethane but is 9mmthick and aimed at applications demanding a more luxuriousunderlay product. Like Extrastep, it can be used for both stretch-fit or doublestick installations.

Carpenter is a new member of the Contract FlooringAssociation and will be introducing both underlays as 180kg percubic metre, probably the heaviest density carpet underlaysavailable, to the CFA Membership.

T 01457 861141 www.carpenter.ltd.uk

Laneve launched for wool integrity

The ability to totally manage wool in an integrated supply chain enablesgreater differentiation of New Zealand Wool. Recognising the benefitsthis brings to the market,Wools of New Zealand will launch its newintegrity mark, Laneve, at Domotex.

The Laneve brand offers additional independently verified assurancesaround the integrity, traceability and sustainability of the wool.

While the Wools of New Zealand brand relates to the attributes of thecarpet, Laneve relates to the attributes associated with the wool itself fromfarm gate to retail outlet.

The Wools of New Zealand stand at Domotex will be exhibiting anumber of Laneve collections from manufacturers who have signed up tothe new programme.

Three carpets are to be laid on the stand – the feature carpet is apatterned wilton made by Tisca of Switzerland, with a floral design inspiredby the alpine “Frauenschuh” or ‘ladies slipper’ as it is known in the UK.The four colours utilised are from the Wools of New Zealand 2010colour palette. The Laneve wool yarn has been supplied by the Danishspinner Danspin.

The 2011 colour forecast encompassing an inspirational palette of 100hues illustrating New Zealand wool’s natural benefit regarding clarity ofcolour will be exhibited.

Visit Wools of New Zealand at Domotex in Hall 3 Stand B63

T 01943 603888 www.woolsnz.com



NewsNews

As the Internet has expanded beyond all expectations, so it isbecoming increasingly of interest to the business world and offeringa growing number of opportunities, either to provide add-on salesor increase efficiency by automating processes such as customerenquiries.The traditional world of retailing still needs the sameinterpersonal skills required to maintain customer loyalty, but thesecan now be complemented by attracting enquiries and ordersthrough dedicated websites.

One of the most recent initiatives to focus on the flooring industryis www.beautifulflooring.co.uk, which has been designed to allowconsumers to view a wide selection of products online and thendirect them to their nearest flooring retailer. Launched by BondRetail Marketing as an industry-wide facility, it features all 38 of thebuying group's members and a recruitment drive is ongoing to signup retailers in various areas around the UK.

Following developmental work in partnership with manufacturersand suppliers of carpet, smooth flooring and rugs, visitors to the sitewill be able to view 950 carpets and up to 200 options of vinyl,laminate, solid wood and LVT designs. In addition to showingapproximately 2800 rug options, the website will also allowconsumers to create bespoke versions, choosing their own colourand type of structure.These can then be viewed in situ within achoice of 10 different room settings to provide a virtualrepresentation and allow consumers to gauge the effect of theircreations.

The choice of floor coverings featured on the website will beexclusive and unbranded, with dedicated displays within memberstores replicating the online offering of carpet and smooth flooring.Samples of these will also be available to order, delivered in 48 hours.

The Carpet Foundation reports that visitor numbers to its websitewww.carpetfoundation.com have jumped from 33,000 as recently as2007 to over 100,000 at the end of November 2009. One in threevisits results in a search for the nearest retailer, while the mostpopular pages are from the ‘Buying a Carpet’ section, whereconsumers source information and advice, increasingly staying longerand viewing more pages.

The CF also recently offered all registered specialists a free onepage website on the site and the facility to update wheneverrequired at no extra cost. Members can now not only benefitdirectly from increased visitor numbers but can also track how manyconsumers visit their page, view their profile and look for directionsto their business, the foundation states. Plans for 2010 include moreinitiatives, such as pay per click, to drive more traffic to the site tothe benefit of industry members, while continuing to directconsumers to retailers to receive professional advice and service.

Individual manufacturers have been equally active online, as can beseen by the example of Kährs: 'The Internet is a great resource andretailers that are quick to embrace modern technology have hugecapacity for potential ‘e-tail’ growth,' said Harvey Booth, UK salesmanager. 'Dedicated retail websites allow companies to advertisethemselves, their services and their products to a far wideraudience, and the inclusion of customer feedback and referencesgives further ‘third party’ endorsement.With many consumers nowchecking out websites before visiting a shop, this first impression isincredibly valuable!'

He highlighted additional advantages, such as providing access toPDF brochures that save on printing and postage costs, whileallowing manufacturers to provide instant additional support totrade customers while delivering a consistent message. 'Our owninitiatives include an extensive professional website resource, Kährsofficial internet dealer scheme, which provides further support toboth the retailer and consumer, and a virtual showroom wherevisitors can lay a floor online.All can be accessed viawww.kahrs.co.uk,' Booth concluded.

Ulster Carpets is another manufacturer with a comprehensiveonline offering, using it to show its latest current ranges and designsto consumers. In addition to searching for appropriate ranges, stylesor colours, co-ordinating and complimentary products can also befound. After accessing the company's latest catalogue, samples fordelivery within two or three working days can be ordered.Consumers are also directed to their nearest retailer and can view

Flower on FlooringFlower on Flooring

Inside the Internet

www.beautifulflooring.co.uk

www.kahrs.com/uk


47from The Stocklists

Newsby Dennis Flower

installation and aftercare advice, or email questions to the company.From a trade perspective, registered retailers can view stocks,reserve or order stock and track orders. Replicating Ulster'scustomer services helpline, its online facility is accessible 24 hours aday, 7 days per week, the company stated.

Discussing the rise of online retail sales, Nick Pratt of Sitemakerssaid that this has now moved on from CDs, books and electricalitems to include those products that are tailored to the customer'sneeds, such as flooring. 'Carpet in particular is one product that isdifficult to sell online without human intervention. But this does notmean that there is no place for the Internet in this process,' he said.'This is where multi-channel retailing makes sense. Here we seecustomers maybe starting a transaction in-store, continuing theirresearch online, and possibly going back to the website to completethe transaction.

'Maybe they complete the transaction in-store, but carry out all oftheir research online.Whatever the balance, the customer has thechoice to communicate with their supplier in the ways that are mostconvenient for them at any particular point. Flooring and carpetretailers who adopt these multi-channel retailing principles to help

sell their products will protect their own market share and take aslice form others who don’t.' Laura Cohen, marketing manager ofyourfloors.co.uk agreed that an Internet presence can enhance sales:'Your online store is open when the high street store is closed. It’sabout embracing change and understanding the web and how to useit to your advantage which many flooring retailers are now doing.'With more consumers wishing to shop online and more flooringretailers embracing this technology, Cohen stated that additionalsales can be generated through either direct orders or encouragingconsumers to visit the store. 'I predict more and more independentflooring retailers will have an online presence either via a brochuresite driving consumers in store or an e-commerce site which theyhave independently developed or through a group’s portal.We arecurrently working on further enhancements such as offering fittingand accessories online which will make yourfloors.co.uk a one stopshop for consumers, increase the average basket size and createadditional sales,' she said.

Another online flooring facility is that of www.carpetinfo.co.uk,designed as a consumer-facing resource aiming to provide unbiasedinformation on carpet for homeowners. Its various features includeneutral information on fibre types, styles, colour and texture, as wellas care advice, and also includes a comprehensive retailer listing,sorted by geographical region, to provide access to local specialists.Retailers featured on the site benefit from association with helpfuladvice, rather than sales-driven patter, the organiser stated. It alsoallows consumers to request brochures from manufacturers, as wellas read in-depth articles on relevant flooring topics.

The Stocklists magazine offers retailers a budget option to getrepresentation on the net with their Floorsites package at just £390plus £90 per year. The service provides ready-made flooring industrywebsites which have the retailer’s details such as contact andlocation information and opening hours embedded within it.Anexample can be seen at http://www.thestocklists.com/floorsites

Floorsites have standard pages to help consumers with infomationabout different flooring types. Retailers can customise the sites withtheir own text and pictures - or just leave it pretty much as it is.

www.thestocklists.com/floorsites

www.carpetfoundation.com

www.yourfloors.co.uk



Stand out from the crowd and have a say in the futureof your industry

NICF 4c St. Mary’s Place, The Lace Market, Nottingham NG1 1PH

Tel: 0115 958 3077 Fax: 0115 941 2238 Email: [email protected]

The NICF covers all types of flooring including carpet, laminate, luxury vinyl tile, timber and sheet vinyl fitting, and are the driving force behind raising standards of floor covering installation.

By supporting the NICF and becoming an active member you can have a voice in the future of your chosen industry along with all the other benefits you see listed below:

www.nicfltd.org.uk

• Enhance your company image• Free listing on the NICF website and broaden your

opportunities for work• Free business support helpline with Croner Consulting• Technical advice line• Great discounts on FITA training courses• Discounts on quality workwear and tools• Keep up to date with industry news with Free subscriptions

to Stocklists and the Contract Flooring Journal• Free newsletter

FITA - kindly sponsored by

Visit www.fita.co.uk for details of all FITA training courses available along with our booking form which is available for download.

CALL TODAY FOR MORE INFORMATION ON:

0115 950 6836 or visit www.fita.co.uk

Fita Training Centre LoughboroughUnit 10, Windmill RoadLoughboroughLeicestershire LE11 1RA.

Are you working in the flooring industry but need further skills to widen your client base? Or perhaps you are a new beginner in flooring and need training to go one step further?

If so, then why not contact FITA, the Flooring Industry Training Association. Co-founded by the Contract Flooring Association (CFA) and the National Institute of Carpet and Floorlayers (NICF), FITA has courses to suit not only real beginners just getting started in the industry but upskilling courses aimed towards seasoned professionals too!

FITA has a fully equipped training centre at Loughborough in Leicestershire. Our wide range of courses are presented by experienced instructors with specialist knowledge of the flooring industry. All course content can be used as evidence towards an NVQ in Floorcoverings.

Sharpen up your fitting skills with fita BOOK EARLY TO AVOID DISAPPOINTMENT



The New Year always begins with a rush of activity for the BWMB marketing team as it heads on tothe road to promote British Wool at leading international trade shows.

As the market for British Wool is international, the need to attend trade shows in other countries isfundamental to maintaining the brand across the world.

“In recent years we have become aware that it is important to be seen at major trade events and flythe flag for British Wool and the products made from it,” explained Richard Poole, European BusinessManager at the BWMB.

The BWMB see their role as multi-faceted, connecting people within the industry globally, informingthem about UK grown wool and the best breeds to use for products, educating people about woolgenerally and also promoting British Wool carpet ranges made by their licensees.

The BWMB has rolled out a series of new marketing campaigns to help promote British Wool andthe latest - the ‘Naturally Green’ campaign will showcase their leading role in positioning wool as theenvironmentally favourable fibre for carpet.

The campaign will form a major part of their activities at both Domotex in Germany and Surfaces inLas Vegas.

British Wool attendDomotex 2010

British Wool will host a stand with partners Brintons andAxminster Carpets at the leading American show in Las Vegas.“This is very much a product led show for us and we are delightedto have two well-known and highly respected brands accompanyingus at this event.”The USA has seen a huge turn to the environmental agenda in thelast two years and whilst wool is still a minority fibre for carpetthere, it is now attracting a lot of new interest because of itsnatural origin.“The ‘Naturally Green’ promotion is the perfect message for thismarket at this time,”Tim Booth, Product Development Manager atthe BWMB commented, adding, “Our environmental study will helpus position British Wool as the ‘Planet Friendly fibre for Carpet’.”The British Wool ISO 14040 environmental accreditation adds realcredibility to the British Wool campaign in a valuable market that istaking a serious stance on ‘green-washing’ – the term given tounproven claims about environmental status.“British Wool, grown on sheep breeds that graze freely in the UK isa natural fibre which has the greenest of beginnings and is the mostsustainable fibre available to carpet.Whilst the origin is clearlyexcellent, we still wanted to offer detail and data to the carpetindustry and our LCA report does exactly that.”British Wool can be found on stand 4731.

The Las Vegas carpetexperience - Surfaces 2010

British Wool choose ‘Naturally Green’for New Year promotions

At Domotex 2010 the BWMB operate a business-centre style stand forBritish Wool licensees including merchants, spinners and manufacturerswhilst promoting the fibre as the natural, sustainable fibre for carpetunder the ‘Naturally Green’ campaign.The recent Life Cycle Analysis (LCA) Study completed to ISO 14040 byLeeds University has provided British Wool with valuable credibility andvital information for the industry at a time when many manufacturersare looking to address the environmental status of their products andtheir business.The BWMB has attached the LCA to their platinum quality assurancecertification, which will allow manufacturers to have the path of theirfibre outlined at every stage from wool auction to finished yarn.“We can guarantee the source of the fibre through the assurancecertification system and this will make the LCA a valuable document tomanufacturers as they choose to support aspects of their ‘green’

marketing,” RichardPoole, EuropeanBusiness Manager said.The aim is thatmanufacturers will seethe marketing benefitof the PlatinumCertificate as addingvaluable credibility andquality standards totheir products and inthe coming year, theBWMB will bepromoting this toensure that retailersunderstand what itmeans to theircustomer.British Wool can befound in Hall 5 Stand F38.

Wool – natural and sustainable

The recent LCA backs-up British Wool’senvironmental campaign.

Naturally Green – the new campaign forBritish Wool at leading trade shows.

The British Wool columnThe British Wool column


Happier New Year

“Suppliers needto maintain

service levels” “A new party inpower will create

confidence”

“Many folk think weare desperate fortheir business”

Retailers have reasons to be cheerfulafter surviving the recessionRetailers reported an upbeat attitude to surviving the recession in2009 with 65% saying circumstances had been better than expected inour end-of-year survey of market conditions taken just beforeChristmas.

Only 25% said it was worse than they feared while just over 5% had a‘good recession’. And two-thirds of retailers think this year willimprove!

The ‘better than expected’ result for 2009 makes you wonder what wewere expecting as the survey sample reported very substantiallyreduced sales. Almost half our respondents said sales were downbetween 15 and 20% and altogether 76% of our sample reportedlosses. Almost a third had cut staff hours.

But the general sentiment was that the recession had been talked up.“I blame the media,” said a North East retailer. “Many folk think we aredesperate for their business and demand big discounts.”

Almost 40% of survey respondents said more customers had askedfor discounts but there were widespread reports of the quality end ofthe market holding up well and many retailers have enjoyed fewerorders at higher margins and ended up ahead.

“Slashing pricings is suicide unless like certain major groups you inflatethen first,” said a West Country retailer. “When times are hard, youmust find ways of increasing the margin”.

We asked whether suppliers had been helping in 2009 and almost60% of retailers said suppliers had been ‘a little more helpful’ in termsof pricing during the year – although a similar figure reported thatcredit control had also been noticeably more aggressive.

But supplier service levels came in for some criticism and therecession appears to have kept some reps off the road. “Some repsare making less calls and one we know has been told to save fuel andvisit less frequently – I won’t buy if they don’t come to see me,” said arural retailer. An Essex retailer said: “Suppliers need to concentrate onmaintaining service levels in these tough times.”

Also it was felt that bad debts among some retailers was prejudicing‘good payers’.This comment came up unprompted from severalretailers. A South Yorkshire retailer summarised it: “Suppliers should closeaccounts who are slow payers and should not supply them on proforma. Suppliers should support the rest of us who do pay our bills.”

Turning to 2010, we’re pleased to report that 65% of retailers expecta much better year - of those, 41% are anticipating slow, steadyimprovement while 24% suggested the first half would be flat but witha better second half. Only 6% expected further decline in the market.

But 94% or respondents said they had no plans to increase staffinglevels – a sign of a ‘wait and see’ approach to the economy.

Asked what suppliers could do to help the recovery, 44% selected‘competitive new products’ as the main driver with only 19% favouringbetter pricing on existing products. 25% asked for bettermerchandising and sampling and, maybe surprisingly, only 12% pickedeasier credit terms as the issue that would make a difference in 2010.

And many in the trade are looking forward to the election! In our‘soapbox’ section where views are unprompted, it was noticeable howmany retailers blamed the Government for many of the pastproblems. “Gordon Brown should do the country a favour and call theelection.Whichever party takes power, it will create confidence.Thisgovernment is weak and unfocussed.

Happier New Year!

“When times arehard, you must findways of increasing

the margin”50 FlooringNewsJanuary 2010

65%75%32%65%44%

65% say recession ‘better than expected’

75% report reduced sales in 2009

32% have reduced staffing levels

65% expect 2010 to be better

44% say new products will drive recovery

The Stocklists polled 382 retailers throughout the UKduring December 2009. Replies and comments arerecorded anonymously.Many thanks to all those who took part.

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News


Raising the standard

Manufacturers of market-leading flooring adhesives and floor smoothingunderlayments, F. Ball and Co. Ltd., have announced the opening of a new,state-of-the-art training centre at their Cheddleton site. Representing a £1million investment, the new training facility demonstrates F. Ball’s commitmentto raising standards within the flooring industry.To mark its completion, thetraining centre was used to host a meeting of the Independent FloorcoveringDistributors Association (IFDA), who also used the visit to present F. Ball withthe association’s ‘Flooring Accessory Supplier of the Year’ Award.

Featuring high-tech conference facilities, meeting rooms and practicaldemonstration areas, the new centre will commence its programme of trainingcourses in February 2010. Courses will be available to all flooring contractors,and will cover subfloor preparation and adhesive selection, as well asinstallation advice on F. Ball’s extensive product range. During their course,contractors will also gain hands-on experience of applying F. Ball products inone of the centre’s two innovatively designed demonstration areas.

IFDA members were treated to an exclusive, first-look at the new trainingcentre, along with a tour of the company’s recently completed 30,000ft2

factory extension.The visit coincided with IFDA members voting F. Ball andCo. Ltd ‘Flooring Accessories Supplier of the Year’ for the fourth consecutiveyear. F. Ball and fellow candidates for the award were judged according to 10categories, from sales representation and marketing strategy, to delivery serviceand technical support.

F. Ball is currently taking bookings for its 2010 training programme.To register,please visit www.f.-ball.co.uk

T 01538 361 633 www.f-ball.co.uk

Design talent competes

New Design Britain at Interiors 2010 in Birmingham can be a launch pad fortomorrow's leading designers.The event takes place January 24 - 27 at theNEC Birmingham.

When it comes to training the designers of tomorrow, Britain is a world-leader. Former students from the UK's design colleges can be found in manyof the 'designer companies' both here and abroad. However this rich streamof talent brings with it a problem - how does today's new designer standout from the crowd and attract the attention of their future employer?

It was in order to address this industry-wide problem that Interiors took thedecision to put its New Design Britain competition, open to graduates andpostgraduates, right at the heart of the event as part of its Thinking Spacefeature area in Hall 2.

There are two main categories in the competition: Made in Britain andDesigned in Britain. Each of these has four subsections: Furniture, Fabrics,Accessories and Surface Coverings.

"The buzz Thinking Space has created is almost tangible," said UBM's eventdirector Andrew Vaughan. "New Design Britain will be there, alongsideDesignersblock, the seminar theatre, a collaboration between BirminghamCity University and Global Color Research amongst other brand new, must-see initiatives.”

interiors is the UK's largest interiors trade event which attracted 25,000interiors professionals in January 2009. In the past the event has been verysuccessful at presenting a platform to bring the work of new designers tothe attention of key people within the industry.

Safety first with wood

A new DVD aimed at keeping workers safe in thewoodworking industry is available now from the Healthand Safety Executive.

‘Health and Safety in theWoodworking Industry’ is aimedprimarily at managers andsupervisors though the disc willalso be of use in trainingemployees to raise awarenessof health and safety risks in theworkplace.

The DVD shows theimportance of a good healthand safety strategy forbusinesses and demonstratesthe majority of woodworkingmachinery accidents arepreventable simply byensuring operators areproperly trained and supervised.

It has sections on safe working practices, properly guardedmachines, the use of safety devices on the factory floor andthe numerous health hazards in the woodworking industry.

The scenes on the DVD were formerly available as threeseparate HSE videos but have now been combined andupdated to include new guidance, primarily on the risksfrom wood dust and how to control them.

Tim Small of HSE’s manufacturing sector said: “This DVDcontains vital, specialist guidance on how to keep yourworkforce safe from the inherent dangers of the woodworking industry.”

T 0845 3450055 http://books.hse.gov.uk

Kevan Tucker, Chairman of the IFDA, presented the trophy to F. BallSales Director, David Hibbert, along with a cheque for £250.00 tobe donated to a charity of the company’s choice. F. Ball donated thefunds to The Donna Louise Hospice in Trentham, Stoke on Trent,which provides respite and end of life care for children with lifelimiting conditions.



Business NewsFestive cheer for the flooring tradePre-Christmas trading was reported to be strong as the CBI reported thatretail sales were growing at their fastest pace for two years.

The CBI’s monthly and quarterly distributive trades survey found a balanceof 13 per cent of retailers reporting higher sales compared to the sameperiod last year – the second consecutive month of rising sales. A balanceof 19 per cent said they expected sales to rise further in the remainder ofthe year.

Durable household goods including furniture and carpets – two sectors hithard by the drop in housing activity – were among the more promisingsectors, showing growth for the second month in a row.

In addition to a general strengthening of consumer confidence, the returnof VAT to 17.5% at the beginning of this year was seen as a factor inmotivating major purchases.

Andy Clarke, chairman of the CBI distributive trades panel, and chiefoperating officer of Asda, said: “It’s reassuring that the high street now hasa second month of sales growth behind it, and it looks like December willbe even better. A lot of retailers have suffered during 2009, and many arerelieved that the year is ending on a more positive note.”

In a pointer to prospects in the first half of 2010 however, optimismamong wholesalers was in shorter supply although the sector reportedsales rising for the first time in more than a year. A balance of 31 per centexpected sales to fall, a balance of 41 per cent expected their employmentlevels to fall and a balance of 19 per cent said they expected to invest lessin their businesses than they did in the past year.

Selling 100 miles of carpet a week!

If you were wondering who has had a ‘good recession’, few will besurprised that Carpetright has prospered following the collapse of itsmajor competitor Allied.

Independent retailers should look away now as Carpetright announcedjust before Christmas that they were selling 118 miles of 4-metre widecarpet every week in the second half of 2009! “Enough to get from hereto Boston,” said Lord Harris – and he wasn’t referring to the distancefrom London to Lincolnshire!

In addition to the Allied factor, the company cited a recovery in housingmarkets in Britain and Ireland which boosted profits by 15% to £11m forthe half year which ended in October. Carpetright’s margins are revealedby the comparable sales figure for the period of £258m – a 9% increasewhich shows the the company’s margins are tight but improving.

Carpetright opened 39 new stores in the six months to the end ofOctober but closed 18.The total store count at present is over 500.

Most of the company’s recovery came in sales of vinyl flooring andtraditional carpet, with laminates and wood floor sales continuing to fall.“Laminates were a fashion, and we were doing about £25m a year butwe’re now doing about £10m a year,” said Lord Harris.

Recession costs flooring £298mThe recession has cost the UK Floor Coverings industry £298million in lost profit in the last year according to new research bymarket analysts Plimsoll.

David Pattison, senior analyst and author of the Plimsoll Analysis –Floor Coverings, says “The recession has hit the sector hard withmore than half of the companies analysed in our new reportmaking less profit than they were a year before.The bill in lostprofits stands at £298 million”.

When pressed for a reason for this collapse in the bottom line ofcompanies throughout the market, Pattison suggests, “With demandso subdued and the resultant competition, many companies areunable to charge the price they need to make healthy profitmargins. In the absence of pricing power many companies will haveto make painful but necessary cutbacks in the next 12 months”.

However, the burden of lost profit is not being shared equally asPattison explains, “610 companies have bore the brunt of thedownturn.These companies have seen their profit marginsdecimated and in the absence of a big upturn in demand will haveto cut their cloth accordingly.Watch out for further job losses andclosures as these companies look to claw themselves back to profitnext year. If they fail to act quickly they could find themselvesrunning out of cash”.

On the other hand, there are still companies getting it right in spiteof it all, “Amazingly, there are 112 companies that have maintained orincreased their profit margins in the last year. All things consideredthat’s a pretty good achievement.While some of these companiesmade cut backs to match their lower sales expectations others havemanaged the Holy Grail – they have grown their business andincreased their profit margins in a recession.Those companies provethat an efficient business selling the right product to the right marketcan still succeed in the UK floor coverings industry”.

The new Plimsoll Industry Analysis – Floor Coverings gives aninstant performance rating on the top 1000 companies in themarket. Each company has been rated as Strong, Good, Mediocre,Caution or Danger according to their latest performance. Agraphical and written analysis will tell you which companies are introuble and who is getting it right.

Readers of The Stocklists are entitled to a £50 discount of this newspecial edition of the Plimsoll Industry Analysis – Floor Coverings.Call 01642 626400 and quote reference PR/FN30.

“It is reassuring that the high streethas a second month

of sales growth behind it”

Debt mountain for UK exporters

2009 saw a colossal increase in the value of foreign debt being chased byUK exporters. New data from Lovetts, the law firm specialising incommercial debt recovery and litigation, has found that in the first quarterof the year, businesses were experiencing a shocking 475% increase in thevalue of debt from overseas customers compared to the same period in 2008.

While much focus has been put on tackling late payment amongstbusinesses in the UK, the new data shows how exporters need to be justas vigilant when dealing with overseas customers.

While Q1 saw almost a five fold increase in the value of foreign debtbeing chased for payment, as the year has progressed, the levels of debthave decreased, although they are still substantial increases on 2008. InQuarter 2 2009, the year on year increase in the value of overseas debtbeing chased had come down to 103% and in Q3 2009 it has reducedfurther to a 30.6% year on year rise.



VoiceOF THE TRADE

“John HopkinsChairman, O2H2 Flooring Consultants

“What’s the key market issue/challenge today?The main challenge today is obtaining finance and maintaining cashflowand dealing with companies who ask for more and more discountsand extended payment arrangements.

What’s your favourite flooring product?A good quality 80/20 wool/nylon plain coloured cut-pile carpet.

Which product or product type is past its sell by datenow do you think?Cheap laminate flooring.

Do people selling carpet know enough about fibre andcomposition?In my experience there are too many retailers who do not understandthe properties, benefits and negatives of carpet fibres and yarn blends.

If you could ask retailers to change one thing, what wouldit be?Invest in more staff training both in product knowledge, salestechniques and customer service.

If you could ask installers/fitters to change one thing,what would it be?Attend training courses to maintain skills and keep up to date withnew products, tools and installation techniques.

What’s the biggest difference to flooring installation inthe last ten years? The development of better tools, equipment, adhesives and doublestick systems particularly in contract situations.

Is there still a skills gap in flooring installations? Whatskills require the most development? There are still too many fitters who have not been trained in productknowledge and basic skills of handling and installing flooring materials.This can only be addressed by making training and certificationcompulsory. Hopefully this would help eliminate the ‘cowboy’ reducecomplaints and improve customer satisfaction.

Are cowboy fitters still an issue for the reputation ofthe trade? Yes they always were and I suspect that they always will be.

In all your time in the trade, what has most surprised you? The general apathy towards training and general lack of knowledgeparticularly in some sectors of the retail trade.

And most disappointed you? The demise of the once world wide excellence of the UK carpetmanufacturing industry.

Is yarn technology making carpets and rugs moreinteresting or just more complicated? With a good knowledge of fibres, yarn technology, dyeing andmanufacturing techniques many interesting effects can be achieved. It isnot rocket science just good technical and design knowledge.

Overall, how good are retailers and manufacturers atdealing with complaints?There are a few good manufactures and retailers who deal withcomplaints in a professional manner. However there are too many,who possibly because of lack of technical knowledge, bury their headsin the sand and hope that the problem will go away.

Is the insurance industry helping or hinderingretailer/consumer relations?This is an area fraught with difficulties. It depends largely on trustbetween the various parties and ensuring that any claim is justified.

Do retailers know enough to advise consumers oncarpet care and maintenance?In general NO. Once again we return to the general lack of trainingand product knowledge to enable sales staff to give good soundadvice. For example on the correct type of suction cleaner to use ona particular construction of carpet.

If you didn’t work in this industry, what would have beenyour second choice career? (Should it have been!?) My grandfather and father were specialist wire drawers, making specialwire for various industries. However this was a dying art so my fatherwould not train me in this and advised me to seek a different pathhence my move into textiles. During this period I was fortunate towork part time as a Master of Ceremonies for large dances andentertainment areas. So if I could rewind the clock I would liked tohave been a professional Toast Master. Saying that I have enjoyed mycareer in the industry particularly the many people that I have metduring this time.



StocklistsThe

Carpet Cleaning Companies...Join our new monthly directoryYou canÕt afford to miss extrabusiness. You can afford £15!

Following the success of our Woolsafe andstain trouble-shooter pages in the magazine,we’re launching a new regionalised directoryto help carpet retailers find cleaning companiesin their area.

The Directory will list selected cleaningcompanies in English regions and in Scotland,Wales and Ireland and will be stronglypromoted to our readership of 8,000 flooringstores and independent retailers.

An entry in the Regional Cleaning Directory isjust £15 per month and includes your phonenumber, email address, website and specialisms– a small investment for maximum, ongoingvisibility.

If you’d like to be listed or need more details,please email [email protected] your details or call me on 01482 659396.


StocklistsThe

ClassifiedSITUATIONS VACANT

Sales AgentsJohn Lanham Watts Carpets Ltd. suppliers of

axminster and tufted carpets would like to inviteapplications for sales agents in Yorkshire, West

Midlands and Northern Ireland. These territoriescontain an established customer retail base.

Please apply in writing to:-Wool Loft House, Sandbeck Way,Wetherby, West Yorkshire LS22 7DNor email [email protected]

Contract AgentsDue to restructuring and reorganisation,

John Lanham Watts Carpets would like to inviteapplications for Contract Agents to market ourbespoke contract products, Areas are available

throughout the UK.

Please apply in writing to:-Wool Loft House, Sandbeck Way,Wetherby, West Yorkshire LS22 7DNor email [email protected]

Crossland BerberAVAILABLE IN: 2.5, 4 & 5 METRE WIDE • 85% Polypropylene 15% Polyamide

FOR FURTHER INFORMATION EMAIL: [email protected]

“My new carpet has awarm and luxurious feel”

Stocklists AW ad 12/09:Layout 1 15/12/09 08:15 Page 1

Adjustable 4 metre carpet stands, from £100 eachRug display stand, height 8’6”. Takes 80 rugs. £50007756 733770 Flintshire, North Wales

FOR SALE

ATTENTION CARPET SUPPLIERSTurn those remnants into cash!

New and reconditioned carpet/rug whipping, fringingand taping machines available for immediate delivery.

For further details contact

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Union Works, Bacup Road, Waterfoot, Rossendale, Lancs. BB4 7LNTel. 01706 214817 Fax. 01706 214819

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For orders and further information, please ringP&R Ratcliffe (Underlays) Ltd.Burnley, Lancashire BB10 3BH

Tel: 01282 421026, Fax: 01282 412321www.foxirugtamer.co.uk

RUG ANTI-SLIPSAllstop and Allstop Plus, RUGSTOP and anti slip rubber

underlays and felts in rolls or cut lengths, unbeatable service

FREEPHONE: 0800 035 6677 Fax: 0870 751 118222-24 Hart Street, Southport PR8 6BT

serving the trade for 54 years

flooring.uk.com ltdLaminate accessories - ie Scotia from 65p for 2.4m list

UNDER RUGS

Call Diane Martin on 01482 659396

“We get TWICE asmany calls from our adin The Stocklists”But then The Stocklists has an unfairadvantage, we go to almost twice as many aspeople as rival magazines.AAsskk uuss wwhhiicchh aaddvveerrttiisseerrss hhaavvee mmaaddee tthhee ssttaatteemmeenntt aabboovvee-- aanndd wwee’’llll ggiivvee yyoouu aa qquuoottee ttoooo!!


the stocklists - january 2010

Documents

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