The RealReal -- Pricing

Brands: Acne Studios, Alaïa, Alexander McQueen, Balenciaga, Balmain, Burberry Prorsum, Carolina Herrera, Celine, Chanel, Chloé, Christian Dior, Dolce & Gabbana, Etro, Fendi, Gucci, Hermès, Libertine, Loewe, Loro Piana, Louis Vuitton, Moncler, Oscar de la Renta, Saint Laurent, Tom Ford, Valentino, Vladimiro Gioia

As a copywriter, I used TRR sales data, MSRPs, comp shopping, and other market research to price items with a goal of maximizing revenue while selling within 30 days. Below, a sample of products I priced to goal.

$4,900 – sold same-day Chanel 2017 Fantasy Tweed Jacket w/Tags (CHA319787)

$4,650 – sold in 1 dayOscar de la Renta 2017 Silk Gown

$4,500 – sold in 11 daysSaint Laurent T. rex Teddy Jacket (Men’s)

$4,000 – sold in 2 daysChanel 2017 Fantasy Tweed Blazer

$3,325 – sold in 24 daysDolce & Gabbana 2018 Playing Cards Dress w/Tags (DAG150080)

$3,200 – sold same-dayChanel Paris-Versailles Lesage Tweed Jacket

$3,000 -- sold in 4 days Christian Dior 2018 Leather Saddle Bag w/Tags

$3,000 – sold in 4 daysLibertine Mink-Trimmed Hello Lovely Coat (LIB21428)

$2,850 – sold in 20 daysOscar de la Renta Silk & Tulle Gown

$2,800 – sold in 19 days Chanel Vintage Silk Jacket

$2,800 – sold same-dayChanel Paris-Dallas Cashmere Coat w/Tags

$2,800 – sold same-dayChanel 2017 Fantasy Tweed Skirt w/Tags

$2,700 – sold same-dayBalmain Leather Structured Blazer w/Tags

$2,650 – sold in 16 daysChanel 2017 Paris-Cosmopolite Cape w/Tags

$2,550 – sold same-dayChanel Metallic Knit Jacket

$2,550 – sold in 5 daysCarolina Herrera Strapless Brushstroke Gown

$2,450 – sold in 4 daysChanel 2017 Paris-Cuba Blazer (CHA337119)

$2,450 – sold in 1 dayChanel Paris-Edinburgh Linen Jacket w/Tags

$2,450 – sold in 6 daysSaint Laurent 2016 Leather Jacket

$2,400 – sold in 17 daysGucci 2003 Kimono Coat

$2,400 – sold in 10 days2017 Silk-Blend Sylvie Web Jacket

$2,400 – sold in 1 daySaint Laurent Leather Biker Jacket

$2,300 – sold in 1 dayChanel Paris-Moscou Cashmere Coat

$2,250 – sold in 28 daysChanel Pearl-Accented Wool Dress

$2,200 – sold in 13 daysAcne Studios Velocite Shearling Jacket

$2,100 – sold same-dayChanel Metallic Tweed Jacket

$2,100 – sold in 3 daysFendi Mink-Accented Virgin Wool Coat

$2,045 – sold in 1 dayChanel Tweed Bouclé Blazer (CHA325071)

$1,995 – sold in 18 daysChanel Fantasy Tweed Mini Dress

$1,995 – sold in 5 daysVladimiro Gioia Python & Mink Coat

$1,945 – sold in 7 days

Gucci 2017 Silk Flora Bomber Jacket

$1,925 – sold in 25 daysAlexander McQueen 2018 Virgin Wool Coat w/Tags

$1,895 – sold in 6 daysSaint Laurent Medium Sac de Jour

$1,895 -- sold in 2 daysSaint Laurent SNT Monogram Shoulder Bag w/Tags

$1,895 – sold in 1 dayAlaïa Beaded Structured Bolero

$1,895 – sold same-dayChanel Silk & Cashmere Dress w/Tags

$1,845 – sold same-dayLoewe Small Puzzle Bag w/Tags

$1,845 – sold in 6 daysChanel Chain-Link Wool Jacket w/Tags

$1,825 – sold same-day CHA298795Chanel Paris-Versailles Lesage Tweed Coat

$1,825 – sold in 22 daysGucci 2018 Wool Blazer

$1,795 – sold in 4 daysValentino 2018 V-Ring Bag w/Tags

$1,795 – sold in 16 days CHA315372Chanel Laser Cut Leather Jacket

$1,795 – sold same-dayBurberry Prorsum Velvet Opera Coat

$1,745 – sold in 1 dayChanel Paris-Versailles Tweed Jacket

$1,725 – sold in 7 daysValentino 2017 Guipure Lace Dress

$1,725 – sold same-dayLoro Piana Suede-Trimmed Cashmere Cape

$1,695 – sold in 13 daysValentino 2018 Midi Dress w/Tags

$1,675 – sold same-dayChanel Logo Lesage Tweed Dress

$1,675 – sold in 16 daysChanel 2017 Knee-Length Dress

$1,645 – sold in 5 daysBalmain Distressed Peak-Lapel Blazer w/Tags

$1,595 – sold in 1 dayChanel 2018 Tweed Dress w/Tags

$1,595 – sold in 5 daysGucci 2017 Sylvie Web Blazer w/Tags

$1,575 – sold in 5 daysChanel Holographic Wool-Blend Blazer w/Tags (CHA271333)

$1,575 – sold in 28 daysTom Ford Long Virgin Wool Coat

$1,545 – sold in 25 daysGucci 2016 Silk Dress

$1,545 – sold in 7 daysEtro Silk Crepe Gown w/Tags

$1,495 – sold in 7 daysGucci 2018 Technical Jersey Jacket w/Tags

$1,495 – sold same-dayChristian Dior Silk-Trimmed Ponyhair Jacket

$1,495 – sold in 13 daysValentino Rockstud Camel Coat

$1,495 – sold same-dayCeline Linen Midi Dress w/Tags

$1,445 – sold in 2 daysChanel 2016 Paris-Seoul Blazer w/Tags (CHA274823)

$1,445 – sold in 26 daysGucci 2017 Silk Top

$1,425 – sold in 14 daysSaint Laurent Teddy Virgin Wool Bomber Jacket (Men’s)

$1,425 – sold in 25 daysTom Ford Leather Biker Jacket (Men’s)

$1,395 – Sold in 15 daysBalenciaga Python Papier A4 Tote

$1,395 – sold in 1 daySaint Laurent Grain de Poudre Envelope Chain Wallet w/Tags

$1,395 – sold in 16 daysChanel Paris-Moscou Alpaca Coat

$1,395 – sold in 1 dayHermès Wool Open-Front Coat

$1,395 – sold in 5 daysLouis Vuitton 2017 Leather Blazer

$1,375 – sold same-dayChanel Paris-Versailles Mini Dress

$1,375 – sold in 1 dayChanel Lesage Tweed Peak-Lapel Jacket (CHA298621)

$1,375 – sold in 5 daysLouis Vuitton Leather Biker Jacket

$1,375 – sold in 5 daysBalenciaga Leather Biker Jacket

$1,345 – sold in 9 daysLoewe Barcelona Crossbody Bag

$1,345 – sold in 17 daysLouis Vuitton 2017 Fleurs Giraffe Bomber Jacket (Men’s)

$1,325 – sold in 20 daysGucci 2017 Embroidered Dress

$1,295 – sold in 2 daysChloé Large Marcie Bag

$1,295 – sold in 1 dayHermès Alamo Wool Poncho

$1,295 – sold in 27 daysCeline Gingham Mini Dress

$1,295 – sold in 2 daysBalmain Lace-Up Bodycon Dress w/Tags

$1,295 – sold in 6 daysOscar de la Renta 2018 Jacquard Dress w/Tags

$1,275 – sold in 16 daysSaint Laurent Teddy Virgin Wool Bomber Jacket (Men’s)

$1,275 – sold in 2 daysChanel 2017 Knit Dress

$1,275 – sold same-dayHermès Twilliane Cavalcadour Dress

$1,245 – sold same-dayChanel Metallic Tweed Blazer (CHA288006)

$1,245 – sold in 7 daysChanel Lesage Tweed Camellia Jacket (CHA288358)

$1,225 – sold same-dayChanel Paris-Salzburg Wool Top

$1,225 – sold same-dayChanel Tweed-Trimmed Wool Blazer

$1,225 – sold in 30 daysChanel Fantasy Tweed Button-Up Jacket

$1,225 – sold in 15 daysChanel Metallic Wool Coat

$1,195 – sold same-dayChanel Embroidered Bouclé Jacket é CHA264747

$1,195 – sold in 5 daysChanel 2017 Tweed-Trimmed Cardigan

$1,195 – sold in 2 daysGucci 2017 Silk Sylvie Web Dress

$1,195 – sold in 7 daysFendi 2017 Fox-Trimmed Vest

$1,195 – sold in 18 daysChristian Dior 2018 Motherpeace Sweater

$1,195 – sold in 14 daysAlexander McQueen Silk Midi Dress

$1,195 – sold in 10 daysMoncler Fur-Trimmed Glaramara Peacoat (Men’s)

$1,175 – sold in 3 days Chanel Fantasy Tweed Cropped Jacket w/Tags

$1,175 – sold in 12 daysBalenciaga Leather Biker Jacket