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Growth Led by Social + Mobile + Video + Ad Exchanges

* Source: SMI

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of programmatic

spending in 2014

Expected to

surpass desktop

spending in 2015

of marketers plan to

significantly increase

mobile and ad budget

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7 * Source: eMarketer 2014

8 * Source: eMarketer 2014

(X2)

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INTRODUCING

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Likeminded audiences

Relevant messages

Timeliness is key

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Inferred interest

Heavy competition

Relevancy is key

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Inferred interest

Drive in-store traffic

Proximity is key

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