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WHAT IS THE GIRLFRIEND MBA? It’s an online and in-‐person business bootcamp for women to get the skills, support and confidence to succeed in business today.
WHAT DO YOU LEARN? You will: • Get a fresh look at where you are now, figure out where you want to go and create a roadmap and action plan to get you there
• Push past the fears and doubts that hold you back
• Develop an entrepreneurial mindset to see new opportunities and to solve problems creatively
• Increase your executive presence and communication skills
• Learn where to focus your time and energy to get results -‐ and revenue
• Boost the business skills needed for success today – taught in plain language, like talking to girlfriends
• Build your confidence in a supportive, all-‐women environment
TUITION:
Girlfriend MBA: For about the cost of ONE HOUR of executive coaching, you’ll get FIVE WEEKS of online group coaching and classes with practical action steps, business skills and a supportive network. $495
Girls Weekend Retreat The 2-‐Day program includes interactive group sessions, materials, activities, lunch, receptions and a private car service to and from the Martha’s Vineyard Ferry. $497 (Hotel not included).
Premium Option: Join us for a private Lobster Clambake dinner PLUS one night lodging. Add $450. Space is limited.
DUAL CERTIFICATE: Students receive a dual certificate from the Action B-‐School and the International Entrepreneurship Center.
REGISTER NOW: Online program: May 4 – June 5 Retreat: June 13 – 14, 2015
FIVE WEEK ONLINE PROGRAM MAY 4 – JUNE 5, 2015
from Action B-‐School in partnership with: girlfriend MBA
It is a new kind of business program for women that teaches practical ways to boost your business to the next level -‐ and reduce your stress. In short, we pamper you and teach you how to increase your profits.
FOCUSED ON RESULTS It’s a Girls Weekend for business that focuses on action steps for success. It’s jam-‐packed with business essentials taught in a relaxed and fun setting. (HINT: Besides the classroom, we’ll be in limos and salons.)
WHAT DO YOU LEARN? You’ll learn how to improve your odds for success and avoid common mistakes that kill a business.
You’ll learn today’s business, sales and marketing skills -‐ all taught in plain language.
We also help you push past fears and doubts that hold many women back and help you build your confidence and executive presence to deliver engaging presentations that sell.
#1 IN THE WORLD Created by the Former Director of Curriculum Innovation & Technology at Babson College -‐ #1 in the world for entrepreneurship education – as an inviting way for women to boost their business skills and increase their odds for success.
WHO IS IT FOR? It’s for women who want to kick their career up a notch; who work hard but aren’t getting the results they want; who want to know what to do and where to focus to create the career and life they want.
Ideal for new managers, high-‐potential employees; those in private practice, new and aspiring small business owners and entrepreneurs and intrapreneurs.
HOW DOES IT WORK? It is five weeks of online classes and group coaching to get practical action steps and get inspired to create the career you love. It’s taught in plain language in a relaxed setting – that’s like talking to girlfriends.
There is also a Teach by the Beach -‐ Girls Weekend Retreat to connect, be inspired and take action.
from Action B-‐School
Plus, it’s for women who want a supportive peer group to keep them motivated and accountable. GET
Get clear on your goals and get the skills, confidence, action plan – and support – to achieve them.
The new MBA: MINDSET for success, BOOST your skills & confidence, ACTION for results
A new kind of business bootcamp for women
from Action B-‐School
FIVE-‐WEEK ONLINE PROGRAM
MAY 4 – JUNE 5, 2015
GIRLS WEEKEND RETREAT Martha’s Vineyard, MA
JUNE 13 – 14, 2015
The timing is ripe for a program like this… The Girlfriend MBA is an accessible, inviting way to teach women the hard business skills they need…” -‐ FORBES
“
www.actionbschool.com/girlfriendmba
email: [email protected]
You will get:
• An action mindset to learn how to turn ideas into action; strategy into results
• Increased motivation, confidence and executive presence
• Access to a supportive and positive community – a safe space to go to with questions
• Personal and professional renewal – a chance to recharge your battery and get a new perspective, feel supported and appreciated
• Tools to overcome fear, manage risk and to get past the roadblocks that get you stuck
• Enhanced communication, negotiation and sales and marketing skills
• Time management strategies with goal setting, action steps and accountability
• Essential skills needed to succeed in business today – taught in plain language
• Five weeks of online classes to keep you motivated and accountable – plus a Girls Weekend retreat to connect and be inspired.
Employers will get:
• Motivated, engaged and inspired employees who feel valued and appreciated
• Employees with increased executive presence and communication skills (verbal and written)
• A cost-‐effective and meaningful, employee perk
• Learning that doesn’t take time away from work – and that employees want to attend
• Long-‐term benefits – Access to the network and the resources after the program is over
• New perspectives, innovative solutions and ideas from brainstorming sessions from varied industries
• Employees with improved abilities to solve problems, develop priorities and create action steps for results
• Employees with enhanced management, negotiation, sales and marketing skills
• A forward-‐thinking, innovative education program that reflects positively on the organization for talent attraction, development and retention
Key Benefits For Individuals For Organizations
www.actionbschool.com/girlfriendmba email: [email protected]
The Girlfriend MBA was created by Erin McCormick who will be the Faculty Director for this program.
Erin was former Director of Curriculum Innovation & Technology at Babson College -‐ #1 in the world for entrepreneurship education and is currently a Partner at the International Entrepreneurship Center.
Erin has worked with Fortune 500 companies, entrepreneurs and students from around the world and inspires you to take action to make big ideas happen.
Erin is the author of Year of Action -‐ How to Stop Waiting & Start Living Your BIG, Fabulous Life.
The Girlfriend MBA is an accessible, inviting way to teach women the hard business skills they need. Erin is a true specialist in building momentum to translate small steps into big action. The timing is ripe for a program like this.”
-‐ FORBES
Includes classes with Guest Rockstars During the online classes, we invite business experts to speak to us online and take questions. Past Guest Rockstars have included: Author & marketing guru Seth Godin, Stanford d.School and Cornell faculty Tracy Brandenburg and Forbes writer and branding expert Cari Sommer.
“
SIX WEEK ONLINE PROGRAM APRIL 27 – JUNE 5, 2015
from Action B-‐School in partnership with: girlfriend MBA
Imagine the possibilities! Dream big.
Get CLEAR • Go from being STUCK to being SUCCESSFUL
• Go from TOO many ideas to being clear on where to focus
• Push past the fears and doubts that hold you back
• Get clear on the goals you want to work on
• Learn how to get past the roadblocks that stop you
• Learn the Year of Action framework to get results
• Learn to be comfortable on webinars and working virtually
Design the blueprint for your dream.
Get A PLAN. • Learn how to turn your goals into action -‐ with a clear plan
• Develop an entrepreneurial mindset to solve problems
• Learn how to launch a new product or service or how to market yourself
• Know who your customer is and what problem you are solving
• Get clear on what you offer; what is your value and where to focus your time and resources for results
• Understand the financials – how the business/idea makes money
Create it. Execute your action plan.
Get GOING. • Start before you’re ready – learn how to push yourself out of your comfort zone and take action
• Learn the basics of sales and marketing even if you “hate to sell”
• Know where your TIME is going and how to be more productive
• Learn the basics for a successful website and online presence
• Create pitches and presentations that engage your audience
• Know how to position yourself and your products/services.
Girlfriend MBA: 5-‐week online program
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Each week you’ll get an email with what you need to do and a link to a private website with:
• How-‐to Videos and Action Sheets
• Live Online Class – CALL IN THURSDAYS: 12:30 -‐1:30 pm EST You can call in from anywhere and these sessions are recorded
• Q & A and Comments in a Private Online Community – A safe space to ask questions like: “What do I do with hashtags?”; “How do I price my product?” or “How do I feel more confident speaking up in meetings?”
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• Conversations with Guest Rockstars We invite business experts to speak to us online and take your questions. Past Guest Rockstars have included: Author & marketing guru Seth Godin, Stanford d.School and Cornell faculty Tracy Brandenburg and Forbes writer and branding expert Cari Sommer.
HOW MUCH TIME DOES IT TAKE? Estimate about 2 hours a week of work to be done anytime, plus a 1 hour weekly live call online.
For more info: www.actionbschool.com/girlfriendmba
email: [email protected]
HOW DOES IT WORK?
10:45 – 12:00 pm EXECUTIVE PRESENCE
Module 5 10:00 – 10:40 am 3 SURPRISING STEPS TO BECOMING A GREAT LEADER Learn what it takes to set yourself apart and become a great leader
It really works! Having the support and encouragement of other women is CRUCIAL and helps keep the momentum going when you are feeling stuck. -‐ Kathleen F. , Founder, Insurance Agency, Girlfriend MBA Student
“ How-‐To Videos Action Sheets Live Group Calls Private Online Community
from Action B-‐School in partnership with: girlfriend MBA
MINDSET for success, BOOST your skills and confidence, ACTION for results
• Learn the secrets to becoming indispensable at work
• ; get feedback on communication skills
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TEACH AT THE BEACH GIRLFRIEND MBA RETREAT Saturday & Sunday June 13 -‐14, 2015 Martha’s Vineyard, MA
DAY 1 -‐ SATURDAY JUNE 13, 2015
10:30 – 11:15 am PUSH PAST FEAR & DOUBTS Develop a mindset for success. Learn strategies for overcoming fear and doubts and building your confidence.
FOR MORE INFO AND TO REGISTER:
DELUXE & PREMIUM MEMBERS: 6:30 – 9:00 pm LOBSTER CLAMBAKE PREMIUM Members also have Saturday night
lodging. Space is limited.
Module 3 2:30 – 3:45 pm PITCH PERFECT How to give a winning pitch
12:15 – 2:00 pm LUNCH & FREE TIME TO CONNECT
The Girlfriend MBA gave me the confidence to reach greater heights in my life and not settle for less… I found the strength and courage to land a dream job.” -‐ Chris R., Girlfriend MBA student
DAY 2 -‐ SUNDAY JUNE 14, 2015
Girlfriend MBA Retreat includes:
• 2 Day Program and all materials • Private Car Service To and From
Ferry included • Saturday: lunch and reception • Sunday: lunch and reception • Coffee breaks and snacks • Optional Yoga on the beach • Dual Certificate:
Action B-School & the International Entrepreneurship Center
DELUXE OPTION includes a Lobster Clambake dinner at the Retreat
• PREMIUM OPTION: Includes a Lobster Clambake dinner and Saturday night lodging. Space is limited.
www.ActionBSchool.com/girlfriendmba email: [email protected]
Ferries arrives 9:15 and 10:00 am Optional yoga 8:00 – 8:45 am
CLOSING CEREMONY 3:00 – 3:30 pm
Closing remarks Graduation and certificates awarded
Program ends
“
I’m risking boldly on a weekly basis – often daily. I’m teaching my daughters to risk boldly too.” -‐ Student Survey Girlfriend MBA
“
from Action B-‐School in partnership with girlfriend MBA
Schedule is subject to change.
FIVE WEEK ONLINE PROGRAM: $495 MAY 4 – JUNE 5, 2015
GIRLS WEEKEND RETREAT: $497 JUNE 13 – 14, 2015 Martha’s Vineyard (Hotel not included)
DELUXE: ADD $150 Includes private dinner.
PREMIUM: ADD $450 Includes private dinner plus one night lodging. Space is limited.
11:15 – 12:15 pm DISCOVER YOUR SKILLS Get clear on your skills and what value you offer. Look at where you are now and where you want to go.
3:30 – 5:15 pm PERFECT PITCH Give a 2-minute “Rocket Pitch” to present an idea, a project or a problem you are trying to solve. Get feedback and action steps.
2:15 – 4:15 pm FOCUS GET CLEAR ON WHAT TO DO How to get laser-focused on what you need to do. How to stop wasting time on things that don’t produce your desired results. Create an Action Plan for results. 5:15 – 6:15 pm
FAVORS
HELP OTHERS - GIVE GENEROUSLY How to think beyond yourself – give without wanting anything in return. Help
2:15 – 3:30 pm
FORTITUDE
FIND YOUR STRENGTH
5:15 – 6:15 pm FUN
MAKE TIME TO ENJOY YOUR LIFE How to enjoy the ride, find your joy, not get so caught up that you forget why you’re doing this all in the first place . Cocktail Hour and wrap up.
4:30 - 5:15 pm BUILDING NETWORKS You don’t have to go it alone. Learn tips to build a trusted network of people who want to help you.
10:00 am – 12:00 pm FOUNDATION LAY THE GROUNDWORK Learn essential skills you need to succeed in business today. Learn how to identify your unique value
and what you offer and how to go from “selling to solving.”
Build your communication skills and executive presence.
3:30 – 5:15 pm SALES SECRETS Whether it is directly to a customer or internally to your team, your boss or other departments, learn how to embrace sales without feeling “salesy”.
12:15 – 2:00 pm LUNCH & FREE TIME TO CONNECT
2-‐Day “Teach at the Beach” Retreat Relaxed and engaging action-‐based, small group sessions
5:15 – 6:15 pm COCKTAIL HOUR – DAY ENDS
5:15 – 6:15 pm RECEPTION & CERTIFICATES
Program ends
Private Car Service is provided To and From the Ferry for all students. Ferries depart at 7:15, 8:30 and 9:30 pm.
1 Day: $295 2 Days: $479 (Save $97) Deluxe Option: Join us for a private Lobster Clambake dinner (add $150).
EXECUTIVE PRESENCE
2:15 – 3:15 pm EXECUTIVE PRESENCE How to look and sound the part and have command of the room; how to give a winning pitch; essential communication skills.
10:30 – 11: 15 pm BUILDING NETWORKS You don’t have to go it alone. Learn do’s and don’ts for how to build a trusted network of people who want to help you.
11:15 - 12:15 pm LEADERSHIP ESSENTIALS Test your leadership skills. Learn what it takes to set yourself apart and be a great leader today.
2:15 - 3:15 pm MARKETING MESSAGES How to understand your customer and audience. What problem are you solving? How to craft your message and articulate your value.