the learning process of reaching out and programming to hispanic audiences

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The Learning Process of Reaching Out and Programming to Hispanic Audiences Waushara County’s CYFAR Project

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Page 1: The Learning Process of Reaching Out and Programming to Hispanic Audiences

The Learning Process of Reaching Out and

Programming to Hispanic Audiences

Waushara County’s CYFAR Project

The Learning Process of Reaching Out and

Programming to Hispanic Audiences

Waushara County’s CYFAR Project

Page 2: The Learning Process of Reaching Out and Programming to Hispanic Audiences

What is the CYFAR Project? (Children, Youth and Families At Risk)

CYFAR is a five year federal grant that has been awarded to UW Cooperative-Extension (specifically Waushara and Racine Counties).

• The focus of the grant is to reach out to and

provide educational programs to low-income, Hispanic families in the Tri-County School District (Plainfield and Hancock, WI mostly).

Page 3: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Why Plainfield and Hancock?

• Demographics – Hispanic Residents– Waushara County

• 1990 - 2% 1 2007 – 5.1% 2

– 18% of the Tri-County School population 3

– 19% Village of Plainfield 1

– 6% Village of Hancock 1

– 16% Rural Plainfield 1

• Lack of resources

1 United States Census Data, 2000 2 United States Census Estimates, 20073 Wisconsin Department of Public Instruction, 2009

Page 4: The Learning Process of Reaching Out and Programming to Hispanic Audiences

CYFAR Staffing:• 4-H Youth Development and Family

Living educators working cooperatively• Two part-time (19 hours/week) CYFAR

staff were hired with grant funds• Additional summer and year-round

VISTAs assist with the youth component• Three state specialists with different %’s

of time, support the project: Matthew Calvert, Mary Huser and Jeffrey Lewis

Page 5: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Broad, original goals:

• To increase participation of youth (grades 3-8) in high quality in-school and out-of-school time activities, specifically school and summer enrichment programs.

• To offer monthly parenting programs that encourage parents to be more supportive and involved in their child’s in-school and out-of- school activities.

Page 6: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Family Needs Assessment:• Family interviews were conducted with

Hispanic families in the Tri-County School District (Plainfield and Hancock, WI mostly).

• Most interviews were conducted in Spanish with a bi-lingual CYFAR staff person.

Page 7: The Learning Process of Reaching Out and Programming to Hispanic Audiences

What did we learn from the family interviews?

• Parents want to learn English• Like the rural area they live in• Parents and youth Feel safe in the community• “No one bothers them”• They like the “relaxed” and “natural” rural town

they live in• Don’t celebrate or share their culture outside of

their homes

Page 8: The Learning Process of Reaching Out and Programming to Hispanic Audiences

What did we learn from the family interviews?

• Want their children to go to good schools and do well academically and socially

• Want kids to have stability in the school they attend rather than moving frequently

• Rely on extended families for information on or how to access resources

• Even with extended family, they often don’t spend much time with one another because they work so much

Page 9: The Learning Process of Reaching Out and Programming to Hispanic Audiences

What did we learn from the family interviews?

• Families enjoy simple activities like spending time talking with their kids or just being outside when the weather is good

• Their food is an important part of their culture• Work hours are unpredictable and there are

often long periods without work (several weeks). Therefore most choose to work more hours whenever the opportunity is available

Page 10: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Our Approach…

COMMUNITYADULT

and

PARENT

FAMILY

YOUTH

Page 11: The Learning Process of Reaching Out and Programming to Hispanic Audiences

FAMILY PROGRAMS• Family Fun Nights• Family Potlucks• Home Visits• Cultural Events• Mother and Youth Cooking

Classes

Goals of these programs:

• Increase positive parent/child time together

• Build adult and youth peer relationships

• Increase awareness of community resources

Page 12: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Adult & Parent Programs

– Women’s Night– Couple’s Night– English Conversation Classes

Goals of these programs:

• Build social relationships with other adults and parents.

• Improve their English conversation skills.• Increase their awareness of community

resources.

Page 13: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Conversation classes are building a sense of “connectedness” (in a support group like way) and creating opportunities for these individuals to develop themselves.

“This class will help me to

communicate with my kid’s

teachers”

Page 14: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Planning for Youth Programs

• Staff facilitated focus groups in the school to determine the interests of elementary youth.

• The school did not have any after-school or summer opportunities for elementary students.

• Staff created lessons based on youth interests, personal hobbies and talents, and 4-H curriculum.

Page 15: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Youth Programs• Tri-County Area School and Hancock Community Center• Opportunities are culturally sensitive, welcoming, and

safe for youth • Curriculum includes new activities that are engaging,

creative, and active• Activities focus on leadership, teamwork, life skill

development, and service learning.

– Fun Fridays/Penguin KidZ 4-H Clubhouse– Wacky Weekdays– Youth In Action– Penguin KidZ 4-H Clubhouse Leaders

Page 16: The Learning Process of Reaching Out and Programming to Hispanic Audiences

“I really like working with you because you are nice

to me.”

“I learned to respect others and listen to

them. They had good ideas.”

Page 17: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Community ProgramsTraditional Mexican Holidays served as

opportunities for families and CYFAR staff to plan and host celebrations in order to bring community members and businesses together and share their culture.

– 16 de Septiembre (Mexican Independence Day)– Cinco De May (May 5th)

Page 18: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Mexican Independence Day

• Celebrated on the 16th of September, this event brought together Anglo and Hispanic populations at a local park.

• More than 20 business have supported this gathering twice trough donations of food, decorations and door prizes.

• Approximately 125 community members attended the celebration the first year and about 150 the second year.

• About 10% of attendees were non-Hispanic.

Page 19: The Learning Process of Reaching Out and Programming to Hispanic Audiences

What we have learned so far… Community Partnerships

• Typical community partnerships for building trust with the Hispanic community were scarce or non-existent in the Plainfield and Hancock areas.(churches, cap agency, social service agencies, community cultural center, employers)

Page 20: The Learning Process of Reaching Out and Programming to Hispanic Audiences

What we have learned so far… Staffing

• Having a bi-lingual staff person who is a trusted member of the community is critical. This person acts as a liaison between the families and the unfamiliar project staff.

• Multiple staff focus on Youth Programs

• Consistent staff

Page 21: The Learning Process of Reaching Out and Programming to Hispanic Audiences

What we have learned so far…Program Planning

Barriers to program implementation

• Non-existent relationships with families

• Trust

• Language and Literacy

• Long work days for families

• Transportation

• Confidence

Page 22: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Initial Assumptions

• Families are low income with most being dependent on seasonal employment.

• Families are aware of and utilize some community resources i.e. Food Pantry

Page 23: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Realization• Most families experience extreme poverty,

periods of unemployment, food insecurity, fear of homelessness and untreated medical and dental problems.

• About half of the families do not qualify for public welfare programs due to their citizenship status.

• Families hesitate to seek resources that are unfamiliar to them.

– Typical income for family of 4 is $13,200 (100% of U.S. Federal poverty level for a family of 4 is $22,044)

Physical, emotional and financial stress are constant factors in their lives

Page 24: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Assumption• Parents needed and wanted information to

improve parenting skills

Realization• Learning parenting skills was not a high

area of interest for parents

• Parents have a lot of strengths in place

Page 25: The Learning Process of Reaching Out and Programming to Hispanic Audiences

Assumption• Informal networks exist within Hispanic

community

Realization• Families, mother in particular, are very

isolated from their peers and other social support systems

Page 26: The Learning Process of Reaching Out and Programming to Hispanic Audiences

For More Information Contact:

Waushara CountyP.O. Box 487

Wautoma, WI 54982

(920) 787-0416

http://waushara.uwex.edu