the dating game marketing your small business in 2009

8
The Dating Game OR How to Market Your Small Business in 2009

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Marketing is all about relationships. Are you playing The Dating Game You are if you own a small business. Learn how to win!

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Page 1: The Dating Game   Marketing Your Small Business In 2009

The Dating Game

ORHow to Market Your Small Business

in 2009

Page 2: The Dating Game   Marketing Your Small Business In 2009

The Dating GameHow to Market Your Small Business in 2009

Have a game plan - the best relationships don’t “just happen”• How will you get their attention?

• How will you keep their attention?

• How will you nurture the relationship?

• What will you do if you have a crises in the relationship?

• Are you willing to take relationship vows?

Page 3: The Dating Game   Marketing Your Small Business In 2009

The Dating GameHow to Market Your Small Business in 2009

How will you get their attention?

•Know who you are

•Know what you have to offer

•Know who wants it

•Know how to communicate it

Page 4: The Dating Game   Marketing Your Small Business In 2009

The Dating GameHow to Market Your Small Business in 2009

How will you keep their attention?

•Engage them

•Surprise them

•Treat them

Page 5: The Dating Game   Marketing Your Small Business In 2009

The Dating GameHow to Market Your Small Business in 2009

How will you nurture the relationship?ListenListenListenListenListenListenListenListenListenListen

Page 6: The Dating Game   Marketing Your Small Business In 2009

The Dating GameHow to Market Your Small Business in 2009

What will you do if you have a crisis in the relationship?

• Prioritize solving it

•Get counsel

Page 7: The Dating Game   Marketing Your Small Business In 2009

The Dating GameHow to Market Your Small Business in 2009

Are you willing to take relationship vows?

•Be committed to growth

•Be prepared to safeguard

the relationship at any

cost

•Be faithful

Page 8: The Dating Game   Marketing Your Small Business In 2009

Ginny CooperThe Cooper Group

Public Relations and MarketingPO Box 3890

Fort Myers, Florida 33918P. 239-297-3638

[email protected]://www.mycoopergroup.comhttp://www.mycoopergroup.blogspot.comhttp://www.linkedin.com/in/ginnycooperhttp://www.twitter.com/ginnycooperhttp://www.facebook.com/people/Ginny-Cooper/1408001032