the colorado dream house team marketing brochure

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Gary K. Lohrman, GRI, CRS Owner/Broker Associate 6300 S. Syracuse Way Centennial CO, 80111 Cell: (303) 829-5900 Office: (720) 889-6491 Dan Polimino Owner/Broker Associate 6300 S. Syracuse Way Centennial CO, 80111 Cell: (303) 522-1161 Office: (720) 889-6491 CoDreamHouse.com Colorado Dream House Team Marketing Brochure The Colorado Dream House team has one of the most comprehensive local, national and international marketing strategies around. Please take a few minutes to learn more about what the Colorado Dream House team does differently. We guarantee that we will sell your home when others can not!

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View the innovative marketing strategies used by The Colorado Dream House Team to sell your home faster and for more!

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Page 1: The Colorado Dream House Team Marketing Brochure

Gary K. Lohrman, GRI, CRS Owner/Broker Associate

6300 S. Syracuse Way

Centennial CO, 80111

Cell: (303) 829-5900

Office: (720) 889-6491

Dan Polimino Owner/Broker Associate

6300 S. Syracuse Way

Centennial CO, 80111

Cell: (303) 522-1161

Office: (720) 889-6491

CoDreamHouse.com

Colorado Dream House Team

Marketing Brochure

The Colorado Dream House team has one of the most

comprehensive local, national and international marketing

strategies around.

Please take a few minutes to learn more about what

the Colorado Dream House team does differently.

We guarantee that we will sell your home when

others can not!

Page 2: The Colorado Dream House Team Marketing Brochure

Every property has a story that will continue on with the next

owners. The Colorado Dream House Team spares no expense to

make sure we capture the special attributes of your home and how

it fits within the community. Our goal is for potential buyers to

imagine themselves creating memories in your home. These high

resolution photos are just the beginning in designing beautiful

presentations for both on and offline materials.

High Resolution Photography

Each and every property receives it’s very own customized

promotional flyer/brochure. Our in-house copywriter is the best in

the business and is known for his smooth, clean and crisp writing

style. Your customized content, combined with the high

resolution photography will make your property rise above the

competition!

Customized Brochure and Flyers

Now that we have the Customized brochures made, we will have a

professional crew install a “For Sale” sign in front of your property

with a brochure box. Your property will also be assigned a unique

property code that allows any smart phone user instant access to all of

the MLS information for your property on-the-go.

Property Signage and Mobile Marketing Codes

Welcome to your Personal Website! 25+ High Resolution

Photographs

Content and information

about your property

Map and Driving

Directions

Your property will have a featured

listing on www.CoDreamHouse.com.

We’ve talked a little bit about marketing

already, but your property will receive

even more with it’s very own website!

Home buyers can access photos,

information, directions and even share

your listing with friends via email or on

Facebook!

Your customized website is really where

the entire marketing plan comes

together.

Your listings can be

Shared on Customer’s

Facebook accounts

CoDreamHouse.com

Page 3: The Colorado Dream House Team Marketing Brochure

CoDreamHouse.com

The Colorado Dream House Team uses Email marketing to

extend the overall reach of your property across the nation. We

have established connections in every major market from New

York to Los Angeles. This ensures your property is seen by all in

Colorado and nationwide. Our database of over 80,000 Realtors

will receive a customized email showcasing your property and

will be included in one of our monthly newsletters which will go

out to our sphere of 3,500 local residents. The best thing about

email marketing is that it can be tracked 100% of the time to

ensure we gain the exposure that your home deserves!

Email Marketing & Monthly Newsletters

Listing Syndication

When you list with us, we’ll have access to the Keller

Williams Listing System, or KWLS. This proprietary

exclusive ensures your property is marketed online 24/7

through more than 350 of the most popular search

Websites.

Your personalized page will have a hidden lead generation

system embedded within you site. We do our absolute best to

attract the right buyer and collect as much information as

possible. Keep in mind, everything we do is to find you a

buyer!

Lead Generation

Blogs

Real Estate blogs are an important tool to reach potential

buyers. We will feature your property on more than 100 real

estate related blog sites which are interactive, allowing visitors

to leave comments and share the info through social networks.

We view blogging as another form of social marketing and

utilize sites such as Facebook, Real Town, Google, Yahoo,

Active Rain, Plaxo and the DuPont Registry to name a few.

As soon as the site is live, Google and other search engines will begin

indexing your website for content and photos. We make sure we take

the extra steps necessary to allow searchers instant access to the

information on your property through organic search.

SEO: Search Engine Optimization

Facebook, Tumblr, Pintrest and Twitter aren’t just social

networks. The Colorado Dream House team has been using

these venues to reach potential clients for years. Check out our

networks and join us as we continue to expand our reach!

Social

Page 4: The Colorado Dream House Team Marketing Brochure

CoDreamHouse.com

Through Paid Search Advertising we can advertise your listing

immediately to millions of buyers across the US. Through

campaign settings we can look for buyers by geography down to

only a few miles of your property. This allows us to reach a very

targeted population, such as a buyer searching in a specific

neighborhood or city. Adwords is highly quantifiable and cost

effective method of advertising your property.

Paid Advertising - Google, Bing, etc. *

Trulia and Zillow are both pretty big names in the Real Estate

industry and we are not afraid to piggy back off their websites’

exposure. Through Pro memberships we can advertise your home

as a featured listing which will appear at the top of the search

results page. With over 40 million visitors each month between

the two sites, your property will be shown 100s of times over the

course of the month, 24 hours a day, 365 days a year!

Paid Advertising - Trulia, Zillow, etc. *

Michelle Butcher, Marketing Director The Colorado Dream House Team is one of the very few real estate teams that

have invested in a dedicated marketing professional. Michelle’s focus is to

implement a strategic marketing campaign that will set your property above the

rest.

Linda Rothhammer, Team Administrator Linda has been licensed since 1996 and previously worked as an assistant with

Fuller Sotheby’s International Realty and The Kentwood Company before moving

to Keller Williams Realty, DTC. Linda has in-depth knowledge of real estate and

helps coordinate all the transactions to ensure your experience runs smoothly and

promptly.

A Power House Team in Marketing Colorado Real Estate

Enhanced Marketing Options

Janet Gilliland Janet has 20 years of experience in the interior design field with clients from

communities in Vail, Aspen, Beaver Creek, Summit County, Evergreen as well

as the Denver area. Prior to coming to the Denver area, Janet had success as a

broker associate with Steamboat Village Brokers in the Steamboat Springs

market.

Marc Bayes Marc Bayes has been in sales for the past ten years prior to Keller Williams

DTC. Having run his own business, he understands how important it is to stay on

track, meet deadlines, communicate with all parties, and get the job done. Marc

is also a credited author and recognized by Westword as one of the top Colorado

Bloggers.

Disclaimer: *Marketing can include all or some of the above.