technology in action technology in action · pdf file · 2014-12-12copyright ©...

12/11/2014

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Technologyin Action

Alan Evans • Kendall Martin

Mary Anne Poatsy

Eleventh Edition

Copyright © 2015 Pearson Education, Inc.

Technology in Action

Chapter 1

Using Technology to Change the

World


Chapter Topics

• Technology on the world stage

• Technology and our society

• Technology at home

• Technology and your career

Copyright © 2015 Pearson Education, Inc. 2

How Will You Put

Technology in Action?

• Technology is not just:

– A means for career advancement

– A skill set needed to survive in society

• Technology can be a way to make an

impact beyond your own life


Technology on the World Stage

• Accelerating change around the world

• Galvanizing people in new ways


Technology on the World Stage

Political Issues

• Social networking can fuel social unrest

• Crisis-mapping tools


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Technology on the World Stage:

Other Global Issues

• Health care

– Develop and deliver vaccines

– Retinal prosthetics

• Environment

– Data collected could alert scientists to new

trends


Technology on the World Stage:

Other Global Issues (cont.)

• The Digital Divide

– Great gap between levels of Internet access

– Prevents use of all minds to solve problems


Technology and Our Society

• Redefining fundamental parts of our social

makeup

– How we think

– How we connect with others

– How we purchase and consume products


Technology and Our Society:

Technology Impacts How We Think

• Web 2.0

– International collaboration

– Shift from consuming to volunteering and

collaborating



Technology Impacts How We Think

• Web 2.0 (cont.)

– Autonomy

– Mastery

– Purpose



Technology Impacts How We Connect

• Virtual Choir

• Kickstarter

• Crowdfunding


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Technology and Society:

Technology Impacts How We Consume

• Changing how we purchase and consume

goods

• Marketing strategies

– QR (quick response) codes

– Price comparison

– Mobile coupons (mobicoupons)

– Crowdsourcing


Technology and SocietyTechnology Impacts How We Consume (cont.)

• Access versus Ownership

– ZipCar

– Call a Bike

– Collaborative consumption


How Will Technology Improve

Your Life?

• Computer literate

– Understanding capabilities and limitations of

computers

– Knowing how to use computers safely and

efficiently


Technology at Home

• Avoiding hackers and viruses

• Protecting your privacy

• Understanding the risks


Technology at Home (cont.)

• Using the web wisely

• Avoiding online annoyance

• Maintain, upgrade, and troubleshoot


Technology and Your Career

• Computers in careers

– Retail

– The arts

– Education

– Law enforcement

– Medicine

– Science

– Psychology


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Technology and Your Career:

Retail: Working in a Data Mine

• Data mining

– Opens the door to more detail

– Respond to consumer buying patterns



Arts: Ink, Paints, and a Laptop?

• Some artists work exclusively with

computers

• Web galleries



Arts: Ink, Paints, and a Laptop? (cont.)

• Dance and music programs

• Enhance visitors’ experiences at museums



Education: Teaching and Learning

• Course management

– Blackboard

– Moodle

• Research tool



Education: Teaching and Learning (cont.)

• Simulations

• Instructional software virtual tours


Technology and Your Career:Law Enforcement: Put Down That Mouse—You’re Under Arrest!

• Solve crimes

• Search databases

• Computer forensics


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Medicine: The Chip Within

• Modern biomedical chip research

– Provides technological solutions to physical

problems

– Identifying people

– Personal ID chip (VeriMed)

• Helps keep Alzheimer’s patients safe

• Provides tamperproof security measures



Science: Simulating Reality

• Simulations are used in:

– Weather forecasting

– Archeology



Psychology: Computerized Coach

• MACH—My Automated Conversation

CoacH

• Affective computing

• More complete understanding of human

behavior


Chapter 1 Summary Questions

1. How can becoming proficient with

technology help you understand and

participate in important issues in the world

at large?



2. How can knowledge of technology help

you influence the direction our society

takes?



3. What does it mean to be computer

literate?


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4. How does being computer literate make

you a savvy computer user and

consumer?



5. How can becoming computer literate help

you in a career?


All rights reserved. No part of this publication may be reproduced, stored in a

retrieval system, or transmitted, in any form or by any means, electronic,

mechanical, photocopying, recording, or otherwise, without the prior written

permission of the publisher. Printed in the United States of America.


technology in action technology in action · pdf file · 2014-12-12copyright ©...

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