team pruitt seller presentation

Upload: jbcobbs

Post on 03-Jun-2018

218 views

Category:

Documents


0 download

TRANSCRIPT

  • 8/12/2019 Team Pruitt Seller Presentation

    1/21

    502-442-2030www.TeamPruitt.com

    Home Sellers Guide

  • 8/12/2019 Team Pruitt Seller Presentation

    2/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    OurMission StatementMany agents think that their most important job is to satisfy the customer. Wedont think thats entirelytrue. We believe that satisfying the customer is simplythe minimum requirement for staying in business. Our team works constantlyto improve our systems, processes, and services to go well beyond thestandard level of service provided by most agents.

    Simply put, our objectives are to get you the most money in the least amountof time, and with the fewest hassles. We want to provide the best service in theindustry. Period.We want to make you so satisfied that you sold your home with us that youwill gladly refer us to your friends.

  • 8/12/2019 Team Pruitt Seller Presentation

    3/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    TE M PRUITTS PLEDGE TO OUR CLIENTSTo Help You Buy Your HomeIn The Shortest Time

    For The Best PriceWith The Fewest HasslesTeam Pruitt Pledges To:Explain real estate agency relationships.Maintain communication during the term of the agreement.Analyze your property needs and desires.

    Orient you to current market conditions.Provide helpful community data.Explain local real estate practices and procedures.Provide information on lenders and financing alternatives.Search the local Multiple Listing Service for suitable properties.Coordinate appointments & show all properties of interest, whetherthe properties are our listings or not.

    Provide relevant market data as to fair market value of homes.Disclose all material defects of the property known.Explain the offer-presentation process.Deliver required Property Disclosure form.Carefully explain and prepare Offer to Purchase forms.Strive to obtain the best possible price and terms for you.Explain post-purchase activities and responsibilities.Follow up on all post-purchase activities.

    Keep personal information confidential.

  • 8/12/2019 Team Pruitt Seller Presentation

    4/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    MEETTHETEAM

    Strong AlliancesWe have a number of strong relationships weconsider part of our overall team. Our strong associationswith Real Estate lawyers, title companies, mortgage bankers,builders, developers, home warranty companies allcontribute to make our team complete for the benefit of ourcustomers.

    Why hire an agent working alone when you can get ourentire team of qualified professionals selling your propertyfor the same price! We are one of the Top Selling Teamsin the Greater Louisville Area andwe sell a property on averageevery 2.7days. That's right,a property every 2.7days!!!!

  • 8/12/2019 Team Pruitt Seller Presentation

    5/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    Andrew Pruitt, Realtor, Broker, CRS, GRI, ABR, CNHS Andrew is the team business manager. He creates and designs innovativemarketing and customer service strategies. He is constantly on the look-out fornew ways to better service our clients. He uses his thorough local marketknowledge, business experience and technology skills to keep Team Pruitt onthe cutting edge of real estate sales.

    Bobby Pruitt, Realtor, Broker, GRI, ABR, CNHSAs one of the leading Realtors in the area, Bobby will proceed effectively in themarketing and sale of your home. He will communicate honestly with you inthe process of deciding the best way to achieve the sale and/or purchase ofyour new home. Whether its your first or last home, you can trust theknowledge and care that Bobby has to offer and his positive attitude!

    Cheryl Courtney, Team AdminCheryl acts as the Team's Listing Services Coordinator. She has the importantjob of making sure our sellers are taken care of on a daily basis. She alsocoordinates the daily activities necessary to keep the team functioningsmoothly.

    Amy Pruitt, Realtor, Broker, CRS, GRI, ABR, CNHSAs the leading listing agent in the area, Amy monitors all the many details ofyour transaction, from the time it goes on the market to the time it closes. Shealso provides sellers with updates and communicates changes in marketactivity. You can rest assured that everything gets done right, and you'll love herpositive, friendly personality.

    Jodi Davis, Realtor, Buyer AgentJodi understands the importance of keeping the best interests of our clients at

    heart. She believes in customer service above all else - believing that everyindividual deserves her full commitment and loyalty. She offers the mostpowerful real estate services to homebuyers including relocation, mortgageservices, home warranties and working with builders/developers.

  • 8/12/2019 Team Pruitt Seller Presentation

    6/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    Team Pruitt Selected by Realtor PanelTeam Pruitt was selected to be Broker/Agent of the Month

    in the Broker/Agent Magazine Panel of Realtors. TheFeature article profiles outstanding real estateprofessionals.

    When it is time to sell yourhome or to buy your next

    home call Team Pruitt tomake it a top of the lineexperience.

  • 8/12/2019 Team Pruitt Seller Presentation

    7/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    SystemGraduate REALTORInstitute (GRI) is the designation awarded to Realtors whosuccessfully complete a curriculum of specialized real estate related courses.REALTORSwho hold the GRI designation are nationally recognized as topperformers in the real estate industry. They are professionally trained,knowledgeable and dedicated to bringing their clients quality service.CNHS designees earned the real estate industrys most comprehensive new

    home sales national certification, providing them with the highest level ofprofessionalism and service to builders and new home buyers. The trainingcovered architectural design and planning, blueprint reading, topography,building site design, evaluating quality construction, materials, methods,construction terminology and scheduling. They will be able to do a much betterjob of assisting anyone interested in a brand new or existing home.

    The Certified Residential Specialist (CRS) is the highest designation awarded tosales associates in the residential sales field. The CRS Designation recognizesprofessional accomplishments in both experience and education. CRS Designees

    comprise only 4% of Realtors nationwide, yet they are involved in over 25% of alltransactions nationwide.

    The Accredited Buyer Representative (ABR) designation is the benchmark ofexcellence in buyer representation. This coveted designation is awarded to realestate practitioners by the Real Estate Buyer's Agent Council ("REBAC") of the

    National Association of REALTORSwho meet the specified educational andpractical experience criteria.

    The Educated ChoiceTeam PruittBuying or selling property is a potentially complex and stressful task. At the same time, realestate transactions have become increasingly complicated. New technology, laws, proceduresand the increasing sophistication of buyers and sellers require real estate practitioners toperform at an ever-increasing level of professionalism. So it's more important than ever thatyou work with a Realtor who has a keen understanding of the real estate business.

    When you see the letters after a Realtors name, you can count on receiving the knowledgeand guidance you need to make your transaction go smoothly. Team Pruitt has committed tobe up to date on the latest real estate trends and issues and to bring you quality service.About Team Pruitt's Designations:

  • 8/12/2019 Team Pruitt Seller Presentation

    8/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    The highest compliment a person can give is the referral

    of their friends, family and business associates.

    Its easy to refer them to TEAM PRUITT. Call us today and we will take careof their needs for you. Team Pruitt can help them get where they want to be.

    Our business is based on referrals.We help people buy and sell in all of these areas. And we have top Realtorsto help you and your friends, co-workers and family members in the U.S. or

    almost any country in the world.Call us anytime!

    Are they relocating, first time homebuyers, upsizing or downsizing?

  • 8/12/2019 Team Pruitt Seller Presentation

    9/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    WORKINGWITHATEAMVS. ANINDIVIDUALAGENTA single agent, who is actually an independent contractor,cannot afford the help to make sure all the details are being

    taken care of and the home is being marketed correctly. Forthe same commission a seller would pay one agent, you canhire an agent with a team, like us. Your agent is stillresponsible for marketing, selling, and communication, butwe have a team of experts to do most of the approximately500 tasks it takes to complete a transaction. That allows us todo what we do best attract more buyers, market morehomes, sell your home for top dollar, and provide you withsuperior service. Because our team of professionals answersthe phone 7 days a week, there will always be someone toassist you with any questions you may have.

    VS.

  • 8/12/2019 Team Pruitt Seller Presentation

    10/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    SystemTeam PruittSuccessful Home SalesReal EstateBoard Average

    75%39%

    Will my home sell?

    According to Greater Louisville Board of Realtors, 39%ofhomes listed sell. Thats 3 out of 5 or 61% homes listed DONOT SALE!

    However, our team sells 75% of the homes we list for sale.This means that your home has almost twice the chance ofselling when listed with Team Pruitt!

    HOMESLISTEDVS. HOMESSOLD

    Team Pruitt Sales Statisticsvs.Industry Average

  • 8/12/2019 Team Pruitt Seller Presentation

    11/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    Team Pruitt Sales Statisticsvs.Industry AverageHow close to the asking price will my home sell?

    According to Grea ter Louisville Association of Realtors,homes are selling on average for 95% of the asking price.However, our clients homes sell on average for 97.23% ofthe asking price (i.e., almost 2.23%higheran average of

    3,946 more, based on an average 2011 market list priceof 174,626This means that your home will sell for

    3,946 more when listed with Team Pruitt!

    Team PruittAverageReal EstateBoard Average 95%

    97.23%LISTTOSALESPRICERATIO

  • 8/12/2019 Team Pruitt Seller Presentation

    12/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    Team Pruitt Sales Statisticsvs.Industry AverageHow fast will my home sell?

    According to Greater Louisville Board of Realtors, homesare selling on average in 148 days. However, our clientshomes sell on average in 75 days49% faster. Thismeans that your home will sell on average nearly twice asfastwhen listed with Team Pruitt!

    DAYSONMARKETTeam PruittAverageReal EstateBoard Average 148 Days

    75 Days

  • 8/12/2019 Team Pruitt Seller Presentation

    13/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    How does Team Pruitt Sell a house every 2.7 Days?

    Massive Network of Pre-Approved Buyers - We may have a buyer before your home evenhits the market.

    World Wide Internet Advertising - Infinite exposure at buyers fingertips day and night.State-of-the-Art Technologically Advanced Office - Networked computers with instant accessto our database.

    Dynamic Team Selling Approach -Full-time Realtors plus an administrative support staff whoare all available to you whenever you need them.

    Interactive Voice Response 800 number - Turns drive-by traffic into buying prospects.Comprehensive Color Brochures - Provides answers to buyers questions while they areexcited about your home.

    Virtual Tours - Provides a multi-media, informational source that prospective buyers view inthe comfort of their homes and send to friends and family to keep them excited about yourhome!

    Target Market Direct Mail Program - Designed precisely to entice your potential qualifiedhomebuyer!

    Expansive Internet Exposure - www.TeamPruitt.com, realtor.com & not to mention that adsfor your property are posted on virtually all of the publications that we advertise through websites.

    Timely Reports of All Showing Feedback - Keeps you completely informed of all activity. Nomore guessing!

    Direct Phone Line to Team Pruitts Office - That's right ... speak to a real person who isknowledgeable about your home.

  • 8/12/2019 Team Pruitt Seller Presentation

    14/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    More reasons

    Business VolumeThe amount of business a team produces is important on two levels. First, to

    some extent it reflects their level of experience. More importantly, it enables the

    team to produce a large number of quality buyers for any given home. An agent

    who has 50-plus for sale signs around town at any given time is going to

    receive countless inquiries from potential buyers. Even if the home they are

    calling about does not meet their needs, a successful team will turn that prospect

    into a client and present other listings to them, which will include yours.

    Number of Homes Sold

    [In 2013 our team helped families buy and

    more than 130 homes. The average Louisville

    agent only sells about 6 per year! Experience

    equals expertise; we have both.]

  • 8/12/2019 Team Pruitt Seller Presentation

    15/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

  • 8/12/2019 Team Pruitt Seller Presentation

    16/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    Acceptance of

    Contract Inspections RemoveContingencies

    Consultation to

    Analyze NeedsEstablish a

    Working RelationshipPrepare Your

    Home for SaleProactive Marketing

    by

    Team PruittShow Property

    to BuyersOffer Presentation Earnest Money

    Mortgage Application Credit Report, Appraisal, Verification

    Underwriting ConditionsRejection

    Loan Approval

    Title Company Title Exam, Insurance, Survey

    Assemble Documents

    Closing

    (Transfer of Title)Moving Day!!

    The Home Selling Process

    We understand the many questions andconcerns of home sellers and how thisinformation will be helpful throughoutthe transaction. We assure you that it is

    our goal to provide you with the mostprofessional and informative serviceavailable. Team Pruittis always just aphone call away when you havequestions.

  • 8/12/2019 Team Pruitt Seller Presentation

    17/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    How Home Buyers FindOut About The Home They Buy.

    Other

    3%

    Referred

    6%Print

    4%

    Realtor35%

    Yard Sign

    23%

    Internet

    29%

    Realtor Yard Sign Internet

    Referred Print Other

    *MLS & Networking

  • 8/12/2019 Team Pruitt Seller Presentation

    18/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    5 Factors That Affect The Sale Of The Home1. LOCATION - Cannot Control2. CONDITION3. PRICE4. TERMS5. THE REALTOR

    You Control Condition, Price, Terms, and The Realtor.The Realtor and His or Her Expertise Can Dramatically Affect 2, 3, and 4.Location: You have no control over the location of your home, but its location helps determine value.Condition: You control this. Your homes condition is vital to a sale. A clean, well-maintained homeenjoys a competitive edge over all the other homes on the market. You will sell faster and at a higherprice if you stage your home to enhance its appeal.

    Price: You control this. The right price can only be determined by a well-researched, computerizedmarket evaluation. As a home-seller, you should get a computerized market analysis comparing yourhome to similar properties that have recently sold and those currently on the market.

    Terms: You control this also. You will sell your home faster by being open to both cash and financedbuyers.

    The Realtor: You are advised by the real estate agent on market condition, pricing and stagingrecommendations, contracting, financing, title work, appraising and closing activities. Just as youinsist on an experienced well-prepared doctor to treat your family, you want a realtor with a proventrack record who does his homework representing you in the sale of your home. This is the reason so

    many people choose Team Pruitt.

  • 8/12/2019 Team Pruitt Seller Presentation

    19/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    Strong Reputation and Honest AdviceWe believe strongly in treating others as we would like to be treated andcontinually focus on it in our business practices as well as in everyday life.Because we treat all clients, vendors, associates and other agents with the

    respect we feel they deserve, we have built a reputation for being professional,knowledgeable, and a good resource in the business. We are often looked toby area publications for market information and are happy to be aninformation source for many media outlets. One of our most admirable andeffective qualities is our honesty. We work diligently to compile market researchto produce the recommended list price for your home. Other agents often tellsellers that they can list their home for more money. Its true and so could we,but statistics show it wont sell and in the long run, you will be losing more

    money by pricing higher up front just to see what will happen. If you priceaccurately in the beginning, your home will sell for closer to the list price infewer days.Following is of two homes that was listed with similar features including exactfloor plan, square footage, year built, and upgrades. These homes were listedfor sale within one month of each other, with very different sales statistics.

    EXAMPLERecommended List Price: $205,000

    In summary, homes that are listed accurately from the beginning will sell faster

    and for more money than those homes that are over-priced and then reduced.

    Initial

    List Price

    Final

    Sales Price

    Days on

    Market

    List to Sales

    Price Ratio

    Price

    Reductions

    Home A $219,000 $187,000 196 85% 2

    Home B $205,000 $203,000 18 98% 0

  • 8/12/2019 Team Pruitt Seller Presentation

    20/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System

    Team Pruitts Easy Exit Listing AgreementWhats your biggest fear when you list your home with a real estate agent?Its simple: You worry about being locked in to a lengthy listing agreement with aless-than-competent real estate agent, costing you valuable time and your home

    critical exposure to the market.

    Well, worry no more. Team Pruitt takes the risk and fear out of listing your homewith a real estate agent. How? Through the Easy Exit Listing Agreement.

    Withdraw at Any TimeWhen you list your home with Team Pruitt, you can withdraw your listing at any

    time with a 30-day notice and RELAX, knowing you wont be locked in to alengthy contract. Enjoy the caliber of service provided by a team that is confidentenough to make this offer.

    The Highest Professional StandardsIf for any reason we do not provide 100% satisfactory service, just let us know,and we will remedy the situation as soon as possible. If you still are not fullysatisfied, we will release you from the listing agreement with the only cost being

    a $499 cancellation fee. Withdraw your listing at any time with a 30-day notice.

    We do hope that this will never be necessary and that all parties will consider thisas a service and not an attempt to circumvent the true spirit of its intent.

    Excellence Pure and Simple

  • 8/12/2019 Team Pruitt Seller Presentation

    21/21

    502-442-2030www.TeamPruitt.com

    The Home

    Selling

    System