talkSPORTPRESENTER NAMEDATE

THE talkSPORT JOURNEY

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Launched in 1999 to become the UK’s only Sports radio station

Acquired by UTV in 2005

Developed and evolved into the UK and world’s biggest sports radio station

ABC1 MenABC1Men

talkSPORT ESPN Sky Sports Absolute Dave All Commercial

£24,074£22,975 £22,487 £21,566

£19,886 £19,854

THE talkSPORT LISTENER

81% 57% 46%

INDEX 166 INDEX 104 INDEX 173

A RECORD BREAKING3.2 MILLION LISTENERS EVERY WEEK

Over 1/3 of talkSPORT listening is in-car (Index 180), compared with 20% of all radio listening

2.6 Million followers on twitter

More than 1 in 3 talkSPORT listeners have children in their household (Index 124)

Average Personal Income*

19.4 MILLION HOURS PER WEEK

Source: RAJAR Q2 2013 IPSOSMORI/RSMB / TGI Q3 2013 (Base al adults 16+ ) *income before tax

talkSPORT PROGRAMMING - REACH

WEEKLY REACHQ1 2008 – Q2 2013

Q1 2008 = 100

Q1

08

Q2

08

Q3

08

Q4

08

Q1

09

Q2

09

Q3

09

Q4

09

Q1

10

Q2

10

Q3

10

Q4

10

Q1

11

Q2

11

Q3

11

Q4

11

Q1

12

Q2

12

Q3

12

Q4

12

Q1

13

Q2

13

50

60

70

80

90

100

110

120

130

140

Inde

x

Total Absolute

talkSPORT

ClassicBBC 5 LIVEAll Commercial

Source: RAJAR Q2 2013 /IPSOS MEDIA/RSMB 3 months

MACRO REGIONS

Source: RAJAR Q2 2013 IPSOSMORI/RSMB

NORTH922,000

MIDLANDS754,000

LONDON774,000

SOUTH533,000

ULSTER80,000

SCOTLAND185,000

LIVE SPORT

64 GAMES PER SEASONSATURDAY 5.30PM KO

SUNDAY 1.30PM KO

COMMERCIALLY EXCLUSIVE LIVE COMMENTARY OF TELEVISED

GAMES IN THE UK & COMMENTARY GLOBALLY

LIVE COMMENTARIES FROM EACH ROUND AND THE FINAL

COMMERCIALLY EXCLUSIVE COVERAGE OF ENGLAND

HOME FRIENDLY MATCHES

LIVE COMMENTARY FROM GAMES PLAYED BY THE

ENGLISH TEAMS

LIVE COMMENTARY FROM ALL THE AWAY GAMES PLAYED BY

THE ENGLISH TEAMS

COMMERCIALLY EXCLUSIVE LIVE COMMENTARY FROM THE

COMMUNITY SHIELD

talkSPORT’s recent growth and success has been built on acquiring LIVE RIGHTS to some of the world premier sporting events

EXCLUSIVE LIVE COMMENTARY FROM THE BRITISH LIONS

LIVE FOOTBALL COMMENTARY OF 64 PREMIER LEAGUE

FOOTBALL MATCHES

BROADCASTING THE BIGGEST GAMES IN 2013-14

GLOBAL PREMIER LEAGUE

PARTNERSHIP

BIGGEST DEVELOPMENT FOR talkSPORT SINCE LAUNCH

EXCLUSIVE RIGHTS PACKAGE OUTSIDE OF EUROPE FOR 4 YEARS FROM 2012

ALL 380 GAMES LIVE AND

EXCLUSIVE COMMENTARY

1,140 COMMENTARIES

PER SEASON, 4,560 OVER 4 YEARS

MULTI PLATFORMS BROADCAST,

ONLINE & MOBILE

MULTIPLE LANGUAGES

MANDARIN AND SPANISH

OUTPUT FROM EXPANDED STUDIOS

AT HATFIELDS

ESTABLISHING A NETWORK OF

GLOBAL RADIO PARTNERS

FOOTBALL BROADCASTING CREDIBILITY

For 50% of sports fans, presenters that are

knowledgeable, passionate and can deliver insight are the most important things that fans look for in their

sports media 230 League Goals

MIC

KEY

QU

INN

58 Test Matches and 159 ODI’s

DARR

EN G

OU

GH

European Cup Winner &

178 League Goals

ANDY

GRA

Y

31 ODI’s for England

RON

NIE

IRAN

I

146 League Appearances

JASO

N C

UN

DYAL

AN B

RAZI

L

UEFA CUP Winner80 league goals

STAN

CO

LLYM

ORE

99 League Goals

RAY

PARL

OU

R

3 Premier League & 4 FA Titles

talkSPORT’s is presented by some of the biggest names in sport and broadcasting

SOURCE: SPORTS CONNECTERS

DRIVING ONLINE AUDIENCES

The talkSPORT website works alongside the radio station, delivering on air content,

listen again opportunities plus exclusive news content

generated from our in house editorial team

MONTHLY UNIQUE VISITORS2.9 MILLION

MONTHLY IMPRESSIONS16.3 MILLION

Source: Google Analytics June 2013

172,000+LIKES

ONE OF THE FASTEST GROWING

IN SPORTS MEDIA

350,000+ FOLLOWERS

THESECOND HIGHEST

IN ALL COMMERCIAL RADIO

95M+VIDEO VIEWS

144,000 SUBSCRIBERS &STILL GROWING

THE HOME OF SOCIAL INTERACTION

Source: Facebook/Twitter/YouTube July 2013

Social Media is an integral part of talkSPORT editorial and is reference throughout all of our shows

Our presenters have embraced the platforms and each provides their unique spin on breaking sports news and the biggest talking points

MEDIA AUDIENCE

KEY AUDIENCESMALE PROFILE 93%ABC1 PROFILE 81% 18-44 PROFILE 97%IN EMPLOYMENT 95%

Source: ABC/You Gov

302,466Weekly Circulation

447,909Weekly Readership

THE iPAD AUDIENCE

Sport has established itself amongst young affluent readers who are fully engaged with the iPad content

Source: App Figures/Snao Survey/Flurry

MALE PROFILE 96% 25-44 PROFILE 76%DON’T READ PRINT EDITION 36%DOWNLOADS 67,000+SUBSCRIBERS 33,000+UNIQUE USERS 19,000+

RELEVANT EDITORIAL BIG INTERVIEWS WITH GLOBAL STARS

HIGH PRODUCTION VALUETHE NO.1 FREE SPORT APP

A SUCCESSFUL COMMERCIAL TRACK RECORD

RELATIONSHIPS WITH GLOBAL BRANDS