syllabus (for the academic year 2016...

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M.S. RAMAIAH INSTITUTE OF TECHNOLOGY

BANGALORE

(Autonomous Institute, Affiliated to VTU)

SYLLABUS

(For the Academic year 2016 – 2017)

VII & VIII Semester B. E.

Industrial Engineering and Management

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History of the Institute:

M. S. Ramaiah Institute of Technology was started in 1962 by the late Dr. M.S. Ramaiah,

our Founder Chairman who was a renowned visionary, philanthropist, and a pioneer in

creating several landmark infrastructure projects in India. Noticing the shortage of

talented engineering professionals required to build a modern India, Dr. M.S. Ramaiah

envisioned MSRIT as an institute of excellence imparting quality and affordable

education. Part of Gokula Education Foundation, MSRIT has grown over the years with

significant contributions from various professionals in different capacities, ably led by

Dr. M.S. Ramaiah himself, whose personal commitment has seen the institution through

its formative years. Today, MSRIT stands tall as one of India’s finest names in

Engineering Education and has produced around 35,000 engineering professionals who

occupy responsible positions across the globe.

History of Department:

The department was established in the year 1979 as Industrial & Production engineering

and renamed as Industrial Engineering & Management in the year 1992 with an intake of

60 students and M.Tech program commenced in the year 2012. The department has been

recognized as R&D center by VTU. The department has well modernized laboratories

namely Industrial & Quality Engineering lab, Computer Lab and Metrology &

Mechanical Measurement lab. The department highly qualified, motivated and result

oriented faculty members. All the faculties are involved in research and technical paper

publications in reputed technical journals, conferences across the world. The department

was accredited by the NBA in 2001, 2004, 2010 & reaccredited in year 2015 as per the

new NBA laid down by Washington Accord. It has consistently bagged university ranks

in Bangalore University & VTU. It has set a unique record of achieving 1st rank eleven

times. The department has successfully conducted seminars & workshops for

academicians as well as Industry personnel. The society of Industrial Engineering and

Management, “INDEMAN SOCIETY” was established in the year 1996. The activities

of this society includes: Regular Industrial visits and Guest lectures are conducted

twice every semester for all students. Many sponsored research projects are executed

which are sponsored by UGC, DST and VTU

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Faculty List

Sl.No Names of Faculty Qualification Designation

1 Dr. N.V. R Naidu M.Tech, Ph.D Principal and Professor

1 Dr. G.S. Prakash B.E., M.Tech, Ph.D Professor and Head

2 Sri. A. Balakrishna B.E., M.Tech Associate Professor

3 Sri. S. Appaiah B.E., M.Tech Associate Professor

4 Dr. C.S. Chethan Kumar B.E., ME, MBA, Ph.D Associate Professor

5 Dr. S. Bharath B.E, M.S., Ph.D Associate Professor

6 Dr. M. Shilpa B.E., ME, Ph.D Asst. Professor

7 Sri. M.R. Shivakumar B.E., ME, (Ph.D) Asst. Professor

8 Dr. R. Shobha B.E., ME, Ph.D Asst. Professor

9 Dr. M. Rajesh B.E., MSC (Engg.), Ph.D Asst. Professor

10 Sri. Sudheer. D. Kulkarni BE, M.Tech, (Ph.D) Asst. Professor

11 Sri. Vivekanand Venkataraman BE, MS Asst. Professor

12 Sri. Deepak Kumar B.Tech, M.Tech, (Ph.D) Asst. Professor

13 Sri. P.R. Dheeraj B.E, M.Tech Asst. Professor

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Vision and Mission

The Vision of MSRIT: To evolve into an autonomous institution of international standing for

imparting quality technical education.

The Mission of MSRIT: MSRIT shall deliver global quality technical education by nurturing

a conducive learning environment for a better tomorrow through continuous improvement and

customization.

Quality Policy

“We at M. S. Ramaiah Institute of Technology, Bangalore strive to deliver

comprehensive, continually enhanced, global quality technical and management

education through an established Quality Management system Complemented by the

Synergistic interaction of the stake holders concerned”.

The Vision of the Department: To nurture engineers, entrepreneurs who develop solutions to

continually improve socio-technical systems and add value to the society

The Mission of the Department: The department shall transform the entrants of the Program

into professionally competent engineers through innovative educational curricula, balanced

research program and effective collaboration with industry and academia

Process of deriving the vision and mission of the department

Process of deriving the vision and mission of the department is shown in Figure below

Periodic Rview

Vision &

Mission of the

Department by

the committee

Management

Institute’s Vision & Mission

Parents

Alumni

Students Department

Faculty

Industry

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Process of Deriving the PEOs of the programme

Programme Educational Objectives (PEOs) of the program

PEO1: Use the knowledge and skills of industrial engineering to model and analyze the

real life problems and interpret the results.

PEO2: Effectively design, implement, improve and manage the integrated socio-

technical systems.

PEO3: Build and lead cross-functional teams, upholding the professional responsibilities

and ethical values.

PEO4: Engage in continuing education and life-long learning to be competitive and

enterprising.

Institute Vision &

Mission

Department Vision &

Mission

Conduction of Survey

Committee formation and preparation of questionnaire

Academic Council &

Governing Council

Accept & Approve

PEOs

Students PG faculty Parents Alumni Industry

Collect data

(Department Committee)

Deliberate, Analyze and

summarize the data

(Board of Studies)

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PO’s of the program offered

a. Apply knowledge and skills of mathematical and social sciences to the various

industrial scenarios.

b. Design and conduct experiments, as well as analyze and interpret data.

c. Design and improve integrated systems of people, materials, information,

facilities, and technology.

d. Function as a member of a multi-disciplinary team.

e. Identify, formulate and solve industrial and systems engineering problems.

f. Understand and respect professional and ethical responsibility.

g. Communicate effectively both orally and in writing.

h. Understand the impact of industrial engineering solutions in a global and societal

context.

i. Recognize the need for and an ability to engage in life-long learning.

j. Have knowledge of contemporary issues in industrial and service sectors.

k. Use updated techniques, skills and tools of Industrial and system engineering

throughout their professional careers.

l. Implement the concepts of project and financial management to satisfy customer

expectations.

Curriculum breakdown structure:

The curriculum of Industrial Engineering & Management programme is so structured to

include all the courses that together satisfy the requirements of the programme specific

criteria prescribed by the Institute of Industrial Engineers (An American Professional

Society) for the Baccalaureate level of Industrial Engineering programme and

Engineering Management programme. The Course code, Course title, the number of

contact hours and the number of credits for each course are given in the following table.

The courses are grouped in line with the major components of the curriculum namely: (i)

Mathematics and Basic sciences, (ii) Basic Engineering courses, (iii) Humanities and

Social Sciences, (iv) Professional core courses, (v) Electives and (vi) industry

exposure/internship.

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Board of Studies for the Term 2015-2017

1. Head of the Department concerned:

2. At least five faculty members at different

levels covering different specializations

constituting nominated by the Academic

Council

3. Two experts in the subject from outside

the college

4. One expert from outside the college,

nominated by the Vice Chancellor

5. One representative from

industry/corporate sector allied area

relating to placement nominated by the

Academic Council

6. One postgraduate meritorious alumnus

to be nominated by the Principal

Dr. G. S. Prakash, Professor and Head

Dr. N.V.R. Naidu, Principal and Professor

Sri. A. Balaksishna, Associate Professor

Sri. S. Appaiah, Associate Professor

Dr. C. S. Chethan Kumar, Associate Professor,

Dr. R. Shobha, Assistant Professor

Dr. M.S. Prabhuswamy, Professor, Department of Mechanical

Engineering, SJCE, Mysore – 570006.

Dr. S. S. Hebbal, Principal, PDA College of Engineering, Gulbarga-

585102

Dr. N. S. Narahari, Professor & Head, Dept of IEM, RVCE,

Bangalore -560059.

Sri. Prakash Viswanathan, Group Practice Head, Tech Mahindra,

Bangalore – 560100

Sri. V. Nanda kumar, Senior Consultant, DET- NORSKEVRITAS

AS,No.25 FTI Colony, 12 Main, 4th Block, Nandini Layout,

Bangalore -560096

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M.S. RAMAIAH INSTITUTE OF TECHNOLOGY, BANGALORE – 54


SCHEME OF TEACHING FOR THE ACADEMIC YEAR 2016-2017 (2013& 2014 BATCH)

VII SEMESTER B.E. INDUSTRIAL ENGINEERING AND MANAGEMENT

Sl.No. Subject

Code

Subject Teaching Department Credits

L* T* P* Total

1 IM701 Human Resource Management Industrial Engineering & Management 3 0 0 3

2 IM702 Financial Accounting and Costing Industrial Engineering & Management 3 1 0 4

3 IM703 Innovations and Entrepreneurship Industrial Engineering & Management 3 0 0 3

4 IM704 Supply Chain Management Industrial Engineering & Management 3 0 0 3

5 IM705 Advanced Operations Research Industrial Engineering & Management 3 1 0 4

6 IML706 Quality Assurance and Reliability Lab Industrial Engineering & Management 0 0 1 1

7 IML707 Financial Accounting and Costing Lab Industrial Engineering & Management 0 0 1 1

Electives – C ( Any one)

8

IMPE11 Industrial Robotics

Industrial Engineering & Management

3

0

0

3

IMPE12 Reliability Engineering

IMPE13 Productivity Engineering

IMPE14 Design of Experiments

9 IM708 Internship Industrial Engineering & Management - - 1 1

Total 21 2 3 23

* L : Lecture *T : Tutorial *P : Practical

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Human Resource Management

Course Code: IM701 Credits: 3 : 0 : 0

Prerequisite: IM507 Principles of Management Course Hours: 42

Course Coordinator(s): S. Appaiah / Dr. M Shilpa

Course objectives:

To make students understand the significance of manpower planning in an

organization

To analyze which recruitment / selection strategy is better applicable for a given

organization

To identify the training needs of the employees and provide suitable development for

continuous growth of the individual and organization

To understand the general induction procedure in the organization and appreciate the

significance of communication function.

To understand the various performance appraisal methods and analyze their pros and

cons

Course contents:

Unit I

Introduction: Evolution of HRM, Objectives, Functions and Policies.

Man Power Planning: Uses and benefits, Man Power Inventory, Man Power Forecasting,

Methods of Man Power Forecasting.

Unit II

Recruitment And Selection : Sources of Man power, Advertisement, Short Listing of

Candidates calling Candidates for selection Process, Selection procedure – Written Test,

Group Discussion, Interview – Different methods, advantages and Limitations, Psychological

testing – Advantages and limitations.

Unit III

Training And Development : Identification of Training needs, Training Evaluation,

Training Budget, Executive Development – Different Approaches, Non-executive

development – Different methods, Training as a tool for continuous growth of Individual and

Organizers.

Unit IV

Induction and Communication: Induction procedure, transfers, promotion exit interview,

(Tutorial on written test, Group Discussion, Interviews) Communication function,

communication process, effective communication.

Unit V

Performance Appraisal: Components (all round performance appraisal), Methods,

Advantages and limitations of different methods, Personal Counseling based on Annual

Confidential Reports, competency mapping, CSR.

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Text Books:

1. Dr. K Ashwathappa -Human Resources Management, Tata McGraw Hill, 4th

Edition, 2005.

2. Hersey and Blanchard -Management of Organisations Behaviour, Prentice Hall of

India, 10th

Edition – 2012.

3. Arun Monappa -Industrial Relations, TMH, ISBN – 0-07-451710-8, 2007

References :

1. Decenoz and robbins -Personnel / Human resource Management, PHI, 2002.

2. CB Mamoria -Management of Human Resources, Himalaya Publication House,

2003.

3. Jain -Industrial Acts, TMH Publications, 2004.

Course outcomes:

Students will be able to

CO1: Plan for manpower for a given type of organization (PO: d,l)

CO2: Analyze and select the right recruitment / selection strategy for a given

organization (PO: d,l)

CO3: Design the appropriate training and development to the employee after analyzing

the training needs (PO: d)

CO4: Design the right induction procedure for the new entrant in the organization

(PO: b,l)

CO5: Identify the performance appraisal method depending on the type of organization

(PO: g,h)

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Financial Accounting and Costing

Course code: IM702 ` Credit: 3 : 1 : 0 : 4

Prerequisites: Nil Contact Hours: 42+ 14 Tutorial Sessions

Course Coordinator(s): Dr. N.V. R Naidu / Dr. R. Shobha

Course Objectives:

To learn about the contemporary issues and understand the impact of engineering

solutions in a financial context.

To gain knowledge about the various accounting principles and concepts for

obtaining comprehensive accounting solutions.

Course contents:

Unit I

Financial Accounting: Introduction to Book keeping: Double-entry accounting, Journal &

Ledger posting. Financial Statements & Analysis: Trial balance, preparation of Trading and

Profit & Loss account and Balance Sheet.

Unit II

Ratio Analysis: Balance sheet ratio’s, profit – loss account ratio’s and combined ratio’s.

Costing: Objectives of costing, Elements of costing, methods of costing, preparation of cost

sheet (job costing).

Unit III

Costing, Marginal costing, absorption costing, Process costing and Standard Costing -

Material, labour, overhead cost variance. Activity Based Costing and Target Costing.

Unit IV

Working Capital Management: Factors influencing working capital requirement,

determination of operating cycle and working capital. Risk and Required Return: Risk and

return relationship, methods of measuring the risk, numerical problems. Business risk,

financial risk, calculation of expected rate of return to the portfolio.

Unit V

Budgeting and Budgeting Control: Sales budget, production budget, raw materials

purchasing budget, selling and administrative expense budget, cash budget, Flexible Budget,

Master budget.

Text books:

1. Khan M Y and Jain P K -Cost Accounting, Tata McGraw-Hill - 4th

Edition.

2. Prasanna Chandra -Financial Management, Tata McGraw-Hill - 4th Edition. 1998.

3 James. C Vanhorne -Financial Management and Policy, Peerason education - 12th

edition.

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References:

1. B.S Raman -Elements of Accountancy,

2. Ahuja, Pandey, Khanna and Arora -Practical Costing, S. Chand & Co. Ltd - 2005.

3. KHAN & JAIN -Financial Management & Costing, TMH – 2000.

Course Outcomes:


CO1: Apply the concept of various accounting principles for obtaining comprehensive

solutions in accounting.(PO:a,l)

CO2: Understand the accounting ratios and their implications in industry. (PO:a,d,l)

CO3: Enhance knowledge about the cost of product, process and their controlling factors.

(PO:a,l) CO4: Understand the working capital requirement and its management. (PO:a,l)

CO5: Identify the importance of finance and methods to control finance in industry. (PO:a,l)

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Innovation and Entrepreneurship

Course code: IM703 ` Credit: 3 : 0 : 0

Prerequisites: None Contact hours: 42

Course coordinator(s): Dr. R. Shobha / Deepak Kumar.

Course objectives:

To enable students to understand the need for innovation and new businesses in the

globalized business world

To help them understand how innovation and technology strategies contribute to

business success

To enable them to analyze the components of innovation process and the building

blocks of innovation culture in organizations

To make them aware of the process of translation of idea into sound business plans

and then into an enterprise

To provide them information about the sources of all types of support needed to float

their own businesses.

Course Contents:

Unit I

Introduction: Global industrial competition: Changes in World industry, Dominant trends and

issues in World business, Technology as the driving force, Definition of technology,

Relationship between Business strategy and technology strategy, Stimuli for and sources of

technological innovations

Unit II

Innovation: Concepts, Types of innovation, Linear, Cyclic and Network models of

innovation, Management of technological innovation, Dynamics of innovation process,

Organizational roles for innovation, Facilitators and impediments of innovation, Strategic

issues in innovation management, Case study

Unit - III

Trends in Innovation Management: Technology fusion, Examples and principles, New R&D

strategies, Core competencies and business strategy, Building innovation culture in

organizations, challenges and opportunities, Case study

Entrepreneurship: Importance of entrepreneurship in an economy, Concepts of

entrepreneurship, Characteristics of successful entrepreneur, Myths of entrepreneurship

Unit IV

Entrepreneurial problems and capacity building measures, Entrepreneurship v/s

Intrapreneuship, Fostering intrapreneuship in corporations, Cases of successful and

unsuccessful entrepreneurs.

Institutions Supporting Small Business Enterprises: Introduction, Some important central-

level and State-level institutions and non-governmental agencies

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Unit V

Setting up of an Enterprise: Business opportunities in various sectors, Formalities for setting

up a small business enterprise, Project selection, Constitution, Registration, State clearances,

Requirements of land & building, plant & machinery and infrastructure, Preparation of

project report, Securing financial support for project and implementation.

Text Books:

1. P.N.Rastogi, Management of Technology and Innovation, Sage Publications, new

Delhi, 1995

2. Poornima M Charantimath, Entrepreneurship Development and Small Business

Enterprises, Pearson Education, 2006.

3. Case material will be supplied during the course by the faculty-in-charge

Reference Books:

1. M. White and G.D. Bruton, The Management of Technology and Innovation, Cengage

learning, 2007

2. Cynthia L. Greene, Entrepreneurship, Cengage Learning, 2006.

Course Outcomes:


CO1: Understand the global industrial competition to adopt the new technology to build the

relationship bridge between business strategy and technology strategy. (PO:h,j)

CO2: Apply the various innovation concepts and models in organization to their strategic issues

in innovation management. (PO:a,e)

CO3: Analyze the trends in Innovation Management, New R&D strategies to build innovation

culture to strengthen the activities of entrepreneurs. (PO:e,h)

CO4: Evaluate and forecast the entrepreneurial problems to train the successful entrepreneurs

and avoid upcoming unsuccessful entrepreneurs. (PO:c,e)

CO5: Create the skills to setting up a small business enterprise and the opportunities in various

sectors by considering the mandatory rules and regulations from the government.

(PO:j,k)

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Supply Chain Management

Course code: IM704 Credit: 3 : 0 : 0

Pre requisite : Inventory Management Contact Hours: 42

Course Coordinator(s): Dr. C. S. Chethan Kumar / Deepak Kumar

Course objectives:

To provide a strategic framework to analyze the design, planning, and operational

decisions within supply chains

To Discuss a set of frameworks and tools used to design supply chain networks.

Discusses how a supply chain manager can plan pricing and promotions along with

supply planning.

Describes the role that inventory plays in a supply chain.

To highlight the importance of coordination in a supply chain and discuss how

information technology and e-business can help a supply chain improve performance.

Course Contents :

Unit I

Building A Strategic Frame Work to Analyze Supply Chains : Supply chain stages and

decision phases, process view of a supply chain, Supply chain flows, Examples of supply

chains, Competitive and supply chain strategies, Achieving strategic fit, Expanding strategic

scope, Drivers of supply chain performance, Framework for structuring drivers – Inventory,

Transportation, Facilities, Information, Obstacles to achieving fit.

Unit II

Designing the Supply Chain Network: Distribution Networking – Role, Design. Supply

Chain Network (SCN) – Role, Factors, Framework for Design Decisions.

Models for facility location and capacity allocation, Impact of uncertainty on SCN –

discounted cash flow analysis, evaluating network design decisions using decision using

decision trees, Analytical problems.

Unit III

Planning and Managing Inventories in a Supply Chain: Review of inventory concepts,

Trade promotions, Managing multi-echelon cycle inventory, safety inventory determination,

Impact of supply uncertainty aggregation and replenishment policies on safety inventory,

Optimum level of product availability, importance factors, Managerial levers to improve

supply chain profitability.

Unit VI

Sourcing, Transportation and Pricing Products: Role of transportation, Factors affecting

transportation decisions, Modes of transportation and their performance characteristics,

Designing transportation network, Trade-off in transportation design, Tailored

transportation, Routing and scheduling in transportation, International transportation,

Analytical problems, Role of sourcing, supplier – scoring & assessment, selection and

contracts, Design collaboration.

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Unit V

The Supply Chain IT framework: The role of IT supply Chain, The Supply Chain IT

framework, CRM, Internal SCM, SRM, The role of E-business in a supply chain, The E-

business framework, E-business in practice, Bullwhip effect.

Introduction to reverse logistics: reasons, activities and role.

Text Book:

1. Sunil Chopra & Peter Meindl -Supply Chain Management – Strategy, Planning &

Operation, 6th

Edition - Pearson Education Asia - ISBN: 81-7808-272-1. – 2001.

References:

1. Robert B Handfield, Ernest L Nichols -Supply Chain Redesign – Transforming

Supply Chains into Integrated Value Systems, Jr. - Pearson Education Inc - ISBN:

81-297-0113-8. - 2002.

2. Jeremy F Shapiro, Duxbury -Modelling the Supply Chain, Thomson Learning –

ISBN 0-534-37363. -2002.

3. David Simchi Levi, Philip Kaminsky & Edith Simchi Levi -Designing & Managing

the Supply Chain, Mc Graw Hill, 2004, ISBN : 0-07-0598584.

Course Outcomes

The students should be able to

CO1: Thorough understanding of supply chain management processes. (PO:c,d)

CO2: Ability to identify and classify key supply chain drivers. (PO:a,c)

CO3: Establish a set of frameworks and evaluate design distribution network and facility

location. (PO:b,d)

CO4: Calculate the influence of appropriate level of product availability within a supply

chain. (PO:a,c)

CO5: Evaluate sourcing strategies for interacting with suppliers and assess different

options for designing transportation networks. (PO:d,g)

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Advanced Operations Research

Course code: IM705 Credit: 3 : 1

Contact Hours: 42+ 14 Tutorial Sessions

Prerequisite: IM501 Applied Probability and Statistics

IM504 Operations Research

Course coordinator: Dr. N.V.R. Naidu / V.Vivekanand

Course objectives:

To enable students get acquainted with the mathematical logic behind the advanced

operations research techniques

To build capacity in students to formulate real-life problems into mathematical

models amenable for solution.

To enable them to evaluate alternative solutions and arrive at the optimum one based

on predetermined criteria

To make them learn the application of sophisticated techniques such as Integer

programming, nonlinear programming, dynamic programming, queuing and network

analysis.

Course Contents:

Unit I

Linear Programming : Two phase simplex technique, Revised simplex techniques,

Sensitivity analysis.

Unit II

Integer Programming, Gomory’s technique.

Non-Linear Programming : Kuhn – Tucker conditions, QPP Problems solution using

Wolfes algorithm.

Unit III

Queuing Theory: Queuing system and their characteristics, The M/M/I Queuing system,

Steady state performance analyzing of M/M/1 queuing model, M/M/K/ Model, M/Ek/1,

M/D/1, M/M/C and MG1 models.

Unit IV

Dynamic Programming: Characteristics and DP model, Computational procedure -Simple

problems only.

Markov Chains: Discrete Stochastic Process, Markovian process, Stationary Markov chains,

Markov diagrams, Ergodic and Absorbing Markov chains, Steady State probabilities,

stochastic matrix, transition m, matrix and their applications.

Unit V

Project Management Using Network Analysis : Network construction, determination of

critical path and duration, floats. PERT- Estimation of project duration, variance and

Crashing, Elements of crashing, least cost project scheduling, Resource Allocation for

optimal utilization of resources.

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Texts Books:

1. Taha H A -Introduction to Operation Research, Prentice Hall of India - 10th

edition,

2016.

2. Philips, Ravindran and Soleberg– Theory and Practice -Principles of Operations

Research theory and Practice, Wiley India Pvt Ltd. 4th

edition, 2001.

References:

1. Hiller and Libermann -Introduction to Operation Research, McGraw Hill - 9th

edition,

2009.

2. Wayne L. Wintson - Operations Research : Application and Algorithms, Cengage

Learning; 4th

edition , 2003

3. S.D. Sharma -Operations Research, Kedarnath, Ramnath & Co - 1996

4. J K Sharma -Operations Research Theory and Application, Pearson Education Pvt

Ltd - 4th

edition, 2009

Course outcomes:


CO1: Apply and Analyze LP Techniques and Conduct Sensitivity analysis for real life

problems. (PO:a,b,e,k)

CO2: Apply and Solve Non Linear Programming Techniques for various real life problems.

(PO:a,b,e,k) CO3: Analyze complex problems by using queuing theory. (PO:a,b,e,k)

CO4: Formulate and Analyze various complex problems by using Markov Chain and

Dynamic Programming approaches(PO:a,b,e,k)

CO5: Implement and Analyze the concepts of Project Management through network

techniques(PO:a,b,e,k,l)

19

Quality Assurance and Reliability Lab

Course Code : IML706 Credits : 0 : 0 : 1

Pre requisite : Nil Contact Hours: 14

Course co-ordinator(s): Dr. G.S. Prakash / A. Balakrishna

Course objectives:

To familiarize the students with practices in industries regarding quality control

aspects and to test the goodness of fit.

To educate students regarding the usage of modern quality control procedures.

To introduce concepts of six sigma, Gauge R&R and MSA

Course content

Laboratory

List of Experiments:

1. Testing the goodness of fit for the given quality characteristic of component using

normal distribution.

2. Testing the goodness of fit for the given quality characteristic using Poisson

distribution.

3. Testing the goodness of fit for the given quality characteristic using Binomial

distribution.

4. Testing the goodness of fit for the given quality characteristic using Uniform

distribution.

5. Application of 7 QC tools as applied to manufacturing and service operations.

6. Assessment of process capability of the given manufacturing process using normal

probability paper method.

7. Assessment of process capability of the given manufacturing process using process

capability indices.

8. Assessment of process capability of the given manufacturing process using Digital

motorized multifunctional height gauge.

9. Construction of control chart for variable quality characteristic using Digital motorized

multifunctional height gauge.

10. Construction of control chart for variable quality characteristic using SQC display

unit?

11. Construction of control chart for variable quality characteristic using SQC software.

12. Construction of control chart for attribute quality characteristic using SYSTAT

statistical software package.

13. Determination of producer’s risk and consumer’s risk using single and double

sampling plans.

14. Conduction of Repeatability and Reproducibility studies for appraiser and instrument

using R & R software.

15. Process Mapping – Input and output Models

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Text books:

1. Montgomery -Introduction to Statistical Quality Control, John Wiley and Sons.-

2007.

2. Grant and Leavenworth -Statistical Quality Control, McGraw-Hill.-2008

3. Juran and Gryna -Quality Planning and Analysis, 3rd

edition,TMH.4th

Edision-2001

4. NVR Naidu, KM Babu, and G Rajendra -Total Quality Management, New Age

International Pvt. Ltd-2006

References:

1. Dale H. Besterfield -Quality control, Prentice-Hall International; 1998.-Hard Cover-

2003

2. Kesavan R -Total Quality Management, IK International, New Delhi-2007

Course outcomes:

The student will be able to

CO1: Conduct experiments on various distributions and measurements of variables and

attributes, collect data, analyze and interpret the same.(PO:a,b)

CO2: Interpret the results given by the software and make appropriate decisions. (PO:b,e,f)

CO3: Apply the knowledge obtained to solve the real life problems encountered in industry.

(PO:f,j,k)

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Financial Accounting and Costing Lab

Course code: IML707 ` Credit: 0 : 0 : 1

Prerequisites: Nil Contact hours: 14

Course Coordinator: Dr. N.V.R. Naidu / Dr. R. Shobha

Course Objectives:

To educate students about the contemporary issues and help them understand the

impact of engineering solutions in a financial context.

To educate students to gain knowledge about the various accounting principles and

concepts for obtaining comprehensive accounting solutions.

Course content:

Laboratory Exercises

1. Introduction to Accounting and Tally software

2. Preparation of double entry system of book keeping – Journal entries using Tally

3. Preparation of double entry system of book keeping – Ledger balances using Tally

4. Preparation of final accounts for a given journal problem using Tally

5. Preparation of final accounts for a given trial balance problem without adjustments

using Excel

6. Preparation of final accounts for a given trial balance problem with adjustments

using Excel

7. Preparation of financial ratios for a given journal problem using Tally

8. Preparation of Cost Sheet for a given job costing problem using Excel

9. Preparation of Cost Sheet and profit for a given job costing problem using Excel

10. Preparation of various process accounts for a given problem using Excel

11. Preparation of income statements for a given problem using Excel

12. Preparation of cash budget for the given expenditure using Excel

13. Preparation of flexible budget for a given level of activity using Excel

Suggested Software Packages

1. Tally

2. M.S. Excel, SYSTAT

Text books:

1. Khan M Y and Jain P K -Cost Accounting, Tata McGraw-Hill - 4th

Edition.

2. Prasanna Chandra -Financial Management, Tata McGraw-Hill - 4th Edition. 1998.

3. James. C Vanhorne -Financial Management and Policy, Peerason education - 12th

edition.

22

References:

1. B.S Raman -Elements of Accountancy,

2. Ahuja, Pandey, Khanna and Arora -Practical Costing, S. Chand & Co. Ltd - 2005.

3. KHAN & JAIN -Financial Management & Costing, TMH – 2000.

Course Outcomes:


CO1: Apply the concept of various accounting principles for obtaining comprehensive

solutions in accounting. (PO:d,f,k)

23

Elective -C

Industrial Robotics

Course Code: IMPE11 Credit: 3 : 0 : 0

Prerequisite: Computer Integrated Manufacturing Contact hours: 42

Course coordinator(s): Dr. G. S. Prakash / M.R. Shivakumar

Course objectives

To know the over view of robotics- present and feature applications.

To understand the components of robot.

To learn about control system of robot.

To learn the concepts of robot arm kinematics and trajectory planning.

To know robot programming methods.

Course contents:

Unit I

Introduction: Automation and robotics, brief history of robotics, Social and economic

aspects of robots, Advantages and disadvantages of using robots in industries, Overview of

robots – present and future applications.

Classification and Structure of robotic system: Classifications, Geometrical

configurations, Wrist and its motions, End effectors and its types, Links and joints.

Robot drive systems: Hydraulic, Electric and Pneumatic drive systems, Resolution,

accuracy and repeatability, Advantages and disadvantages of drive systems.

Unit II

Control systems and components: Basic control system concepts and models,

Transformation and block diagram of spring mass system, Controllers – ON and OFF,

Proportional integral, Proportional and integral, Transient and response to second order

system, Robot Actuation and Feedback components: Position, Velocity sensors, Actuators.

Unit III

Robot Arm Kinematics: Kinematics – Introduction, Direct and Inverse kinematics, Rotation

matrix, Composite rotation matrix, Rotation matrix about an arbitrary axis, Euler angles

representation, Homogeneous transformations, Links, joints and their parameters, D-H

representation, Introduction to robot dynamics

Unit IV

Trajectory planning: Introduction, General considerations on trajectory planning, Joint

interpolated trajectories, 4-3-4 trajectory example, Planning of Cartesian path Trajectories.

24

Robot programming: Introduction, Manual teaching, Lead through teaching, Programming

languages – AML and VAL [simple examples], Programming with graphics, Storing and

operating, Task programs.

Unit V

Sensors: Internal state sensors, Tactile sensors, Proximity sensing, Range sensing and force-

torque sensors. Elements of computer vision. Sensing and digitizing function in machine

vision – image devices – lighting techniques – analog to digital signal conversion – sampling

– quantization – encoding – image storage. Image processing and analysis, Feature

Extraction and Object recognition.

Text Books:

1. Mikell P Groover -Industrial Robotics, Mc graw Hill 2003.

2. K.S. Fu, R.C. Gonzales and Lee -Robotics, Mc Graw Hill International 1987.

Reference:

1. Richard Paul -Robot Manipulators, Mathematics, Programming and Control,

2000.

Course Outcomes:


CO1: Analyze areas of applications structure and drive in robot systems. (PO:e)

CO2: Identify the control systems and components of robots. (PO:a,c,e)

CO3: Apply the mathematical concepts in robot kinematics. (PO:a,c,e)

CO4: Develop the trajectory planning and robot programme. (PO:a,c,e)

CO5: Identify the sensors used in robots. (PO:c)

25

Reliability Engineering

Course Code: IMPE12 Credits: 3: 0: 0

Prerequisite: Nil Course Hours: 42

Course Coordinator(s): Dr. G.S.Prakash / Dr. S. Bharath

Course objectives:

To develop students in the area of Quality Assurance and Reliability, describe

categories of statistical quality control (SQC), use of descriptive statistics in

measuring quality characteristics and define & discuss quality and quality

improvement.

To make students aware of the evolution of modern quality improvement methods

like six-sigma, quality systems and standards, different dimensions of quality and

discuss the role of variability and statistical methods play in controlling and

improving quality

To make students understand the fundamentals of control charts, identify the

differences between x-bar, R-, x-bar, S, p-, np-, c-and u charts, explain the meaning

of process capability and the process capability index.

To develop students to know about the process of acceptance sampling and describe

the use of operating characteristic (OC) curves, Statistical theory of tolerances

and the concepts of Reliability.

Course contents:

Unit I

Introduction: Concepts, terms and definitions of reliability and related performance

measure, Terminology in reliability, Failure rate, MTBF, Life test, importance of reliability,

definition, meaning of adequate performance, reliability-engineering Programme and its

scope, Typical applications.

Component Life: Failure distribution function, reliability function and hazard rate function,

interrelationships, MTTF, MTBF, bath tub curve (Mortality curve), conditional reliability

function, constant and time dependant failure models.

Unit II

Combinatorial Reliability (Reliability of Systems): Reliability analysis of systems:

(Success-Failure models only) Analysis of Series, parallel, series parallel and parallel series

configurations, R out of n configurations, redundancy improvement factor, standby systems.

Techniques for Complex Systems Reliability Evaluation: Inspection methods, event space

methods, path tracing methods, decomposition methods, cut set methods, tie set methods.

26

Unit III

Design for Reliability: System effectiveness measures and life cycle cost analysis, reliability

allocation, methods for reliability in design, failure analysis, systems safety and fault tree

analysis, multi state model, Failure mode effect and criticality analysis.

Markov Models for System Reliability: Reliability analysis of state dependent systems,

Markov analysis, standby system analysis.

Unit IV

Maintainability and Availability: Analysis of Down time, Repair Time distributions,

maintainability, Maintenance increment, Design for maintainability, Availability analysis,

Different forms of availability, system availability analysis, mission availability, Availability

of standby system.

Unit V

Analysis Failure Data: Types of life testing, data collection, Empirical methods, Estimation

of Static life, types of life testing, Development of confidence intervals, acceptance test

procedures for life estimation using exponential, weibull and Gamma distribution models,

Sequential life tests and acceptance criteria.

Application And Case Studies: Case example involving redundancy, burning tests,

preventive maintenance analysis, Repairable system analysis, Software reliability.

Text Books:

1. L. S. Srinath -Concepts of Reliability Engineering, Affiliated East West Press Pvt.

Ltd -2nd

edition, 2005

2. Dr. Balaguru Swamy -Reliability Engineering, Tata McGraw Hill – Fourth Edition –

2003.

3. Charles E Ebeling -An introduction to Reliability and Maintainability, TMH –

Edition 2000, .ISBN 0-07-042138-2

References:

1. Ireson and Grant -Reliability Hand Book,1995

2. Barlow and Proschan -Mathematical Theory of Reliability and Mathematics, 1st

edition,1996.

3. Shooman -Probability Reliability & Engineering approach, 1976.

4. Patrick D.T.O -Practical Reliability Engineering, John Wiley and Sons – 2002.

5. E E Lewis -Introduction to Reliability Engineering, John Wiley & Sons - 2nd

edition,1996.

6. J S Gurjar -Reliability Technology, I K International Publishing House Pvt. Ltd -

1991.

27

Course outcomes:

The students will be able to

CO1: Analyze the role and importance of statistical quality control in modern

industry.(PO:k)

CO2: Measure quality, impact of quality on other functions, and the need for continuous

improvement. (PO:e)

CO3: Conduct Process Capability Studies and process capability analysis and interpret the

output of Statistical Process Control methods effectively, avoiding misconceptions

and identifying opportunities for process improvement. (PO:a,l)

CO4: Construct and use various types of control charts and apply Control Charts in the

workplace. (PO:a)

CO5: Use sampling plans, statistical tolerancing and reliability concepts for quality control.

(PO:a,k,l)

28

Productivity Engineering

Course Code: IMPE13 Credits: 3 : 0 : 0


Course Coordinator(s): Dr. G.S. Prakash / Dr. S. Bharath

Course objectives:

Educate students with the background, the applications and the principles of

Productivity at the International, National and Company levels.

Discuss about strategies to be employed during organizational transformations.

Explain students the re-engineering concepts and its applications.

Train students to identify the right productivity model for solving problems related to

productivity.

Course contents:

Unit I

Introduction: Productivity concepts- Macro and Micro factors of productivity, Productivity

benefit model, Productivity cycle.

Unit II

Productivity Models: Productivity measurement at International, National and

Organizational level, Total Productivity Models, Productivity Management in Manufacturing

and Service sector, Productivity evaluation models.

Unit III

Organizational Transformation: Principles of Organizational transformation and re-

engineering, fundamentals of process re-engineering, preparing the workforce for

transformation and re-engineering, methodology, guidelines.

Unit IV

Re-engineering Process Improvement Models: PMI models, Edosomwan model, Moen

and Nolan strategy for process improvement, LMICIP model, NPRDC model.

Unit V

Re-engineering Tools and Implementation: Analytical and process tools and techniques-

Information and communication technology- Enabling role of IT, Re-oppurtunities, Process

redesign- cases.

Text Books:

1. Sumanth, D.J- Productivity Engineering and Management, TMH, New Delhi, 1990.

2. Edosomwan, J.A- Organizational Transformation and Process re-engineering,

British Library cataloging in pub, data, 1996.

29

References:

1. Rastogi, P.N- Re-Engineering and Re-Inventing the Enterprise, Wheeler pub,

New Delhi, 1995.

2. Premvrat, Sardana G.D. and Sahya B.S – Productivity Management- A Systems

Approach, Narosa pub. New Delhi, 1998.

3. David Sumanth and Johnson Edosomwan- Productivity Management Guide,

McGraw-Hill College Ctistorn Series Publishing, New York (ISBN# 07-063323-1),

1996.

Course outcomes:


CO1: Understand the Micro & Macro aspects of productivity engineering. (PO:c,d,I,k)

CO2: Analyze the various productivity measure/models at International and national

levels.(PO:e)

CO3: Discuss employees transformation and reengineering concepts to improve

productivity. (PO:a,d,g,l)

CO4: Analyze the various process improvement models to improve productivity. (PO:a,f,j)

CO5: Implement re-engineering techniques in various sectors. (PO:a,c,h,l)

30

Design of Experiments

Course Code: IMPE14 Credits: 3:0:0

Prerequisite: IM501 Applied Probability and Statistics Contact Hours: 42

Course Coordinator(s): Dr. M. Shilpa / V. Vivekanand

Course objectives:

To educate students plan an experimentation and select an appropriate experimental

design

To ensure appropriate selection of control factors and their levels for the

experimentation

To identify the uncontrollable variations those exist during experimentation as well as

in the customer environment

To quantify the quality loss inflicted to the society when a product quality

characteristic deviates from the target.

Course Contents:

Unit I

Introduction : Design of Experiments – definition, objectives, Terminology, P- diagram,

Principles of DOE, Taguchi Definition of quality, Taguchi’s Quality philosophy, Taguchi’s

Quality loss function off-line and on-line quality control.

Unit II

Experimental designs : Completely Randomized Design, Randomized Block Design, Latin

Square Designs, one way analysis of variance and two way analysis of variance.

Unit III

Steps in Robust Design: Noise factors and testing conditions, Quality characteristics and

objective functions, Control factors and their levels, Matrix experiment and data analysis

plan, Conducting the matrix experiment, data analysis, verification experiment and future

plan. Quality Loss Function for static cases,

Unit IV

Signal-To-Noise Ratio : S/N ratios for static cases, for Smaller-the-better, Larger-the-better,

Nominal-the-best and Asymmetric Cases and S/N ratios for dynamic cases.

Unit V

Constructing Orthogonal Arrays: Counting degrees of freedom, selecting a standard

orthogonal array, dummy level technique, and compound factor method, Linear graphs and

interaction assignment, Modification of linear graphs. Strategy for constructing an orthogonal

array, comparison with the classical statistical experimental design.

31

Text Books:

1. Madhav S. Phadke -Quality Engineering Using Robust Design, Prentice Hall PTR,

Englewood Cliffs, New Jersey 07632.

2. D.C. Montgomery -Design of Experiments, John Wiley and Sons - 2002.

Reference:

1. Robert H. Lochner and Joseph E. Matar -Designing for Quality, an Introduction

Best of Taguchi and Western Methods or Statistical Experimental Design -

Chapman and Hall Madras - 2nd

edition.

Course outcomes:


CO1: Apply the knowledge of design of experiments for the selection of appropriate design

as well as control factors and their levels. (PO: b,e)

CO2: Conduct experiments, analyze the experimental data and suggest optimal values for the

control factors that make the product insensitive to uncontrollable variation. (PO: b,e)

CO3: Apply the steps in robust design to make the product insensitive to noise

factors (PO: b,c)

CO4: Identify the right Signal-to-noise ratio for the given quality characteristic (PO: b)

CO5: Select the right orthogonal array for the given experimental situation(PO: b,e)

32

Internship

Course Code : IM 707 Credits: 0:0:1

Pre requisite: Nil Course Hours: 2Weeks

Course Coordinator(s): S. Appaiah / Dr. M. Shilpa

Course objectives

To provide opportunities for students to apply their knowledge in a real world

environment

To expose students to industrial working environment.

Course contents

Students are Course Subjected to industrial training in the form of Internship for 2 weeks in

reputed industries.

Assessment and Evaluation vis-à-vis Course Outcomes

Note : Students have to undergo two weeks internship in an industry between 6th

and 7th

semester. A report compulsorily to be submitted at the end of the industrial training and the

evaluation will be done by a committee constituted by the HOD. Each student must present a

PPT for about 30 minutes, which is comprising of

Brief about organization.

Recording of information.

Short comings noticed during the Industrial training.

Application of industrial engineering techniques.

Conclusions.

Course outcomes

The student will be able to

CO1: Demonstrate knowledge of industrial environment in terms of processes, functions,

material flow, plant layout and information flow. (PO: d)

CO2: Perform data collection and interpret data. (PO: j)

CO3: Gain knowledge through visual inspection. (PO: h)

33

M.S. RAMAIAH INSTITUTE OF TECHNOLOGY, BANGALORE – 54


SCHEME OF TEACHING FOR THE ACADEMIC YEAR 2016-2017 (2013 & 2014BATCH)

VIII SEMESTER B.E. INDUSTRIAL ENGINEERING AND MANAGEMENT

Sl.No

.

Subject

Code

Subject Teaching Department Credits

L* T* P* Total

1 IM801 Total Quality Management Industrial Engineering & Management 3 0 0 3

2 **OE** One elective from other department 3 0 0 3

Electives – D ( Any one)

3

IMPE15 Project Management


3

0

0

3

IMPE16 World Class Management Practices

IMPE17 Product Design and Development

IMPE18 Managerial Economics

Electives – E ( Any one)

4

IMPE19 Organizational Behavior


3

0

0

3

IMPE20 Just In Time Manufacturing

IMPE21 Technology Management

IMPE22 Marketing Management

5 IM802 *Project Work 0 0 14 14

6 IM803 Seminar 0 0 2 2

Total 9 0 16 28

* L : Lecture *T : Tutorial *P : Practical OE: Open Elective

Subject*:

Students have to form a group comprising of “Four students”

Identify the company in which project work will be carried out

Identify the problem area in order to carry out the project work

Project work (IM802) evaluation will be carried out at the end of VIIIth Semester

34

Total Quality Management

Course Code: IM801 Credits: 3 : 0 : 0


Course Coordinator(s): Dr. C.S.Chethan Kumar / Dr. S. Bharath

Course objectives:

To educate students the core concepts of Total Quality Management (TQM).

To educate students to know how one can delight customers through continuous

improvement of the quality of products and services.

To educate to understand the importance of total participation of employees in an

organization for improving quality.

To educate students to recognize the importance of networking of companies with Govt,

Semi-Govt. organizations, Research Institutes, Universities, etc

Course contents:

Unit I

Evolution Of Quality Concepts And Methods : Quality concepts, Development of four

fitnesses, evolution of methodology, evolution of company integration, quality of conformance

versus quality of design from deviations to weaknesses to opportunities, Future fitness, four

revolutions in management thinking and four levels of practice.

Four Revolutions in Management Thinking: Introduction to Customer focus, Continuous

Improvement, Total participation, and Societal Networking.

Focus On Customers: Change in work concept, marketing and customers.

Unit II

Continuous Improvement: Improvement as problem solving process, Management by process,

WV model of continuous improvement, process control, process control and process

improvement, process versus creativity. Reactive Improvement: Identifying the problem,

standard steps and tools, seven steps, seven QC tools.

Unit III

Proactive Improvement : Management diagnosis of seven steps of reactive improvement,

General guidelines for management diagnosis of a QI story, Discussion on case study for

diagnosis of the seven steps. Proactive Improvement: Introduction to proactive improvement,

standard steps for proactive improvement, semantics, example-customer visitation, Applying

proactive improvement to develop new products- three stages and nine steps.

Unit IV

Total Participation: Teamwork skill. Dual function of work, teams and teamwork, principles

for activating teamwork, creativity in team processes, Initiation strategies, CEO involvement,

strategies for TQM introduction. Infrastructure for mobilization. Goal setting (Vision/ Mission),

35

organization setting, training and education, promotional activities, diffusion of success stories,

awards and incentives, monitoring and diagnosis, phase-in, orientation phase, alignment phase,

evolution of the parallel organization.

Unit V

Hoshin Management: Definition, phases in hosing management-strategic planning (proactive),

hoshin deployment, controlling with metrics, check and act (reactive). Hoshin management

versus management by objective, hoshin management and conventional business planning, an

alternative hoshin deployment system, hoshin management as “Systems Engineering” for

alignment.

Societal Networking: Networking and societal diffusion – Regional and nationwide networking,

infrastructure for networking, openness with real cases, change agents, Center for quality

Management case study, dynamics of a societal learning system. TQM as learning system,

keeping pace with the need for skill, a TQM model for skill development, summary of skill

development.

Text Books:

1. Shoji Shiba, Alan Graham and David Walden -A New American TQM Four Practical

Revolutions in Management, Productivity Press, Portlans (USA) -2001.

2. N Logothetis -Management for Total Quality, Prentice Hall of India, New Delhi - 2002.

References:

1. Roger C Swanson - The Quality Improvement Hand Book, Publisher Vanity Books

International, New Delhi, 9th

Edition, 1995

2. William C Johnson and Richard J Chavla, -Encyclopaedia of Total Quality

Management, New Delhi, 1995

3. N.V.R Naidu, K.M.Babu, G. Rajendra - Total Quality Management, New Age

International Publishers-2008 edition,

4. Kesavan R -Total Quality Management, I K International Publishing house Pvt. Ltd, 2nd

edition, 2008.

Course outcomes:


CO1: Understand the various quality concepts. (PO:c,h)

CO2: Apply continuous improvement models to satisfy customers. (PO:c,l)

CO3: Apply proactive improvement techniques to improve quality of products. (PO:d,h)

CO4: Develop total participation methods among employees to satisfy internal and external

customers. (PO:b,e,j,l)

CO5: Implementation of societal networking and Hoshin management. (PO:f,i,l)

36

Elective- D

Project Management



Course Coordinator(s): M. R. Shivakumar / Sudheer D Kulkarni

Course Objectives:

Students should have an insight about Project Life Cycle, Project Team & Scheduling.

Students should understand the applications of tools & techniques of Project

Management.

Students understand Project co-ordination & control methods

Students should know the various performance measures in project management

Course contents:

Unit I

Concepts of Project Management: Concepts of projects, Categories of projects, Phases of

project life cycle, Rules and Responsibility of project leader, Tools and techniques for project

management.

Unit II

Project planning and estimating: Feasibility of report, Phased planning, Project planning

steps, Objective and goals of the project, Preparation of cost estimation, Evaluation of the project

profitability.

Unit III

Organization and staffing the project team: Skills / ability required for project manager,

Authorities and responsibilities of project manager, Project organization and types of

accountability in project execution, Controls, Tendering and Selection of contractors.

Unit IV

Tools and techniques of project management: GANTT chart, Networks, Critical Path Method,

Project Evaluation and Review Technique, use of software package like MS projects.

Unit V

Project scheduling and performance measures: Different scheduling techniques, Resource

allocation method, Performance indicators, Performance improvement for the CM and DM

companies for better project management.

37

Text Books:

1. Choudhry S, Project Management, McGrawHill, 2004, ISBN : 9780074600689.

2. Project management a system approach to planning scheduling and controlling-

Harold Kerzner, CBS Publisher and distributors, 2002.

References:

1. Beningston Lawrence -Project management- McGraw Hill 1970.

2. A management guide to PERT and CPM- WEIST and LeVY Eastern Economy of PH

2002.

3. T R Banga, N K Agarwal and S C Sharma -Industrial engineering and Management

Sciences, -Khanna Publishers

Course outcomes:


CO1: Understand the concepts of various tools and techniques used in project life cycle

phases.(PO:d,l)

CO2: Prepare the feasibility report of a project. (PO:d,l)

CO3: Organize the project staffing and execution of responsibility. (PO:d,l)

CO4: Apply the tools and techniques of project management. (PO:a,e,l)

CO5: Evaluate the project performance. (PO:d,l)

38

World Class Management Practices


Pre requisite : Nil Course Hours: 42

Course Coordinator(s): Dr. M. Shilpa / Dr. R. Shobha

Course Objectives:

To understand and apply fundamental principles and tools of business process to obtain

dramatic improvement in the organizations.

To learn about the tool which facilitate to know the best practices of the competitors and

to inculcate the same and stay a head

Entry level understanding of the six sigma tool to function effectively in both quantitative

and non quantitative analysis

To learn about the different management tools like total productive maintenance, activity

based management and the awards given to the organizations for the world class quality

Course contents:

Unit - I

Introduction to world class manufacturing:

Manufacturing Excellence and Competitiveness, What is world-Class Manufacturing?-Hall’s

framework of world-Class Manufacturing (WCM), Gunn’s Model of World-Class

Manufacturing , Maskell’s Model of World-Class Manufacturing, America’s Best Plants Model

of World Class Manufacturing.

Unit - II

World Class Manufacturing: The philosophy of world-class Manufacturing-The First

Principles of World-Class Manufacturing, The practices of World-Class Manufacturing-The

customers Interface ,The Supplier Interface, World-Class Practices in the factory.

Reengineering: Importance of 3 C’s, definition, rethinking business process, new world of work

& role of information technology.

Unit - III

Principles and practices of WCM: Data collection plan, research-internal public domain

sources, outside experts etc. original research, site visits, and code of conduct. Analyzing the

gap: Top displaying data, deciding and combining best work practices, Balance Score Card

Technique, Value Stream Mapping, validation, recommendations etc

Unit – IV

Benchmarking: Definition, mission and objectives, managing benchmarking process, training

and code of conduct, future scope and benchmarking process. What to benchmark: concept of

step zero, priorities, business processes – linking to goals etc, investigation, documentation,

performance measures, improving business processes. Whom to benchmarks: Developing

candidate list, systematic search, refining the initial list.

39

Unit – V

Six Sigma: The Basics, The core of Six Sigma(DMAIC), design for Six Sigma, DFSS and the

customer, Quality time and the Bottom line , core of DFSS-IDOV method , DFSS Metrics, DFSS

Infrastructure –People and resources, Implementing DFSS

Text books:

1. Sahay B S, Saxena K B C, Ashish Kumar -World Class Manufacturing- A Strategic

Perspective- MacMillan India Ltd - ISBN 0333-93-4741.

2. Champ, Robert C -Finding and Implementing Best Practices- Business Process

Benchmarking, Vision Books, New Delhi – 2008.

3. Hammer, Michael and James Champy -Reengineering the corporation - A Manifesto

for Business revolution, Nicholas Brealey Publishing , London.- 1993

4. Greg Brue -Six sigma for Managers, TMH - ISBN- 0-07-048639-5 -2002.

References:

1. Grege -Design for Six Sigma, TMH - ISBN 0-07-058120. – 2003.

2. Creveling -Design for Six Sigmain Technology and Product Development, Pearson

Education – 2008.

3. Dale H. Besterfield, carol Besterfield-Minchna, glen H Besterfield and Mary Besterfield

scare Total Quality Management, Pearson education -3rd

edition - ISBN 81-297-0260-6

4. Kesavan R -Total Quality Management, I K International Publishing house Pvt. Ltd -

2008

Course Outcomes:


CO1: Apply the different quality techniques to reach the level of world class in the

manufacturing sector. (PO:a,c)

CO2: Appreciate the importance of change in terms of continuous learning and application of

new technology to strive highest quality. (PO:d,e)

CO3: Analyze the importance of doing things right at the first time and learn the various

techniques which helps to do so. (PO:d,e)

CO4: Enhance the knowledge of bench marking to strive industry needs. (PO:d,e)

CO5: Demonstrate the latest techniques like design for six sigma in reaching to world class

level. (PO:a,e)

40

Product Design and Development




Course objectives:

To make students familiar with product design through evolution or innovation.

To make them understand an organization’s product development strategy, and the steps

in that process.

To make students aware of the designer’s role, problems, procedures and considerations in

product development.

To help them appreciate the economics, quality and time aspects of design.

Course contents:

Unit I

Introduction to Product Design: Asimow’s Model: definition of Product Design, Design by

Evolution, Design by Innovation, Essential Factors of Product Design, Production-Consumption

Cycle, Flow and Value Addition in the Production-Consumption Cycle, The Morphology of

Design ( The seven phases), Primary Design Phases and flowcharting, Role of Allowance,

Process Capability and Tolerance in Detailed Design and Assembly.

Unit II

Product Design Practice and Industry: Introduction, product Strategies, Time to Market,

Analysis of the Product, The Three S’s, standardization, Renard Series ( Preferred Numbers),

Simplification, The Designer and His Role, the Designer: Myth and Reality, The Industrial

Design Organization, Basic Design Considerations, Problems faced by Industrial Designer,

Procedure adopted by Industrial Designers, Types of Models designed by Industrial designers,

What the Designer Contributes, Role of Aesthetics in Product Design, Functional Design

Practice.

Unit III

Strength Consideration in Product Design: Principal Stress Trajectories Force – Flow Lines,

Balanced Design, Criteria and Objectives of Design, Material Toughness: Resilience, Designing

for Uniform Strength, Tension vis-à-vis Compression.

Design for Production – Metal Parts :Producibility Requirements in the Design of Machine

Components, Forging Design, Pressed Components Design, Casting Design, Design for

Machining Ease, The Role of Process Engineer, Ease of Location and Clamping, Some

Additional Aspects of Production Design, Die Casting and Special Castings, Design for Powder

Metallurgical Parts, Expanded Metals and Wire Forms.

41

Unit IV

Optimization in Design: Introduction, Siddal’s Classification of Design Approaches,

Optimization by Differential Calculus, Lagrange Multipliers, Geometric Programming,

Johnson’s Method of Optimum Design.

Unit V

Economic Factors Influencing Design: Product Value, Design for Safety, Reliability and

Environmental Considerations, Manufacturing Operations in relation to Design, Economic

Analysis, Profit and Competitiveness, Breakeven Analysis, Economics of a New Product Design

( Samuel Eilon Model).

Value Engineering and Product Design: Introduction, Historical Perspective, What is Value?

Nature and Measurement of Value, Maximum Value, Normal Degree of Value, Importance of

Value, The Value Analysis Job Plan, Creativity, creative techniques.

Modern Approaches to Product Design: Concurrent Design, Quality Function Deployment

(QFD).

Text Books:

1. A.C. Chitale and R.C. Gupta -Product Design and Manufacturing, PHI, 4th

Edition,

2008.

2. Karl T. Ulrich & Steven D., Epinger -Product Design and Development –Tata Mc

Graw Hill, 3rd

Edition, 2003.

References:

1. Tim Jones, Butterworth Heinmann -New Product Development, Oxford, UIC 1997.

2. Roland Engene Kinetovicz -New Product Development: Design & Analysis, John

Wiley and Sons Inc., N.Y.1990.

3. Geofferry Boothroyod, Peter Dew Hurst and Winston Knight -Product Design for

Manufacture and Assembly -3rd

Edition,Taylor & Francis Group, 2011.

Course outcomes:


CO1: Appreciate the incremental and radical approaches to product design and the steps

involved. (PO:a,e,j)

CO2: Understand the organization’s product strategy and designer’s role. (PO:b,d)

CO3: Develop an understanding of product design problems and challenges in the strength,

function, manufacturability. (PO:a,c)

CO4: Apply the optimization techniques in product design. (PO:a,e)

CO5: Analyze the economic consideration, value engineering and modern approaches in product

design. (PO:j,l)

42

Managerial Economics

Course code: IMPE18 Credit: 3 : 0 : 0

Prerequisites: None Contact hours: 42

Course coordinator(s): S. Appaiah / Dr. C. S. Chethan kumar

Course objectives:

To enable students to understand the macro-economic aspects of business demand, price

sensitivity, industry and market structures and relationship among these aspects.

To enable students to analyze the factors determining demand and supply, and their

elasticity.

To equip them with techniques to estimate demand

To enable them to coordinate the factors of production to meet the demand, and estimate

cost for various levels of production

To enable them to evaluate the pros and cons of various industry structures

To equip them with the techniques needed for making investment decisions.

Course Contents:

Unit I

Introduction: Nature, Scope and Methods, The theory of the firms, Markets. Demand Analysis:

Demand theory, Individual demand, Market demand, Demand and Income, Business demand,

Elasticity, Elasticity of demand, Own-price Elasticity, Estimating Elasticities, Supply, Elasticity

of supply.

Unit II

Demand Estimation: Methods, Model specification, Data collection, Simple regression,

Goodness of fit, Power regression, Forecasting, Multiple regression, Implications of empirical

studies, Problems.

Unit III

Production Theory: Introduction, Basic terms and definitions, Factors of production-The short

run and the long run, Problems.

Unit IV

Cost Theory: Introduction, Short run cost behavior, Long run cost behavior, The learning curve,

Cost-volume-profit analysis, Cost estimation- Short run and long run cost estimation.

Unit V

Market Structure and Pricing: Introduction, Perfect competition, Monopoly, Monopolistic

competition, Investment analysis, Cash flow analysis, Risk analysis, Cost of capital, Evaluation

criteria, Problems.

43

Text Books:

1. A Problem solving approach- Nick Wilkinson -Managerial Economics, Cambridge

University Press, 2005.

2. Ivan Png -Managerial Economics, Blackwell Publishing, Second Edition.

References :

1. Samuel Paul and G.S.Gupta -Managerial Economics.

2. Theory and Practice by Thomas and J. Webster -Managerial Economics,2003.

3. Michel R Bye -Managerial Economics and Business Strategy, McGraw Hill

International, 6th

Ed.

Course outcomes:


CO1: Understand the roles of managers and the nature of internal and external decisions to be

made by managers. (PO:d,j)

CO2: Analyze the demand and supply conditions and assess the position of a company.

(PO:a,e) CO3: Design competition strategies, including costing, pricing, product differentiation, and

market environment according to the natures of products and the structures of the

markets. (PO:b,c)

CO4: Analyze real-world business problems with a systematic cost estimation. (PO:c,j)

CO5: Make optimal business decisions by integrating the concepts of economics, mathematics

and statistics and assess market risks. (PO:a,j)

44

Elective- E

Organizational Behavior

Course Code: IMPE19 Credits: 3: 0 : 0

Pre requisite : IM507 Principles of Management Course Hours: 42

Course Coordinator(s): S. Appaiah / Sudheer D Kulkarni

Course Objectives:

To understand the nature of human behavior in corporate and other organizations

To learn about the concepts of different styles of motivation, company leadership,

power and authority

To know about the strategies of organization, organization design and structure and to

measure organization effectiveness.

To learn and adopt team work and collaboration

Course contents :

Unit I

Introduction; Definition of Organization Behavior and Historical development, Environmental

context (Information Technology and Globalization, Diversity and Ethics, Design and Cultural,

Reward Systems.

The Individual : Foundation of individual behavior, Ability

Unit II

Learning : Definition, Theories of Learning, Individual Decision Making, classical

conditioning, operant conditioning, social Making, learning theory, continuous and intermittent

reinforcement.

Perception: Definition, Factors influencing perception, attribution theory, selective perception,

projection, stereotyping, Halo effect.

Unit III

Motivation : Maslow’s Hierarchy of Needs, Mc. Gregor’s theory X and Y, Herzberg’s

motivation Hygiene theory, David Mc Cleland three needs theory, Victor vroom’s expectancy

theory of motivation.

Unit IV

Values and attitudes :Definitions – values, Attitudes : Types of values, job satisfaction, job

involvement, professional Ethics, Organizational commitment, cognitive dissonance.

Conflict Management: Definition of conflict, functional and dysfunctional conflict, stages of

conflict process.

45

Unit V

Leadership: Definition, Behavioural theories – Blake and Mounton managerial grid,

Contingency theories – hersey - Blanchard’s situational theory, Leadership styles –

characteristics, Transactional, transformation leaders.

The Organization: Mechanistic and Organic structures, Minitberg’s basic elements of

organization, Organizational Designs and Employee behaviour, organization development –

quality of work life (QWL).

Text Books:

1. Stephen P Robbins -Organizational Behaviour, Pearson Education Publications,

ISBN– 81–7808–561-5, 9th

Edn. 2012.

2. Fred Luthans -Organizational Behaviour, Mc Graw Hill International Edition,

ISBN–0–07– 20412–1, 11th

Edn. 2006.

References :

1. Hellriegel, Srocum and woodman, Thompson Learning -Organisation Behaviour,

Prentice Hall India, 9th

Edition -2001.

2. Aswathappa -Organizational Behavior, Himalaya Publishers. 2001.

3. VSP Rao and others -Organizational Behaviour, Konark Publishers 2002.

4. Organiszational Behaviour- (Human behaviour at work) John Newstron / Keith Davis

9th

Edition 2002.

5. Paul Henry and Kenneth H. Blanchard -Management of Organizational Behavious,

Prentice Hall of India, 1996.

Course Outcomes:


CO1: Manage the art of getting work in the corporate and other organization. (PO:c,d,h)

CO2: Identify the different motivational factors and leadership styles which can be applied

to reach the organization’s goal. (PO:d)

CO3: Analyze the importance of motivation and its use in industry. (PO:c,d,f)

CO4: Develop the values and attitudes for betterment of organizational growth. (PO:c,d,f)

CO5: Develop the structure and hierarchy of the organization. (PO:c,d,f)

46

Just In Time Manufacturing


Pre requisite : Nil Course Hours: 42

Course Coordinator(s): Dr. G. S. Prakash / Dr. C.S. Chethan Kumar

Course Objectives:

To understand the fundamental concepts of Just In Time manufacturing systems.

To learn how to apply Just In Time manufacturing system in an industry.

To know how Just In Time manufacturing system can increase the competitiveness of an

industry in a globalised world.

Course contents:

UNIT - 1

JIT-AN INTRODUCTION: Speed of JIT movement, the new production system research

association of Japan, some definitions of JIT, core Japanese practices of JIT, creating continuous

manufacture, enabling JIT to occur, basic element of JIT, benefits of JIT.

MODERN PRODUCTION SYSTEM: Key feature of Toyota’s production system, basic

framework of Toyota production system. KANBAN SYSTEM – other types of kanban’s,

kanban rules, adapting to fluctuations in demand through kanban, whirligig, determining the

number of kanban’s in Toyota production system, detailed kanban system example, supplier

kanban and the sequence schedule for use by suppliers.

UNIT – II

PRODUCTION SMOOTHING IN TOYOTA PRODUCTION SYSTEM: production planning, production smoothing, adaptability to demand fluctuations, sequencing method for the mixed model assembly line to realize smoothed production, Criticism of Toyota production system by the communist party of Japan. EDP system for support of the Toyota Production system. Shortening lead time in Toyota Production system – reducing the setup time. Automation in Toyota production system, some comparisons with other manufacturers.

GLOBAL IMPLEMENTATION OF JIT: JIT in automotive industry, JIT in electronics,

computer, telecommunication and instrumentation, JIT in process type industry, JIT in seasonal

demand industry, other manufacturing industries, JIT in service and administrative operations,

conclusion.

UNIT - III

JIT IMPLIMENTATION SURVEYS: JIT implementation in US manufacturing firms-analysis

of survey results, just in time manufacturing industries, just in time production in West Germany,

just in time production in Hong Kong electronics indu8stry, conclusion.

47

UNIT - IV

DESIGN, DEVELOPMENT AND MANAGEMENT OF JIT MANUFACTURING

SYSTEMS: plant configurations and flow analysis for JIT manufacturing, comparison of JIT’s

“demand pull” system with conventional “push type” planning and control systems, quality

management system for JIT, product design for JIT human resource management in JIT, flexible

workforce system at Toyota, creation and maintenance of teams for JIT, union organization and

conduct of industrial relations in JIT, interface of JIT with advanced manufacturing technology,

assessing performance in JIT manufacturing systems, product costing information systems in JIT

manufacturing, an example of overhead allocation in JIT, potential for developing countries,

potential for small manufacturing.

UNIT - V

FRAMEWORK FOR IMPLEMENTATION OF JIT: Implementation risk, risks Due to

inappropriate understanding of JIT, risks due to technical, operational and people problems, risks

associated with kanban system, some important activities to be performed during

implementation, steps in implementation, a project work to approach to implementation,

conclusion.

Text Books:

1. Just In Time Manufacturing - M.G. Korgaonker,”, Macmillan India Ltd.- 1992,

2. Japanese Manufacturing Techniques - Richard J. Schonberger,” The Free Press –

Macmillan Pub. Co., Inc. New York - 1988.

References :

1. Just In Time - David Hutchins, Gower Publishing Limited – 1999. ISBN:0566077981

2. Just in Time Purchasing – A A Ansari and B Modarres, -1990, ISBN-10: 0029009715 and

ISBN-13: 978-0029009710

Course Outcomes:


CO1: A clearer understanding of the JIT. (PO:c)

CO2: Improved ability to analyze the inputs needed for production. (PO:b.c.h)

CO3: Ability to work on the facilitators of JIT implementations. (PO:c,e)

CO4: Adapt and select new manufacturing design and technologies. (PO:k)

CO5: Prepare and implement projects for new technologies. (PO:l)

48

Technology Management

Course code: IMPE21 Credit: 3 : 0 : 0

Prerequisites: Nil Contact hours: 42

Course coordinator(s): Dr. C. S. Chethan kumar / P. R. Dheeraj

Course Objectives:

To make students appreciate the role of technological change in shaping the future of a

business/economy.

To make them understand the process behind formulation of technology strategy, and its

integration with business strategy.

To prepare them for managing organizational change in view of increasing technology

orientation of businesses.

To enable them to effectively manage technology projects in an organization.

Course Contents:

Unit I

The concept of technology: Introduction, concept and meaning of technology, the nature of

technology change, life cycle, technological convergence.

Unit II

Economics of technology: Introduction, meaning, engineering economics, concept of optimum

size, corporate technological strategy, business mission, competitive technology, technology

crisis, Technology Forecasting.

Unit III

Analysis for technology strategy: Introduction, technology assessment, forecasting, techniques,

yield of technology forecasting, realization of new technology, concept of R& D, effectiveness

of R& D.

Unit IV

The adoption of new manufacturing technology: Introduction, strategy, challenges, stages of

factory automation, FMS, CIM, CAD/CAM, IMS, change management, work structure.

Unit V

Project management for new technology: Introduction, project preparation, risks, project

planning, cost management, technology: an instrument of competition, technology competition

analysis ( TCA), technology leadership, adoption of new technology.

Text book:

1. Paul Lowe -The Management of Technology, perception & opportunities, Chapman &

Hall, London, 1995.

49

Reference Books:

1. Frederick Betz -Strategic Management of Technology, Mc Graw Hill inc 1993.

2. Rastogi.P.N -Management of Technology & Innovation: Competing through Technology

Excellence, Sage Publications, 1995.

Course Outcomes:


CO1: A clear understanding of the need for technological advancements for economic growth

and social welfare. (PO:c,)

CO2: Ability to analyze the inputs needed for building a technology strategy given the

business strategy. (PO:b,c,h)

CO3: Ability to plan out projects for technological change and implement them. Ability to

work on the facilitators of organizational change while switching over to newer

technologies. (PO:c,e)

CO4: Adapt and select new manufacturing technologies. (PO:k)

CO5: Prepare and implement projects for new technologies. (PO:l)

50

Marketing Management

Course Code: IMPE22 Credits: 3 :0 : 0



Course objectives:

To educate students the Historical development, core concepts and importance of

Marketing Management in Socio-economic system.

To make students understand Marketing Information System and research, Product

planning and development and Marketing of Industrial goods.

To make students understand the importance of Branding, Labeling Packaging,

Distribution, Advertising and Personal selling.

Course contents:

Unit – I

Define Marketing for the 21st Century: The importance of marketing, The scope of marketing,

what is marketed?, Who markets?, How business and marketing are changing, Company

orientations toward the marketplace.

The production concept, The product concept, The selling concept, The marketing concept, The

holistic marketing concept, Fundamental marketing concepts, trends, and tasks, Core concepts,

Shifts in marketing management, Marketing management tasks,

Developing marketing strategies and plans: Marketing and customer value, the value delivery

process, The value chain, Core competencies, A holistic marketing orientation and customer

value, The central role of strategic planning, Corporate and division strategic planning, Defining

the corporate mission, Defining the business, Assessing growth opportunities, Organization and

organizational culture, Business unit strategic planning, The business mission, SWOT analysis,

Goal formulation, Strategy formulation, Program formulation and implementation.

Unit – II

Gathering information and scanning the environment: Components of a modern marketing

information system, Internal records and marketing intelligence, The order to payment cycle,

Sales information systems, Databases, data warehousing and data mining, The marketing

intelligence system, Analyzing the macro environment, Needs and trends, Identifying the major

forces, the demographic environment, Worldwide population growth, population age mix,

Economic environment, Social-cultural environment, Natural environment.

Conducting marketing research and forecasting demand: The marketing research process-

Step1: Define the problem and the research objectives, Step2: Develop the research plan, Step3:

Collect the information, Step4: Analyze the information, Step 5: Present the findings, Step 6:

Make the decision, Measuring marketing productivity, Measuring marketing plan performance,

Profitability analysis, Marketing-mix modeling, Forecasting and demand measurement, The

measures of market demand, A vocabulary for demand measurement, Estimating current

demand.

51

Unit – III

Creating customer value, Satisfaction, and loyalty: Building customer value, satisfaction, and

loyalty, Customer perceived value, Total customer satisfaction, Measuring satisfaction, Product

and service quality, Total quality management, Maximizing customer lifetime value, customer

profitability, measuring customer lifetime value, customer equity, Cultivating customer

relationships, Customer relationship management (CRM), Customer database and database

marketing, customer databases, Data warehouses and data mining, The downside of database

marketing and CRM.

Analyzing consumer markets: What influences consumer behavior?, Cultural factors, Social

factors, Personal factors, Key psychological processes, Motivation: Freud, maslow, herzberg,

Perception, Learning, Memory, The buying decision process: the five-stage model, Problem

recognition, Information search, Evaluation of alternatives, purchase decisions, Other theories of

consumer decision making, level of consumer involvement, Decision heuristics and biases,

Mental accounting, Profiling the customer buying decision process.

Unit – IV

Analyzing Business Markets: What is organizational buying?, The business market versus the

consumer market, buying situations, Systems buying and selling, Participants in the business

buying process, The buying center, Buying center influences, buying center targeting, The

purchasing/procurement process, Purchasing orientations, Types of purchasing processes,

Purchasing organization and administration, Stages in the buying process, Problem recognition,

General need description and product specification, Supplier search, E-procurement, Managing

business-to-business customer relationships, The benefits of vertical coordination.

Identifying market segments and targets: Levels of market segmentation, segment marketing,

niche marketing, local marketing, customerization, segmenting consumer markets, geographic

segmentation, Demographic segmentation, psychographic segmentation, behavioral

segmentation, Bases for segmenting business markets, sequential segmentation, market targeting,

effective segmentation criteria, Evaluative and selecting the market segments, Additional

considerations.

Unit – V

Dealing with competition: Competitive forces, Identifying competitors, Industry concept of

competition, Market concept of competition, Analyzing competitors, Strategies, Objectives,

Strengths and weaknesses, Selecting competitors, Competitive strategies for market leaders,

Expanding the total market, Defending the market share, Expanding market share, Other

competitive strategies, Market challenger strategies, market-Follower strategies, Market-Nicher

strategies, Balancing customer and competitor orientations, Competitor-centered companies,

Customer-centered companies.

Creating brand equity: What is brand equity?, The role of brands, The scope of branding,

Defining brand equity, Brand equity as a bridge, Brand equity models, Building brand equity,

Choosing brand elements, Designing holistic marketing activities, Measuring brand equity,

52

Brand audits, Brand tracking, Brand valuation, managing brand equity, Brand reinforcement,

Brand revitalization, Brand crisis, Devising a branding strategy, Branding decision: to brand or

not to brand?, Brand Extensions, Brand portfolios, Product life-cycle marketing strategies,

product life cycles, Style, fashion and fad life cycles.

Marketing strategies: introduction stage and the pioneer advantage, Growth stage, Maturity

stage,decline stage, The product life-cycle concept: critique. Marketing channels and value

networks, The importance of channels, Channel development, Value networks, the role of

marketing channels, Channel functions and flows, Channel levels.

Text Books:

1. Philip Kotler, Kevin Lane Keller Abraham Koshy and Mithileshwar Jha -Marketing

Management: A South Asian Perspective, Pearson Education, 13th Edition, ISBN 978-

0-13-607941-5

2. Michael R Czinkota, 2nd

Edition, 2010 - Marketing Management, Vikas Publishing

House, ISBN 9780324022032

References :

1. Philip Kotler- Principles of Marketing, 3rd

Edition, 2009,Prentice – Hall.

2. Wiliam J Stanton - Fundamentals of Marketing, 9th

Edition, 2010, McGraw Hill.

3. Rajagopal - Marketing Management Text & Cases, Vikas Publishing House, ISBN 81-

259-0773-4, 2010

Course outcomes:


CO1: Design and develop marketing solutions for current retail environments by employing

appropriate marketing strategies. (PO:b)

CO2: Apply knowledge of basic management skills to maximize employee productivity. (PO:c)

CO3: Evaluate and apply marketing practices to create measurable results to meet marketing

objectives. (PO:f)

CO4: Analyze the competitors, Their Strategies, their Objectives, Strengths and weaknesses.

(PO:d)

CO5: Devising a branding strategy for Value networks. (PO:d,l)

53

Project Work

Course Code: IM802 Credits: 0 :0 : 14

Prerequisite: Nil

Course Coordinator(s): Dr. C S Chethan Kumar / A Balakrishna

Course outcomes:


CO1: Appreciate the cross functional interdependencies in a project.

CO2: Implement the concepts of Project, financial, technology and industrial

management to solve productivity and competitive issues.

CO3: Ability to work in cross functional teams.

CO4: Design and develop new subsystems, structures and policies.

CO5: Demonstrate the ability and skill to solve industrial problems within a specific

time frame.

54

Seminar

Course Code: IM803 Credits: 0 :0 : 2

Prerequisite: Nil

Course Coordinator(s): S. Appaiah / Dr. M. Shilpa

Course outcomes:


CO1: Gather current trends in technology, research literature, and self-learning interests on

certain topics pertaining to industry.

CO2: Communicate effectively on technical issues, make presentations and write a detailed

document.

Open Electives Offered to other departments

1. IMOE01 Operations Research

2. IMOE02 Project management

55

Graduate Exit Survey Form

To be responded by the Students of the Department

Please respond to the following items keeping in mind your need to acquire engineering

capabilities and skills as against those being offered by the engineering program (B.E) at the

department of IEM at MSRIT, Bangalore. You may use tick mark to indicate your

response/Impression.

Sl.

No

.

Item Stron

gly

Agre

e

Ag

ree

Neu

tral

Disa

gree

Stron

gly

Disag

ree

1. I am being sufficiently well imparted with the

necessary capability for applying mathematics and

science to solve engineering problems in my field

2. With the inputs I am gaining in the program I feel

confident of identifying and formulating engineering

problems in my field

3. The inputs from the program are making me

innovative enough to be able to design new

engineering products and processes in future

4. With the insights from the program, I am developing

capability to comprehend and analyze the real life

engineering problems

5. The program is enabling me to design and conduct

engineering experiments on my own and

satisfactorily interpret the results

6. I am acquiring skills to handle modern machines and

software to analyze engineering problems

7. I am being well enlightened about my professional

and ethical responsibilities

8. The program has convinced me about the need for

life-long learning

9. The program has been helping me to be a team

player in various academic nonacademic activities

and take leadership role too.

56

10. The program is designed to see engineering

problems in the backdrop of contemporary issues

helping me to be able to explain the impact of their

engineering solution on those issues

11. The program has helped me to develop good

communication skills to be able to easily explain

even complex engineering ideas/thoughts to my

friends and teachers

12. In this program, I have been able to appreciate the

need for multi-disciplinary approach to solve

modern engineering problems

13. I believe that, by the time I acquire engineering

degree, I would be capable of qualifying in national-

level competitive exams in engineering (For. Eg.

Indian Engineering Service).

Any Other Comments:

Name of Respondent:

Affiliation:

Thank you for taking time to complete the questionnaire. Your opinions would be invaluable in

improving the quality of our engineering program. Your views will be duly considered

syllabus (for the academic year 2016...

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