sxa viral video media 2008
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SXA can handle all your viral video campaigns.TRANSCRIPT
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www.studiox.tv
WHAT IS VIRAL VIDEO?• Video viral marketing — so named because it relies on
computer users to spread videos from person to person— through email, blogs, and social networking communities. Viral video has expanded from a negligible piece of the advertising pie to a $150 million industry, researchers estimate.
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• without spending millions of dollars for television air time or space in print media.
Many companies have shifted more dollars to Viral Video marketing by the prospect of reaching millions of viewers.
WHY VIRAL VIDEO?
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GOING VIRAL• Todays youth now spend more time online than watching television. But to get their attention you need “BUZZ”..
Since the audience themselves decide whether or not your video is worthy enough to become viral or not. It needs to stand out. that’s where SXA comes in.
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HOW DOES IT WORK?
CONCEPT
VIDEO PRODUCTION
DISTRIBUTION
SOCIAL MEDIA
VIRAL VIDEO STATUS
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• We ensure that your video has interesting, entertaining or provocative content.
• If it doesn't "wow" people, they will have little incentive to share it with other people they know, or across their social networks.
CONCEPT
WOW
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• We will choose the best viral campaign for your brand.
• Personal Blog– global issues, current events
• Comedy– spoofs, skits, parody
• Celebrity – videos featuring stars, artists, or DJs– have high SNP (social networking
potential)• Remixes
– Rewrite or Remix a current popular song
CONCEPT
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VIDEO PRODUCTIONPromotional Video Production
Video Editing Services
• Video editing• Voice over• Music production• 3D Motion Graphic effects• Subtitles• DVD & Tape output, and transfers
• Lighting design• Single/Multi-camera HD or DVCAM• Audio recording• Live feed & visual mixing• MC hosting + Interviewing• Logo Branded Mic and Host
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• To maximize your videos exposure online we have multiple distribution partners that feature your content. This guarantees that your video content hits all demographics and achieves viral status.
VIRAL DISTRIBUTION
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• In the same way that you optimize your web sites and blogs for the major search engines like Google, Yahoo! and MSN, you also have to optimize the presentation of your video clips in order to be found through searches within social network community sites like Facebook, and Myspace.
• This process is called Social Media Optimization, or SMO.• Social Media Optimization includes use of bookmarks, tags, RSS
feeds, trackbacks, reviews, comments, ratings and participation in networked community groups. We use this to create a BUZZ.
SOCIAL MEDIA
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OUR VIDEOS2008 China Bacardi Mix and Match 2008 Nokia China Pitch Maxim Magazine Model Search
Mr. Wiggles Dancing (VIRAL) Hifana DJ Performance (VIRAL)
VIEWS: 370, 000
Chinese Beatbox Kids ( VIRAL )
VIEWS: 370, 000
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OUR FRIENDS
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CONTACT UStel: (8621) 5238 1230 (8621) 5238 1229
fax: (8621) 5238 1227
web: www.studiox.tv
email: [email protected]
skype: graham_studiox
msn: [email protected]
ad: Rm 1901, YuFeng International Building No 777 West Yan an Rd, Shanghai, 200050, China
上海市延安西路 777 号裕丰国际大厦 1901 室 邮编 200050
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