State of the social media industry 2013

ANDY SERNOVITZSOCIALMEDIA.ORG

SOCIALMEDIA.ORG/SUMMIT2013ORLANDODECEMBER 9–11, 2013

Social Executive Superheroes State of the Industry 2013

every hero has an origin story

3 members

and needs a safe hideaway

14 members

it turned into a family

30 members

you’ve got a weird job

53 members

pulled in every direction

72 members

everyone’s watching

90 members

It is not the critic who counts; not the man

who points out how the strong man

stumbles… The credit belongs to the man

who is actually in the arena, who strives

valiantly; who errs… because there is no

effort without error and shortcoming; who

spends himself in a worthy cause; who at the

best knows in the end the triumph of high

achievement, and who at the worst, if he fails,

at least fails while daring greatly…

you’re not crazy

112 members

we have great power

140 members

and great temptation

162 members

with great power comes great …

180 members

1. Listen and advocate

2. Support my company

3. Protect the medium

responsibility

211members

we’re the ones who raise the bar

239 members

we make a difference

278 members

Here’s to the crazy ones. The misfits. The rebels.

The troublemakers. The round pegs in the square

holes. The ones who see things differently. They’re

not fond of rules. And they have no respect for the

status quo. You can quote them, disagree with them,

glorify or vilify them. About the only thing you can’t

do is ignore them. Because they change things.

They push the human race forward. And while some

may see them as the crazy ones, we see genius.

Because the people who are crazy enough to think

they can change the world, are the ones who do.

this is your family reunion

300 members

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

this is your family reunion

SOCIALMEDIA.ORG/SUMMIT2013ORLANDO

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DECEMBER 9–11, 2013

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