SoCal’s Premier Cyclo-Cross Series… 11 seasons strong!

What is Cyclocross?Cyclocross is bicycle racing that takes place on a short, spectator-friendly, multi-terrain, feature-filled circuit course. Racers of all levels enjoy testing their skills negotiating twisting courses and built-in obstacles such as stairs and ramps . Cyclocross is the fastest growing cycling sport in the USA!

Origin: BelgiumCourse Length: 2.5k to 3.5kRace times: 30 to 60 minutes

Fast FactsSeason: September – JanuaryParticipants: Men, Women, YouthLevels: Beginners to Pros

What’s the Appeal?EXCITEMENTFast-paced action on challenging courses keep spectators (and racers!) on edge until the very end!

ACCESSIBILITY Cyclocross courses don’t require miles of terrain often held close to the community in city parks, schools, even beaches and race tracks!

INCLUSIVITY Women, kids, men, of all abilities can race. Beginners to Pros. Youth to Masters. Free beginner clinics at each race!

SPECTATOR-FRIENDLYCircuit courses provide a constant flow of rider action!

• 65% Are between 25-44• 66% Male | 34% Female• 89% Ride road bikes• 81% Mountain bike• 31% Are vegetarian or vegan• 82% Drink beer

The sport that is a little bit of everything thing attracts a little bit of everyone from across the cycling spectrum. In a CX race it is normal to see mountain bikers, gravel grinders, roadies, urban cyclists, and even triathletes all duking it out on the same course. 2014 had over 2,000 individuals participate in at least one event with 65% competing more than five times.

• 47% Commute by bike• 66% Belong to a club or team• 65% Are college graduates• 93% Live within 50 miles of a race venue• 51% Have a household income of $100,000+• 53% Make purchases with Series sponsors

Who Participates in SoCalCross?

2014-15 Season ParticipationNumber of Events:

17Total Attendance

4,760Avg. Attendance

280

MEDIA EXPOSUREMAGS & BLOGS

VeloNews

Cyclocross Magazine

Road Bike Action

Los Angeles Times

Cycling Illustrated

Bike Snob NYC

Prolly is not Probably

Podium Insight

Facebook: 2,988 Followers + 19.8% from 2014

Twitter: 1,410 Followers + 9.9% from 2014

Instagram: 2,476 Followers + 152% from 2014

2015-16 OPPORTUNITIES

Title: $20,000Presenting: $10,000Featured: $5,000Category: $2,500

18 Events: Los Angeles, Orange, San Luis Obispo, San DiegoSERIES SPONSORSHIPS

Title Sponsor Exposure:• Series Naming • 20ft x 20ft VIP Booth: All Events• Logo Start/Finish/Truss/Podium• On-Course Feature Banners• Logo branded Course Tape• Race Announcements• Logo on Race Numbers• Main Logo on Series/Team Jersey• Website Header / Slideshow logo• Sponsor Page Exposure• Social Media Posts

Presenting Sponsor Exposure:• Series presented by• 20ft x 10ft VIP Booth: All Events• Prominent Logo Start/Finish/Podium• VIP Sponsor Page Exposure• Media mentions / announcements• Social Media Posts• Logo Series and TEAM Jerseys• Roto Banner on Race Results Page

Featured Sponsor Exposure:• Series Exclusivity Brand/Product• 10ft x 10ft Booth: (5) Select Events• On-Course Feature Banners• Logo on Podium• Sponsorship Page Exposure• Social Media Posts

Category Sponsor Exposure:• Series Naming Race Category• 10ft x 10ft Booth: (5) Events• On-Course Banners• Logo on Podium• Sponsorship Page Exposure• Social Media Posts

2015-16 VENDOR EXPO OPPORTUNITIES

One Event: $250 *add $50 per add’l 10x10 per eventThree Events: $150 per event | $450 totalFive Events: $100 per event | $500 totalAll Events: $1,000 total

10ft x 10ft Expo Booth Space

20ft x 20ft VIP Expo Booth Space

One Event: $500Three Events: $250 per event | $750 totalFive Events: $500 per event | $2,500 totalAll Events: $5,000 total

2015-16 ON-COURSE OPPORTUNITIES• Barriers: $5,000 Series exclusive or $1,000 per race• Fly Over: $5,000 per race• Run Up: $5,000 Series or $1,000 per race• Course Tape: $5,000 Series or $1,000 per race

BARRIERS FLY OVER SPIRIT BREAKER

Thank you for your consideration!

Dorothy Wong626.622.2595

dot@socalcross.org

If you are interested in pursuing sponsorship with us, let’s meet, discuss your objectives and put together a plan that will meet them.

Look forward to speaking with you.