”guest access control in the peer to peer lodging marketplace”

www.smarterkey.com

Accelerator Academy : Investor Day 10/12/12

Presenter : David Moss

Co-founder : Simon Moss

smarterkey : Introduction

What ? Mobile app & hardware device. Vertical : Guest access control. Short term rental marketplace. Marketplace = Host & Guest. Demand : Host rents on airbnb.com. Problem : Host no B&B no staff no time for check-in.

smarterkey : The Solution

Host : guest access control remotely.Guest : self check-in. No meet & greet.smarterkey platform no need for keys.Digital encrypted key.

smarterkey : Product – Benefits - Team

Demo. App 2 Cloud 2 Hardware 2 Door. Live installation 3 apartments. British Standards BS 3621. On/Off. Benefits : Host-secure/ Guest-calm. Airbnb “travel like a human”. smarterkey : “Convenience for both hosts

& guests.” Team .

smarterkey : Market >1m rental/vacation hosts in Europe. Hosts : Airbnb 150K / HouseTrip 140K in Europe. Customer : Domestic, landlords. Partners : Portals, property management companies

with existing distribution channels. Competition : Manufacturers – Lockitron . smarterkey USP.

smarterkey : Numbers Revenue : Host £150 installation. Host £150 annual subscription to smarterkey platform. Host £5 PAYG check-in. Outsource traditional check-in costs £20-£40. Average European host 25 check-ins / annum. USA=80. Airbnb sold 5M check-ins.

2013 2014 2015 2016

Hosts 1600 4700 11000 25000

£ T/O .5M 1.3M 3.1M 7.7M

£ G. Profit 125K 430K 1.3M 4.0M

£ Costs 320K 420K 470K 570K

£Net Profit (190K) 10K 830K 3.4M

smarterkey : The Ask

£250,000. 25% share capital. Post money valuation £1M. Lead seed B2B2C sales & marketing. SEIS.

Spend £’000

Staff 138

Legal & IP 26

Hardware & software development 27

Marketing 29

Equipment 13

smarterkey : Exit

Trade exit 5yrs £10M. Telecoms / Lock / airbnb. airbnb £7.5M crashpadder. Google Ventures : £25M homeaway.com

recent £17M bufferbox.com. smarterkey “convenience for both hosts

& guests.” CLOSE. Demo @ stand / Q&A.

“guest access control for the peer to peer lodging marketplace”