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Measurement of 3G services

A new system has been developed to monitor the 3G and EDGE network service availability and

data services performance. The system uses compact automated measurement devices calledPerformance Analysis Mobiles or PAMs fitted to vehicles that are moving around the

network anyway such as buses, taxis and delivery vehicles. This automated approach, claims the

company, allows the collection of as much as 30 times more measurements by comparison with

traditional drive test approaches to quality measurement.

3G data collected includes 3G coverage and availability, session establishment attempts and any

failure reasons, session establishment time, up and downlink transmission rates, data latency and

error rates for up and downlink data. These data elements can be reported in a variety of ways:

Insight Geographical Information System (GIS) distribution of data, trends, comparisonsbetween competing networks and achievement against key performance indicators which are

identified.

Effective network management can only be achieved if sufficient, statistically significant,

information is available on delivered network quality. The dynamic nature of 3G coverage means

that many more measurements are needed by comparison with 2G networks. This system allows

executives to have a view of delivered quality, across the network, from day to day and at

different times of the day.

3G PAMs use an integral wireless module to provide data backhaul as well as the ability to

simultaneously monitor delivered GSM or GPRS voice and data performance. 3G performances

is monitored either via an integrated 3G module or via an adjunct 3G handset. This allows to

provide a standardized view of delivered quality across the network and to offer an assessment of

the quality delivered by a variety of WCDMA, IS-95, CDMA-2000 and EDGE handsets.

Reports of vital interest to strategic management, sales and marketing teams, roaming

management, network management, investors, corporate users of mobile communications and

industry regulators are delivered on a timely basis.

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Serivce Gaps Filled

The main gap that is filled is the Gap 2 & 4. This is the difference between the service delivered

to the customer and the promise of the firm to the customers about its service quality gap as well

as the gap between the managements perception of expected service & translation of those

expectations into quality specifications and designs. Essentially telecom companies promise

superior speed & technology to the end consumers. Since 3G penetration is very low in India,

hence this extra bandwidth will be allocated to the rest of the spectrum. Hence the speed &

quality of service shall improve filling in this gap.

The advantages of 3G services include

1. Faster data connectivity. Hence can download from internet faster and surfing is lot moreinteractive with 3G.

2. Uninterrupted video streaming on phones.3. Video calls and Big ticket MMS.4. Good for data intensive applications.