SEMINAR SELLING SEMINAR SELLING SELLING MILLIONS THE EASY WAYSELLING MILLIONS THE EASY WAY

MARC A. SILVERMAN, MBA, ChFCMARC A. SILVERMAN, MBA, ChFC

CCERTIFIEDERTIFIED F FINANCIALINANCIAL P PLANNERLANNER™™

SILVERMAN FINANCIAL, INC.SILVERMAN FINANCIAL, INC.9100 SOUTH DADELAND BLVD., SUITE 16039100 SOUTH DADELAND BLVD., SUITE 1603

MIAMI, FL 33156MIAMI, FL 33156OFFICE: (305) 670-7088 TOLL FREE: (888) 229-7163 FAX: (305) 670-9083OFFICE: (305) 670-7088 TOLL FREE: (888) 229-7163 FAX: (305) 670-9083

WEBSITE: www.sfinancial.comWEBSITE: www.sfinancial.com

WHY DO SEMINARS?WHY DO SEMINARS?

YOU MUST BE YOU MUST BE PREPARED TO DO THIS PREPARED TO DO THIS

FOR ONE YEARFOR ONE YEAR

WHAT TOPICS DO I WHAT TOPICS DO I DISCUSS?DISCUSS?

WHERE DO I HOLD THE WHERE DO I HOLD THE SEMINAR?SEMINAR?

WHO DO I INVITE?WHO DO I INVITE?

HOW MANY DO I HOW MANY DO I INVITE?INVITE?

WHICH DAYS WHICH DAYS WORK BEST? WORK BEST?

DINNER OR WHAT?DINNER OR WHAT?

HOW TO MARKET HOW TO MARKET YOUR SEMINARYOUR SEMINAR

BE DIFFERENTBE DIFFERENT

TELL THEM UP FRONT TELL THEM UP FRONT WHAT YOUR AREA OF WHAT YOUR AREA OF

EXPERTISE IS EXPERTISE IS

SMALL CLOCKSMALL CLOCK(FIFTY MINUTES)(FIFTY MINUTES)

HEART VIDEOSHEART VIDEOS

VIDEO TAPE YOUR VIDEO TAPE YOUR SEMINARSSEMINARS

GIVE $2 BILLS AWAYGIVE $2 BILLS AWAY

WORK THE ROOMWORK THE ROOM

MAKE MENTAL NOTES MAKE MENTAL NOTES OF PEOPLEOF PEOPLE

CRITIQUE SHEETSCRITIQUE SHEETS

APPOINTMENTSAPPOINTMENTS