seed accelerator rankings project -sxsw

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SEED ACCELERATOR RANKINGS PROJECT 2013 Accelerator Rankings Prof. Yael Hochberg DIRECTORS Emily Yee RESEARCH ASSOCIATES Dan Fehder Prof. Susan Cohen

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Page 1: Seed Accelerator Rankings Project -SxSW

SEED ACCELERATOR RANKINGS PROJECT

2013 Accelerator Rankings

Prof. Yael Hochberg

DIRECTORS

Emily Yee  

RESEARCH ASSOCIATES

Dan Fehder

Prof. Susan Cohen

Page 2: Seed Accelerator Rankings Project -SxSW

#SEEDRANK

@yaelhochberg  

         @susleec  

Page 3: Seed Accelerator Rankings Project -SxSW

“ THE GOAL OF THE SEED ACCELERATOR RANKINGS PROJECT IS TO

START A LARGER CONVERSATION ABOUT THE ACCELERATOR PHENOMENON,

ITS EFFECTS AND ITS PROSPECTS FOR THE FUTURE…”

Page 4: Seed Accelerator Rankings Project -SxSW

WHY RANKINGS?

Guidance for entrepreneurs considering the various programs

Encourage transparency

Learn about the relative success of programs and of accelerators as a

“startup jumpstart” overall

Which programs excel on various important dimensions?

Page 5: Seed Accelerator Rankings Project -SxSW

AFTER ALL… Accelerator participation

usually does not come cheap

Equity is the entrepreneur’s most valuable currency!

Average equity stake taken

6%

Average seed investment

$25k

Page 6: Seed Accelerator Rankings Project -SxSW

75 Startups Set to Strut at Y Combinator Demo Day 8/21/12

Inside the Startup-Generating Secrets of Y Combinator 9/11/12

Top Startup Incubators And Accelerators: Y Combinator Tops With $7.8 Billion In Value 4/30/2012

Investment Firm Y Combinator Goes on Offensive Against Hollywood 1/20/12

Got the Next Great Idea? 7/19/12

Coding Start-Ups Compete for Booming Market 1/24/12

Silicon Valley Guru Blasts Y Combinator Hype 9/13/12

Y Combinator Founder Issues New Warning to Start-ups 9/6/12

Y Combinator: New Start-ups Borrow Proven Business Models 8/21/12

10 Start-up Incubators to Watch Future TechStars, Step Forward 4/2/12

Accelerators Become Networks for Alumni 10/25/12

Alexandra Starr: Incubating Ideas in the U.S., Hatching Them Elsewhere 09/11/12

LOTS OF PRESS…

Page 7: Seed Accelerator Rankings Project -SxSW

…LITTLE RESEARCH LOTS OF PRESS…

Page 8: Seed Accelerator Rankings Project -SxSW

A fixed-term, cohort-based program, including mentorship and educational components, that culminates in a public pitch event or demo-day.

ac·cel·er·a·tor

Page 9: Seed Accelerator Rankings Project -SxSW

ac·cel·er·a·tor incubator =

Page 10: Seed Accelerator Rankings Project -SxSW

Many, though not all, provide a stipend or small seed investment, and receive an equity stake in the portfolio company

Most offer co-working space and other services in addition to mentorship, educational and networking opportunities

Some also offer a larger, guaranteed investment

A fixed-term, cohort-based program, including mentorship and educational components, that culminates in a public pitch event or demo-day. ac·cel·er·a·tor

Page 11: Seed Accelerator Rankings Project -SxSW

CRITERIA FOR INCLUSION IN THE RANKINGS IN 2013

Meet the definition of accelerator

Take an equity stake in the startup

Have graduated at least one cohort by 2013

Have at least 10 graduates

U.S.-based

Page 12: Seed Accelerator Rankings Project -SxSW

There is wide variation in the amount and detail of data collected by programs

Spot checked against public and proprietary data sources

For programs that did not provide data, data was web-scraped by CrunchBase and supplemented with additional data sources

DATA PROVIDED BY ACCELERATORS

Page 13: Seed Accelerator Rankings Project -SxSW

SUPPLEMENTED BY SURVEY ASSESSMENTS

INVESTORS STARTUPS

Page 14: Seed Accelerator Rankings Project -SxSW

LET’S GET STARTED!

Page 15: Seed Accelerator Rankings Project -SxSW

PAUL GRAHAM, YCOMBINATOR

"I think the way to measure ‘accelerators’ is by average VALUATION of the companies we fund. That's what we optimize for. That's the traditional measure of VC firms…, and though we disagree with VC firms about a lot of things, we agree about this."

Page 16: Seed Accelerator Rankings Project -SxSW

VALUATIONS

This, of course, treats companies that raised money through a convertible note, or companies that never raised, as if they have zero valuation…  which is not necessarily true…

Of course, this does not fully reflect the valuation the average or median entrepreneur entering the program eventually achieves…

AVERAGE VALUATION  Conditional on raising a priced round or exit

1

2

3

4

5

…and  s2ll  doesn’t  adjust  for  founding  date  differences.  

AVERAGE VALUATION  Across  all  por<olio  companies  

1

2

3

4

5

Page 17: Seed Accelerator Rankings Project -SxSW

This, again, treats companies that raised money through a convertible

note, or companies that never raised, as if they have zero valuation…  

AVERAGE VALUATION  Across all portfolio companies 1 year post-graduation

1

2

3

4

5

VALUATIONS

AVERAGE VALUATION  Conditional on raising a priced round or exit

1 year post-graduation

1

2

3

4

5

And this again does not fully reflect the valuation the average or median entrepreneur entering

the program achieves.

Page 18: Seed Accelerator Rankings Project -SxSW

*for  programs  where  valua2ons  are  available  

AVERAGE VALUATION  Across all portfolio companies 2 year post-graduation

1

2

3

4

5

VALUATIONS

AVERAGE VALUATION  Conditional on raising a priced round or exit

2 year post-graduation

1

2

3

4

5

This, again, treats companies that raised money through a convertible

note, or companies that never raised, as if they have zero valuation…  

And this again does not fully reflect the valuation the average or median entrepreneur entering

the program achieves.

Page 19: Seed Accelerator Rankings Project -SxSW

“We measure our success based on number of start-ups funded, revenue and earnings growth in our portfolio as well as EXITS and shareholder value.”

VIC GATTO, JUMPSTART FOUNDRY

Page 20: Seed Accelerator Rankings Project -SxSW

EVERYONE HAS THEIR EYES ON THE PRIZE…

BUT IS IT TOO SOON

TO TELL?

Page 21: Seed Accelerator Rankings Project -SxSW

Historically, average seed stage VC investment takes 7-9 years to achieve successful exit

Oldest accelerator program is YCombinator, founded 2005

Average program: –  3.1 years old –  Graduated 6.6 cohorts

EXITS

Page 22: Seed Accelerator Rankings Project -SxSW

Across all the startups in our sample

ONLY 2.1% HAVE HAD A MEANINGFUL EXIT

Page 23: Seed Accelerator Rankings Project -SxSW

MEANINGFUL EXITS

% OF COMPANIES WITH MEANINGFUL EXIT ($5M+)

1

2

3

4

5

Page 24: Seed Accelerator Rankings Project -SxSW

WHAT ARE COMPANIES WORTH

AT EXIT?

AVERAGE VALUATION  across all exited companies

1

2

3

4

5

For  top  5  programs  

Page 25: Seed Accelerator Rankings Project -SxSW

WHAT ARE COMPANIES WORTH

AT EXIT?

AVERAGE VALUATION  across all exited companies (top 5)

$21m  

Page 26: Seed Accelerator Rankings Project -SxSW

“We measure our success based on number of START-UPS FUNDED, revenue and earnings growth in our portfolio as well as exits and shareholder value.”

VIC GATTO, JUMPSTART FOUNDRY

Page 27: Seed Accelerator Rankings Project -SxSW

NOT EVERY STARTUP NEEDS EXTERNAL INVESTORS…

BUT MOST OF THE ONES THAT GO THROUGH AN

ACCELERATOR DO.

Page 28: Seed Accelerator Rankings Project -SxSW

Across all the startups in our sample

59.3% HAVE RAISED SIGNIFICANT $$

Page 29: Seed Accelerator Rankings Project -SxSW

Raised significant financing (>200K)

Doesn’t include guaranteed funding from accelerator or affiliated fund

FUNDRAISING

% THAT RAISED $$  1 year after program

1

3

4

5

% THAT RAISED $$  to date

1

2

3

4

5

Page 30: Seed Accelerator Rankings Project -SxSW

FUNDRAISING

AVERAGE $$ RAISED  1 year after program

1

2

3

4

5

MEDIAN $$ RAISED  1 year after program

1

2

3

4

5

Condi2onal  on  having  raised  outside  capital…  

Page 31: Seed Accelerator Rankings Project -SxSW

FUNDRAISING

AVERAGE $$ RAISED  1 year after program (unconditional)

AVERAGE $$ RAISED  1 year after program (conditional)

Of course, this is conditional on having raised outside capital…

$1m $1.7m

Across the entire portfolio, with zeros for startups that did not raise.

For  top  5  programs  

Page 32: Seed Accelerator Rankings Project -SxSW

FUNDRAISING

AVERAGE $$ RAISED  to date (unconditional)

1

2

3

4

5

AVERAGE $$ RAISED  to date (conditional)

1

2

3

4

5

Of course, this is conditional on having raised outside capital…

Across the entire portfolio, with zeros for startups that did not raise.

Page 33: Seed Accelerator Rankings Project -SxSW

FUNDRAISING

AVERAGE $$ RAISED  to date (unconditional)

AVERAGE $$ RAISED  to date (conditional)

$1.8m $2.8m

Of course, this is conditional on having raised outside capital…

Across the entire portfolio, with zeros for startups that did not raise.

For  top  5  programs  

Page 34: Seed Accelerator Rankings Project -SxSW

“….things like jobs created, BUSINESSES STILL IN OPERATION, talent retained in the region and new non-Brandery affiliated startups in town all belong on our scoreboard.”

MIKE BOTT, THE BRANDERY

Page 35: Seed Accelerator Rankings Project -SxSW

But if you are going to fail, maybe it is better to fail fast… …and an accelerator may help you identify failure faster.

SURVIVAL

% STILL OPERATING  (or  ACQ)  1 year after program

1 100%

4 97%

5 96%

% STILL OPERATING  (or  ACQ)2 year after program

1 100%

3 95%

4 93%

5 88%

Page 36: Seed Accelerator Rankings Project -SxSW

SURVIVAL

Incubators

time

startup trajectory

Accelerators

accelerate to escape velocity…. or fail/pivot fast

Page 37: Seed Accelerator Rankings Project -SxSW

“long term…. we help startup communities

mature by organizing existing generations of

entrepreneurial leaders in those communities

to nurture the generation that follow. We are

building a MASSIVE INTERCONNECTED SELF-SUSTAINING NETWORK that is

changing the very nature of how startups are

built and supported in the future.”

DAVID COHEN, TECHSTARS

Page 38: Seed Accelerator Rankings Project -SxSW

Network Size (# of graduates)

1

2

3

4

5

WHOM YOU KNOW MATTERS…

Page 39: Seed Accelerator Rankings Project -SxSW

WHAT DO INVESTORS THINK?

Page 40: Seed Accelerator Rankings Project -SxSW

Best Programs

1

2

3

4

5

INVESTOR OPINIONS

Page 41: Seed Accelerator Rankings Project -SxSW

“It is also important to understand the

SATISFACTION AND EXPERIENCE OF THE COMPANIES that went through an

accelerator so that entrepreneurs

considering accelerators really understand

the best fit for them.”

JIM JEN, ALPHALAB

Page 42: Seed Accelerator Rankings Project -SxSW

WHAT DO THE ENTREPRENEURS THINK?

Page 43: Seed Accelerator Rankings Project -SxSW

11

Response rates were phenomenal.

PROGRAMS COVERED IN THIS STUDY AGREED TO PUSH OUR SURVEY OUT TO THEIR ENTREPRENEURS

of the   44

Page 44: Seed Accelerator Rankings Project -SxSW
Page 45: Seed Accelerator Rankings Project -SxSW

Mentorship

Management + Financial Issues Industry Specific Knowledge General

1

2

3

4

5

THE ENTREPRENEURS SAY…

Page 46: Seed Accelerator Rankings Project -SxSW

SO IS IT WORTH IT? Let’s see what the entrepreneurs have to say.

Page 47: Seed Accelerator Rankings Project -SxSW

90% SAY THAT THEY WOULD REPEAT THE EXPERIENCE

95% SAY IT WAS

WORTH THE EQUITY THEY GAVE UP

Page 48: Seed Accelerator Rankings Project -SxSW

WOULD YOU REPEAT?

1 100%

2 96%

3 95%

4 93%

5 92%

Page 49: Seed Accelerator Rankings Project -SxSW

WAS IT WORTH THE EQUITY?

1 100%

2 91%

3 88%

4 80%

Page 50: Seed Accelerator Rankings Project -SxSW

WOULD YOU RECOMMEND TO OTHERS?

Net Promoter Score = %Promoters - %Detractors

How likely is it you would recommend the program to a friend/another entrepreneur?

10   9   8   7   6   5   4   3   2   1   0  

Promoters   Passives   Detractors  

* not all programs pushed the survey to their grads

Page 51: Seed Accelerator Rankings Project -SxSW

WOULD YOU RECOMMEND TO OTHERS?

1 93%

2 91%

3 88%

4 80%

5 77%

Page 52: Seed Accelerator Rankings Project -SxSW

OF COURSE, THERE ARE MANY THINGS WE CAN’T EASILY MEASURE…

Page 53: Seed Accelerator Rankings Project -SxSW

“We also strive to help build the capabilities

of the entrepreneurs who go through the

program to help them as they build not

only their current companies but also their

next ones…one of our goals is to help grow

the startup community.”

JIM JEN, ALPHALAB

Page 54: Seed Accelerator Rankings Project -SxSW

11

12

15

AND THE WINNERS ARE….

1

2

3

4

5

6

7

9

10

GOLD   SILVER  

BRONZE  

Page 55: Seed Accelerator Rankings Project -SxSW

SOME PARTING THOUGHTS

Program evaluation is a non-trivial task

Data, data, and even more data, is the only way we will be able to determine the contribution of accelerators

Programs should track a wider set of outcome variables

There is not one single ultimate way to measure success

Page 56: Seed Accelerator Rankings Project -SxSW

“…an accelerator should be judged on how well it delivers on its promises to founders.

PATRICK RILEY, GAN

Page 57: Seed Accelerator Rankings Project -SxSW

“If an accelerator says it is going to be good at mentoring, then excel at mentoring. If it says it is going to be good at bring investment dollars to companies, then excel at finding investors. Accelerators need to be upfront with founders about what they can and will deliver and be judged on those promises.”

PATRICK RILEY, GAN

Page 58: Seed Accelerator Rankings Project -SxSW

CONTACT

Yael Hochberg [email protected]

Slides from today can be found at http://yael-hochberg.com/rankings.htm

Susan Cohen [email protected]

#seedrank

SXSW.COM/RATE