seasonality of tourism in tartu and its hinterland laura altin university of tartu estonia
DESCRIPTION
Seasonality of tourism in Tartu and its hinterland Laura Altin University of Tartu Estonia. Causes of seasonality. Natural causes - climate - sunshine - rainfall Institutional causes - social aspects - culture - religion - festivals - school holidays. Measuring seasonality. - PowerPoint PPT PresentationTRANSCRIPT
Seasonality of tourism in Tartu and its hinterland
Laura AltinUniversity of Tartu
Estonia
Causes of seasonality
• Natural causes- climate- sunshine- rainfall
• Institutional causes- social aspects- culture- religion- festivals- school holidays
Measuring seasonality
• Quantitative measures- Statistics about accommodation- Mobile positioning data
• Economic values- taxes- jobs- profit from consumption of goods and services in destination.
Problems
• Seasonality of jobs;
• Fixed costs to keep infrastructure;
• High season – heavy traffic, lack of water, waste.
Seasonality in Estonia
• Coastal areas – summer• Continental inlands – winter• Weekly Pattern
- business travelleres on weekdays- transit travellers on weekdays- weekend travellers – holidays, events.
• Scandinavian 1-day tourists mostly visit only the capital – Tallinn.
Seasonality in Tartu
Accommodation 2008-2010
0
20000
40000
60000
80000
100000
120000
1 2 3 4 5 6 7 8 9 10 11 12
Jõgeva
Põlva
Tartu
Valga
Võru
Potential
• Ice-fishing and accommodation for fishermen;
• SPA-tourism is not seasonal;
• Conference tourism – spring and autumn.
• Cooperation between tourism-related sectors.
• Airlines to and from Tartu Airport.
Thank You for listening!