sean griffin cv

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Actually, the S is for Sean! ...I'M FROM WOLVERHAMPTON... ...AND I'M AN EXPERIENCED DIGITAL MARKETING PROFESSIONAL... Time to check in on Twitter ...I HAVE EXTENSIVE EXPERIENCE WORKING IN HIGH PRESSURE, FAST PACED ENVIROMENTS... ...HITTING AND EXCEEDING TARGETS... ...HI! I'M SEAN GRIFFIN... ...AND SETTING THE BAR HIGH! Got places to be and people to see!

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Page 1: Sean Griffin CV

Actually, the S is for Sean!

...I'M FROM WOLVERHAMPTON...

...AND I'M AN EXPERIENCED

DIGITAL MARKETING

PROFESSIONAL...

Time to check in on Twitter

...I HAVE EXTENSIVE EXPERIENCE WORKING IN HIGH PRESSURE, FAST

PACED ENVIROMENTS...

...HITTING AND EXCEEDING TARGETS...

...HI! I'M SEAN GRIFFIN...

...AND SETTING THE BAR HIGH!

Got places to be and people

to see!

Page 2: Sean Griffin CV

QUALIFICATIONS :

SUBJECT HIGH SCHOOL GRADE A.S LEVEL GRADE

Maths B -

Core Science C -

Additional Science C -

English Literature B -

English Language C -

French B -

History C C

Citizenship B -

Geography A -

ICT Merit C

Media - B

Film Studies - B

TRAINING DETAILS: Duke Of Edinburgh Bronze & Silver Award

XL With Juniper Training Forwardfor Apprenticeship

EMPLOYMENT OVERVIEW : Jul 2010 to Jul 2010 at Virgin West Coast Trains working in Internal Recruitment (Work Experience)

Nov 2012 to Apr 2014 at Forwardfor working in Media Production & Social Media ManagementJan 2015 to Apr 2015 at Midbass Distribution as the National & International Social Media Manager

EMPLOYMENT DETAILS : At Virgin Trains, my job was to Shadow Gaynor Stewart, the head of recruitment, in her day to day duties which included aiding her in the

interview and online application screening processes, selecting the best applicants for job roles, interviewing them one by one and coming to anagreement with one another as to who was the best candidate for the job. I was also tasked with representing Gaynor at her at panel meetings

and helping out with general office duties at the Virgin Trains Talent Academy in Crewe and Meridian offices in Birmingham.

At Forwardfor, I began as a trainee apprentice and was educated in many aspects of the Media and Marketing Industries. After having first beenassigned to work in the fields of 3D Game Design, Video Production and Web Development for various projects, I was eventually allocated to

work in Sound Production as this was a particular strength of mine. When undertaking any project, my role required me to welcome clients anddiscuss with them their needs to assess what needed to be done. This could be done as an individual or as part of a team depending upon the

size of the project. I would then have to agree a set deadline and liaise with management and the client to update them on my progress andensure that this target was met and in most cases beaten. At the end of the process, I would have to discuss with management and the clientswhat they felt about the end product to see if any improvements could be made and discuss how they felt about my performance. This was a

pivotal part of my role with the company and one which I excelled at. After several successful months in this role, I was then switched to a SocialMedia Assistant role in order to help the directors attract attention to the company during a small draught in our sales. I immediately took to therole and boosted the newly created Inochi Facebook page past 1000 likes in my tenure whilst also retaining control over the company’s official

page and their twitter account.

At Midbass, I was immediately integrated into the Marketing department, shadowing the Marketing Manager. I was placed in charge of thecompanies many Social Media pages across the globe whilst he handled the marketing proceedings, with both of us having a say in each

process. However, after my first month, there was a reshuffle within the company to coincide with our rebrand and this resulted in the MarketingManager only working two days per week, meaning I then also became responsible for some of his duties during his absence, which in turn

resulted a healthy mixture of both Social Media and Marketing duties. These duties included creating and implementing successful Social Mediaand Marketing campaigns on an international scale to generate business and expand our following. This involved regularly updating our various

social media accounts, for which there were several per product, with relevant and engaging content for our users, ensuring that the correctlanguage and terminology is used for each page to successfully impact its target audience. I had to also use these accounts to interact with

members of the public by answering their questions, sourcing out potential buyers through related content and responding to posts whether theywere directed at us or not. Using analytics on available websites, I was also tasked with keeping logs of the activity on the different sites to

assess what works and what does not within my campaigns and then adjust them accordingly. I managed and monitored Facebook, Twitter,Instagram, YouTube, Pintrest, Flickr, Tumblr and Wordpress accounts in the UK, USA, UAE, India, Thailand, Germany, Russia, Italy, Japan,

Vietnam, Canada and Australia. The biggest national page that I managed was VIBE Audio UK’s Facebook page(https://www.facebook.com/vibeaudio?fref=ts) with over 15.75 thousand likes. The biggest international page that I managed was VIBE Audio

Thailand’s Facebook page (https://www.facebook.com/pages/VIBE-Audio-Thailand/176916079172264?fref=ts) with over 22 thousand likes. I wasalso responsible for managing our PPC and SEO campaigns. Using a combination of Google Adwords and Google Analytics, I also monitored

traffic through our many websites and social media pages, then adjusted our PPC adverts and SEO keywords to suit our target audience,unleashing both at the optimum points in time to capture the most traffic. This was different for every product as Car Audio for example has a very

different audience to Home Audio. I was also responsible for our celebrity and popular figures endeavours. Here my role was to monitorindividuals with a particularly high number of followers and lot of user engagement. After identifying a candidate, I then approached them, either

on social media or by phone or email, to seek their stance on product endorsements. Once we had an agreement in place, I then sent themsome courtesy Vibe products and we received positive feedback via their social media accounts in return. Many people contacted us themselves

to personally request this agreement including Soulja Boy and Mark Cavendish. When this happened, it was paramount that I profile theindividual before moving forward, ensuring that they have a positive reputation and a strong following in order for there to be a feasible business

case.

CLOSING STATEMENT:Thank you for taking the time to read this document and I do hope to hear from you soon.

KIND REGARDS SEAN GRIFFIN