rj auburn's presentation at emerging communication conference & awards 2009 europe
TRANSCRIPT
2 0 0 9 | W e s t e r g a s f a b r i e k | A m s t e r d a m | http://eComm.ec
eComm Europe - Amsterdam - October 2009
The Rise of Real Time Text and the Demise of Voice
Thursday, October 29, 2009
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WHY ARE YOU HERE?
Thursday, October 29, 2009
To Browse The Web?Thursday, October 29, 2009
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Or To Change The World?
Thursday, October 29, 2009
Get Passionate OR Get Out!
Thursday, October 29, 2009
So lets talk about...
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Telephony
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Communication
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TXTThursday, October 29, 2009
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etcThursday, October 29, 2009
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Lets gaze into the future...
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Jump ahead 10-15 years...
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VoiceThursday, October 29, 2009
(Voice Self Service)
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Why?
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KidsThursday, October 29, 2009
Next Generation Thursday, October 29, 2009
Communication http://www.flickr.com/photos/ebolasmallpox/3536804299/sizes/o/
Thursday, October 29, 2009
Kids don’t talk on the phonehttp://www.flickr.com/photos/tavallai/2084954580/
Thursday, October 29, 2009
TXT is Second Nature
http://www.flickr.com/photos/raster/3544258071/sizes/l/
Thursday, October 29, 2009
It’s more then just that however...
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The Pace of Communication has changed
http://www.flickr.com/photos/goljadkin/1998935482/
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Who really wants...
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Please Hold
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Let me look that up
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My system is slow today
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Humm...
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Just a second longer
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HigherPriorities In Life
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Communicate at our own pace
http://www.flickr.com/photos/15975620@N00/93532673/Thursday, October 29, 2009
Multi-Tasking
http://www.flickr.com/photos/23680544@N07/2524019489/
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But wait, theres more...
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Money Thursday, October 29, 2009
or the lack of
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Margins http://www.flickr.com/photos/candescence/418071994/
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CheapThursday, October 29, 2009
The call center must changehttp://www.flickr.com/photos/martiniko/305631577/
Thursday, October 29, 2009
Communication World is Changing
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http://www.flickr.com/photos/tavallai/2084954580/
Are we going to change with it?
http://www.flickr.com/photos/eleaf/2536358399/
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What do we need?
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Innovation Thursday, October 29, 2009
Simplicity
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So...
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What to do?
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Voxeo of IM
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Hosted Solution
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10,000 Developers
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Free Open Dev Program
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Simple
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BotsThursday, October 29, 2009
Open PlatformThursday, October 29, 2009
Single Easy API
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Write a Bot in 5 minute
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What about existing phone applications?
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+
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Two Great Tastes
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Just use the Text instead of Audio
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XML
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VoiceXML and CCXML
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This is your VoiceXML application for the phone...
<?xml version="1.0"?><vxml version="2.1"> <form> <field name="F_1" type=”boolean”> <prompt> Hello there! Is a PB and J the best sandwich on earth? </prompt> <filled> <prompt> you said <value expr="F_1"/>. I couldn't agree more! </prompt> </filled> </field> </form></vxml>
Thursday, October 29, 2009
This is your VoiceXML application for SMS...
<?xml version="1.0"?><vxml version="2.1"> <form> <field name="F_1" type=”boolean”> <prompt> Hello there! Is a PB and J the best sandwich on earth? </prompt> <filled> <prompt> you said <value expr="F_1"/>. I couldn't agree more! </prompt> </filled> </field> </form></vxml>
Thursday, October 29, 2009
This is your VoiceXML application for Skype...
<?xml version="1.0"?><vxml version="2.1"> <form> <field name="F_1" type=”boolean”> <prompt> Hello there! Is a PB and J the best sandwich on earth? </prompt> <filled> <prompt> you said <value expr="F_1"/>. I couldn't agree more! </prompt> </filled> </field> </form></vxml>
Thursday, October 29, 2009
This is your VoiceXML application for AIM...
<?xml version="1.0"?><vxml version="2.1"> <form> <field name="F_1" type=”boolean”> <prompt> Hello there! Is a PB and J the best sandwich on earth? </prompt> <filled> <prompt> you said <value expr="F_1"/>. I couldn't agree more! </prompt> </filled> </field> </form></vxml>
Thursday, October 29, 2009
Feeling Scripty?
Thursday, October 29, 2009
Tropo.comThursday, October 29, 2009
What is Tropo?
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answer();say("Hello, world!");
hangup();
Tropo is Unlocked Communications Made Simple
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Ruby
Work in YOUR Language
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T.1: Hello World
JavaScript and PHP
answer();
say("Hello, world!");
hangup();
Ruby
answer
say "Hello, world!”
hangup
Groovy
answer()
say 'Hello, world!'
hangup()
Python
answer()
say("Hello, world !")
hangup()
Thursday, October 29, 2009
This is your Tropo application for the phone...
answer();r = ask(“Hello there! Is a PB and J the best sandwich on earth?”, {choices:”yes,no”, onBadChoice:function(){say(“I did not get that”)} repeat:3});say(“you said “+r.value+“. I couldn't agree more!” );disconnect();
Thursday, October 29, 2009
This is your Tropo application for SMS...
answer();r = ask(“Hello there! Is a PB and J the best sandwich on earth?”, {choices:”yes,no”, onBadChoice:function(){say(“I did not get that”)} repeat:3});say(“you said “+r.value+“. I couldn't agree more!” );disconnect();
Thursday, October 29, 2009
This is your Tropo application for Skype...
answer();r = ask(“Hello there! Is a PB and J the best sandwich on earth?”, {choices:”yes,no”, onBadChoice:function(){say(“I did not get that”)} repeat:3});say(“you said “+r.value+“. I couldn't agree more!” );disconnect();
Thursday, October 29, 2009
This is your Tropo application for AIM...
answer();r = ask(“Hello there! Is a PB and J the best sandwich on earth?”, {choices:”yes,no”, onBadChoice:function(){say(“I did not get that”)} repeat:3});say(“you said “+r.value+“. I couldn't agree more!” );disconnect();
Thursday, October 29, 2009
Wrapping UpThursday, October 29, 2009
Learn morehttp://www.flickr.com/photos/revilla/644219138/
Thursday, October 29, 2009
Tropo.comThursday, October 29, 2009
Thursday, October 29, 2009
Love me? Hate me? Say what you want about me...
Thursday, October 29, 2009
Tropo.com Script Based Communication Apps
The Unlocked Communications™ Company
Instant Messaging Made Easy
Thursday, October 29, 2009
2 0 0 9 | W e s t e r g a s f a b r i e k | A m s t e r d a m | http://eComm.ec
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