rezstream webinar: stop paying commissions and drive direct bookings

Liz Day3801 E Florida Ave. Suite 800Denver, CO 80210Sales: 866-360-8210

STOP PAYING COMMISSIONS AND

DRIVE DIRECT BOOKINGS

ABOUT ME

3801 E Florida Ave. Suite 800Denver, CO 80210Sales: 866-360-8210

• Liz Day • Digital Marketing Manager• 6+ years at RezStream • California born, Illinois raised

and Colorado transplant • My new best friend’s name is

Teddy

www.rezstream.com

SUMMARYwww.rezstream.com


• OTAs vs. Direct Bookings

• Direct Booking Strategies

www.rezstream.com


Websites offering comprehensive travel shopping and reservation solutions to consumers.

OTAS

www.rezstream.com


POLL QUESTION #1

www.rezstream.com


When a guest makes a reservation with brand.com without the involvement of a travel agent.

DIRECT BOOKINGS


POLL QUESTION #2


“Look at OTAs as a partner, but do not give them full run of the house!” – Today’s Hotelier

OTAS VS. DIRECT BOOKINGS


What is your most profitable channel?

What can be done to generate more revenue?

OTAS VS. DIRECT BOOKINGS


DIRECT BOOKING STRATEGIES


CONTENT MARKETING


META SEARCH


PRICE CHECKER

“Over 60% of OTA bookers will visit

your website before they book

with an OTA.”-Triptease


INCENTIVES

• Room upgrade, i.e. better view

• Early check-in/late check-out

• Welcome drink

• Parking

• Dining credit

• In-room massage

• Movies on demand


EMAIL REMARKETING

“81% of people abandon their travel bookings

online”- SaleCycle


CONVERT OTA BOOKERS TO DIRECT

FREE GUIDE

http://bit.ly/2rwSLFu


http://bit.ly/2rwSLFu

CONCLUSION

Website: www.RezStream.com

Email: [email protected]

Toll Free: 866.278.9354

Social Media:

– www.Facebook.com/RezStream

– www.Twitter.com/RezStream

– www.Plus.Google.com/+Rezstream

– www.RezStream.com/Blog


rezstream webinar: stop paying commissions and drive direct bookings

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