retail e-commerce & paypal in australia
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A look into retail e-commerce in Australia.Australian PayPal Usage Statistics (2009, 2010)TRANSCRIPT
Retail e-commerce & PayPal in Australia
Jordan Sim - @jymmysim
Australian retail e-commerce is in its infancy
The party’s pretty quiet
And we’re still awaiting newcomers.
Online spending on clothes is set to increase by 138% between 2006 & 2011
Whether you’re large or small...
Vendor or retailer...
You won’t want to miss out onthis e-commerce revolution.
One vendor is already playing in this space.
This is Frek-Malte Feller, MD PayPal Australia.
He said...
More than half of Australia’s top 100 retailers are now
using PayPal.“
”
In 2010, PayPal Australia recorded over 3 million active users...
and over 30,000 businesses...
PayPal is Australia’s preferred online payment mechanism (Nielsen survey, 2009)
Australian customers like PayPal for 2 reasons:
PayPal makes them feel secure
PayPal is easier (entering credit card details is just too tedious)
And now PayPal is even mobile.
And now even more convenient than ever.
My thoughts?
Retail E-commerce in Australia is just beginning.
Australian retailers are in a uniqueposition today:
Firstly,the current Australian retail e-commerce market lacks serious competition.
Secondly, Australian customers are becoming more confident in online payment security.
Thirdly, mobile commerce (m-commerce) is on the horizon with huge potential.
Now is the time for Australian retailers to take e-commerce seriously.
Got comments?
Let’s talk!
twitter: @jymmysim
blog: http://bloggr.jymsym.com