reliable, responsible market research - animal health india

© 2015 Animalhealthindia.com; www.animalhealthindia.com

AniLYTIXAnimalHealthIndia.com

Animal Health IndiaReliable, Responsible Research

Our Origins…


About Us Our Expertise Our Services Our Framework Our Work Why Us?

Origins • Founded in Year 2013 to accelerate the Value

Unlocking of Animal Health Industry in India

• Experienced Professionals with extensive

experience in Animal Health, Market Research &

Data Analytics

Management Team

Employees • ~ 15 highly motivated employees, across the

relevant cities

Differentiators • Not Just a Market Research Company but Value

Added Market Intelligence & Solutions Services

Strength Areas • Support in Effective Decision Making by Serving

Market Research, Intelligence and Analytics Needs

of fast growing companies

Market Research & Intelligence Services…With Responsibility

Management Team…



Sandeep Juneja

• Sandeep – is Veterinary

Sciences & Business

Management Graduate

• Passionate about Animal

Health Industry & Proteins –

he has worked in Leading AH

Companies

• Sandeep is experienced in

Business Start Ups, Product

Management, PLC

Management & Planning &

Forecasting in AH Industry

• He has been at senior

positions in AH industry and

currently manages

www.animalhealthindia.com

and writes for Animal Pharm

K. S. Niranjan

• K.S.Niranjan is a certified

Demographer from (IIPS

Mumbai) and as well MBA,

Marketing (Symbiosis Pune)

• He has over 18 years experience

in the pharmaceuticals, animal

health, large scale survey

research & rural market

research, strategy formulation

and portfolio optimization

• Expertise in Large Scale Survey

research & Pharma Research,

Sampling, Questionnaire Design,

Analysis, Consulting,

Relationship Management and

business development;

Shashikant Mahajan

• Shashikant is MBA-Marketing

and has over 7 years

experience in core market

research with successful track

record of delivering effective

market research solutions

• Expertise in Agri, Consumer ,

B2B and Industrial Research

• Has handled Agricultural

Research, B2B, B2C,

Industrial, Customer

Satisfaction Studies,

Consumer U&A, Customer

Segmentation, Brand Health

Measurement , Market

Analysis, Competitive

Intelligence and Strategy

formulation

http://www.animalhealthindia.com/

Our Works…



Snapshot of www.animalhealthindia.com: portal for sharing data, knowledge and

opinions on AH industry for benefit of all


Our Works…



6 reports and articles from www.animalhealthindia.com published by Animal Pharm

Among The Most Read


We Are Good At…



Focus on value based services around Market Intelligence

Leverage Your

Data

Our Motto – Move Away from Market Research to Decision Science

Transform Data Into

Knowledge

Deliver to Right

Individual at Right

Time

ANALYZE

Business

Processes

Enable Your

Data to

SPEAK

Scientific DECISION

Making & Better

Controls

Our Expertise…



Turn Data into Intelligent Decisions

Traditional Approach

• Little Visibility into how company data

is used in the organization

• Little understanding of the underlying

factors influencing key customer

decisions in choice of products and

pack sizes

• Use of uni-dimensional information to

take complex decisions

Higher Customer Value Delivered Through:

Objectivity in Decision Making

AniLYTIX aims to support Decision

Science by:

• Near Real Time Analytics &

Decision Management

• Using Predictive Analytics &

Content Analytics

• Responsible, Reliable Research

& Reporting

Our Approach

Our Service Offerings – Value Add at Each Stage



Common Business Needs…AHI Delivers All!

A New Approach to Market Research….Reliable, Responsible

Market

Intelligence

• At the core of our Operations

• Customized Primary Market Research

• Create Data series to track trends and forecast future

Market

Research

• Scouring the market for trade, industry and segment data

• Specialized sizing models for future forecasts on the trends in the industry

Product /

Competitive

Intelligence

• Product audits, in store activations

• Company, brand, product and communication strategy analytics of competitors to key you ahead of the curve

Our Service Offerings – Responsible Research



Our Approach to Differentiated Market Research

Our Differentiator…Reliable, Responsible Research

Research Scoping

• Requirement

Analysis

• Problem Statement

• Research Planning

• Resources Planning

Data Collection

• Secondary Research

• Primary Research

• Verification &

Validation

Analysis

• Quantitative

Analysis

• Qualitative Analysis

• Predictive Analysis

Report & Documents

• Recommendations

• Insights

• Future Projections

• Support in

Implementation

Our Works – Aligned to Your Requirements



Value Based Services around Data Analytics

B2B

Market estimation / sizing

Customer satisfaction study

Brand equity analytics

Concept testing

Employee engagement study

Market feasibility

B2C

Field Surveys

Market segmentation

Usage and Attitude study

Price sensitivity analysis

Concept testing

Focused Group

Mystery shopping

Field Strength

West & North South & East

• Mumbai

• Pune

• Nagpur

• Indore

• Vadodara

• Ahmadabad

• Delhi

• Lucknow

• Ludhiana

• Jaipur

• Bhopal

• Kanpur

• Bangalore

• Chennai

• Vishakhapatnam

• Guntur

• Kochi

• Patna

• Kolkata

Our Works – Aligned to Your Requirements



Industry Solutions

• Animal Health Industry Data

• Deep Dive Segments’ Data

• Species’ Wise data

• Trends & Forecasts

Anything You Need, Any Time Your

Need & Any Where You Need

Field Services:

• Mystery Shopping

• Quality Assurance

• Dealer Audits

• Retail Audits

• Product Retrievals

Custom Solutions

Consulting Services:

• Brand

• Strategy

• Innovation

• Customer

• Portfolio

Comprehensive Solutions for All Business Needs

Get in Touch With Us…


[email protected]

www.animalhealthindia.com

reliable, responsible market research - animal health india

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animal health india