for brands

create loyal brand advocatesconnect with your biggest fans

why join

redditgifts participants are passionate and obsessed fans.

expertly target your audience

Participants post to our gift gallery every time they participate in an exchange. Many of them also post to their blogs and share on Facebook,

Twitter, Instagram, Tumblr, and, of course, reddit.

generate organic PR

redditgifts exchanges and participants have been featured worldwide by all major media outlets.

build brand awareness

create loyal brand advocates

Holy, just checked out the recipes on their site. They look amazing!! - livecontent

This is really cool :-) Thank you for the support! Taking a look at your website, now - kalouap

I was shocked - and amazed, that I had received such a wonderful gift. I won't lie - I shed a happy tear. This was one of the best gifts I have ever gotten in a Redditgifts exchange. Thank you to my wonderful gifter- you are AWESOME! - aybecee

I just want to say thank you so much. You as a company didn't have to do this. The fact that you did and went above and beyond to even have my name embroidered on the front has earned you a life long customer.- Zombie-Blade

Aw this is so cool! That’s really great of them! - BostonTerrierLuv

You are awesome for doing this. - IBrewMyOwnBeer209

Thanks so much, Gold Medal!!! You seriously have blown me away with your generosity!!!! - allybear10

Gold Medal Flour rematched 50 people in the aprons exchange with a custom embroidered apron and personalized recipe card

create loyal brand advocates

My heart is overflowing from the warmth and good feelings in this gift!!! Such an amazing legacy! Nissan has won me over by their gesture in this exchange. - EDE85

WOW. This is seriously amazing. Best redditgift EVER. Nissan has won me over too, this is better than any commercial! - patterpawz

This is wonderful! I'm saving up for a car and Nissan was on my top 3 choices... it might just be at the top right now! - meriti

Nissan planted 16,665 trees (cost of a LEAF car) in match’s honor and commissioned a painting of the grove

This is seriously the most perfectly thoughtful gift for me . . . this means so much to me. I am extremely grateful. Thank you!! - lecuriousincident

/r/

featured in:

top post in:

top post in:

Arbitrary Day 2014

2nd top gift in:/r/

Skype in the Classroom gave $25 Amazon gift cards to 1,000 teachers

create loyal brand advocates

As a teacher who’ll be working out in the outback next year, I find Skype in the Classroom a really intriguing resource. - chickenplucka

That’s really awesome. Good job Skype in the Classroom! - SideburnsMephisto

This inspires me; I’m going to use Skype with my students. Have already been looking at their site. - BeamQueen

I'm so grateful to Skype in the classroom and I'm inspired to use their product in my classroom. Thank you so much! Your generosity has genuinely warmed my heart. - Missmilita

Thank you so much Skype! You rock! :) - Bowser1219

about

how gift exchanges work

participants sign up and get matched find and send the perfect gift for their match

and share their experience across all social media platforms

receive a great gift from a stranger

key demographicsexchanges

from

500,000+ people

211 countries

sending

over 800,000 gifts

with an average value of

$25.26 per gift

and spending in total

$27.4 million

users geography

48.6%

31.2

female

median age

64.6%own their primary residence

$70,621.79median

household income

94.9%made online

purchases in the last 6

months

68.9%college education

66%

9%

7%3%

15% rest of world

have participated in

163 gift exchanges

51.4%male

43.8%have

children

is the biggest event of the year, with 212,484 participants last year and 3 world records.

Smaller, themed exchanges run throughout the year catering to every corner of fandom, hobbies, and interests.

get involved in

become a rematcher!

Rematchers send gifts to people who otherwise wouldn’t receive one. As a rematcher, you can have a huge

impact by sending as many gifts as you want for free to your perfect demographic, foster a great sense of

loyalty and goodwill in the reddit community, and have the option to get tons of great promotion.

rematch at your levelHow it works: Gift to as many people as you want, whether that’s 1 person or thousands Cost: Free

Brand value: Connect personally with reddit users and create goodwill within the community. reddit users post their gifts to the redditgifts gift gallery and often share on reddit and other social media as well. Additional promotion: Depending on your level of rematching, we will also heavily promote your involvement in the exchange

bronze rematcherObligation: You send gifts to 50-100 redditgifts participants tailored to your demographic

Additional promotion: • Trophy on your reddit and

redditgifts profiles • Twitter shoutout from

@redditgifts

silver rematcherObligation: You send gifts to 100+ redditgifts participants tailored to your demographic

Additional promotion: • Trophy on your reddit and

redditgifts profiles • Promotion on all redditgifts

social media accounts • Post in /r/secretsanta

gold rematcherObligation: You send gifts to all ungifted participants in a gift exchange tailored to your demographic

Additional promotion: • Trophy on your reddit and

redditgifts profiles • Promotion on all redditgifts

social media accounts • Post in /r/secretsanta • Twitter shoutout from @reddit • Optional email to all

exchange participants

be featured in an email blastBrands who decide to rematch all ungifted participants in an exchange have the option to be promoted in an announcement email about the rematching to ALL participants of that exchange (in the country), ungifted or not, if they also purchase an ad campaign on reddit.com.

become a sponsor

Advertising spots are available on the exchange signup pages (visible to everyone and permanent),

exchange status pages (visited on average 7 times per participant), and exchange emails (on average 5 per

participant, up to 13), with >40% open rate.

kaela@reddit.com