Business 5

Prof. Garnier

Final Bus. Plan

Kirk Welch

Heather Esperson

Adrian Salanga

Rebecca Neal

Due- 5/18/10

The Spot

Table Of Contents

1.0 Executive Summary2.0 Mission & Vision3.0 Management Team4.0 Start Up Capital

4.1 Games4.2 Kitchen4.3 Building4.4 Total start investment

5.0 Financial Plan6.0 Marketing Plan7.0 Location Analysis

2.0

Mission

We at The Spot will bring to the lives of young adults and teenagers a more secure way of fun. With great entertainment and food, we strive to welcome our customers with the scent of your favorite fried foods and video arcade games. We offer the widest selection with the newest/hottest arcade games available today. We want to offer our communities youth a great selection of music that can be downloaded straight to your phone or computer with our free wireless internet services.

Our youth’s parents won’t have to worry if their child is spending too much time at “The Spot” and not getting their school work done. With our tables we offer enough room for a single person to do their work, or group projects to be worked on without having to worry about sliding tables together.

Vision

Our greatest pleasure will be the opportunity to allow people to come into a family safe environment and enjoy the finest things in life, with our wide menu, huge arcade and seating we are hoping to bring happiness to our community that will be remembered like the 50’s.

3.0

President: Vice President:CEO COOKirk Welch Heather Esperson(In charge of Shipment, (In Charge of Management,Production and Product) Customer Sales)

Secretary: TreasurerCIO CFORebecca Neal Adrian Salanga(Handles phones, files, (Pays taxes on the company,Payroll, manages floor managers, Pays bills from company, Does taxes for the company, Takes inventory)Company bills, Hires/Fires Employees)

Managers: Floor Employees:(Handles interviewing new Employees, (Handles customer service, Immediate supervisor of floor employees, Sales, cleaning of store,Does the scheduling and goes over with stocking supplies)The secretary)

Kirk M. Welch (925) 012-1234

141 Smith St. Vallejo, CA 94590 welch34pks@msn.com

Professional Profile

A Operations manager, MBA from Niagara University, Verbal Communication Written Directives/Plans Organization/Planning Leadership Scheduling/Payroll

Administrative Mgmt. Oral Presentations Coordinating Teams Report Writing

Professional Experience

Peace Keepers Private Security, Inc.October 1997 - PresentAdmin of Security personal

Achievements: Commendation for Effective Management Certificate of Achievement – Patrol Techniques Certificate of Achievement – Security Procedures

President CEO Kirk Welch

Secretary CIO Rebecca Neal

Vice-President COO Heather

Esperson

Treasurer CFO Adrian Salanga

Responsibilities: Supervise Team Leaders Scheduling duties for 150 + employees Payroll coordination and submission Vehicle Maintenance Program Training

Lapp InsulatorSeptember 1980 – September 1997Kiln Fireman ( Manager)

Achievements: Output Specialist – Clay Modifications

Responsibilities: Create/Mold and Make Clay Insulators Monitor Kilns for heat temperatures

Education

Niagra University Buffalo N,Y MBA Certificate

Hawkins and Taylor Security Institute, New York, New YorkCertificate of Management – Security OperationsNovember 2001

R/B Training Academy, Sacramento, CASupervisory ExcellenceMay 2003

References

References are available upon request.

HEATHER M. ESPERSON673 Rice Street

Brentwood CA, 94513E-mail: hesperson@aol.com

Summary: I have done all sorts of work in customer service, telemarketing, child care, pet care, computers, cashier, teacher’s aide, and house cleaning. I love working in a team environment.

Job Objective: RECEPTIONIST, 1 year 8 months experienceOFFICE ASSISTANT, 1 year experienceCHILD CARE, 1 year 2 months experienceTEACHERS ASSISTANT, 1 year experience

Experience: Job Title: Office Assistant Employer: Hastings Island Hunting Preserve Dates: 9/09 to 3/10 Duties: Tag, bag and handle birds. Clean office, answer phones, filing.

Job Title: Kitchen Assistant Employer: Hastings Island Hunting Preserve Dates: 9/09 to 3/10 Duties: Cashier, food prep, clean kitchen, stock kitchen materials, dises.

Job Title: Office Assistant Employer: Dick Browns Technical Services, Rio Vista, California Dates: 9/08 to 3/09 Duties: As an office assistant, I handled accounts payable and accounts receivable

using Quick Books 2008. I issued purchase orders, updated business activity and worked on invoicing. I worked with Microsoft Word and Excel. I also did all the faxing and filing.

Job Title: Teachers Assistant Employer: Pittsburg Unified School District, Pittsburg, CA Dates: 8/07 to 12/07 Duties: With the position of special needs aide I had many wonderful experiences.

I would help the children form kindergarten to fifth grade line up for class.

In the classroom, I would teach a small group of children their basic math, reading, writing and listening skills.

Job Title: Shift Leader Employer: More for Less, Rio Vista California Dates: 12/07 to 8/08 Duties: As a shift leader, I worked the cash register and made sure the store was

stocked and cleaned on a daily basis. I handled customer service in a fair and mature manner. I made sure every employee knew and understood their position with the company. I was fair and understanding to all my shift employees to where they all came to know and trust me.

Job Title: Telemarketing Employer: Light House Resort and Marina, Isleton, California Dates: 08/05 to 05/06 Duties: I worked for this company calling prospective customers offering a

membership to the resort. I would call from 4:00pm to 8:30pm trying to convince people to come to the resort for a two night three day stay at the resort and to attend a seminar. I also worked expos giving advice and selling memberships.

Job Title: House Keeping Employer: Dust Bunnies, Rio Vista, CA Dates: 06/04 to 8/04 Duties: Working as a domestic doing house cleaning and maintenance

Skills: DATA ENTRY, WORD PROCESSING, QUICK LEARNING, CALCULATION

Education: Solano Community College, Fairfield, California08/09 to Still attendingRio Vista High School, Rio Vista, CaliforniaGraduate (2005)

Typing Certificate of 40 Words per minute

CA DriversLicense Class: C (Passenger car)

Willing to Relocate: Yes

AdditionalComments: At my past jobs I was able to meet new people and learn new experiences.

I work quick and make sure I get my tasks done by due time. I enjoy working in a team environment.

References: Available on reque

ADRIAN H. SALANGA

851 Sandhurst Drive

Vallejo, CA 94591

707.373.3598

zombeastxx@gmail.com

Q U A L I F I C A T I O N S

Quick learner

Extensive customer service experience

Ready and willing for any challenges given

Determined worker

E X P E R I E N C E

Abercrombie (Kids Store) Concord, CA Sept. 09 - Dec.09

Sales Assistant

Hired as seasonal sales representative. Duties such as provide excellent customer service, promoting sales, cashier, and maintaining sales floor to meet company policy, opening and closing shop. Strengthen interpersonal skills

CafeXpresso Fairfield, CA Jun. 06 - Dec. 06

Barista

Hired as a barista. Duties were to prepare drinks fast and efficiently, customer service, cashier, cleaning up shop for close, oversight over all shop functions, and secure revenue in designated safe box. Strengthen interpersonal skills

ZUMIEZ Concord, CA Jul. 05 - Nov.05

Sales Assistant

Hired as clean up crew for the nights. Promoted to sales floor very quickly. Duties such as customer service, promoting sales, cashier, and making sure the store is presentable. Met sales quota within designated timeframe. Strengthen interpersonal skills

E D U C A T I O N

Jesse M. Bethel HS Vallejo, CA June 2007 HS

Diploma

Solano Community College Fairfiled, CA August 2008 –

Present

Rebecca Neal

Address: 1 Main StreetFairfield Ca, 94533

E-mail: rebbaca.neal@hotmail.comPhone: (***)***-****

For many years I have enjoyed working with a team and accomplishing many hard tasks. I work efficiently and quickly to be able to move on to the next challenge.

Education:

(2001-2004) Bear Creek High School, Stockton CA, 95291.

(2006-2008) Solano Community College, Fairfield Ca, 94533.

Job History:

(2008- 2009) McDonalds, 334 High Way 12, Susine Ca, 94532 Here I was Job team leader for the open crew; my duties included opening the store and

counting the cash registers for the opening crew members. I had to manage my morning team and make sure everyone was on tasks. My biggest job was to provide the best customer service available.

(2009-2010) Allstate Insurance, 2243 Hammer Lane, Stockton, CA 95209Being an Allstate agent consisted of answering phones, handling accounts, both new and

old, taking phone calls from clients, and answering mail. I worked at this job for one year helping my boss create new ideas for loans and to give our clients the best form of customer service in the insurance industry.

CERTIFICATS:(2002) Certificate of science(2002) Certificate in Music(2003) 45 WPM Typing certificate(2004) Honor Roll within the 3.5-4.0 GPA

4.1THE SPOT

Section 5: Capital Required

The partners of The Spot have determined that we will need $84,200.91 in startup cost. Our start up cost will include the buildings rent, video equipment, tables, internet costs, kitchen materials and supplies, also this price will include our employees wages, and cost of employee shirt. On top of that we have included our permits, and insurance costs.

Arcade Games: Prices:

Guitar Hero 8,299.00

Global Arcade ClassicIncludes 81 retro games 3,769.00

EA Sports Nasscar Racing Video 6,400.00

Makoto exercise arcade 7,395.00

JVL Retro Touch screen arcade 3,695.00

JVL Encore touch screen arcade 4,295.00

2 Face off power hockey table 3,790.00 at 1,895.00 each

Americas army arcade game 4,695.00

Time Crisis 2 arcade game 4,450.00

Lethal Enforcers arcade game 1,450.00

TOTAL: 49,948.00

4.2

Kitchen/Café: Price:

20 Black Ladder Black Metal Restaurant Dining Chairs $630.00

5 Rectangular table tops $399.95

10 Table legs $999.90

1 Drop in Sink $669.00

2 Reach in refrigerator/freezers $7,562.00

1 Ice machine $1,609.00

1 Dishwasher $7,659.00

1 Gas Fryer $1,129.00

1 Pizza/Pretzel oven $1,332.00

1 Refrigerated counter Deli/pizza top $3,061.00

6 Dozen Drinking Glasses $1,000.00

6 Dozen Coffee Mugs $580.20

6 Dozen Spoons $100.46

6 Dozen Forks $155.88

6 Dozen Knifes $287.52

TOTAL: $27,174.71

4.3

Rent: Price:

Per month $500.00

Employees Needs Price:

Employees Wages weekly $1,792.00

Employees T-Shirts “Logo” $286.20

INSURANCE: Price:

Workers Comp. Yearly $3,000.00

Renters Insurance Yearly $1,500.00

TOTAL $7,078.20

Total start up cost: $84,200.91

4.4

Start up Expenses

THE SPOT

Owners Investments:

Kirk Welch……………10,000.00Heather Esperson……..10,000.00Adrian Salanga.............10,000.00Rebecca Neal………….10,000.00

Bank Loans:

Bank of America………22,000.00Travis Credit Union…...12,000.00

Angel Investors:

Heathers’ Grandpa……5,100.91Kirks’ Aunt…………...5,100.00

5.0 Financial Plan

The Spot has a three year business outline that includes the plan to grow profit for selling top arcade games and quality American foods. All four owners of The Spot will share a 10,000 dollar cost on the opening of the business with other loans from banks and Angel Investors to help with the remaining cost. We are not looking toward exceeding profit in the beginning of opening due to it being Winter, but once the warm weather kicks in and people have had a chance to try us out we are planning they will then come no matter what the weather is like, to where in the next couple years we will exceed profit expectations. With buying all the equipment needed for the kitchen and arcade room, we are looking forward to growing in profit due to not having to re-buy a lot of the equipment.

3 Year Profit and Loss Projection

2010 % 2011 % 2012 %

Sales $150,000 100% $200,000 100% $250,000 100%

Prod. Sold $75,000 50% $100,000 50% $125,000 50%

Gross Profit $75,000 50% $100,000 50% $125,000 50%

Operating Expenses

Salary 93,112.32 30% 93,112.32 25% 93,112.32 20%

Payroll taxes 8,566 0.01% 8,566 0.13% 8,566 0.17%

Insurance 1,500 3.33% 1,500 4.44% 1,500 5.55%

Rent 6,000 2.6% 6,000 2.6% 6,000 2.6%

Games 49,948 3.0% 10,000 10.0% 10,000 12.5%

Supplies 27,174.71 36.2% 27,174.71 0.01% 27,174.71 0.01%

Total Expenses 186,301 0.28% 146,353 -0.01% 146,353 -0.05%

Net Profit before tax -3,630.01 5,364.70 10,364.70

6.0

Video game and Café center

DIAGONOSIS

By having a small up scale café side be side with the video gaming room. We feel that it will draw a different caliber of customer. The

gamers will come for the gaming and will be drawn to the café due to the fact they will not only want to eat or get something to drink but the smell of the food and drink will draw them to the café. So this way you

get the gamers to the café.

The cliental that will come to café for the ability to sit in a relaxed atmosphere whether to just sit and drink a cup of coffee with a Danish or work on a homework project in small groups or even just to sit and

read through the newspaper. It will get them into the café. When it comes time to take a break from the mind boggling study or creative

thinking they can blow off steam in the game room.

Are market share will start low due to the fact we are the news team on the block. But with an aggressive marketing plan we will be able to

become a household name. In a six month period we will be the place to be. Early morning coffee drinkers to the afternoon gamers.

PROGNOSIS

There does not appear to be any new startups in the current picture. But if there were I think are ability to bring in not only students but the

professionals is a major plus for the spot. We will always have to compete with small mom and pop shops but I don’t believe any are at our level of service. With new games and good food we will demand attention

OBJECTIVE

We will maintain a high quality of games to keep gamers coming back. And a good menu of finger foods at there disposal.

STRATEGY

With are prim location and good signage we will attract passers by. And with the use of flyers and billboards we will have plenty of visual signs

pointing people in our direction. The rental cost of a electronic billboard is $750.00/ month on a month to month lease for a 5 sec add

that runs from 5:00 AM to 12:00 Mid-night

TACTICS

With the use of quality advertising good finger food and all the latest in games we will be the industry leader. Word of mouth along with quality

products we will look to increase

7.0 Location Analysis

7.1 Location

The location for the spot will be in town within close proximity to High schools and collages. In the downtown areas you will have a higher level of foot and vehicle traffic. We will have the benefit of on street and the parking lot for parking for those that do drive and being in town those that do not drive they will have access to public transportation.

7.2 Why this location

We where attracted to this location based on the ability to service a wide range of people from middle school kids to collage young adults. At the Spot we will have a game room and a café with snacks and beverages. There will be an area that can be used as a computer lounge for people to work on Homework or just sit a relax.

7.3 Why will we succeed?

We will succeed in this area because we can draw from all avenues middle school kids looking to spend there money in the game room. And with all the up to date gaming we will be the hit of the neighborhood. Collage age kids also will be interested tin the gaming room and the lounge can be used as a social gathering.

Solano County Zoning

Roadside stands - A roadside stand is currently allowed by right as a retail trade use in the A districts if the stand is 80 feet or more from the street centerline. If the stand is less than 80 feet from the street centerline, a use permit is required. No size limit currently exists for the A district, but in the R-R district, the maximum size is 500 square feet. To provide clear and more effective standards, the following amendments are proposed:

Public open space area:

The A district currently allows only limited types of recreation. For consistency with the Tri-City and County Cooperative Plan for Agricultural and Open Space Preservation, an element of the General Plan, the following amendments are proposed:

• Established “Public open space area” as a new recreational land use in the A-20 and A-160 district, which involves low-intensity uses that would be permitted by right. • New definition for public open space area is provided in Section 28-10, as follows: Public open space area – Public recreation and education uses, including related access facilities, incidental to agricultural and open space resource preservation and conservation, limited to low-intensity uses that include, but are not limited to, the following: non-motorized public trails for hiking, biking, and equestrians; picnicking; organized nature walks; walk-in tent camping; vehicle parking lot with no greater than 75 parking spaces inclusive of parking for any horse trailers; and, buildings not exceeding 400 square feet of floor area, individually or combined.

Loitering and picketing:

No person shall loiter, prowl or wander in or about any camp, ranch, or other facility, operated, maintained or supervised by the county for the care of juveniles.

No person shall visit or go upon the grounds of any such camp, ranch or facility, except during visiting hours, or during regular business hours as set forth in the order of the chief probation officer relating to such establishment.

Every person who violates any provision of this section is guilty of a misdemeanor.

No person shall loiter, stand, or sit in or on any public highway, alley, sidewalk, or crosswalk so as to hinder or obstruct in any manner the free passage of persons or vehicles or to annoy or molest passing persons.

No person shall picket premises where any person is employed or seeking employment, or any place or approach where an employee or person seeking employment lodges or resides, for the purpose of inducing the employee or person seeking employment, by

means of compulsion, coercion, intimidation, threats, acts of violence, or fear, to quit his or her employment or to refrain from seeking or freely entering employment.

No person in association or agreement with one or more other persons shall assemble, congregate, or meet together in the vicinity of any premises where other persons are employed or seek employment, or on the adjacent streets for the purpose of inducing the employees or persons seeking employment, by means of compulsion, coercion, intimidation, threats, acts of violence, or fear to quit their employment or to refrain from seeking or freely entering into contracts of employment.

No person shall utter to, or within the hearing of, another any derogatory, indecent, abusive language or epithets, make any loud or unusual noise or tone, cry out or proclaim, or use any gestures for the purpose of inducing any person by means of compulsion, coercion, intimidation, threats, acts of violence, or fear to quit his or her employment or to refrain from seeking or freely entering into employment.

Nothing contained in this section shall be deemed to prohibit peaceable picketing nor to

prohibit labor from attempting to accomplish its aims in trade disputes by other peaceable means, including collective bargaining.

Sec. 21-16. False burglar alarms:

Any individual, firm, or business having three or more separate and distinct false burglar alarms in any three-month period will have violated this section as having excessive false alarms. A violation of this section will result in penalties as set forth below.

"False burglar alarm," as used in this section, means an alarm signal necessitating a response by the county sheriff's department where an emergency situation does not exist.

A three-month trial period shall be granted for any new burglar alarm system.

False alarms caused as a result of power failures, power surges, or acts of nature shall not be considered as a false burglar alarm.

Three or more separate and distinct false alarms in a three-month period will result in the following penalties:

o First violation: $25.00 o Second violation: 50.00 o Third violation: 100.00 o Fourth or more violations: 200.00

Sec. 21-17. Businesses operating on county property:

There shall be no use of county property for any business purpose or exclusive use without a written lease, license, agreement or permit from the Solano County Board of Supervisors or its authorized agent, separate and apart from the business license required by Chapter 14 of the Solano County Code.

Any person who uses county property in violation of subdivision (a) is guilty of a misdemeanor, and any property placed by the person upon county property shall be subject to removal at the person’s expense.