product management - simplest framework for prioritization
TRANSCRIPT
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SIMPLEST FRAMEWORKTO SET PRODUCT PRIORITIES
(for startups)
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SIMPLE AND
FAST TOOL
WHAT IS THE SIMPLEST
PM FRAMEWORK TO
GET THINGS DONE?
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STEP 1 - TODO LIST
• FEATURES
• DESIGN
• TASKS
• USER FEEDBACK
• … anything you add to the list
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EXAMPLE - FEATURES
Date Feature Comments
2/15/15 Feature 1 MVP
3/1/15 Feature 2
3/6/15 Feature 3
3/7/15 Feature 4
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STEP 2 - RANK
Rank is defined as multiple of:
R = User Value x Business Value x Delivery
each one is rated 1-5 (1=worst, 5=best)
You can add more, but NOT RECOMMENDED
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VALUES (ATTRIBUTES)• User value is based on Segmented -
Aggregated votes (inputs: Sales, Support,
Training)
• Business value is based on revenue
opportunity, marketing value (inputs:
Business, Marketing)
• Delivery (T2M, Engineering Effort) is based
on how quickly it could be done (input: Eng
team)
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RANK
ver FeatureUser
Value
Business
valueT2M Rank
Feature 1 4 2 5 40
Feature 2 5 4 4 80
Feature 3 5 5 3 75
Feature 4 4 3 4 48
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STEP 3- SORT AND
VERSION
ver FeatureUser
Value
Business
valueT2M Rank
1.01 Feature 2 5 4 4 80
1.02 Feature 3 5 5 3 75
1.03 Feature 4 4 3 4 48
1.03 Feature 1 4 2 5 40
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VERSIONS = RELEASES• Combine many small improvements or
few large features
• Releases are "bundles" of requirements
with total value sum of X of more
(~400pts)
• Example:
v.1.03 has 88pts = 48pts (Feature 4) +
40pts (Feature 1)
• Best practice: Don’t make releases “too
big”. Customers will always find
bugs/problems
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BEST PRACTICE -
EQUALIZE
0
110
220
330
440
550
April May June July
0
150
300
450
600
750
April May June July
Good
Not
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SUMMARY
1. MAKE A LIST
2. RANK BY 3 DIMENSIONS (USER, BIZ,
ENG)
3. GROUP INTO RELEASES OF X PTS
Use any tool you like (diagramic.com,
spreadsheet)
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DEMO
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BEST PRACTICE
ALTERNATE “FEATURE” RELEASES AND
“USABILITY” RELEASES
0
110
220
330
440
550
April May June July
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SUMMARY
1. MAKE A LIST
2. RANK BY 3 DIMENSIONS (USER, BIZ,
ENG)
3. GROUP INTO RELEASES OF X PTS
use any tool you like (google spreadsheet)
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THIS IS AS SIMPLE AS IT CAN
GETI've seen very complex systems, but
the overhead is not worth it
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DIAGRAMICSIMPLEST PRODUCT PRIORITIES FRAMEWORK
www.diagramic.com