presenting the research for my survey

8/4/2019 Presenting the Research for My Survey

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Presenting the research for

my survey



Introduction

• I have created a survey by using “Survey Monkey” relating it to my song that I had chosen, “Daddy” by

Cincere. In the questionnaire I asked audiences about the concept of my video and overall what they think

makes a good music video.

• I made a survey to get feedback from audiences about what they think about my music video and concept

and what they think makes a good music video, from this I can gather information about who my audience

might be.



0

5

10

15

20

25

30

35

Interesting Good Okay Boring

N

o o f p e o p l e

What the audience think of the music video

The results show that everyone that

filled out my survey found my concept

interesting

This question shows me that the

audience like music videos with adifferent concept than their usual

boyfriend girlfriend storyline, connoting

that the audience want something more

out of life than the boring girlfriend

boyfriend story, for example, they might

want to be very successful in a job.

This will influence my production byproducing a music video with a different

concept than the usual boyfriend girlfriend

storyline, keeping the audience enticed as to

what’s going to happen next in the music

video

They want to be entertained from the music

videos they watch which might make them realise

there’s so many other situations in life which we

don’t usually account for, maybe also connoting

that the audience may appreciate their life , as

they may be more fortunate, for example, they’ve

got their dad



0

5

10

15

20

25

30

35

Hoodies, Jeans and trainers A shirt with blazer jeans and trainers

The results from this question shows thatmy audience are maybe of a working class

as the clothes “A shirt with blazer jeans

and trainers” are what working class

people would often wear.

I will use this in my production by ensuring that the

actors costume is stylish enough to attract the audience

yet it is simple enough for the audience to be able to

relate to it, thus the audience can interact with the

actors in the video as they are just like the audience.

This also shows that the audience’s socio

economic grading maybe ranging from B-D forexample graduates or have simple jobs e.g. A

shopkeeper, however from the result of this

question we can also connote that the audience

have an economic power therefore they are

able to afford clothes such as these, for example

they may have part time jobs



Black and white

Neutral colours

The results from this question

shows a 50/50 choice of the sort of

colours to use for the DVD cover

and magazine.

From the denotation of the results we can

connote that there are two types of

audiences. One group of audience aremaybe boring, have planned out there

future precisely, and maybe have a lot of

responsibility thus for the choice “Black

and white”.

The other group of audiences like tohave fun and enjoy themselves, and

just take life as it comes; not to serious

therefore they had chosen “Neutral

colours”

I will use this information in my

production of DVD cover and

magazine by using light(neutral)colours to make it look more

interesting and attract an audience



Maybe a hand gesture like Jay Z

and the trainage

Known as a good guy, not a

player. Has one woman and thats

all he wants, does alot of charity

work for childrenSunglasses

As a sweet man with a blazer

Not a graph, just

shows different

suggestions

audiences

thought of

These suggestions that I received fromthe audience connote that the

audiences have very different tastes

I would use these in my production of my

music video by amalgamating these ideastogether to attract different audiences but i’m

going to do in a subtle way so it isn't too much



The results show what the

audiences look for in a music

video

The results connote that the

audiences have different tastes

about what they like to see in a

music video, connoting that there

all different

0 5 10 15 20 25

A narrative(A storyline) involving the artist

A narrative without the artist

A perfomance (A dance routine within the music video)

A performance and narrative

A disjucntive (a music video ignoring the song and lyrics;

no meaning or direct link with the song)

Number of people

This connotes that the audience like to watch a

music video that is interesting and fun to watch

I will use these results in my production of my

music video by maybe involving both a

performance and a narrative but do it in a way

that separates them, for example aperformance will finish and merge back into

the storyline



0 5 10 15 20

Interesting

Good

Okay

Boring

N u m b e r

o f p e o p l e

H o w

i n t e

r e s t i n g o r l e a s t i n t e r e s t i n g t h e

a u d i e n c e f

i n d t h e m i s e - e n - s c e n e i n a m u s i c

v i d e o

Mise-en-scene

0 5 10 15 20

Interesting

Good

Okay

Boring

N u m b e r

o f

p e o p l e

H

o w

i n t e r e s t i n g o r l e a s t i n t e r s t

i n g t h e

a u d i e n c e f i n d t h e l i g h t i n g i n a

m u s i c

v i d e o

Lighting

0 5 10 15 20 25 30

Interesting

Good

Okay

Boring

N u

m b e

r o f

p e

o p l e

H o w

i n t e r e s t i n g o r l e a s t i n t e r e s t i n g

t h e

a u d i e n c e f i n d t h e c o s t u m e o f

t h e a c t o r s i n t h e m u s i c v i d e o

Costume

0 5 10 15 20

Interesting

Good

Okay

Boring

N u m b e r

o f

p e o p l e

H o w

i n t e r s t i n g o r l e a s t i n t e r e

s t i n g

t h e a u d i e n c e f i n d d i a l o g u e i n a

m u s i c

v i d e o

Dialogue



0 5 10 15 20

Interesting

Good

Okay

Boring

N u m b e r

o f p e o p l e

H o w

i n t e r e s t i n g o r l e a s t i n t e r e s t i n g t h e

a u d i e n c e f i n d a p r o l o g u e i n a m u s i c v i d e o

A Prologue

From all of these results about what

audiences feel are the most or least

interesting ,connotes that every audience

has different opinions about what they

enjoy about music videos.

This also connotes what audiences

look for in a music video they might

use it to gain more information

about the life of other people for

example, not having a dad.

I will use these results in my production by

focusing on maybe all aspects that I stated, and

experimenting with them to relate to the song and

give more information about the situation in the

music video and through this I will also be able to

portray the situation in either a negative or

positive way.



A gloomy dull atmosphere

Some scenes filmed in an

alleyway

Some scenes filmed

sitting on a bench

In London

The results show what the audience thinkwould be most interesting for the music video

to be filmed.

The results connote that the audience want

to forget about thier life as for example they

might have a low socio economic grading,thus the reason for why “some scenes filmed

in an alleyway” wasn't chosen. The audience

want to be entertained and while there

watching the music video they want to forget

about reality.

Keeping this in mind, I will try

and use many different

locations, which relate to the

song but also keep the audience

entertained.



0

5

10

15

20

25

MTV You Tube Face Book Through word

of mouth

N u m b e r o f p e o p l e

Where audiences normally find out about new music videos

The denotation of these results

show that audiences find out

about new music videos indifferent ways, either by you

tube or through word of

mouth.

From this data we can connote

that the audience are maybe

between the ages of 14-23 as they

use you tube to find out about

videos connoting that the

audience use a lot of gadgets in

their life to get by for example

phones.

We can also connote that a

group of the audience don’t

make the most of life, and

depend on others to tell them

about new things; they might

be lazy.

I will use my magazine to state the premiere of

the music video as audiences will read it and

spread it by word of mouth. I will also use new

media technology by placing advertisements of

the premiere of my music video on before other

music videos on you tube, also resulting in word

of mouth about the video.



0

2

4

6

8

10

12

14

16

18

2-4 hours 4-6 hours 6-8 hours 8-10 hours 10+ hours

N u m b e r o f p e o p l e

Amount of hours the audience listen to music in a week

The results show that

audiences listen to different

amounts of music in aweek.

The results connote that the audiences

either have a busy life, for example they

have a lot of homework or a very busy

job thus they listen to little music a weekor they have nothing to do, for example

they might be unemployed, therefore

they listen to a lot of music.



Research analysis questions

• By doing this survey, I wanted to find out what the audience think of the concept for my narrative, and

what they mostly like about music videos. From all of this I was able to find out about the type of

demographic that would be attracted to my song and music video.

• I did this by using the site “Survey Monkey” to create my survey. Through this survey I was able to set the

layout for my questions, for example either multiple choice or questions involving the audience ranking

the options in what they think is the most or least interesting.

• I think some of my results are conflicting as for example for question 9, I expected at least some people to

choose the option MTV or Face book as I considered my audience to be of a young age and who use social

networking sites e.g. Face book, and as MTV is a very popular music channel I expected that option to also

be chosen. I was also surprised with question 5, as I expected the audience to choose “A performance and

narrative”. I think the reason for this might have been that the audience are tired of seeing music videos

which always feature a performance and narrative thus they chose either one as they wanted the music

video to be different and more interesting.

• I think overall all these answers will affect my music video production as the answers are very different; all

audiences like different things in a music video, therefore I will try and include a variety of shots andexperiment with the mise-en-scene, costume and lighting to attract an audience but also make sure it

relates to the song and music video.

presenting the research for my survey

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