ORGANISATION CULTURE & CORPORATE SOCIAL RESPONSIBILITY (CSR)

MOHIT NEGI (38)GAURAV GOYAL (34)

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What is Culture?

• Values, norms, guiding beliefs, and understandings that are shared by members of an organization– Taught to new members as the correct way to

think, feel, and behave

• Organizational culture exists at two levels– Observable symbols– Underlying values

Levels of Corporate Culture

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Emergence and Purpose of Culture

Provides sense of organizational identity

Two critical functions in organizations:1. To integrate members so they know how to relate to one another

2. To help organization adapt to external environment

Internal Integration – collective identity and know how to work together

External Adaption – how the organization meets goals and deals with outsiders

TYPES OF CULTURE

Culture Strength and Organizational Subcultures

• Culture strength is the degree of agreement among members of an organization about specific values

• Subcultures reflect the common problems, goals, and experiences of a team or department

• Different departments may have their own norms

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Organizational Culture, Learning, and Performance

• Culture is important to learning and innovation during challenging times

• Strong adaptive cultures often incorporate the following values:

1. The whole is more important than the parts

2. Equality and trust are primary values

3. The culture encourages risk taking, change, and improvement

Gaurav Goyal

CORPORATE SOCIAL RESPONSIBILITY

Famous Quotes About Responsibility

• It takes 20 years to build a reputation and only 5

minutes to ruin it.

• Business should not only be responsible morally to

the stakeholders but also to the society,

environment and towards a sustainable plant at

large.

WHAT IS CSR?

• CSR is the commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families local communities and the society at large.

• CSR is about how companies manage the business process to produce an overall positive impact on the society.

• CSR is the responsibility of an organisation to contribute to a better society and cleaner environment.

DIMENSIONS

• SHARE HOLDERS

• EMPLOYEES

• GOVERNMENT

• COMMUNITY

BENEFITS

• SATISFIED EMPLOYEES

• SATISFIED CUSTOMER

• POSITIVE PUBLIC RELATIONSHIP

• COST REDUCTION

• LONG TERM FUTURE FOR BUSINESS

TYPES OF CSR

• ECONOMIC RESPONSIBILITES

• LEGAL RESPONSIBILITIES

• ETHICAL RESPONSIBILITIES

• PHILANTHROPHIC RESPONSIBILITIES