www.ycea-pa.org

PEDA Spring Conference

April 25, 2017

BusinessOutreach

Local GrowthResults

www.ycea-pa.org

York County Economic Alliance

York County Chamber of Commerce

&

Economic Development Corporation

www.ycea-pa.org

Mission

Lead economic growth, connect local

businesses to resources and each

other and advocate for business and

the community to create a

prosperous York County.

www.ycea-pa.org

Outreach

Business

Outreach

www.ycea-pa.org

YCEA - Staff For:

• Economic Development Corporation

• Chamber of Commerce

• Economic Development c(3)

• General Authority

• County Redevelopment Authority

• County Hospital Authority

• County Industrial Development Authority

• Three municipal contracts for economic development services

• Main Street Manager

www.ycea-pa.org

Business Outreach:

Which Ones?

• Customers = All York County Companies &

Members

• Members - various points throughout the year

• Outreach Visits if challenge or opportunity identified

• Priority industries –food & advanced manufacturing

www.ycea-pa.org

Business Outreach:

Which Ones?

• Emerging industry sectors - medical marijuana…

• Industries impacted by legislation

• Professional services - banks, attorneys,

accountants, engineering/architects, construction

• Business and trade organizations

(geography and industry)

www.ycea-pa.org

Business Outreach:

Discussions

• 70% them; 30% us -listen more, talk less

• What keeps them up at night?

• Identify current or emerging issues

• Value add for professional service firms

(they can market our services!)

• CONNECT BUSINESSES TO RESOURCES!

www.ycea-pa.org

Business Outreach:

Miscellaneous

• Chamber/EDC = Breadth and Depth

• CRM - Chamber Master (CM)

• Survey for more in-depth visits (tag to CM)

• ALL conversations are confidential

• Internal and external referrals

www.ycea-pa.org

Business Outreach:

Miscellaneous

• Track interest areas - funding, networking,

workforce, etc.

• Aggregate data - create programs & strategies

to address needs

• Events as outreach tools - networking, ribbon

cuttings, educational events, networking

• Chamber ambassadors

www.ycea-pa.org

Community/Municipal Outreach

• Active municipal outreach program

• Staffing contracts provide enhanced economic

development services

• Work with municipalities to implement

countywide ED plan

• Coordinated planning and ED Services

• Legislators - recent session to educate

legislator staffs

www.ycea-pa.org

Kenetha Hansen

Vice President, Economic Development

York County Economic Alliance

144 Roosevelt Avenue

York, PA 17401

717.718.7841

khansen@ycea-pa.org