LäsambassadörenSwedish reading ambassador

Kids do their internetdebute 2 yo

89 % of all 9-year olds usetablets every day

Language

• 20% of swedish 15 year old boys can´t grasp the content of simpler text in an ordinary

newspaper

Who´s to blame?

Kindergarten

We can´t rely on kindergarten to do the job

Parents

35 % of swedish parents read to their kids every night.

In 2003 74% of the kids was read to by theirparents.

Why did 50% choose to abandon this habit?

We can´t rely on parents to do the job

7000 words or 17000 words

School-where kids spend most of their time

•Curiosity

•Education

•Empathy

•Critical thinking

•Civics

•Ability to analyze

Education Policy

• Be able to make and express och critical statements based on knowledge of human rights and basic democratic values and personal experiences.

• Respect the dignity of all human beings.

• Object against oppression of poeple

• Feel empathy with peoples situations and develop a eagerness to actaccordingly. Show respect to environment, both in everyday life as wellas globaly

Martin Ingvar, neuroscientist:To be able to read affects systems of braincells connected to memory

attention, abstract thinking, use and understanding of information.

But also unbiased critical thinking.

It takes 5000 hours to become an avid reader

What are books good for?

What are books good for?

- It makes you sleepy

What is the best thing with computergames?

What is the best thing with computergames?

-You do it with friends.

Can reading be a social medium?

How?

80% of swedish kids are

involved in organized

Sports activities

Could the sportsclubs be involved as an allied in reading projects?

Dreamteam of School

Forming a dreamteam

Forming a dreamteam

Forming a dreamteam

Forming a dreamteam

Forming a dreamteam