piwik pro digital infrastructure · 2018-05-17 · piwik pro piwik pro is an integrated analytics...

2
@EITDigitalAccel eitdigital.eu/accelerator EIT Digital is supported by the EIT, a body of the European Union Scaling up European Digital Ventures Piwik PRO Piwik PRO is an integrated analytics and marketing platform specifically designed for enterprises and public organisations for whom online channels are a key way to interact with customers and citizens. It allows them to take full control of customer data to comply with impending GDPR and privacy regulations, while ensuring they can work with both behavioral and first party data to convert potential customers and upsell / cross sell current customers. The platform Piwik PRO includes all the key modules of an enterprise full marketing suite (Analytics, Tag Management, Content Personalisation, Customer Data Platform), and is becoming a popular GDPR compliant alternative to Google Analytics 360 and other enterprise platforms based on public clouds. Piwik PRO is a GDPR compliant enterprise analytics and marketing platform that enables effective combination of behavioural and first party user data. It allows marketers, product managers and data analysts to understand customer behaviour, improve user experience and conversion rates of digital products, and optimise online marketing activities. Keep 100% control of online customer data and increase conversion Digital Infrastructure

Upload: others

Post on 10-Jul-2020

4 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Piwik PRO Digital Infrastructure · 2018-05-17 · Piwik PRO Piwik PRO is an integrated analytics and marketing platform specifically designed for enterprises and public organisations

@EITDigitalAccel

eitdigital.eu/accelerator

EIT Digital is supported by the EIT, a body of the European Union

Scaling up European Digital Ventures

Piwik PRO

Piwik PRO is an integrated analytics and marketing platform specifically designed for enterprises and public organisations for whom online channels are a key way to interact with customers and citizens. It allows them to take full control of customer data to comply with impending GDPR and privacy regulations, while ensuring they can work with both behavioral and first party data to convert potential customers and upsell / cross sell current customers.

The platform Piwik PRO includes all the key modules of an enterprise full marketing suite (Analytics, Tag Management, Content Personalisation, Customer Data Platform), and is becoming a popular GDPR compliant alternative to Google Analytics 360 and other enterprise platforms based on public clouds.

Piwik PRO is a GDPR compliant enterprise analytics and marketing platform that enables effective combination of behavioural and first party user data. It allows marketers, product managers and data analysts to understand customer behaviour, improve user experience and conversion rates of digital products, and optimise online marketing activities.

Keep 100% control of online customer data and increase conversion

Digital Infrastructure

Page 2: Piwik PRO Digital Infrastructure · 2018-05-17 · Piwik PRO Piwik PRO is an integrated analytics and marketing platform specifically designed for enterprises and public organisations

@EITDigitalAccel

eitdigital.eu/accelerator

EIT Digital is supported by the EIT, a body of the European Union

Scaling up European Digital Ventures

• Full GDPR compliance and ePrivacy-readiness

• 100% ownership and control over data storage, access and export

• Designed for data sensitive industries

• Local data residency – on-premise, in a private cloud or in a secure data centre in the EU

• Enterprise-level support and security – ISO 27001, SSO, 2FA, Audit logs

• Banking and Insurance

• Public sector

• Telecommunications & Utilities

• Retail & e-commerce

• Technology & Consulting

• Healthcare & Pharma

• Local presence in DACH, BeNeLux, United Kingdom, North America

• Able to serve customers in a compliant way in any EU28 country

Maciej Zawadziński, CEO & Founder e: [email protected] t: +48 71 716 69 50

• Banking & Insurance: Generate additional revenue from financial products through personalised campaigns using online behavior and CRM data.

• Public Sector: Measure citizen engagement with awareness campaigns and content about public programs.

• Telecommunications & Utilities: Reduce customer churn and increase average revenue per customer through personalised offers combining behavioral and usage data.

• Healthcare & Pharma: Decrease costs by increasing awareness among patients for seasonal diseases through promoting and improving online content.

• Retail and e-commerce: Increase revenue by combining online and offline shopping data to serve personalized offers to the clients leaving the site.

• 100+ Enterprise customers and public organisations trust Piwik PRO, including: European Commission Government of Netherlands HP Enterprise Accenture

Competitive Advantages

CompanyConnect

TargetMarkets Use Cases

References

• Founded: 2013

• Founder: Maciej Zawadziński

• Headquarters: Wroclaw (Poland), offices in Cologne (GER), Rotterdam (NLD) and New York (US)

• Location: Piwik PRO Św. Antoniego 2/4 50-073 Wrocław Poland

www.piwik.pro /company/piwik-pro @piwikpro /piwikpro

Piwik PRO is a scaleup proudly supported by EIT Digital Accelerator