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What is Piwik PRO? What can it give you that other tools can’t?

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What is Piwik PRO?What can it give you that other tools can’t?

Piwik PRO is a self-hosted web analytics stack for enterprises and governments.

What is Piwik Pro?

It provides users with 100% data ownership and full privacy compliance with diverse

legal regulations around the world.

What is Piwik Pro?

Our Clients

A range of clients, from both the commercial sector as well as public institutions have turned to Piwik PRO

and trust us to meet their analytics needs while ensuring the security and privacy of their data.

What is Piwik Pro?

What distinguishes Piwik PRO?

Piwik PRO is known for its flexibility and ease of customization. It is chosen by users from a broad

range of sectors because of our strong commitment to data security and privacy.

What is Piwik Pro?

What can you track with Piwik PRO?

Piwik PRO delivers a large range of metrics, including data about:

• Visitors

• Actions

• Goals

• Engagement

• Time on website

• Conversion rate

• Bounce rate

• E-commerce shopping carts

• and much, much more

What is Piwik Pro?

On-Premises and Cloud

• hosted on your infrastructure

• custom JavaScript tracker (tracking code can be freely modified)

• Support for SAML and LDAP

• SaaS model combined with full data ownership

• quick and easy setup

• bug fixes and new features delivered on a regular basis

What is Piwik Pro?

What do I need to run Piwik PRO On-Premises?

a webserver with Apache, Nginx or

similar

PHP ver. 5.3.3 or higher

MySQL ver. 4.1 or higher or MariaDB

We recommend the following setup:

On your web server: Nginx

PHP version 5.6.23 MariaDB

What is Piwik Pro?

Getting started with Piwik PRO Cloud

Piwik PRO Cloud can be activated and tracking

your webpages in a few minutes.

Sign up for a free trial here:

What is Piwik Pro?

What does Piwik PRO come with by default?

Every deployment of Piwik PRO comes complete with the following

core features.

What is Piwik Pro?

Unsampled and spam-free reports

By default Piwik PRO doesn’t sample data. All your reports are based on 100% of the traffic generated by

your website. If your infrastructure is up-to-date, referral spammers are automatically excluded from

your reports.

What is Piwik Pro?

Customizable Dashboard

Piwik PRO is a plugin-based analytics tool. This

means you can freely move, expand and

collapse widgets on your dashboard to give it the look and feel you need.

What is Piwik Pro?

User-Centric Reporting

Construct profiles for individual users, gain

access to session-level and user-level data to

understand the customer journey leading to

conversions or to exits from your website.

What is Piwik Pro?

Ecommerce Tracking

Piwik PRO integrates with leading ecommerce

solutions like Magento, PrestaShop, Zen Cart, and WooCommerce. Revenue, orders, conversion rates,

and a host of other statistics can be analyzed by combining Piwik PRO with your e-commerce

solution.

What is Piwik Pro?

Custom Dimensions and Custom Variables

Use Piwik PRO Custom Dimensions and Custom

Variables to track metadata based on the parameters you want.

Multidimensional insights drive better

understanding of behavior across diverse

user groups.

What is Piwik Pro?

Web Log Analytics

For cases where JavaScript can’t be used, Piwik PRO Web Log Analytics allows you to generate reports

from server logs. Your entire Piwik PRO deployment can be kept on a separate server for enhanced

security.

What is Piwik Pro?

Event & Content Tracking

Get detailed reports on custom-defined events

and content to see exactly what visitors to your website are up to.

What is Piwik Pro?

Premium Piwik PRO features

Along with the rich suite of standard tools, a continually growing collection of a la carte premium

features is available to Piwik PRO clients who demand more from their analytics solution. Here are

descriptions of a number of them.

What is Piwik Pro?

Concurrent Visits

Understanding the right moment to release

content is key in getting the most eyes looking at

your website. Use Concurrent Visits to track exactly how many people

come to your page for custom-defined time

periods.

What is Piwik Pro?

Comparison Dashboard

Group segments together to cross-reference

metrics and understand the changes you need to

make in order to generate more traffic and boost

conversions.

What is Piwik Pro?

White Label

Replace the Piwik PRO logo with your own brand, colors and fonts to reinforce your organization’s

identity.

What is Piwik Pro?

A/B Test Tracker

Combine test results from Optimizely experiments

with Piwik PRO metrics to make real data-driven

decisions.

What is Piwik Pro?

AdWords Integration

Link your AdWords account to Piwik PRO to combine campaign data with Piwik PRO metrics

and advanced segmentation.

What is Piwik Pro?

Click Path

Click Path is how Piwik PRO shows you the

journey taken by your visitors as they work their way towards goals. Get

E-commerce insights that tell you how to boost

sales.

What is Piwik Pro?

Metasites

Piwik PRO Metasites allows you to gather data from thousands of websites all in one place, presenting

aggregated reports together in one dashboard.

What is Piwik Pro?

User Groups and Password Policy

For additional security of your Piwik PRO instance,

you can easily manage access and view

permissions for groups of users. Administrators can

also enforce a strict password policy across the entire user base to

ensure safety.

What is Piwik Pro?

Funnel Analytics

Funnels give you a clear visual presentation of how visitors to your

website move through any series of custom-

defined events. Success and abandonment rates plus drop-off tracking

show where your website needs improvement.

What is Piwik Pro?

SharePoint and Confluence Integration

Piwik PRO can be easily integrated with the popular SharePoint and Confluence collaboration solutions for data and insights about how your organization’s users

navigate and engage within these tools.

What is Piwik Pro?

Tag Management with Piwik PRO Tag Manager

Piwik PRO Tag Manager is a full-featured suite of tools for deploying and

managing tags while collecting and protecting

the data you need.

What is Piwik Pro?

Tag Management with Piwik PRO Tag Manager

Self-hosted and featuring integrated privacy features, Piwik PRO Tag Manager lets you

deploy, modify, and manage tags with ease.

What is Piwik Pro?

Tag Management with Piwik PRO Tag Manager

Are you a marketer, a web analyst, an advertiser, or an internet publisher? Piwik PRO Tag Manager saves you

time and money with one-click tag integration templates for leading MarTech and AdTech solutions.

What is Piwik Pro?

Visitor identification

Piwik PRO Web Analytics can use one of three different methods for identifying visitors, which means

not only improved accuracy but also better security.

Forced ID For registering

activity on pages where a user is

logged in.

Cookies The standard

method of assigning a unique

user ID in the browser.

Fingerprint If the other two methods don’t

work, a user “fingerprint” is

created.

What is Piwik Pro?

What types of data does Piwik PRO save?

Visits All actions performed

by a visitor in a 30-minute time span.

Actions Every single page visit/interaction stored as data and later made

into reports.

Conversions Business goals, like

placing an order, converted into reports.

Events A more detailed

version of an action that contains in-depth

information about visitor engagement.

Visitor profiles Used in helping to

track a user’s future visits and create user-

level profiles.

What is Piwik Pro?

For a demo of Piwik PRO that you can poke around, visit https://

demo.piwik.pro

Curious to see how Piwik PRO Web Analytics works? Get in contact with our

consultants and schedule a demo:

If you’d like to watch a short Piwik PRO demonstration video, have a

look here.