off page seo by jonathan rodriguez - fluid advertising

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In this presentation, Jonathan Rodriguez shows how you can promote your blog or website. Off Page SEO presentation given at the Fluid Advertising Bell of the blogger series on October 10, 2013 at EDU Utah.

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Page 1: Off Page SEO by Jonathan Rodriguez - Fluid Advertising

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About  MeJonathan Rodriguez

Digital Marketing Manager

Brigham Young UniversityAlta High School SEO.com

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Post  Promo-on

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Why  promote  blog  postsIt  is  all  about  traffic  to  your  site

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Blog Post 1

Blog Post 2

Blog Post 3

Promo-on  efforts

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Blog  Promo-on  Pays  Off

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How  to  promote  your  blog  posts

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Make  sure  that  your  content  is  as  shareable  as  possible

How  to  promote  your  blog  posts

If  you  don’t  have  some  kind  of  sharing  widget  you  are  missing  out  on  some  major  traffic

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How  to  promote  your  blog  posts

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How  to  promote  your  blog  posts

Curalate,  a  Philadelphia  based  startup  has  been  monitoring  

Pinterest.  They  studied  millions  of  photos  tracking  how  many  -mes  they  were  shared,  liked  or  commented  upon.  They  iden-fied  one  ideal  

picture...Friday, October 11, 13

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How  to  promote  your  blog  posts

So,what  is  the  most  popular  image  

on  Pinterest?

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How  to  promote  your  blog  posts

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Paula  Deen’sAunt  Peggy’s  Cucumber,  Tomato  and  Onion  Salad.

Repinned  over  307,000  BmesLiked  10,000  Bmes  

How  to  promote  your  blog  posts

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No  human  facesLiIle  backgroundMulBple  colorsLots  of  redModerate  light  and  colorPortrait  style

How  to  promote  your  blog  postsCuralate

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How  to  promote  your  blog  posts

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How  to  promote  your  blog  posts#ThePowerofHashTags#WhyYouShouldUseHashTags

A  hashtag  is  just  a  way  of  categorizing  your  tweets  so  that  they  are  easier  to  find  in  TwiIer  search.A  hashtag  can  help  you  target  a  specific  audience  and  put  your  content  in  front  of  a  new  audience.

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How  to  promote  your  blog  posts

#homemade#deliciousrecipes#freshfromthegarden#healthyeaBng#tomatoes

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How  to  promote  your  blog  postsDon’t  over  do  it  with  the  hashtags

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How  to  promote  your  blog  posts

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Share  the  post  to  your  followers                Include  the  words  Like  and  ShareUse  hashtagsPromote  a  post

How  to  promote  your  blog  posts

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Include  a  photo!Hubspot  discovered    that  posts  with  photos  had  an  39%  increase  in  user  interacBon.

How  to  promote  your  blog  posts

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Include  emoBcons

How  to  promote  your  blog  posts

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How  to  promote  your  blog  postsFind  Related  groups

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How  to  promote  your  blog  postsGoogle  AnalyBcsLook  at  your  referral  traffic.    IdenBfy  where  most  of  your  visitors  are  coming  from  and  spend  more  Bme  there.

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Promo-on

Overall

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Two  elements  of  op6miza6on

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On Page SEO Off-Page SEO

Off-Page SEO is about getting your content to the top of search enginesFriday, October 11, 13

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How  to  promote  your  blogGuest  Blog  Pos,ng  is  an  excellent  way  to  bring  new  visitors  to  your  site.  PosBng  your  arBcle  on  a  similar  website  will  allow  you  to  share  content  within  your  niche  with  a  whole  new  group  of  people.  Plus,  you  can  usually  include  a  few  links  back  to  relevant  arBcles  on  your  website.  Also,  consider  trading  arBcles  with  other  bloggers.

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How  to  promote  your  blogFinding  guest  pos,ng  opportunitues    is  easy.  Just  go  to  Google  and  type  in  your  niche  followed  by  “submit  blog  post”  or  “submit  arBcle”

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How  to  promote  your  blog

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How  to  promote  your  blogConduct  an  interview  with  an  influenBal  blogger  in  your  niche.  You  can  post  it  on  your  site,  plus  the  blogger  will  probably  promote  it  since  it’s  about  them.

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How  to  promote  your  blogFind  blogs  in  your  niche  and  comment  on  their  arBcles!    This  is  one  of  the  best  things  that  you  can  do  to  promote  your  blog.  Leave  valuable  comments  that  offer  good  advice,  share  your  take  or  ask  a  quesBon.

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How  to  promote  your  blogAc,vely  par,cipate  in  forums  that  are  related  to  your  niche.  

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How  to  promote  your  blogDirectories  such  as  TechnoraB  and  DMOZ  are  free  and  easy  to  submit  to.  

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How  to  promote  your  blogSocial  BookmarkingSites  like  those  listed  below  allow  you  to  enter  your  site  informaBon.

DiggRedditStumbleupon

   Scoop.it

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How  to  promote  your  blog

Ul,mately,  promoBng  your  website  and  your  blog  posts  is  about  networking  and  building  meaningful  relaBonships.  

GetFluid.com/Author/Jonathan/

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