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The Ohio Beverage Monthly is a magazine for the alcohol beverage industry in Ohio

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Page 1: November 2011 Ohio Beverage Monthly

November 2011

Page 2: November 2011 Ohio Beverage Monthly

From The Creators Of PATRÓN.Please drink responsibly. © 2011 The Patrón Spirits Company, Las Vegas, NV. 40% Alc./Vol.

PSC-PR-1103-FLAVOR-Beverage Network.indd 1 10/7/11 11:58 AM

Page 3: November 2011 Ohio Beverage Monthly

FEatuREs

20 what’s iN stORE this hOliday sEasON?the Beverage Network presents its annual roundup of targeted value-added products.

36 thE shaPE OF dRiNks tO COMEwhat’s ahead for cocktails in 2012?

42 thE BRaNdy BuNChwith eight subcategories, it’s time to rediscover some great selling opportunities.

50 adVENtuROus whitEsin the country’s maturing wine scene, a variety of white wines are viable options, particularly on-premise.

54 laNguEdOC: POtENtial REaliZEdwith old vines, authentic terroir and superlative growing conditions, the word is out.

dEPaRtMENts

4 PuBlishER's MEssagE

6 suPERiNtENdENt OF OhiO liQuOR CONtROl REPORt

7 MEssagE FROM thE OlBa ExECutiVE diRECtOR

8 & 9 lEgal issuEs

11 last Call

13 EVENts & BENEFits

15 thEBaRBlOggER.COM

17 ChEFs CORNER

59 shOPPiNg NEtwORk

62 whOlEsalE PRiCE list

73 ViOlatiONs

NOVEMBER 2011 OhiO BEVERagE MONthly 3

NOVEMBER 11

50

20

42

Page 4: November 2011 Ohio Beverage Monthly

4 OhiO BEVERagE MONthly NOVEMBER 2011

iNsidEOhiO

Ohio Beverage Monthly Volume 2, No 11(issN 1065-9846)

www.ohiobeveragemonthly.com

Ohio Beverage Journal (issN 1065-9846) November 2011, Vol. 2 No.11.Postmaster, send change of address information to Ohio Beverage Monthly,

37 w. Broad st, suite 480, Columbus, Oh 43215Ohio Beverage Monthly is published monthly for $20 per year and $28 for (2) years.

NatiONal COVERagE,lOCal adVaNtagEthe Beverage Network Publications are serviced by Beverage Media group, inc., 116 John street, 23rd Floor, New york, Ny 10038. telephone: (212) 571-3232 Fax: (212) 571-4443. www.BevNetwork.com

Publisher

general Counsel

Editor in Chief

art director

graphic designer

assistant designer

Ohio art director

Print services Manager

Ohio ad sales

National & Regional ad sales

sales Promotion Manager

Circulation

Finance & accounting

Philip a. [email protected]

Jacob C. Evans, [email protected]

Molly k. [email protected]

larry lee [email protected] Buonincontri [email protected] [email protected] Megan w. [email protected]

lee stringham [email protected] 410.519.7034

Megan w.. [email protected] slone-spitalnik 212.571.3232 ext. 101 [email protected] Roszkowiak 212.571.3232 ext. [email protected]

sylvia [email protected] [email protected] Randye [email protected]

EditORial

aRt & dEsigN

PRiNt & PROduCtiON

adVERtisiNg

OPERatiONs

Publisher's MessageBy PhiliP a. CRaig

this month the Ohio Beverage Monthly brings you the latest information regarding social

media advertising, common bar misconceptions, the smoking ban suB sB 17 and some seasonal sales information.

Barry Chandler of the barblogger.com tells why updating your social media accounts everyday is a must on page 15 and Chef Quinn explains the imporatance of forecasting and provides a seasonal BBQ receipe in his column this month on page 17.

the last Call on page 11 this month debunks several myths that exist in the alcohol beverage industry and explains Bevinco's most frequent misconception.

learn onPage 7 that sub. sB 17 did not change the statute that allows the owner of the premises to post a sign in a conspicuous location on the premises prohibiting persons

from carrying firearms or concealed firearms on the premises.

thE OhiO BEVERagE MONthly BRiNgs

yOu thE latEst iNFORMatiON

REgaRdiNg sOCial MEdia adVERtisiNg,

COMMON BaR MisCONCEPtiONs, thE sMOkiNg BaN suB sB

17 aNd sOME sEasONal salEs iNFORMatiON.

Even though the smoking ban has been in effect for four years it is still causing a burden for bar owners, be sure to get details on page 7.

Make sure you get your establishment something for the holidays; be sure to join the OlBa! Read page 13 for details.

the OlBa works hard to bring you the latest information in the alcohol industry. it is the OlBa's priority to keep you ahead of the game!

Philip a. Craig, Publisher

IMPORTED BY SHAW-ROSS INTERNATIONAL IMPORTERS,

MIRAMAR, FLORIDA. 40 % ALC. BY VOL.

WWW.SHAW-ROSS.COM. • DRINK RESPONSIBLY.

WWW.PISCOCAPEL.CL

Pisco Capel Reservado is a young, white, aromatic spirit obtained from the double distillation and filtration of Chilean Wine. It is produced from selected Muscat grapes grown in the North of Chile, at altitudes around 2,000 meters above sea level. This unique terroir counts on over 350 days of sun a year and crystal clear waters that flow from the Andes Mountains. Pisco Capel is an all-around white spirit that can be enjoyed in a variety of cocktails.

CHILEAN PISCO SOuR2 oz Pisco Capel • 1 oz Lime Juice1/2 oz Simple Syrup • Shake with ice and strain into glass • Garnish with a lime wedge.

CapelBeverageAD.indd 1 10/12/10 5:36:49 PM

0040B agaVE lOCO $25.750962B BluECOat giN $21.253073B FOuR ROsEs yEllOw laBEl $13.903074B FOuR ROsEs sMall BatCh $23.753075B FOuR ROsEs siNglE BaRREl $29.805229B JOhNNiE walkER gOld $72.105231B JOhNNiE walkER gREEN $48.055508B lagaVuliN $71.356007B luksusOwa giFt $ 9.006008B luksusOwa $ 9.107723B PalliNi liMONCEllO $17.157724B alliNi liMONCEllO giFt $17.158249l Pitu CaChaCa $13.909168B taRaNtula aZul giFt $15.009169B taRaNtula aZul $15.009186B tEtON glaCiER $16.459220B 360 VOdka $15.409226B 360 VOdka giFt $15.409228B 360 dOuBlE ChOCOlatE $15.409236B 360 MaNdaRiN ORaNgE $15.409656B wisER's dEluxE $12.25

NOVEMBER POst-OFF sPECials

creo
Page 5: November 2011 Ohio Beverage Monthly

NOVEMBER 2011 OhiO BEVERagE MONthly 5

IMPORTED BY SHAW-ROSS INTERNATIONAL IMPORTERS,

MIRAMAR, FLORIDA. 40 % ALC. BY VOL.

WWW.SHAW-ROSS.COM. • DRINK RESPONSIBLY.

WWW.PISCOCAPEL.CL

Pisco Capel Reservado is a young, white, aromatic spirit obtained from the double distillation and filtration of Chilean Wine. It is produced from selected Muscat grapes grown in the North of Chile, at altitudes around 2,000 meters above sea level. This unique terroir counts on over 350 days of sun a year and crystal clear waters that flow from the Andes Mountains. Pisco Capel is an all-around white spirit that can be enjoyed in a variety of cocktails.

CHILEAN PISCO SOuR2 oz Pisco Capel • 1 oz Lime Juice1/2 oz Simple Syrup • Shake with ice and strain into glass • Garnish with a lime wedge.

CapelBeverageAD.indd 1 10/12/10 5:36:49 PM

creo
Page 6: November 2011 Ohio Beverage Monthly

6 OhiO BEVERagE MONthly NOVEMBER 2011

august 6, 1991: the day the web went worldwide. that was also the year i came

to the division of liquor Control. technology was a typewriter and postage stamps. social interactions took place face-to-face or on the telephone. the only thing that seems to have remained the same is the camaraderie found at the neighborhood bar. Or is it?

in today’s world of online communication, social media is a natural marketing match for

“social” businesses like bars, clubs, restaurants and cafes. social media can help new customers discover

you, get to know you better and we know familiarity can build loyalty.

when getting into social media marketing, take care not break to Ohio liquor laws. Consultants on media planning may not know the laws that impact your license. and the salespeople for couponing sites may not warn you of the rules you have to follow. we want your businesses to flourish within the framework of Ohio law. so, here are guidelines for popular social media marketing.

COuPONiNg: gROuPON, liViNg sOCial, FaVEROO aNd EVERsaVE

there are dozens of “daily deal” websites. Customers buy a “coupon”

for restaurant or other businesses at 50% to 75% off the face value. the money the consumer pays is split with the coupon vendor and you get only about 25% of the actual value. i’m not getting into the debate about whether this is a good business deal; it has legal implications for your liquor license.

sOCial MEdia is a NatuRal MaRkEtiNg MatCh FOR “sOCial”

BusiNEssEs likE BaRs, CluBs, REstauRaNts

aNd CaFEs

the Ohio Revised Code 4301.22(d) prohibits you from giving away alcoholic beverages. Redeeming these coupons, giving more value than you were paid is discounting below your cost for the alcohol, which is a violation. the Ohio administrative Code 4301:1-1-45 says you can’t reduce the price of alcohol as part of a promotion.

i sent a letter to the largest “daily deal” operators to make them aware

that alcohol can’t be included. ultimately it’s your license on the line. Best practice: don’t include the alcohol in the “coupon” deal.

lOCatiON MaRkEtiNg: FOuRsQuaRE, yElP aNd gOwilla

these are sites where people “check in” to your location, usually on their cell phone. sometimes they also take a picture or comment. studies show we are more likely to select a product or service recommended by a friend than one we see advertised. Businesses capitalize on the word of mouth marketing through these popular sites. Just be sure that when you are listing your business, you are not giving away alcohol for free or reduced price unless you follow the “happy hour Rule” in the Ohio administrative Code 4301: 1-1-50. this allows you to set special pricing but it has to be available to everyone and only before 9:00pm. Customers will still enjoy being

“mayor” and can still write nice things about your products and services, even if there isn’t a free beer thrown in with the crown.

suPERiNtENdENt'sMEssagE

know the law when you advertise By BRuCE d. stEVENsON, suPERiNtENdENt OhiO diVisiON OF liQuOR CONtROl

Bruce d. stevenson,

superintendent

sOCial MEdia aNd liQuOR EstaBlishMENts

hOliday liQuOR PROduCts FOR 2011

specialty gift items are a long-standing holiday tradition in the liquor industry, and this year the division of liquor Control has selected 80 specialty spirituous liquor items and gift packs (40,000 cases worth) for Ohioans celebrating the season or looking for holiday gift ideas. there are 57 holiday gift packs available, totaling more than 25,000 cases of different types and brands. these value-added gift packs include distinctive accessories and other collectables such as glasses, snifters, shakers, flasks, and decanters. also available are 23 different holiday gift-wrapped spirituous liquor items, totaling more than 15,000 cases. Prices range from approximately $12.00 to $140.00. Quantities are limited, so distribution of holiday items to the 458 Contract liquor agencies is determined by past sales and special requests for particular products. Please contact the division at (614) 644-2380 for more information, or visit the website at www.com.state.gov/liqr .

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Page 7: November 2011 Ohio Beverage Monthly

NOVEMBER 2011 OhiO BEVERagE MONthly 7

diRECtOR'sMEssagE

Zeno's Owner dick allen still Fighting On your Behalf By PhiliP a. CRaig

Ohio’s smoking ban, which has now been in effect for four years, still burdens Ohio’s

permit holders. OlBa treasurer dick allen is still valiantly fighting the ban on your behalf.

the Ohio supreme Court is currently considering the legality of Ohio's 2006 statewide smoking ban in a case involving Zeno’s, allen’s bar. the court will review the Franklin County Court of appeals ruling against Zeno's. the appeals court overturned a Franklin County trial court's decision dismissing $33,000 in fines assessed against them for violating the smoking ban.

the case is brought by the 1851 Center for Constitutional law, an Ohio-based public interest law firm, on behalf of Zeno’s Victorian Village, a family-owned Columbus tavern. the 1851 Center for Constitutional law is a non-profit, non-partisan legal center dedicated to protecting the constitutional rights of Ohioans from government abuse. the center litigates constitutional issues related to property rights, voting rights, regulation, taxation, and search and seizures.

the Center argues the smoking ban unconstitutionally deprives business owners of fundamental property rights. it also argues that the state health officials’ methods while enforcing the ban exceed their constitutional authority and are at odds with the plain language of the ban.

according to a Columbus dispatch article printed on October 20, 2011, 1851 Center Executive director Maurice thompson said “the (Ohio

department of health) policy is unconstitutional, as it exceeds the limited authority it has. it exceeds the state’s police power.”

thE CENtER aRguEs thE sMOkiNg BaN

uNCONstitutiONally dEPRiVEs BusiNEss

OwNERs OF FuNdaMENtal

PROPERty Rights. it alsO aRguEs that thE statE hEalth

OFFiCials’ MEthOds whilE ENFORCiNg

thE BaN ExCEEd thEiR CONstitutiONal

authORity aNd aRE at Odds with thE PlaiN

laNguagE OF thE BaN.

the 1851 Center believes this will be Ohio’s most important decision on property rights since the Ohio supreme Court decided Norwood v. horney in 2006, prohibiting takings of private property for economic development. “in Norwood, the Court called Ohioans’ property rights, including the right to use property, ‘fundamental’ and ‘sacrosanct,’” said thompson. “this case will determine whether the Court really meant that.”

after a filing against Zeno’s by then-attorney general Richard Cordray,

a Franklin County Common Pleas court ruled that state and local health officials had overstepped their authority in enforcing the law. “when an individual is asked to stop smoking but refuses, liability is transferred from the property owner to the individual,” Judge david E. Cain wrote in his February 2010 decision.

the Ohio attorney general appealed the decision to the tenth Circuit Court of appeals, which overturned the lower court and prompted the current appeal to the Ohio supreme Court.

the OlBa, along with several others, filed amicus briefs with the high court supporting the 1851 Center’s position, and asking the Court to review the case.

the supreme Court will not announce their decision for the next few months. we will bring you the latest developments via the Ohio Beverage Monthly.

Phil Craig, Executive director

thE sMOkiNg BaN still BuRdENs PERMit hOldERs

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Page 8: November 2011 Ohio Beverage Monthly

8 OhiO BEVERagE MONthly NOVEMBER 2011

lEgalissuEs

as permit holders, many readers are aware that on september, 30, 2011, sub. sB 17 became

effective. this newly enacted law concerns firearm possession in a liquor permit premises. the law generally prohibits a person from possessing a firearm in any room in which any person is consuming

liquor in a permit premises for which a d permit has been issued, with certain exemptions. the new law modifies an exemption to allow a concealed carry licensee to possess a firearm in a room in which a person is consuming beer or intoxicating liquor in any d permit premises as long as the concealed carry licensee is not consuming any alcohol products or under the influence of alcohol or drugs. the penalty for a person who commits a violation by knowingly carrying or having a firearm concealed on the offender’s person or concealed ready at hand is a third degree felony.

sub. sB 17 did not change the statute that allows the owner of the premises to post a sign in a conspicuous location on the premises prohibiting persons from carrying firearms or concealed firearms on the premises.

the Franklin County Court of appeals has recently issued two decisions relating to liquor law issues. the first decision concerned hindering an inspection. Basically this decision was a reaffirmation of past decision on hindering an agent during the course of a lawful inspection. in this instance the agents had already searched a back office and continued to question the permit holder about opening a locked safe. Because the agents lacked “reasonable suspicion” to open the locked safe the permit holder told the agents to obtain a search warrant. when the agents continued to request the permit holder to open the safe, she went to the office and attempted to close the door. the agent put his foot in

the door which prevented the door from closing. the permit holder eventually opened the safe and the agents found no evidence of a violation therein.

the Court affirmed the liquor Commission’s finding of violation and concluded that the permit holder hindered the agents’ investigation when she attempted to close the door to the back office. however, one judge, in a well reasoned dissenting opinion, distinguished this case from previous decisions as it did not involve the initial search of the back office for violations. Because the agents had already searched the office area and no evidence indicates they were trying to gain entry to search for violations again, the limited exception to warrantless searches was completed. Being that all that remained was the inspection of the locked safe, the agents are required to have a reasonable suspicion that a violation of compliance would be found within. without a reasonable suspicion, the agents are not permitted in the office area because it was already determined by the agents that the office area did not contain a violation.

the next case concerned the rejected annual renewal of a liquor permit. the evidence consisted of drugs, open containers of alcohol, loitering and trash all situated across the street from an elementary school. the Court affirmed the liquor Commission’s finding that the operation of the permit establishment did substantially interfere with public decency, sobriety, peace and good order of the neighborhood.

however, the liquor Commission noted that it makes a difference to the liquor Commission that City Council consistently objected to the renewal of this permit application for three years. with that in mind the Commission asked the councilman if the loitering or conditions had improved; to which the councilman replied last spring and summer “it was terrible”, and there had been no change.

therefore, if there are adverse problems surrounding the area near you permit premises; take the affirmative steps to cure them. Contact your city council and police to work through the problems with them. if they refuse, you still have an incentive to improve the environmental conditions as the liquor Commission will consider such improvements as evidence disconfirming the grounds upon which the City’s objection is based.

dave Raber, OlBa legal Co-Counsel

what suB. sB 17 says aBOut guNs iN BaRsEffective september 30, 2011By daVE RaBER

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Page 9: November 2011 Ohio Beverage Monthly

NOVEMBER 2011 OhiO BEVERagE MONthly 9

BE awaRE OF sEVERal law ChaNgEs they Can impact you By JaCOB EVaNs

lEgalissuEs

as you turn your calendar to November, it is important to keep in mind several key

changes to Ohio laws that have taken effect recently.

First, the law allowing a conceal carry permit holder to bring a firearm into an establishment with a liquor permit is now effective. several things to keep in mind: regardless of whether someone has a conceal carry permit or not, if you post a sign banning firearms from you premises, then NO guns are allowed. also, you may not have consumed or consume alcohol and bring a firearm onto the premises. if you need a sign to post, do not hesitate to contact the OlBa.

the other law that directly impacts your business deals with games of skill. in October, the law making it clear those winners of a game of skill may be paid with a $10 gas card. if you have not already put machines in your establishment, i would encourage you to work with your coin machine operator immediately. this is another entertainment option for your patrons. games of skill can help drive traffic to your bar.

Finally, perhaps the seminal case on the 2006 smoking ban was heard by the supreme Court in October. Zeno’s Bar in Columbus challenged the smoking ban on several fronts, including the liability or responsibility of the business owner as it relates to stopping or prohibiting smoking. we can expect a decision in the coming months.

the end of the year for the Ohio general assembly will likely see several liquor issues debated. they range from tastings at wineries, micro-breweries and state agency stores to allowing “growlers” to language allowing the consumption of alcohol in areas like Columbus Commons for certain events.

whilE yOu May thiNk sOME OF thEsE issuEs

dO NOt iMPaCt yOu diRECtly, yOu May FiNd

OthERwisE.

while you may think some of these issues do not impact you directly, you may find otherwise. a tasting at a micro-brewery or state agency store may lead to customers ordering new drinks in your establishment or requesting new product. allowing for alcoholic beverages at events similar to those at Columbus Commons (concerts), it may help bring people into your establishment who are in the area. the reality is that very few people go to the same place all the time. Opportunities to try new and learn about new products or to enjoy them in new venues hElP all of us as we work to market the hospitality of our own establishments.

whenever you have a question about alcoholic beverages and the laws that surround their sale and consumption, please do not hesitate to contact the

OlBa. if you think there is something we need to share with the membership, please do not hesitate to contact us. we are here to represent your interests and your input is necessary to that representation!

Jacob Evans, OlBa legal Co-Counsel

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Page 10: November 2011 Ohio Beverage Monthly

10 OhiO BEVERagE MONthly NOVEMBER 2011

newproducts&promos

johnniewalker.com

707-265-4050

800-872-0109

antareswine.com donjulio.com

olesmokymoonshine.com barenjagerhoney.com

don JuLIo UNVEILS AÑEJO CLARO FOR 70TH ANNIVERSARYTo celebrate the 70th year since Don Julio González began making tequila, the brand introduces Don Julio 70, the first Añejo Claro. Don Julio 70 is distilled twice and aged in American oak for 18 months. It is then filtered to impart the fresh tastes more often found in blanco tequila. SRP: $70

BÄrenJÄGer HONEY LIQUEUR SpORTS NEW pACKAGINGBärenjäger Honey Liqueur has unveiled new premium packaging. The new bottle is taller, and the reworked lettering and brand logo now feature a more realistic expression of a bear and hunter. The beehive-shaped top, formerly neutral-colored, is now black with gold lettering and a red beehive seal at the neck to reinforce the product’s use of pure honey. SRP: $27.99

NEW MOSCATO RELEASE FROM FAt cAt Fat Cat Cellars, the fun and approachable brand known for its velvety varietal wines, has added a new cat to the lineup. Fat Cat Moscato comes to the party with a fusion of bright, fruity, sweet flavors and a pleasing finish. Fat Cat is part of the Bronco Wine Company portfolio of wines owned by the Fred Franzia Family, which has been in the wine business for more than 110 years. Fat Cat is marketed by Antares Wine Co.

interbevusa.com

pRESENTING THE THREE RUMS FROM AnGosturA Cocktail enthusiasts are already familiar with Angostura Bitters; now they can get to know Angostura Rums. The International Range offers Reserva, a light to medium-bodied rum; 5 Year Old, which has notes of burnt caramel and fruitiness; and 7 Year Old, a dark rum with hints of burnt spice. SRP Reserva: $16.99; SRP 5 Year Old: $18.99; SRP 7 Year Old: $20.99

oLe smoKY MOONSHINE EXpANDS AVAILABILITY Ole Smoky Moonshine, Tennessee’s first legal moonshine, recently became avail-able nationwide. In addition to 100-proof Ole Smoky Original Moonshine, line extensions include Moonshine Cherries and Apple Pie Moonshine—all packaged in 750ml homey mason jars. SRP: from $23.99-$29.99

JoHnnIe wALKer LAUNCHES DOUBLE BLACK For the limited-release Johnnie Walker Double Black, master blender Jim Beveridge has amplified the characteristic smokiness of JWB for a richer, more intense whisky experi-ence. The blend for Johnnie Walker Double Black comes from select single malts, some from remote distilleries on Scotland’s west coast. SRP: $40

NOV_2011_NPP.indd 3 10/10/11 2:13:04 PM

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Page 11: November 2011 Ohio Beverage Monthly

NOVEMBER 2011 OhiO BEVERagE MONthly 11

newproducts&promos

johnniewalker.com

707-265-4050

800-872-0109

antareswine.com donjulio.com

olesmokymoonshine.com barenjagerhoney.com

don JuLIo UNVEILS AÑEJO CLARO FOR 70TH ANNIVERSARYTo celebrate the 70th year since Don Julio González began making tequila, the brand introduces Don Julio 70, the first Añejo Claro. Don Julio 70 is distilled twice and aged in American oak for 18 months. It is then filtered to impart the fresh tastes more often found in blanco tequila. SRP: $70

BÄrenJÄGer HONEY LIQUEUR SpORTS NEW pACKAGINGBärenjäger Honey Liqueur has unveiled new premium packaging. The new bottle is taller, and the reworked lettering and brand logo now feature a more realistic expression of a bear and hunter. The beehive-shaped top, formerly neutral-colored, is now black with gold lettering and a red beehive seal at the neck to reinforce the product’s use of pure honey. SRP: $27.99

NEW MOSCATO RELEASE FROM FAt cAt Fat Cat Cellars, the fun and approachable brand known for its velvety varietal wines, has added a new cat to the lineup. Fat Cat Moscato comes to the party with a fusion of bright, fruity, sweet flavors and a pleasing finish. Fat Cat is part of the Bronco Wine Company portfolio of wines owned by the Fred Franzia Family, which has been in the wine business for more than 110 years. Fat Cat is marketed by Antares Wine Co.

interbevusa.com

pRESENTING THE THREE RUMS FROM AnGosturA Cocktail enthusiasts are already familiar with Angostura Bitters; now they can get to know Angostura Rums. The International Range offers Reserva, a light to medium-bodied rum; 5 Year Old, which has notes of burnt caramel and fruitiness; and 7 Year Old, a dark rum with hints of burnt spice. SRP Reserva: $16.99; SRP 5 Year Old: $18.99; SRP 7 Year Old: $20.99

oLe smoKY MOONSHINE EXpANDS AVAILABILITY Ole Smoky Moonshine, Tennessee’s first legal moonshine, recently became avail-able nationwide. In addition to 100-proof Ole Smoky Original Moonshine, line extensions include Moonshine Cherries and Apple Pie Moonshine—all packaged in 750ml homey mason jars. SRP: from $23.99-$29.99

JoHnnIe wALKer LAUNCHES DOUBLE BLACK For the limited-release Johnnie Walker Double Black, master blender Jim Beveridge has amplified the characteristic smokiness of JWB for a richer, more intense whisky experi-ence. The blend for Johnnie Walker Double Black comes from select single malts, some from remote distilleries on Scotland’s west coast. SRP: $40

NOV_2011_NPP.indd 3 10/10/11 2:13:04 PM

hi, it’s great to see you! welcome back to the last Call!

what’s on the menu this month is a discussion about the biggest myths that exist in the bar business for most owners that costs them a substantial amount of money.

the single biggest myth of bar management that i hear almost every day is the one when owners compare their current costs, sales and percentages for inventory and sales to their past costs, sales and percentages to gauge profitability. i would say that over 90% of all operators use this method. using this analysis costs the owner an average of 20% of their current sales to their bottom line. literally; thousands of dollars every month. For a bar with $30,000 in monthly sales, the loss is an average $6,000 of profit. it almost seems unreal. Many people ask “how can that happen?”

here is how this myth works. Most bar owners believe that when their current percentages are close (1 or 2%) to last months numbers or their historical average and the relationship of their sales in dollars and costs in dollars is similar then they believe they are not missing any sales or losing inventory to over-pouring, theft, etc. Because the numbers are close or the same they don’t take any action.

here is what is really happening. let’s look at the underlying pricing strategies. in the bar business we don’t mark all the items we sell at the same price. and we also sell the same product for different prices. Remember happy hour? how about pitchers of beer vs. pints or 32 oz mugs? don’t you often give a customer a break in price for pouring them a rocks pour or selling them a double or a pitcher? the percentages on these products are all different.

Bar operators don’t recalculate their idEal percentage and compare it to the aCtual percentage for the current period of time being reviewed. here’s how it works.

selling a domestic bottle of beer for $2.75 yields a 22.9% cost. when it is sold for $1.75 at hh it yields a 36% cost percentage. which one is right? which one should you use for your guide? you

can’t use either….you have to use the blended average one that results from the quantity you sold at hh and the quantity you sold at the regular price. the problem is that every week, every day you will sell more or less at hh and more or less at the regular price and that will cause your idEal percentage to also change.

this gets even more complicated with liquor. all the products have different markup percentages and the mix of the products change all the time. Comparing your current actual to your past actual doesn’t tell you if you if you are currently missing inventory. it just tells you how you much you are different from your last measurement period.

thE siNglE BiggEst Myth OF BaR MaNagEMENt that i hEaR alMOst

EVERy day is thE ONE whEN OwNERs COMPaRE

thEiR CuRRENt COsts, salEs aNd PERCENtagEs

FOR iNVENtORy aNd salEs tO thEiR Past

COsts

here is another example. One week i could go thru 1 bottle of well vodka and 2 bottles of absolut and end up with $56.15 in costs, $337.50 in sales and a cost percentage of 16.60% and not be missing anything. the next week i could use three bottles of well vodka and one bottle of absolut with costs of $45.20 and sales of $310.50 with a cost percentage of 14.60% and be losing a entire bottle of well vodka. the change in product mix disguised the missing bottle as the percentage the week with the loss was better than the prior week.

to know if you are really missing inventory you have to calculate the quantity (using number of bottles or ounces of liquor) of the inventory sold, plus the inventory comped and then compare that to the actual quantity of

inventory used in number of bottles and ounces of liquor or draft beer. Or you can calculate your current idEal cost percentage and compare it to your current aCtual percentage. since most operators don’t use this analysis method, they don’t realize how much they are really missing.

in all my years of working in bars, running bars and now consulting in bars, this is the biggest area of opportunity for all bar owners to increase their profits. to increase your profitability, change the way you are measuring your operations. you will be glad you did! Call or write if you are unsure about how to do this.

last Callthe Biggest Myths that Exist in the Bar Business By ChuCk dEiBEl

Chuck deibel

lastCall

when you did your inventory last week, how many shots of Crown

Royal were you missing?

how many pints of draft beer were you missing?

if you can’t answer those questions

you should give us a call at 800-891-1012 or

go to www.bevinco.com

Our clients do know how much.

creo
Page 12: November 2011 Ohio Beverage Monthly

12 OhiO BEVERagE MONthly NOVEMBER 2011

KNOB CREEKA clear panel in this ornament-inspired holiday carton lets consumers see the Knob Creek inside. Bourbon has a special spot in many people’s hearts for the season.SRP: $29.99

CANADIAN CLUBFor the season, Canadian Club brings classic smoothness to the holidays. The Canadian Club jigger set offers a double-sided jigger that comes with a 750ml bottle of the classic whisky from the north.SRP: $13.99

CONTACT YOUR LOCAL SALES REPRESENTATIVE FOR MORE INFORMATION. ITEMS AVAILABLE WHERE LEGAL AND SUBJECT TO CHANGE. QUANTITY IS LIMITED. ©2011 Beam Inc., Deerfield, IL USA

CANADIAN CLUBFor the season, Canadian Club brings classic smoothness to the holidays. The Canadian Club jigger set offers a double-sided jigger that comes with a 750ml bottle of the classic whisky from the north.SRP: $13.99

CONTACT YOUR LOCAL SALES REPRESENTATIVE FOR MORE INFORMATION. ITEMS AVAILABLE WHERE LEGAL AND SUBJECT TO CHANGE. QUANTITY IS LIMITED.

BEAMVAPBEAMVAPBEAMVAPBEAMVAPBEAMVAPBEAMVAPBEAMVAP

CONTACT YOUR LOCAL SALES REPRESENTATIVE FOR MORE INFORMATION. ITEMS AVAILABLE WHERE LEGAL AND SUBJECT TO CHANGE. QUANTITY IS LIMITED.

COURVOISIERCognac lovers rejoice for these sets. One box stamped with the iconic brand logo containing Courvoisier VS includes a branded flask; another set includes a bottle of Courvoisier VSOP and two snifters.SRP: VS $24.99, VSOP $34.99

HORNITOSHornitos encourages consumers to join in the “Horns Up” shot ritual this holiday season with this gift set that includes two limited edition red shot glasses and is available in Plata or Reposado.SRP: Plata $24.99, Reposado $26.99

COURVOISIERCOURVOISIERCognac lovers rejoice for these sets. One Cognac lovers rejoice for these sets. One box stamped with the iconic brand logo box stamped with the iconic brand logo containing Courvoisier VS includes a containing Courvoisier VS includes a branded flask; another set includes a bottle branded flask; another set includes a bottle of Courvoisier VSOP and two snifters.of Courvoisier VSOP and two snifters.SRP: VS $24.99, VSOP $34.99SRP: VS $24.99, VSOP $34.99SRP: VS $24.99, VSOP $34.99SRP: VS $24.99, VSOP $34.99

HORNITOSHornitos encourages consumers to join in the “Horns Up” shot ritual this holiday season with this gift set that includes two limited edition red shot glasses and is available in Plata or Reposado.available in Plata or Reposado.SRP: Plata $24.99, Reposado $26.99

MAKER’S MARKTwo Maker’s Marks are better than one. Wrapped up like a present, one holiday carton showcases just a hint of the iconic red wax dripping down the bottleneck. Also a sleek black box features two wax-dipped rocks glasses alongside the iconic bottle.SRP: $24.99

BeamVap_Nov11.indd 1 10/11/11 2:09:45 PM

creo
Page 13: November 2011 Ohio Beverage Monthly

NOVEMBER 2011 OhiO BEVERagE MONthly 13

By MOlly MCkEE

EVENts&BENEFits

if you are a permit holder who is not a member of the OlBa, then make a commitment this holiday season that

impacts your bottom line! it’s time for you to join the organization that protects your business and gives you the benefits you deserve! Our benefits package is improving all the time. the OlBa has services that can help all permit holders save money, time and headaches throughout each year. agency stores, carry-outs, restaurants and taverns and bars of all kinds can find a multitude of benefits to belonging to this association.

what is thE OhiO liCENsEd BEVERagE assOCiatiON?

t h e O l B a i s a m e m b e r s h i p s e r v i c e organization devoted to representing owners and suppliers. the association exists for the protection of its members through a unified effort for the promotion of the liquor industry in Ohio. the OlBa is a professional association specifically targeted to permit holders and provides you with the opportunity to have a voice in your state government!

the OlBa is a non-profit trade association that represents the legislative and executive interests of all of those involved in the licensed beverage industry. the OlBa has a full-time lobbying staff and legal counsel on retainer working to protect its member needs.

in addition, the OlBa provides a variety of other benefits, including:

ExCitiNg EVENts

the OlBa schedules a variety of productive networking opportunities each year. annual lobbying days, quarterly meetings, an annual convention and the Buckeye Bar Expo trade show provide members with the chance to interact with one another and others dealing with the industry.

adVERtisE

h o t b a r s p o t . c o m a l l o w s m e m b e r s to innovatively advertise to their target demographic.

tEChNiQuEs OF alCOhOl MaNagEMENt

the OlBa is exc lus ive ly involved in maintaining responsible tavern owners and we offer programs, such as taM, to help keep permit holders aware of the legalities within the industry. taM, the techniques of alcohol Management server-training program, is a comprehensive program designed to give servers the know-how to be alcohol servers. if you are interested in scheduling a taM class for your establishment or just attending one, we can help. these classes are not difficult and they are very beneficial to tavern owners. For further information on how you can protect your establishment by giving your servers this invaluable information, please call the OlBa state Office at 1-800-678-5995 or visit www.olba.org.

wORkER’s COMPENsatiON gROuP RatiNg PROgRaM

the OlBa offers a very competitive workers

compensation group-rating program. Cut your worker’s comp premiums with the Ohio licensed Beverage association endorsed group Rating Plan. through the OlBa’s plan you can save considerably on the rates you would pay without a group.

group rating permits employers in the same or similar industries to pool their experiences for rating purposes. By banding together, companies can get a better group rating plan than the individual rate of members. Our program can match or beat any other group rating program out there! Call CompManagement at 1-800-825-6755, option 1 to enroll.

hEalth iNsuRaNCE

as a member of the Ohio licensed Beverage association, you and your employees can enroll in several health insurance options offered exclusively to OlBa members. For more information or questions on the coverage plans please call Cindy garner at 614-921-9100.

gas Bill saViNgs

as a member of the OlBa, you and your employees can enroll in a program that offers a competitive and consistent gas price for your home or business. the Ohio licensed Beverage association has partnered with Consumer Choice Marketing in order to offer you better energy service with a lower energy cost. signing up is easy, call our office for more information, 800-678-5995.

aBl MEMBERshiP

By becoming a member of the Ohio licensed Beverage association, you also become a member of american Beverage licensees. this group is the strongest alliance for permit holders ever! Please visit www.ablusa.org for more information.

if you have any questions about membership or what the OlBa can do for you, please give our office a call at 800-678-5995.

giVE yOuR EstaBlishMENt a giFt! Join the OlBa today!

Molly Mckee, OlBa Management team

KNOB CREEKA clear panel in this ornament-inspired holiday carton lets consumers see the Knob Creek inside. Bourbon has a special spot in many people’s hearts for the season.SRP: $29.99

CANADIAN CLUBFor the season, Canadian Club brings classic smoothness to the holidays. The Canadian Club jigger set offers a double-sided jigger that comes with a 750ml bottle of the classic whisky from the north.SRP: $13.99

CONTACT YOUR LOCAL SALES REPRESENTATIVE FOR MORE INFORMATION. ITEMS AVAILABLE WHERE LEGAL AND SUBJECT TO CHANGE. QUANTITY IS LIMITED. ©2011 Beam Inc., Deerfield, IL USA

BEAMVAPBEAMVAP

COURVOISIERCognac lovers rejoice for these sets. One box stamped with the iconic brand logo containing Courvoisier VS includes a branded flask; another set includes a bottle of Courvoisier VSOP and two snifters.SRP: VS $24.99, VSOP $34.99

HORNITOSHornitos encourages consumers to join in the “Horns Up” shot ritual this holiday season with this gift set that includes two limited edition red shot glasses and is available in Plata or Reposado.SRP: Plata $24.99, Reposado $26.99

MAKER’S MARKTwo Maker’s Marks are better than one. Wrapped up like a present, one holiday carton showcases just a hint of the iconic red wax dripping down the bottleneck. Also a sleek black box features two wax-dipped rocks glasses alongside the iconic bottle.SRP: $24.99

BeamVap_Nov11.indd 1 10/11/11 2:09:45 PM

YES, I would like to make a contribution to SIX PAC, the political action committee of the OLBA. Please fi nd enclosed my personal check in the amount of $________. (Dues checks must be separate)

______________________________________________________________________________Name of Permit Holder(s)

______________________________________________________________________________Name of Business (As appears on Permit)

______________________________________________________________________________Address City State Zip

______________________________________________________________________________E-Mail Address

________________________________(_____)________________________________________County Phone Number

______________________________________________________________________________Type of Permit Membership Number

Annual Dues $ 150.00County Unit Dues $Total Due $

Please return this application with your payment to:

Ohio Licensed Beverage Association37 W. Broad Street, Suite 480

Columbus, Ohio 43215800.678.5995

Or Charge to: ___Visa ___Mastercard

#__________________________________Expiration Date___________Signature___________________________

Affi liate of theAmerican Beverage Licensees

Annual DuesApplication for Membership

creo
Page 14: November 2011 Ohio Beverage Monthly

14 OhiO BEVERagE MONthly NOVEMBER 2011

When it comes to the aged rums of Ron Abuelo, the quest for perfection in spirits reaches a

new high. There is little resemblance to the brands that created a category once better known for umbrella drinks and coconut-shaped glasses.

These remarkable rums are hand-crafted by expert distillers at Varela Her-manos, a family-owned company that dates back to 1908, when Don José Va-rela established the first sugar mill in the recently-formed Republic of Panama.

Quality is their hallmark, but their secret weapon is its cache of mature rum—produced under the 103-year-old company’s expertise and exacting standards.

“Our brand is the expression of our long and passionate quest to produce the finest aged rum in the world. Abue-lo means ‘grandfather’ in Spanish, and the image of the man on our labels re-flects the brand’s essence: heritage and tradition,” says Luis J. Varela Jr., the third-generation member of the family now running the company. “We are ex-tremely proud of our Panamanian birth-right and believe this magical country provides the perfect place to create the very best rums.”

Special Climate, Complex Blending While rum is now aged in several regions around the world, those created at Ron Abuelo’s Hacienda San Isidro in Pesé are uniquely delicious due to the special climate conditions that bless the haci-enda, located in a small fertile valley in

the Azuero Peninsula. Moderate rainfall, cool nights and humid days all play im-portant roles in the development and personality of each spirit. Here, the com-pany controls 100% of the rum-making process, from growing and harvesting their own sugar cane to distilling and blending in the state-of-the-art Don José Distillery, which merges traditional and modern techniques.

The rums are created by careful blending of two styles of rum that are aged in oak barrels: one light and clean, the other providing aromatics and bold, exotic flavors. The result is a rich and fragrant spirit offering subtle, com-plex flavors, depth and extraordinary drinkability.

“From the very early days, the Varela family has been known for its commit-ment to exceptional quality,” adds Luis J. Varela Jr. “The aged rum category is the one that allows us to best express our craftsmanship, and as more consum-ers try Ron Abuelo, they recognize our superior taste, smoothness and com-plexity. That is the best compliment we could receive.” n

Four Ron Abuelorums For the shelFor BackBar

Brandprofile

Ron Abuelo: Quality Meets MaturityDistinctive Aged Rums Reflect A Century of Expertise

The Ron Abuelo portfolio currently consists of four marques: Añejo, 7 Años, 12 Años and Centuria

(all 750ml). Each offers unique per-sonality and character; all express the family’s passion to produce the very best aged rum:

n Ron Abuelo Añejo (SRP $15.99): Bright, golden amber in color, a medium-bodied blend of carefully selected aged rums. hints of sweet fruit, toasted coconut, vanilla and other delicate notes are followed by a finish of mocha, nuts and sweet spice.

n Ron Abuelo 7 Años (SRP $22.99): a rich blend of rums, aged for seven years in small oak barrels. Brilliant amber, medium-bodied with hints of fruity caramel, tealeaf and notes of toasted coconut and spice.

n Ron Abuelo 12 Años (SRP $32.99): richer, darker and more full-bodied. Its character, softness and complexity will delight the most sophisticated palate.

n Ron Abuelo Centuria (SRP $130). limited-edition bottling created to celebrate the 100-year anniversary of Varela hermanos. to produce this rare spirit, the Varela family opened up private stocks from their highly guarded “Reserva de la Familia” and utilized a selection of rums aged up to 30 years.

loRd PAnAmA RECipE

2 oz. Ron Abuelo Añejo4 oz. iced Tea (lightly sweetened)Lime wedge

pour the Ron Abuelo over ice in a highball glass then top with iced tea. Stir and add a squeeze of lime. Garnish with lime wedge.

NOV11_Abuelo_Profile.indd 3 10/12/11 10:35:41 AM

creo
Page 15: November 2011 Ohio Beverage Monthly

NOVEMBER 2011 OhiO BEVERagE MONthly 15

thEBaRBlOggER.COM

there’s just no way around it: despite the best ef for ts of those nerds at Research in Motion (makers

of the Blackberry), surfing the internet with a smart phone isn’t as quick or

efficient as using a laptop or desktop computer. Between fat fingers and Flash compatibility it can sometimes feels like performing a task on your phone takes 2-3 times longer than on a computer.

Because of that reality there may be a tendency to only update your bar’s social media pages when you have time to fire-up the big machine in the back office. we’re here to tell you that using your phone is an absolute must when it comes to the day-to-day business of maintaining an effective social media presence.

what makes s i tes l ike twit ter and Facebook superior to more traditional methods of marketing and advertising is their real-time, conversational quality. situations will regularly occur in your bar that demand to be passed along to fans almost the instant they happen.

snapping pictures of customers enjoying themselves during an event can’t wait if the goal is to get people to drop by and take part when they’re nearby. News of unexpected events – a pop-in from

a freebie-toting beverage promotional team, for example – can be a great way to convince potential customers to swing by for a few.

But even if you don’t get people in the door at the moment events are taking place, real-time social media efforts help paint a picture of what they can expect.

usiNg yOuR PhONE is aN

aBsOlutE Must whEN it

COMEs tO thE day-tO-day

BusiNEss OF MaiNtaiNiNg

aN EFFECtiVE sOCial

MEdia PREsENCE

somebody who reads your updates from the course of an evening gets a window into what a night is like at your bar. “Bartender Jamie is pouring his special

Flaming willy shots!” or “i’ve never heard this much Journey at one of our karaoke nights.” provide insights you might not be able to recall if you wait until you’re at a computer the following day.

so if you aren’t already, make a point to learn (or delegate) how to interact with your business’ social media platforms using a smart phone. Putting those fat fingers to work may be the best decision you ever made.

thE iMPORtaNCE OF sMaRt PhONEs tO yOuR sOCial MEdia EFFORtsthere is Just No way around them! By BaRRy ChaNdlER

When it comes to the aged rums of Ron Abuelo, the quest for perfection in spirits reaches a

new high. There is little resemblance to the brands that created a category once better known for umbrella drinks and coconut-shaped glasses.

These remarkable rums are hand-crafted by expert distillers at Varela Her-manos, a family-owned company that dates back to 1908, when Don José Va-rela established the first sugar mill in the recently-formed Republic of Panama.

Quality is their hallmark, but their secret weapon is its cache of mature rum—produced under the 103-year-old company’s expertise and exacting standards.

“Our brand is the expression of our long and passionate quest to produce the finest aged rum in the world. Abue-lo means ‘grandfather’ in Spanish, and the image of the man on our labels re-flects the brand’s essence: heritage and tradition,” says Luis J. Varela Jr., the third-generation member of the family now running the company. “We are ex-tremely proud of our Panamanian birth-right and believe this magical country provides the perfect place to create the very best rums.”

Special Climate, Complex Blending While rum is now aged in several regions around the world, those created at Ron Abuelo’s Hacienda San Isidro in Pesé are uniquely delicious due to the special climate conditions that bless the haci-enda, located in a small fertile valley in

the Azuero Peninsula. Moderate rainfall, cool nights and humid days all play im-portant roles in the development and personality of each spirit. Here, the com-pany controls 100% of the rum-making process, from growing and harvesting their own sugar cane to distilling and blending in the state-of-the-art Don José Distillery, which merges traditional and modern techniques.

The rums are created by careful blending of two styles of rum that are aged in oak barrels: one light and clean, the other providing aromatics and bold, exotic flavors. The result is a rich and fragrant spirit offering subtle, com-plex flavors, depth and extraordinary drinkability.

“From the very early days, the Varela family has been known for its commit-ment to exceptional quality,” adds Luis J. Varela Jr. “The aged rum category is the one that allows us to best express our craftsmanship, and as more consum-ers try Ron Abuelo, they recognize our superior taste, smoothness and com-plexity. That is the best compliment we could receive.” n

Four Ron Abuelorums For the shelFor BackBar

Brandprofile

Ron Abuelo: Quality Meets MaturityDistinctive Aged Rums Reflect A Century of Expertise

The Ron Abuelo portfolio currently consists of four marques: Añejo, 7 Años, 12 Años and Centuria

(all 750ml). Each offers unique per-sonality and character; all express the family’s passion to produce the very best aged rum:

n Ron Abuelo Añejo (SRP $15.99): Bright, golden amber in color, a medium-bodied blend of carefully selected aged rums. hints of sweet fruit, toasted coconut, vanilla and other delicate notes are followed by a finish of mocha, nuts and sweet spice.

n Ron Abuelo 7 Años (SRP $22.99): a rich blend of rums, aged for seven years in small oak barrels. Brilliant amber, medium-bodied with hints of fruity caramel, tealeaf and notes of toasted coconut and spice.

n Ron Abuelo 12 Años (SRP $32.99): richer, darker and more full-bodied. Its character, softness and complexity will delight the most sophisticated palate.

n Ron Abuelo Centuria (SRP $130). limited-edition bottling created to celebrate the 100-year anniversary of Varela hermanos. to produce this rare spirit, the Varela family opened up private stocks from their highly guarded “Reserva de la Familia” and utilized a selection of rums aged up to 30 years.

loRd PAnAmA RECipE

2 oz. Ron Abuelo Añejo4 oz. iced Tea (lightly sweetened)Lime wedge

pour the Ron Abuelo over ice in a highball glass then top with iced tea. Stir and add a squeeze of lime. Garnish with lime wedge.

NOV11_Abuelo_Profile.indd 3 10/12/11 10:35:41 AM

creo
Page 16: November 2011 Ohio Beverage Monthly

16 OhiO BEVERagE MONthly NOVEMBER 2011

newproducts&promos

mwituwines.com

707-265-4060

[email protected]

domainenapa.com oldforester.com

beanblossomhardcider.com spiceboxwhisky.com

spIceBoX WHISKY TApS SpIRIT OF THE GREAT WHITE NORTHSpicebox Canadian Spiced Whisky pays tribute to the Prohibition era, when bootleg-gers ran contraband liquor across the border, often in crates marked as “spices.” This smooth 100% spiced rye whisky is blended from three-to six-year-old Canadian whiskies and has notes of pepper and fruit. A cold-extraction process keeps the flavors of vanilla, nutmeg, cinnamon and black pepper vibrant. SRP: $22.99

heritance.com

BernArd portet LAUNCHES HERITANCE WINESWinemaker Bernard Portet and partner Don Chase have launched Heritance—the first Napa Valley wine brand from their newly formed Polaris Wines LLC. The first releases are a 2010 Sauvignon Blanc (SRP: $18) and 2008 Cabernet Sauvignon (SRP $28). Both Napa Valley wines showcase Portet’s affinity for assemblage, a skill he ably demonstrated for 35 years as co-founder and winemaker of Clos du Val. The wines are currently distributed in 15 states.

oLIVer wInerY INTRODUCES BEANBLOSSOM HARD CIDERSCapturing the fresh, crisp and delicately sweet flavors of Midwestern apples, Bean-blossom Hard Ciders come in Peach, Straw-berry and Raspberry. The 500ml, environmen-tally friendly aluminum bottles have whimsical artwork and allow for quick chilling. Seasonal flavors are coming soon as well, with current distribution in almost 10 states and national distribution planned. SRP: $4.99

mwItu WINES HIT SHELVESFOR HOLIDAY SEASONIn time for the holidays, Mwitu, a new South African wine brand, is releasing its line of wines across the U.S. “Mwitu,” which means “wild” in Swahili, comes from the Western Cape—one of South Africa’s most popular growing regions. The range includes Pinotage, Shiraz, Chenin Blanc and Pinotage-Shiraz. SRP: $9.99

WINES HIT SHELVES WINES HIT SHELVES 2011 oLd Forester BIRTHDAY BOURBON HITS SHELVESThe tenth expression of Birthday Bourbon has been released, commemorating the birthday of George Garvin Brown, founder of Brown-Forman and Old Forester. Old Forester Birthday Bourbon is handcrafted by master distiller Chris Morris and vintage-dated, so this limited edition can never be duplicated. The decanter-style package is reminiscent of the first bottles of Old Forester from the 19th century. $49.99

cIpressI BRINGS FRESH AND EASY-DRINKING WINES FROM ITALY Cipressi is a new line of fresh and easy-drinking wines available in 1.5L bottles. Winemaker Andrea Beconcini made a floral Pinot Grigio from Umbria and a silky, rich Sangiovese from Puglia as the first releases from Cipressi’s winery in Tuscany. Cipressi is part of the Bronco Wine Co. portfolio owned by the Franzia Family. Cipressi is marketed nationally by Domaine Napa Wine Company.

NOV_2011_NPP.indd 5 10/10/11 2:13:07 PM

creo
Page 17: November 2011 Ohio Beverage Monthly

NOVEMBER 2011 OhiO BEVERagE MONthly 17

ChEFsCORNER

One of the hardest processes to execute well in the foodservice industry is forecasting.

Forecasting is the guessing game that is played daily in most well run businesses, where information is collected and processed to produce an educated guess on several fronts to control the

volume of sales that is expected on any given day. whether it’s how many rolls of silverware will be needed, or how many pounds of mango chutney will be necessary to be prepped, forecasting is the key to success for your business.

the best tool you have when it comes to forecasting the days ahead is your past records. these totals give you fi fty percent, if not more, of your educated guess. however, when you are looking at these numbers there are several things to take into consideration to properly forecast an upcoming day. you must look at the day of the week the date falls, Monday sales are much diff erent from saturdays and so on. also when recording information of a days take, make note as to what events occurred on that given day, sporting

events, holidays, or perhaps even business conventions that were in town or staying nearby. all of these things aff ect the volume of people who will be in and out of your doors on a given day.

thE BEst tOOl yOu

haVE whEN it COMEs tO

FORECastiNg thE days

ahEad is yOuR Past

RECORds.

how does this relate back to the kitchen you ask? the more prepared you are the more money and time you will save, which will all translate to money on your bottom line and the manor of effi ciency in which you handle your customers. By knowing how many people you will be serving, you can know how much product to have on hand so that you do not run out, and you will know how much to have prepared so that you do not have any go to waste. another factor that aff ects the front and back of the house is labor cost. By having a ball park fi gure of bodies along with which sales areas were aff ected on these given days (beer sales, liquor sales, food sales, etc..) you can more properly staff your kitchen, bar, and wait staff to handle the day accordingly. and as always, overstaff and make cuts as necessary.

the system is not perfect because you must always take outside variables into account. what businesses opened/closed in the last year? how has the population changed around your establishment? is your concept not up

to par with other places opening in the area? there are endless things that can have an eff ect on each days turnout, however the more you look at, the better idea you will have as to why these things have happened and use them for the next year to get continually better. like i said, forecasting is not fl awless, but an educated guess is better than just a guess.

FORECastiNg looking Back to look Forward By QuiNN M. allEN CsC

Quinn allen, CsC

Fall sPiCEd BBQ ChiCkEN MaRiNadE

4 cups sweet Baby Rays BBQ sauce

1 tblsp Cinnamon

2 tsp allspice

1 tblsp Brown sugar

Combine all ingredients and mix well in a stainless steel bowl. use this recipe to brush onto chicken while grilling/baking or for more fl avor, thin the sauce with 1 cup of apple cider and marinate the chicken overnight.

newproducts&promos

mwituwines.com

707-265-4060

[email protected]

domainenapa.com oldforester.com

beanblossomhardcider.com spiceboxwhisky.com

spIceBoX WHISKY TApS SpIRIT OF THE GREAT WHITE NORTHSpicebox Canadian Spiced Whisky pays tribute to the Prohibition era, when bootleg-gers ran contraband liquor across the border, often in crates marked as “spices.” This smooth 100% spiced rye whisky is blended from three-to six-year-old Canadian whiskies and has notes of pepper and fruit. A cold-extraction process keeps the flavors of vanilla, nutmeg, cinnamon and black pepper vibrant. SRP: $22.99

heritance.com

BernArd portet LAUNCHES HERITANCE WINESWinemaker Bernard Portet and partner Don Chase have launched Heritance—the first Napa Valley wine brand from their newly formed Polaris Wines LLC. The first releases are a 2010 Sauvignon Blanc (SRP: $18) and 2008 Cabernet Sauvignon (SRP $28). Both Napa Valley wines showcase Portet’s affinity for assemblage, a skill he ably demonstrated for 35 years as co-founder and winemaker of Clos du Val. The wines are currently distributed in 15 states.

oLIVer wInerY INTRODUCES BEANBLOSSOM HARD CIDERSCapturing the fresh, crisp and delicately sweet flavors of Midwestern apples, Bean-blossom Hard Ciders come in Peach, Straw-berry and Raspberry. The 500ml, environmen-tally friendly aluminum bottles have whimsical artwork and allow for quick chilling. Seasonal flavors are coming soon as well, with current distribution in almost 10 states and national distribution planned. SRP: $4.99

mwItu WINES HIT SHELVESFOR HOLIDAY SEASONIn time for the holidays, Mwitu, a new South African wine brand, is releasing its line of wines across the U.S. “Mwitu,” which means “wild” in Swahili, comes from the Western Cape—one of South Africa’s most popular growing regions. The range includes Pinotage, Shiraz, Chenin Blanc and Pinotage-Shiraz. SRP: $9.99

2011 oLd Forester BIRTHDAY BOURBON HITS SHELVESThe tenth expression of Birthday Bourbon has been released, commemorating the birthday of George Garvin Brown, founder of Brown-Forman and Old Forester. Old Forester Birthday Bourbon is handcrafted by master distiller Chris Morris and vintage-dated, so this limited edition can never be duplicated. The decanter-style package is reminiscent of the first bottles of Old Forester from the 19th century. $49.99

cIpressI BRINGS FRESH AND EASY-DRINKING WINES FROM ITALY Cipressi is a new line of fresh and easy-drinking wines available in 1.5L bottles. Winemaker Andrea Beconcini made a floral Pinot Grigio from Umbria and a silky, rich Sangiovese from Puglia as the first releases from Cipressi’s winery in Tuscany. Cipressi is part of the Bronco Wine Co. portfolio owned by the Franzia Family. Cipressi is marketed nationally by Domaine Napa Wine Company.

NOV_2011_NPP.indd 5 10/10/11 2:13:07 PM

creo
Page 18: November 2011 Ohio Beverage Monthly

18 OhiO BEVERagE MONthly NOVEMBER 2011

Phot

ogra

ph c

ourt

esy

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10 cases of Svedka at Agency Store 909, Minotti's Bay Village, with Gram Thomay.

Agency Store 740 , Giant Eagle, with manager Terri Topping and Avion Tequila as seen on Entourage.

Avion Tequila from Pernod Ricard Kick Off Party at Lafogota in Columbus with Abby Hauck and Tiffany Stenger from RNDC.

Black Velvet 9 cases at Agency Store 976, Shoregate Beverage & Liquor, with Hiram Patel.

Gabe Taylor from Pernod Ricard and Steve Sickinger manager Kroger Hyde park spirits.

Dan Aykroyd was in Cincinnati doing a bottle signing of his vodka Crystal Head. Left to right Brian Albertson( Infi nium Spirits), Chris Miltiades RNDC General (me), Laura Keesee( Infi nium Spirits, Mel Fisher (RNDC General), Ed Nemo (RNDC General) and Dan Aykroyd in the back.

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Page 19: November 2011 Ohio Beverage Monthly

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Page 20: November 2011 Ohio Beverage Monthly

*Some of the items shown here may not be available in your area. Please consult with your local supplier or wholesaler sales representative.

PHOTOGRAPHS BY SAMUEL BRISTOWTEXT BY CARA McILWAINE

As we once again creep closer to tacking a new calendar on the wall, and not a week seems to pass without a nerve-jangling headline or two, one thing remains certain: the holiday season

is the wine & spirit industry’s busiest time of the year. Fortunately, the holidays—through habit and tradition alike—have Americans gearing up for gift-giving.*

In anticipation, suppliers, distributors and retailers are eager to catch shoppers’ attention with a fresh crop of pre-packaged bottles of every imaginable shape, size, color and fl avor. Some sport complementary glassware, other accessories and recipe booklets; in still other cases, the package itself can be a keepsake. What holiday-themed gift items have in common, however, is both festive visual appeal and serious added-value. For time-pressed shoppers, gift-packed wine and spirits can be just what Santa ordered.

The trick for most retailers, naturally, is deciding which items to carry—and where to put them. Here, variety is key; you don’t want to stock all white spirits any more than you would carry only red wines. It may also help to stock gift packs that present a range of add-ons, some fanciful, some functional. It’s pretty easy

to stock up on colorful packages; but you also need to be careful to avoid a sense of chaos.

Then again, as grabby as special packages appear, it is important to make sure that fresh goods make it out the door before January. Keeping smaller and/or less expensive items near the register can spur impulse sales. Defi nitely make sure your sales staff can speak informatively and cheerfully regarding what is in each gift pack. For example, cross-referencing a boxed bottle with what’s on the shelf can help a hesitant customer green-light a gift for “someone who likes liqueurs.” And knowing that another package has all the tools needed to whip up cocktails could swing the pendulum for someone shopping for a budding mixologist. If you are displaying a bunch of gift items together, hand-written signs—“For Coffee Lovers” on the Kahlúa, for instance—can add a personal touch.

In most cases, holiday gift packaging is built around popular brands. That makes sense. Gift items are more about comfort than experimentation. Proven winners in fresh outfi ts. That’s a recipe for added sales and happy customers, which make all the frenetic work of the holiday season worthwhile.

THE BEVERAGE NETWORK’S 2011 SPECIAL VAP SECTION

HOLIDAYGIFT GUIDE

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OUR ANNUAL ROUNDUP… BIGGER, MORE COLORFUL THAN EVER

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1 Enjoy citrus-tinged Cointreau in a sleek white box with branded glassware. 2 For the mixologist on-the-go, The Bitter Truth Cocktail Bitters travel set. 3 A 375ml DiSaronno bottle is joined by a shaker for at-home mixing. 4 B&B reveals its secrets with a branded mini-shaker for holiday cocktails. 5 Large-format Jägermeister is encased in a neoprene-style wet suit to keep the chill in.

6 Pop the top of this decorative canister to reveal the Italian treat inside: Averna. 7 Strega Liqueur comes in a vintage-styled gift box with a branded glass. 8 Explore the “PAMAbilities” with this set that includes a bottle of PAMA, Collins glass and stir spoon. 9 The Hpnotiq holiday pack includes two martini glasses with a 750ml bottle, in logo ice bucket. 10 Domaine de Canton comes in a clear box that showcases the

unique bottle design for this ginger liqueur. 11 For a red letter holiday, the Grand Marnier Holiday Bucket proclaims “La Vie Grand Marnier.” 12 ’Tis the season

for the McCormick Egg Nog Liqueur and glassware set. 13 Irish Mist serves up a Celtic twist with two artful, interlaced glasses. 14 Give the gift of SoCo with this Southern Comfort Lime set including a stainless steel shot glass. 15 The Nocello set has an espresso cup and saucer for coffee collaboration. 16 The Grand Marnier 150th Anniversary gift set is presented in a stylish case with custom snifters. 17 Patrón XO Café is presented inside an ice bucket – perfect for enjoying the liqueur over ice. 18 Experience Kahlúa with

a branded mug and 50ml bottles of French Vanilla, Hazelnut and Mocha fl avors. 19 Tuaca Liqueur comes with a silicon

mold for frozen shots, as this vanilla-citrus liqueur is recommended ice cold.

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HOLIDAYGIFT GUIDE

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1 The Dewar’s 12 Year Old 375ml set incorporates a branded flask. 2 The Glenfiddich Tasting Set features a bottle of Glenfiddich 12

Year Old. 3 Johnnie Walker Red Label is wrapped in a fetching gift box. 4 A bottle of Chivas 18 Year Old is regally presented in a sleek leather canister. 5 The Dalmore Gran Reserva set includes a 50ml taste of The Dalmore 18 Year Old. 6 Glengoyne 17 Year Old arrives in a stylishly understated copper-hued canister. 7 The Isle of Jura set includes two decoratively branded glasses. 8 Chivas 12 Year Old is packaged with two glasses for sharing. 9 Santa and his wife can enjoy Dewar’s 12 Year Old with two rocks glasses. 10 For the big fan of blended Scotch there’s Chivas Regal 12 Year Old in 1.75L size gift box. 11 Give Glengoyne 21 Year Old in a regal blue box to the lover of older Scotch. 12 Keep walking with this 1.75L Johnnie Walker Black in an elegant display box. 13 The Glenlivet 12 Year Old set includes two branded rocks glasses.

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1 The Absolut Glimmer bottle makes a bold statement with crystal-patterned glass. 2 Half the proceeds from sales of this special edition (Belvedere) RED

bottle go to the Global Fund to help eliminate HIV/AIDS in Africa. 3 This Tanqueray set comes with a shaker for making a perfect martini. 4 Tito’s Handmade Vodka is encased in a keepsake plush velvet bag. 5 The TY KU Soju Kit offers a bottle of Soju and a citrus squeezer to integrate fresh fruit juice into cocktails. 6 Say

“Happy Christmas” with this distinctive red Beefeater package that holds the gin in a telephone box. 7 For vodka drinks on the rocks, try this set with a bottle of Ketel One and two rocks glasses. 8 Sobieski Vodka offers a 1.75L bottle in a striking gift pack with a 5 oz. brushed steel flask. 9 Russian Standard’s Toasting Package includes a 1.75L bottle and a 375ml bottle. 10 Enjoy a full-size bottle of Van Gogh Vodka accompanied by four fl avored samples: Double Espresso, Dutch Chocolate, Pineapple and Pomegranate. 11 Barking Irons and Bombay Sapphire collaborated to create this limited-edition bar bag featuring a bottle of Bombay Sapphire and traditional bar tools. 12 The packaging for this bottle of Svedka Vodka will have you staring. 13 Molinari Sambuca is joined by two branded sambuca glasses. 14 A blue box presents iconic Grey Goose and a branded shaker.

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Page 26: November 2011 Ohio Beverage Monthly

1 A formidable leather stand showcases three offerings of Rhum J.M. 2 The Pisco Capel Tiki bottle makes a case for tropical fun. 3 All the makings for a great Margarita are in the Jose Cuervo Classic Lime Margarita set, except ice. 4 The sugarcane spirit of Columbia, Cristal, comes nestled in a box with shot

glasses. 5 Excellia Reposada Tequila comes in a simple, elegant gift box. 6 Tequila Avión Silver is presented in a sleek black box. 7 Don Julio offers a gift set for those who can’t decide between Blanco, Reposado and Añejo—this set offers all three. 8 Rhum Barbancourt comes with a branded glass and muddler for Mojito-making. 9 The Ron Abuelo set includes one full-size bottle and four miniatures of Abuelo Añejo. 10 This sunny box contains a bottle of Pisco Capel and a mango mixer. 11 The Zaya Rum set includes two snifters with a bottle of Zaya. 12 Get bit by the Tarantula Azul set that includes two tall shot glasses. 13 Warm brown tones in the packaging echo the warm Ron Viejo Rum inside with branded glassware. 14 Take a trip to Cuba with the Martí Coaster Gift Set. 15 Nestled inside a distinctive package resembling a scholarly tome is a 750ml bottle of Pyrat XO Reserve Rum. 16 This easy-to-transport gift set includes Patrón Silver and Patrón Añejo, plus a set of high-quality bar tools. 17 Tequila Corralejo comes in a royal blue box with logo shot glasses.

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1 The understated Stirrings Peppermintini set combines a delicious Chocolate

HOLIDAYGIFT GUIDE

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1 Pallini Limoncello comes with two painted cups. 2 Arrogant Frog has a clear “ice bag” for easy toting and chilling. 3 The

Dr. Zenzen dessert set includes a 375ml bottle of Trockenbeerenauslese and a pair

of glasses. 4 Dr. Zenzen Ice Wine in a 375ml size comes in a sleek black box. 5 Si Soave’s bottle comes with a pourer, so the bottle can be reused for olive oil. 6 The Kokyo Saké Set holds a bottle of Gekkekian Saké with ceramic carafe and two glasses. 7 Celebrate seasonal beer with a 12-pack of limited-edition Noche Buena. 8 Gekkekian’s Black & Gold package holds a bottle

of Black & Gold Saké and two shot glasses. 9 Presidential Porto Aged Tawny comes in a rouge gift box. 10 Forest Glen’s festive box encases Chardonnay and Pinot Noir. 11 The Fragoli set offers a bottle of the wild strawberry liqueur and two fl utes. 12 The Corvo gift box, with images of the Sicilian landscape, contains Classic Corvo Insolia 2010 and Corvo Nero d’Avola 2009. 13 Metaxa brings a taste of summer with a bottle of Metaxa 5* and a branded Helios glass for preparing a Sun Tonic cocktail. 14 The Cantina Tollo set contains two Rossos and one Chardonnay. 15 The Heineken draught keg is perfect for parties. 16 This Absente set includes: absinthe, glass and

slotted “wormwood leaf” spoon. 17 The Saké Bomb Kit includes TY KU Saké with a black saké cup and chopsticks set in a dragon-

inspired box. 18 Carpineto offers both Dogajolo Bianco and Rosso in a gift set that displays

the autumnal labels.

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Page 30: November 2011 Ohio Beverage Monthly

1 Mondoro Asti is resplendent in a golden gift box. 2 “Le Fridge” is a retro-design tribute to Veuve Clicquot Yellow Label, keeping the bottle inside cold for up to two hours. 3 The 35th Anniversary

Keepsake Canister encourages celebration of this milestone for Champagne Nicolas Feuillatte. 4 Perrier-Jouët Belle Epoque Brut 2004 celebrates the rich history of the Champagne house. 5 Ferrari Brut Rosé comes in a seasonally-hued gift box. 6 Lucien Albrecht Brut Rosé is dressed up pretty in a pink box. 7 The Lucien Albrecht Pinot Blanc is housed in an of-the-moment red-hued box. 8 Piper-Heidsieck limited-edition “Bodyguard” is wrapped in red faux crocodile skin. 9 Valdo Prosecco Brut is ensconced in a sunny gift box. 10 A shimmery carrying case holds Rosa Regale Brachetto d’Acqui. 11 This elegant bottle of étoile Brut is accompanied by 50g of Pointy Snout sturgeon caviar. 12 Moët Imperial comes in a chill box disguised as a wrapped gift, complete with golden bow. 13 A bottle of Champagne Gossett Brut Excellence comes in its own temperature-regulating gift bag to keep chilled. 14 This seasonal holiday box of Nicolas Feuillatte includes two fl utes. 15 Laurent-Perrier’s limited-edition pink gift box contains the signature Cuvée Brut Rosé and four cherry blossom motif glasses.

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BEHIND EVERY GREAT BAR IS THE DISTINCTIVE LINE OF SKYY SPIRITS.

© 2011 Skyy Spirits, LLC, San Francisco, CA. Please enjoy our premium products responsibly.

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Page 32: November 2011 Ohio Beverage Monthly

1 Woodford Reserve Distiller’s Select comes with a decorative copper stopper. 2 Connemara Peated Single Malt is presented in a gift box with

two glasses. 3 Knob Creek Bourbon comes with a set of four premium brown leather coasters. 4 Authentic Ireland in a gift box: Kilbeggan Whiskey with two rocks glasses. 5 Share the joy of Forty Creek Whisky and two rocks glasses. 6 Wiser’s Canadian Whisky comes with two glasses for sipping neat or on the rocks. 7 The Tyrconnell Irish Whiskey includes two branded glasses. 8 The popular Jameson VAP is back with a 750ml bottle and two branded rocks glasses. 9 Wild Turkey 81 is packaged with two logo rocks glasses for a Bourbon-sipping afternoon. 10 Jameson Irish Whiskey in an iconic green canister makes a perfect hostess gift for the season. 11 Wild Turkey 101 is made for tailgating, with a chili bowl flask and enter taining tips. 12 Maker’s Mark offers its bourbon accompanied by two rocks glasses, dipped in signature Maker’s Mark red wax.

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Join the Stillhouse at KnobCreek.comKnob Creek® Kentucky Straight Bourbon Whiskey, 50% Alc./Vol.©2011 Knob Creek Distillery, Clermont, KY.

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Page 34: November 2011 Ohio Beverage Monthly

1 Proudly display Rémy Martin XO’s textured bottle in a special wood and metal cage. 2 De Fuissigny Cognac is fetching in a vibrant orange canister embossed with the brand’s stately lion. 3 McCormick’s Irish Cream Liqueur comes with a set

of rocks glasses. 4 The sun-hued Boulard Calvados tin encases Grand Solage, a blend of Calvados aged three to fi ve years. 5 Stately Chabanneau XO is encased in a jewel-hued box. 6 O’Mara’s Irish Country Cream makes a good impression with two logo rocks glasses. 7 Bailey’s Irish Cream nestled in a gift box for easy gifting with two rocks glasses. 8 Rev up for the holiday in red with Rémy Martin VSOP with two branded glasses. 9 Have some fun with Tequila Rose Strawberry Cream and a pair of double shot glasses. 10 The Carolan’s Irish Cream set includes two rocks glasses. 11 Molly’s Irish Cream comes with a festive gift bag for ease of giving. 12 Capture E&J XO Limited Release Extra Smooth Brandy with branded glass. 13 The gift tin that encases a 1.75L bottle of Seraphin VSOP makes a grand statement. 14 Store Martell Cordon Bleu in the elegant glass carafe that is included. 15 Rémy Martin 1738 is paired with a stylish plaid fl ask.

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Page 36: November 2011 Ohio Beverage Monthly

What Conigliaro wrought is one of the trends that bar folk are fairly certain to be talking about through 2012; others teeter on the cusp between fad and a new standard. Perpetual change has become part of the new normal. Some trends come and go; others go-go-go! Yet oth-ers represent contemporary twists on the tried-and-true.

Take, for instance, seasonality; the concept may already seem old hat, but the

notion continues to drive cocktail menus. It’s one cutting-edge trend accessible to any level of bar, and offers the most fl ex-ible model for experimentation.

“Seasonal cocktails mirror the key fi ndings from the food industry that your fi nal product will taste better, and it supports local produce which is good for the environment,” says Simon Ford, Pernod Ricard’s director of trade out-reach and brand education.

“ S e a s o n a l l y i n s p i r e d m e n u s w i l l a l w a y s b e h e r e b e c a u s e n a t u r e a n d t h e economy will al-ways remind us how t ime moves on,” notes Duggan McDonnell, owner of San Francisco’s Cantina. But he points out that sticking to sea-sonality can be tricky. For example, the best citrus is available in winter, making then the best time to feature fresh Margaritas, Caipirinhas and Pisco Sours. But winter is when most bartenders emphasize strong, spiritu-ous cocktails rather than more fruit-driven drinks.

bout two years ago, the London bar owner Tony Conigliaro was experimenting with aging cocktails, bottling them to see how they might change over time. It was a thoughtful effort to play at the limits of cocktail creativity, yet by the

middle of 2011, dozens of bartenders were busy announcing their barrel- or bottle-aged Negronis, Manhattans or other signature drinks. Welcome to the new era of cocktails, where trends occur internationally, instantaneously and with no holds barred.

Duggan McDonnell says pisco could become as popular as rum in 15 years.

Honey Fig Sour from Beefeater Gin / Pisco Sour from Varnish in LA / “Skinny” Stilleto from Fleming’s in Chicago

WHAT WILL 2012 (AND BEYOND) HOLD FOR THE CRAFT COCKTAIL? By Jack Robertiello

Page 37: November 2011 Ohio Beverage Monthly
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Page 38: November 2011 Ohio Beverage Monthly

Just seasonal, though, isn’t enough for some. “Farm-to-Glass” drink menus, part of the so-called locavore movement, have taken hold in many operations—Eastern Standard in Boston, PS7 in Washington, DC, the US Grant in San Diego, among others—where culinary cocktails are im-portant. Some establishments even grow their own or produce.

SERVICE, SERVICE, SERVICEIn the past few years, seasoned bartend-ers who cheered the return of refi ned techniques and classic cocktails have wondered why service hadn’t kept pace. When asked what sort of upgrade he’d like to see in bars and restaurants, Gary Regan, author of numerous books includ-ing most recently The Annual Manual for Bartenders, calls for greater attention to sussing out and providing what guests re-ally want, rather than forcing a drinking style on them. McDonnell puts it best when describing his idea of perfect ser-vice: “Laughter with intelligence; charm with effi cient service; and speed with grace under pressure.”

Among particular service trends, ta-bleside cocktail carts and batched drinks served on tap offer operators a chance to elevate specifi c cocktails with the former, or to speed service of complicated and popular drinks with the latter. Punch, of course, still has room to grow before it goes from fad to trend, but its return to popularity has softened criticism of both batched drinks and those served by the pitcher. Says Ford, “I can see cock-tails on tap spreading as a trend in the next few years. This is a perfect way to get rid of the 15-minute cocktail without having to admit you’re a slow bartender, and it’s highly marketable. You would al-most automatically become a specialist

of the cocktail that you chose to keep on your taps.”

STANDBYS CAN STILL SET THE STANDARD New products always get plenty of atten-tion, but lately traditional spirits have stirred bartender’s hearts. Irish whiskey sales continue to grow at an astonishing rate, and Ford says he’s seeing it appear in more cocktails as well. Mezcal is an-other spirit most often cited as a coming category (see sidebar).

Pisco is worthy of notice, says Regan, and McDonnell, who is part of the team behind Encanto pisco, agrees. “I hope that America chooses to understand and embrace this great spirit, and furthermore, I hope that down in South America, both the Peruvians and Chileans can come to an accord. If they do, then there’s no rea-son why pisco won’t become as popular as rum in 15 years.”

T h e f l o u r i s h i n g of potable bitters and small-production aperitifs excites many bartenders

today, and Elli Benchimol, beverage di-rector of Lia’s and the three Chef Geoff’s restaurants in the Washington, DC, area, cites them as well as vermouths and diges-tifs as products on the rise. European for-tifi ed wines are quickly assimilating into recipes, aiding the growth of bitter, savory and pungent cocktails.

SOME TRENDS DIVIDE AS THEY CONQUERNot all trends are popular among craft cocktailers, who think of themselves as artisans; witness “skinny” cocktails. But there’s no denying their power. Such res-taurant chains as Carrabba’s Italian Grill, P.F. Chang’s and Morton’s are featuring cocktails tagged with that moniker cur-rently. Morton’s has the Skinny Blood Orange Cosmo, while Fleming’s Prime Steakhouse & Wine Bar last summer fea-tured among others the 99-calorie Skinny Sexy Sailor. How widespread was the trend last summer? It wasn’t just chains going the lo-cal route: In Philadelphia, restaurant Valanni featured nine cocktails with a calorie count under 170.

As for those aged, fat-washed and other manipulated cocktails, Benchimol repeats an often-heard concern: “I really worry about hygiene. A lot of mixologists do not have food safety certifi cation, and don’t realize that a lot of the ingredi-ents we add to a spirit can re-ferment, or grow icky bacteria that can really make somebody sick. I’ve had some really tasty

Simon Ford (above) thinks batched drinks, from pitcher or tap, are on the rise. Gary Regan worries that service has not kept pace with bartender creativity.

1886 Bar’s unique, barrel-aged cocktail: the vintage Caprice

AMONG THE TRENDS MIXOLOGISTS DO NOT ALL AGREE ON: SKINNY COCKTAILS, WHITE WHISKEY AND ICE

FUTURE OF THECOCKTAIL

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Page 39: November 2011 Ohio Beverage Monthly

Available in 50ml, 750ml and 1L

Please Drink Responsibly.SMIRNOFF Whipped Cream Flavored Vodka. Distilled From Grain. 30% Alc/Vol. ©2011 The Smirnoff Co., Norwalk, CT.

SMIRNOFF Marshmallow Flavored Vodka. Distilled From Grain. 30% Alc/Vol. ©2011 The Smirnoff Co., Norwalk, CT.

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Page 40: November 2011 Ohio Beverage Monthly

cocktails from some amazing mixologists, but I’d get home later,and have a really upset

stomach.”Like aged and skinny cocktails, the search for

great ice and the arrival of white whiskey bring a mixed response these days.

“Ice is becoming a bigger deal,” says Eric Alper-in of Los Angeles’ Varnish, which recently invested in two machines that produce 300-pound blocks of sculptor-level ice. “We break it down into usable pieces with power tools and Japanese saws. I equate it to baking your own bread or roasting your own coffee beans in house.” Still, customers don’t always see the worth of such efforts, and Regan is particu-larly skeptical about “all the myths about ice that people continue to believe and spout about.”

White whiskey similarly puzzles some, includ-ing a number of suppliers happy to sell a spirit practically the instant it is distilled. Benchimol says she loves white whiskey, and serves what she calls a “a more manly version of the Cosmo” made with white whiskey and white cranberry juice, but Regan puts the case against perfectly: “White dog, hopefully, won’t last. There’s a good reason we age whiskey, you know.”

Perhaps. But like with aged cocktails and other trends, when crafty bartenders get behind some-thing, the wave is hard to avoid. Just as gin returned as an ingredient of choice and rye emerged from the dusty back bar, white whisky might soon evolve from curiosity. Stranger things have happened at the 21st century bar. ■

Eric

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Eric Alperin (above) “harvests” his own ice (in 300-pound blocks) at Varnish in LA. In the D.C. area, Elli Benchimol converted a trio of Chef Geoff’s locations from high-volume bars serving sour mix from a soda gun into craft cocktail destinations employing fresh, local ingredients.

Every year, one spirit category or another gets pegged as THE next big thing. In recent years, it’s

been cachaça or pisco, but today, the focus is on mezcal.

Take what entrepreneur Bridget Dunlap has done in Austin, Texas, opening the town’s fi rst mezcal-only cantina, called Bar Ilegal after the only brand she currently carries. A tiny space that will only hold around 20 people is hardly sign of a trend, but Bar Ilegal is just one of the many new bars which are featuring a signifi -cant number of mezcals.

In New York City, Salon Hecho puts mezcal center stage in cock-tails like the Esmerelda (mezcal, gin, muddled cucumber and basil leaf) as well as those infused with avocado leaves, strawberries, juniper berries, pineapple and other ingredients and called Curados. Hecho carries 11 bottles from fi ve makers (Del Maguey, Ilegal, Los Amantes, Pierde Almas and Los Nahuales). In Chicago, Masa Azul recently opened with 10 mezcals, three sotols, and four of its 13 listed cocktails including one or the other.

There are many Mexican-themed restaurants and bars where the number of mezcals offered have slowly increased, but even operations without the Mexi-can connection see the attraction in featuring at least one mezcal-infl ected drink. At New York’s Tiki

temple Lani Kai, the Tia Mia is made with mezcal, Jamaican Rum, toasted almond orgeat, orange liqueur and fresh lime juice.

Cocktail menus at recently opened spots are including the spirit as well. Blue Bear Tavern in Philly opened with the rum, pineapple and mezcal Bear Punch. Pearl Dive Oyster Palace in Washington, DC, included The Cigar on their opening menu (mezcal, lemon juice and smoked peach ice, garnished with charcuterie), while Cata-lyst in Boston opened with the Mexican Sand (mezcal, Cherry Heering and vermouth).

Just as all Cognacs are brandies, but not all brandies are Cognacs, all tequilas are mezcals but not the other way around. Mezcal can be made from a variety of agave plants and distilled in more places than the five states where tequila production is allowed.

As for its longtime reputation as fi rewater infused with the aromas of burning rubber, there’s still a little something to the idea that these are powerful and pungent spirits; even the better-made variations coming to the U.S. retain a punchy essence. They are an acquired taste, like Islay single malts or grappa, but customers who are fueling the growth of tequila are showing more interest in its rustic cousin.

MEZCAL BREAKOUTYEAR?

Bar Ilegal in Austin, TX, a mezcal-only cantina.

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Jim Beam®, Jim Beam® Devil’s Cut™ Kentucky Straight Bourbon Whiskey, Red Stag by Jim Beam® Kentucky Straight Bourbon Whiskey Infused With NaturalFlavors and Jim Beam Black® Kentucky Straight Bourbon Whiskey, 40%, 45%, 40% and 43% Alc./Vol. ©2011 James B. Beam Distilling Co., Clermont, KY.

*Beverage Testing Institute, Inc. – 2008 Professional Tasting – Chicago, Il. Compared to other top-selling North American whiskeys includingWoodford Reserve®, Wild Turkey® 101, Jack Daniel's® Gentleman Jack, Crown Royal® Blended Whisky, and Jack Daniel's® No. 7 Black

**Based on Nielsen data 11/20/04 – 10/17/09

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BY BRANDY D. RAND

Breaking the category down by the numbersoffers some insight as to what we’re drinking in the States: domestic brandy (including fruit brandy and applejack) makes up the bulk with around 6.3 million 9-liter cases, followed by Cognac at nearly 3.4 million, then imported brandy (where pisco and grappa reside, along with Mexican and Spanish brandies) at a declining 580,000 combined cases.

Domestic brandies have been growing, thanks in part to Midwestern stalwarts where drinking brandy is part of the “Ice Belt” culture. And higher-priced Cognacs have also started to see some growth after years of a tough economy,

INSIDE THE

BRANDYBUNCH

The brandy category is like a Brady Bunch family re-

union, a mash-up of siblings all struggling to exist

under one (categorically defi ned) roof. Technically,

brandy is divided in to eight sub-categories: Armag-

nac, Cognac, Calvados, domestic brandy, fruit brandy, grappa,

imported brandy and pisco. It’s tricky for consumers to de-

termine what they like and why, with a broad range of brands

and countries waving their fl ags for a share of stomach. By

staying on top of the major trends, you can help them.

Rediscovering a Complex Category

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where trading down often meant swapping imports for their less expensive domestic counterparts. In fact, the Bureau National Interprofessional du Cognac (BNIC) recently reported that Cognac in the U.S. has managed a 0.6% increase in 2010 after three years of double-digit declines. Someone, it seems, is doing something right.

Moving Past The SnifterPerhaps the biggest driving force behind the brandy category is the consumer. Suppliers, retailers and bartenders all agree that people are asking more questions about what, exactly, they are drinking. “Cognac is a mystery to most people,” explains Patrick Sullivan, Director of Bar Operations at Legal Sea Foods, with locations in ten states across the Northeast and Mid-Atlantic states. “A little knowledge is a dangerous thing,” he adds.

Which leads to that thing called the Cognac stigma, or the widely-held notion that Cognac is stuffy and old. Though it seems obvious, it wasn’t until recently that Cognac producers fi nally recognized an opportunity to change perception. Guillaume Lamy, VP of North America for Cognac Ferrand, concedes, “We have not done a good job explaining

our craft; and now we are trying to catch up as fast as we can.” As part of this recent push, the BNIC created a website titled ExperienceCognac.com containing a wealth of knowledge gleaned from such industry experts as David Wondrich, Paul Pacult, Doug Frost, Andy Seymour and Dale DeGroff.

The takeaway is clear—Cognac was essentially the foundation of mixology, used in punches in the 1600s and later in American drinks like the Julep and the Sazerac. With this credibility has come a noticeable reconsideration among both bartenders and consumers. Even Laird’s Applejack, fi rst made in 1698 when colonists were looking for a way to take hard cider up a notch, has enjoyed a resurgence.

“I have a cocktail called the Calypso. I list the main spirit as Pierre Ferrand

Ambre. I do not use the word Cognac and it allows me to have a dialogue with my guest,” explains Lynn House, Chief Mixologist at Blackbird in Chicago. “This strategy has proven very successful and [the cocktail] is one of my top sellers.”

These consumers are now taking their knowledge to retail stores. Emmett McDermott, Fine Wine and Spirits Manager at Liquor Land in Boston, says the top brands continue to dominate sales but “a more educated consumer wanting to learn about the quality players and how to decipher the terms on the label” has focused more interest in smaller brands like Pierre Ferrand, Kelt, Hine, MarieDuffau, Constantino and Le Panto.

Category Innovation“I would say that it’s been a diffi cult market for domestic brandy in particular

BRANDY / COGNAC a se lec t ion

THE COGNAC BUREAU REPORTS A WORLDWIDE SHIFT IN CONSUMPTION TRENDS BASED ON NEW DRINKING PATTERNS, WITH 70% OF COGNAC SERVED OVER ICE, IN COCKTAILS OR AS A MIXER

Brandy Cognac

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over the past few years; the competition from other spirits categories has been intense,” says Mark Koppen, marketing manager at Heck Estates, producer of Korbel. To succeed, both Cognac and brandy producers are focusing on innovation as a way to reach a broader market. This includes boutique entrants, fl avored renditions and changes in labeling to show vintages and varietals.

Josh Hafer, corporate communica-tions manager for Heaven Hill, which owns Christian Brothers, agrees that the biggest challenge to the category is attracting new consumers. “We think that will happen with the emergence of fl avors,” says Hafer. In 2010, Christian Brothers, the third largest domestic brand, launched a honey fl avor to reach new consumers as well as offer a line ex-tension to existing drinkers.

The top three in the Cognac category—Hennessy, Rémy Martin and Courvoisier—all have a plan on how to reach these new consumers. For Courvoisier, it’s focusing on like-minded Scotch and wine drinkers. The brand recently launched a Connoisseur Collection, becoming the fi rst major Cognac brand to offer an aging statement on the bottle, as well as Courvoisier Rosé, a lower-alcohol (18% ABV) blend of Cognac and red wine grapes, attractively priced at $24.99.

Rémy Martin has shown small gains between 2009 and 2010 with celebrity

partnerships ranging from R&B artist Usher to the more sophisticated tie-in with Mad Men (the acclaimed television series that has made retro cocktails from the 1960s cool among viewers). And 2.1-million-case leader Hennessy is going after bottle service and versatility in cocktails with Hennessy Black, the brand’s fi rst major line extension in almost 50 years. Designed to be mixable, Hennessy Black is lighter in taste with fl oral and fruity aromas, and hints of honey and citrus.

Camus has gone in the direction of vintage-dated Cognacs, recently announcing a range featuring: 1964, 1970, 1971, 1974, 1980, 1988, 1989 and the exclusive Pionneau 1969. Priced to retail from $280-$1,250, the vintage-dated 750mls should appeal to eau-de-vie connoisseurs as well as gift-givers with birth years in mind.

There are promising signs for micro-niche Cognac as well. French-born Nicolas Palazzi’s NYC-based PM Spirits curates distinctive, small-batch bottlings. Guillon Painturaud, for example, was aged on lees, creating a fl owery, creamy character, while Paul Beau delivers a woodier, morerustic profi le. Paul-Marie & Fils “Tres Vieux Fut #3” Pineau des Charentes is an aperitif or dessert wine to which Cognac was added before fermentation; the light (17.5% ABV), sweetish spirit has been paired with foie gras atLe Bernardin.

Moses Laboy has risen quickly through the ranks in the competitive New York City cocktail world. He is currently a mixologist at Red

Rooster Harlem, chef Marcus Samuelsson’s latest NYC eatery.

“I like to think of what a drink does to the soul and body, as well as the experience on the palate. For fall and winter, I aim for warmth. I can picture someone running in off the cold street. I am experimenting with variations of simple syrup. One for fall includes grains of paradise, star anise, cinnamon and clove. It goes great with Cognac.”

“I can go with ‘bigger’ ingredients in winter, using the VSOP as a base. I use more spice, even cream or egg whites. Courvoisier Rosé is lighter, ideal for fruit-forward cocktails in the summer. I try to stay away from the word ‘sweet,’ though. Balance is about all the delicious aspects that play together so well.”

Holiday Toddy1.5 parts Courvoisier® VSOP1 half moon slice of orange1 wedge of lemon3 whole cloves1 part agave nectarHot water

In an Irish coffee mug muddle the cloves, orange, and lemon. Add nectar and Courvoisier VSOP and top with steaming hot water. Stir and serve with a cinnamon stick.

Rosé KissMuddled pineapple and mint2 parts Courvoisier® Rosé½ part French Dry Vermouth ½ part Fresh Lime Juice¼ part simple syrup3 splashes of Peychaud bitters

Start by muddling pineapple & mint in a cocktail shaker. Add the remaining ingredients, shake well and pour into a rocks glass. Garnish with a fresh pineapple chunk.

Courvoisier® Cognac, 40% alc./vol. Courvoisier Import Company, Deerfield, IL USA. Courvoisier and the Napoleon device are trademarks of Courvoisier S.A.S. ©2011 Courvoisier S.A.S

BEAMIXOLOGISTMoses Laboy on Courvoisier, Seasons & Balance

namon stick.

Brandy Cognac

BRANDY / COGNAC a se lec t ion

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I N T R O D UC I NG C OU RVO I S I E R 2 1

A N D C OU RVO I S I E R 1 2 .

T WO E XC E P T I O NA L C O G NAC S ,

E AC H C R E AT E D F R O M A D I F F E R E N T

H A N D - S E L E C T E D G R A PE VA R I E T Y A N D

AG E D TO T H E PE A K O F I T S P OT E N T I A L .

T H AT ’ S W H AT M A K E S E AC H O F T H E S E

C O G NAC S UN I QU E LY S PE C I A L .

T H E L AT E S T E X A M P L E O F H OW W E

N EV E R S TO P C R A F T I NG

T H E WO R L D ’ S F I N E S T C O G NAC .

EXPERIENCE THE FIRSTAGE-DECLARED COGNAC S

BY COURVOISIER®

Courvoisier® Cognac, 40% alc./vol. Courvoisier Import Company, Deerfield, IL USA. Courvoisier, the Napoleon device and Le Cognac de Napoleon are trademarks of Courvoisier S.A.S. ©2011 Courvoisier S.A.S.

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Focusing on the CocktailThe artisanal and historical nature of brandy makes it an obvious choice for bartenders capitalizing on the return to classic cocktails. This is something the BNIC and Cognac producers have been focusing heavily over the past year with online resources, cocktail competitions and educational trips to the region to learn more about production and heritage. The BNIC reports a worldwide shift in consumption trends based on new drinking occasions, with 70% of Cognac served over ice, in cocktails or as a mixer.

It’s not unusual these days to see a 22 year-old ordering a Sidecar, explains Chris Bostick, General Manager at The Varnish in Los Angeles. “Cognac is such a classic ingredient in cocktails, that its use is becoming more and more recognizable. In the past, Cognac to the majority of the drinking public was just thought of as something you drink in that funny shaped glass while smoking a cigar after an expensive meal.”

Domestic brandy producers hope this leads to a halo effect with more widespread usage in cocktails with their products as well. Korbel Brandy recently held a cold-weather cocktail competition aimed at consumers and home consump-tion, promoted online via Facebook and other social media, a new focus for the

brand. “We have always supported our key markets with promotions specifi cally tar-geted to those areas; we are now expand-ing our efforts by supporting those pro-grams via online and mobile media,” says Mark Koppen.

Surprise on the ShelfRetailers see consistency in regard to con-sumer demographics at point of purchase; ethnic and mature drinkers still drive a bulk of the sales. But new customers cu-rious about brandy include single malt Scotch drinkers and the “cocktail set,” which McDermott defi nes as younger con-sumers who don’t want to drink their fa-ther’s brands and are open to experiment-ing “usually away from domestic to better quality, similarly priced imports.” Spirits buyer Brett Pontoni at Binny’s Beverage Depot, with 26 locations in Illinois, also sees hipper, more educated consumers less concerned about price and more interest-ed in learning about niche offerings.

Lamy at Cognac Ferrand believes tastings and education at point of purchase are the backbone of the brand’s business strategy: “A basic store tasting, if well conducted, is still the most effi cient tool to cultivate a niche in our market.” With many retailers stocking hundreds of SKUs across the brandy category, staff trainings are also a crucial element. This is most apparent at a store like Hi-Time Wine Cellars, where Liquor Specialist Forrest Cokely has to manage over 300 different

brandies. “Hand-selling is the key to most purchases—especially for brands that don’t have a ‘fi xed’ commercial identity; if we weren’t there to encourage, validate and explain the product, it would remain unknown and unsold.”

As expected, brandy depletions spike as the weather becomes colder and during the holiday season according to retailers. Yet summer sales are picking up as bartenders feature brandy-based cocktails on menus year round. Bostick feels Cognac falls in to a tough place in the overall category, making it diffi cult for consumers to discern quality: “The perception is that if it’s inexpensive, it must be bad and the more it costs must mean quality. While there are truths to both statements, they don’t apply all the time.”

Generally, Cognacs are higher-priced than their domestic counterparts, largely in part to maintaining the cost of a vineyard and extended aging. Add in the Euro versus the U.S. dollar, and most Cognac producers have a hard time competing on price alone. Lamy says for this reason, showing total transparency of the Pierre Ferrand production process is crucial to converting consumers to Cognac.

A New NightcapThe industry has been watching the brandy category with interest over the past fi ve years as we’ve all seen a confl uenceof events affect volume both positively and negatively: a recession and the slow rebound, the return to classic cocktails, and massive marketing efforts from upstart regions (ask anyone who was at Tales of the Cocktail this year about pisco.)

As Lynn House matter-of-factly states from her perch behind the bar in Chicago, “Will brandy and Cognac exceed whiskey sales in this country? No. However, the category does continue to grow, bartenders are incorporating it in to their repertoire, and the consumer is becoming savvier.” All signs for a positive outlook on brandy in years to come. ■

Brandy Rand has spent over a decade in the spirits businessin brand marketing and sales. She currently consults and writes about the industry from her home in Boston.

THE TOP 3 COGNAC PRODUCERS—HENNESSY, REMY MARTIN AND COURVOISIER—ALL HAVE A PLAN ON HOW TO REACH NEW CONSUMERS

Brandy Cognac

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ENTER TO WINA CASE OF RIOJA

vibrantrioja.com/tradeAND GET THE BENEFITS

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Txakoli

The recent ascent of Txakoli (also called Txacolina, and sometimes spelled Cha-koli) is surprising on many levels. For one thing, it’s not exactly obvious how to pro-nounce it (CHA-ko-lee) or the similarly tongue-twisting names of the producers. Secondly, it is from the Basque region of Spain, not an area known for either global outreach or wine marketing savvy. Further, the wine lacks the overt fruit profi le that draws so many Americans to blockbust-ers such as Chardonnay and Sauvignon Blanc. Lastly, the spritzy white is made from a blend of unfamiliar native Basque grapes (Hondarrabi Zuri and friends.)

So, with so much stacked against it, how has Txakoli broken through? In a nutshell, it is a superlative food-pairing partner. The explosion of sympatico tapas bars around the country has al-lowed consumers to try the wine without committing to a bottle. It has also intro-

duced consumers to Txakoli’s ability to complement a variety of fl avorful dishes.

Moreover, the trade has taken up the banner and marched it forward with gus-to. Leslie Sbrocco, an infl uential author and TV personality, is one such prosely-tizer. She says, “Its lemony freshness is ideal for tapas and Spanish fare, but sip

broader. From goat cheese-dolloped sal-ads to soft shell crab, vegetable curry to chicken burritos, its ping of acidity and hint of salinity, makes pairing it easier than pronouncing it.”

Dry Riesling

Rieslings of all types have long been embraced by the trade. A recent Mas-ter of Wine dissertation found that an overwhelming percentage of somme-liers in the United States drink Riesling at home. However, the broad percep-tion of Riesling as “sweet” lingers; and the negative associations many consum-ers have with sweet wines have ham-pered broader acceptance this noble

Leslie Sbrocco enjoys a glass of Txomin Etxaniz Txakoli at Morrell Wine Bar in Manhattan. Pouring Txakoli from high above the glass is done to highlight its natural spritz.

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Not too long ago, it seemed as though the only non-traditional wines that got any traction were red. However, in recent years, several categories of white wines have been taken up not just by hardcore wine geeks in the trade, but also

by substantial numbers of consumers. We talked to some tastemakers around the country regarding their views on some trailblazing whites to watch.

As America’s wine scene matures, adventurous

whites are viable options, especially on-premise

time

By Jean K. Reilly MW

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grape. Recently, however, sommeliers have reported fabulous success with dry Rieslings.

Willi Sherer, a Master Sommelier and the wine director of Aureole in Las Vegas, says, “Dry Rieslings are on fire, led by the Germans who have greatly increased production and refined the style. There’s much more balance and higher quality grapes from the Estate Trocken level to Erstes Gewächs [Ger-many’s highest-rated sites].”

Chris Bradford, a restaurant wine consultant in Los Angeles agrees:

“Dry Rieslings are a labor of love for a som. When I have a guest who is on the fence about dry Rieslings and I re-ally feel they’d love it, I tell them that if they don't like it, I’ll have it with my dinner and I’ll bring them some-thing else! In all my years as a som I’ve never had someone return one.”

The image of Riesling as a sweet beverage in the American imagination will probably endure,” says Evan Spin-garn, Manhattan and Brooklyn Ger-

man Brand Manager for David Bowler, offering a distributor perspective. “This is not inappropriate, since, after all, what other grape besides Chenin Blanc can really make top-quality wines with sweetness consistently and in such a complete range? There should be sweet versions of Riesling available, always—it’s one of its strongest interpretations.” He does, however, see a trend in Eu-rope that may extend to the U.S. soon:

“The popularity of dry Riesling in its local precincts of Germany, Alsace and Austria is an amazing phenom-enon. If 95% of Germans now prefer their wines dry, and critical praise for well-crafted dry Riesling is increasingly positive internationally, then Ameri-can wine drinkers, critics and sellers have an obligation to at least expose this country to the pleasures of trocken, halbtrocken, and feinherb.”

Greek Whites

With the rise of high-end Greek restaurants around the country has come heightened appreciation for Greek wines of all types. And, of course, fond vacation memories of sitting on a Greek beach don’t hurt the wines’ popularity either. Pungent, piney Retsina has pretty much faded from the current Greek wine scene. More common are high-end, small-production wines brought in by spe-cialty importers as well as some of the larger distributors.

Willi Sherer, of Aureole Las Vegas, sees German producers leading the way in terms of high-quality dry Riesling.

Above: Assyrtiko vines at the Estate Argyos on Santorini. The vines are trained, without trellising, to grow close to the ground, and newer tendrils are “woven” into older ones; grape clusters are then tucked inside what growers call a “basket.” This technique helps provide shade, wind protection and, with scarce rainfall and no irrigation allowed, a better chance for the vines’ foliage to gather condensation from island fog. Right: The picturesque volcanic Greek island of Santorini is untouched by phylloxera, so many of the vines have rootstocks that are well over 100 years old.

WhiteVarietals2_Nov11.indd 5 10/12/11 1:54:03 PM

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Aldo Sohm, of Le Bernardin, says, “We offered the Thalassitis Santorini by the glass for quite a while and with quite some success. I think Assyrtico [grapes] from Santorini can create quite classy, mineral-driven wines which offer value and also work with seafood incredibly well.”

Virginia Philips MS also finds Assyrtiko to be very useful in the beverage program she runs at The Breakers resort in Palm Beach. She pours the Santorini from Estate Agy-ros, which she values for its “easy to drink character and distinct miner-ality, its racy acid, and of course it’s very unusual.”

In New York City, where Greek whites have been popular for sev-eral years, Michael Madrigale, of Bar Boulud and Boulud Sud, fi nds con-sumers will venture beyond Santorini to Malagousia and Moschofi lero; he values these varietal wines because they are fresher and have less alcohol than wines from Santorini.

Jura Whites

For the true trailblazer, whites from the little-known region of Jura in France present some striking new tastes. Many of these wines are made in an oxidative style, somewhat simi-lar to Sherry, with aging taking place under a coating of yeast (referred to as sur voile). The native Savagnin grape creates big, flavorful wines with a texture similar to Chardon-

nay but with aromas more akin to a Marsanne-Roussanne Rhône blend.

Joe Campanale, beverage director and partner of dell’anima, L’Artusi and Anfora in Manhattan, notes,

“The sur voile wines are definitely for the more adventurous customer and are well embraced by the industry. In general, Jura wines are quite good with food as they have moderate alcohols and umami flavors (mush-room, chicken stock, etc.). Also, the rather bright acid is refreshing and the wines tend to have a grippyness to them that pairs well with food.”

On the Front Lines

Any sommelier or wine retail sales-person can tell you that to most con-sumers, wines like these require a hand sell. So, when Chardonnay and Sauvignon Blanc will sell themselves, why go the extra yard? Campanale, whose list includes wines from as far-flung places as Croatia and the Canary Islands, will tell you that ad-venturous wines “have a high level of uniqueness which makes them an exciting new taste experience.”

And that’s what today’s highly-involved wine consumers are after: They want something new and dif-ferent that makes them feel like they’re on the cutting edge. And, who knows—perhaps they are signal-ing the beginning of a much larger trend. In a few years, who’s to say that Santorini won’t be more popu-lar than Pinot Grigio? ■

Jean K. Reilly is a Master of Wine and the Wine Buyer for Morrell & Co, a retailer and wine bar in New York City’s Rockefeller Center.

Keepin’ it Real with Riesling

Some other observations from Evan Spingarn on dry Riesling, based on his experience in the NYC market:

“When I try to sell Riesling at certain stores, retailers express much less interest in dry versions than sweet. ‘My customers who ask for Riesling want sweet wine,’ they say. What this really means is that when their customers ask for sweet wine, the retailer wants an easy short-cut to identify which wine to put in their hands—and Riesling is the anointed wine that does the trick. Having a dry option would complicate the issue.”

“In the more visionary stores where lower-production wines are prized, food/wine pairings are exercised on the sales fl oor and a serious international approach to wine prevails, there is assumed a need for some dry Riesling on the shelf. However, since that need is comfortably fi lled by Austria and Alsace, the Germans are sometimes overlooked as also-rans. Again, it is easier here to sell trocken/halbtrocken/feinherb wines by price point than by sheer quality; wines that go over $25 price tend to be deemed unsaleable. There are exceptions, obviously—but that is the overall trend.”

“In a few shops, the grosses gewachs wines and other top dry Rieslings are saleable. Why? Only two reasons I can think of. 1) Because the shops have made a personal, somewhat masochistic commitment to pushing them. 2) They have a national clientele via email. That is the crucial difference. In effect, these few shops own the high-end dry Riesling market.”

Summing up: “The smallest shops don’t understand or don’t bother; the mid-range, quality shops carry them but impose a price ceiling on them; and the best stores offer the whole spectrum, but almost completely to a select clientele online. That system will evolve positively, in large part because the wines are too good to ignore.”

Joe Campanale with some favorite Jura wines at Anfora in Manhattan, which serves not only wines from Jura, but also from the Canary Islands.

Adventure whites

Moscato, aka Muscat, is the only variety that doubles as a wine grape and table grape.

Page 53: November 2011 Ohio Beverage Monthly

T H E D A L M O R E A S T R U M .

U N M AT C H E D B R I L L I A N C E .

Astrum is the Latin word for constellation. This exceptional 40 year old vintage

recently emerged from the darkness of a lengthy maturation with a glorious lustre.

A direct descendant of the legendary 64 year old Dalmore Trinitas that sold for

$180,000 in the UK, The Dalmore Astrum has been equally lavished with praise

and awards. Only 100 bottles are available in the USA. Each one and its priceless

contents are protected within a bespoke, high gloss black lacquer box, adorned

with the iconic stag.

Nuances of honeyed pear, banana and passion fruit stimulate the senses. Clusters

of Black Forest fruits, crushed apples, spicy cinnamon and bitter chocolate crown

this heavenly creation. One sip and you’ll agree: the stars have truly aligned to

create a stellar malt.

Advise your most discerning whisky consumers of the scale of this opportunity.

Or simply email [email protected] for more information.

thedalmore.com© 2011 The Dalmore and The Stag Device are registered trademarks of Whyte and Mackay Limited, The Dalmore Astrum 40 year old Single Malt Scotch Whisky 42% Alc./Vol. (84 proof), www.dalmore.com. Imported by Shaw-Ross International Importers, Miramar, FL – www.shaw-ross.com. Drink responsibly.

95/100Beverage Testing Institute

of Chicago 2011

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WINEFOCUS

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It’s ironic that the region in France arguably best suited for grape-grow-ing—and its largest region by a lot—has long been held responsible

for the country’s worst wine. Yet the Languedoc’s centuries-old reputation for bad bulk has been seriously chal-lenged in the past decade by ambi-tious local vintners as well as a slew of imported talent.

“I have been stunned by the quality relative to the price of the wines from the Languedoc,” says Michael Madrigale, sommelier at New York’s Bar Boulud and Boulud Sud. “I’ve long known about the great wines from Mas Jullien, Granges des Pères and Domaine Peyre Rose, but now it seems the quality is everywhere. It’s diffi cult to keep up.” On both lists, Madrigale has about 25 different Languedoc wines.

Consumers are taking note, too: Imports of Languedoc AOC wines to the U.S. grew by 38% in 2010. While that growth is mostly in the value sector, there is a small, but high profi le number of new boutique bottlings coming out of this vast Mediterranean region, in large part due to the transplant community of maverick winemakers from all over France and the world, including several Americans.

Old Vines AttractNew InvestorsLured by Roussillon’s ancient vines, Abe Schoener of California’s Scholium Project (famous for his small lot cuvées of Syrah, Verdehlo and Petite Sirah,

among others) made his fi rst Languedoc wines in 2007 from neglected 70-year old Carignan, Grenache, and Grenache Gris vineyards near the tiny town of Maury. Production of his Clos Thales label is small—as few as 28 cases for some single-vineyard wines—but the at-tention he has received from critics and retailers created big buzz for the region and others have followed.

Dave Phinney, creator of Napa Val-ley’s Orin Swift and The Prisoner labels, purchased 200 acres near Maury where he constructed an ultra-modern wine-making facility. His fi rst wine—made in 2009 from old Grenache vines that were soon to be torn out—is called D 66, after the region’s department number. Classi-fi ed as a humble Vins de Pay des Côtes Catalanes with a less humble price tag

($40), it’s an exceptionally dense, con-centrated red that has already sold out.

Roussillon is not a well-established source for dry wines; it’s known for sweet, fortifi ed vin doux. The fact that Roussillon is left off of the region’s ab-breviated name (technically, it’s the Languedoc-Roussillon) further dimin-ishes its profi le, when in fact this area is generating much of the excitement for Languedoc as a whole. In many respects, Roussillon has more in common with Spain just across the border. Both are hot, dry regions with Grenache as the leading grape.

Rhône Valley based winemaker Michel Chapoutier calls Roussillon “as close as you can get to Spain” while still being in France. He started buying up land in the Banyuls appellation 15 years ago, intrigued by the soil he found—

“it was like Hermitage, one of the only places in France where in such a small place you have four geological types with schist, gniess, clay, and in higher elevations, granite,” he explains. “My idea was to invest in some of the vine-yards on amazing soils, farm biodynami-cally and bring down the yield.” His fi rst reds under his Bila-Haut label are made from single vineyard blends of Syrah, Grenache and Carignan and hit the U.S. market in 2011.

ROUSSILLON HAS MUCH IN COMMON

WITH SPAIN JUST ACROSS THE BORDER;

BOTH ARE HOT AND DRY, WITH GRENACHE AS THE MAIN GRAPE

MEDITERRANEAN SEA

Languedoc: Potential RealizedWith Old Vines, Authentic Terroir and SuperlativeGrowing Conditions, the Word is OutBY KRISTEN BIELER

an exceptionally dense, con-red that has already sold out.llon is not a well-established

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WINEFOCUS

Locals EmbraceA Modern StyleRoussillon old-timer Château de Jau, built in 1792 in the southernmost foot-hills of the Corbières Mountains, is still owned by founding Dauré family. Com-mercial Director, Tom Warner has spent over a decade in the region and has seen its transformation fi rst hand: “Langue-doc is one of the largest wine-producing regions in the world. Because it was so dominated by the cooperative winemak-ing system, it underperformed for de-cades. In the last 15 years, winemakers have recognized the potential here and the focus is now on answering interna-tional consumer demand with a fresher, fruitier more vibrant style of wine.”

Though Château de Jau’s wines have never been of the mass-market type, the winery embraced a more modern style with their le Jaja de Jau line of varietal wines launched in 1991 (SRP: $9-$10) which are “ready-to-drink with good color and low tannins,” Warner says. (The Dauré family also owns a win-ery in Chile, where they learned a lot about New World winemaking.) At the family’s second estate, Les Clos de Paulilles in Banyuls—the largest pri-vate estate in that region—Warner has decreased production of vin doux and upped the output of dry reds by 40%, also to be in tune with demand in the international market.

The Co-op ComebackMassive cooperative wineries long de-fi ned the Languedoc’s winemaking land-scape, but in today’s fi ercely competitive market, they have been forced to evolve or shut down. “The fl agging coopera-tives still making traditional wines are disappearing,” says Warner. “Today’s consumer knows what he wants and there is no longer room for big co-ops that haven’t changed.”

Les Vignerons du Val d’Orbieu (VVO) was one of the fi rst cooperatives to commit to quality production. Founded in 1967 by a small group of

winemakers, the group self-imposed rigorous vineyard management and vinifi cation standards in 1992. They have been forward-thinking marketers, as well: VVO’s fl agship brand, St. Martin, was one of the fi rst French labels to list variety rather than appellation, and its Cuvée Mythique, a wine created for the U.S. market in 1990, was an instant success in spite of its $25 price tag. VVO is introducing another premium wine, Château de Lunes, in the U.S. this month.

Consisting of 1,500 growers and 60 domaines, VVO owns more vineyard land “than the surface area of Paris,” reports CEO Bertrand Girard, and produces 70 million bottles annually.

“There were 500,000 hectares of vines in the Languedoc 30 years ago—today there are 220,000,” says Girard. “Vine-yards are smaller and yields are rela-tively low—people don’t realize that the Languedoc overall has lower yields than many places in the world, including Chile, Australia and California.”

At VVO’s brand new $20 million high-tech winery, the focus is on “fruit extraction and a rounder taste profi le—the sort of wines that young consumers expect,” says Girard. “We know how to produce classic wines for the French market that our fathers want to drink, but for the rest of the world, we hadto adjust.”

At the Crossroads of Old and NewJean-Claude Mas, a fourth generation winemaker, took the helm at his family’s 19th-century estate, Domaines Paul Mas, in 2000. His wine empire—which went

from an 86-acre estate to a 440-acre enterprise with 2,000 additional acres under contract—generates nearly $30 million in annual sales. Perhaps more impressive, however, is the way Mas has embraced both the traditional and the modern: “From the Old World, I learn to adopt a ‘peasant mentality’ when it comes to vineyard management and re-specting the terroir. What I learn from the New World is how to evolve with the tastes of today’s consumer.”

“The Languedoc is an indulgent place blessed by the gods—one doesn’t have to work to grow grapes here, the vines grow so easily on their own,” he explains. “We lack a fi ne wine culture but we are learning fast. Winemakers here have the opportunity to produce the best value wines for money in the world, particularly in the $10 to $20 range.” Another missing piece of the puzzle is marketing, believes Mas, in-sisting that the Languedoc must follow in the footsteps of Australia and Chile when it comes to branding. In this vein, Mas in 2005 launched Arrogant Frog, a line of whimsically labeled varietal wines priced at $10; it now accounts for 30% of his production.

Château d’Aussières also straddles the old-new divide. The 1,300-acre es-tate in Corbières has made wine since Roman times; the Barons de Rothschild of legendary Château Lafi te fame pur-chased it in 1999. The estate has land in AOC Corbières and some in Vins de Pays territory—the Rothschilds planted traditional grapes like Carignan, Gren-ache and Syrah in the former, and in-

Vineyards in La Clape withthe Mediterranean in the distance.

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Page 57: November 2011 Ohio Beverage Monthly

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WINEFOCUS

ternationals Chardonnay, Merlot and Cabernet in the latter.

“When we started, it was a diffi cult sell,” recalls Eric Kohler, the winemak-er/director. “Today we see a lot of rec-ognition for these wines and sales are rapidly increasing.” The estate makes 12,000 cases of the top wine, 30,000 of the second wine; of the VdP, volumes are an impressive 80,000 cases. The Languedoc’s reputation as primarily a region for value wines isn’t entirely bad, says Kohler. “Being known for very high quality with very reasonable prices makes for a very strong business.”

Internationalvs. Native GrapesDomaines Paul Mas and Château d’Aussières take a two-pronged ap-proach typical of medium-sized pro-ducers in Languedoc: craft two tiers of wines. One is fashioned primarily on local grapes—Carignan, Grenache, Mourvèdre and Syrah that thrive in the hot Mediterranean sun—with a focus on terroir; and the second is a line-up of competitively-priced international varietal wines which emphasize fruit. Mas believes there is room for both: “If you are at a scale like us, the bread and butter will always be our international varietal range, Arrogant Frog,” says Mas.

“We also produce beautiful traditional wines under the Paul Mas label—these wines will always be a smaller part of the market, but they help us build our im-age” says Mas. “They appeal to consum-ers with palate maturity, the leaders of the wine business.”

Ian Ribowsky, portfolio manager for Jean-Luc Colombo’s wines (another Rhône-based winemaker lured by the sunny south) believes varietal wines are an easier proposition in the U.S. until Languedoc appellations become more highly regarded; “France clearly sees the opportunity to move toward varietal wines that over-deliver. Their tradition-al wines are still important but only for the more visible ones as many appella-

tions are not a viable sell in the states.” Colombo’s La Violette wines from the Languedoc—a Viognier and a Syrah—were introduced in 2003 and retail for just under $14.

Warner is convinced the Mediter-ranean varieties will only become more important as the region’s reputation im-proves: “We have come full circle from simple wines from our native grapes to exploring Chardonnay, Sauvignon Blanc and Merlot, and then realizing that the climate here is ideal for our tra-ditional grapes and the consumer likes these well-made, fruit-dominant spicy Mediterranean wines.”

Building RegionalAwarenessPart of the problem is that until recently, the Languedoc didn’t have a clear or helpful appellation system. In attempt to raise the status of certain high-per-forming regions, in July, a new appella-tion system for the region was confi rmed by the Conseil Interprofessionnel des Vins du Languedoc (CIVL). It desig-nates wines as “Grands Crus du Langue-doc” and “Grands Vins du Languedoc” using already established regions. AOCs which are fully approved as Grands Crus are Corbières Boutenac, Minervois la Livinière, Saint Chinian Berlou and Saint Chinian Roquebrun; there are six more waiting approval.

Described as a “marketing effort which will shape the region for the next 15 years and an effort to provide clarity to the consumer as to what Languedoc AOC wines have to offer,” it is a criti-cal move in the right direction, believes Warner: “We need to simplify our appel-

lation system so we are competing with international wines—France’s problem for the past 20 years has been that it’s competing against itself.”

The Year of LanguedocFor Bill Terlato of Terlato Wines Inter-national, who recently partnered with Michel Chapoutier to produce a red and white blend in Languedoc under the Marius label, it’s simply a question of quality and price: “We blind taste against a range of competitive prod-ucts within the relative price range, which we believe is more important and relevant than the varietal or re-gion of origin. The Marius wines repre-sent a remarkable quality and value for the price.”

Combine that with the new inter-est Mas has witnessed in the U.S. from consumers and distributors. “France has become sexy again,” he believes—and with the outstanding 2011 vintage, the Languedoc is on track for an even bigger boost in the next year. “If we can’t make great wines this year, we should all plant tomatoes,” Mas concludes. ■

Jean Claude Mas (left) crafts two tiers ofwines with very different styles; the sub-regionof Malepère.

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Page 62: November 2011 Ohio Beverage Monthly

62 OhiO Beverage MONThLY NOveMBer 2011

Cuyahoga County Permit holders add $.60 per 750 ml bottle. $.80 per liter bottle and $1.40 per 1.75 liter bottle.

November 2011 Division of Liquor Control Price ListD = 1.75 liter L = liter B = 750 ml

Please note: all the following information is provided for reference only, please contact your spirits wholesaler to

confirm all information. STaNDarD PriCe PrOOF

BLeND

0026D OLD ThOMPSON $ 12.55 80.00026L OLD ThOMPSON $ 7.15 80.0 0113B KeSSLer $ 8.75 80.0 0113D KeSSLer $ 17.60 80.0 0113L KeSSLer $ 12.30 80.0 0122B BeaMS eighT STar $ 6.60 80.0 0122D BeaMS eighT STar $ 13.00 80.0 0122L BeaMS eighT STar $ 7.90 80.0 0152B SeagraMS 7 CrOWN $ 9.95 80.0 0152D SeagraMS 7 CrOWN $ 19.95 80.0 0152L SeagraMS 7 CrOWN $ 13.30 80.0 0199D SeNaTOrS CLUB BBN $ 13.65 80.0 0199L SeNaTOrS CLUB BBN $ 7.95 80.02100D CaLverT eXTra BLeNDeD WSKY $ 16.95 80.0 2137D iMPeriaL $112.55 80.0 3701L gOLD aWarD BLeNDeD WSKY $ 3.80 80.0 3972D haLLerS S r S BLN WSKY $ 13.90 80.0 3972L haLLerS S r S BLN WSKY $ 7.95 80.0 4089D gUCKeNheiMer $ 13.00 80.0 4089L gUCKeNheiMer $ 7.15 80.0 5378B KeSSLer TraveLer $ 8.75 80.0 6343L MC COrMiCK BLeNDeD $ 7.65 80.08890B SeagraMS 7 DarK hONeY $ 11.70 71.08891B SeagraMS 7 CrW STONe CherrY $ 11.70 71.0

BOUrBON

0014B aNCieNT age KY STr BBN $ 8.75 80.00014D aNCieNT age KY STr BBN $ 17.10 80.00014L aNCieNT age KY STr BBN $ 10.50 80.00035D aNCieNT aNCieNT age KY $ 19.70 90.0 0035L aNCieNT aNCieNT age KY $ 11.40 90.0 0059B earLY TiMeS $ 9.65 80.0 0059D earLY TiMeS $ 21.05 80.0 0067B JTS BrOWN 4Yr $ 4.80 86.0 0067D JTS BrOWN 4Yr $ 17.10 86.0 0073B OLD graND DaD 4Yr $ 11.45 86.0 0073D OLD graND DaD 4Yr $ 25.50 86.0 0073L OLD graND DaD 4Yr $ 17.85 86.0 0075D eChO SPriNgS 4Yr $ 17.95 80.0 0075L eChO SPriNgS 4Y r $ 10.60 80.0 0087D KeNTUCKY geNTLeMaN $ 15.35 80.0 0087L KeNTUCKY geNTLeMaN $ 8.75 80.0 0104D TeN high 4Yr $ 16.00 80.0 0104L TeN high 4Yr $ 9.45 80.0 0108B OLD FOreSTer 4Yr $ 13.40 86.0 0108D OLD FOreSTer 4Yr $ 26.70 86.0 0144B JiM BeaMS ChOiCe 5Yr $ 9.05 80.0 0144D JiM BeaMS ChOiCe 5Yr $ 32.55 80.0 0163D MaTTiNgLY aND MOOre 4Yr $ 9.70 80.0 0163L MaTTiNgLY aND MOOre 4Yr $ 8.85 80.00171D MarK TWaiN $ 13.15 80.0

0171L MarK TWaiN $ 9.30 80.0 0850B BeNChMarK BOUrBON 8 Year $ 7.90 80.0 0850D BeNChMarK BOUrBON 8 Year $ 15.80 80.0 0891B BirD DOg BLaCKBerrY WhSKY $ 16.85 80.0 0911B BLaNTON BBN $ 39.50 93.0 1497B BULLeiT BBN FrONTier WhSKY $ 19.55 90.0 1497D BULLeiT BBN FrONTier WhSKY $ 43.90 90.0 1497L BULLeiT BBN FrONTier WhSKY $ 21.95 90.0 1499B BUFFaLO TraCe BOUrBON $ 19.50 90.0 1499D BUFFaLO TraCe BOUrBON $ 43.25 90.0 1650e JiM BeaM 200ML 4Yr $ 5.25 80.0 1816B WiLD TUrKeY 101 BBN $ 18.45 101.0 1816D WiLD TUrKeY 101 BBN $ 33.65 101.0 1816L WiLD TUrKeY 101 BBN $ 28.05 101.0 2089D BOUrBON SUPreMe rare BLND $ 14.90 80.0 2089L BOUrBON SUPreMe rare BLND $ 9.65 80.0 2094B KeNTUCKY TaverN 4Yr $ 7.30 80.0 2094D KeNTUCKY TaverN 4Yr $ 16.20 80.02094L KeNTUCKY TaverN 4Yr $ 9.65 80.0 2099B OLD CrOW 3Yr $ 7.90 80.0 2099D OLD CrOW 3Yr $ 16.70 80.0 2099L OLD CrOW 3Yr $ 9.65 80.02105B JTS BrOWN 100 $ 9.25 100.0 2919B eLiJah Craig 12Yr $ 19.50 94.02939B e h TaYLOr Jr SNgL BarreL $ 53.75 100.02946B evaN WiLLiaMS MiLLeNiUM $ 18.00 86.62948B evaN WiLLiaMS BBN $ 10.80 86.0 2948D evaN WiLLiaMS BBN $ 20.55 86.0 2948L evaN WiLLiaMS BBN $ 13.25 86.0 2949B eZra BrOOKS $ 8.75 90.0 2949D eZra BrOOKS $ 21.45 90.0 2949L eZra BrOOKS $ 12.25 90.0 2955B eZra 101 7Yr $ 12.25 101.0 3073B FOUr rOSeS YeLLOW LaBeL $ 15.15 80.03074B FOUr rOSeS 90 $ 25.95 90.0 3075B FOUr rOSeS 100 $ 32.65 100.0 4065D heaveN hiLL OLD STYLe 4Yr $ 19.70 80.0 4065L heaveN hiLL OLD STYLe 4Yr $ 11.10 80.0 4116B JiM BeaM 4Yr $ 15.85 80.0 4116D JiM BeaM 4Yr $ 32.55 80.0 4116e JiM BeaM 4Yr $ 9.90 80.0 4116L JiM BeaM 4Yr $ 21.10 80.05086B JeFFerSON’S PreSiDeNT SeLeCT $ 86.40 94.05087B JeFFerSON’S $ 26.35 82.3 5104B JereMiah WeeD CherrY MaSh $ 14.60 90.0 5110B JiM BeaM BLaCK 8Yr $ 17.60 86.0 5110D JiM BeaM BLaCK 8Yr $ 35.20 86.0 5110L JiM BeaM BLaCK 8Yr $ 15.40 86.0 5112B JiM BeaM TraveLer 4Yr $ 15.85 80.0 5122B JiM BeaM DeviL'S CUT $ 22.00 90.05483B KNOB CreeK SNgL BareL rSv $ 35.20 80.0 6845L OLD CharTer 8Yr $ 15.15 80.06880B OLD CrOW TraveLer 3Yr $ 7.90 80.07680B OLD WhiSKeY river $ 22.05 86.0 8355B reBeL YeLL $ 12.25 80.0 8356B reBeL reServe 4Yr $ 16.90 90.6 8375B reD STag $ 17.60 80.0 8375D reD STag $ 36.95 80.0 8375L reD STag $ 24.65 80.0 8435B riDgeMONT reServe 1792 8Yr $ 26.35 93.79600B WhiTeTaiL CaraMeL FLv WhiSKeY $ 16.85 80.0 9632B WiLD TUrKeY 80 BBN $ 14.30 80.0 9632D WiLD TUrKeY 80 BBN $ 31.05 80.0 9635B WiLD TUrKeY 101 TrvLr $ 19.35 101.0 9636B WiLD TUrKeY rUSSeLLS reSv 10Yr $ 28.25 90.09637B WiLD TUrKeY KY SPT SNg BrL $ 36.50 101.09638B WiLD TUrKeY 81 $ 15.80 81.09638D WiLD TUrKeY 81 $ 34.30 81.09638L WiLD TUrKeY 81 $ 19.40 81.09676L WOODFOrD rSv DerBY $ 34.15 90.49680B WOODFOrD rSv MST COLL MaPL $ 77.95 90.4

SPeCiaLTY BOUrBON

0460B BaKerS $ 36.95 107.00575B BaSiL haYDeNS $ 32.55 80.01370B BOOKerS $ 46.65 126.62305B COrNer CreeK reServe $ 27.35 88.02880B eagLe rare SiNgLe BarreL $ 24.60 90.02947B evaN WiLLiaMS SiNgLe BarreL $ 23.90 86.65089B JeFFerSON’S reServe $ 45.75 90.25482B KNOB CreeK $ 28.15 100.05482D KNOB CreeK $ 52.80 100.05482L KNOB CreeK $ 35.20 100.06060B MaKer’S MarK $ 22.00 90.06060D MaKer’S MarK $ 50.15 90.06060e MaKer’S MarK $ 14.60 90.06060L MaKer’S MarK $ 33.45 90.06064B MaKer’S MarK 46 $ 30.80 94.09617B WiLD TUrKeY 15Yr TriBUTe $ 77.80 101.09627B rare BreeD $ 30.85 110.09674B WOODFOrD reServe $ 29.10 90.4 9674D WOODFOrD reServe $ 59.85 90.4 9674L WOODFOrD reServe $ 34.15 90.4 9679B WOODFOrD reServe SeaSON OaK $ 77.95 100.4 9670B WOODSTONe MiCrO-BOUrBON $ 88.07 94.0

Ohio Wholesale Price List

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NOveMBer 2011 OhiO Beverage MONThLY 63

TeNNeSSee WhiSKeY

0066B JaCK DaNieL'S BLaCK $ 16.90 80.00066D JaCK DaNieL'S BLaCK $ 42.15 80.00066e JaCK DaNieL'S BLaCK $ 14.45 80.00066L JaCK DaNieL'S BLaCK $ 29.80 80.02110B JaCK DaNieL'S greeN $ 16.90 80.02110D JaCK DaNieL'S greeN $ 33.65 80.03513B geNTLeMaN JaCK $ 27.35 80.03513D geNTLeMaN JaCK $ 48.50 80.03513L geNTLeMaN JaCK $ 34.15 80.03515B geOrge BiCKeL OLD 48 $ 15.90 80.03515B geOrge riCKeL OLD #8 $ 15.90 80.03523B geOrge DiCKOL 12 $ 20.20 90.03524B geO. DiCKeL BarreL SeLeCT $ 20.20 86.04988B JaCK DaNieL'S TeNN hONeY $ 19.50 70.04988L JaCK DaNieL'S TeNN hONeY $ 29.80 70.04997B JaCK DaNieL'S SiNgLe BarreL $ 34.35 94.0

rYe WhiSKeY 0090B OLD OverhOLT $ 13.20 80.01503B BULLeiT 95 rYe $ 19.55 90.05117B JiM BeaM $ 15.85 80.09631B WiLD TUrKeY rYe WhiSKeY $ 19.35 101.09833B rUSSeLS reServe $ 25.50 90.0

BLeNDeD WhiSKeY

0026D OLD ThOMPSON $ 12.55 80.00026L OLD ThOMPSON $ 7.15 80.00113B KeSSLer $ 8.75 80.00113D KeSSLer $ 17.60 80.0 0113L KeSSLer $ 12.30 80.00122B BeaM'S eighT STar $ 6.60 80.00122D BeaM'S eighT SLar $ 13.00 80.00122L BeaM'S eighT STar $ 7.90 80.00152B SeagraM'S 7 CrOWN $ 9.95 80.0

PERMANENT SALE ITEM(S) EFFECTIVE NOVEMBER 1, 2011 Wholesale WholesaleCODE BRAND Oct. Nov. SAVE!

0031B Aberfeldy12 $44.10 $30.95 $13.150034B AlchemiaChocolate $20.40 $14.75 $5.650036B AbsolutKurant $16.90 $12.20 $4.700098B AppletonEstate21 $97.60 $74.10 $23.500103B Ardmore $36.10 $26.70 $9.400201B PinchHaig $29.70 $20.75 $8.950524B RhumBarbancourt $18.65 $13.95 $4.700539D MyersDark $32.25 $22.85 $9.400705B GetreodeKml $11.65 $3.65 $8.000840B Belvedere1X $34.35 $24.00 $10.350877L BertagnolliGrappini $22.00 $15.40 $6.600908B BlackBush $31.00 $21.60 $9.401337B Bombora $16.90 $12.65 $4.251483B Boyd&Blair $28.70 $20.20 $8.501520B Bushmills $35.45 $25.10 $10.351565B CabanaCachaca $25.70 $19.10$6.601570B CabinFever $16.85 $13.10 $3.751853B CelticCrossing $19.35 $13.70 $5.651856B CentenarioAnejo $47.45 $33.35 $14.101859B CentanarioRosangl $20.90 $14.30 $6.602074B Clontarf $17.60 $12.90 $4.702076D ClunyScotch $20.15 $10.75 $9.402105D JTSBrown $26.50 $17.65 $8.852268B Connemara $36.60 $29.10 $7.502317B CorzoReposado $43.30 $32.00$11.302348B CourvoisierExclusif $34.35 $24.00 $10.352625B DekuyperRootbeer $10.55 $7.55 $3.002645B DekuyperMelon $10.55 $7.55 $3.002652B RomamaBlack $20.00 $14.35 $5.652776B McGillicuddy $10.80 $7.05 $3.752956L EristoffVod $13.20 $9.40 $3.803003B FeckinIrish $16.90 $13.15 $3.753026B FireflyRaspberry $14.30 $10.05 $4.253029B Florentino $8.75 $4.05$4.703631B Glenfarclas105 $69.00 $54.90 $14.103632B Glenfarclas $93.45 $69.95$23.503635B Glenfarclas21 $103.95 $80.45$23.503636B GlenmoreAstr $64.90 $46.10 $18.804000B HarlemLiq $16.40 $11.70$4.704990B JackDanielsLucchesi $18.65 $13.95 $4.704995B JackDaniels160thBD $23.90 $17.30 $6.605230B JWalkerSwing $57.60 $41.65 $15.955240L CuervoBlack $26.95 $18.95 $8.005260B JuniorJohnsonHallofFame $21.25 $15.60 $5.655386B KhortytsaHoneyPepper $25.40$20.70 $4.705387B KhortytsaPlatnum $24.60 $19.90$4.705486D KorbelBrandy $20.55 $12.10 $8.45

5510B LairdsRare $56.15 $40.20 $15.955532B LandyVS $18.65 $13.95 $4.705929B LiquorStrega $30.85 $21.45 $9.406110B MargaritavilleLime $10.80 $8.00 $2.806428B Medea $38.70 $27.45 $11.256582B MilagroSbrAnejo $73.15 $54.35 $18.806584B MilagroAnejo $34.35 $24.45 $9.906586B MilagroSbr $47.45 $33.35 $14.106615L LozovaRakij $24.95 $17.40 $7.556651B MtGayExtra $34.35 $23.05 $11.306655B MtGay1703 $86.65 $63.15 $23.506660B MoonMtnCitrusVod $16.95 $12.25 $4.706705L NassauRoyal $18.75 $14.05 $4.706708B Navan80 $34.80 $24.45 $10.357897L ParamountSweetTea $10.70 $7.40 $3.307901B ParamountMelon $9.05 $6.20 $2.857978B PartidaReposado $44.80 $31.65 $13.157979B PartidaBlanco $43.05 $28.95 $14.107982D PatronAnejo $110.05 $86.55 $23.508187B PhillipsVanilla $23.15 $15.60 $7.558329B Pyrat1623 $220.10 $154.30 $65.808500B RonMatusalemGranReserva $25.60 $18.10 $7.508502B RonMatusalemPlata $12.55 $8.80 $3.758632B RumpleMinzBerry $20.45 $14.30 $6.158717B CienAnosBlanco $15.85 $11.15 $4.708884B SeagramsAppleVod $9.05 $6.70 $2.358923B SeagramVOTraveller $11.75 $8.45 $3.309073B SmoothAmblerVod $25.60 $18.10 $7.509093B StawskiVodka $14.30 $10.05 $4.259123B Strathisla $38.70 $29.30 $9.409137B StoliApplik $16.90 $12.20 $4.709139B StoliPommegran $16.90 $12.20 $4.709142B SuntoriYamazaki $43.05 $30.85 $12.209158B SweetCarolinaLemonadeVod $12.55 $8.80 $3.759159B CarolinaRaspberry $12.55 $8.80 $3.759170B TarantulaReposado $13.45 $9.70 $3.759184B 30-30TequilaReposado $19.30 $13.65 $5.659195L 3IslandGin $9.75 $7.40 $2.359196L 3Islandvodka $10.60 $8.25 $2.359197L 3IslandRum $7.10 $4.75 $2.359199L 3IslandTequila $9.75 $7.40 $2.359222B TierraAnejo $29.95 $18.70 $11.259224B TierraReposado $27.35 $19.35 $8.009378B UrsusPunch $7.00 $4.65 $2.359445B VanGoghAciablueberry $16.00 $11.30 $4.709488L WasabeSake $28.95 $22.35 $6.609535B WellersReserve $19.65 $14.95 $4.709604B WhitleyNeilGin $21.10 $16.40 $4.709605B WildScotsman $51.80 $37.70 $14.109606B WildScotsmanBlack $58.15 $43.10 $15.059607B WildSctsmnRoyalLoch $67.50 $47.75 $19.759657B Wiser'sDelux $39.70 $28.40 $11.30

creo
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64 OhiO Beverage MONThLY NOveMBer 2011

0152D SeagraM'S 7 CrOWN $ 19.95 80.00152L SeagraM'S 7 CrOWN $ 13.30 80.00199D SeNaTOr'S CLUB $ 13.65 80.00199L SeNaTOr'S CLUB $ 7.95 80.02100D CaLverT eXLra $ 16.95 80.02137D iMPeriaL $ 112.55 80.03701L gOLD aWarD $ 5.70 80.03972D haiLer'S S.r.S. $ 13.90 80.03972L haLTerS S.r.S. $ 7.95 80.04089D gUCKeNheiMer $ 13.00 80.04089L gUCKeNheiMer $ 7.15 80.05266B Jr JOhNSON MiD MOON STraWB $ 17.75 100.05378B KeSSLer TraveLer $ 8.75 80.06343L MCCOrMiCK $ 7.70 80.08887B SeagraM'S 7 TraveLer $ 9.95 80.08890B SeagraM'S 7 DarK hONeY $ 12.60 71.0

iriSh WhiSKeY

0281B JaMeSON $ 18.65 80.00281D JaMeSON $ 39.75 80.00281B JaMeSON $ 28.95 80.0 0282B BUShMiLLS $ 20.15 80.00282L BUShMiLLS $ 28.00 80.00908B BLaCK BUST( $ 21.60 80.01519B BUShMiLLS 16 Yr. SiNgLe MaLT $ 58.65 80.01520B BUShMiLLS LOYr. SiNgLe MaLT $ 25.10 80.02074B CLONLarF $ 12.90 80.02268B CONNeMa ra SiNgLe MaLT $ 29.10 80.03003B FeCKiN $ 16.90 80.04895B iriShMaN OrigiNaL CLaN $ 14.80 90.05075B JaMeSON gOLD $ 51.80 80.05079B JaMeSON viNTage reS. $261.15 92.05081B JaMeSON 18 Yr. $ 75.35 80.05083B JaMeSON 12 Yr. $ 34.30 80.05085B JaMeSON TiN $ 18.65 80.05212B JOhN POWer & SON gOLD $ 16.00 80.05384B KiLBeggaN $ 17.20 80.05388B KNaPPOgUe CaSTLe 12 $ 32.85 80.06574B MiDLeTON $117.20 80.06576B MiChaeL COLLiNS BLeNDeD $ 16.90 80.07721L PaDDY $ 28.05 80.08294B POWerS $ 30.00 80.06383B reDBreaST $ 43.05 80.08384B reDBreaST 12 $ 64.90 92.09026B SLaNe CaSTLe $ 20.35 80.09317B TULLaMOre DeW $ 18.65 80.09317L TULLaMOre DeW $ 25.45 80.0

CaNaDiaN WhiSKeY

0076B SeagraMS vO $ 11.75 80.00076D SeagraMS vO $ 23.55 80.00076L SeagraMS vO $ 17.40 80.00169D LOrD CaLverT $ 14.50 80.00170B MCMaSTer'S $ 7.00 80.00170D MCMaSTer'S $ 14.90 80.00170L MCMaSTer'S $ 8.85 80.00174B CaNaDiaN MiST $ 8.75 80.00174D CaNaDiaN MiST $ 19.30 80.00174L CaNaDiaN MiST $ 12.25 80.00175D MaCNaUghTON $ 16.65 80.00176B CaNaDiaN CLUB $ 1165 80.00176D CaNaDiaN CLUB $ 22.30 80.00176e CaNaDiaN CLUB $ 9.25 80.00176L CaNaDiaN CLUB $ 16.75 80.00189B BLaCK veLveT $ 7.90 80.00189D BLaCK veLveT $ 17.55 80.00189e BLaCK veLveT $ 8.60 80.00189L BLaCK veLveT $ 11.40 80.00909B BLaCK veLveT TraveLer $ 7.90 80.00920B BLaCK veLveT reServe $ 11.40 80.0 0920D BLaCK veLveT reServe $ 22.30 80.01570B CaBiN Fever MaPLe FLv. $ 16.85 80.01704D CaNaDiaN BaY $ 13.60 80.01704D CaNaDiaN BaY $ 8.70 80.01716B CaNaDa hOUSe $ 6.60 80.01716D CaNaDa hOUSe $ 12.75 80.01725B CaNaDiaN CLUB reServe 10 $ 14.05 80.01729B CaNaDiaN CLUB TraveLer $ 11.45 80.01730D CaNaDiaN gOLD $ 14.05 80.01730L CaNaDiaN gOLD $ 8.60 80.01731B CaN. CLUB SherrY CaSK $ 16.70 82.61733B CaNaDiaN hUNTer TraveLer $ 6.45 80.01735D CaNaDiaN LTD. $ 14.05 80.01735L CaNaDiaN LTD. $ 8.60 80.01748B CaNaDiaN MiST TraveLer $ 6.75 80.01749D CaNaDiaN reServe $ 9.25 80.02055B CLaSSiC 12 $ 17.60 80.02389B CrOWN rOYaL BLaCK $ 24.80 90.02389D CrOWN rOYaL BLaCK $ 51.10 90.02391B CrOWN rOYaL CaSK NO.16 $ 70.25 80.02393B CrOWN rOYaL eXTra rare $114.15 80.02397B CrOWN rOYaL reServe $ 40.40 80.04041D harWOOD $ 14.50 80.04041L harWOOD $ 8.45 80.04699D NOrTherN LighT $ 12.70 80.0

4699L NOrTherN LighT $ 8.45 80.05073D JaMeS FOXe $ 12.55 80.07726D ParaMOUNT $ 14.45 80.08050B PeNDLeTON $ 21.25 80.08431B riCh & rare $ 7.00 80.08431D riCh & rare $ 13.60 80.08894B CrOWN rOYaL $ 22.15 80.08894D CrOWN rOYaL $ 47.90 80.08894e CrOWN rOYaL $ 28.50 80.08894L CrOWN rOYaL $ 29.25 80.0 8922B v.0. gOLD $ 14.75 80.08923B SeagraM'S v.0. TraveLer $ 11.75 80.09648B WiNDSOr TraveLer $ 7.90 80.09652B WiNDSOr SUPreMe $ 7.90 80.09652D WiNDSOr SUPreMe $ 17.15 80.09652L WiNDSOr SUPreMe $ 10.95 80.09656B WiSer'S DeLUXe $ 13.40 80.0

SCOTCh WhiSKeY

0201B PiNCh 15 Yr. $ 29.70 80.00202B DeWar'S $ 20.25 80.00202D DeWar'S $ 41.45 80.00202e DeWar'S $ 21.15 80.00202L DeWar'S $ 27.35 80.00204B JOhNNie WaLKer reD $ 22.05 80.00204D JOhNNie WaLKer reD $ 43.25 80.00204L JOhNNLe WaLKer reD $ 28.25 80.00206D USher'S greeN $ 22.25 80.00208B LaUDer'S $ 8.30 80.00208D LaUDer'S $ 18.00 80.00208L LaUDer'S $ 10.65 80.00212B graNT'S $ 14.25 80.00212D graNT'S $ 31.90 80.00213D OLD SMUggLer $ 19.50 80.00213L ODSMUggLer $ 11.95 80.00215B ChivaS regaL 12 Yr. $ 25.60 80.00215D ChivaS regaL 12 Yr. $ 59.85 80.00215L ChivaS regaL 12 Yr. $ 38.55 80.00225B CULLY SarK $ 16.85 80.00225D CULTY SarK $ 33.55 80.00225L CUTTY SarK $ 21.10 80.00227B WhiTe hOrSe $ 12.55 80.00232B JOhNNie WaLKer BLaCK $ 33.35 80.00232D JOhNNie WaLKer BLaCK $ 70.05 80.00232L JOhNNie WaLKer BLaCK $ 42.40 80.00238B J&B rare $ 18.95 86.00238D J&B rare $ 40.65 86.00238L J&B rare $ 25.60 86.00239B graND MaCNiSh $ 8.15 80.00239D graND MaCNiSh $ 17.50 80.0 0239L graND MaCNiSh $ 10.60 80.00241D highLaND MiST $ 17.10 80.00241L highLaND MiST $ 9.95 80.00246D iNver hOUSe $ 17.35 60.00246L iNver hOUSe $ 11.00 60.00249D J.W. DaNT $ 10.80 80.00253B BaLLaNLiNe'S $ 13.40 80.01490B BUChaNaN DeLUXe $ 26.35 80.01491B BUChaNaN SPeCiaL reServe $ 66.75 80.01655e MaKerS MarK 200ML $ 7.00 80.02004B Chiv regaL SaLUTe 21 Yr $156.85 80.02005B Chiv regaL 25 $ 200.10 80.02006B ChivaS regaL 18 Yr. $ 56.15 80.02052D CLaN MaCgregOr $ 17.10 80.02052L CLaN MaCgregOr $ 10.60 80.02078B CLYNeLiSh $ 49.85 92.02496B DaLMOre 15 $ 82.30 80.02672B DeWar'SFOUNDerS reServe $ 70.60 80.02673B DeWar'S SigNaTUre $ 189.75 86.02674B DeWar'S SP. reS. 12 Yr. $ 29.10 80.02999B FaMOUS grOUSe 12 Yr. $ 23.90 80.03609B gLeN graNT $ 38.70 80.05145B JOhN Barr reD $ 12.55 80.05220B JOhNNie WaLKer BLUe $ 208.85 80.05225B JOhNNie WaLKer BKL.100 aNNiv. $ 36.85 80.05229B JOhNNie WaiKer gOLD $ 79.05 80.06395B MCLvOr $ 11.65 80.07980D PaSSPOrT $ 16.20 80.08327D QUeeN aNNe $ 18.45 80.08327L QUeeN aNNe $ 9.75 80.08853D SCOreSBY $ 17.45 80.09188B FaMOUS grOUSe 80 $ 16.45 80.09188D FaMOUS grOUSe 80 $ 39.15 80.0

SiNgLe MaLT / SCOTCh

0019B aBerLOUr 12 Yr. $ 31.70 86.00020B aBerLOUr aBUNaDh $ 60.50 119.40031B aBerFeLDY $ 30.95 80.00032B aBerFeLDY 21 $ 150.00 80.00103B arDMOre $ 36.10 92.00107B arDBeg 10 Yr. $ 38.70 92.00375B aUCheNLOShaN3WOOD $ 51.80 86.00377B aUCheNLaShaN CLaSSiC $ 26.50 80.00379B aUChrOiSK $ 24.75 80.00493B BaLveNie SiNgLe BarreL 15 Yr. $ 59.65 95.0

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NOveMBer 2011 OhiO Beverage MONThLY 65

0497B BaLveNie DOUBLeWOOD 12 Yr. $ 44.90 86.00504B BaLveNie POrTWOOD 21 Yr. $ 137.55 86.01481B BOWMOre LegeND $ 21.25 80.01488B BUNNaheBhaiN $ 47.45 80.01498B BrUiChLaDDiCh rOCKS $ 48.50 92.01751B CaOL iLa 12-Yr. $ 46.95 86.01759B CarDhU $ 37.75 86.02355B CraggaNMOre $ 45.85 80.02491B DeLMOre STiLLMaN 28 Yr. $ 117.60 90.02495B DaLMOre 12 Yr. $ 38.70 80.02498B DaLWhiNNie $ 55.30 66.02500B DaLWhiNNie DiSTiLL eDiTiON $ 65.90 86.03606B gLeNLiDDiCh 12 Yr. reServe $ 34.35 80.03607B gLeN gariOCh $ 16.35 86.03611B gLeNKiNChie 12 Yr. $ 48.30 86.03615B gLeN SPeY $ 162.55 86.03620B gLeNLiDDiCh SOLera 15 Yr. $ 43.95 80.03625B gLeNLiDDiCh aNCieNT 18 Yr. $ 60.50 86.03632B gLeNFarCLaS 17 Yr. $ 93.45 86.03634B gLeNLiDDiCh 15 DiSTiLLerY eD. $ 51.80 102.03635B gLeNFarCLaS 21 Yr. $ 103.95 86.03640B gLeNLiveT 18 Yr. $ 63.15 86.03640B gLeNLiveT 18 Yr. $ 63.15 86.03641B gLeNLiveT 12 Yr. $ 32.60 80.03641D gLeNhiveL $ 68.55 80.03641L gLeNLiveL12 Yr. $ 44.65 80.03643B gLeNLiveT arChive 21 Yr. $ 121.60 86.03645B gLeNMOraNgie 10 Year OLD $ 34.35 86.03646B gLeNLiveT FreNCh OaK 15 Yr. $ 41.35 80.03647B gLeNLiveL NaDUrra 16 Yr. $ 47.40 112.43649B gLeNMOraNgieLaSaNLa $ 43.05 92.03654B gLeNLiveLLDaDUrraTriUMPh $ 69.25 96.03655B gLeNMOraNgie FiNeaLTa $ 69.25 86.03656B gLeNMOraNgie QUiNTa rUBaN $ 43.05 92.03658B gLeNMOraNgTeNeCTar D'Or $ 56.15 92.03697B gLeNrOTheS SeLeCT reServe $ 40.45 80.03699B gLeNrOTheS $ 67.75 86.04291B highLaND ParK $ 36.10 86.04296B highLaND ParK 18 $ 86.70 86.05207B J. MCDOUgaLLS BLaDNOCh $ 44.55 111.65231B JOhNNie WaLKer greeN $ 52.65 86.05507B LagavULiN DiSTiLLerS eD. $ 86.90 86.05508B LagavULiN $ 75.60 86.05542B LaPhrOaig 18 $ 61.60 96.05543B LePhrOaigCaSK STreNgTh $ 55.45 115.65544B LaPhrOaLg $ 37.85 86.06012B MaCaLLaN CaSK STreNgLh $ 56.15 117.6 6013B MaCaLLaN 12 Yr. $ 45.70 86.06013D MaCaLLaN 12 Yr. $ 90.35 86.06016B MaCaLLaN 18 Yr. $ 131.20 86.06017B MaCaLLaN FiNe OaK 10 Yr. $ 37.25 80.06016B MaCaLLaN FiNe OaK 15 Yr. $ 69.75 86.06024B MaCaLLaN aNNiverSarY $ 623.20 86.06025B MaCaLLaN 30 Yr. $1,104.05 86.06344B MCCLeLLaNDS iSLaY $ 20.85 80.06346B MCCLeLLaNDS highLaND $ 20.65 80.06747B OBaN DiSTiLLerS eD. $ 78.20 86.06748B OBaN $ 63.25 86.07700B OYO WhiSKeY $ 39.85 92.08983B SiNgLeTON $ 34.40 80.09063B SPeYBUrN $ 16.90 86.09064B SPeYBUrN BraDeN OraCh $ 15.15 80.09145B TaLiSKer $ 53.80 91.69148B TaLiSKer DiSTiLLer eDiTiON $ 60.65 91.69150B TaMDhU $ 19.50 80.09150B TaMDhU $ 19.50 80.09240B TOMaTiN SCOTCh 12 $ 19.50 80.09606B WiLD SCOTSMaN BLaCK LaBeL $ 58.15 94.09671B WOODSTONe CreeK SiNgLe PeaTeD MaLT WhSKY $ 103.95 93.0

OTher WhiSKeY

0876B BerNheiM OrigiNaL WheaT $ 25.60 90.01840B CaKFaDDY CarOLiNa MOONShiNe $ 17.75 80.03526B geOrgia MOON COrN WhiSKeY $ 10.10 80.05255B Jr. JOhNSONS MiDNighT MOON $ 17.75 80.0

BraNDY

0051B aLiZe COgNaC vS $ 16.90 80.0 0084B aNSaC vS COgNaC $ 17.75 80.00089B BeLa OSa $ 7.05 80.0 0341B aSBaCh UraLT BraNDY $ 24.05 80.0 0453B MeTaXa Five STar BraNDY $ 18.65 76.0 0456B COUrvOiSier vSOP COgNaC 4Yr $ 29.00 80.0 0461B heNNeSSY v S $ 27.35 80.0 0461D heNNeSSY v S $ 64.20 80.0 0461e heNNeSSY v S $ 24.00 80.0 0461L heNNeSSY v S $ 35.90 80.0 0462B MarTeLL vS COgNaC $ 23.90 80.0 0463B reMY MarTiN vSOP COgNaC $ 34.35 80.0 0463D reMY MarTiN vSOP COgNaC $ 85.15 80.0 0463e reMY MarTiN vSOP COgNaC $ 27.75 80.0 0463L reMY MarTiN vSOP COgNaC $ 47.25 80.0 0464B ST reMY vSOP aUTheNTiC BDY $ 9.90 80.0 0464D ST reMY vSOP aUTheNTiC BDY $ 17.35 80.0

0469B PaUL MaSSON graND aMBer 3Yr $ 10.80 80.0 0469D PaUL MaSSON graND aMBer 3Yr $ 19.90 80.0 0469L PaUL MaSSON graND aMBer 3Yr $ 12.80 80.0 0470B ChriSTiaN BrOTherS BraNDY $ 10.60 80.0 0470D ChriSTiaN BrOTherS BraNDY $ 19.70 80.0 0470L ChriSTiaN BrOTherS BraNDY $ 12.35 80.0 0479B LairDS aPPLe JaCK 6Yr $ 15.15 80.0 0480B COUrvOiSier v S COgNaC 2Yr $ 25.60 80.0 0480D COUrvOiSier v S COgNaC 2Yr $ 48.40 80.0 0480L COUrvOiSier v S COgNaC 2Yr $ 33.40 80.0 0481B COrONeT vSQ $ 8.15 80.00481D COrONeT vSQ $ 17.95 80.0 0481L COrONeT vSQ $ 11.50 80.0 0482B ParaMOUNT BLaCKBerrY BrNDY $ 9.65 75.0 0482D ParaMOUNT BLaCKBerrY BrNDY $ 19.70 75.0 0482L ParaMOUNT BLaCKBerrY BrNDY $ 11.25 75.0 0483B ParaMOUNT CherrY BraNDY $ 9.65 75.00483D ParaMOUNT CherrY BraNDY $ 10.85 75.0 0488B ParaMOUNT aPriCOT BraNDY $ 9.65 75.0 0488D ParaMOUNT aPriCOT BraNDY $ 19.70 75.0 0488L ParaMOUNT aPriCOT BraNDY $ 11.25 75.0 0490B DeKUYPer BLaCKBerrY BraNDY $ 10.55 70.0 0668B arrOW BLaCKBrrY BDY $ 7.90 60.0 0682B DeK aPriCOT BDY $ 10.55 70.0 0696B ParaMOUNT PeaCh BDY $ 9.65 75.0 0711B Mr BOSTON BLaCKBerrY BrNDY $ 6.45 70.0 0863B NaviP SLivOviTZ 8Yr $ 18.25 100.0 0874B reMY MarTiN LOUiS X111 $ 1953.60 80.0 0877L BerTagNOLLi graPPiNO $ 15.40 84.0 1577B CaLvaDOS BLD grND aPPL BDY $ 36.75 80.01618e ChriSTiaN BrOTherS aMBer 200ML $ 2.95 80.01623B CONJUre COgNaC $ 27.10 80.01623e CONJUre COgNaC $ 8.55 80.0 1625e COUrvOiSier vS 200ML 2Yr $ 6.40 80.0 1629e e & J vS 2 200ML $ 2.90 80.01630e e & J vSOP 200ML $ 3.15 80.0 1642e heNNeSSY vSOP 200ML $ 11.60 80.01644e heNNeSSY vS FLaSK $ 7.70 80.0 1665e PaUL MaSSON vS 200 3Yr $ 2.90 80.0 1666e PaUL MaSSON vSOP 200ML 4Yr $ 3.30 80.0 1669e reMY MarTiN vS 200ML $ 6.80 80.0 1670e reMY MarTiN vSOP 200ML $ 9.45 80.01671e reMY MarTiN 1738 aCCOr $ 12.90 80.0 2018B ChriSTiaN BrOS FrOST WhiTe $ 10.60 70.0 2020B ChriSTiaN BrO grN rSv vSOP $ 10.80 80.02023B ChriSTiaN BrO hONeY $ 11.65 70.0 2265B CONJUre COgNaC $ 28.25 80.02335B COUrvOiSier XO COgNaC $ 88.05 80.0 2348B COUrvOiSier eXCLUSiF 4Yr $ 24.00 80.02349B COUrvOiSier 12 $ 43.05 80.0 2350B COUrvOiSier 21 $217.55 80.02728B DON PeDrO reServa eSPeCiaL $ 5.80 80.02850B DUJarDiN vSOP $ 19.85 80.0 2871B e & J SUPeriOr rSv vSOP $ 11.65 80.02871D e & J SUPeriOr rSv vSOP $ 23.20 80.0 2871L e & J SUPeriOr rSv vSOP $ 13.70 80.0 2873B e & J $ 10.50 80.0 2873D e & J $ 21.65 80.0 2873L e & J $ 12.35 80.0 2875B e & J SUPeriOr rS vSOP TraveLer $ 10.65 80.0 2876B e & J TraveLer BDY $ 10.35 80.0 2877B e & J XO $ 13.40 80.02954B eXCeLLeNTia gOLD SLiv BraNDY $ 20.40 80.0 4011B harDY vS $ 25.20 80.0 4074B heNNeSSY BLaCK $ 34.35 86.0 4074L heNNeSSY BLaCK $ 44.65 86.04076B heNNeSSY riCharD $2971.70 86.04080B heNNeSSY ParaDiS $ 597.90 86.0 4084e heNNeSSY v S 200ML $ 8.60 80.0 4087B heNNeSSY vS hiSTOriC $ 27.35 80.0 4092B heNNeSSY vSOP COgNaC $ 36.95 80.0 4092L heNNeSSY vSOP COgNaC $ 56.00 80.0 4103B heNNeSSY X O $125.95 80.0 4944B J C COgNaC vSOP $ 21.25 80.0 4998B JaCQUe CarDiN graPe FraNCe $ 9.05 80.0 5001B POLi PO TraMiNar graPPa $ 28.45 80.05486B KOrBeL $ 9.05 80.0 5486D KOrBeL $ 20.55 80.05509B LairDS aPPLe BraNDY 100 $ 20.40 80.05510B LairDS rare aPPLe BraNDY $ 56.15 80.0 5512B LairDS OLD aPPLe BraNDY 90MO $ 22.15 80.0 5532B LaNDY vS COgNaC $ 18.65 80.0 5871B LerOUX POLiSh BLaCKBerrY $ 9.55 70.0 6072L MaNaSTirKa $ 29.55 90.0 6095B MaraSKa SLivOviTZ KOSher $ 22.10 80.0 6259B MarTeLL COrDON BLeU COgNaC $ 86.65 80.0 6267B MarTeLL XO 12Yr $112.85 80.0 6270B MarTeLL vSOP $ 28.20 80.0 6525B MeUKOW v.S. $ 19.50 80.0 6545B MeTaXa aMPhOra 7 STar $ 24.50 80.0 6603B MOLeTTO graPPa D'NeBBiOLO $ 30.00 80.0 7816B ParaMOUNT giNger BraNDY $ 7.40 65.0 7976B PaUL MaSSON grND aMBr vSOP 4Yr $ 12.10 80.0 7976D PaUL MaSSON grND aMBr vSOP 4Yr $ 24.05 80.0 7993B PreSiDeNTe BraNDY $ 13.40 80.0 8354B raYNaL NaPOLeON vSOP $ 11.65 80.0 8386B reMY MarTiN eXTra $ 342.85 80.0 8389B reMY MarTiN 1738 aCCOrD $ 43.05 80.0 8394B reMY MarTiN XO eXCeLLeNCe $112.85 80.0

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66 OhiO Beverage MONThLY NOveMBer 2011

8405B reMY MarTiN vS graND CrU $ 23.90 80.0 8648B SaLigNaC $ 16.90 80.0 9736B ZUTa OSa $ 29.35 90.0

giN

0193L ariSTOCraT giN $ 7.10 80.0 0303D FLeiSChMaNNS giN $ 12.70 80.0 0304D CrYSTaL PaLaCe giN $ 12.30 80.0 0304L CrYSTaL PaLaCe giN $ 7.10 80.0 0305D SeagraMS eXTra DrY giN $ 17.95 80.0 0305e SeagraMS eXTra DrY giN $ 6.50 80.00305L SeagraMS eXTra DrY giN $ 12.35 80.0 0308B gOrDONS giN $ 9.75 80.0 0308D gOrDONS giN $ 19.85 80.0 0308L gOrDONS giN $ 12.35 80.0 0313B BeeFeaTer giN $ 15.15 94.00313D BeeFeaTer giN $ 33.65 94.00313e BeeFeaTer giN $ 7.55 94.0 0313L BeeFeaTer giN $ 9.40 94.0 0319D ParaMOUNT 90 giN $ 16.15 90.0 0319L ParaMOUNT 90 giN $ 8.95 90.0 0320D CaLverT giN $ 14.95 80.00322B BOMBaY giN $ 15.00 86.0 0322D BOMBaY giN $ 30.00 86.0 0322L BOMBaY giN $ 22.05 86.0 0326B TaNQUeraY giN $ 17.80 94.6 0326D TaNQUeraY giN $ 38.10 94.6 0326e TaNQUeraY giN $ 17.05 94.6 0326L TaNQUeraY giN $ 24.25 94.6 0327D gLeNMOre giN $ 12.30 80.0 0327L gLeNMOre giN $ 7.00 80.0 0329D BOOThS giN $ 19.85 90.0 0330D haLLerS giN $ 12.30 80.0 0330L haLLerS giN $ 7.10 80.0 0339B giLBeYS giN $ 7.70 80.0 0339D giLBeYS giN $ 16.70 80.0 0339L giLBeYS giN $ 10.65 80.0 0340L SeNaTOrS CLUB giN 4Yr $ 4.05 80.0 0563D BarTON giN $ 12.30 80.0 0563L BarTON giN $ 7.20 80.0 0962B BLUeCOaT giN $ 21.25 94.01324B BOMBarDier MiLiTarY $ 5.75 86.0 1327B BOMBaY SaPPhire giN $ 17.65 94.0 1327D BOMBaY SaPPhire giN $ 40.60 94.0 1327L BOMBaY SaPPhire giN $ 26.45 94.0 1369B BOODLeS BriTiSh giN $ 14.30 90.4 1495B BrOKerS giN $ 15.15 94.01522B BUrNeTTS giN TraveLer $ 6.90 80.01659e ParaMOUNT giN $ 4.20 80.0 1660e NeW aMSTerDaM 200ML $ 2.95 80.0 1673e SeagraMS eXTra DrY 200 $ 3.30 80.0 1680e TaNQUeraY giN 200ML $ 4.15 94.61760B CaOrUNN giN $ 28.25 84.0 3555B giLBeYS giN TraveLer $ 7.70 80.03728B NOLeTS SiLver giN $ 42.65 85.2 3780B gOrDONS TraveLer $ 3.25 80.0 4073B heNDriCK'S giN $ 29.10 88.0 4073D heNDriCK'S giN $ 59.85 88.0 6379D MC COrMiCK giN $ 12.85 80.06062B MageLLaN $ 26.45 88.06379D MC COrMiCK giN $ 12.85 80.0 6379L MC COrMiCK giN $ 7.45 80.0 6444D MeierS NO 94 giN $ 16.50 94.4 6690L Mr BOSTON eNgLiSh MrKT giN $ 7.00 80.0 6716B NeW aMSTerDaM giN $ 10.80 80.0 6716D NeW aMSTerDaM giN $ 21.45 80.0 6716L NeW aMSTerDaM giN $ 15.00 80.0 7868D ParaMOUNT giN 80 $ 12.85 80.0 7868L ParaMOUNT giN 80 $ 7.85 80.0 8235B PiNNaCLe giN $ 9.05 80.0 8235D PiNNaCLe giN $ 17.95 80.0 8274B PLYMOUTh giN $ 22.95 82.48436B righT giN $ 23.90 82.4 8883B SeagraMS aPPLe TWST giN $ 9.05 70.0 8889B SeagraMS DiSTiLLerS rSv $ 10.80 94.0 8889D SeagraMS DiSTiLLerS rSv $ 20.55 94.0 8900B SeagraM eXTra DrY gN Trv $ 9.05 80.0 8902B SeagraM'S graPe giN $ 9.05 70.0 8905B SeagraMS LiMe TWiSTeD giN $ 9.05 70.0 8905D SeagraMS LiMe TWiSTeD giN $ 17.95 70.0 8905L SeagraMS LiMe TWiSTeD giN $ 8.20 70.0 8914B SeagraMS OraNge TWiST giN $ 9.05 70.0 8995B BUrNeTTS WhiTe SaTiN giN $ 6.45 80.0 8995D BUrNeTTS WhiTe SaTiN giN $ 14.45 80.0 8995L BUrNeTTS WhiTe SaTiN giN $ 8.85 80.09072B SMOOTh aMBLer greeNBrier $ 25.60 80.0 9153B TaNQUeraY NO 10 $ 25.60 94.6 9157B TaNQUeraY raNgPUr $ 19.40 82.69195L 3 iSLaNDS giN $ 9.75 94.0 9504B WaTerSheD DiSTiLLerY giN $ 24.65 88.0 9604B WhiTLeY NeiLL giN $ 21.10 80.09669B WOODSTONe CreeK giN $ 28.70 94.09669e WOODSTONe CreeK giN $ 5.70 94.0

rUM

0065B aDMiraL NeLSON SPiCeD rUM $ 7.05 70.0 0065D aDMiraL NeLSON SPiCeD rUM $ 13.60 70.0 0065L aDMiraL NeLSON SPiCeD rUM $ 8.00 70.00077B aDMiraL NeLSON CherrY $ 7.05 60.0 0094B aPPLeTON eSTaTe eXTra 12Yr $ 19.65 80.0 0095B aPPLeTON WhiTe rUM $ 11.40 80.0 0096B aPPLeTON eSTaTe reServe $ 19.50 80.0 0097B aPPLeTON SPeCiaL gOLD rUM $ 14.05 80.0 0098B aPPLeTON eSTaTe 21 $ 74.10 86.0 0099B aPPLeTON vX $ 14.25 80.00099D aPPLeTON vX $ 24.95 80.0 0197L ariSTOCraT rUM $ 7.50 80.00355B aTLaNTiCO $ 25.60 80.0 0390B BaCarDi 8 rUM 8Yr $ 17.65 80.00392B BaCarDi arCTiC graPe $ 14.10 70.0 0394B BaCarDi Big aPPLe $ 7.50 70.00397B BaCarDi gOLD reServe $ 14.80 80.0 0400B BaCarDi COCO rUM $ 14.10 70.0 0401B BaCarDi SeLeCT rUM $ 10.55 80.0 0401L BaCarDi SeLeCT rUM $ 16.75 80.0 0402B BaCarDi gOLD TraveLer $ 10.55 80.0 0405B BaCarDi DragONBerrY $ 14.10 70.00405D BaCarDi DragONBerrY $ 24.70 70.0 0412B BaCarDi LiMON rUM $ 14.10 70.0 0412D BaCarDi LiMON rUM $ 24.70 70.0 0412L BaCarDi LiMON rUM $ 17.65 70.0 0420B BaCarDi O rUM $ 14.10 70.0 0420L BaCarDi O rUM $ 17.65 70.00422B BaCarDi OaKhearT $ 14.10 70.0 0425B BaCarDi PeaCh reD $ 14.10 70.0 0432B BaCarDi raZZ rUM $ 14.10 70.0 0439B BaCarDi SUPeriOr TraveLer $ 10.55 80.0 0441B BaCarDi graND MeLON $ 12.35 70.00444e BaCarDi MULTi-FLavOreD PaK $ 4.95 70.0 0447B BaCarDi TOrCheD CherrY $ 14.10 70.0 0448B BaCarDi rOCK COCONUT $ 14.10 70.0 0501D Mr BOSTON LighT $ 13.60 80.0 0501L Mr BOSTON LighT $ 7.50 80.0 0502D Mr BOSTON DarK $ 13.60 80.0 0502L Mr BOSTON DarK $ 7.50 80.0 0510B BaCarDi 151 rUM $ 17.65 151.0 0510L BaCarDi 151 rUM $ 22.80 151.0 0512B BaCarDi gOLD rUM $ 10.55 80.0 0512D BaCarDi gOLD rUM $ 22.05 80.0 0512L BaCarDi gOLD rUM $ 16.75 80.00524B BarBaNCOUrT reS. SPeCiaLe $ 13.95 80.0 0536D rONriCO gOLD rUM $ 16.70 80.0 0536L rONriCO gOLD rUM $ 11.25 80.0 0537B rONriCO SiLver rUM $ 8.75 80.0 0537D rONriCO SiLver rUM $ 19.35 80.0 0537L rONriCO SiLver rUM $ 11.45 80.0 0539B MYerS OrigiNaL DarK rUM $ 15.70 80.0 0539D MYerS OrigiNaL DarK rUM $ 22.85 80.0 0539L MYerS OrigiNaL DarK rUM $ 20.05 80.0 0544B BaCarDi SUPeriOr LighT $ 10.55 80.0 0544D BaCarDi SUPeriOr LighT $ 22.05 80.0 0544e BaCarDi SUPeriOr LighT $ 8.80 80.0 0544L BaCarDi SUPeriOr LighT $ 16.75 80.00869B BaCarDi aNeJO $ 15.85 80.00899B BLaCK BearD SPiCeD rUM $ 12.50 86.0 0947B BLaCKhearT PreM SPiCeD rUM $ 12.55 93.0 0965D BOCaDOr WhiTe rUM FLOriDa $ 14.40 80.0 0965L BOCaDOr WhiTe rUM FLOriDa $ 8.20 80.0 1010B 10 CaNe rUM $ 21.25 80.01010e 10 CaNe rUM $ 10.75 80.0 1494B BrUgaL aNeJO rUM $ 17.75 80.0 1550L CaLiCO JaCK SPiCeD rUM $ 8.00 70.0 1565B CaBaNa CaChaCa $ 19.10 80.01656e LaDY BLigh SPiCeD $ 3.80 72.5 1755B CaPTaiN MOrgaN SPiCe rUM $ 14.50 70.0 1755D CaPTaiN MOrgaN SPiCe rUM $ 28.05 70.0 1755e CaPTaiN MOrgaN SPiCe rUM $ 8.75 70.0 1755L CaPTaiN MOrgaN SPiCe rUM $ 18.30 70.0 1757B CaPT MOrgaN SPiCeD 100 $ 17.70 100.0 1757D CaPT MOrgaN SPiCeD 100 $ 30.75 100.01758B CaPT MOrgaN SPiCeD 100 TrvL $ 17.70 100.0 1762B CaPTaiN MOrgaN TraveLer rUM $ 14.50 70.0 1763B CaPTaiN MOrgaN LiMe BiTe $ 14.50 70.0 1766L CaPT MOrgaN ParrOT BaY COCONT $ 17.55 90.0 1768B CaPTaiN MOrgaN SLvr SPiCe $ 14.50 70.0 1769B CaPTaiN MOrgaN PvT STOCK $ 19.15 80.0 1772L CaPTaiN MOrgaN TaTTOO $ 17.75 70.0 1827D CaSTiLLO gOLD LaBeL $ 16.30 80.0 1827L CaSTiLLO gOLD LaBeL $ 8.65 80.0 1829B CaSTiLLO SiLver rUM $ 7.05 80.0 1829D CaSTiLLO SiLver rUM $ 16.30 80.0 1829L CaSTiLLO SiLver rUM $ 8.65 80.01838B CaSTiLLO SPiCeD rUM $ 6.50 70.0 1838L CaSTiLLO SPiCeD rUM $ 8.65 70.0 2067B CLeMeNT CreOLe ShrUBB $ 29.95 80.02069B CLeMeNT vSOP $ 34.30 80.0 2315B COrUBa SPiCeD $ 4.25 80.02388B CrUSOe OrgaNiC SPiCeD rUM $ 29.45 151.0 2398L CrUZaN 151 PrF rUM $ 17.45 151.02400L CrUZaN BLaCK CherrY $ 6.80 55.02401L CrUZaN BaNaNNa $ 6.80 55.0 2402L CrUZaN PiNeaPPLe $ 6.80 55.02403L CrUZaN BLaCKSTraP $ 14.25 80.02415B CrUZaN eSTaTe DiaMOND $ 14.95 80.0

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NOveMBer 2011 OhiO Beverage MONThLY 67

2416L CrUZaN MaNgO $ 6.80 55.02417B CrUZaN eSTaTe SNgL BrL rUM $ 18.45 80.02418B CrUZaN JUNKaNU CiTriS $ 9.85 70.02419L CrUZaN COCONUT $ 6.80 55.02421L CrUZaN vaNiLLa $ 6.80 55.0 2422B CrUZaN eSTaTe DarK $ 9.90 80.0 2423B CrUZaN eSTaTe LighT $ 9.90 80.02423D CrUZaN eSTaTe LighT $ 21.10 80.0 2424L CrUZaN gUava $ 6.80 55.0 2425B CrUZaN 9 $ 12.75 80.0 2734B DON Q CriSTaL $ 9.65 80.0 3787B gOSLiNgS BLaCK SeaL $ 14.40 80.0 5209B JOhN MCCULLOCh rUM $ 22.10 80.0 5488B KraKeN BLaCK SPiCeD $ 16.90 94.05488D KraKeN BLaCK SPiCeD $ 24.95 94.0 5493L LaDY BLigh BaNaNa $ 8.90 48.0 5495L LaDY BLigh CherrY $ 8.90 48.0 5498B LaDY BLigh SPiCeD TraveLer $ 7.30 72.5 5499B LaDY BLigh SPiCeD $ 7.30 72.5 5499D LaDY BLigh SPiCeD $ 15.35 72.5 5499L LaDY BLigh SPiCeD $ 9.30 72.5 5500L LaDY BLigh COCONUT $ 8.90 48.0 5502L LaDY BLigh MaNgO $ 8.90 48.0 5503L LaDY BLigh PiNeaPPLe$ $ 8.90 48.0 5504L LaDY BLigh vaNiLLa $ 8.90 48.0 5505B LaDY BLigh 151 rUM $ 13.40 151.0 6068B MaLiBU BLaCK $ 14.30 70.0 6069B MaLiBU rUM $ 13.40 48.0 6069D MaLiBU rUM $ 24.95 48.0 6069L MaLiBU rUM $ 16.70 48.0 6360D MC COrMiCK rUM $ 14.00 80.0 6360L MC COrMiCK rUM $ 8.00 80.0 6441D MeierS gD LaBeL v iSLaNDS $ 14.45 80.0 6441L MeierS gD LaBeL v iSLaNDS $ 8.25 80.0 6442D MeierS Wh LaB v iSLND rUM $ 14.45 80.0 6442L MeierS Wh LaB v iSLND rUM $ 8.25 80.0 6643D MONTegO BaY SiLver $ 14.05 80.0 6651B MT gaY XTra OLD rUM $ 34.35 86.0 6652B MT gaY eCLiPSe $ 15.15 80.06652D MT gaY eCLiPSe $ 26.70 80.0 6653B MT gaY eCLiPSe SiLver $ 13.40 80.06654B MT gaY BLaCK $ 21.25 80.0 6699L MYerS'S PLaTiNUM $ 9.25 80.0 7692B OrONOCO PLaTiNUM reServe $ 34.40 80.07722B PaNaMa JaCK SPiCeD $ 25.40 70.07730L ParaMOUNT 151 $ 19.40 151.0 7788L ParaMOUNT DragON FrUiT $ 10.70 80.0 7835B ParaMOUNT gOLD LBL $ 7.30 80.0 7835D ParaMOUNT gOLD LBL $ 14.45 80.07835L ParaMOUNT gOLD LBL $ 8.25 80.0 7836B ParaMOUNT WhiTe LBL $ 7.30 80.0 7836D ParaMOUNT WhiTe LBL $ 14.45 80.0 7836L ParaMOUNT WhiTe LBL $ 8.25 80.07839L ParaMOUNT WhiPT CreMe $ 10.70 80.0 8326B PYraT X O reServe $ 21.85 80.08330B PUCKer CiTrUS SQUeeZe $ 12.55 70.08331B PUCKer graPe gONe WiLD $ 12.55 70.08332B PUCKer SOUr aPPLe SaSS $ 12.55 70.08333B PUCKer WiLD CherrY TeaSe $ 12.55 70.08475B rOgUe $ 27.35 80.0 8500B rON MaTUSaLeM graN reServa $ 25.60 80.08502B rON MaTUSaLeM PLaTiNO $ 12.55 80.0 8533D rONriCO CLiPPer SPiCeD rUM $ 15.85 70.0 8645B SaiLOr JerrY SPiC NavY rUM $ 15.15 92.0 8645D SaiLOr JerrY SPiC NavY rUM $ 28.40 92.0 8645L SaiLOr JerrY SPiC NavY rUM $ 18.45 92.0 8646B SaiLOr JerrY SPiCeD TravLr $ 15.15 92.0 8881B SeagraMS BraZiL CiTrUS rUM $ 3.45 70.0 8882B SeagraMS BraZiLiaN $ 3.45 80.0 9065B SPiCeD JaCK NO 94 $ 12.55 94.0 9229B TOMMY BahaMa gOLDeN SUN $ 9.15 80.0 9230B TOMMY BahaMa WhiTe SaND $ 9.15 80.09307L TraDer viCS Priv SeL SiLvr $ 10.60 80.0 9570B WhaLer'S vaNiLLa $ 6.20 60.0 9675B WraY & NePheW Wh OverPrOOF $ 16.00 126.0 9729B ZaYa rUM $ 25.60 80.0

SCOTCh

0018B aBerLOUr 18 Yr $ 33.50 86.00019B aBerLOUr 12 Yr SM $ 31.70 86.00020B aBerLOUr a'BUNaDh $ 54.55 119.0 0031B aBerFeLDY 12 Yr $ 44.10 80.00032B aBerFeLDY 21 Yr $150.00 80.0 0103B arDMOre SCOTCh $ 26.70 92.0 0107B arDBeg 10Yr SiNgLe MaLT $ 38.70 92.0 1474B BOWMOre 12 Yr $ 39.55 80.0 0201B PiNCh - haig 15 Yr $ 29.70 80.0 0202B DeWarS $ 19.40 80.0 0202D DeWarS $ 39.70 80.00202e DeWarS $ 21.15 80.0 0202L DeWarS $ 27.35 80.0 0204B JOhNNie WaLKer reD 12 Yr $ 21.15 80.0 0204D JOhNNie WaLKer reD 12 Yr $ 42.40 80.0 0204L JOhNNie WaLKer reD 12 Yr $ 27.35 80.0 0206D USherS greeN STriPe $ 22.25 80.0 0208B LaUDerS 3 Yr $ 8.05 80.0 0208D LaUDerS 3 Yr $ 17.55 80.0

0208L LaUDerS 3 Yr $ 10.35 80.0 0212B graNTS STaND FaST $ 14.25 80.0 0212D graNTS STaND FaST $ 31.90 80.0 0213D OLD SMUggLer $ 18.80 80.0 0213L OLD SMUggLer $ 11.45 80.0 0215B ChivaS regaL $ 25.60 80.0 0215D ChivaS regaL $ 58.10 80.0 0215L ChivaS regaL $ 38.55 80.0 0225B CUTTY SarK $ 16.85 80.0 0225D CUTTY SarK $ 33.55 80.0 0225L CUTTY SarK $ 21.10 80.0 0227B WhiTe hOrSe $ 12.55 80.0 0232B JOhNNie WaLKer BLaCK 12 Yr $ 33.35 80.0 0232D JOhNNie WaLKer BLaCK 12 Yr $ 69.15 80.0 0232L JOhNNie WaLKer BLaCK 12 Yr $ 43.00 80.0 0238B J & B rare $ 18.95 80.0 0238D J & B rare $ 36.35 80.0 0238L J & B rare $ 23.70 80.0 0239B graND MaCNiSh 3 Yr $ 8.15 80.0 0239D graND MaCNiSh 3 Yr $ 17.50 80.0 0239L graND MaCNiSh 3 Yr $ 10.60 80.0 0241D highLaND MiST 3 Yr $ 16.65 80.0 0241L highLaND MiST 3 Yr $ 9.55 80.0 0246D iNverhOUSe 3 Yr $ 16.65 80.0 0246L iNverhOUSe 3 Yr $ 10.35 80.0 0249D J W DaNT SCOTCh $ 11.75 80.0 0253B BaLLaNTiNeS $ 10.80 80.0 0281B JaMeSON iriSh WhSKY $ 19.50 80.0 0281D JaMeSON iriSh WhSKY $ 44.10 80.0 0281L JaMeSON iriSh WhSKY $ 29.80 80.0 0282B BUShMiLLS iriSh WSKY $ 17.55 80.0 0282L BUShMiLLS iriSh WSKY $ 28.90 80.0 0375B aUCheNTOShaN 3 WOOD SMS $ 49.20 86.0 0377B aUCheNTOShaN CLaSSiC SMS $ 24.75 80.0 0493B BaLveNie SiNgLe 15Yr $ 60.50 95.60496B BaLveNie 14 CariBBeaN CaSK $ 51.80 86.0 0497B BaLveNie DOUBLeWOOD 12 Yr $ 44.90 86.0 0504B BaLveNie POrTWOOD 21 Yr $137.55 86.0 0908B BLaCK BUSh iriSh WhSKY $ 31.00 80.0 1481B BOWMOre LegeND SMS $ 23.00 80.01486B BUNNahaBhaiN reD SeaL $ 87.80 80.0 1488B BUNNahaBhaiN 12 Yr $ 47.45 80.0 1490B BUChaNaN DeLUXe 12 SCOTCh $ 29.20 80.01498B BrUiChLaDDiCh rOCKS $ 48.50 92.01519B BUShMiLLS 16 Yr SiNgLe MaLT $ 58.65 80.0 1520B BUShMiLLS 10 Yr iriSh $ 35.45 80.01636e gLeNFiDDiCh 45 COMBO $ 42.80 82.01648e JaMeSON iriSh WhSKY $ 6.80 80.01751B CaOL iLa 12 Yr SCOTCh $ 44.30 86.02004B ChivaS regaL SaLUTe 21Yr $156.85 80.02005B ChivaS regaL 25 $218.90 80.0 2006B ChivaS regaL 18 Yr $ 43.05 80.0 2052D CLaN MaCgregOr SCOTCh $ 16.20 80.0 2052L CLaN MaCgregOr SCOTCh $ 10.60 80.0 2074B CLONTarF CLaSSiC BLeND $ 17.60 80.02078B CLYNeLiSh $ 31.05 92.0 2355B CraggaNMOre SNgL MaLT SCOT 12 Yr $ 48.30 80.0 2491B DaLMOre STiLLMaN 28 Yr $ 117.60 90.02495B DaLMOre 12 $ 36.10 80.0 2498B DaLWhiNNie SNgL MaLT SCOTC 15 Yr 52.70 86.0 2673B DeWar'S SigNaTUre $189.75 86.0 2674B DeWarS SPeC rSv 12 Yr BLN SCOTCh $ 26.45 80.0 2999B FaMOUS grOUSe 12 Yr $ 23.90 80.0 3003B FeCKiN iriSh WhSKY $ 16.90 80.0 3606B gLeNFiDDiCh SPeC reS 12 Yr $ 34.35 80.03607B gLeN gariOCh $ 16.35 86.0 3611B gLeNKiNChie 12 Yr $ 46.60 86.0 3620B gLeNFiDDiCh SOLer rSv 15 Yr $ 43.95 80.0 3625B gLeNFiDDiCh aNCNT rSv 18 Yr $ 60.50 86.03633B gLeNFiDDiCh graND reServa $ 139.00 80.0 3634B gLeNFiDDiCh 15Yr DiSTLY eDiTiON $ 51.80 102.0 3640B gLeNLiveT 18 Year $ 60.50 86.0 3641B gLeNLiveT SiNgLe MaLT 12 Yr $ 31.75 80.0 3641D gLeNLiveT SiNgLe MaLT 12 Yr $ 68.55 80.03641L gLeNLiveT SiNgLe MaLT 12 Yr $ 43.75 80.0 3643B gLeNLiveT arChive 86 21 Yr $120.70 86.0 3645B gLeNMOraNgie 10 Yr $ 34.35 86.0 3646B gLeNLiveT FreNCh OaK 15 Yr $ 41.35 80.0 3647B gLeNLiveT NaDUrra 16 Yr $ 47.40 112.4 3649B gLeNMOraNgie LaSaNTa $ 43.05 92.0 3650e gLeNMOraNgie 10 Yr - 100ML $ 25.85 89.2 3654B gLeNLiveT NaDUrra TriUM 91 $ 69.25 96.03656B gLeNMOraNgie QUiNTa rUBaN $ 43.05 92.0 3658B gLeNMOraNgie NeCTar D Or $ 56.15 92.0 3697B gLeNrOTheS SeLeCT reServe $ 38.80 80.03699B gLeNrOTheS SCOTCh $ 67.75 86.04291B highLaND ParK SNgL MaLT 12Yr $ 37.85 86.04296B highLaND ParK 18Y $107.00 86.0 4895B iriShMaN OrigiNaL CLaN WhiSKeY $ 17.65 80.04895L iriShMaN OrigiNaL CLaN WhiSKeY $ 27.95 80.0 5075B JaMeSON gOLD $ 56.15 80.05079B JaMeSON viNTage reS. $ 173.90 92.0 5081B JaMeSON 18 Yr $ 77.95 80.05083B JaMeSON 12 Yr $ 36.95 80.0 5145B JOhN Barr reD $ 11.40 80.05145D JOhN Barr reD $ 24.90 80.05207B J. MCDOUgaLS BLaDNOCh $ 77.45 111.6 5212B JOhN POWer & SON iriSh gLD $ 16.90 80.0 5220B JOhNNie WaLKer BLUe $203.95 80.0

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68 OhiO Beverage MONThLY NOveMBer 2011

5222B JOhNNie WaLKer DOUBLe BLaCK $39.50 80.0 5225B JOhNNY WaLKer BLK 100 aNNiveSarY $ 36.85 80.0 5229B JOhNNie WaLKer gOLD 18 Yr $ 74.60 80.05231B JOhNNie WaLKer grN $ 52.65 86.05384B KiLBeggaN $ 14.30 80.05507B LagavaULiN DiSTiLLerS eD. $ 86.90 86.0 5508B LagavaULiN SiNgLe MaLT 16 Yr $ 78.25 86.05542B LaPhrOaig 18 Yr $ 61.60 96.0 5543B LaPhrOaig CaSK STreNgTh 10 Yr $ 55.45 115.65544B LaPhrOaig SiNgLe MaLT 10 Yr $ 34.30 86.06012B MaCaLLaN CaSK STreNgTh SMS $ 51.80 117.66013B MaCaLLaN 12 Yr SiNgLe MaLT $ 43.05 86.06013D MaCaLLaN 12 Yr SiNgLe MaLT $ 86.00 86.0 6016B MaCaLLaN 18 Yr SiNgLe MaLT $131.20 86.06017B MaCaLLaN FiNe OaK 10 Yr $ 34.35 80.0 6018B MaCaLLaN FiNe OaK 15 Yr $ 71.85 86.06024B MaCaLLaN 25 Yr $686.05 86.06025B MaCaLLaN 30 Yr $1217.60 86.0 6344B MCCLeLLaNDS iSLaY $ 20.15 80.0 6346B MCCLeLLaNDS highLND $ 20.15 80.0 6395B MCivOr SCOTCh $ 12.55 80.06574B MiDLeTON $ 120.30 80.06576B MiChaeL COLLiNS BLeNDeD $ 21.25 80.0 6747B OBaN DiSTiLLerS aDDiTiON $ 69.45 86.0 6748B OBaN SiNgLe MaLT 14 $ 60.70 86.07480B OLD PULTeNeY 12 Yr $ 25.60 86.0 7721L PaDDY iriSh WhiSKeY $ 28.05 80.0 7980D PaSSPOrT SCOTCh $ 22.30 80.08327D QUeeN aNNe $ 18.45 80.0 8327L QUeeN aNNe $ 9.75 80.08480B rOgUe MaLT WhiSKeY $ 36.10 80.0 8383B reDBreaST iriSh WhiSKeY 12 Yr $ 43.05 80.0 8853D SCOreSBY SCOTCh $ 17.45 80.0 8983B SiNgLeTON SiNgLe MaLT 12 Yr $ 34.40 80.0 9026B SLaNe CaSTLe $ 20.35 80.0 9063B SPeYBUrN SiNgLe MaLT 10 Yr $ 20.40 86.0 9064B SPeYBUrN BraDaN OraCh $ 16.90 80.0 9145B TaLiSKer SiNgLe MaLT 10 Yr $ 51.10 91.6 9150B TaMDhU SCOTCh WhiSKeY 10 Yr $ 19.50 80.09188B FaMOUS grOUSe $ 19.80 80.0 9188D FaMOUS grOUSe $ 37.15 80.0 9317B TULLaMOre DeW - ireLaND $ 20.40 80.0 9317L TULLaMOre DeW - ireLaND $ 28.05 80.09605B WiLD SCOTSMaN 15 Yr $ 51.80 92.0 9606B WiLD SCOTSMaN BLaCK LaBeL $ 58.15 94.0

TeQUiLa

0038L agavaLeS TeQUiLa gOLD 110 $ 15.55 64.0 0039B agaverO OraNge TeQUiLa $ 18.65 110.00040B agave LOCO $ 25.75 71.00048B agavaLeS gOLD 80 $ 12.55 80.00050B aLieN TeQUiLa SiLver $ 45.30 80.00093L aQUi vaMOS TeQ BLaNCO $ 9.50 80.0 0371B aSOMBrOSO SiLver $ 19.30 80.00372B aviON aNeJO $ 47.45 80.00373B aviON rePOSaDO $ 43.05 80.00374B aviON SiLver $ 38.70 80.00487B BaLUarTe TeQUiLa $ 19.55 80.0 1544B CaBO WaBO aNeJO $ 38.70 80.0 1545B CaBO WaBO BLaNCO $ 30.00 80.0 1546B CaBO WaBO rePOSaDO $ 34.30 80.0 1628e CUervO eSPeCiaL SiLver 200 $ 5.50 80.0 1662e PaTrON aNeJO $ 16.40 80.0 1664e PaTrON SiLver 200ML $ 14.65 80.01674e SaUZa hOrNiTOS PLaTa $ 5.25 80.0 1676e PaTrON rePOSaDO $ 15.50 80.0 1810B CaSa NOBLe CrYSTaL $ 19.30 80.01846B CaZaDOreS aNeJO $ 34.95 80.0 1847B CaZaDOreS BLaNCO $ 22.05 80.0 1848B CaZaDOreS rePOSaDO $ 26.45 80.0 1857B CeNTeNariO PLaTa $ 18.35 80.0 1858B CeNTeNariO rePOSaDO $ 21.05 80.0 1859B CeNTeNariO rOSaNgeL $ 14.30 80.0 1860B CeNTeNariO TeNaMPa aZUL $ 16.90 80.01862B ChaMUCOS rePOSaDO eSP TeQ $ 42.65 80.02280B COraZON TeQUiLa aNJeO $ 31.50 80.02281B COraZON BLaNCO $ 22.00 80.0 2282B COraZON rePOSaDO $ 25.60 80.0 2306B COrONaDO TeQUiLa $ 10.70 90.0 2317B COrZO rePOSaDO $ 32.00 80.0 2318B COrZO SiLver $ 35.50 80.0 2410B CUervO eSPeCiaL $ 16.10 80.0 2410D CUervO eSPeCiaL $ 30.10 80.0 2410e CUervO eSPeCiaL $ 11.95 80.0 2410L CUervO eSPeCiaL $ 21.70 80.0 2411B 1800 rePOSaDO TeQ $ 24.60 80.0 2411D 1800 rePOSaDO TeQ $ 36.30 80.02411L 1800 rePOSaDO TeQ $ 29.80 80.0 2721B DON JULiO aNeJO $ 21.95 80.02721e DON JULiO aNeJO $ 26.65 80.0 2722B DON JULiO BLaNCO $ 43.70 80.0 2722D DON JULiO BLaNCO $ 79.05 80.0 2724B DON JULiO rePOSaDO $ 45.20 80.02725B DON JULiO reaL $263.50 80.02726B DON JULiO 70Th aNNiverSarY $ 61.50 80.0 2760B DOS LUNaS SiLver $ 31.75 80.0 2761B DOS MaNOS BLaNCO $ 13.40 80.0

2883B eL arCO aNeJO $ 50.75 80.02884B eL arCO BLaNCO $ 43.70 80.02885B eL arCO rePOSaDO $ 50.75 80.02891B eL CaBaLLO eSTreLLa MiXTO $16.00 80.0 2899B eL CharrO rePOSaDO $12.55 80.02900B eL CharrO SiLver $12.55 80.02903B 1800 TeQUiLa SiLver $ 24.60 80.02903D 1800 TeQUiLa SiLver $ 36.30 80.0 2903L 1800 TeQUiLa SiLver $ 29.80 80.0 2905B 1800 SeLeCT SiLver $ 30.00 100.0 2907B eL graDO BLaNCO $ 33.95 80.02908B 1800 COLLeCTiON eXTra aNeJO $ 1556.30 80.02909B eL MaYOr aNeJO $ 30.00 80.0 2910B eL MaYOr BLaNCO $ 16.20 80.0 2911B eL MaYOr rePOSaDO $ 17.10 80.0 2914B eL JiMaDOr aNeJO $ 21.25 80.0 2916B eL JiMaDOr BLaNCO $ 16.00 80.0 2916D eL JiMaDOr BLaNCO $ 29.30 80.0 2917B eL JiMaDOr rePOSaDO $ 16.00 80.02917D eL JiMaDOr rePOSaDO $ 29.30 80.0 2926B eL TOrO gOLD $ 12.55 80.0 2926D eL TOrO gOLD $ 23.15 80.02926L eL TOrO gOLD $ 15.80 80.0 2927B eL TOrO SiLver $ 12.55 80.0 2927D eL TOrO SiLver $ 16.65 80.0 2927L eL TOrO SiLver $ 15.80 80.02937B eSPOLON BLaNCO $ 21.25 80.0 2940B eSPOLON rePOSaDO $ 21.25 80.02996B FaMiLia CaMareNa rePOSaDO $ 17.75 80.02997B FaMiLia CaMareNa SiLver $ 17.75 80.0 3820B graN PaTrON PLaTiNUM TeQ $173.55 80.0 4109B herraDUra aNeJO $ 40.45 80.0 4114B herraDUra rePOSaDO $ 34.35 80.0 4115B herraDUra SiLver $ 34.35 80.0 5240L CUervO BLaCK MeDaLLiON $ 26.95 80.0 5243B CUervO TraDiCiONaL $ 18.60 80.0 5244B 1800 aNeJO $ 28.10 80.0 5247B CUervO eSPeCiaL SiLver $ 16.10 80.0 5247D CUervO eSPeCiaL SiLver $ 30.10 80.05247e CUervO eSPeCiaL SiLver $ 6.30 80.0 5247L CUervO eSPeCiaL SiLver $ 21.70 80.0 5249L JUareZ SiLver $ 9.85 80.0 5250L JUareZ gOLD $ 9.85 80.0 5253B CUervO PLaTiNO $ 41.95 80.05254L JUareZ gOLD DSS $ 7.95 80.0 5497B La PriMa WhiTe $ 9.25 80.05497D La PriMa WhiTe $ 17.40 80.0 5497L La PriMa WhiTe $ 9.75 80.0 5501B La PriMa gOLD TeQ $ 5.30 80.05501D La PriMa gOLD TeQ $ 17.40 80.0 5501L La PriMa gOLD TeQ $ 9.75 80.06001B LUNa NUeva aNeJO $ 40.55 80.0 6002B LUNa NUeva rePOSaDO $ 32.65 80.0 6003B LUNa NUeva SiLver $ 30.00 80.0 6004B LUNaZUL BLaNCO $ 15.20 80.06005B LUNaZUL rePOSaDO $ 15.15 80.0 6058B MaeSTrO DOBeL $ 43.05 80.0 6110B MargariTaviLLe iSLaND LiMe $ 10.80 50.0 6112B MargariTaviLLe TrOP TaNger $ 6.95 70.06117B MargariTaviLLe LaST MaNgO $ 11.65 70.0 6118B MargariTaviLLe TeQ SiLver $ 10.80 80.0 6119B MargariTaviLLe TeQ gOLD $ 10.80 80.06119D MargariTaviLLe TeQ gOLD $ 23.20 80.0 6345L MaTaDOr gOLD TeQ $ 10.25 80.0 6580B MiLagrO SiLver $ 23.85 80.06584B MiLagrO aNeJO $ 34.35 80.0 6585B MiLagrO rePOSaDO $ 26.50 80.0 6586B MiLagrO SBr reP $ 47.45 80.0 6588B MiLagrO SBr SiLver $ 43.05 80.0 6642B MONTe aLBaN TeQUiLa $ 15.60 80.0 6645L MONTeZUMa BLUe $ 7.15 80.0 6647L MONTeZUMa WhiTe - MeXiCO $ 9.75 80.06649L MONTeZUMa gOLD – MeXiCO $ 9.75 80.0 6731B 901 SiLver TeQUiLa $ 34.35 80.06863B vOODOO TiKi aNeJO $ 47.10 80.06864B vOODOOTiKi BLUe DragON $ 16.55 67.06865B vOODOOTiKi DeSerT rOSe $ 21.25 67.0 6866B vOODOOTiKi greeN DragON $ 16.55 67.06867B vOODOOTiKi PLaTiNUM $ 29.00 80.0 6868B vOODOOTiKi raPOSaDO $ 33.55 80.0 7979B ParTiDa BLaNCO $ 43.05 80.0 7982B PaTrON aNeJO $ 49.80 80.07982D PaTrON aNeJO $110.05 80.0 7984B PaTrON SiLver $ 42.80 80.0 7984D PaTrON SiLver $ 92.45 80.0 7985B PaTrON rePOSaDO $ 43.70 80.08063B PePe LOPeZ gOLD $ 10.55 80.08280B POrFiDiO PLaTa $ 47.25 80.08281B POrFiDiO SiLver $ 24.50 80.0 8440D riO graNDe SiLver $ 17.40 80.0 8440L riO graNDe SiLver $ 9.75 80.0 8442L riO graNDe gOLD $ 9.75 80.0 8717B CieN aNOS BLaNCO $ 15.85 80.0 8718B CieN aNOS rePOSaDO $ 9.05 80.0 8719B SaUZa BLaNCO $ 13.20 80.0 8719L SaUZa BLaNCO $ 19.40 80.08721B SaUZa TreS geN PLaTa TeQ. $ 35.20 80.0 8722B SaUZa TreS geNer aNeJO $ 39.60 80.0 8723B SaUZa eXTra gOLD $ 13.20 80.0

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NOveMBer 2011 OhiO Beverage MONThLY 69

8723D SaUZa eXTra gOLD $ 26.40 80.0 8723L SaUZa eXTra gOLD $ 19.40 80.0 8727B SaUZa CONMeMOraTivO $ 17.60 80.0 8733B SaUZa hOrNiTOS aNeJO $ 24.65 80.0 8734B SaUZa hOrNiTOS PLaTa $ 19.35 80.08734D SaUZa hOrNiTOS PLaTa $ 33.65 80.08737B SaUZa BLUe SiLver $ 16.00 80.08739L SaUZa girO SiLver $ 9.30 80.08860B SCOrPiaN MeZCaL aNeJO 1 Yr $ 17.35 80.0 8861B SCOrPiaN MeZCaL aNeJO 3 Yr $ 35.85 80.08862B SCOrPiaN MeZCaL rePOSaDO $ 14.85 80.08863B SCOrPiaN MeZCaL SiLver $ 16.15 80.0 8931B SeNOr FrOgS PLaTa $ 12.35 80.0 8932B SeNOr FrOgS rePOSaDO $ 14.10 80.08942B SeMeNTiaL SiLver TeQ $ 38.45 80.0 9169B TaraNTULa aZUL $ 16.75 70.0 9170B TaraNTULa rePOSaDO $ 13.45 80.0 9171B TaraNTULa LiMe $ 12.75 70.09172B TaraNTULa STaWBerrY $ 12.75 70.09173B SaUZa hOrNiTOS rePOSaDO $ 21.10 80.09176B TeQUiLa rePOSaDO $ 32.60 80.09177B TeQUiLa SiLver $ 30.00 80.09178B TeQ OChO PLaTa LaS POMeZ $ 43.05 80.09179B TeQ OChO rePOSaDO LaS POMeZ $ 47.45 80.09180B TeQ OChO aNeJO eXT eL vegL $130.35 80.09181B TeQ OChO aNeJO SaN aUgUSTN $51.80 80.0 9184B TeQUiLa 30 - 30 rePOSaDO $ 19.30 80.0 9199L 3 iSLaND WhiTe TeQUiLa $ 9.75 80.0 9222B Tierra'S aNeJO $ 29.95 80.0 9223B Tierra'S BLaNCO $ 25.60 80.09224B Tierra'S rePOSaDO $ 27.35 80.0 9252L TOrTiLLa SiLver $ 8.35 80.0 9253L TOrTiLLa gOLD $ 8.35 80.0 9308B TreS riOS SiLver $ 19.60 80.09309B TreS riOS rePOSaDO $ 20.15 80.0 9363B TWO FiNgerS TeQUiLa gOLD $ 12.55 80.0 9364B TWO FiNgerS TeQUiLa WhiTe $ 11.65 80.0 9737B ZaPOPaN rePOSaDO $ 7.65 80.0

vODKa

0027B aBSOLUT WiLD Tea $ 16.90 80.00028B aBSOLUT CiTrON $ 16.90 80.00028D aBSOLUT CiTrON $ 29.30 80.0 0028L aBSOLUT CiTrON $ 24.60 80.00034B aLCheMia ChOCOLaTe $ 14.75 80.0 0036B aBSOLUT KUraNT vDK $ 12.20 80.0 0042B aBSOLUT aPeaCh $ 16.90 80.00042L aBSOLUT aPeaCh $ 17.25 80.00049B aBSOLUT OrieNT aPPLe $ 16.90 80.00052B aBSOLUT Berri aCai $ 16.90 80.0 0054B aBSOLUT 100 BLaCK $ 20.40 100.0 0054L aBSOLUT 100 BLaCK $ 17.60 100.00056B aBSOLUT SaN FraNCiSCO $ 16.90 80.0 0057B aBSOLUT 80 $ 16.90 80.0 0057D aBSOLUT 80 $ 33.65 80.0 0057e aBSOLUT 80 $ 18.90 80.0 0057L aBSOLUT 80 $ 24.60 80.00060B aBSOLUT PearS $ 16.90 80.0 0060L aBSOLUT PearS $ 15.35 80.0 0061B aBSOLUT PePPar vDK $ 16.90 80.0 0062L aBSOLUT rUBY reD $ 24.60 80.0 0063e aBSOLUT MiNi Bar $ 6.75 80.0 0064B aBSOLUT MaNDriN vDK $ 16.90 80.0 0064D aBSOLUT MaNDriN vDK $ 29.30 80.0 0064L aBSOLUT MaNDriN vDK $ 24.60 80.0 0068L aBSOLUT raSPBerri $ 24.60 80.0 0069B aBSOLUT vaNiLa $ 16.90 80.0 0069L aBSOLUT vaNiLa $ 24.60 80.00070L aBSOLUT & CiTrON TWiN PaCK $ 42.20 80.0 0074L aBSOLUT MaNgO $ 24.60 80.0 0194D ariSTOCraT $ 11.85 80.00194L ariSTOCraT $ 7.10 80.00450B BaCKON $ 25.60 80.0 0194L ariSTOCraT $ 7.10 80.0 0737B ParaMOUNT CherrY $ 8.20 65.0 0737D ParaMOUNT CherrY $ 14.85 65.0 0737L ParaMOUNT CherrY $ 10.70 65.00832B BeLveDere BLDY MarY $ 22.15 80.0 0834B BeLveDere PiNK graPeFrUiT $ 22.15 80.0 0835B BeLveDere BLaCK raSPBerrY $ 22.15 80.0 0838B BeLveDere vDK $ 22.15 80.0 0838D BeLveDere vDK $ 46.75 80.0 0838L BeLveDere vDK $ 34.15 80.0 0840B BeLveDere iX $ 24.00 80.0 0841B BeLveDere CYTrUS $ 22.15 80.0 0842B BeLveDere OraNge $ 22.15 80.0 0846B BeLveDere iNTeNSe $ 25.60 100.0 0946B BLavOD The BLaCK $ 20.95 80.00847B BeLveDere iNTeNSe UNFiLTereD $ 23.90 80.00953B BLUe aNgeL vODKa $ 17.35 80.0 0958B BLUe iCe vDK $ 14.30 80.0 0958D BLUe iCe vDK $ 24.95 80.0 1390B BOMBOra vDK $ 9.00 80.0 1426B BOrU OrigiNaL vDK $ 9.95 80.0 1426D BOrU OrigiNaL vDK $ 20.20 80.0 1483B BOYD & BLair $ 20.20 80.0 1523B BUrNeTTS eSPreSSO $ 5.15 70.0

1525B BUrNeTTS $ 8.15 80.0 1525D BUrNeTTS $ 13.60 80.0 1525L BUrNeTTS $ 9.75 80.0 1526B BUrNeTTS PiNK LeMONaDe $ 7.30 70.01527B BUrNeTTS raSPBerrY $ 7.30 70.0 1528B BUrNeTT'S vaNiLLa $ 7.30 70.0 1529B BUrNeTT'S FrUiT PUNCh $ 7.30 70.0 1530B BUrNeTTS SOUr aPPLe $ 7.30 70.0 1531B BUrNeTTS CherrY $ 7.30 70.0 1533B BUrNeTTS BLUeBerrY $ 7.30 70.0 1534B BUrNeTTS STraWBerrY $ 7.30 70.0 1536B BUrNeTTS OraNge CreMe vODKa $ 7.30 70.01539B BUrNeTTS WaTerMeLON $ 7.30 70.0 1540B BUrNeTTS WhiPPeD CreaM $ 7.30 70.01611e BUrNeTTS vODKa $ 2.95 80.01640e greY gOOSe 200ML $ 9.50 80.01641e greY gOOSe L'OraNge $ 9.50 80.01643e greY gOOSe Le CiTrON $ 9.50 80.01661e ParaMOUNT 100 vODKa $ 4.20 100.0 1675e SKYY 200 $ 4.20 80.0 1676e SMirNOFF 100 $ 5.25 100.0 1678e SveDKa TraveLer 200 $ 3.30 80.01852B ChaMBOrD FLavOreD vODKa $ 21.25 75.0 2009B ChOPiN $ 25.60 80.02012B ChOPiN rYe vODKa $ 25.60 80.0 2048B CirOC SUPer PreMiUM $ 31.30 80.0 2048D CirOC SUPer PreMiUM $ 61.45 80.0 2048L CirOC SUPer PreMiUM $ 35.05 80.0 2050B CirOC COCONUT $ 31.30 70.02050L CirOC COCONUT $ 34.40 70.0 2051B CirOC PeaCh $ 31.30 70.0 2053B CirOC reD BerrY $ 31.30 70.02053D CirOC reD BerrY $ 61.45 70.02053L CirOC reD BerrY $ 34.40 70.0 2358L Crav vODKa $ 28.70 80.0 2385B CriSTaLL SigNaTUre SerieS $ 13.40 80.0 2392D CrOWN rUSSe 80 PrOOF vDK $ 1165 80.0 2392L CrOWN rUSSe $ 6.85 80.0 2444B CrYSTaL heaD $ 43.05 80.0 2444D CrYSTaL heaD $ 86.00 80.02455B CUPCaKe ChiFFON vODKa $ 15.15 70.02456B CUPCaKe DeviLS FOOD vODKa $ 15.15 70.02457B CUPCaKe FrOSTiNg vODKa $ 15.15 70.02458B CUPCaKe OrigiNaL vODKa $ 15.15 70. 2452B CrYSTaL SPiriTS BUCKeYe vODKa $ 16.85 80.0 2658B DeNaKa $ 7.30 70.0 2659B DeNaKa BLaCK CherrY $ 7.30 70.02778B DOUBLe CrOSS vODKa $ 34.30 80.02782B DOWNUNDer $ 7.40 80.0 2893B eD harDY $ 23.85 80.02895B eFFeN CUCUMBer $ 21.25 75.02896B eFFeN BLaCK CherrY $ 21.25 75.0 2897B eFFeN $ 21.25 80.02898B eFFeN raSPBerrY $ 21.25 80.0 2952B everCLear $ 14.05 190.0 3011B FiNLaNDia 80 $ 12.55 80.0 3011D FiNLaNDia 80 $ 24.95 80.0 3011L FiNLaNDia 80 $ 19.30 80.0 3014B FiNLaNDia graPeFrUiT $ 12.55 75.0 3016B FireFLY SWeeT Tea $ 16.90 70.0 3016D FireFLY SWeeT Tea $ 24.95 70.0 3019B FiNLaNDia MaNgO FUSiON $ 12.55 75.0 3020B FiNLaNDia TaNgeriNe FUSiON $ 13.15 75.03023B FireSTarTer vODKa $ 18.65 80.0 3025B FireFLY MiNT Tea $ 5.80 70.0 3026B FireFLY raSPBerrY Tea vDK $ 14.30 70.03028B FireFLY SKiNNY Tea $ 16.90 60.0 3031B FiNLaNDia raSPerrY $ 12.55 75.03086B FrOZeN ghOST vODKa $ 25.00 80.0 3072L 42 BeLOW PUre $16.75 84.03079B 44 NOrTh hUCKLeBerrY vODKa $ 21.25 70.03080B 44 NOrTh NOrTh raiNer vODKa $ 21.25 70.0 3084B FriS $ 8.15 80.0 3084D FriS $ 16.20 80.03084L FriS $ 10.60 80.0 3088B FUZZY $ 25.60 80.03089B FriS BLUeBerrY vODKa $ 11.70 151.0 3097B gaLeNS $ 12.55 151.0 3579B giLBeY’S TrvLr 80 $ 7.40 80.0 3586B giLBeY'S vDK 100 $ 8.20 100.0 3586D giLBeY'S vDK 100 $ 18.45 100.03691B gODiva ChOCOLaTe $ 26.35 60.03692B gODiva ChOCOLaTe $ 26.35 60.0 3783B gOrDONS TraveLer $ 8.20 80.03888B graND TOUriNg vODKa $ 16.45 80.0 3907B greY gOOSe $ 28.20 80.0 3907D greY gOOSe $57.35 80.0 3907L greY gOOSe $ 34.40 80.0 3909L greY gOOSe La POire $ 34.40 80.0 3910L greY gOOSe L'OraNge $ 34.40 80.0 3912L greY gOOSe Le CiTrON $ 34.40 80.0 3919e greY gOOSe 50ML MULTi-PaCK $ 8.45 80.0 3968B haMMer & SiCKLe vDK $ 22.15 80.0 3971B haNgar ONe STraighT $ 25.60 80.03973B haNgar ONe ChiPOTLe ChiLi $ 25.60 80.0 3975B haNgar ONe KaFFir LiMe vDK $ 25.60 80.03976B haNgar ONe MaNDariN $ 25.60 80.03977B haNgar ONe BLUeBerrY $ 25.60 80.04869B iCeBUrg vDK $ 7.85 80.0

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70 OhiO Beverage MONThLY NOveMBer 2011

5000D giLBeY'S vDK 80 $ 14.70 80.0 5000L giLBeY'S vDK 80 $ 9.15 80.0 5004D CrYSTaL vDK 80 $ 11.85 80.0 5004L CrYSTaL vDK 80 $ 7.10 80.0 5013D FLeiSChMaNN rOYaL $ 11.55 80.0 5015D WOLFSChMiDT $ 14.50 80.0 5015L WOLFSChMiDT $ 8.05 80.0 5016B SMirNOFF #57 100 $ 13.00 100.0 5016D SMirNOFF #57 100 $ 26.35 100.0 5016L SMirNOFF #57 100 $ 17.25 100.0 5018B gOrDONS 80 $ 8.20 80.05018D gOrDONS 80 $ 16.25 80.0 5018L gOrDONS 80 $ 9.70 80.0 5020B ParaMOUNT 80 $ 7.00 80.0 5020D ParaMOUNT 80 $ 14.45 80.0 5020L ParaMOUNT 80 $ 8.70 80.0 5021B SMirNOFF NO. 21 80 $ 11.40 80.0 5021D SMirNOFF NO. 21 80 $ 20.20 80.0 5021e SMirNOFF NO. 21 80 $ 7.85 80.0 5021L SMirNOFF NO. 21 80 $ 13.75 80.0 5025D Mr BOSTON riva 100 $ 13.60 100.0 5028D BarTON vDK $ 11.75 80.0 5028L BarTON vDK $ 7.00 80.0 5029B BarTON TraveLer $ 11.60 80.0 5030L haLLerS 80 $ 6.85 80.0 5033L TaMirOv 100 $ 4.95 100.0 5036D NiKOLai $ 13.60 80.0 5036L NiKOLai $ 7.00 80.0 5038B ParaMOUNT 100 $ 9.05 100.0 5038D ParaMOUNT 100 $ 17.10 100.0 5038L ParaMOUNT 100 $ 10.20 100.0 5039B ParaMOUNT 90 $ 7.50 90.0 5039D ParaMOUNT 90 $ 15.95 90.05039L ParaMOUNT 90 $ 7.10 90.0 5040B POPOv 80 $ 6.90 80.0 5040D POPOv 80 $ 13.65 80.0 5040L POPOv 80 $ 8.05 80.05074B JaMeS river PLaNT SWeeT vODKa $ 17.00 70.0 5090B JeaN MarC XO vDK $ 28.30 80.0 5106B JereMiah WeeD SWeeT Tea $ 16.95 70.0 5106D JereMiah WeeD SWeeT Tea $ 24.95 70.0 5210B JOhN MCCULLOCh $ 11.90 80.0 5258B Jr JOhNSONS MiDNighT MOON $ 17.75 80.05261B Jr JOhNSONS MiDNighT MOON aPPLe Pie $ 17.75 80.0 5308B KaMChaTKa 80 $ 6.45 80.0 5308D KaMChaTKa 80 $ 13.65 80.0 5308L KaMChaTKa 80 $ 7.85 80.0 5309B KaMChaTKa 90 $ 8.90 90.0 5309D KaMChaTKa 90 $ 16.20 90.0 5310L KaMChaTKa CherrY $ 9.95 70.0 5311L KaMChaTKa graPe $ 9.95 70.05313B KaMChaTKa TraveLer $ 6.45 80.0 5382B KeTeL ONe $ 20.20 80.0 5382D KeTeL ONe $ 40.65 80.0 5382e KeTeL ONe $ 20.70 80.0 5382L KeTeL ONe $ 28.95 80.0 5383D KeTeL ONe CiTrOeN $ 40.65 80.0 5383L KeTeL ONe CiTrOeN $ 28.95 80.0 5385L KeTeL ONe OraNJe $ 28.95 80.0 5386B KhOrTYTSa hONeY PePPer $ 25.40 80.05387B KhOrTYTSa PLaTiNUM $ 24.60 80.0 5489B KOrSKi TraveLer $ 6.50 80.0 5490B KOrSKi $ 6.50 80.0 5490D KOrSKi $ 11.85 80.0 5490L KOrSKi $ 7.10 80.05492B KUTSKOUa $ 8.90 80.0 5882B LeveL $ 25.60 80.06008B LUKSUSOWa $ 9.90 80.0 6008D LUKSUSOWa $ 23.20 80.0 6391D MC COrMiCK $ 13.00 80.0 6391L MC COrMiCK $ 7.35 80.0 6428B MeDea $ 38.70 80.0 6460L Meier'S vDK PLaSTiC $ 7.40 80.06591B KrU vODKa $ 16.85 82.0 6620B MONOPOLOWa POTaTO $ 12.55 80.06659B MOON MOUNTaiN vODKa $ 16.95 70.06660B MOON MTN COaSTaL CiTrUS $ 16.95 70.06661B MOON MTN WiLD raSPBerrY $ 16.95 70.06718L NeW aMSTerDaM vODKa $ 13.25 70.06741B OCeaN vODKa $ 28.25 70.07336L Mr BOSTON vODKa $ 6.75 80.07698B OYO $ 27.90 80.07699B OYO hONeY vaNiLLa BeaN $ 28.85 80.07701B OYO STONe FrUiT $ 28.70 80.07716B NUTLiQUOr PeaNUT BUTTer $ 30.80 80.0 7728L ParaMOUNT OraNge FLv vDK $ 10.70 65.0 7834L Para ULTra BUBBLe $ 10.70 65.07834D Para ULTra BUBBLe $ 15.35 65.0 7837L ParaMOUNT vaNiLLa $ 10.70 65.0 7846D ParaMOUNT graPe $ 14.85 65.0 7846L ParaMOUNT graPe $ 10.70 65.0 7897L ParaMOUNT SWeeT Tea $ 10.70 65.0 7921B ParaMOUNT 100 TrvLr $ 8.85 100.0 7990B PeaChKa $ 3.30 70.0 7991B PearL $ 9.90 80.0 7992B PearL POMegraNaTe $ 9.90 70.07994B PearL CUCUMBer vDK $ 9.90 70.0 7995B PearL BLUeBerrY vDK $ 5.20 70.07996B PearL COCONUT vDK $ 9.90 70.0

7997B PearL PLUM $ 9.90 70.08074B PeUreUX $ 26.85 70.08234B PiNNaCLe COCONUT $ 11.95 70.08236B PiNNaCLe CaKe $ 11.40 70.08237B PiNNaCLe COTTON CaNDY $ 11.40 70.0 8238B PiNNaCLe CiTrUS $ 11.40 70.0 8239B PiNNaCLe BerrY $ 11.40 70.0 8241B PiNNaCLe Le DOUBLe eXPreSSO $ 11.40 70.0 8242B PiNNaCLe KiWi STraWBer $ 11.40 70.0 8243B PiNNaCLe $ 11.40 80.0 8243D PiNNaCLe $ 18.80 80.0 8243L PiNNaCLe $ 12.35 80.0 8244B PiNNaCLe CherrY vDK $ 11.40 70.0 8244D PiNNaCLe CherrY vDK $ 18.80 70.0 8245B PiNNaCLe raSPBerrY $ 11.40 70.0 8246B PiNNaCLe graPe $ 11.40 70.08248B PiNNaCLe MaNgO $ 11.40 70.0 8250B PiNNaCLe vaNiLLa $ 11.40 70.0 8251B PiNNaCLe TrOPiCaL PUNCh $ 11.40 70.0 8252B PiNNaCLe 100 $ 12.55 100.08253B PiNNaCLe WhiPPeD $ 11.40 70.0 8253D PiNNaCLe WhiPPeD $ 18.80 70.08254B PiNNaCLe ChOCOLaTe WhiPPeD $ 11.40 70.08254D PiNNaCLe ChOCOLaTe WhiPPeD $ 18.80 70.08255B PiNNaCLe OraNge WhiPPeD $ 11.40 70.0 8256B PiNNaCLe gUMMY $ 11.40 70.0 8257B PiNNaCLe MarShMaLLOW $ 11.95 70.0 8283B PLaYerS eXTreMe CaraMeL $ 12.85 70.0 8285B PLaYerS eXTrM CherrY vDK $ 12.85 70.0 8291B POPOv TraveLer $ 6.90 80.0 8293B Prairie OrgaNiC KOSher vDK $ 15.60 80.0 8295B PravDa $ 17.50 80.0 8321B PrOOF 105 $ 8.20 105.0 8323B PUrUS $ 16.90 80.0 8325B PrOOF 110 $ 8.25 110.0 8338B raiN OrgaNiCS $ 14.30 80.0 8338D raiN OrgaNiCS $ 24.60 80.0 8413B reYKa vDK $ 21.30 80.08488B rOKK CiTrUS $ 9.65 70.08490B rOKK OraNge $ 9.65 70.08492B rOKK $ 9.65 80.0 8627D rUSKOva geNUiNe rUSSiaN vD $ 16.20 80.0 8631B rUSSiaN STaNDarD OrigiNaL $ 16.90 80.0 8631D rUSSiaN STaNDarD OrigiNaL $ 30.15 80.0 8880B SeagraMS eXTra SMOOTh vDK $ 9.05 80.0 8880D SeagraMS eXTra SMOOTh vDK $ 18.80 80.0 8880L SeagraMS eXTra SMOOTh vDK $ 12.35 80.08884B SeagraMS aPPLe $ 9.05 80.0 8885B SeagraMS BLaCK CherrY $ 6.25 70.08886B SeagraMS CiTrUS $ 9.05 80.0 8896D SKOL $ 13.00 80.0 8896L SKOL $ 6.75 80.0 8908B SeagraMS raSBerrY $ 9.05 80.0 8910B SeagraM'S SWeeT Tea $ 9.90 70.0 8915B SeagraMS PLaTiNUM $ 10.80 100.0 8915D SeagraMS PLaTiNUM $ 21.45 100.0 8930L SeNaTOrS CLUB vDK $ 4.95 80.08934B SeverKa $ 9.60 80.08937B SeveN BrOTherS vODKa $ 28.30 80.0 9006L SKYY iNFUSiONS BLOOD OraNg $ 15.85 70.09007L SKYY iNFUSiONS DragON FrUiT $ 15.85 70.09008e SKYY iNFUSiONS raiNBOW PaC $ 5.00 70.0 9009L SKYY iNFUSiON PiNeaPPLe $ 15.85 70.0 9010L SKYY iNFUSiON PaSSiONFrUiT $ 15.85 70.0 9011L SKYY iNFUSiON raSPBerrY $ 15.85 70.0 9012B SKYY $ 14.20 80.0 9012D SKYY $ 26.75 80.0 9012e SKYY $ 14.40 80.0 9012L SKYY $ 18.40 80.0 9014D SKYY iNFUSiON CiTrUS $ 24.95 70.0 9014L SKYY iNFUSiON CiTrUS $ 15.85 70.0 9016L SKYY iNFUSiON CherrY $ 15.85 70.0 9017L SKYY iNFUSiONS giNger vDK $ 15.85 70.0 9018L SKYY iNFUSiON graPe $ 15.85 70.0 9022B SMirNOFF BLaCK CherrY $ 11.95 70.0 9024B SMirNOFF BLUeBerrY $ 11.95 70.0 9024L SMirNOFF BLUeBerrY $ 14.60 70.0 9025B SMirNOFF CraNBerrY $ 11.95 70.0 9027B SMirNOFF DarK rOaSTeD eSPr $ 13.00 100.0 9028B SMirNOFF MeLONTWiST $ 11.95 70.0 9029B SMirNOFF LiMe $ 11.95 70.09030e SMirNOFF FLavOr TWiST 5 PaCK $ 3.85 70.0 9032B SMirNOFF SiLver $ 12.85 90.4 9032D SMirNOFF SiLver $ 24.45 90.4 9032L SMirNOFF SiLver $ 16.40 90.4 9033B SMirNOFF greeNaPPLe $ 11.95 70.0 9033L SMirNOFF greeNaPPLe $ 14.60 70.0 9034B SMirNOFF CiTrUS $ 24.85 70.0 9034D SMirNOFF CiTrUS $ 24.85 70.0 9034L SMirNOFF CiTrUS $ 14.60 70.0 9035B SMirNOFF POMegraNaTe TWiST $ 11.95 70.0 9036B SMirNOFF TraveLer $ 11.40 80.0 9037B SMirNOFF PaSSiON FrUiT $ 11.95 70.0 9038B SMirNOFF OraNge $ 11.95 70.0 9038D SMirNOFF OraNge $ 24.85 70.0 9038L SMirNOFF OraNge $ 14.60 70.0 9039B SMirNOFF raSPBerrY $ 11.95 70.0 9039D SMirNOFF raSPBerrY $ 24.85 70.0 9039L SMirNOFF raSPBerrY $ 14.60 70.0

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NOveMBer 2011 OhiO Beverage MONThLY 71

9040B SMirNOFF vaNiLLa $ 11.95 70.0 9040D SMirNOFF vaNiLLa $ 24.85 70.0 9040L SMirNOFF vaNiLLa $ 14.60 70.0 9041B SMirNOFF STraWBerrY $ 11.95 70.0 9042B SMirNOFF Pear TWiST $ 11.95 70.0 9043B SMirNOFF PiNeaPPLe TWiST $ 11.95 70.0 9044B SMirNOFF WaTerMeLON $ 11.95 70.0 9044L SMirNOFF WaTerMeLON $ 14.60 70.0 9045B SMirNOFF WhiTegraPe $ 11.95 70.0 9046B SOBieSKi $ 8.15 80.0 9046D SOBieSKi $ 18.80 80.0 9046L SOBieSKi $ 10.60 80.0 9047B SMirNOFF SPiCeD rOOT Beer $ 13.00 100.0 9048L SOBieSKi CYNaMON $ 11.50 70.0 9049B SOBieSKi vDK(gLaSS) $ 8.15 80.0 9050L SOBieSKi vaNiLia $ 10.60 70.09051L SOBieSKi CYTrON $ 10.60 70.09057L SOBieSKi KaraMeL $ 10.60 70.09060L SOBieSKi OraNge $ 10.60 70.09066B SOBieSKi raSPBerrY $ 10.60 70.09066L SOBieSKi raSPBerrY $ 10.60 70.09067B SQUare ONe BaSiL $ 10.60 70.09068B SQUare ONe BOTaNiCaL $ 30.00 80.09073B SMOOTh aMBLer WhiTeWaTer $ 25.60 80.09074B SMirNOFF COCONUT $ 11.95 70.09075B SMirNOFF FLUFFeD MarShMaLLOW $ 11.95 60.09076B SMirNOFF WhiPPeD CreaM $ 11.95 60.0 9093B STaWSKi $ 14.30 80.0 9114B SveDKa TraveLer $ 10.80 80.0 9116L SYN $ 9.45 80.0 9128B STOLiChNaYa BLUeBeri vDK $ 16.90 70.0 9128L STOLiChNaYa BLUeBeri vDK $ 25.45 70.09129B STOLiChNaYa ChOC raZBeri $ 16.90 75.0 9130B STOLiChNaYa CiTrOS FLv vDK $ 16.90 70.0 9131D STOLiChNaYa OhraNJ $ 23.40 70.0 9131B STOLiChNaYa OhraNJ LiMiTD eD $ 16.90 70.09131L STOLiChNaYa OhraNJ $ 25.45 70.0 9133B STOLiChNaYa 100 $ 17.80 100.0 9134B STOLiChNaYa eLiT $ 51.80 80.0 9135B STOLiChNaYa $ 16.90 80.0 9135D STOLiChNaYa $ 33.65 80.0 9135L STOLiChNaYa $ 25.45 80.09136B STOLiChNaYa WiLD CherrY $ 16.90 75.0 9137B STOLiChNaYa gaLa aPPLiK vD $ 16.90 70.0 9139B STOLi WhiTe POMegraNiK vDK $ 16.90 70.0 9143B STOLiChNaYa PeaChiK $ 10.30 70.0 9144B PLaTiNUM 7X vDK $ 8.15 80.09144L PLaTiNUM 7X vDK $ 10.60 80.0 9144D PLaTiNUM 7X vDK $ 16.20 80.0 9149B STOLiChNaYa raZBeri $ 16.90 70.0 9149L STOLiChNaYa raZBeri $ 25.45 70.0 9151B STOLiChNaYa STraSBeri $ 16.90 70.0 9154B STOLiChNaYa vaNiL $ 16.90 70.0 9154D STOLiChNaYa vaNiL $ 19.65 70.0 9154L STOLiChNaYa vaNiL $ 25.45 70.0 9156B TaNQUeraY STerLiNg $ 11.40 80.0 9156D TaNQUeraY STerLiNg $ 22.85 80.0 9156L TaNQUeraY STerLiNg $ 14.00 80.0 9158B SWeeT CarOLiNa LeMONaD vDK $ 12.55 70.0 9159B SWeeT CarOLiNa raSP Tea vDKa $ 12.55 70.0 9160B SWeeT CarOLiNa SWeeT Tea vODKa $ 12.55 70.0 9160D SWeeT CarOLiNa SWeeT Tea vODKa $ 11.50 70.0 9161B SveDKa raSPBerrY $ 10.80 75.0 9162B SveDKa vaNiLLa vDK $ 10.80 75.09163B SveDKa vaNiLLa vDK $ 10.80 75.0 9164B SveDKa SWeDiSh $ 10.80 80.0 9164D SveDKa SWeDiSh $ 20.55 80.0 9164L SveDKa SWeDiSh $ 13.15 80.0 9165B SveDKa CLeMeNTiNe $ 10.80 75.0 9166B SveDKa graPe vODKa $ 9.90 75.0 9175B SveDKa CherrY $ 10.80 75.0 9186B TeTON gLaCier $ 18.00 80.0 9193L JeWeL OF rUSSia ULTra $ 87.65 80.09196L 3 iSLaNDS vODKa $ 10.60 100.0 9197L 3 iSLaNDS vODKa $ 7.10 80.09200B 3 OLive CaKe $ 16.90 70.0 9201B 3 OLive BUBBLe $ 16.90 70.0 9201D 3 OLive BUBBLe $ 24.95 70.0 9201L 3 OLive BUBBLe $ 24.60 70.0 9202B 3 OLive BerrY $ 16.90 70.0 9203B 3 OLive CiTrUS $ 16.90 70.0 9204B 3 OLive rOOTBeer $ 16.90 70.0 9205B 3 OLive graPe $ 16.89 70.0 9205D 3 OLive graPe $ 24.95 70.0 9205L 3 OLive graPe $ 24.60 70.0 9207B 3 OLive OraNge $ 16.90 70.0 9208B 3 OLive CherrY vDK $ 16.90 70.0 9208D 3 OLive CherrY vDK $ 24.95 70.0 9208L 3 OLive CherrY vDK $ 24.60 70.0 9209B 3 OLive raSPBerrY $ 16.90 70.0 9210B 3 OLive $ 16.90 80.0 9210D 3 OLive $ 24.95 80.0 9210L 3 OLive $ 24.60 80.0 9211B 3 OLive ChOCOCLaTe $ 16.90 70.0 9213B 3 OLive vaNiLLa $ 16.90 70.0 9215B 3 OLive WaTerMeLON $ 16.90 70.0 9216B 3 OLive POMegraNTe $ 16.90 70.0 9217B 3 OLive MaNgO FLv $ 16.90 70.0 9219B 3 OLive TriPLe ShOT eSPreSSO $ 16.90 70.0

9220B 360 $ 16.85 80.0 9227B 3 OLiveS raNgTaNg $ 16.90 70.09227D 3 OLiveS raNgTaNg $ 24.95 70.0 9228B 360 DOUBLe ChOCOLaTe $ 16.85 70.0 9232B TiTO'S haNDMaDe $ 16.00 80.0 9232D TiTO'S haNDMaDe $ 27.55 80.0 9232L TiTO'S haNDMaDe $ 20.20 80.09235B 3 OLive DUDe vODKa $ 16.90 70.09236B 360 MaNDariN OraNge $ 16.85 70.0 9367B ULTiMaT vDK $ 34.30 80.09370B U v CaKe vODKa $ 8.15 60.0 9371B U v BLUe raSPBerrY $ 8.15 60.0 9371D U v BLUe raSPBerrY $ 14.45 60.0 9372B U v $ 8.15 80.0 9372D U v $ 14.45 80.09372L U v $ 10.60 80.0 9373B U v graPe vDK $ 8.15 60.0 9374B U v PiNK LeMONaDe $ 8.15 60.0 9375B U v CherrY $ 8.15 60.0 9376B U v 103 $ 11.50 103.0 9377B U v COCONUT vDK $ 8.15 60.0 9378B UrSUS PUNCh $ 7.00 60.09380B Uv SWeeT greeN Tea $ 8.15 60.0 9381B UrSUS BLUe raSPBerrY $ 7.85 80.09382B UrSUS OrigiNaL $ 7.00 80.0 9385B vaMPYre reD $ 21.25 80.0 9428B veSiCa vODKa $ 10.80 80.0 9446B vaN gOgh DUTCh CaraMeL $ 16.00 70.0 9448B vaN gOgh DOUBLe eSPreSSO $ 16.00 70.0 9449B vaN gOgh eSPreSSO $ 16.00 70.0 9450D viKiNgFJOrD $ 17.95 80.0 9456B vaN gOgh $ 14.30 80.0 9456D vaN gOgh $ 18.35 80.0 9738B ZODiaC $ 9.20 80.0 9467B vOLi vODKa LYTe $ 21.30 60.09472D vOX $ 33.65 80.0 9472L vOX $ 24.60 80.0 9505B WaTerSheD DiSTiLLerY vODKa $ 22.00 80.0 9565B WhiTe DiaMOND $ 10.80 80.09672B CiNCiNNaTi MiCrO-vODKa $ 16.65 80.09673B CiNCiNNaTi vODKa 100 $ 32.10 100.09738B ZODiaC $ 15.75 80.0

COrDiaL

0017B aChaia CLaUSS OUZO $ 15.15 92.0 0029B aBSeNTe LiQUeUr $ 35.20 110.0 0041B Di SarONNO aMareTTO $ 19.40 56.0 0041L Di SarONNO aMareTTO $ 25.55 56.0 0053B aMareTTO gOZiO $ 10.40 48.0 0071B aMariTO aMareTTO $ 5.55 56.00124B rOOT $ 25.60 80.00125B SNaP $ 25.60 80.0 0551B ParaMOUNT rOCK & rYe $ 11.30 50.0 0552B BareNJager hONeY LiQUeUr $ 24.35 70.0 0557D BarTON LONg iSLaND iCe Tea $ 13.25 75.00557L BarTON LONg iSLaND iCe Tea $ 7.45 75.0 0565B BeNeDiCTiNe D.O.M. $ 28.20 80.0 0580L ParaMOUNT SLOe giN $ 10.00 50.0 0583L DeK SLOe giN COrDiaL $ 9.55 60.0 0600B B & B D O M COrDiaL $ 28.20 80.0 0608B DraMBUie $ 32.65 80.0 0662B DeK CreMe De CaCa0 DarK $ 10.55 54.0 0664B DeK CreMe De MeNThe greeN $ 10.55 60.0 0666B DeK CreMe De CaCaO WhiTe $ 10.55 54.0 0672B ParaMOUNT CreM D MeN WhiTe $ 9.65 50.0 0673B ParaMOUNT CrM D CaCaO DarK $ 9.65 50.0 0674B ParaMOUNT aNiSeTTe $ 9.65 50.0 0675B ParaMOUNT CreM D MeN greeN $ 9.65 50.0 0691B DeK CreMe De MeNThe WhiTe $ 9.90 60.0 0701B ParaMOUNT CrM D CaCaO WhiT $ 9.65 50.0 0705B geTreiDe KUMMeL $ 3.65 70.0 0707B CaMPari aPeriTivO iTaLY $ 23.90 48.0 0717B ParaMOUNT TriPLe SeC $ 7.05 50.0 0717D ParaMOUNT TriPLe SeC $ 14.40 50.0 0717L ParaMOUNT TriPLe SeC $ 7.40 50.00721B SOUTherN COMFOrT $ 14.05 70.00798B BeCherOvKa $ 20.40 76.0 0881B PerNOD aNiS –FraNCe $ 25.60 80.0 0887B Tia Maria COFFee $ 19.50 53.0 0893B KahLUa COFFee $ 15.15 43.0 0893D KahLUa COFFee $30.15 43.0 0893L KahLUa COFFee $ 22.85 43.0 0910B BLaCK DUCK CraNBerrY $ 16.00 43.00948B BLaCKMaKer rOOTBeer $ 16.90 70.0 1188B BOLS BLUe CUraCaO $ 11.25 48.01501B BUCKeYe raSPBerrY LiQUOr $ 23.65 48.01637e graND MarNier rOUge $ 10.30 80.0 1783B CaraveLLa LiMONCeLLO Orig $ 18.65 64.0 1784B CaraveLLa OraNgeCeLLO $ 16.80 60.0 1815B CaSONi LeMONCeLLO $ 16.90 62.0 1840B CaTDaDDY CarOLiNa MOONShiNe $ 17.75 80.0 1853B CeLTiC CrOSSiNg LiQUeUr $ 13.70 60.0 1855B ChaMBOrD rOYaLe COrD $ 29.85 46.0 1914B CharTreUSe greeN $ 52.10 110.0 2098B graND MarN COrDON rOUge $ 30.40 80.0 2098D graND MarN COrDON rOUge $ 72.90 80.0 2098L graND MarN COrDON rOUge $ 43.90 80.0

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72 OhiO Beverage MONThLY NOveMBer 2011

2101B gaLLiaNO L'aUTeNTiCO $ 30.00 84.6 2108B iriSh MiST $ 21.55 70.0 2274B COPa De OrO MeX COFFee LiQ $ 7.30 48.0 2405B LiCOr 43 $ 16.85 62.02405L LiCOr 43 $ 21.10 62.0 2503B DaNNY DeviTOS LiMONCeLLO $ 21.25 60.0 2528B DeK BLUe CUraCaO COrDiaL $ 10.55 54.0 2529B DeK CreMe De BaNaNa COrD $ 9.90 56.0 2566B DeK CreMe De aLMOND COrD $ 2.25 56.0 2605B DeK haZeLNUT COrD $ 10.55 56.0 2613L DeK OraNge CUraCaO COrDiaL $ 11.45 60.02614B DeK PeaCh BraNDY $ 4.15 70.0 2624B DeK TriPLe SeC COrD $ 7.45 48.0 2624L DeK TriPLe SeC COrD $ 7.90 48.0 2644B DeK 03 OraNge $ 20.20 48.02645B DeK MeLON COrDiaL $ 7.55 46.0 2649B DeK WiLD STraWBerrY COrDiaL $ 10.55 45.0 2652B rOMaNa BLaCK $ 14.35 80.0 2690B COiNTreaU LiQUeUr $ 30.40 80.0 2690L COiNTreaU LiQUeUr $ 39.50 80.0 2691B COiNTreaU NOir $ 18.95 80.02944B evaN WiLLiaMS CherrY reSv $ 12.55 70.0 2950B evaN WiLLiaMS hONeY reSv $ 12.55 70.0 3024B FireBaLL CiNNaMON WhiSKeY $ 13.40 66.0 3077B FragOLi LiQUeUr W/STraWBrY $ 15.85 48.0 3092B aMareTTO Di aMOre $ 9.00 45.0 3093B gaNTOUS & aBOUraaD $ 16.00 100.0 3602B gLarOS OUZO $ 10.60 90.0 3630B gLeNgOYNe 10 $ 38.70 86.0 3821B graNgaLa TriPLe OraNge $ 16.90 80.0 3851B graND MarNier CeNTCiNQUaNT $187.60 80.0 3852B graND MarNier CUvee CeNTNr $116.90 80.0 3860B graND MUrieL OraNge LiQUer $ 18.65 80.0 3864B graNDe aBSeNTe $ 33.60 138.0 3902B greeN MOON $ 26.30 90.0 4000B harLeM LiQUeUr $ 16.40 80.0 4003B harLeQUiN $ 16.90 80.0 3602B gLarOS OUZO $ 10.60 90.0 4914B iSLe OF JUra SUPerSTiTiON $ 21.25 86.0 5054D JagerMeiSTer $ 42.40 70.0 5054L JagerMeiSTer $ 25.45 70.0 5105B JereMiah WeeD LiQUeUr $ 10.95 100.0 5251L JUareZ TriPLe SeC $ 6.40 60.0 5254L JUareZ gOLD DSS $ 8.50 80.0 5303B KahLUa eSPeCiaL COFFee $ 18.65 70.0 5315B KaMOra COFFee LQr $ 12.55 53.05566B LeBLON CaChaCa $ 25.60 80.0 5571B Le TOUrMeNT verT $ 7.75 100.0 6000B LUCiD aBSiNThe $ 51.80 124.0 6334B MaTa hari aBSiNThe BOheMia $ 34.30 120.0 6567B MeTaXa OUZO greeCe $ 15.85 80.0 6705L NaSSaU rOYaLe $ 18.75 67.0 6708B NavaN 80 $ 34.80 80.0 6720L N Y LONg iSLaND iCeD Tea $ 7.40 65.0 6734B 99 aPPLeS $ 14.25 99.06735B 99 BaNaNaS $ 14.25 99.0 6736B 99 graPeS $ 8.60 99.0 6739B 99 PeaCheS $ 14.25 99.0 7713B NUMBer 12 OUZO $ 16.05 86.0 7715B Nv La Fee aBSiNThe verTe $ 21.25 76.0 7723B PaLLiNi LiMONCeLLO $ 18.75 52.07724B PaLLiNi LiMONCeLLO giFT $ 18.75 52.0 7729B ParaMOUNT aMareTTO $ 6.45 50.0 7729D ParaMOUNT aMareTTO $ 15.15 50.0 7729L ParaMOUNT aMareTTO $ 8.20 50.0 7735B ParaMOUNT CreMe De BaNaNa $ 9.05 50.0 7824L ParaMOUNT SOUr aPPLe $ 7.95 43.0 7870D Para LONg iSLND iCe Tea $ 13.55 72.5 7870L Para LONg iSLND iCe Tea $ 7.50 72.5 7901B ParaMOUNT MeLON $ 9.05 44.0 7981L PaTrON CiTrONge $ 28.95 80.0 7986B PaTrON X O CaFe $ 24.75 70.08228B PiMMS CUP #1 giN SLiNg eNg $ 14.25 80.0 8249L PiTU CaChaCa $ 15.15 80.0 8282B PLOMari QUZO $ 14.70 84.0 8302B PriCharDS SWeeT LUCY BBN $ 19.50 70.0 8324L PUNCh aBrUZZO $ 31.80 90.0 8639B SaBrOSO Di CaFe COFFee LiQ $ 6.45 48.0 8670B SaMBUCa Di aMOre $ 11.65 84.0 8673B SaMBUCa rOMaNa $ 20.00 84.0 8852L SChWarTZhOg KraUTer LiQUer $ 16.75 73.4 8892B SChWarTZhOg KraUTer LiQUer $ 31.30 60.0 9214B ThUNDer 101 PePPerMT SChNP $ 10.75 101.0 9311B TUaCa DeMi SeC $ 23.70 70.0 9354B TY KU SUPer PreMiUM SOJU $ 21.25 48.09410B veev aCai LiQUeUr $ 25.60 60.0 9630B WiLD TUrKeY aMeriCaN hONeY $ 16.90 71.0 9630L WiLD TUrKeY aMeriCaN hONeY $ 23.70 71.0 9707B YOKaiChi MUgi $ 15.35 50.0 9733B ZWaCK $ 19.65 80.0

SChNaPPS

0010B aFTer ShOCK CiNNaMON $ 17.85 80.0 0676B arrOW PePPerMiNT $ 7.00 54.0 0681L DeK PePPerMiNT SNP $ 11.45 60.0 0697D ParaMOUNT PePPerMiNT SNP $ 15.15 50.0 0697L ParaMOUNT PePPerMiNT $ 9.55 50.0 0917B BLaCK haUS BLaCKBerrY SNP $ 20.45 80.0

0917L BLaCK haUS BLaCKBerrY SNP $ 25.70 80.0 1130B BOLS gOLD STriKe CiNNaMON SNP $ 15.15 100.0 2588L DeK hOT DaMN SNP $ 11.45 48.02619B DeK PePPerMNT 100 $ 11.20 100.0 2620L DeK PeaChTree SChNaPP $ 11.45 43.0 2625B DeK OLD TaverN rOOTBeer $ 7.55 45.0 2776B Dr MCgiLLiCUDDYS vaNiLLa $ 7.05 48.0 2782B Dr MCgiLLiCUDDYS MeNThOLMT $ 10.80 48.0 3017B FireWaTer hOT CiNaMON ShNP $ 16.65 100.0 3017L FireWaTer hOT CiNaMON ShNP $ 21.50 100.0 3709B gOLDSChLager CiNNaMON ShNP $ 20.45 87.0 3709L gOLDSChLager CiNNaMON ShNP $ 25.70 87.0 3736B 99 BLaCKBerrieS $ 14.25 99.0 3737B 99 BLaCK CherrieS $ 14.25 99.0 4863B iCe 101 PePPerMiNT SChNaPP $ 16.65 101.04870B iL TraMONTO $ 15.50 60.0 5922B LighTNiNg 101 CiNNaMON $ 10.75 101.06009B LUXarDO TriPLUM $ 26.30 78.0 6735B 99 BaNaNaS $ 16.00 99.0 7762L ParaMOUNT BUTTerSCOTCh ShNaPP $ 8.05 44.0 7862B ParaMOUNT PeaCh SCh $ 9.30 44.0 7862L ParaMOUNT PeaCh SCh $ 10.00 44.0 8263B PiSCO POrTON $ 43.00 86.08632B rUMPLe MiNZe BerrY $ 20.45 100.0 8633B rUMPLe MiNZe PePMT $ 20.45 100.0 8633L rUMPLe MiNZe PePMT $ 25.70 100.09054B SOUTherN COMFOrT 100 $ 16.90 100.09082B SO CO FierY PePPer $ 14.05 70.0 9727B YUKON JaCK $ 14.75 100.0 9727D YUKON JaCK $ 26.15 100.0 9727L YUKON JaCK $ 20.35 100.0

CaNaDiaN

0076B SeagraMS v O 6 Yr $ 11.75 80.0 0076D SeagraMS v O 6 Yr $ 23.55 80.0 0076L SeagraMS v O 6 Yr $ 17.40 80.0 0169D LOrD CaLverT 3 Yr $ 14.95 80.0 0170B MC MaSTerS 3 Yr $ 7.00 80.0 0170D MC MaSTerS 3 Yr $ 14.90 80.0 0170L MC MaSTerS 3 Yr $ 8.85 80.0 0174B CaNaDiaN MiST CNDN $ 8.75 80.0 0174D CaNaDiaN MiST CNDN $ 19.30 80.0 0174L CaNaDiaN MiST CNDN $ 12.25 80.0 0175D MaCNaUghTON CNDN 3Yr $ 15.30 80.0 0176B CaNaDiaN CLUB 6 Yr $ 11.45 80.0 0176D CaNaDiaN CLUB 6 Yr $ 22.00 80.0 0176e CaNaDiaN CLUB 6 Yr $ 9.25 80.0 0176L CaNaDiaN CLUB 6 Yr $ 16.30 80.0 0189B BLaCK veLveT CNDN 3 Yr $ 7.90 80.0 0189D BLaCK veLveT CNDN 3 Yr $ 17.55 80.0 0189e BLaCK veLveT CNDN 3 Yr $ 8.60 80.0 0189L BLaCK veLveT CNDN 3 Yr $ 11.40 80.0 0909B BLaCK veLveT TraveLer 3 Yr $ 7.90 80.0 0920B BLaCK veLveT reServe CNDN 8Yr $ 11.40 80.0 0920D BLaCK veLveT reServe CNDN 8Yr $ 22.30 80.0 1570B CaBiN Fever MaPLe FLv WhSK $ 13.10 80.0 1627e CrOWN rOYaL 200ML $ 7.25 80.0 1704D CaNaDiaN BaY WhSKY $ 13.60 80.0 1704L CaNaDiaN BaY WhSKY $ 5.85 80.0 1716B CaNaDa hOUSe CNDN WhiSKeY 3Yr $ 6.60 80.01716D CaNaDa hOUSe CNDN WhiSKeY 3Yr $ 13.65 80.0 1725B CaNaDiaN CLUB reServe 10 Yr $ 12.30 80.0 1729B CaNaDiaN CLUB TraveLer 6 Yr $ 11.65 80.0 1730D CaNaDiaN gOLD 4 Yr $ 14.05 80.0 1730L CaNaDiaN gOLD 4 Yr $ 8.60 80.0 1731B CaNaDiaN CLUB ShrY CaSK 8Yr $ 14.95 82.6 1733B CaNaDiaN hUNTer TraveLer 3Yr $ 6.45 80.0 1735D CaNaDiaN LTD 3 Yr $ 14.05 80.0 1735L CaNaDiaN LTD 3 Yr $ 8.60 80.0 1748B CaNaDiaN MiST TrvLr $ 8.75 80.0 2055B CaNaDiaN CLUB CLaSSiC 12Yr $ 14.95 80.0 2389B CrOWN rOYaL BLaCK $ 25.60 90.0 2391B CrOWN rOYaL CaSK #16 $ 61.45 80.0 2393B CrOWN rOYaL eXTra rare $114.15 80.02397B CrOWN rOYaL reServe $ 39.65 80.0 3071B FOrTY CreeK BarreL SeLeCT $ 18.65 80.0 4041D harWOOD $ 14.45 80.0 4041L harWOOD $ 8.45 80.0 4699D NOrTherN LighT 3 Yr $ 12.70 80.0 4699L NOrTherN LighT 3 Yr $ 8.40 80.0 5073D JaMeS FOXe $ 12.65 80.0 7726D ParaMOUNT CaNaDiaN $ 15.35 80.0 8050B PeNDLeTON CaNaDiaN $ 21.25 80.0 8431B riCh & rare $ 7.00 80.0 8431D riCh & rare $ 13.60 80.0 8894B CrOWN rOYaL $ 21.05 80.0 8894D CrOWN rOYaL $ 47.90 80.0 8894e CrOWN rOYaL $ 28.50 80.0 8894L CrOWN rOYaL $ 30.15 80.0 8922B v O gOLD 8 Yr $ 14.75 80.0 8923B SeagraMS v O CNDN Trv 6 Yr $ 11.75 80.0 9084B SPiCeBOX CNDN SPiCeD WhSKY $ 16.90 80.0 9648B WiNDSOr SUPreMe TraveLer 3Yr $ 7.90 80.0 9652B WiNDSOr SUPreMe 3 Yr $ 7.90 80.0 9652D WiNDSOr SUPreMe 3 Yr $ 17.15 80.0 9652L WiNDSOr SUPreMe 3 Yr $10.95 80.0

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NOveMBer 2011 OhiO Beverage MONThLY 73

FOr The reCOrD

LiQUOr CONTrOL COMMiSSiON viOLaTiONS & PeNaLTieS for on premise retailers(Orders issued July and September 2011)

aKrON: KC’s 3rd Base Sports Bar inc. dba 3rd Base Sports Bar: possession of a gambling device; fixtures, equipment, tables, counters, coolers / refrigerators, or utensils not clean or sanitary - $700 or 7 days; iBPOe of W Lodge 1594 Pride of rubbertown: sale of beer to a non-member; allowing beer sold for on premise consumption to be removed from the permit premises - $300 or 3 days

aShLaND: Joseph F & Cheryl Krause dba Bull Shooters: two counts of each of the following: possession of a gambling device; possession of an electronic video gaming device; operating a game of chance for profit or scheme of chance; operating a gambling house; recklessly permitting public gaming - $1,000 or 10 days

aShviLLe: Kirk enterprises LLC dba Pa Pa Joe’s Pizza: giving away of beer or intoxicating liquor with the purchase of a thing of value; furnishing intoxicating liquor to an intoxicated person; sale of intoxicating liquor to an intoxicated person - $1,000 or 6 days

aTheNS: Courtside Pizza inc. dba Courtside Pizza: sale of beer to someone under the age of 21 - $750 or 3 days

BeaCh CiTY: John g. McCune

dba Southsides Beach City amvets: alcoholic beverages not maintained in a potable condition - $100 or 1 day

BrOOK ParK: 15200 Corp: allowing patrons to solicit something of value, to wit, dances and drinks - $800 or 8 days

CeNTerviLLe: City Barbeque inc. dba City Barbeque: sale of beer to someone under the age of 21 - $1,500 or 10 days

CiNCiNNaTi: iBPOe of W Lodge 1596 royal Knights: two counts of consumption of beer after hours allowed under liquor permit; - $400 or 4 days; Tan Brothers enterprises inc. dba rong Tans: failure to notify DoLC of the expansion or diminution of the permit premises; allowing beer sold for on premise consumption to be removed from the permit premises - $200 or 2 days; Cincinnati S i Co a Limited Partnership dba Cincinnati Towers: sale of spirituous liquor to someone under the age 21 - $750 or 6 days; Cinci MCF LLC: sale of beer to someone under the age of 21 - $750 or revoked

CLeveLaND: Bill’s Lounge inc. dba Bill’s Lounge: no separate toilet facilities for men and women; toilet facilities not clean or sanitary; alcoholic beverages not maintained in a potable condition - $200 or 2 days

COLUMBUS: Suebo inc. dba Lobby: alcoholic beverages not maintained in a potable condition - $200 or 2 days; 5019 Olentangy river road inc. dba half Time Tavern: failure to display permit in a

conspicuous place; fixtures, equipment, tables, counters, coolers / refrigerators, or utensils not clean or sanitary - $400 or 4 days; Wine vault enterprises LLC dba Wine vault: sale of wine to someone under the age of 21; furnishing wine to someone under the age of 21 - $2,000 or revoked; Mitchs Too Lounge: offering for sale intoxicating liquor in a container that had been refilled or diluted - $100 or 1 day; Mitchs Too Lounge: consumption after hours allowed under liquor permit; fixtures, equipment, tables, counters, coolers/refrigerators, or utensils not clean or sanitary - $450 or 4 days

CONNeaUT: LOOM Lodge 472 Conneaut: sale of beer to a non-member - $200 or 2 days

DeLPhOS: Commemorative Post 268 american Legion: sale of beer to a non-member - $200 or 2 days

eaSTLaKe: 345th Street Bar & grille LLC: possession of a gambling device – in violation, no penalty

eaTON: eaton roc inc. dba 230 Club: consumption after hours allowed under liquor permit; hindering or obstructing an investigation or inspections; alcoholic beverages not maintained in a potable condition - $700 or 7 days

eLDOraDO: eldorado Suds inc. dba Suds: allowing beer sold for on premise consumption to be removed from the premises - $250 or 2 days

viOLaTiONS&PeNaLTieS

Page 74: November 2011 Ohio Beverage Monthly

74 OhiO Beverage MONThLY NOveMBer 2011

viOLaTiONS&PeNaLTieSeUCLiD: Cebar inc. dba euclid Tavern: sale of beer to someone under the age of 21 - $1,250 or 10 days

FairPOiNT: Michael L. Butler and Maria hamilton: furnishing beer to someone under the age of 21 - $450 or 3 days

FraNKLiN: Timothy J. Smith dba Pizza hotline: allowing improper conduct, to wit, disorderly conduct - $750 or 5 days

LOraiN: ronda hilton dba Boathouse ii: sale of beer to someone under the age of 21 - $1,500 or 10 days

LOWeLLviLLe: K Moore inc. dba riverview: allowing beer sold for on premise consumption to be removed from the permit premises - $200 or 2 days

MarieTTa: Shiv hotels LLC: two counts of recklessly permitting public gaming - $400 or 4 days

MarTiNS FerrY: Martins Ferry aL Post 38: fixtures, equipment, tables, counters, coolers / refrigerators, or utensils not clean or sanitary; failure to keep beer pipelines, barrel tubes or taps cleaned as required; conducting instant bingo without a license or contract; hindering or obstructing an investigation or inspection - $1,200 or 6 days

MaSSiLLON: Sons of herman Schiller Lodge 2: sale of beer to a non-member - $300 or 3 days

MiDDLeTOWN: John Jackson

dba Lefferson inn: two counts each of: control or operation of a gambling device; possession of an electronic gambling device; operating a game of chance for profit or scheme of chance; operating a gambling house; recklessly permitting public gaming - $500 or 5 days

MOraiNe: Wine america LLC: sale of spirituous liquor on the premises and not for consumption on the premises - $500 or 5 days

NeW LeXiNgTON: antonio’s Bar & Carry-out inc. dba antonio’s – three counts of all of the following: possession of a gambling device; possession of an electronic video gaming device; operating a game of chance for profit or scheme of chance; operating a gambling house; recklessly permitting public gaming - $800 or 8 days

NOrTh OLMSTeD: Cantina LLC dba Backdraught Bar & grill: delivery of beer after hours allowed under liquor permit - $600 or 3 days

ParMa heighTS: Bernard Pesko: sale of beer to someone under the age of 21; furnishing beer to someone under the age of 21; sale of intoxicating liquor to someone under the age of 21; furnishing of intoxicating liquor to someone under the age of 21 - $1,100 or 9 days

POrTSMOUTh: Frank & Steins inc: alcoholic beverages not maintained in a potable condition - $400 or 2 days

SaLeM: James h Miller dba hunt Club: two counts of

allowing improper conduct, to wit, drug possession; two counts of allowing improper conduct, to wit, drug sales - $1,000 or 10 days

SaNDUSKY: Yanushewsky LLC dba Dog house: possession of a gambling device; fixtures, equipment, tables, counters, coolers/refrigerators, or utensils not clean or sanitary - $2,000 or 12 days; Chet Y LLC: possession of a gambling device - $3,000 or 12 days; hometown USa inc. dba vicki’s Pub: consumption after hours allowed under liquor permit - $400 or 4 days

SOMerSeT: goobers inc. dba Wanna Bees: alcoholic beverages not maintained in a potable condition - $200 or 2 days

TOLeDO: heney Deen dba Others Club: two counts of consumption after hours allowed under liquor permit; fixtures, equipment, tables, counters, refrigerators/coolers, or utensils not clean or sanitary; allowing improper conduct, to wit, drug possession; purchase of beer, wine or mixed beverages from someone other than a Class a or Class B permit holder; allowing improper conduct, to wit, drug sales; three counts of allowing improper conduct, to wit, drug use; two counts of hindering or obstructing an investigation or inspection; allowing improper conduct, to wit, disorderly activity- $10,000 or revoked;

ZaNeSviLLe: FOe aerie 302 Zanesville: sale of beer to a non-member - $200 or 2 days

Page 75: November 2011 Ohio Beverage Monthly

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