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New Concept of Beauty Unique way to take Car e of Hair

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Page 1: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

New Concept of Beauty

Unique way to take Car e of Hair

Page 2: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

A Big FamilyFour founders and one idea: Kuractive is born!They share experience in the cosmetic industry and a common visionVision that is embedded in the company name HOANA that means Family in Hawaiian languageThis is the very heart of the project: that’s where both clients and founders will always be

We believe beauty starts from the Hair Hair represent the inner charm that each end one of us wish to show and take care ofThis is why we decided to create Kuractive’s range of products to specifically take care of hair Including shampoo, balms, lotions, masks and finisher

Active Care = KuractiveKuractive is a simple yet complete and accessible range of solutions to address the care of hair It all starts with natural active principles we useThrough continuous research and innovation, we address every specific hair treatment Keeping quality and service at its highest values to grant best products at best competitive price always

Values

Page 3: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Specific Treament LinesSpecific Products

Page 4: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and
Page 5: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Keratin: Smooth as SilkDry hair is fragile, exhausted, shineless and lack of softnessIt needs a specific care to revitalize and protect and keep scalp hydrated

Keratin is a protein which strengthen all three layers of hair: bark, stem and MedullaIt goes deep inside far the cuticle to the stem to repair damages of the hair caused by wrong or too aggressive treatments

Shampoo Balm Mask

DRY and PARCHED

Page 6: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Keratin Shampoo: gentle revitalizing and strengthen formula enriched with BIO moisturizer trace elements for a gentle cleansing action, helps to revitalise hair donating vitality lost due to aggressive treatment. Hydrates and tones hair giving shine and softness. Anti frizz

Keratin Mask: Concentrate mask for dry and parched hair. Thanks to its BIO trace elements with moisturizing and nutrient makes hair soft and bright. Anti frizz

Keratin Balm: Dry hair is fragile, frizz and brittle, lacking of shine and softness. Keratin balm used after every shampoo hydrates and untangle hair. Thanks to its new formula with moisturizer trace elements it makes hair soft and bright. Helps styling making hair easy to comb. Anti frizz

DRY and PARCHED

Page 7: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Collagen, a Consistent ResultFine hair seldom has a weakening of the stem.As it is less robust than thick hair, it is particularly sensitive and vulnerable, with small volume, shineless and difficult to comb. It needs a nutritious treatment , to add shine and force whilst improving comb

Collagen a protein which tones scalp and hair by a deep hydration making hair silkier and with a larger body. Furthermore, it strengthens and tones cuticle improving hair structure damaged by aggressive treatment. Smoothing Effect

FINE and DELICATE

Shampoo Balm Mask

Page 8: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Collagen Shampoo: For a deep and toning cleansing. Thanks to its enriched formula with Argan and Aloe BIO trace elements moisturizing hair naturally. Strengthening and toning hair. Smoothing Effect

Collagen Mask: Concentrate mask for fine and delicate hair treatment. With BIO trace elements with moisturizing and nutrient give hair light and body revitalizing them. Smoothing effect

Collagen Balm: Fine hair is poor and lack of volume then difficult to comb. Collagen balm applied at every shampoo tones and untangle hair. Hair are soft and full of body thanks to BIO trace elements hydrates hair making easy to comb. Smoothing effect

FINE and DELICATE

Page 9: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Vitamin B5: Striking the Perfect BalanceScalp balance can be altered due to excessive wash: obvious signs are exhausted hair, dry, fragile and progressively shineless

Vitamin B5 plays a decisive role fighting back these issues: it has high hydration properties and reduces fragility. Thanks to its softening proprieties it helps styling hair

FREQUENT USE

Shampoo Balm

Page 10: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Frequent Use Shampoo: Its delicate washing formula it is suitable for any type of hair. Deep cleansing scalp and hair leaving it soft and bright. Naturally moisturize both scalp and hair thanks to its formula enriched with natural BIO trace elements such as Aloe and Argan

Vitamin B5 Balm: Enriched with Vitamin B5 BIO trace elements moisturize and untangle hair it is specially formulated for frequent use for any type of hair. Hair is bright, soft and easy to comb thanks to emollient properties.

FREQUENT USE

Page 11: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

AGAINST DANDRUFF

Finding the Right ArmonyDandruff is caused by a glandular imbalance and you can submit indistinctly both in men and women

Purifying Action is carried out by a particular active ingredient (Piroctone Olamine) which is sebum regulator and antimicrobial

Shampoo

Page 12: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Purifying Shampoo : A deep and sweet cleansing action that purify and disinfect to recreate perfect balance between scalp and hair. Its formula is enriched with Piroctone Olomine for a sebum regulator plus Bio trace elements such as Argan and Aloe give a touch of softness and brightness to hair

AGAINST DANDRUFF

Purifying Shampoo

Page 13: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Regaining Brightness and Lightness

MIXED HAIR

Mixed hair lack vitality and shine. Is often brittle, dry and greasy root tips exhibit

Wheat Protein Hydrating substances of plant origin derived from oats and are ideal for treating this type of hair as light, silky and make them easy to comb

Shampoo

Page 14: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Wheat Protein Shampoo

MIXED HAIR

Wheat Protein Shampoo: Best for dry hair and greasy scalp. With a sweet and light cleansing action. With Aloe and Argan BIO trace elements provides natural moisture to hair. Almond milk for a emollient action is particularly indicated for de vitalised and dry hair, whilst wheat hydrolysed protein returns softness and brightness to hair.

Page 15: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Blooming Good Ideas for Hair CareGreasy hair and scalp have high amount of sebum. They both need to be rebalanced and an astringent effect.

Hawthorn plays an anti-oxidant action and donates an astringent and revitalizing effect protecting hair and scalp

OILY HAIR and SCALP

Shampoo

Page 16: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Hawthorn Shampoo

OILY HAIR and SCALP

Hawthorn Shampoo : A truly revitalising and purifying treatment for greasy hair and scalp. Deeply and delicate cleansing leaving soft and revitalised hair. Hawthorn has astringent and revitalising effect protecting hair and scalp. Special formula with hawthorn BIO trace elements moisturize naturally hair

Page 17: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Returning Light to the HairChemical treatment, sun and salt can worsen colored hair condition making them fragile, weak and lightless. They need specific care and protection

Vitamin E it plays an important antioxidant and protecting role from atmospheric attacks and treatment

COLORED HAIR

Shampoo Balm Mask

Page 18: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Collagen Shampoo: For a deep and toning cleansing. Thanks to its enriched formula with Argan and Aloe BIO trace elements moisturizing hair naturally. Strengthens and tone hair. Smoothing Effect

Keratin Mask: Concentrate mask for colored hair. Thanks to its BIO trace elements with moisturizing and nutrient makes colored hair soft and bright. Anti frizz

Collagen Balm: like fine hair, colored one is poor and lack of volume then difficult to comb. Collagen balm applied at every shampoo tones and untangle hair. Hair are softer and full of body thanks to BIO trace elements hydrates colored hair making it easy to comb. Smoothing effect

COLORED HAIR

Page 19: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Don’t Overlook Bright Ideas

GREY and WHITE

Grey and white hair can be flat and shineless. They tend to be dry and frizzy with yellowish reflections

Revitalising Action To counteract yellowing and to tone up hair

Shampoo

Page 20: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

GRIGI E BIANCHI

Revitalising Shampoo : A deep and energizing cleansing action. Enriched formula with Gingseng and BIO trace elements such as Aloe and Argan to provide and respect natural hair moisturize: Strengthening and toning helps preventing yellowish reflections

Revitalizing Shampoo(Against Yellowish Effect)

Page 21: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

AGAINST HAIR LOSS

Response to the WeakeningWhen hair loss occurs it is essential to choose the best treatment to help and reduce it and tone up hair

Trace Elements help to revitalizing scalp giving hair and scalp right balance

Shampoo Spray Lotion

Page 22: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

Trace Elements ShampooAGAINST HAIR LOSS

Trace Elements Shampoo : For a deep and toning cleansing action. With its unique trace elements formula revitalize and give right balance between hair and scalp. Enriched with BIO active substances such as Argan and Aloe gives hair a natural moisturizing. Strengthening and toning. Energizing Effect

Spray Lotion: Particularly indicated against hair bulb fragility and hair thinning. A lotion rich of energizing, toning and moisturizing active substances. Gives an immediate fresh relief to scalp, making a protective optimum hygienic layer between hair and scalp. Freshness Effect

Page 23: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and
Page 24: New Concept of Beauty Unique way to take Care of Hair · elements with moisturizing and nutrient makes hair soft and bright. Anti frizz Keratin Balm: Dry hair is fragile, frizz and

KURACTIVE: BEAUTY STARTS FROM HAIRDRY ANDPARCHED

FINE ANDDELICATE

FREQUENTUSE

MIXED OILY DANDRUFF HAIR LOSSTREATED

ANDCOLOURED

GREY & WHITE

SHAMPOO

CONDITIONER

MASK

LOTION

KERATIN COLLAGEN NEUTRALWHEAT

PROTEINHAWTHORN PURIFYING

TRACE ELEMENTS

VITAMIN E REVITALISING

KERATIN COLLAGENVITAMIN

B5VITAMIN

B5VITAMIN E

VITAMIN B5

KERATINSILK

PROTEINVITAMIN E KERATIN

TRACE ELEMENTS

SPRAY

TRACE ELEMENTS

SPRAY