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Networking Ahead for Your Career with Kathy McAfee America’s Marketing Motivator Networking Ahead for Your Career with Kathy McAfee America’s Marketing Motivator

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Page 1: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Networking Ahead

for Your Career

with Kathy McAfee

America’s Marketing Motivator

Networking Ahead for Your Career

with Kathy McAfee America’s Marketing Motivator

Page 2: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com
Page 3: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

“Networking is the art of

building and sustaining

mutually beneficial

relationships…

…before you need them.”

Page 4: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Who helped you land

your current job?

Page 5: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com
Page 6: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com
Page 7: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Mark LeBlanc, my business coach

Page 8: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Your Defining Paragraph 1. Your name

2. Your position /organization’s name

3. The defining statement for your primary focus

4. The defining statement for your secondary focus

5. Credibility statement

6. Value statement

7. On a personal note….

Credit: My Defining Paragraph template was created by Mark LeBlanc of www.SmallBusinessSuccess

Page 9: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

My name is Kathy McAfee, and I run a company as America’s Marketing Motivator. Training and talent development is my primary focus. As an executive presentation coach, I work with corporate professionals who want to stop global boring by reducing their PowerPoint emissions and become more powerful presenters. I also have expertise in marketing and new business development. I coach people in professional services industries who want to increase their sphere of influence through strategic connections and high value marketing activities, such as networking and blogging. In fact, I wrote the book titled, Networking Ahead for Business, which has helped thousands of people rethink networking, not as an event or activity, but as a strategy for life. As a result of my work, professionals are able to more confidently communicate their ideas, enhance their individual effectiveness, and enjoy more robust careers and businesses. On a personal note, I’m an ovarian cancer survivor and feel grateful to have a new lease on life.

Example

Page 10: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Create your own imperfect draft [ Fill in the blanks ]

Page 11: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Practice & Coaching Feedback

Page 12: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Online Networking & Social Media

Page 13: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

“LinkedIn is particularly vital

for demonstrating knowledge,

expertise, social capital

and the breadth of

one’s network.” – Dr. Ivan Misner, founder of BNI - Business Network

International , August 4, 2011

Page 14: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com
Page 15: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Leverage your sphere of influence

Page 16: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Your Networking Roadmap

Goal Statement Networking Strategies 3-month Action Plan Accountability Partner

Page 17: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Goal Statement

What do you hope to accomplish in your career over the next 12 months?

What does success look like? Be specific…

Page 18: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Networking Strategies

How will you accomplish this career goal?

What relationship-based strategies will you use?

Page 19: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Action Plan

What specific actions and networking activities will you implement?

Who can help you stay on track?

Select an Accountability Buddy

Page 20: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Sign up for my bi-weekly newsletter,

Elevate, and gain access to free

resources in my Open Vault

http://www.americasmarketingmotivator.com/

Page 21: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com
Page 22: Networking Ahead for Your Career - America's Marketing ... · – Dr. Ivan Misner, founder of BNI - Business Network International , August 4, 2011 . ... Let’s Connect Kathy@AmericasMarketingMotivator.com

Let’s Connect

[email protected]

860.408-0033